Period
to 20 July 2018

The following table provides summary statistics for permanent job vacancies advertised in Berkshire with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 20 July 2018 with a comparison to the same period in the previous 2 years.

Digital Marketing
South East > Berkshire
6 months to
20 Jul 2018
Same period 2017 Same period 2016
Rank 177 143 224
Rank change year-on-year -34 +81 -51
Permanent jobs citing Digital Marketing 96 130 104
As % of all permanent IT jobs advertised in Berkshire 1.42% 1.97% 1.10%
As % of the Processes & Methodologies category 1.59% 2.28% 1.24%
Number of salaries quoted 77 69 86
Berkshire median annual salary £40,000 £45,000 £47,500
Median salary % change year-on-year -11.11% -5.26% -
10th Percentile £29,000 £32,250 £30,750
90th Percentile £72,500 £67,500 £72,500
South East median annual salary £37,500 £41,500 £42,500
% change year-on-year -9.64% -2.35% +6.25%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Berkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Berkshire
Permanent vacancies with a requirement for process or methodology skills 6,020 5,710 8,361
As % of all permanent IT jobs advertised in Berkshire 88.93% 86.35% 88.77%
Number of salaries quoted 4,829 4,473 6,688
Berkshire median annual salary £50,000 £50,000 £50,000
10th Percentile £30,000 £27,500 £29,750
90th Percentile £73,300 £75,000 £73,750
South East median annual salary £47,500 £45,000 £45,000
% change year-on-year +5.56% - -

Digital Marketing
Job Vacancy Trend in Berkshire

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Berkshire.

Job vacancy trend for Digital Marketing in Berkshire

Digital Marketing
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Berkshire.

Salary trend for Digital Marketing in Berkshire

Digital Marketing
Salary Histogram in Berkshire

The salary distribution of IT jobs citing Digital Marketing in Berkshire over the 6 months to 20 July 2018.

Salary histogram for Digital Marketing in Berkshire

Digital Marketing
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Berkshire region over the 6 months to 20 July 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +26 20 £52,500 +12.30% 8
Newbury -31 19 £57,500 +43.75% 2
Wokingham +2 18 £37,500 -25.00% 1
Maidenhead -52 9 £50,000 +33.33%
Ascot - 4 £37,500 -
Hungerford +12 1 - -
Slough -10 1 £62,500 +38.89% 6
Bracknell -20 1 £32,500 -43.48% 1
Digital Marketing
South East

For the 6 months to 20 July 2018, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Berkshire region with a requirement for Digital Marketing.

1 96 (100.00%) Marketing
2 49 (51.04%) Finance
3 42 (43.75%) SQL
4 39 (40.63%) Agile Software Development
5 38 (39.58%) HTML
6 36 (37.50%) JavaScript
6 36 (37.50%) CSS
7 35 (36.46%) Business Intelligence
8 32 (33.33%) Telecoms
9 29 (30.21%) Electronics
9 29 (30.21%) Manufacturing
9 29 (30.21%) Programme Management
9 29 (30.21%) SAP
10 25 (26.04%) MySQL
10 25 (26.04%) jQuery
11 24 (25.00%) Java
11 24 (25.00%) E-Commerce
12 22 (22.92%) HTML5
12 22 (22.92%) CSS3
13 21 (21.88%) Drupal
14 20 (20.83%) PHP
14 20 (20.83%) Twitter Bootstrap
15 19 (19.79%) High Availability
15 19 (19.79%) Degree
16 17 (17.71%) Artificial Intelligence
16 17 (17.71%) Mobile App
16 17 (17.71%) Mobile Application Development
16 17 (17.71%) Analytics
16 17 (17.71%) Jenkins
16 17 (17.71%) Relational Database

Digital Marketing
Co-occurring IT Skills in Berkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 21 (21.88%) Drupal
2 10 (10.42%) CMS
3 5 (5.21%) IIS
3 5 (5.21%) OpenStack
4 4 (4.17%) WordPress
5 2 (2.08%) Joomla!
6 1 (1.04%) Apache
6 1 (1.04%) WebLogic
Applications
1 5 (5.21%) Adobe Illustrator
1 5 (5.21%) Microsoft Office
1 5 (5.21%) Photoshop
2 2 (2.08%) Adobe After Effects
2 2 (2.08%) Adobe Creative Suite
2 2 (2.08%) Adobe Premiere
2 2 (2.08%) InDesign
3 1 (1.04%) Microsoft PowerPoint
Business Applications
1 4 (4.17%) NetSuite
2 2 (2.08%) Adobe Campaign
2 2 (2.08%) Unica
3 1 (1.04%) Salesforce.com CRM
Cloud Services
1 8 (8.33%) Amazon AWS
1 8 (8.33%) Microsoft Azure
2 6 (6.25%) Amazon SQS
3 5 (5.21%) Amazon ElastiCache
4 4 (4.17%) Google Analytics
5 3 (3.13%) Google Tag Manager
6 2 (2.08%) Cloud Computing
6 2 (2.08%) Office 365
Communications & Networking
1 6 (6.25%) AMQP
2 5 (5.21%) Internet
2 5 (5.21%) Intranet
3 4 (4.17%) NAS
3 4 (4.17%) SAN
4 2 (2.08%) SMS
Database & Business Intelligence
1 25 (26.04%) MySQL
2 17 (17.71%) Relational Database
3 11 (11.46%) Data Warehouse
4 10 (10.42%) SQL Server
5 9 (9.38%) SQL Server Reporting Services
6 6 (6.25%) Amazon DynamoDB
6 6 (6.25%) Apache Cassandra
6 6 (6.25%) NoSQL
6 6 (6.25%) Power BI
7 5 (5.21%) Amazon QuickSight
7 5 (5.21%) Hazelcast
7 5 (5.21%) Pentaho
7 5 (5.21%) SQL Server 2008
8 2 (2.08%) Oracle Database
9 1 (1.04%) Oracle Database 11g
9 1 (1.04%) Oracle Database 12c
9 1 (1.04%) SQL Server 2012
9 1 (1.04%) SQL Server 2014
Development Applications
1 17 (17.71%) Jenkins
2 8 (8.33%) Atlassian Bamboo
2 8 (8.33%) Hudson
2 8 (8.33%) Vagrant
3 6 (6.25%) JUnit
4 5 (5.21%) Cucumber
4 5 (5.21%) Gatling
4 5 (5.21%) JMeter
4 5 (5.21%) SpecFlow
5 3 (3.13%) Git (software)
6 1 (1.04%) Eclipse
6 1 (1.04%) gulp
6 1 (1.04%) JIRA
6 1 (1.04%) SQL Server Management Studio (SSMS)
6 1 (1.04%) Subversion
6 1 (1.04%) WiX
General
1 96 (100.00%) Marketing
2 49 (51.04%) Finance
3 32 (33.33%) Telecoms
4 29 (30.21%) Electronics
4 29 (30.21%) Manufacturing
5 7 (7.29%) Games
6 3 (3.13%) Brand Awareness
6 3 (3.13%) Legal
7 2 (2.08%) Retail
8 1 (1.04%) Advertising
8 1 (1.04%) Automotive
8 1 (1.04%) French Language
8 1 (1.04%) Multimedia
Job Titles
1 38 (39.58%) Developer
2 19 (19.79%) HTML CSS Developer
2 19 (19.79%) HTML Developer
2 19 (19.79%) JavaScript Developer
3 18 (18.75%) Drupal Developer
3 18 (18.75%) PHP Developer
4 17 (17.71%) PHP Drupal Developer
5 15 (15.63%) Junior
5 15 (15.63%) Junior Developer
5 15 (15.63%) Junior JavaScript Developer
6 13 (13.54%) Junior Drupal Developer
6 13 (13.54%) Junior PHP Developer
7 9 (9.38%) Marketing Manager
8 8 (8.33%) Azure DevOps
8 8 (8.33%) Azure DevOps Engineer
8 8 (8.33%) Azure Engineer
8 8 (8.33%) DevOps Engineer
8 8 (8.33%) Digital Marketing Manager
8 8 (8.33%) Senior Developer
9 6 (6.25%) Consultant
Libraries, Frameworks & Software Standards
1 38 (39.58%) HTML
2 36 (37.50%) CSS
3 25 (26.04%) jQuery
4 22 (22.92%) CSS3
4 22 (22.92%) HTML5
5 20 (20.83%) Twitter Bootstrap
6 12 (12.50%) Web Services
7 9 (9.38%) .NET
8 8 (8.33%) XML
9 7 (7.29%) RESTful
10 6 (6.25%) AngularJS
10 6 (6.25%) RabbitMQ
10 6 (6.25%) Spring
11 5 (5.21%) Gherkin
11 5 (5.21%) Hibernate
11 5 (5.21%) J2EE
11 5 (5.21%) JPA
11 5 (5.21%) Middleware
11 5 (5.21%) WCF
12 4 (4.17%) ASP.NET Web API
Miscellaneous
1 17 (17.71%) Mobile App
2 11 (11.46%) Analytical Skills
3 7 (7.29%) Social Media
4 6 (6.25%) Enterprise Software
4 6 (6.25%) User Experience
5 5 (5.21%) Blog
5 5 (5.21%) PMI
6 4 (4.17%) Clustering
7 3 (3.13%) Social Network
8 2 (2.08%) Graphic Design
8 2 (2.08%) Self-Motivation
9 1 (1.04%) Data Centre
9 1 (1.04%) Digital Media
9 1 (1.04%) Video Editing
9 1 (1.04%) Virtual Team
Operating Systems
1 8 (8.33%) Windows
2 7 (7.29%) Windows Server
3 6 (6.25%) Android
3 6 (6.25%) Apple iOS
4 5 (5.21%) Windows 10
4 5 (5.21%) Windows 7
4 5 (5.21%) Windows 8
4 5 (5.21%) Windows Server 2008
5 2 (2.08%) Unix
6 1 (1.04%) Linux
6 1 (1.04%) Windows Server 2012
Processes & Methodologies
1 39 (40.63%) Agile Software Development
2 35 (36.46%) Business Intelligence
3 29 (30.21%) Programme Management
4 24 (25.00%) E-Commerce
5 19 (19.79%) High Availability
6 17 (17.71%) Analytics
6 17 (17.71%) Artificial Intelligence
6 17 (17.71%) Mobile Application Development
7 15 (15.63%) Continuous Integration
8 14 (14.58%) SEO
9 13 (13.54%) Software Engineering
10 12 (12.50%) Web Development
11 11 (11.46%) Content Management
11 11 (11.46%) Scrum
12 10 (10.42%) Open Source
13 8 (8.33%) CRM
13 8 (8.33%) DevOps
13 8 (8.33%) Problem-Solving
13 8 (8.33%) Statistics
14 7 (7.29%) Marketing Automation
Programming Languages
1 42 (43.75%) SQL
2 36 (37.50%) JavaScript
3 24 (25.00%) Java
4 20 (20.83%) PHP
5 11 (11.46%) Python
6 9 (9.38%) Ruby
6 9 (9.38%) T-SQL
7 8 (8.33%) C#
7 8 (8.33%) C++
7 8 (8.33%) Go
8 6 (6.25%) Java 8
9 4 (4.17%) VB.NET
10 2 (2.08%) PowerShell
11 1 (1.04%) Bash Shell
11 1 (1.04%) ES6
11 1 (1.04%) Korn
Qualifications
1 19 (19.79%) Degree
2 5 (5.21%) Numerate Degree
2 5 (5.21%) PMI Certification
3 2 (2.08%) TOGAF Certification
4 1 (1.04%) Computer Science Degree
4 1 (1.04%) OCP
4 1 (1.04%) Oracle Certification
4 1 (1.04%) RHCE
4 1 (1.04%) SANS
Quality Assurance & Compliance
1 4 (4.17%) QA
System Software
1 8 (8.33%) Docker
2 7 (7.29%) Active Directory
2 7 (7.29%) VMware Infrastructure
3 4 (4.17%) Terminal Server
4 2 (2.08%) Hyper-V
4 2 (2.08%) VMware Workstation
5 1 (1.04%) Oracle RAC
5 1 (1.04%) Virtual Machines
Systems Management
1 13 (13.54%) Terraform
2 8 (8.33%) Consul
2 8 (8.33%) Docker Swarm
2 8 (8.33%) Kubernetes
2 8 (8.33%) Nagios
2 8 (8.33%) Packer
3 5 (5.21%) Ansible
4 4 (4.17%) Microsoft Clustering
5 1 (1.04%) Nexpose
Vendors
1 29 (30.21%) SAP
2 7 (7.29%) Adobe
2 7 (7.29%) VMware
3 6 (6.25%) Capita
3 6 (6.25%) Microsoft
4 5 (5.21%) Birst
5 4 (4.17%) Citrix
5 4 (4.17%) Facebook
5 4 (4.17%) Google
5 4 (4.17%) Twitter
6 3 (3.13%) Oracle
7 2 (2.08%) Aprimo
7 2 (2.08%) Chordiant
7 2 (2.08%) IBM
7 2 (2.08%) Pega
8 1 (1.04%) Salesforce.com
8 1 (1.04%) Splunk
8 1 (1.04%) TIBCO