Period
to 20 June 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in the South West. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 20 June 2018 with a comparison to the same period over the previous 2 years.

Marketing
England > South West
6 months to
20 Jun 2018
Same period 2017 Same period 2016
Rank 52 29 49
Rank change year-on-year -23 +20 +26
Permanent jobs citing Marketing 625 817 633
As % of all permanent IT jobs advertised in the South West 5.79% 7.92% 5.70%
As % of the General category 17.56% 23.01% 15.46%
Number of salaries quoted 528 702 541
South West median annual salary £42,500 £42,500 £40,000
Median salary % change year-on-year - +6.25% +6.67%
10th Percentile £21,250 £24,273 £25,500
90th Percentile £63,750 £63,750 £65,000
England median annual salary £45,000 £45,000 £45,000

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the South West with a requirement for common skills.

All General Skills
South West
Permanent vacancies with a requirement for common skills 3,560 3,550 4,095
As % of all permanent IT jobs advertised in the South West 33.01% 34.43% 36.90%
Number of salaries quoted 2,914 2,863 3,260
South West median annual salary £45,000 £42,500 £42,500
Median salary % change year-on-year +5.88% - +6.25%
10th Percentile £26,000 £25,750 £26,250
90th Percentile £65,000 £65,000 £68,750
England median annual salary £52,500 £50,000 £50,000
% change year-on-year +5.00% - -

Marketing
Job Vacancy Trend in the South West

Job postings citing Marketing as a percentage of all IT jobs advertised in the South West.

Job vacancy trend for Marketing in the South West

Marketing
Salary Trend in the South West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in the South West.

Salary trend for Marketing in the South West

Marketing
Salary Histogram in the South West

The salary distribution of IT jobs citing Marketing in the South West over the 6 months to 20 June 2018.

Salary histogram for Marketing in the South West

Marketing
Job Locations in the South West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the South West region over the 6 months to 20 June 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bristol -2 313 £42,500 - 65
Gloucestershire -25 99 £42,500 -5.56% 25
Dorset -25 71 £35,000 +16.67% 6
Somerset +28 53 £40,000 -17.53% 20
Wiltshire -66 36 £41,500 +1.84% 15
Devon +6 18 £39,738 +13.54% 8
Cornwall -28 8 £21,500 -12.24% 1
Marketing
England

For the 6 months to 20 June 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the South West region with a requirement for Marketing.

1 347 (55.52%) Finance
2 321 (51.36%) Digital Marketing
3 306 (48.96%) Telecoms
4 290 (46.40%) Business Intelligence
5 286 (45.76%) Programme Management
6 281 (44.96%) Manufacturing
7 280 (44.80%) Electronics
8 278 (44.48%) SAP
9 180 (28.80%) Agile Software Development
10 168 (26.88%) HTML
11 152 (24.32%) C#
12 151 (24.16%) Microsoft
13 146 (23.36%) JavaScript
13 146 (23.36%) CSS
14 137 (21.92%) .NET
15 131 (20.96%) SQL
16 108 (17.28%) SQL Server
17 105 (16.80%) E-Commerce
17 105 (16.80%) MVC
18 98 (15.68%) Scrum
19 88 (14.08%) ASP.NET
19 88 (14.08%) Java
19 88 (14.08%) Degree
20 85 (13.60%) jQuery
21 75 (12.00%) TDD
22 66 (10.56%) Oracle
23 65 (10.40%) AngularJS
24 61 (9.76%) Web Services
24 61 (9.76%) Web Development
25 55 (8.80%) Linux

Marketing
Co-occurring IT Skills in the South West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 24 (3.84%) CMS
2 21 (3.36%) Mule
2 21 (3.36%) Mule ESB
3 18 (2.88%) Tomcat
4 17 (2.72%) JBoss
5 7 (1.12%) Confluence
6 6 (0.96%) Umbraco
7 5 (0.80%) BizTalk Server
7 5 (0.80%) WordPress
8 4 (0.64%) Blackberry Enterprise Server
8 4 (0.64%) MS Exchange
9 3 (0.48%) Apache
9 3 (0.48%) Apache Solr
9 3 (0.48%) Apache Spark
9 3 (0.48%) IIS
9 3 (0.48%) PrestaShop
10 2 (0.32%) Drupal
10 2 (0.32%) Elasticsearch
10 2 (0.32%) SharePoint
11 1 (0.16%) EPiServer
Applications
1 25 (4.00%) Microsoft Office
2 19 (3.04%) Microsoft Excel
3 12 (1.92%) Microsoft PowerPoint
4 11 (1.76%) Photoshop
5 7 (1.12%) Adobe Creative Suite
6 5 (0.80%) InVision
6 5 (0.80%) Microsoft Project
7 4 (0.64%) Adobe Illustrator
8 2 (0.32%) Spreadsheet
9 1 (0.16%) EngageOne
9 1 (0.16%) PrintSoft PReS
Business Applications
1 20 (3.20%) Magento
2 17 (2.72%) Dynamics CRM
3 8 (1.28%) Dynamics AX
4 6 (0.96%) Shopify
5 4 (0.64%) Salesforce.com CRM
6 3 (0.48%) Adobe Campaign
6 3 (0.48%) FastStats
6 3 (0.48%) FastStats PeopleStage
7 2 (0.32%) Exstream
7 2 (0.32%) PlanetPress Connect
7 2 (0.32%) SAP Hybris
8 1 (0.16%) Eloqua
8 1 (0.16%) OpenCart
Cloud Services
1 54 (8.64%) Amazon AWS
2 41 (6.56%) Microsoft Azure
3 37 (5.92%) SaaS
4 23 (3.68%) Google Analytics
5 20 (3.20%) Amazon EC2
6 13 (2.08%) AdWords
7 11 (1.76%) Google Tag Manager
8 9 (1.44%) Dynamics 365
9 8 (1.28%) IaaS
9 8 (1.28%) PaaS
10 7 (1.12%) Amazon SQS
11 6 (0.96%) Heroku
12 5 (0.80%) GitHub
12 5 (0.80%) Salesforce Sales Cloud
12 5 (0.80%) Salesforce Service Cloud
13 4 (0.64%) MailChimp
13 4 (0.64%) Office 365
13 4 (0.64%) Silverpop
14 2 (0.32%) AWS Elastic Beanstalk
14 2 (0.32%) IBM Blueworks
Communications & Networking
1 21 (3.36%) WAN
2 15 (2.40%) Internet
3 10 (1.60%) Firewall
4 8 (1.28%) DNS
4 8 (1.28%) HTTP
4 8 (1.28%) LAN
5 7 (1.12%) Wireless
6 6 (0.96%) DHCP
6 6 (0.96%) TCP/IP
7 4 (0.64%) DAB
7 4 (0.64%) FTP
7 4 (0.64%) IPsec
7 4 (0.64%) NAS
7 4 (0.64%) Network Security
7 4 (0.64%) Reverse Proxy
7 4 (0.64%) SAN
7 4 (0.64%) VPN
8 3 (0.48%) Ethernet
9 2 (0.32%) SMS
9 2 (0.32%) SSL
Database & Business Intelligence
1 108 (17.28%) SQL Server
2 40 (6.40%) MySQL
3 34 (5.44%) NoSQL
4 32 (5.12%) MongoDB
5 18 (2.88%) Amazon DynamoDB
6 17 (2.72%) Relational Database
6 17 (2.72%) SQL Server Integration Services
7 16 (2.56%) Oracle Database
8 13 (2.08%) Oracle Database 11g
8 13 (2.08%) Oracle Database 12c
8 13 (2.08%) SQL Server Reporting Services
9 12 (1.92%) Big Data
10 11 (1.76%) QlikView
11 10 (1.60%) PostgreSQL
11 10 (1.60%) Power BI
11 10 (1.60%) RDBMS
12 9 (1.44%) SQL Server 2014
12 9 (1.44%) SQL Server 2016
13 8 (1.28%) Data Mining
14 7 (1.12%) Apache Cassandra
Development Applications
1 52 (8.32%) Git (software)
2 32 (5.12%) JUnit
3 30 (4.80%) Visual Studio
4 27 (4.32%) JIRA
5 17 (2.72%) IntelliJ
6 14 (2.24%) Team Foundation Server
7 13 (2.08%) Selenium
8 10 (1.60%) TestNG
9 9 (1.44%) Jasmine
9 9 (1.44%) Protractor
10 8 (1.28%) Atlassian Bamboo
10 8 (1.28%) Jenkins
11 7 (1.12%) gulp
12 5 (0.80%) Grunt
13 4 (0.64%) Cucumber
13 4 (0.64%) WebDriver
14 3 (0.48%) Subversion
14 3 (0.48%) VSS/SourceSafe
14 3 (0.48%) webpack
15 2 (0.32%) ReSharper
General
1 347 (55.52%) Finance
2 306 (48.96%) Telecoms
3 281 (44.96%) Manufacturing
4 280 (44.80%) Electronics
5 52 (8.32%) Retail
6 49 (7.84%) Advertising
7 14 (2.24%) Banking
8 9 (1.44%) Automotive
9 4 (0.64%) Back Office
9 4 (0.64%) German Language
9 4 (0.64%) Mandarin Language
10 3 (0.48%) Billing
10 3 (0.48%) Brand Awareness
11 2 (0.32%) Games
11 2 (0.32%) Legal
11 2 (0.32%) Publishing
12 1 (0.16%) Financial Institution
12 1 (0.16%) Law
12 1 (0.16%) Local Government
12 1 (0.16%) Military
Job Titles
1 263 (42.08%) Developer
2 85 (13.60%) .NET Developer
3 70 (11.20%) Software Developer
4 64 (10.24%) C# Developer
5 62 (9.92%) C# .NET Developer
6 54 (8.64%) Analyst
7 53 (8.48%) .NET Software Developer
8 45 (7.20%) Senior Developer
9 43 (6.88%) Consultant
10 40 (6.40%) C# Software Developer
11 38 (6.08%) ASP.NET Developer
12 37 (5.92%) C# ASP.NET Developer
13 34 (5.44%) Java Developer
14 33 (5.28%) PHP Developer
15 32 (5.12%) Architect
15 32 (5.12%) Marketing Manager
16 30 (4.80%) Web Developer
17 29 (4.64%) ASP.NET MVC Developer
18 25 (4.00%) Business Analyst
19 23 (3.68%) Solutions Architect
Libraries, Frameworks & Software Standards
1 168 (26.88%) HTML
2 146 (23.36%) CSS
3 137 (21.92%) .NET
4 88 (14.08%) ASP.NET
5 85 (13.60%) jQuery
6 65 (10.40%) AngularJS
7 61 (9.76%) Web Services
8 52 (8.32%) ASP.NET MVC
8 52 (8.32%) JSON
9 38 (6.08%) XML
10 36 (5.76%) RESTful
11 35 (5.60%) HTML5
11 35 (5.60%) REST
12 28 (4.48%) SOAP
13 25 (4.00%) Spring
13 25 (4.00%) Twitter Bootstrap
13 25 (4.00%) WCF
14 24 (3.84%) Angular 2
15 23 (3.68%) Symfony
16 22 (3.52%) Spring MVC
Miscellaneous
1 53 (8.48%) Analytical Skills
2 47 (7.52%) Greenfield Project
3 45 (7.20%) User Experience
4 40 (6.40%) Social Media
5 39 (6.24%) Self-Motivation
6 21 (3.36%) Computer Science
6 21 (3.36%) Mobile App
6 21 (3.36%) Virtual Team
7 19 (3.04%) Driving Licence
8 13 (2.08%) Clustering
8 13 (2.08%) Data Centre
8 13 (2.08%) NHS
9 12 (1.92%) Linux Command Line
10 10 (1.60%) Management Information System
11 8 (1.28%) Algorithms
12 7 (1.12%) CCTV
13 5 (0.80%) Marketing Technology
14 4 (0.64%) Blog
15 3 (0.48%) Photography
15 3 (0.48%) Tandem
Operating Systems
1 55 (8.80%) Linux
2 24 (3.84%) Windows
3 19 (3.04%) Apple iOS
4 14 (2.24%) Solaris
5 13 (2.08%) Android
6 8 (1.28%) Windows Server
7 6 (0.96%) Unix
7 6 (0.96%) Windows 7
8 4 (0.64%) Windows Server 2003
8 4 (0.64%) Windows Server 2008
8 4 (0.64%) Windows Server 2012
9 2 (0.32%) Debian
9 2 (0.32%) Mac OS X
9 2 (0.32%) Windows 10
10 1 (0.16%) FreeRTOS
10 1 (0.16%) Red Hat Enterprise Linux
10 1 (0.16%) SafeRTOS
Processes & Methodologies
1 321 (51.36%) Digital Marketing
2 290 (46.40%) Business Intelligence
3 286 (45.76%) Programme Management
4 180 (28.80%) Agile Software Development
5 105 (16.80%) E-Commerce
5 105 (16.80%) MVC
6 98 (15.68%) Scrum
7 75 (12.00%) TDD
8 61 (9.76%) Web Development
9 54 (8.64%) OO
10 53 (8.48%) CRM
11 46 (7.36%) Analytics
12 45 (7.20%) BDD
13 42 (6.72%) Software Engineering
14 40 (6.40%) Project Management
15 37 (5.92%) Test Automation
16 34 (5.44%) Problem-Solving
17 33 (5.28%) Continuous Integration
18 29 (4.64%) Presales
19 28 (4.48%) Service Delivery
Programming Languages
1 152 (24.32%) C#
2 146 (23.36%) JavaScript
3 131 (20.96%) SQL
4 88 (14.08%) Java
5 53 (8.48%) PHP
6 41 (6.56%) Python
7 33 (5.28%) C++
8 26 (4.16%) T-SQL
9 23 (3.68%) Ruby
10 21 (3.36%) C
11 19 (3.04%) Perl
12 13 (2.08%) PL/SQL
13 10 (1.60%) Shell Script
14 8 (1.28%) Apex Code
15 7 (1.12%) Objective-C
16 5 (0.80%) VB
17 4 (0.64%) Apple Swift
17 4 (0.64%) Clojure
17 4 (0.64%) R
18 3 (0.48%) Kotlin
Qualifications
1 88 (14.08%) Degree
2 39 (6.24%) Computer Science Degree
2 39 (6.24%) Security Cleared
3 21 (3.36%) SC Cleared
4 12 (1.92%) Microsoft Certification
5 10 (1.60%) ISEB
5 10 (1.60%) Oracle Certification
6 9 (1.44%) CCNA
6 9 (1.44%) Cisco Certification
7 8 (1.28%) CITP
7 8 (1.28%) DBS Check
7 8 (1.28%) IIBA
8 7 (1.12%) MCSA
8 7 (1.12%) PhD
9 6 (0.96%) DV Cleared
10 5 (0.80%) MCSE
10 5 (0.80%) Numerate Degree
11 4 (0.64%) CCNP
11 4 (0.64%) ITIL Certification
12 3 (0.48%) MCP
Quality Assurance & Compliance
1 27 (4.32%) QA
2 15 (2.40%) PMO
3 8 (1.28%) SLA
4 6 (0.96%) ISO/IEC 27001
5 3 (0.48%) Data Quality
5 3 (0.48%) Government Security Classifications
5 3 (0.48%) IEC 61508
6 2 (0.32%) DO-160
6 2 (0.32%) DO-254
6 2 (0.32%) GDPR
6 2 (0.32%) HMG Security Policy Framework
6 2 (0.32%) RMADS
7 1 (0.16%) ISO 15765
7 1 (0.16%) PCI DSS
System Software
1 14 (2.24%) Active Directory
2 12 (1.92%) VMware Infrastructure
3 8 (1.28%) Docker
4 5 (0.80%) Virtual Desktop
5 4 (0.64%) Hyper-V
6 2 (0.32%) Virtual Machines
7 1 (0.16%) HDFS
Systems Management
1 5 (0.80%) Cacti
1 5 (0.80%) Nagios
2 4 (0.64%) Oracle ZFS
3 2 (0.32%) ZABBIX
4 1 (0.16%) Ansible
4 1 (0.16%) Kubernetes
4 1 (0.16%) Oozie
4 1 (0.16%) Puppet
Vendors
1 278 (44.48%) SAP
2 151 (24.16%) Microsoft
3 66 (10.56%) Oracle
4 32 (5.12%) Google
5 25 (4.00%) Salesforce.com
6 21 (3.36%) Apple
7 20 (3.20%) BT
8 18 (2.88%) VMware
9 17 (2.72%) Facebook
10 15 (2.40%) Twitter
11 14 (2.24%) Adobe
11 14 (2.24%) Cisco
12 13 (2.08%) DoubleClick
13 11 (1.76%) Kenshoo
13 11 (1.76%) Marin
14 10 (1.60%) Tableau
15 9 (1.44%) DevExpress
16 8 (1.28%) Citrix
17 7 (1.12%) F5
17 7 (1.12%) Juniper