Digital Analytics Jobs in the North West

Digital Analytics
England > North West

The table below provides summary statistics for permanent job vacancies advertised in the North West requiring Digital Analytics skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Digital Analytics over the 6 months leading up to 17 May 2025, comparing them to the same period in the previous two years.

6 months to
17 May 2025
Same period 2024 Same period 2023
Rank 290 288 262
Rank change year-on-year -2 -26 +59
Permanent jobs citing Digital Analytics 5 7 37
As % of all permanent jobs advertised in the North West 0.062% 0.070% 0.48%
As % of the Processes & Methodologies category 0.065% 0.085% 0.50%
Number of salaries quoted 5 7 29
10th Percentile - £54,500 -
25th Percentile £40,000 £57,875 £47,447
Median annual salary (50th Percentile) £45,000 £62,500 £52,000
Median % change year-on-year -28.00% +20.19% -17.79%
75th Percentile £47,500 £63,750 £68,750
90th Percentile £71,500 - -
England median annual salary £41,500 £54,750 £52,000
% change year-on-year -24.20% +5.29% +4.00%

All Process and Methodology Skills
North West

Digital Analytics falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in the North West.

Permanent vacancies with a requirement for process or methodology skills 7,710 8,199 7,396
As % of all permanent jobs advertised in the North West 95.82% 82.52% 95.58%
Number of salaries quoted 4,004 6,220 3,869
10th Percentile £26,250 £27,500 £30,815
25th Percentile £40,000 £37,500 £41,250
Median annual salary (50th Percentile) £50,055 £50,000 £55,000
Median % change year-on-year +0.11% -9.09% +4.76%
75th Percentile £61,000 £65,000 £70,000
90th Percentile £77,500 £80,000 £82,500
England median annual salary £57,500 £55,000 £62,500
% change year-on-year +4.55% -12.00% +4.17%

Digital Analytics
Job Vacancy Trend in the North West

Job postings citing Digital Analytics as a proportion of all IT jobs advertised in the North West.

Job vacancy trend for Digital Analytics in the North West

Digital Analytics
Salary Trend in the North West

3-month moving average salary quoted in jobs citing Digital Analytics in the North West.

Salary trend for Digital Analytics in the North West

Digital Analytics
Salary Histogram in the North West

Salary distribution for jobs citing Digital Analytics in the North West over the 6 months to 17 May 2025.

Salary histogram for Digital Analytics in the North West

Digital Analytics
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Analytics within the North West region over the 6 months to 17 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Manchester +47 5 £45,000 -28.00% 6
Digital Analytics
England

Digital Analytics
Co-occurring Skills and Capabilities in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (40.00%) IBM Domino
Applications
1 2 (40.00%) Microsoft Excel
Cloud Services
1 4 (80.00%) Google Analytics
2 2 (40.00%) Adobe Analytics
2 2 (40.00%) GCP
3 1 (20.00%) Azure
3 1 (20.00%) Snowflake
Database & Business Intelligence
1 2 (40.00%) BigQuery
2 1 (20.00%) Data Warehouse
General
1 2 (40.00%) Analytical Skills
1 2 (40.00%) Social Skills
2 1 (20.00%) Inclusion and Diversity
Job Titles
1 4 (80.00%) Analyst
2 2 (40.00%) E-Commerce Analyst
2 2 (40.00%) Performance Analyst
2 2 (40.00%) Product Analyst
3 1 (20.00%) Architect
3 1 (20.00%) Data Architect
Miscellaneous
1 2 (40.00%) Product Ownership
Processes & Methodologies
1 5 (100.00%) Analytics
2 4 (80.00%) User Experience
3 3 (60.00%) Decision-Making
3 3 (60.00%) E-Commerce
4 2 (40.00%) A/B Testing
4 2 (40.00%) Actionable Insight
4 2 (40.00%) Agile
4 2 (40.00%) Coaching
4 2 (40.00%) Conversion Rate Optimisation
4 2 (40.00%) Customer Experience
4 2 (40.00%) Customer-Centricity
4 2 (40.00%) Dashboard Development
4 2 (40.00%) Data-Driven Decision Making
4 2 (40.00%) Interaction Design
4 2 (40.00%) Mentoring
4 2 (40.00%) Performance Analysis
4 2 (40.00%) Performance Metrics
4 2 (40.00%) User Research
4 2 (40.00%) User-Centered Design (UCD)
4 2 (40.00%) Web Analytics
Programming Languages
1 4 (80.00%) SQL
Qualifications
1 2 (40.00%) Degree
Quality Assurance & Compliance
1 1 (20.00%) Accessibility
Vendors
1 4 (80.00%) Google
2 2 (40.00%) Adobe
3 1 (20.00%) Microsoft