The following table provides summary statistics for permanent job vacancies advertised in Scotland with a requirement for Web Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Web Analytics over the 3 months to 29 June 2017 with a comparison to the same period in the previous 2 years.

Web Analytics
UK / Scotland
3 months to
29 Jun 2017
Same period 2016 Same period 2015
Rank 154 155 168
Rank change year-on-year +1 +13  
Permanent jobs citing Web Analytics 1 3 1
As % of all permanent IT jobs advertised in Scotland 0.037% 0.10% 0.032%
As % of the Processes & Methodologies category 0.040% 0.11% 0.035%
Number of salaries quoted 1 1 1
Median salary £40,000 £90,000 £50,000
Median salary % change year-on-year -55.55% +80.00%  
UK excluding London median salary £31,750 £37,500 £40,000
% change year-on-year -15.33% -6.25%  

Web Analytics is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Scotland with a requirement for process and methodology skills.

Process & Methodology Skills
Scotland
Permanent job vacancies with a requirement for process and methodology skills 2484 2616 2845
As % of all permanent IT job vacancies advertised in Scotland 91.42% 91.44% 90.03%
Number of salaries quoted 6025 5743 7679
Median salary £45,000 £45,000 £43,913
Median salary % change year-on-year - +2.47%  
90% offered a salary of more than £29,500 £27,500 £29,250
10% offered a salary of more than £71,250 £61,250 £67,442
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

Web Analytics
Job Vacancy Trend in Scotland

Job postings citing Web Analytics as a percentage of all IT jobs advertised in Scotland.

Job vacancy trend for Web Analytics in Scotland

Web Analytics
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics in Scotland.

Salary trend for Web Analytics in Scotland

Web Analytics
Job Locations in Scotland

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the Scotland region over the 3 months to 29 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh -10 1 £40,000 - 1
Web Analytics
UK

For the 6 months to 29 June 2017, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Scotland region with a requirement for Web Analytics.

1 8 (100.00%) Analytics
2 5 (62.50%) Finance
2 5 (62.50%) Marketing
2 5 (62.50%) SQL Server
2 5 (62.50%) Microsoft
3 4 (50.00%) CMS
3 4 (50.00%) CRM
3 4 (50.00%) Sitecore CMS
3 4 (50.00%) Sitecore
4 3 (37.50%) Workflow
4 3 (37.50%) User Experience
5 2 (25.00%) Wireframes
5 2 (25.00%) Mobile App
5 2 (25.00%) .NET
5 2 (25.00%) Usability Testing
5 2 (25.00%) SOA
6 1 (12.50%) Adobe
6 1 (12.50%) Microsoft Certification
6 1 (12.50%) JD Edwards
6 1 (12.50%) W3C
6 1 (12.50%) Telerik
6 1 (12.50%) SQL Server Reporting Services
6 1 (12.50%) Ajax
6 1 (12.50%) Dynamics AX
6 1 (12.50%) SQL Server Integration Services
6 1 (12.50%) SAS
6 1 (12.50%) Business Intelligence
6 1 (12.50%) SharePoint
6 1 (12.50%) ERP
6 1 (12.50%) C

Web Analytics
Co-occurring IT Skills in Scotland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (50.00%) CMS
1 4 (50.00%) Sitecore CMS
2 1 (12.50%) SAS
2 1 (12.50%) SharePoint
2 1 (12.50%) SharePoint 2013
Applications
1 1 (12.50%) Microsoft Office
1 1 (12.50%) Photoshop
Business Applications
1 1 (12.50%) Dynamics AX
Database & Business Intelligence
1 5 (62.50%) SQL Server
2 1 (12.50%) Base SAS
2 1 (12.50%) Big Data
2 1 (12.50%) Microsoft Power View
2 1 (12.50%) PerformancePoint
2 1 (12.50%) PowerPivot
2 1 (12.50%) SAS Enterprise Guide
2 1 (12.50%) SQL Server Integration Services
2 1 (12.50%) SQL Server Reporting Services
Development Applications
1 1 (12.50%) Team Foundation Server
General
1 5 (62.50%) Finance
1 5 (62.50%) Marketing
2 1 (12.50%) Manufacturing
Job Titles
1 2 (25.00%) Architect
1 2 (25.00%) Designer
1 2 (25.00%) Interface Designer
1 2 (25.00%) UI Architect
1 2 (25.00%) UI Designer
2 1 (12.50%) Consultant
2 1 (12.50%) Developer
2 1 (12.50%) SAS Consultant
2 1 (12.50%) Senior Developer
2 1 (12.50%) Senior SharePoint Developer
2 1 (12.50%) SharePoint Developer
Libraries, Frameworks & Software Standards
1 2 (25.00%) .NET
2 1 (12.50%) Ajax
2 1 (12.50%) ASP.NET
2 1 (12.50%) CSS
2 1 (12.50%) HTML
2 1 (12.50%) jQuery
2 1 (12.50%) LLBLGen Pro
2 1 (12.50%) WCF
2 1 (12.50%) Web Services
2 1 (12.50%) XML
2 1 (12.50%) XSLT
Miscellaneous
1 3 (37.50%) User Experience
2 2 (25.00%) Mobile App
3 1 (12.50%) Credit Risk
3 1 (12.50%) W3C
Processes & Methodologies
1 8 (100.00%) Analytics
2 4 (50.00%) CRM
3 3 (37.50%) Workflow
4 2 (25.00%) SOA
4 2 (25.00%) Usability Testing
4 2 (25.00%) Wireframes
5 1 (12.50%) Business Intelligence
5 1 (12.50%) Customer Analytics
5 1 (12.50%) ERP
5 1 (12.50%) SDLC
5 1 (12.50%) UX Design
5 1 (12.50%) Workflow Development
Programming Languages
1 1 (12.50%) C
1 1 (12.50%) C#
1 1 (12.50%) JavaScript
1 1 (12.50%) VB.NET
Qualifications
1 1 (12.50%) MCP
1 1 (12.50%) Microsoft Certification
Vendors
1 5 (62.50%) Microsoft
2 4 (50.00%) Sitecore
3 1 (12.50%) Adobe
3 1 (12.50%) JD Edwards
3 1 (12.50%) Nintex
3 1 (12.50%) Telerik
Edinburgh, Midlothian
Parallel Consulting
Salary: £30000 - £50000 per annum
Posted: Yesterday