Period
to 24 November 2017

The following table provides summary statistics for permanent job vacancies advertised in Hampshire with a requirement for Online Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Online Marketing over the 6 months to 24 November 2017 with a comparison to the same period in the previous 2 years.

Online Marketing
South East > Hampshire
6 months to
24 Nov 2017
Same period 2016 Same period 2015
Rank 258 255 246
Rank change year-on-year -3 -9 +39
Permanent jobs citing Online Marketing 12 15 29
As % of all permanent IT jobs advertised in Hampshire 0.19% 0.22% 0.40%
As % of the Processes & Methodologies category 0.22% 0.25% 0.46%
Number of salaries quoted 12 1 25
Hampshire median annual salary £27,500 £30,000 £22,000
Median salary % change year-on-year -8.33% +36.36% -29.60%
10th Percentile £20,500 £30,000 £19,500
90th Percentile £32,250 £30,000 £34,750
South East median annual salary £27,500 £32,500 £35,000
% change year-on-year -15.38% -7.14% +7.69%

Online Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Hampshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Hampshire
Permanent vacancies with a requirement for process or methodology skills 5573 5978 6315
As % of all permanent IT jobs advertised in Hampshire 86.67% 87.21% 87.62%
Number of salaries quoted 4773 5118 5319
Hampshire median annual salary £42,500 £41,500 £42,500
Median salary % change year-on-year +2.41% -2.35% +2.41%
10th Percentile £26,250 £26,250 £25,000
90th Percentile £65,000 £62,500 £62,500
South East median annual salary £45,000 £45,000 £45,000

Online Marketing
Job Vacancy Trend in Hampshire

Job postings citing Online Marketing as a percentage of all IT jobs advertised in Hampshire.

Job vacancy trend for Online Marketing in Hampshire

Online Marketing
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Online Marketing in Hampshire.

Salary trend for Online Marketing in Hampshire

Online Marketing
Salary Histogram in Hampshire

The salary distribution of IT jobs citing Online Marketing in Hampshire over the 6 months to 24 November 2017.

Salary histogram for Online Marketing in Hampshire

Online Marketing
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Online Marketing within the Hampshire region over the 6 months to 24 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Fareham - 5 £27,500 - 1
Portsmouth -14 3 £22,000 -26.67% 1
Basingstoke 0 2 £28,000 -
Southampton -12 1 £30,000 -
Online Marketing
South East

For the 6 months to 24 November 2017, IT jobs citing Online Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Hampshire region with a requirement for Online Marketing.

1 12 (100.00%) Marketing
2 8 (66.67%) Google
2 8 (66.67%) Analytics
3 7 (58.33%) Google Analytics
4 6 (50.00%) Adobe Analytics
4 6 (50.00%) Web Analytics
4 6 (50.00%) HTML
4 6 (50.00%) CSS
4 6 (50.00%) Adobe
5 5 (41.67%) WebTrends
5 5 (41.67%) Omniture
5 5 (41.67%) Pay per click
5 5 (41.67%) CMS
5 5 (41.67%) Web Design
5 5 (41.67%) Content Management
5 5 (41.67%) Search Engine Marketing
5 5 (41.67%) Adobe Experience Manager
5 5 (41.67%) Drupal
5 5 (41.67%) Graphic Design
5 5 (41.67%) Joomla!
5 5 (41.67%) WordPress
5 5 (41.67%) Wireframes
5 5 (41.67%) Typography
6 4 (33.33%) JavaScript
7 3 (25.00%) SQL
7 3 (25.00%) Linux
7 3 (25.00%) CRM
7 3 (25.00%) SSL
7 3 (25.00%) Management Information System
7 3 (25.00%) Git (software)

Online Marketing
Co-occurring IT Skills in Hampshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (41.67%) Adobe Experience Manager
1 5 (41.67%) CMS
1 5 (41.67%) Drupal
1 5 (41.67%) Joomla!
1 5 (41.67%) WordPress
Business Applications
1 5 (41.67%) WebTrends
Cloud Services
1 7 (58.33%) Google Analytics
2 6 (50.00%) Adobe Analytics
3 3 (25.00%) Amazon AWS
3 3 (25.00%) PaaS
4 1 (8.33%) AdWords
4 1 (8.33%) Google Cloud Platform
4 1 (8.33%) SaaS
Communications & Networking
1 3 (25.00%) SSL
Database & Business Intelligence
1 3 (25.00%) MongoDB
Development Applications
1 3 (25.00%) Git (software)
1 3 (25.00%) Vagrant
General
1 12 (100.00%) Marketing
2 1 (8.33%) Retail
Job Titles
1 5 (41.67%) Designer
1 5 (41.67%) Web Designer
2 3 (25.00%) Analyst
2 3 (25.00%) Cloud Engineer
2 3 (25.00%) DevOps Engineer
2 3 (25.00%) DevOps Systems Engineer
2 3 (25.00%) Junior
2 3 (25.00%) Junior DevOps
2 3 (25.00%) Junior DevOps Engineer
2 3 (25.00%) Junior Systems Engineer
3 2 (16.67%) Graduate
3 2 (16.67%) IT Engineer
3 2 (16.67%) Junior IT Engineer
3 2 (16.67%) Systems Engineer
3 2 (16.67%) Web Analyst
4 1 (8.33%) Administrator
4 1 (8.33%) Data Analyst
4 1 (8.33%) IT Graduate
4 1 (8.33%) Linux Engineer
4 1 (8.33%) Systems Administrator
Libraries, Frameworks & Software Standards
1 6 (50.00%) CSS
1 6 (50.00%) HTML
2 1 (8.33%) Apache Flex
2 1 (8.33%) jQuery
2 1 (8.33%) Twitter Bootstrap
Miscellaneous
1 5 (41.67%) Graphic Design
2 3 (25.00%) Analytical Skills
2 3 (25.00%) Management Information System
3 2 (16.67%) User Experience
4 1 (8.33%) Social Media
Operating Systems
1 3 (25.00%) Linux
Processes & Methodologies
1 8 (66.67%) Analytics
2 6 (50.00%) Web Analytics
3 5 (41.67%) Content Management
3 5 (41.67%) Pay per click
3 5 (41.67%) Search Engine Marketing
3 5 (41.67%) Typography
3 5 (41.67%) Web Design
3 5 (41.67%) Wireframes
4 3 (25.00%) Continuous Integration
4 3 (25.00%) CRM
4 3 (25.00%) DevOps
4 3 (25.00%) Task Automation
5 2 (16.67%) E-Commerce
6 1 (8.33%) Data Analysis
6 1 (8.33%) E-business
6 1 (8.33%) Email Marketing
6 1 (8.33%) Front End Development
6 1 (8.33%) Mathematics
6 1 (8.33%) Time Management
6 1 (8.33%) Web Development
Programming Languages
1 4 (33.33%) JavaScript
2 3 (25.00%) Bash Shell
2 3 (25.00%) SQL
3 1 (8.33%) C
Qualifications
1 1 (8.33%) Analytics IQ
1 1 (8.33%) Degree
Quality Assurance & Compliance
1 1 (8.33%) SLA
System Software
1 3 (25.00%) Docker
Vendors
1 8 (66.67%) Google
2 6 (50.00%) Adobe
3 5 (41.67%) Omniture
4 1 (8.33%) Facebook
4 1 (8.33%) Hitwise
4 1 (8.33%) Hootsuite
4 1 (8.33%) Tealeaf