Period
to 18 November 2017

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Hampshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 18 November 2017 with a comparison to the same period over the previous 2 years.

Marketing
South East > Hampshire
6 months to
18 Nov 2017
Same period 2016 Same period 2015
Rank 61 84 58
Rank change year-on-year +23 -26 +16
Permanent jobs citing Marketing 288 240 334
As % of all permanent IT jobs advertised in Hampshire 4.59% 3.50% 4.61%
As % of the General category 15.11% 10.54% 14.01%
Number of salaries quoted 261 168 258
Hampshire median annual salary £42,500 £42,000 £36,500
Median salary % change year-on-year +1.19% +15.07% -2.67%
10th Percentile £23,500 £23,750 £20,275
90th Percentile £67,500 £60,000 £62,500
South East median annual salary £42,500 £45,000 £42,500
% change year-on-year -5.56% +5.88% +2.41%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Hampshire with a requirement for common skills.

All General Skills
Hampshire
Permanent vacancies with a requirement for common skills 1906 2278 2384
As % of all permanent IT jobs advertised in Hampshire 30.39% 33.18% 32.91%
Number of salaries quoted 1621 1835 1804
Hampshire median annual salary £43,500 £42,500 £44,000
Median salary % change year-on-year +2.35% -3.41% +3.53%
10th Percentile £26,250 £27,000 £23,750
90th Percentile £65,000 £67,500 £64,100
South East median annual salary £45,000 £45,000 £45,000

Marketing
Job Vacancy Trend in Hampshire

Job postings citing Marketing as a percentage of all IT jobs advertised in Hampshire.

Job vacancy trend for Marketing in Hampshire

Marketing
Salary Trend in Hampshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Hampshire.

Salary trend for Marketing in Hampshire

Marketing
Salary Histogram in Hampshire

The salary distribution of IT jobs citing Marketing in Hampshire over the 6 months to 18 November 2017.

Salary histogram for Marketing in Hampshire

Marketing
Job Locations in Hampshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Hampshire region over the 6 months to 18 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Basingstoke +33 63 £42,500 +34.92% 3
Farnborough -6 50 £42,500 -9.57% 2
Winchester - 35 £45,000 - 3
Southampton -43 29 £37,500 +15.38% 2
Portsmouth -5 27 £47,500 +23.38% 1
Fareham +12 17 £29,500 -30.59% 3
Fleet +37 6 £37,500 -
Havant +2 6 £37,500 +20.97%
Andover +15 5 £19,000 -11.63%
Eastleigh 0 4 £27,250 -27.33%
Emsworth - 3 £21,000 -
Waterlooville - 2 £42,500 -
Petersfield +10 1 £40,000 -
Wallington - 1 £27,000 -
Marketing
South East

For the 6 months to 18 November 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Hampshire region with a requirement for Marketing.

1 111 (38.54%) JavaScript
2 105 (36.46%) CSS
3 102 (35.42%) HTML
4 81 (28.13%) Web Development
5 80 (27.78%) Digital Marketing
5 80 (27.78%) Finance
6 79 (27.43%) MVC
7 77 (26.74%) Analytics
8 76 (26.39%) Agile Software Development
9 75 (26.04%) .NET
10 73 (25.35%) C#
11 71 (24.65%) Business Intelligence
12 66 (22.92%) SAP
13 64 (22.22%) Telecoms
13 64 (22.22%) Google
14 62 (21.53%) ASP.NET
15 59 (20.49%) AngularJS
16 58 (20.14%) jQuery
17 56 (19.44%) Manufacturing
18 55 (19.10%) Programme Management
18 55 (19.10%) MySQL
19 54 (18.75%) SaaS
20 52 (18.06%) Electronics
21 51 (17.71%) ASP.NET MVC
22 43 (14.93%) OOP
23 41 (14.24%) ASP.NET Web API
24 40 (13.89%) Continuous Integration
24 40 (13.89%) PHP
25 39 (13.54%) SQL
25 39 (13.54%) Google Analytics

Marketing
Co-occurring IT Skills in Hampshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 37 (12.85%) CMS
2 15 (5.21%) Elasticsearch
3 14 (4.86%) WordPress
4 12 (4.17%) EPiServer
5 11 (3.82%) Apache Spark
5 11 (3.82%) Umbraco
6 4 (1.39%) Adobe Experience Manager
6 4 (1.39%) Sitecore CMS
6 4 (1.39%) Sitefinity
7 3 (1.04%) Drupal
7 3 (1.04%) Joomla!
8 1 (0.35%) IIS
8 1 (0.35%) SAS
Applications
1 26 (9.03%) Microsoft Office
2 16 (5.56%) Microsoft Excel
2 16 (5.56%) Microsoft PowerPoint
3 13 (4.51%) Photoshop
4 6 (2.08%) Adobe Illustrator
5 5 (1.74%) Adobe Creative Suite
5 5 (1.74%) Microsoft Project
6 4 (1.39%) InDesign
7 3 (1.04%) MS Visio
8 2 (0.69%) Revit
8 2 (0.69%) SOLIDWORKS
9 1 (0.35%) Inkscape
Business Applications
1 8 (2.78%) SAP S/4HANA
2 4 (1.39%) SAP CRM
2 4 (1.39%) SAP EWM
2 4 (1.39%) SAP Hybris
2 4 (1.39%) SAP WM
3 3 (1.04%) Eloqua
3 3 (1.04%) Magento
3 3 (1.04%) WebTrends
4 2 (0.69%) Dynamics CRM
4 2 (0.69%) Dynamics NAV
4 2 (0.69%) Salesforce.com CRM
5 1 (0.35%) SAP BPC
Cloud Services
1 54 (18.75%) SaaS
2 39 (13.54%) Google Analytics
3 25 (8.68%) Amazon AWS
4 9 (3.13%) Adobe Analytics
5 8 (2.78%) Microsoft Azure
6 6 (2.08%) AdWords
7 2 (0.69%) Adobe Creative Cloud
7 2 (0.69%) GitHub
7 2 (0.69%) PaaS
8 1 (0.35%) Google Tag Manager
Communications & Networking
1 4 (1.39%) DHCP
1 4 (1.39%) DNS
1 4 (1.39%) LAN
1 4 (1.39%) TCP/IP
1 4 (1.39%) WAN
2 2 (0.69%) SSL
3 1 (0.35%) Firewall
3 1 (0.35%) Internet
3 1 (0.35%) SMS
Database & Business Intelligence
1 55 (19.10%) MySQL
2 15 (5.21%) SQL Server
3 11 (3.82%) Apache Cassandra
4 8 (2.78%) MongoDB
5 6 (2.08%) Redis
6 5 (1.74%) Data Warehouse
7 4 (1.39%) SQL Server 2016
8 2 (0.69%) Data Mining
8 2 (0.69%) SQL Server 2008
9 1 (0.35%) Big Data
9 1 (0.35%) BusinessObjects Business Intelligence
9 1 (0.35%) SQL Server 2012
9 1 (0.35%) SQL Server Analysis Services
9 1 (0.35%) SQL Server Integration Services
9 1 (0.35%) SQL Server Reporting Services
Development Applications
1 34 (11.81%) Git (software)
2 12 (4.17%) Jenkins
2 12 (4.17%) Visual Studio
3 10 (3.47%) git-flow
4 7 (2.43%) Team Foundation Server
5 6 (2.08%) Mercurial
5 6 (2.08%) PHPUnit
6 4 (1.39%) eCATT
6 4 (1.39%) LSMW
6 4 (1.39%) Subversion
7 3 (1.04%) NCrunch
7 3 (1.04%) ReSharper
7 3 (1.04%) Selenium
7 3 (1.04%) SpecFlow
8 2 (0.69%) Vagrant
General
1 80 (27.78%) Finance
2 64 (22.22%) Telecoms
3 56 (19.44%) Manufacturing
4 52 (18.06%) Electronics
5 29 (10.07%) Retail
6 12 (4.17%) Banking
7 8 (2.78%) Advertising
8 7 (2.43%) Legal
9 5 (1.74%) Financial Institution
10 4 (1.39%) Automotive
10 4 (1.39%) Billing
11 3 (1.04%) Multimedia
12 1 (0.35%) Law
12 1 (0.35%) Publishing
Job Titles
1 133 (46.18%) Developer
2 49 (17.01%) .NET Developer
3 44 (15.28%) Analyst
4 39 (13.54%) Web Developer
5 31 (10.76%) ASP.NET Developer
6 25 (8.68%) ASP.NET MVC Developer
6 25 (8.68%) C# .NET Developer
6 25 (8.68%) C# ASP.NET Developer
6 25 (8.68%) C# Developer
7 20 (6.94%) Front End Developer (Client-Side Developer)
8 19 (6.60%) Support Analyst
9 18 (6.25%) SQL Analyst
10 17 (5.90%) Architect
11 16 (5.56%) .NET Web Developer
11 16 (5.56%) JavaScript Developer
12 14 (4.86%) Junior
12 14 (4.86%) Product Manager
13 13 (4.51%) Cloud Engineer
13 13 (4.51%) Full Stack Developer
14 12 (4.17%) PHP Developer
Libraries, Frameworks & Software Standards
1 105 (36.46%) CSS
2 102 (35.42%) HTML
3 75 (26.04%) .NET
4 62 (21.53%) ASP.NET
5 59 (20.49%) AngularJS
6 58 (20.14%) jQuery
7 51 (17.71%) ASP.NET MVC
8 41 (14.24%) ASP.NET Web API
9 37 (12.85%) Twitter Bootstrap
10 35 (12.15%) Sass
11 33 (11.46%) LESS
12 30 (10.42%) REST
13 28 (9.72%) HTML5
14 20 (6.94%) CSS3
15 18 (6.25%) .NET Framework
16 14 (4.86%) RabbitMQ
16 14 (4.86%) RESTful
17 11 (3.82%) JSON
18 10 (3.47%) LAMP
18 10 (3.47%) Razor View Engine
Miscellaneous
1 32 (11.11%) Analytical Skills
2 30 (10.42%) Greenfield Project
3 23 (7.99%) User Experience
4 15 (5.21%) Social Media
5 9 (3.13%) SWIFT
6 8 (2.78%) NHS
7 6 (2.08%) N-Tier
8 5 (1.74%) Computer Science
8 5 (1.74%) Graphic Design
9 4 (1.39%) Data Centre
9 4 (1.39%) Fintech
10 3 (1.04%) Enterprise Software
10 3 (1.04%) Management Information System
11 2 (0.69%) Animation
11 2 (0.69%) Driving Licence
11 2 (0.69%) Embedded Systems
11 2 (0.69%) Handset
11 2 (0.69%) Mobile App
11 2 (0.69%) RIA
12 1 (0.35%) Credit Risk
Operating Systems
1 37 (12.85%) Windows
2 34 (11.81%) Linux
3 10 (3.47%) Apple iOS
4 4 (1.39%) Windows Server 2012
Processes & Methodologies
1 81 (28.13%) Web Development
2 80 (27.78%) Digital Marketing
3 79 (27.43%) MVC
4 77 (26.74%) Analytics
5 76 (26.39%) Agile Software Development
6 71 (24.65%) Business Intelligence
7 55 (19.10%) Programme Management
8 43 (14.93%) OOP
9 40 (13.89%) Continuous Integration
10 36 (12.50%) B2B
10 36 (12.50%) E-Commerce
11 33 (11.46%) Web Analytics
12 32 (11.11%) Scrum
13 30 (10.42%) API Integration
14 28 (9.72%) TDD
15 27 (9.38%) B2B Marketing
16 26 (9.03%) CRM
16 26 (9.03%) Front End Development
17 23 (7.99%) OO
18 21 (7.29%) Continuous Delivery
Programming Languages
1 111 (38.54%) JavaScript
2 73 (25.35%) C#
3 40 (13.89%) PHP
4 39 (13.54%) SQL
5 36 (12.50%) Java
6 29 (10.07%) Python
7 24 (8.33%) Bash Shell
7 24 (8.33%) Ruby
8 14 (4.86%) C++
9 9 (3.13%) Go
9 9 (3.13%) Shell Script
10 6 (2.08%) PHP 5
10 6 (2.08%) R
11 4 (1.39%) ABAP
12 3 (1.04%) C
13 2 (0.69%) MATLAB
13 2 (0.69%) VBA
14 1 (0.35%) Perl
14 1 (0.35%) sed
14 1 (0.35%) T-SQL
Qualifications
1 27 (9.38%) Degree
2 3 (1.04%) ISEB
3 2 (0.69%) MCSE
3 2 (0.69%) Microsoft Certification
3 2 (0.69%) Security Cleared
4 1 (0.35%) Analytics IQ
4 1 (0.35%) CCDP
4 1 (0.35%) CCIE
4 1 (0.35%) Cisco Certification
4 1 (0.35%) DV Cleared
4 1 (0.35%) LPIC
4 1 (0.35%) OSCP
4 1 (0.35%) PRINCE2 Practitioner
4 1 (0.35%) SC Cleared
Quality Assurance & Compliance
1 12 (4.17%) QA
2 11 (3.82%) SLA
3 4 (1.39%) Data Quality
4 2 (0.69%) GDPR
4 2 (0.69%) ISO 9001
System Software
1 22 (7.64%) Docker
2 4 (1.39%) Active Directory
3 2 (0.69%) Firmware
Systems Management
1 23 (7.99%) Opscode Chef
2 9 (3.13%) Grafana
2 9 (3.13%) Packer
2 9 (3.13%) Puppet
2 9 (3.13%) Terraform
Vendors
1 66 (22.92%) SAP
2 64 (22.22%) Google
3 22 (7.64%) HP
3 22 (7.64%) Microsoft
4 16 (5.56%) Adobe
5 12 (4.17%) Oracle
6 10 (3.47%) Xamarin
7 9 (3.13%) New Relic
8 5 (1.74%) Facebook
9 4 (1.39%) Ericsson
9 4 (1.39%) Huawei
9 4 (1.39%) HubSpot
9 4 (1.39%) hybris
9 4 (1.39%) Nokia
9 4 (1.39%) Nortel
9 4 (1.39%) Sitecore
9 4 (1.39%) Tableau
10 3 (1.04%) Omniture
11 2 (0.69%) Hitwise
11 2 (0.69%) Pega