The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 29 June 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
29 Jun 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 188 192 143
Rank change year-on-year
+4 -49
Contract jobs citing Digital Marketing 77 71 108
As % of all contract IT jobs located in the South East 0.86% 0.75% 1.20%
As % of the Processes & Methodologies category 1.07% 0.95% 1.58%
Number of daily rates quoted 55 54 68
Median daily rate £375 £375 £350
Median daily rate % change year-on-year
- +7.14%
90% offered a daily rate of more than £188 £206 £229
10% offered a daily rate of more than £600 £500 £450
UK excluding London median daily rate £375 £375 £339
% change year-on-year
- +10.70%
Number of hourly rates quoted 8 2 0
Median hourly rate £25.81 £29.50 -
Median hourly rate % change year-on-year
-12.52% -
UK excluding London median hourly rate £32.25 £35.00 £23.00
% change year-on-year
-7.85% +52.17%
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South East region.

Processes & Methodologies Category
South East
Contract IT job ads with a match in the
Processes & Methodologies category
7180 7498 6836
As % of all contract IT jobs located in the South East 80.59% 79.60% 75.92%
Number of daily rates quoted 4392 4364 3776
Median daily rate £413 £400 £375
Median daily rate % change year-on-year
+3.12% +6.66%
90% offered a daily rate of more than £290 £275 £248
10% offered a daily rate of more than £538 £513 £500
UK excluding London median daily rate £400 £385 £375
% change year-on-year
+3.89% +2.66%
Number of hourly rates quoted 260 242 259
Median hourly rate £35.00 £24.50 £30.00
Median hourly rate % change year-on-year
+42.85% -18.33%
90% offered a hourly rate of more than £12.50 £12.44 £13.19
10% offered a hourly rate of more than £52.50 £47.83 £55.00
UK excluding London median hourly rate £28.50 £30.00 £30.00
% change year-on-year
-5.00% -

Digital Marketing
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the South East

Digital Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the South East region.

Digital Marketing Daily Rate Trend in the South East

Digital Marketing
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the South East region over the 3 months to 29 June 2016.

Digital Marketing Daily Rate Histogram in the South East

Digital Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the South East region.

Digital Marketing Hourly Rate Trend in the South East

Digital Marketing
Hourly Rate Histogram in the South East

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Digital Marketing across the South East region over the 3 months to 29 June 2016.

Digital Marketing Hourly Rate Histogram in the South East

Digital Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the South East region over the 3 months to 29 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -3 37 £322 +7.33% 18
Buckinghamshire +14 17 £393 +11.34% 6
Surrey +3 10 £303 -2.25% 10
Hampshire +7 5 £450 -10.00% 12
M4 Corridor - 4 £600 -
Oxfordshire +10 1 - - 4
West Sussex -18 1 £400 -5.88% 4
Middlesex - 1 £300 - 1
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 29 June 2016, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Digital Marketing.

1 146 (100.00%) Marketing
2 85 (58.22%) Manufacturing
3 83 (56.85%) Finance
4 80 (54.79%) Electronics
4 80 (54.79%) Telecoms
4 80 (54.79%) Programme Management
5 79 (54.11%) SAP Oil and Gas
5 79 (54.11%) SAP
5 79 (54.11%) Business Intelligence
6 33 (22.60%) SEO
7 26 (17.81%) Pay per click
7 26 (17.81%) Social Media
8 21 (14.38%) Agile Software Development
8 21 (14.38%) Project Management
9 19 (13.01%) Stakeholder Management
9 19 (13.01%) Degree
9 19 (13.01%) Analytics
10 18 (12.33%) MS Excel
11 17 (11.64%) B2B
12 16 (10.96%) Digital Media
12 16 (10.96%) Marketo
12 16 (10.96%) Project Planning
13 15 (10.27%) SaaS
13 15 (10.27%) Online Marketing
13 15 (10.27%) Salesforce.com
14 14 (9.59%) CMS
14 14 (9.59%) Migration
14 14 (9.59%) Waterfall
14 14 (9.59%) Email Marketing
15 13 (8.90%) Brand Awareness

Digital Marketing
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 14 (9.59%) CMS
2 5 (3.42%) Drupal
2 5 (3.42%) SharePoint
3 4 (2.74%) Magnolia
3 4 (2.74%) MS Exchange
4 3 (2.05%) Confluence
4 3 (2.05%) SAS
4 3 (2.05%) Skype for Business
5 2 (1.37%) Adobe Experience Manager
5 2 (1.37%) Exchange Server 2013
5 2 (1.37%) IBM Notes
5 2 (1.37%) Oracle Service Bus
6 1 (0.68%) Apache Spark
6 1 (0.68%) Blackberry Enterprise Server
6 1 (0.68%) Exchange Server 2003
6 1 (0.68%) Exchange Server 2007
6 1 (0.68%) Exchange Server 2010
6 1 (0.68%) IBM Domino
6 1 (0.68%) Joomla!
Applications
1 18 (12.33%) MS Excel
2 10 (6.85%) MS PowerPoint
3 9 (6.16%) MS Office
4 4 (2.74%) Photoshop
5 1 (0.68%) Adobe Creative Suite
5 1 (0.68%) MS Project
5 1 (0.68%) ProjectWise
Business Applications
1 79 (54.11%) SAP Oil and Gas
2 3 (2.05%) Aligne
2 3 (2.05%) WebTrends
3 2 (1.37%) Remedy ITSM
4 1 (0.68%) Adobe Campaign
4 1 (0.68%) Dynamics NAV
4 1 (0.68%) Eloqua
4 1 (0.68%) SAP R/3
Cloud Services
1 15 (10.27%) SaaS
2 8 (5.48%) Google Analytics
3 2 (1.37%) AdWords
4 1 (0.68%) Office 365
4 1 (0.68%) Silverpop
4 1 (0.68%) SmartFocus
4 1 (0.68%) Taleo
Communications & Networking
1 9 (6.16%) Internet
2 6 (4.11%) DNS
3 5 (3.42%) SAN
4 4 (2.74%) DHCP
4 4 (2.74%) Intranet
5 3 (2.05%) BGP
5 3 (2.05%) Firewall
5 3 (2.05%) OSPF
6 2 (1.37%) Cisco ISE
6 2 (1.37%) Cisco Wireless
6 2 (1.37%) HTTP
6 2 (1.37%) LAN
6 2 (1.37%) MPLS
6 2 (1.37%) VoIP
6 2 (1.37%) VPN
6 2 (1.37%) WAN
6 2 (1.37%) Wireless
7 1 (0.68%) FTP
7 1 (0.68%) PBX
7 1 (0.68%) Software-Defined Networking
Database & Business Intelligence
1 6 (4.11%) SQL Server
2 4 (2.74%) Oracle Database
3 3 (2.05%) Data Mining
3 3 (2.05%) SAP BW
3 3 (2.05%) SQL Server 2008
4 2 (1.37%) Data Warehouse
4 2 (1.37%) SAP BI
4 2 (1.37%) SQL Server 2014
5 1 (0.68%) Big Data
5 1 (0.68%) BusinessObjects
5 1 (0.68%) Hadoop
5 1 (0.68%) MS Access
5 1 (0.68%) SAP HANA
5 1 (0.68%) SQL Server Reporting Services
Development Applications
1 3 (2.05%) JIRA
2 2 (1.37%) Toad
3 1 (0.68%) Jenkins
3 1 (0.68%) JUnit
3 1 (0.68%) Maven
3 1 (0.68%) Selenium
3 1 (0.68%) Sonatype Nexus
General
1 146 (100.00%) Marketing
2 85 (58.22%) Manufacturing
3 83 (56.85%) Finance
4 80 (54.79%) Electronics
4 80 (54.79%) Telecoms
5 13 (8.90%) Brand Awareness
6 12 (8.22%) German Language
7 10 (6.85%) Advertising
8 3 (2.05%) Publishing
8 3 (2.05%) Spanish Language
9 2 (1.37%) Banking
9 2 (1.37%) Games
9 2 (1.37%) General Ledger
9 2 (1.37%) Italian Language
9 2 (1.37%) Polish Language
9 2 (1.37%) Portuguese Language
9 2 (1.37%) Retail
10 1 (0.68%) Legal
Job Titles
1 33 (22.60%) Analyst
2 13 (8.90%) Business Analyst
3 11 (7.53%) Financial Analyst
3 11 (7.53%) IT Manager
3 11 (7.53%) Marketing Manager
3 11 (7.53%) Project Manager
4 10 (6.85%) Service Analyst
5 9 (6.16%) Architect
5 9 (6.16%) Developer
5 9 (6.16%) Digital Executive
5 9 (6.16%) Digital Marketing Executive
5 9 (6.16%) Finance Business Analyst
5 9 (6.16%) Marketing Executive
6 8 (5.48%) Financial Business Analyst
6 8 (5.48%) Financial Services Business Analyst
7 6 (4.11%) IT Services Manager
8 5 (3.42%) Coordinator
8 5 (3.42%) Digital Marketing Manager
8 5 (3.42%) Online Marketing Executive
8 5 (3.42%) Service Manager
Libraries, Frameworks & Software Standards
1 10 (6.85%) HTML
2 5 (3.42%) CSS
3 4 (2.74%) Web Services
4 3 (2.05%) .NET
4 3 (2.05%) HTML5
4 3 (2.05%) XML
4 3 (2.05%) XSL
5 2 (1.37%) JMS
5 2 (1.37%) Middleware
5 2 (1.37%) Oracle Fusion
5 2 (1.37%) SOAP
5 2 (1.37%) WSDL
5 2 (1.37%) XSD
6 1 (0.68%) CSS3
6 1 (0.68%) SAP XI
6 1 (0.68%) SciPy
6 1 (0.68%) Spring
6 1 (0.68%) Spring MVC
6 1 (0.68%) Twitter Bootstrap
6 1 (0.68%) Web Dynpro
Miscellaneous
1 26 (17.81%) Social Media
2 16 (10.96%) Digital Media
3 12 (8.22%) Analytical Skills
4 6 (4.11%) Copywriting
4 6 (4.11%) Data Integration
5 4 (2.74%) Data Centre
6 3 (2.05%) Replication
7 2 (1.37%) Blog
7 2 (1.37%) Clustering
7 2 (1.37%) Management Information System
7 2 (1.37%) Mobile App
7 2 (1.37%) Performance Metrics
7 2 (1.37%) User Experience
8 1 (0.68%) Algorithms
8 1 (0.68%) Chip and PIN
8 1 (0.68%) Computer Science
8 1 (0.68%) Data Structures
8 1 (0.68%) e-Learning
8 1 (0.68%) Handset
8 1 (0.68%) Photography
Operating Systems
1 8 (5.48%) Windows
2 5 (3.42%) Windows Server
3 4 (2.74%) Linux
4 3 (2.05%) Windows Server 2012
5 2 (1.37%) Unix
6 1 (0.68%) AIX
6 1 (0.68%) Apple iOS
6 1 (0.68%) CentOS
6 1 (0.68%) Fedora
6 1 (0.68%) Red Hat Enterprise Linux
6 1 (0.68%) Solaris
6 1 (0.68%) Windows Server 2003
6 1 (0.68%) Windows Server 2008
Processes & Methodologies
1 80 (54.79%) Programme Management
2 79 (54.11%) Business Intelligence
3 33 (22.60%) SEO
4 26 (17.81%) Pay per click
5 21 (14.38%) Agile Software Development
5 21 (14.38%) Project Management
6 19 (13.01%) Analytics
6 19 (13.01%) Stakeholder Management
7 17 (11.64%) B2B
8 16 (10.96%) Project Planning
9 15 (10.27%) Online Marketing
10 14 (9.59%) Email Marketing
10 14 (9.59%) Migration
10 14 (9.59%) Waterfall
11 13 (8.90%) Marketing Automation
12 12 (8.22%) Data Acquisition
12 12 (8.22%) E-Commerce
12 12 (8.22%) Integrated Marketing
12 12 (8.22%) ITIL
13 9 (6.16%) CRM
Programming Languages
1 7 (4.79%) SQL
2 4 (2.74%) Java
2 4 (2.74%) JavaScript
3 2 (1.37%) PL/SQL
4 1 (0.68%) ABAP
4 1 (0.68%) Apple Swift
4 1 (0.68%) C#
4 1 (0.68%) Objective-C
4 1 (0.68%) PowerShell
4 1 (0.68%) Python
4 1 (0.68%) R
4 1 (0.68%) VB
4 1 (0.68%) VBScript
Qualifications
1 19 (13.01%) Degree
2 8 (5.48%) Security Cleared
3 5 (3.42%) SC Cleared
4 4 (2.74%) Cisco Certification
5 3 (2.05%) ISEB
5 3 (2.05%) ITIL Certification
6 2 (1.37%) CCDP
6 2 (1.37%) CCNP
6 2 (1.37%) CCSA
6 2 (1.37%) CCSE
6 2 (1.37%) DV Cleared
6 2 (1.37%) VMware Certified Professional (VCP)
7 1 (0.68%) ACCA
7 1 (0.68%) APMP
7 1 (0.68%) CCNA
7 1 (0.68%) ISTQB
7 1 (0.68%) ISTQB Advanced Certification
7 1 (0.68%) ISTQB Foundation Certification
7 1 (0.68%) MCITP
7 1 (0.68%) Microsoft Certification
Quality Assurance & Compliance
1 9 (6.16%) QA
2 5 (3.42%) Data Quality
3 3 (2.05%) SLA
4 2 (1.37%) COBIT
5 1 (0.68%) Sarbanes-Oxley
System Software
1 8 (5.48%) Active Directory
1 8 (5.48%) VMware Infrastructure
2 4 (2.74%) VMware ESX
3 3 (2.05%) VMware ESXi
4 1 (0.68%) Docker
4 1 (0.68%) Virtual Servers
4 1 (0.68%) VirtualBox
4 1 (0.68%) vSphere
Systems Management
1 2 (1.37%) Cisco Prime
2 1 (0.68%) AirWatch
2 1 (0.68%) Ansible
2 1 (0.68%) HP Quality Center
2 1 (0.68%) SCCM
2 1 (0.68%) SCOM
2 1 (0.68%) TeamSite
2 1 (0.68%) WSUS
2 1 (0.68%) XenMobile
Vendors
1 79 (54.11%) SAP
2 16 (10.96%) Marketo
3 15 (10.27%) Salesforce.com
4 12 (8.22%) Microsoft
5 9 (6.16%) VMware
6 8 (5.48%) Google
6 8 (5.48%) Oracle
7 5 (3.42%) Cisco
8 4 (2.74%) HP
9 3 (2.05%) Adobe
9 3 (2.05%) CheckPoint
9 3 (2.05%) Citrix
9 3 (2.05%) EMC
9 3 (2.05%) NetApp
9 3 (2.05%) Tealium
10 2 (1.37%) Facebook
10 2 (1.37%) Lotus
10 2 (1.37%) Palo Alto
10 2 (1.37%) Remedy
10 2 (1.37%) Tableau
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