The following table provides summary statistics for permanent job vacancies with a requirement for Web Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Web Analytics over the 3 months to 23 June 2017 with a comparison to the same period in the previous 2 years.

Web Analytics
UK
3 months to
23 Jun 2017
Same period 2016 Same period 2015
Rank 616 668 620
Rank change year-on-year +52 -48  
Permanent jobs citing Web Analytics 262 247 394
As % of all permanent IT jobs advertised in the UK 0.29% 0.25% 0.36%
As % of the Processes & Methodologies category 0.33% 0.28% 0.40%
Number of salaries quoted 200 217 307
Median salary £47,500 £45,000 £42,500
Median salary % change year-on-year +5.55% +5.88%  
90% offered a salary of more than £30,000 £30,500 £29,650
10% offered a salary of more than £67,500 £60,000 £69,250
UK excluding London median salary £31,750 £38,500 £40,000
% change year-on-year -17.53% -3.75%  

Web Analytics is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies with a requirement for process and methodology skills.

Process & Methodology Skills
UK
Permanent job vacancies with a requirement for process and methodology skills 79960 87478 97573
As % of all permanent IT job vacancies advertised in the UK 89.72% 88.95% 88.00%
Number of salaries quoted 64514 73057 79746
Median salary £50,000 £50,000 £50,000
90% offered a salary of more than £32,500 £32,500 £31,500
10% offered a salary of more than £80,000 £75,000 £77,500
UK excluding London median salary £45,000 £45,000 £44,000
% change year-on-year - +2.27%  

Web Analytics
Job Vacancy Trend

The job posting trend of jobs advertised citing Web Analytics as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for Web Analytics in the UK

Web Analytics
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics.

Salary trend for Web Analytics in the UK

Web Analytics
Salary Histogram

The salary distribution of IT jobs citing Web Analytics over the 3 months to 23 June 2017.

Salary histogram for Web Analytics in the UK

Web Analytics
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the UK over the 3 months to 23 June 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +63 252 £50,000 +11.11% 43
London +70 190 £50,000 - 28
South East +38 22 £31,000 -34.73% 3
North West -41 16 £32,500 -13.33% 1
Manchester -17 12 £33,750 -15.62% 1
City of London +9 11 £33,000 -34.00% 2
East of England +2 10 £25,000 -44.44% 2
Berkshire +35 7 £50,000 +36.05% 1
Surrey +26 7 £25,000 -33.33% 1
West Midlands +19 6 £27,500 -3.50% 2
Bedfordshire +22 5 - - 1
East Midlands +18 5 £40,000 +23.07% 1
Luton +9 5 - - 1
Hampshire +1 5 £30,000 -36.84% 1
Maidenhead - 5 £42,500 -
Lancashire - 4 £19,000 -
Essex - 4 £20,000 -
South Wales +22 3 £39,862 +77.16%
Wales +11 3 £39,862 +77.16%
Coventry - 3 £27,500 -
Newport - 3 £39,862 -
Leicestershire - 3 - - 1
Colchester - 3 - -
Farnborough - 3 £30,000 -
Yeovil +8 2 £47,500 -
Uxbridge +4 2 £57,500 -
South West +1 2 £47,500 +5.55%
Somerset -7 2 £47,500 -
Birmingham - 2 £28,750 - 1
Hammersmith - 2 £44,750 -

For the 6 months to 23 June 2017, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Web Analytics.

1 529 (100.00%) Analytics
2 328 (62.00%) Marketing
3 219 (41.40%) Google
4 203 (38.37%) Google Analytics
5 178 (33.65%) User Experience
6 152 (28.73%) SQL
7 151 (28.54%) Adobe
8 150 (28.36%) E-Commerce
9 138 (26.09%) Business Intelligence
10 132 (24.95%) Analytical Skills
11 128 (24.20%) JavaScript
12 123 (23.25%) HTML
13 121 (22.87%) Agile Software Development
14 114 (21.55%) Degree
15 110 (20.79%) Digital Marketing
16 104 (19.66%) CSS
17 100 (18.90%) SEO
18 97 (18.34%) Adobe Analytics
19 92 (17.39%) Big Data
20 85 (16.07%) Credit Risk
21 81 (15.31%) A/B Testing
22 79 (14.93%) Finance
23 70 (13.23%) Microsoft Excel
24 67 (12.67%) CMS
25 66 (12.48%) CRM
26 64 (12.10%) Visualisation
26 64 (12.10%) Digital Analytics
27 62 (11.72%) Actionable Insight
27 62 (11.72%) Web Development
28 59 (11.15%) SAS

Web Analytics
Co-occurring IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 67 (12.67%) CMS
2 59 (11.15%) SAS
3 25 (4.73%) Adobe Experience Manager
4 10 (1.89%) Apache Spark
5 5 (0.95%) Liferay
5 5 (0.95%) Marvel
5 5 (0.95%) Sitecore CMS
6 3 (0.57%) IIS
6 3 (0.57%) JBoss
6 3 (0.57%) WordPress
7 2 (0.38%) Apache Pig
7 2 (0.38%) Confluence
7 2 (0.38%) WebSphere
8 1 (0.19%) Apache Solr
8 1 (0.19%) Elasticsearch
8 1 (0.19%) nginx
8 1 (0.19%) SharePoint
8 1 (0.19%) SharePoint 2013
8 1 (0.19%) Umbraco
Applications
1 70 (13.23%) Microsoft Excel
2 42 (7.94%) Microsoft Office
3 28 (5.29%) Photoshop
4 24 (4.54%) SPSS
5 20 (3.78%) Adobe Illustrator
6 13 (2.46%) Microsoft PowerPoint
7 10 (1.89%) OmniGraffle
8 7 (1.32%) Adobe Creative Suite
8 7 (1.32%) MS Visio
9 6 (1.13%) Microsoft Project
10 2 (0.38%) GIMP
10 2 (0.38%) InVision
10 2 (0.38%) SPSS Modeler
11 1 (0.19%) Gephi
Business Applications
1 33 (6.24%) WebTrends
2 7 (1.32%) Eloqua
2 7 (1.32%) Magento
3 5 (0.95%) FastStats
3 5 (0.95%) SessionCam
4 4 (0.76%) Adobe Campaign
4 4 (0.76%) Unica
5 1 (0.19%) Dynamics AX
5 1 (0.19%) Dynamics CRM
5 1 (0.19%) Fredhopper
5 1 (0.19%) Salesforce.com CRM
Cloud Services
1 203 (38.37%) Google Analytics
2 97 (18.34%) Adobe Analytics
3 26 (4.91%) Google Tag Manager
3 26 (4.91%) SaaS
4 15 (2.84%) Amazon AWS
5 9 (1.70%) Cloud Computing
5 9 (1.70%) PaaS
6 8 (1.51%) AdWords
7 7 (1.32%) Google Cloud Platform
8 5 (0.95%) Amazon CloudWatch
8 5 (0.95%) AWS Lambda
8 5 (0.95%) CloudFront
8 5 (0.95%) Route 53
8 5 (0.95%) Virtual Private Cloud
9 2 (0.38%) AdSense
10 1 (0.19%) Amazon S3
10 1 (0.19%) Kissmetrics
10 1 (0.19%) Responsys
Communications & Networking
1 11 (2.08%) HTTP
2 4 (0.76%) Broadband
2 4 (0.76%) Firewall
3 2 (0.38%) HTTPS
3 2 (0.38%) Internet
4 1 (0.19%) SMS
Database & Business Intelligence
1 92 (17.39%) Big Data
2 29 (5.48%) MySQL
2 29 (5.48%) SQL Server
3 28 (5.29%) Data Mining
4 18 (3.40%) BusinessObjects
5 13 (2.46%) Hadoop
5 13 (2.46%) QlikView
6 12 (2.27%) Data Warehouse
7 11 (2.08%) Power BI
8 10 (1.89%) SQL Server Reporting Services
9 9 (1.70%) Apache Hive
9 9 (1.70%) PostgreSQL
9 9 (1.70%) Qlik Sense
10 7 (1.32%) BigQuery
10 7 (1.32%) NoSQL
10 7 (1.32%) Spotfire
11 6 (1.13%) Relational Database
12 5 (0.95%) Amazon DynamoDB
12 5 (0.95%) Base SAS
12 5 (0.95%) Text Mining
Development Applications
1 27 (5.10%) Git (software)
2 16 (3.02%) JIRA
3 14 (2.65%) Axure RP
4 11 (2.08%) Grunt
4 11 (2.08%) gulp
5 9 (1.70%) Bower
5 9 (1.70%) jspm
6 5 (0.95%) Mocha
6 5 (0.95%) Subversion
6 5 (0.95%) TestNG
7 3 (0.57%) Jenkins
8 2 (0.38%) Atlassian Bamboo
8 2 (0.38%) Balsamiq Mockups
8 2 (0.38%) Dreamweaver
8 2 (0.38%) Fiddler
8 2 (0.38%) Firebug
8 2 (0.38%) TeamCity
9 1 (0.19%) Capybara
9 1 (0.19%) Cucumber
9 1 (0.19%) Selenium
General
1 328 (62.00%) Marketing
2 79 (14.93%) Finance
3 52 (9.83%) Retail
4 47 (8.88%) Advertising
5 28 (5.29%) Banking
6 23 (4.35%) Games
7 19 (3.59%) Publishing
7 19 (3.59%) Telecoms
8 18 (3.40%) Back Office
9 15 (2.84%) Legal
10 2 (0.38%) Private Banking
11 1 (0.19%) Brand Awareness
11 1 (0.19%) Front Office
11 1 (0.19%) Mandarin Language
11 1 (0.19%) Manufacturing
11 1 (0.19%) Retail Banking
Job Titles
1 163 (30.81%) Analyst
2 76 (14.37%) Developer
3 55 (10.40%) Web Analyst
4 46 (8.70%) Front End Developer (Client-Side Developer)
5 38 (7.18%) Digital Analyst
6 36 (6.81%) Designer
7 33 (6.24%) Analytics Manager
8 30 (5.67%) Consultant
8 30 (5.67%) JavaScript Developer
9 29 (5.48%) Data Analyst
9 29 (5.48%) Insight Analyst
10 25 (4.73%) UX Designer
11 24 (4.54%) Architect
11 24 (4.54%) Business Analyst
11 24 (4.54%) Senior Analyst
12 23 (4.35%) Digital Analytics Manager
13 19 (3.59%) Analytics Consultant
14 18 (3.40%) Senior Developer
14 18 (3.40%) SQL Analyst
15 16 (3.02%) Senior Manager
Libraries, Frameworks & Software Standards
1 123 (23.25%) HTML
2 104 (19.66%) CSS
3 48 (9.07%) AngularJS
4 36 (6.81%) HTML5
5 33 (6.24%) jQuery
5 33 (6.24%) Web Services
6 32 (6.05%) XML
7 18 (3.40%) REST
8 16 (3.02%) JSON
9 15 (2.84%) RESTful
10 14 (2.65%) React
11 13 (2.46%) EJB
11 13 (2.46%) J2EE
11 13 (2.46%) JDBC
11 13 (2.46%) JMS
11 13 (2.46%) Servlets
12 12 (2.27%) .NET
12 12 (2.27%) XHTML
13 11 (2.08%) Natural Language Processing
13 11 (2.08%) Sass
Miscellaneous
1 178 (33.65%) User Experience
2 132 (24.95%) Analytical Skills
3 85 (16.07%) Credit Risk
4 54 (10.21%) Social Media
5 49 (9.26%) Mobile App
6 29 (5.48%) W3C
7 26 (4.91%) Computer Science
8 18 (3.40%) Graphic Design
8 18 (3.40%) Online Banking
9 17 (3.21%) Enterprise Software
10 12 (2.27%) Greenfield Project
11 11 (2.08%) Fintech
11 11 (2.08%) Management Information System
12 8 (1.51%) Algorithms
12 8 (1.51%) Data Centre
12 8 (1.51%) Digital Media
13 7 (1.32%) Data Structures
14 4 (0.76%) BBC
14 4 (0.76%) Foreign Exchange (FX)
15 3 (0.57%) Handset
Operating Systems
1 13 (2.46%) Linux
2 7 (1.32%) Android
2 7 (1.32%) Apple iOS
3 6 (1.13%) Windows
4 4 (0.76%) Unix
4 4 (0.76%) Windows Server
Processes & Methodologies
1 529 (100.00%) Analytics
2 150 (28.36%) E-Commerce
3 138 (26.09%) Business Intelligence
4 121 (22.87%) Agile Software Development
5 110 (20.79%) Digital Marketing
6 100 (18.90%) SEO
7 81 (15.31%) A/B Testing
8 66 (12.48%) CRM
9 64 (12.10%) Digital Analytics
9 64 (12.10%) Visualisation
10 62 (11.72%) Actionable Insight
10 62 (11.72%) Web Development
11 59 (11.15%) Content Management
12 51 (9.64%) Front End Development
13 47 (8.88%) Personalization
14 40 (7.56%) Project Management
15 39 (7.37%) Multivariate Testing
15 39 (7.37%) Web Design
16 38 (7.18%) Data Visualisation
17 36 (6.81%) Scrum
Programming Languages
1 152 (28.73%) SQL
2 128 (24.20%) JavaScript
3 47 (8.88%) Java
4 41 (7.75%) R
5 38 (7.18%) Python
6 20 (3.78%) VBA
7 18 (3.40%) PHP
8 13 (2.46%) Scala
9 12 (2.27%) C#
10 9 (1.70%) C
10 9 (1.70%) Ruby
11 8 (1.51%) Clojure
12 6 (1.13%) Bash Shell
13 4 (0.76%) Elixir
14 3 (0.57%) Shell Script
14 3 (0.57%) T-SQL
15 2 (0.38%) C++
15 2 (0.38%) VB
16 1 (0.19%) Perl
16 1 (0.19%) VB.NET
Qualifications
1 114 (21.55%) Degree
2 21 (3.97%) Numerate Degree
3 12 (2.27%) PhD
4 4 (0.76%) CCNA
4 4 (0.76%) CCNP
4 4 (0.76%) Cisco Certification
4 4 (0.76%) Computer Science Degree
5 1 (0.19%) Analytics IQ
5 1 (0.19%) Master's Degree
5 1 (0.19%) MCP
5 1 (0.19%) Microsoft Certification
Quality Assurance & Compliance
1 20 (3.78%) QA
2 11 (2.08%) Data Quality
3 5 (0.95%) SLA
4 3 (0.57%) PCI DSS
5 1 (0.19%) GDPR
System Software
1 2 (0.38%) Docker
2 1 (0.19%) Apache Flume
Systems Management
1 5 (0.95%) Puppet
2 2 (0.38%) Ansible
2 2 (0.38%) Opscode Chef
3 1 (0.19%) EMC NetWorker
3 1 (0.19%) Piwik
Vendors
1 219 (41.40%) Google
2 151 (28.54%) Adobe
3 52 (9.83%) Omniture
4 45 (8.51%) Microsoft
5 44 (8.32%) Tableau
6 25 (4.73%) hybris
7 24 (4.54%) Oracle
8 17 (3.21%) Optimizely
9 16 (3.02%) Coremetrics
10 15 (2.84%) Monetate
11 14 (2.65%) IBM
11 14 (2.65%) Salesforce.com
12 8 (1.51%) Cognos
12 8 (1.51%) Sybase
13 7 (1.32%) Hotjar
14 6 (1.13%) CA Agile Central
14 6 (1.13%) MicroStrategy
14 6 (1.13%) SAP
15 5 (0.95%) Facebook
15 5 (0.95%) Perforce
Nuneaton, Warwickshire
Opilio Recruitment
Salary: From £40,000 to £45,000 per annum + Benefits
Posted: 14 hours ago
London
Salt
Salary: £35000 - £45000 per annum + + benefits
Posted: 17 hours ago
London
Mason Frank International
Salary: £35000 per annum
Posted: 22 hours ago
Reading, Berkshire
Rutherford Grant Recruitment
Salary: £25000.00 - £35000.00 per annum + Benefits
Posted: Yesterday
West London
DeSantis Arin Recruitment
Salary: Up to £45,000 per annum **apply ASAP!**
Posted: 9 hours ago
Leeds, West Yorkshire
Jet2.com
Salary: Excellent
Posted: 13 hours ago
London
Energize Recruitment Solutions Ltd
Salary: £40000 - £45000 per annum + Excellent Benefits Package
Posted: 2 days ago
London
Energize Recruitment Solutions Ltd
Salary: £40000 - £45000 per annum
Posted: 2 days ago
London
Energize Recruitment Solutions Ltd
Salary: £40000 - £45000 per annum
Posted: 2 days ago
Leeds
Jet2.com
Salary: Excellent
Posted: Yesterday
London
Oliver Bernard
Salary: £45000 - £55000 per annum + bonus and benefits
Posted: 2 days ago
North West London
JP Boden & Co Ltd
Salary: Competitive salary with excellent benefits!
Posted: 3 days ago
London
Digitech Resourcing Ltd
Salary: From £70,000 to £90,000 per annum
Posted: Yesterday
London
Nigel Frank International
Salary: £55000 per annum
Posted: 2 days ago
Croydon, Surrey
blu digital
Salary: From £60,000 to £65,000 per annum
Posted: 4 days ago
South East London
Zoopla Property Group Plc
Salary: Excellent Benefits
Posted: 3 days ago
Surrey
Parallel Consulting
Salary: £30000 - £40000 per annum
Posted: 4 days ago
London
Premier Media
Salary: £0.00 per annum
Posted: 3 days ago
City, London
onezeero.
Salary: £35000 - £45000 per annum
Posted: 3 days ago
Edinburgh, Midlothian
Parallel Consulting
Salary: £30000 - £50000 per annum
Posted: 4 days ago
Hull, North Humberside
Verticality Ltd
Salary: £35000 - £45000 per annum
Posted: 4 days ago
Leeds, Yorkshire
Sky Betting and Gaming
Posted: 2 days ago
London
Searchability
Posted: 4 days ago
Surbiton
Searchability
Salary: £45000 - £50000 per annum
Posted: 4 days ago
London
Hays London City Cheapside
Posted: 12 days ago
City, London
ANSON MCCADE
Salary: £47,000 - £130,000 base salary + Competitive Benefits
Posted: 4 days ago
London
New Look
Salary: £65,000 - £85,000 per year
Posted: 15 days ago
Manchester
Churchill Frank
Salary: £40000 - £45000 per annum + Lifestyle
Posted: 22 days ago
London
AIA Worldwide
Posted: 24 days ago
Lutterworth, Leicestershire
Pod Digital
Salary: From £35,000 to £45,000 per annum
Posted: 22 days ago