The table below looks at the prevalence of the term Advertising in permanent job vacancies advertised in Southampton. Included is a benchmarking guide to the salaries offered in vacancies that have cited Advertising over the 3 months to 26 March 2017 with a comparison to the same period over the previous 2 years.

3 months to
26 Mar 2017
Same period 2016 Same period 2015
Advertising
Hampshire / Southampton
Rank 69 82 82
Rank change year-on-year +13 0  
Permanent jobs citing Advertising 2 2 11
As % of all permanent IT jobs advertised in Southampton 0.32% 0.25% 1.16%
As % of the General category 1.11% 1.04% 4.26%
Number of salaries quoted 1 2 10
Median salary £42,000 £31,750 £45,000
Median salary % change year-on-year +32.28% -29.44%  
UK excluding London median salary £40,000 £40,500 £42,000
% change year-on-year -1.23% -3.57%  

Advertising is in the common skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Southampton with a requirement for common skills.

General Skills
Southampton
Permanent job vacancies with a requirement for common skills 180 193 258
As % of all permanent IT job vacancies advertised in Southampton 29.08% 24.16% 27.27%
Number of salaries quoted 156 175 182
Median salary £42,250 £47,500 £47,500
Median salary % change year-on-year -11.05% -  
90% offered a salary of more than £28,500 £26,500 £23,500
10% offered a salary of more than £62,500 £80,000 £60,000
UK excluding London median salary £45,000 £45,000 £45,000

Advertising
Job Vacancy Trend in Southampton

The job posting trend of jobs advertised in Southampton citing Advertising as a proportion of all permanent or contract IT jobs with a match in the General category.

Job vacancy trend for Advertising in Southampton

Advertising
Salary Trend in Southampton

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Advertising in Southampton.

Salary trend for Advertising in Southampton

Advertising
Top 30 Related IT Skills in Southampton

For the 6 months to 26 March 2017, IT jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Southampton region with a requirement for Advertising.

1 37 (88.10%) SEO
1 37 (88.10%) Marketing
1 37 (88.10%) Digital Marketing
1 37 (88.10%) Social Media
2 35 (83.33%) E-Commerce
3 34 (80.95%) Email Marketing
3 34 (80.95%) Display Advertising
3 34 (80.95%) Pay per click
3 34 (80.95%) Lead Generation
4 25 (59.52%) Google
5 22 (52.38%) Google Analytics
5 22 (52.38%) Analytics
6 15 (35.71%) Web Development
7 13 (30.95%) Web Analytics
7 13 (30.95%) Digital Media
8 12 (28.57%) User Experience
8 12 (28.57%) Creative Problem-Solving
9 10 (23.81%) Data Analysis
9 10 (23.81%) Degree
9 10 (23.81%) AdWords
10 9 (21.43%) Digital Analytics
10 9 (21.43%) A/B Testing
10 9 (21.43%) Adobe Analytics
10 9 (21.43%) Adobe
11 4 (9.52%) HTML
11 4 (9.52%) CMS
12 3 (7.14%) PHP
12 3 (7.14%) CSS
12 3 (7.14%) PRINCE2
12 3 (7.14%) Web Marketing

Advertising
Top Related IT Skills in Southampton by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (9.52%) CMS
2 3 (7.14%) Joomla!
2 3 (7.14%) WordPress
3 1 (2.38%) Kentico
3 1 (2.38%) Sitecore CMS
3 1 (2.38%) Umbraco
Business Applications
1 1 (2.38%) Dynamics AX
1 1 (2.38%) NetSuite
1 1 (2.38%) Sage 200
Cloud Services
1 22 (52.38%) Google Analytics
2 10 (23.81%) AdWords
3 9 (21.43%) Adobe Analytics
4 3 (7.14%) MailChimp
General
1 37 (88.10%) Marketing
2 1 (2.38%) Finance
Job Titles
1 15 (35.71%) Developer
2 13 (30.95%) Web Developer
3 12 (28.57%) Senior Developer
3 12 (28.57%) Senior Web Developer
4 10 (23.81%) Marketing Executive
4 10 (23.81%) PPC Executive
4 10 (23.81%) Search Marketing Executive
4 10 (23.81%) Senior Marketing Executive
5 9 (21.43%) Online Trading Manager
6 2 (4.76%) Project Manager
7 1 (2.38%) .NET Developer
7 1 (2.38%) Business Change Manager
7 1 (2.38%) IT Manager
7 1 (2.38%) Junior
7 1 (2.38%) Senior Business Change Manager
7 1 (2.38%) Senior Business Change Project Manager
7 1 (2.38%) Senior IT Project Manager
7 1 (2.38%) Senior Manager
7 1 (2.38%) Senior Project Manager
7 1 (2.38%) Umbraco Developer
Libraries, Frameworks & Software Standards
1 4 (9.52%) HTML
2 3 (7.14%) CSS
3 2 (4.76%) .NET
4 1 (2.38%) ASP.NET
4 1 (2.38%) jQuery
Miscellaneous
1 37 (88.10%) Social Media
2 13 (30.95%) Digital Media
3 12 (28.57%) User Experience
4 1 (2.38%) Graphic Design
Processes & Methodologies
1 37 (88.10%) Digital Marketing
1 37 (88.10%) SEO
2 35 (83.33%) E-Commerce
3 34 (80.95%) Display Advertising
3 34 (80.95%) Email Marketing
3 34 (80.95%) Lead Generation
3 34 (80.95%) Pay per click
4 22 (52.38%) Analytics
5 15 (35.71%) Web Development
6 13 (30.95%) Web Analytics
7 12 (28.57%) Creative Problem-Solving
8 10 (23.81%) Data Analysis
9 9 (21.43%) A/B Testing
9 9 (21.43%) Digital Analytics
10 3 (7.14%) PRINCE2
10 3 (7.14%) Social Media Management
10 3 (7.14%) Web Marketing
11 2 (4.76%) CRM
11 2 (4.76%) Stakeholder Management
12 1 (2.38%) PLM
Programming Languages
1 3 (7.14%) PHP
2 1 (2.38%) C#
2 1 (2.38%) SQL
2 1 (2.38%) VB.NET
Qualifications
1 10 (23.81%) Degree
Quality Assurance & Compliance
1 2 (4.76%) PMO
Vendors
1 25 (59.52%) Google
2 9 (21.43%) Adobe
3 3 (7.14%) Facebook
3 3 (7.14%) Twitter
4 2 (4.76%) Sage
5 1 (2.38%) Epicor
5 1 (2.38%) Infor
5 1 (2.38%) Microsoft
5 1 (2.38%) SAP
5 1 (2.38%) Sitecore
Southampton
Washington Frank
Posted: 9 days ago
Southampton
Nigel Frank International
Salary: £40000 - £45000 per annum
Posted: 3 days ago
Southampton
Nigel Frank International
Salary: £45000 - £55000 per annum
Posted: 12 days ago