Period
to 17 November 2018

The following table provides summary statistics for permanent job vacancies advertised in Staffordshire with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 17 November 2018 with a comparison to the same period in the previous 2 years.

Digital Marketing
West Midlands > Staffordshire
6 months to
17 Nov 2018
Same period 2017 Same period 2016
Rank 69 83 71
Rank change year-on-year +14 -12 -12
Permanent jobs citing Digital Marketing 8 16 38
As % of all permanent IT jobs advertised in Staffordshire 1.08% 1.33% 3.01%
As % of the Processes & Methodologies category 1.15% 1.51% 3.21%
Number of salaries quoted 7 14 43
Staffordshire median annual salary £50,000 £27,500 £40,000
Median salary % change year-on-year +81.82% -31.25% +14.29%
10th Percentile £28,300 £23,625 £24,500
90th Percentile £63,750 £32,500 £68,200
West Midlands median annual salary £32,500 £30,000 £30,000
% change year-on-year +8.33% - -14.29%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Staffordshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Staffordshire
Permanent vacancies with a requirement for process or methodology skills 694 1,063 1,185
As % of all permanent IT jobs advertised in Staffordshire 94.04% 88.29% 93.82%
Number of salaries quoted 583 863 1,046
Staffordshire median annual salary £40,000 £37,500 £37,500
Median salary % change year-on-year +6.67% - +4.90%
10th Percentile £23,550 £21,500 £22,750
90th Percentile £54,750 £57,900 £56,250
West Midlands median annual salary £45,000 £40,000 £40,000
% change year-on-year +12.50% - -

Digital Marketing
Job Vacancy Trend in Staffordshire

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in Staffordshire.

Job vacancy trend for Digital Marketing in Staffordshire

Digital Marketing
Salary Trend in Staffordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in Staffordshire.

Salary trend for Digital Marketing in Staffordshire

Digital Marketing
Salary Histogram in Staffordshire

The salary distribution of IT jobs citing Digital Marketing in Staffordshire over the 6 months to 17 November 2018.

Salary histogram for Digital Marketing in Staffordshire

Digital Marketing
Job Locations in Staffordshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Staffordshire region over the 6 months to 17 November 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Stoke-on-Trent - 6 £50,000 - 1
Tamworth - 1 £30,500 -
Digital Marketing
West Midlands

For the 6 months to 17 November 2018, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Staffordshire region with a requirement for Digital Marketing.

1 8 (100.00%) Marketing
2 5 (62.50%) C#
2 5 (62.50%) .NET
2 5 (62.50%) Visual Studio
2 5 (62.50%) E-Commerce
2 5 (62.50%) Continuous Delivery
2 5 (62.50%) SDLC
3 4 (50.00%) Customer Requirements
3 4 (50.00%) RAD
3 4 (50.00%) DSDM
3 4 (50.00%) Git (software)
3 4 (50.00%) Team Foundation Server
3 4 (50.00%) Test Automation
3 4 (50.00%) Scrum
3 4 (50.00%) Subversion
3 4 (50.00%) Agile Software Development
4 3 (37.50%) Google
4 3 (37.50%) ASP.NET
4 3 (37.50%) JavaScript
4 3 (37.50%) SQL
4 3 (37.50%) T-SQL
4 3 (37.50%) XML
4 3 (37.50%) MVC
4 3 (37.50%) Analytics
5 2 (25.00%) HTML5
5 2 (25.00%) AdWords
5 2 (25.00%) Greenfield Project
5 2 (25.00%) SEO
5 2 (25.00%) Finance
5 2 (25.00%) HTML

Digital Marketing
Co-occurring IT Skills in Staffordshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (25.00%) IIS
2 1 (12.50%) CMS
2 1 (12.50%) Sitefinity
2 1 (12.50%) WordPress
Business Applications
1 1 (12.50%) Magento
Cloud Services
1 2 (25.00%) AdWords
1 2 (25.00%) Google Analytics
2 1 (12.50%) Adobe Creative Cloud
Communications & Networking
1 1 (12.50%) Firewall
1 1 (12.50%) Internet
1 1 (12.50%) Intrusion Detection
Database & Business Intelligence
1 2 (25.00%) SQL Server
2 1 (12.50%) SQL Server 2008
Development Applications
1 5 (62.50%) Visual Studio
2 4 (50.00%) Git (software)
2 4 (50.00%) Subversion
2 4 (50.00%) Team Foundation Server
General
1 8 (100.00%) Marketing
2 2 (25.00%) Finance
3 1 (12.50%) Electronics
3 1 (12.50%) Manufacturing
3 1 (12.50%) Retail
3 1 (12.50%) Telecoms
Job Titles
1 5 (62.50%) Developer
2 2 (25.00%) Digital Executive
2 2 (25.00%) Digital Marketing Executive
2 2 (25.00%) Lead Developer
2 2 (25.00%) Marketing Executive
2 2 (25.00%) Software Developer
3 1 (12.50%) .NET Developer
3 1 (12.50%) Analyst
3 1 (12.50%) ASP.NET Developer
3 1 (12.50%) C# .NET Developer
3 1 (12.50%) C# ASP.NET Developer
3 1 (12.50%) C# Developer
3 1 (12.50%) Digital Developer
3 1 (12.50%) Information Analyst
3 1 (12.50%) Information Security Analyst
3 1 (12.50%) Lead .NET Developer
3 1 (12.50%) Lead C# Developer
3 1 (12.50%) Lead Software Developer
3 1 (12.50%) Security Analyst
3 1 (12.50%) Senior Software Developer
Libraries, Frameworks & Software Standards
1 5 (62.50%) .NET
2 3 (37.50%) ASP.NET
2 3 (37.50%) XML
3 2 (25.00%) Apache Flex
3 2 (25.00%) HTML
3 2 (25.00%) HTML5
3 2 (25.00%) XHTML
4 1 (12.50%) ASP.NET MVC
4 1 (12.50%) COM
4 1 (12.50%) CSS
4 1 (12.50%) Drools
4 1 (12.50%) jQuery
4 1 (12.50%) Spring
4 1 (12.50%) Twitter Bootstrap
Miscellaneous
1 2 (25.00%) Greenfield Project
2 1 (12.50%) Algorithms
2 1 (12.50%) Management Information System
Processes & Methodologies
1 5 (62.50%) Continuous Delivery
1 5 (62.50%) E-Commerce
1 5 (62.50%) SDLC
2 4 (50.00%) Agile Software Development
2 4 (50.00%) Customer Requirements
2 4 (50.00%) DSDM
2 4 (50.00%) RAD
2 4 (50.00%) Scrum
2 4 (50.00%) Test Automation
3 3 (37.50%) Analytics
3 3 (37.50%) MVC
4 2 (25.00%) Pay per click
4 2 (25.00%) SEO
5 1 (12.50%) Business Intelligence
5 1 (12.50%) Information Security
5 1 (12.50%) ISMS
5 1 (12.50%) Programme Management
5 1 (12.50%) Risk Assessment
5 1 (12.50%) Stakeholder Management
5 1 (12.50%) Web Development
Programming Languages
1 5 (62.50%) C#
2 3 (37.50%) JavaScript
2 3 (37.50%) SQL
2 3 (37.50%) T-SQL
Quality Assurance & Compliance
1 1 (12.50%) PCI DSS
Systems Management
1 1 (12.50%) Systems Management Server (SMS)
Vendors
1 3 (37.50%) Google
2 1 (12.50%) Adobe
2 1 (12.50%) Microsoft
2 1 (12.50%) SAP
2 1 (12.50%) Twitter