The following table provides summary statistics for permanent job vacancies advertised in Leeds with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 3 months to 25 June 2017 with a comparison to the same period in the previous 2 years.

Digital Marketing
3 months to
25 Jun 2017
Same period 2016 Same period 2015
Rank 107 138 144
Rank change year-on-year +31 +6  
Permanent jobs citing Digital Marketing 53 26 41
As % of all permanent IT jobs advertised in Leeds 2.11% 0.91% 1.24%
As % of the Processes & Methodologies category 2.27% 0.99% 1.37%
Number of salaries quoted 30 25 32
Median salary £45,000 £37,500 £30,000
Median salary % change year-on-year +20.00% +25.00%  
90% offered a salary of more than £25,000 £25,000 £22,500
10% offered a salary of more than £53,000 £44,000 £44,500
UK excluding London median salary £42,500 £40,000 £40,000
% change year-on-year +6.25% -  

Digital Marketing is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Leeds with a requirement for process and methodology skills.

Process & Methodology Skills
Leeds
Permanent job vacancies with a requirement for process and methodology skills 2335 2622 2992
As % of all permanent IT job vacancies advertised in Leeds 93.14% 91.30% 90.72%
Number of salaries quoted 1947 2157 2344
Median salary £47,500 £44,000 £43,000
Median salary % change year-on-year +7.95% +2.32%  
90% offered a salary of more than £31,500 £30,000 £30,000
10% offered a salary of more than £65,000 £60,000 £65,000
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

Digital Marketing
Job Vacancy Trend in Leeds

The job posting trend of jobs advertised in Leeds citing Digital Marketing as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Digital Marketing in Leeds

Digital Marketing
Salary Trend in Leeds

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Leeds.

Salary trend for Digital Marketing in Leeds

Digital Marketing
Salary Histogram in Leeds

The salary distribution of IT jobs citing Digital Marketing in Leeds over the 3 months to 25 June 2017.

Salary histogram for Digital Marketing in Leeds

For the 6 months to 25 June 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Leeds region with a requirement for Digital Marketing.

1 66 (100.00%) Marketing
2 29 (43.94%) Finance
3 26 (39.39%) Windows
4 21 (31.82%) Linux
4 21 (31.82%) Microsoft Azure
5 20 (30.30%) SQL Server
6 19 (28.79%) SQL Server Reporting Services
6 19 (28.79%) Oracle
6 19 (28.79%) SQL
6 19 (28.79%) T-SQL
6 19 (28.79%) Data Warehouse
6 19 (28.79%) High Availability
6 19 (28.79%) SQL Server 2012
6 19 (28.79%) Oracle Database
6 19 (28.79%) Performance Monitoring
6 19 (28.79%) SQL Server Management Studio (SSMS)
6 19 (28.79%) SQL Server Integration Services
6 19 (28.79%) SQL Server Analysis Services
6 19 (28.79%) Failover Clustering
7 18 (27.27%) Analytical Skills
7 18 (27.27%) E-Commerce
8 16 (24.24%) Analytics
9 15 (22.73%) Degree
10 13 (19.70%) FMCG
10 13 (19.70%) Social Media
10 13 (19.70%) Mentoring
10 13 (19.70%) Global Marketing
11 12 (18.18%) SAP
12 11 (16.67%) Oracle Database 12c
13 10 (15.15%) Google

Digital Marketing
Co-occurring IT Skills in Leeds by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (7.58%) WordPress
Applications
1 6 (9.09%) Microsoft Office
Business Applications
1 4 (6.06%) SAP Oil and Gas
2 1 (1.52%) Magento
Cloud Services
1 21 (31.82%) Microsoft Azure
2 6 (9.09%) Office 365
3 3 (4.55%) Google Analytics
4 1 (1.52%) AdWords
4 1 (1.52%) Amazon AWS
4 1 (1.52%) Amazon EC2
4 1 (1.52%) Amazon S3
4 1 (1.52%) AWS Elastic Beanstalk
Communications & Networking
1 6 (9.09%) VPN
Database & Business Intelligence
1 20 (30.30%) SQL Server
2 19 (28.79%) Data Warehouse
2 19 (28.79%) Oracle Database
2 19 (28.79%) SQL Server 2012
2 19 (28.79%) SQL Server Analysis Services
2 19 (28.79%) SQL Server Integration Services
2 19 (28.79%) SQL Server Reporting Services
3 11 (16.67%) Oracle Database 12c
4 1 (1.52%) MariaDB
4 1 (1.52%) MySQL
Development Applications
1 19 (28.79%) SQL Server Management Studio (SSMS)
2 1 (1.52%) Jenkins
General
1 66 (100.00%) Marketing
2 29 (43.94%) Finance
3 9 (13.64%) Retail
4 6 (9.09%) Advertising
4 6 (9.09%) Manufacturing
5 4 (6.06%) Electronics
5 4 (6.06%) Telecoms
6 2 (3.03%) Music Industry
Job Titles
1 20 (30.30%) Administrator
2 19 (28.79%) DBA
3 15 (22.73%) Digital Marketing Manager
3 15 (22.73%) Marketing Manager
3 15 (22.73%) SQL DBA
4 11 (16.67%) Developer
5 7 (10.61%) Senior Digital Marketing Manager
5 7 (10.61%) Senior Manager
5 7 (10.61%) Senior Marketing Manager
6 6 (9.09%) Analyst
6 6 (9.09%) PHP Developer
7 3 (4.55%) .NET Developer
7 3 (4.55%) IT Analyst
7 3 (4.55%) Service Analyst
7 3 (4.55%) Service Desk Analyst
7 3 (4.55%) Service Desk Team Leader
7 3 (4.55%) Team Leader
7 3 (4.55%) WordPress Developer
8 2 (3.03%) Full Stack Developer
8 2 (3.03%) PHP WordPress Developer
Libraries, Frameworks & Software Standards
1 7 (10.61%) HTML
2 6 (9.09%) CSS
3 5 (7.58%) .NET
3 5 (7.58%) HTML5
3 5 (7.58%) jQuery
3 5 (7.58%) LAMP
4 4 (6.06%) CSS3
4 4 (6.06%) Twitter Bootstrap
5 2 (3.03%) .NET Core
6 1 (1.52%) Web Services
Miscellaneous
1 18 (27.27%) Analytical Skills
2 13 (19.70%) FMCG
2 13 (19.70%) Social Media
3 2 (3.03%) Blog
3 2 (3.03%) User Experience
4 1 (1.52%) Computer Science
4 1 (1.52%) Greenfield Project
4 1 (1.52%) Mobile App
Operating Systems
1 26 (39.39%) Windows
2 21 (31.82%) Linux
3 6 (9.09%) Mac OS X
4 1 (1.52%) Unix
4 1 (1.52%) Windows Server
Processes & Methodologies
1 19 (28.79%) High Availability
1 19 (28.79%) Performance Monitoring
2 18 (27.27%) E-Commerce
3 16 (24.24%) Analytics
4 13 (19.70%) Global Marketing
4 13 (19.70%) Mentoring
5 9 (13.64%) IT Strategy
6 8 (12.12%) Statistics
7 7 (10.61%) Matrix Organization
8 6 (9.09%) Project Management
9 4 (6.06%) Business Intelligence
9 4 (6.06%) DevOps
9 4 (6.06%) Programme Management
10 3 (4.55%) Continuous Integration
10 3 (4.55%) Front End Development
10 3 (4.55%) People Management
10 3 (4.55%) SEO
11 2 (3.03%) Affiliate Marketing
11 2 (3.03%) Marketing Strategy
11 2 (3.03%) Pay per click
Programming Languages
1 19 (28.79%) SQL
1 19 (28.79%) T-SQL
2 9 (13.64%) PHP
3 7 (10.61%) JavaScript
4 2 (3.03%) Java
5 1 (1.52%) Bash Shell
5 1 (1.52%) C#
5 1 (1.52%) Python
Qualifications
1 15 (22.73%) Degree
2 2 (3.03%) Numerate Degree
3 1 (1.52%) Master's Degree
System Software
1 7 (10.61%) Active Directory
2 3 (4.55%) Docker
Systems Management
1 19 (28.79%) Failover Clustering
2 1 (1.52%) Ansible
2 1 (1.52%) Packer
2 1 (1.52%) Puppet
2 1 (1.52%) Terraform
Vendors
1 19 (28.79%) Oracle
2 12 (18.18%) SAP
3 10 (15.15%) Google
4 9 (13.64%) Microsoft
5 8 (12.12%) Facebook
6 6 (9.09%) Citrix
6 6 (9.09%) Twitter
7 1 (1.52%) Apple
7 1 (1.52%) Omniture
7 1 (1.52%) VMware
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