Period
to 23 October 2018

The following table provides summary statistics for permanent job vacancies advertised in Wales with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 6 months to 23 October 2018 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
UK > Wales
6 months to
23 Oct 2018
Same period 2017 Same period 2016
Rank 123 135 153
Rank change year-on-year +12 +18 +5
Permanent jobs citing Google Analytics 9 5 2
As % of all permanent IT jobs advertised in Wales 0.44% 0.25% 0.077%
As % of the Cloud Services category 1.95% 1.28% 0.80%
Number of salaries quoted 9 4 2
Wales median annual salary £42,500 £37,500 £21,500
Median salary % change year-on-year +13.33% +74.42% -32.77%
10th Percentile £23,290 £19,000 £19,750
90th Percentile £43,750 £83,750 £23,250
UK median annual salary £40,000 £40,000 £37,500
% change year-on-year - +6.67% +1.35%

Google Analytics is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Wales with a requirement for cloud computing skills.

All Cloud Skills
Wales
Permanent vacancies with a requirement for cloud computing skills 461 392 249
As % of all permanent IT jobs advertised in Wales 22.79% 19.87% 9.53%
Number of salaries quoted 401 360 197
Wales median annual salary £42,500 £40,000 £37,500
Median salary % change year-on-year +6.25% +6.67% +7.14%
10th Percentile £25,000 £25,675 £22,500
90th Percentile £65,000 £57,946 £60,000
UK median annual salary £55,000 £51,000 £50,000
% change year-on-year +7.84% +2.00% +5.26%

Google Analytics
Job Vacancy Trend in Wales

Job postings citing Google Analytics as a percentage of all IT jobs advertised in Wales.

Job vacancy trend for Google Analytics in Wales

Google Analytics
Salary Trend in Wales

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in Wales.

Salary trend for Google Analytics in Wales

Google Analytics
Salary Histogram in Wales

The salary distribution of IT jobs citing Google Analytics in Wales over the 6 months to 23 October 2018.

Salary histogram for Google Analytics in Wales

Google Analytics
Job Locations in Wales

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Wales region over the 6 months to 23 October 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
South Wales -5 9 £42,500 +13.33%
Google Analytics
UK

For the 6 months to 23 October 2018, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Wales region with a requirement for Google Analytics.

1 9 (100.00%) Google
1 9 (100.00%) Analytics
2 8 (88.89%) Marketing
3 6 (66.67%) SQL
3 6 (66.67%) Visualisation
3 6 (66.67%) Customer Segmentation
3 6 (66.67%) Data Visualisation
3 6 (66.67%) Tableau
3 6 (66.67%) Dashboard Development
4 5 (55.56%) Actionable Insight
4 5 (55.56%) Lead Generation
4 5 (55.56%) Multichannel Marketing
4 5 (55.56%) MailChimp
4 5 (55.56%) Analytical Skills
4 5 (55.56%) Salesforce.com
4 5 (55.56%) C
4 5 (55.56%) CRM
4 5 (55.56%) Business Intelligence
4 5 (55.56%) Finance
5 2 (22.22%) Digital Marketing
6 1 (11.11%) Social Media
6 1 (11.11%) QlikView
6 1 (11.11%) Pay per click
6 1 (11.11%) Facebook
6 1 (11.11%) Twitter
6 1 (11.11%) Adobe Analytics
6 1 (11.11%) Advertising
6 1 (11.11%) Publishing
6 1 (11.11%) Migration
6 1 (11.11%) CMS

Google Analytics
Co-occurring IT Skills in Wales by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (11.11%) CMS
Applications
1 1 (11.11%) Microsoft Excel
Cloud Services
1 5 (55.56%) MailChimp
2 1 (11.11%) Adobe Analytics
Database & Business Intelligence
1 1 (11.11%) QlikView
General
1 8 (88.89%) Marketing
2 5 (55.56%) Finance
3 1 (11.11%) Advertising
3 1 (11.11%) Publishing
Job Titles
1 7 (77.78%) Analyst
2 6 (66.67%) Marketing Analyst
2 6 (66.67%) Sales Analyst
3 1 (11.11%) PPC Manager
3 1 (11.11%) Web Analyst
3 1 (11.11%) Web Content Executive
Libraries, Frameworks & Software Standards
1 1 (11.11%) HTML
Miscellaneous
1 5 (55.56%) Analytical Skills
2 1 (11.11%) Social Media
Processes & Methodologies
1 9 (100.00%) Analytics
2 6 (66.67%) Customer Segmentation
2 6 (66.67%) Dashboard Development
2 6 (66.67%) Data Visualisation
2 6 (66.67%) Visualisation
3 5 (55.56%) Actionable Insight
3 5 (55.56%) Business Intelligence
3 5 (55.56%) CRM
3 5 (55.56%) Lead Generation
3 5 (55.56%) Multichannel Marketing
4 2 (22.22%) Digital Marketing
5 1 (11.11%) B2B
5 1 (11.11%) B2C
5 1 (11.11%) Migration
5 1 (11.11%) Pay per click
5 1 (11.11%) Web Analytics
Programming Languages
1 6 (66.67%) SQL
2 5 (55.56%) C
Vendors
1 9 (100.00%) Google
2 6 (66.67%) Tableau
3 5 (55.56%) Salesforce.com
4 1 (11.11%) Adobe
4 1 (11.11%) Facebook
4 1 (11.11%) Microsoft
4 1 (11.11%) Twitter