SEO Job Trends in West Yorkshire

Search Engine Optimisation (SEO)
Yorkshire > West Yorkshire

The table below provides summary statistics and salary benchmarking for jobs advertised in West Yorkshire requiring SEO skills. It covers permanent job vacancies from the 6 months leading up to 14 January 2026, with comparisons to the same periods in the previous two years.

6 months to
14 Jan 2026
Same period 2025 Same period 2024
Rank 110 95 134
Rank change year-on-year -15 +39 +88
Permanent jobs citing SEO 13 2 9
As % of all permanent jobs in West Yorkshire 0.70% 0.14% 0.44%
As % of the Processes & Methodologies category 0.87% 0.16% 0.48%
Number of salaries quoted 8 0 9
10th Percentile - - £24,750
25th Percentile £35,000 - £26,250
Median annual salary (50th Percentile) £46,205 - £37,500
Median % change year-on-year - - -48.28%
75th Percentile £65,000 - £43,750
90th Percentile £69,500 - £91,934
Yorkshire median annual salary £42,410 £30,000 £42,500
% change year-on-year +41.37% -29.41% -38.18%

All Process & Methodology Skills
West Yorkshire

SEO falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in West Yorkshire.

Permanent vacancies with a requirement for process or methodology skills 1,487 1,268 1,876
As % of all permanent jobs advertised in West Yorkshire 80.20% 88.36% 91.60%
Number of salaries quoted 872 629 1,426
10th Percentile £28,250 £29,200 £30,000
25th Percentile £37,875 £41,250 £41,313
Median annual salary (50th Percentile) £57,500 £53,000 £55,000
Median % change year-on-year +8.49% -3.64% -
75th Percentile £75,000 £71,250 £72,433
90th Percentile £90,000 £86,500 £87,500
Yorkshire median annual salary £47,500 £52,500 £52,500
% change year-on-year -9.52% - -2.78%

SEO
Job Vacancy Trend in West Yorkshire

Historical trend showing the proportion of permanent IT job postings citing SEO relative to all permanent IT jobs advertised in West Yorkshire.

SEO job vacancy trend in West Yorkshire

SEO
Salary Trend in West Yorkshire

Salary distribution trend for jobs in West Yorkshire citing SEO.

Salary distribution trend for jobs in West Yorkshire citing SEO

SEO
Salary Histogram in West Yorkshire

Salary distribution for jobs citing SEO in West Yorkshire over the 6 months to 14 January 2026.

Salary histogram for SEO in West Yorkshire

SEO
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the West Yorkshire region over the 6 months to 14 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
Leeds -13 8 £35,000 - 4
Bradford - 5 £65,000 - 1
SEO
Yorkshire

SEO
Co-Occurring Skills & Capabilities in West Yorkshire by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 2 (15.38%) CMS
1 2 (15.38%) Drupal
1 2 (15.38%) EPiServer
1 2 (15.38%) Umbraco
2 1 (7.69%) WordPress
Applications
1 2 (15.38%) Photoshop
Business Applications
1 2 (15.38%) Shopify
Cloud Services
1 2 (15.38%) Adobe Analytics
1 2 (15.38%) Figma
1 2 (15.38%) npm
2 1 (7.69%) Google Ads
2 1 (7.69%) MailChimp
2 1 (7.69%) SaaS
Database & Business Intelligence
1 2 (15.38%) Metadata
Development Applications
1 2 (15.38%) Git
1 2 (15.38%) Grunt
1 2 (15.38%) gulp
1 2 (15.38%) webpack
2 1 (7.69%) GitLab
2 1 (7.69%) Jenkins
2 1 (7.69%) Selenium
General
1 5 (38.46%) Marketing
2 3 (23.08%) Retail
3 2 (15.38%) Advertising
3 2 (15.38%) Social Skills
4 1 (7.69%) Finance
Job Titles
1 4 (30.77%) Account Manager
1 4 (30.77%) SEO Account Manager
1 4 (30.77%) SEO Manager
2 3 (23.08%) Senior
3 2 (15.38%) Designer
3 2 (15.38%) Developer
3 2 (15.38%) Digital Developer
3 2 (15.38%) E-Commerce Manager
3 2 (15.38%) Front-End Developer (Client-Side Developer)
3 2 (15.38%) Interaction Designer
3 2 (15.38%) Senior Software Engineer
3 2 (15.38%) Software Developer
3 2 (15.38%) Software Engineer
4 1 (7.69%) Development Manager
4 1 (7.69%) Senior Manager
4 1 (7.69%) Senior Technical Manager
4 1 (7.69%) Software Development Manager
4 1 (7.69%) Software Manager
4 1 (7.69%) Technical Account Manager
4 1 (7.69%) Technical Manager
Libraries, Frameworks & Software Standards
1 4 (30.77%) CSS
1 4 (30.77%) HTML
1 4 (30.77%) HTML5
2 2 (15.38%) .NET
2 2 (15.38%) AngularJS
2 2 (15.38%) Apache Cordova
2 2 (15.38%) ASP.NET
2 2 (15.38%) CSS3
2 2 (15.38%) Ionic Framework
2 2 (15.38%) jQuery
2 2 (15.38%) Node.js
2 2 (15.38%) Redux
2 2 (15.38%) RESTful
2 2 (15.38%) Sass
Miscellaneous
1 3 (23.08%) Algorithms
2 2 (15.38%) Graphic Design
3 1 (7.69%) Blog
3 1 (7.69%) FMCG
3 1 (7.69%) NHS
3 1 (7.69%) Social Media
Processes & Methodologies
1 8 (61.54%) User Experience
2 7 (53.85%) Agile
2 7 (53.85%) Customer Experience
3 5 (38.46%) Software Engineering
4 4 (30.77%) E-Commerce
5 3 (23.08%) A/B Testing
5 3 (23.08%) Analytics
5 3 (23.08%) B2C
5 3 (23.08%) Collaborative Working
5 3 (23.08%) Continuous Improvement
5 3 (23.08%) Cross-Browser Compatibility
5 3 (23.08%) DevOps
5 3 (23.08%) Digital Marketing
6 2 (15.38%) CI/CD
6 2 (15.38%) Front End Development
6 2 (15.38%) Interaction Design
6 2 (15.38%) Performance Optimisation
6 2 (15.38%) Prototyping
6 2 (15.38%) Service Design
6 2 (15.38%) User-Centered Design (UCD)
Programming Languages
1 4 (30.77%) JavaScript
2 1 (7.69%) C#
2 1 (7.69%) Java
2 1 (7.69%) SQL
Qualifications
1 2 (15.38%) Degree
2 1 (7.69%) SC Cleared
2 1 (7.69%) Security Cleared
Quality Assurance & Compliance
1 4 (30.77%) Accessibility
2 2 (15.38%) GDPR
2 2 (15.38%) PCI DSS
3 1 (7.69%) QA
Vendors
1 2 (15.38%) Adobe
1 2 (15.38%) Google
2 1 (7.69%) HubSpot
2 1 (7.69%) Microsoft
2 1 (7.69%) New Relic
2 1 (7.69%) Salesforce
2 1 (7.69%) Screaming Frog