Period
to 18 August 2018

The following table provides summary statistics for permanent job vacancies advertised in the North West with a requirement for Actionable Insight skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Actionable Insight over the 6 months to 18 August 2018 with a comparison to the same period in the previous 2 years.

Actionable Insights (or Actionable Intelligence, Actionable Recommendations)
England > North West
6 months to
18 Aug 2018
Same period 2017 Same period 2016
Rank 343 329 328
Rank change year-on-year -14 -1 0
Permanent jobs citing Actionable Insight 21 46 21
As % of all permanent IT jobs advertised in the North West 0.17% 0.35% 0.18%
As % of the Processes & Methodologies category 0.19% 0.38% 0.20%
Number of salaries quoted 21 36 18
North West median annual salary £32,500 £32,000 £60,000
Median salary % change year-on-year +1.56% -46.67% +101.83%
10th Percentile £24,250 £26,250 £32,500
90th Percentile £55,000 £80,750 £68,175
England median annual salary £50,000 £45,000 £52,500
% change year-on-year +11.11% -14.29% +16.67%

Actionable Insight is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North West with a requirement for process or methodology skills.

All Process and Methodology Skills
North West
Permanent vacancies with a requirement for process or methodology skills 11,139 12,056 10,492
As % of all permanent IT jobs advertised in the North West 91.35% 91.32% 90.31%
Number of salaries quoted 8,961 9,725 8,777
North West median annual salary £45,000 £42,000 £40,000
Median salary % change year-on-year +7.14% +5.00% -
10th Percentile £26,250 £26,250 £25,000
90th Percentile £67,500 £63,750 £62,500
England median annual salary £50,000 £50,000 £50,000

Actionable Insight
Job Vacancy Trend in the North West

Job postings citing Actionable Insight as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Actionable Insight in the North West

Actionable Insight
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Actionable Insight in the North West.

Salary trend for Actionable Insight in the North West

Actionable Insight
Salary Histogram in the North West

The salary distribution of IT jobs citing Actionable Insight in the North West over the 6 months to 18 August 2018.

Salary histogram for Actionable Insight in the North West

Actionable Insight
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Actionable Insight within the North West region over the 6 months to 18 August 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +5 19 £32,500 -18.75% 3
Cheshire -9 1 £32,500 -9.09% 2
Merseyside - 1 £50,000 -
Actionable Insight
England

For the 6 months to 18 August 2018, IT jobs citing Actionable Insight also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the North West region with a requirement for Actionable Insight.

1 18 (85.71%) Analytics
2 15 (71.43%) Microsoft Excel
3 14 (66.67%) SQL
4 11 (52.38%) Google
5 10 (47.62%) Google Analytics
6 9 (42.86%) Marketing
7 7 (33.33%) Microsoft
8 6 (28.57%) Retail
8 6 (28.57%) Data Analytics
8 6 (28.57%) Data Science
9 5 (23.81%) SQL Server Reporting Services
9 5 (23.81%) Finance
9 5 (23.81%) Online Marketing
9 5 (23.81%) Machine Learning
10 4 (19.05%) AdWords
11 3 (14.29%) Web Analytics
11 3 (14.29%) Mixpanel
11 3 (14.29%) Agile Software Development
11 3 (14.29%) Adobe
11 3 (14.29%) Python
11 3 (14.29%) Adobe Analytics
11 3 (14.29%) R
11 3 (14.29%) Digital Marketing
12 2 (9.52%) Git (software)
12 2 (9.52%) Test Automation
12 2 (9.52%) XHR
12 2 (9.52%) Node.js
12 2 (9.52%) HTML5
12 2 (9.52%) Mocha
12 2 (9.52%) REST

Actionable Insight
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (9.52%) SAS
2 1 (4.76%) Apache
2 1 (4.76%) Apache Spark
Applications
1 15 (71.43%) Microsoft Excel
2 1 (4.76%) SPSS
2 1 (4.76%) SPSS Modeler
Cloud Services
1 10 (47.62%) Google Analytics
2 4 (19.05%) AdWords
3 3 (14.29%) Adobe Analytics
4 2 (9.52%) Google Tag Manager
4 2 (9.52%) npm
5 1 (4.76%) Amazon AWS
5 1 (4.76%) Google Cloud Platform
5 1 (4.76%) Microsoft Azure
Database & Business Intelligence
1 5 (23.81%) SQL Server Reporting Services
2 3 (14.29%) Mixpanel
3 1 (4.76%) Data Mining
3 1 (4.76%) Hadoop
3 1 (4.76%) MongoDB
3 1 (4.76%) NoSQL
3 1 (4.76%) Power BI
3 1 (4.76%) PowerPivot
3 1 (4.76%) QlikView
Development Applications
1 2 (9.52%) Babel
1 2 (9.52%) Git (software)
1 2 (9.52%) Grunt
1 2 (9.52%) gulp
1 2 (9.52%) Jasmine
1 2 (9.52%) Karma Test Runner
1 2 (9.52%) Mocha
1 2 (9.52%) webpack
General
1 9 (42.86%) Marketing
2 6 (28.57%) Retail
3 5 (23.81%) Finance
4 1 (4.76%) Back Office
4 1 (4.76%) Front Office
4 1 (4.76%) Games
Job Titles
1 9 (42.86%) Analyst
2 7 (33.33%) Developer
3 5 (23.81%) Insight Analyst
4 4 (19.05%) Data Analyst
4 4 (19.05%) Data Insight Analyst
4 4 (19.05%) Insight Data Analyst
4 4 (19.05%) Senior Analyst
5 3 (14.29%) Senior Web Analyst
5 3 (14.29%) Web Analyst
6 2 (9.52%) Analytics Manager
6 2 (9.52%) Data Scientist
6 2 (9.52%) JavaScript Developer
6 2 (9.52%) Report Developer
7 1 (4.76%) Business Intelligence Developer
7 1 (4.76%) Data Engineer
7 1 (4.76%) Forecast Analyst
7 1 (4.76%) Insight Manager
7 1 (4.76%) SQL Developer
Libraries, Frameworks & Software Standards
1 2 (9.52%) Ajax
1 2 (9.52%) AngularJS
1 2 (9.52%) Chai
1 2 (9.52%) Enzyme
1 2 (9.52%) HTML
1 2 (9.52%) HTML5
1 2 (9.52%) Ionic Framework
1 2 (9.52%) Jest
1 2 (9.52%) LESS
1 2 (9.52%) Node.js
1 2 (9.52%) React
1 2 (9.52%) React Native
1 2 (9.52%) Redux
1 2 (9.52%) REST
1 2 (9.52%) Sass
1 2 (9.52%) XHR
2 1 (4.76%) Kafka
2 1 (4.76%) Web Services
Miscellaneous
1 2 (9.52%) Analytical Skills
1 2 (9.52%) Fintech
1 2 (9.52%) User Experience
Processes & Methodologies
1 18 (85.71%) Analytics
2 6 (28.57%) Data Analytics
2 6 (28.57%) Data Science
3 5 (23.81%) Machine Learning
3 5 (23.81%) Online Marketing
4 3 (14.29%) Agile Software Development
4 3 (14.29%) Digital Marketing
4 3 (14.29%) Web Analytics
5 2 (9.52%) A/B Testing
5 2 (9.52%) Business Intelligence
5 2 (9.52%) Conversion Rate Optimisation
5 2 (9.52%) E-Commerce
5 2 (9.52%) Tag Management
5 2 (9.52%) Test Automation
6 1 (4.76%) Collaborative Working
6 1 (4.76%) Data Engineering
6 1 (4.76%) Data Strategy
6 1 (4.76%) Digital Analytics
6 1 (4.76%) Planning and Forecasting
6 1 (4.76%) Statistical Modelling
Programming Languages
1 14 (66.67%) SQL
2 3 (14.29%) Python
2 3 (14.29%) R
3 2 (9.52%) ES6
3 2 (9.52%) Java
3 2 (9.52%) JavaScript
4 1 (4.76%) C++
4 1 (4.76%) Rust
4 1 (4.76%) Scala
4 1 (4.76%) T-SQL
Quality Assurance & Compliance
1 2 (9.52%) Actionable Recommendations
2 1 (4.76%) GCP
Vendors
1 11 (52.38%) Google
2 7 (33.33%) Microsoft
3 3 (14.29%) Adobe
4 2 (9.52%) Crazy Egg
4 2 (9.52%) Hotjar
4 2 (9.52%) Tableau
4 2 (9.52%) Tealium
5 1 (4.76%) Capita
5 1 (4.76%) Facebook