The table below looks at the prevalence of the term Social Media in IT contracts advertised for the South East region. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media over the 3 months to 30 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Sep 2014
Same period 2013 Same period 2012
Social Media
Rank 205 201 215
Rank change year-on-year
-4 +14
Contract jobs citing Social Media 45 37 35
As % of all contract IT jobs located in the South East 0.48% 0.42% 0.35%
As % of the Miscellaneous category 1.70% 1.69% 1.40%
Number of daily rates quoted 22 12 18
Average daily rate
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of your Daily Rate
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£250 £330 £325
Average daily rate % change year-on-year
-24.24% +1.53%
90% offered a daily rate of more than £137 £303 £262
10% offered a daily rate of more than £324 £375 £533
UK excluding London average daily rate £288 £330 £300
% change year-on-year
-12.87% +10.00%
Number of hourly rates quoted 3 3 1
Average hourly rate £16.00 £15.00 £17.50
Average hourly rate % change year-on-year
+6.66% -14.28%
UK excluding London average hourly rate £17.50 £16.35 £32.50
% change year-on-year
+7.06% -49.70%
Social Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the South East region.

Miscellaneous Category
South East
Contract IT job ads with a match in the
Miscellaneous category
2651 2184 2493
As % of all contract IT jobs located in the South East 28.41% 25.08% 25.10%
Number of daily rates quoted 1447 1166 1114
Average daily rate £350 £363 £350
Average daily rate % change year-on-year
-3.44% +3.57%
90% offered a daily rate of more than £220 £212 £213
10% offered a daily rate of more than £500 £484 £500
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 152 116 182
Average hourly rate £17.50 £22.50 £21.00
Average hourly rate % change year-on-year
-22.22% +7.14%
90% offered a hourly rate of more than £11.00 £12.46 £11.33
10% offered a hourly rate of more than £37.50 £42.75 £45.00
UK excluding London average hourly rate £18.00 £17.50 £26.00
% change year-on-year
+2.85% -32.69%

Social Media
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of IT contractor jobs citing Social Media across the South East region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the South East

Social Media
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the South East region.

Social Media Daily Rate Trend in the South East

Social Media
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Social Media across the South East region over the 3 months to 30 September 2014.

Social Media Daily Rate Histogram in the South East

Social Media
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media across the South East region.

Social Media Hourly Rate Trend in the South East

Social Media
Hourly Rate Histogram in the South East

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Social Media across the South East region over the 3 months to 30 September 2014.

Social Media Hourly Rate Histogram in the South East

Social Media
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Social Media within the South East region over the 3 months to 30 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +7 20 £290 -17.14% 9
Hampshire -8 9 £244 -25.00% 13
Surrey -2 7 £275 -13.38% 7
Oxfordshire -5 4 £210 -44.00% 4
Buckinghamshire -1 2 - - 3
West Sussex - 2 £125 - 2
East Sussex -12 1 - - 3
Kent - - - - 4
Middlesex - - - -
Isle of Wight - - - -
Sussex - - - -
Social Media
England

Social Media
Top 30 Related IT Skills in the South East

For the 6 months to 30 September 2014, IT contractor jobs across the South East region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media.

1 77 (69.37%) Marketing
2 33 (29.73%) Digital Marketing
3 27 (24.32%) E-Commerce
4 26 (23.42%) HTML
5 24 (21.62%) CRM
6 23 (20.72%) Analytics
7 21 (18.92%) CMS
8 20 (18.02%) SEO
8 20 (18.02%) Project Management
9 18 (16.22%) Finance
9 18 (16.22%) Degree
10 16 (14.41%) Pharmaceutical
11 14 (12.61%) Agile Software Development
11 14 (12.61%) Web Analytics
11 14 (12.61%) Google
11 14 (12.61%) Stakeholder Management
12 13 (11.71%) Email Marketing
12 13 (11.71%) Google Analytics
13 12 (10.81%) Twitter
13 12 (10.81%) User Experience
13 12 (10.81%) Content Management
14 11 (9.91%) Analytical Skills
14 11 (9.91%) Facebook
15 10 (9.01%) Mobile App
15 10 (9.01%) Blog
15 10 (9.01%) Retail
16 9 (8.11%) B2C
16 9 (8.11%) CSS
16 9 (8.11%) JavaScript
17 8 (7.21%) Oracle

Social Media
Top Related IT Skills in the South East by Category

For the 6 months to 30 September 2014, IT contractor jobs across the South East region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 21 (18.92%) CMS
2 8 (7.21%) Drupal
3 3 (2.70%) IBM Notes
3 3 (2.70%) SharePoint
3 3 (2.70%) Magnolia
4 2 (1.80%) WordPress
4 2 (1.80%) Sitecore CMS
4 2 (1.80%) Node.js
5 1 (0.90%) IIS
5 1 (0.90%) Apache
5 1 (0.90%) Umbraco
5 1 (0.90%) Joomla!
Applications
1 6 (5.41%) Photoshop
2 5 (4.50%) MS Visio
3 3 (2.70%) Adobe Illustrator
3 3 (2.70%) MS Project
4 2 (1.80%) MS Office
4 2 (1.80%) MS PowerPoint
4 2 (1.80%) Adobe Creative Suite
Business Applications
1 13 (11.71%) Google Analytics
2 7 (6.31%) SiteCatalyst
2 7 (6.31%) WebTrends
3 3 (2.70%) Oracle CRM
4 1 (0.90%) Oracle Financials
4 1 (0.90%) Oracle EBS
Cloud Services
1 3 (2.70%) Microsoft Azure
2 2 (1.80%) SaaS
2 2 (1.80%) Cloud Computing
2 2 (1.80%) Force.com
Communications & Networking
1 4 (3.60%) Internet
2 1 (0.90%) FTP
2 1 (0.90%) DNS
2 1 (0.90%) Intranet
Database & Business Intelligence
1 5 (4.50%) Data Mining
2 3 (2.70%) MySQL
3 2 (1.80%) NoSQL
4 1 (0.90%) Redis
4 1 (0.90%) SQL Server 2012
4 1 (0.90%) SQL Server
4 1 (0.90%) SQL Server Analysis Services
4 1 (0.90%) SQL Server 2008
Development Applications
1 2 (1.80%) JIRA
2 1 (0.90%) Git (software)
2 1 (0.90%) Jenkins
2 1 (0.90%) Visual Studio
General
1 77 (69.37%) Marketing
2 18 (16.22%) Finance
3 16 (14.41%) Pharmaceutical
4 10 (9.01%) Retail
5 5 (4.50%) French Language
6 4 (3.60%) Advertising
7 3 (2.70%) Automotive
7 3 (2.70%) Legal
7 3 (2.70%) Dutch Language
8 2 (1.80%) Banking
8 2 (1.80%) German Language
8 2 (1.80%) Italian Language
8 2 (1.80%) Portuguese Language
8 2 (1.80%) Spanish Language
8 2 (1.80%) Front Office
8 2 (1.80%) Multimedia
8 2 (1.80%) Local Government
9 1 (0.90%) Publishing
Job Titles
1 16 (14.41%) Analyst
2 10 (9.01%) Developer
3 9 (8.11%) Project Manager
4 7 (6.31%) Coordinator
4 7 (6.31%) Digital Project Manager
4 7 (6.31%) Social Media Manager
5 6 (5.41%) Business Analyst
6 5 (4.50%) Marketing Manager
6 5 (4.50%) CRM Manager
6 5 (4.50%) Designer
7 4 (3.60%) Architect
7 4 (3.60%) Consultant
8 3 (2.70%) .NET Developer
8 3 (2.70%) Solutions Architect
8 3 (2.70%) Programme Manager
8 3 (2.70%) Web Developer
8 3 (2.70%) Marketing Executive
8 3 (2.70%) Change Consultant
8 3 (2.70%) Relationships Manager
8 3 (2.70%) Business Manager
Libraries, Frameworks & Software Standards
1 26 (23.42%) HTML
2 9 (8.11%) CSS
3 8 (7.21%) Web Services
4 6 (5.41%) HTML5
5 5 (4.50%) ATL
5 5 (4.50%) XML
5 5 (4.50%) .NET
5 5 (4.50%) jQuery
6 4 (3.60%) Twitter Bootstrap
6 4 (3.60%) AngularJS
7 3 (2.70%) WCF
7 3 (2.70%) ASP.NET
7 3 (2.70%) XSLT
7 3 (2.70%) Flash
8 2 (1.80%) XHTML
8 2 (1.80%) SOAP
8 2 (1.80%) Ajax
8 2 (1.80%) Mason
8 2 (1.80%) Visualforce
8 2 (1.80%) ASP.NET MVC
Miscellaneous
1 12 (10.81%) User Experience
2 11 (9.91%) Analytical Skills
3 10 (9.01%) Mobile App
3 10 (9.01%) Blog
4 6 (5.41%) FMCG
4 6 (5.41%) Visualisation
5 5 (4.50%) Open Source
5 5 (4.50%) Social Network
5 5 (4.50%) EPoS
6 4 (3.60%) Copywriting
7 3 (2.70%) Digital Media
8 2 (1.80%) Management Information System
8 2 (1.80%) IVR
8 2 (1.80%) Smartphone
8 2 (1.80%) Computer Science
9 1 (0.90%) Graphic Design
9 1 (0.90%) Wiki
9 1 (0.90%) Enterprise Software
9 1 (0.90%) Xbox
Operating Systems
1 2 (1.80%) Linux
2 1 (0.90%) Android
2 1 (0.90%) Apple iOS
2 1 (0.90%) Windows
Processes & Methodologies
1 33 (29.73%) Digital Marketing
2 27 (24.32%) E-Commerce
3 24 (21.62%) CRM
4 23 (20.72%) Analytics
5 20 (18.02%) Project Management
5 20 (18.02%) SEO
6 14 (12.61%) Stakeholder Management
6 14 (12.61%) Agile Software Development
6 14 (12.61%) Web Analytics
7 13 (11.71%) Email Marketing
8 12 (10.81%) Content Management
9 9 (8.11%) B2C
10 8 (7.21%) B2B
10 8 (7.21%) Data Analysis
10 8 (7.21%) Pay per click
10 8 (7.21%) Online Marketing
10 8 (7.21%) Campaign Management
11 7 (6.31%) Data Modelling
12 6 (5.41%) Social Media Marketing
13 5 (4.50%) Continuous Improvement
Programming Languages
1 9 (8.11%) JavaScript
2 7 (6.31%) PHP
3 6 (5.41%) Java
4 5 (4.50%) C#
5 3 (2.70%) SQL
6 2 (1.80%) XAML
6 2 (1.80%) Apex Code
7 1 (0.90%) Objective-C
7 1 (0.90%) Groovy
7 1 (0.90%) PowerShell
Qualifications
1 18 (16.22%) Degree
2 3 (2.70%) PMP
2 3 (2.70%) PMI Certification
3 2 (1.80%) CIPD
3 2 (1.80%) ISEB
3 2 (1.80%) Security Cleared
4 1 (0.90%) SC Cleared
4 1 (0.90%) CTC Cleared
Systems Management
1 1 (0.90%) Puppet
1 1 (0.90%) Opscode Chef
Vendors
1 14 (12.61%) Google
2 12 (10.81%) Twitter
3 11 (9.91%) Facebook
4 8 (7.21%) Oracle
5 6 (5.41%) Salesforce.com
6 5 (4.50%) Hitwise
7 3 (2.70%) Microsoft
7 3 (2.70%) Adobe
7 3 (2.70%) Lotus
8 2 (1.80%) Omniture
8 2 (1.80%) Sitecore
8 2 (1.80%) Siebel
8 2 (1.80%) Sencha
8 2 (1.80%) ServiceNow
9 1 (0.90%) Marketo
9 1 (0.90%) hybris
9 1 (0.90%) SAP
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