The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the South East region. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 20 August 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
20 Aug 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 134 221 227
Rank change year-on-year
+87 +6
Contract jobs citing Digital Marketing 108 18 23
As % of all contract IT jobs located in the South East 1.18% 0.20% 0.23%
As % of the Processes & Methodologies category 1.62% 0.28% 0.33%
Number of daily rates quoted 74 5 11
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£350 £325 £325
Average daily rate % change year-on-year
+7.69% -
90% offered a daily rate of more than £243 £234 £213
10% offered a daily rate of more than £475 £500 £425
UK excluding London average daily rate £350 £350 £300
% change year-on-year
- +16.66%
Number of hourly rates quoted 1 0 1
Average hourly rate £47.50 - £17.50
UK excluding London average hourly rate £35.98 £14.95 £17.50
% change year-on-year
+140.63% -14.57%
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South East region.

Processes & Methodologies Category
South East
Contract IT job ads with a match in the
Processes & Methodologies category
6655 6395 7074
As % of all contract IT jobs located in the South East 72.57% 71.98% 70.19%
Number of daily rates quoted 3716 3487 3377
Average daily rate £375 £375 £375
90% offered a daily rate of more than £240 £250 £250
10% offered a daily rate of more than £500 £500 £500
UK excluding London average daily rate £375 £370 £363
% change year-on-year
+1.35% +2.06%
Number of hourly rates quoted 258 249 331
Average hourly rate £20.00 £25.00 £32.50
Average hourly rate % change year-on-year
-20.00% -23.07%
90% offered a hourly rate of more than £12.00 £12.50 £12.80
10% offered a hourly rate of more than £55.00 £42.50 £45.00
UK excluding London average hourly rate £25.00 £30.00 £31.00
% change year-on-year
-16.66% -3.22%

Digital Marketing
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of IT contractor jobs citing Digital Marketing across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the South East

Digital Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the South East region.

Digital Marketing Daily Rate Trend in the South East

Digital Marketing
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the South East region over the 3 months to 20 August 2014.

Digital Marketing Daily Rate Histogram in the South East

Digital Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the South East region.

Digital Marketing Hourly Rate Trend in the South East

Digital Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Digital Marketing within the South East region over the 3 months to 20 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +47 53 £350 +10.23% 11
Oxfordshire - 19 £438 - 10
Buckinghamshire +14 12 £388 +93.75% 7
Surrey +7 9 £275 - 5
Hampshire -9 7 £465 +43.07% 8
East Sussex - 2 - - 7
Kent - 1 - - 3
West Sussex - 1 £350 - 1
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 20 August 2014, IT contractor jobs across the South East region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 184 (100.00%) Marketing
2 116 (63.04%) Finance
3 104 (56.52%) Manufacturing
3 104 (56.52%) Telecoms
3 104 (56.52%) Programme Management
3 104 (56.52%) SAP
3 104 (56.52%) Business Intelligence
4 103 (55.98%) DTV
4 103 (55.98%) Electronics
4 103 (55.98%) SAP Oil and Gas
5 40 (21.74%) Analytics
6 30 (16.30%) Social Media
7 29 (15.76%) E-Commerce
8 27 (14.67%) Project Management
9 26 (14.13%) Web Analytics
10 23 (12.50%) .NET
11 22 (11.96%) HTML
12 19 (10.33%) CMS
13 18 (9.78%) Stakeholder Management
13 18 (9.78%) Agile Software Development
14 17 (9.24%) PRINCE2
15 16 (8.70%) C#
15 16 (8.70%) SEO
16 15 (8.15%) Retail
16 15 (8.15%) JavaScript
17 14 (7.61%) MVC
18 13 (7.07%) Migration
18 13 (7.07%) CSS
18 13 (7.07%) Google
18 13 (7.07%) Degree

Digital Marketing
Top Related IT Skills in the South East by Category

For the 6 months to 20 August 2014, IT contractor jobs across the South East region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 19 (10.33%) CMS
2 12 (6.52%) SharePoint
3 6 (3.26%) Drupal
3 6 (3.26%) Magnolia
4 5 (2.72%) IBM Notes
4 5 (2.72%) IIS
5 4 (2.17%) Apache
6 3 (1.63%) Commerce Server
6 3 (1.63%) WebSphere
7 2 (1.09%) Confluence
7 2 (1.09%) Joomla!
7 2 (1.09%) Tomcat
8 1 (0.54%) SAS
8 1 (0.54%) MS Exchange
8 1 (0.54%) WebLogic
8 1 (0.54%) Adobe CQ
8 1 (0.54%) concrete5
Applications
1 8 (4.35%) MS Excel
2 6 (3.26%) MS Office
3 4 (2.17%) MS PowerPoint
4 3 (1.63%) MS Visio
5 2 (1.09%) Spreadsheet
6 1 (0.54%) SPSS
Business Applications
1 103 (55.98%) SAP Oil and Gas
2 11 (5.98%) Google Analytics
3 9 (4.89%) WebTrends
4 6 (3.26%) SiteCatalyst
5 4 (2.17%) Remedy ITSM
6 3 (1.63%) Oracle CRM
7 2 (1.09%) Dynamics CRM
8 1 (0.54%) SmartPlant
8 1 (0.54%) Magento
Cloud Services
1 3 (1.63%) Microsoft Azure
2 2 (1.09%) Force.com
2 2 (1.09%) SaaS
3 1 (0.54%) Google App Engine
3 1 (0.54%) Cloud Computing
3 1 (0.54%) Amazon EC2
Communications & Networking
1 10 (5.43%) LAN
1 10 (5.43%) DNS
2 9 (4.89%) WAN
3 5 (2.72%) MPLS
4 3 (1.63%) Internet
4 3 (1.63%) Firewall
5 2 (1.09%) Wireshark
5 2 (1.09%) SIGTRAN
5 2 (1.09%) HTTP
5 2 (1.09%) 3GPP
5 2 (1.09%) UMTS
5 2 (1.09%) VoIP
5 2 (1.09%) SSL
5 2 (1.09%) IPv6
5 2 (1.09%) GPRS
5 2 (1.09%) Wireless
5 2 (1.09%) INAP
5 2 (1.09%) DAB
6 1 (0.54%) 2G
6 1 (0.54%) Wi-Fi
Database & Business Intelligence
1 11 (5.98%) SQL Server
2 6 (3.26%) MySQL
2 6 (3.26%) Data Mining
3 5 (2.72%) MongoDB
3 5 (2.72%) NoSQL
4 4 (2.17%) SQL Server 2008
4 4 (2.17%) Couchbase
4 4 (2.17%) SQL Server 2005
4 4 (2.17%) SQL Server Integration Services
4 4 (2.17%) SQL Server Reporting Services
5 3 (1.63%) Crystal Reports
6 2 (1.09%) SQL Server 2012
6 2 (1.09%) Big Data
6 2 (1.09%) SQL Server Analysis Services
6 2 (1.09%) Data Warehouse
7 1 (0.54%) OLAP
7 1 (0.54%) SAP BI
7 1 (0.54%) Spotfire
7 1 (0.54%) QlikView
7 1 (0.54%) Relational Database
Development Applications
1 7 (3.80%) Visual Studio
2 4 (2.17%) Ant
3 3 (1.63%) Selenium
3 3 (1.63%) SQL Server Management Studio (SSMS)
4 2 (1.09%) Git (software)
4 2 (1.09%) Jenkins
4 2 (1.09%) JIRA
4 2 (1.09%) Maven
4 2 (1.09%) Eclipse
4 2 (1.09%) Subversion
4 2 (1.09%) NUnit
5 1 (0.54%) JUnit
5 1 (0.54%) IntelliJ
5 1 (0.54%) Hudson
5 1 (0.54%) Balsamiq Mockups
5 1 (0.54%) Gradle
5 1 (0.54%) Apache Ivy
5 1 (0.54%) WebDriver
5 1 (0.54%) TestNG
5 1 (0.54%) Mercurial
General
1 184 (100.00%) Marketing
2 116 (63.04%) Finance
3 104 (56.52%) Manufacturing
3 104 (56.52%) Telecoms
4 103 (55.98%) Electronics
5 15 (8.15%) Retail
6 7 (3.80%) Pharmaceutical
7 6 (3.26%) Advertising
8 4 (2.17%) French Language
8 4 (2.17%) German Language
9 3 (1.63%) Banking
9 3 (1.63%) Multimedia
9 3 (1.63%) Dutch Language
10 2 (1.09%) Italian Language
10 2 (1.09%) Publishing
10 2 (1.09%) Automotive
11 1 (0.54%) Portuguese Language
11 1 (0.54%) Spanish Language
Job Titles
1 46 (25.00%) Analyst
2 26 (14.13%) Developer
3 23 (12.50%) Business Analyst
4 19 (10.33%) Project Manager
5 17 (9.24%) Architect
6 11 (5.98%) Agile Business Analyst
7 10 (5.43%) Consultant
8 8 (4.35%) Marketing Manager
8 8 (4.35%) Systems Analyst
9 7 (3.80%) Senior Manager
9 7 (3.80%) Business Systems Analyst
9 7 (3.80%) Business Consultant
9 7 (3.80%) Systems Architect
9 7 (3.80%) Business Architect
9 7 (3.80%) Technical Manager
9 7 (3.80%) Planning Manager
10 6 (3.26%) Senior Planning Manager
10 6 (3.26%) Digital Marketing Manager
10 6 (3.26%) .NET Developer
10 6 (3.26%) Test Analyst
Libraries, Frameworks & Software Standards
1 23 (12.50%) .NET
2 22 (11.96%) HTML
3 13 (7.07%) CSS
4 11 (5.98%) ASP.NET
4 11 (5.98%) Web Services
4 11 (5.98%) XML
5 10 (5.43%) jQuery
6 8 (4.35%) SOAP
7 6 (3.26%) HTML5
8 5 (2.72%) J2EE
8 5 (2.72%) .NET Framework
8 5 (2.72%) ASP.NET MVC
9 4 (2.17%) ASP.NET MVC 3
9 4 (2.17%) Ajax
9 4 (2.17%) WCF
9 4 (2.17%) XSLT
10 3 (1.63%) Flash
10 3 (1.63%) JSON
10 3 (1.63%) CSS3
10 3 (1.63%) RESTful
Miscellaneous
1 103 (55.98%) DTV
2 30 (16.30%) Social Media
3 13 (7.07%) Mobile App
4 10 (5.43%) NHS
5 7 (3.80%) Visualisation
6 6 (3.26%) EPoS
7 4 (2.17%) Wiki
8 3 (1.63%) Copywriting
8 3 (1.63%) CMDB
8 3 (1.63%) FMCG
9 2 (1.09%) Smart Meter
9 2 (1.09%) Inversion of Control
9 2 (1.09%) Digital Media
9 2 (1.09%) Smartphone
9 2 (1.09%) Blog
9 2 (1.09%) Management Information System
10 1 (0.54%) Clustering
10 1 (0.54%) N-Tier
10 1 (0.54%) Firmware
10 1 (0.54%) EMV
Operating Systems
1 12 (6.52%) Windows
2 8 (4.35%) Linux
3 3 (1.63%) Apple iOS
4 2 (1.09%) Windows 7
4 2 (1.09%) Android
4 2 (1.09%) UNIX
5 1 (0.54%) AIX
5 1 (0.54%) Solaris
5 1 (0.54%) Windows XP
5 1 (0.54%) CentOS
5 1 (0.54%) Red Hat Enterprise Linux
Processes & Methodologies
1 104 (56.52%) Programme Management
1 104 (56.52%) Business Intelligence
2 40 (21.74%) Analytics
3 29 (15.76%) E-Commerce
4 27 (14.67%) Project Management
5 26 (14.13%) Web Analytics
6 18 (9.78%) Stakeholder Management
6 18 (9.78%) Agile Software Development
7 17 (9.24%) PRINCE2
8 16 (8.70%) SEO
9 14 (7.61%) MVC
10 13 (7.07%) Migration
10 13 (7.07%) Campaign Management
11 11 (5.98%) Data Analysis
12 10 (5.43%) Marketing Strategy
13 9 (4.89%) TOGAF
13 9 (4.89%) User Stories
13 9 (4.89%) Online Marketing
13 9 (4.89%) Use Case
14 8 (4.35%) Email Marketing
Programming Languages
1 16 (8.70%) C#
2 15 (8.15%) JavaScript
3 12 (6.52%) Java
4 10 (5.43%) SQL
4 10 (5.43%) PHP
5 2 (1.09%) Apex Code
5 2 (1.09%) Ruby
5 2 (1.09%) T-SQL
5 2 (1.09%) VB.NET
5 2 (1.09%) Perl
6 1 (0.54%) Python
6 1 (0.54%) PL/SQL
6 1 (0.54%) C
6 1 (0.54%) ActionScript
6 1 (0.54%) VB
6 1 (0.54%) Groovy
6 1 (0.54%) PHP5
6 1 (0.54%) Korn
6 1 (0.54%) C-shell
6 1 (0.54%) Bash Shell
Qualifications
1 13 (7.07%) Degree
2 8 (4.35%) ISEB
3 7 (3.80%) PMP
3 7 (3.80%) PMI Certification
4 6 (3.26%) ISTQB Foundation Certification
5 5 (2.72%) ITIL Certification
6 2 (1.09%) APMP
6 2 (1.09%) ISTQB
7 1 (0.54%) CIMA
7 1 (0.54%) MCSE
7 1 (0.54%) MCP
7 1 (0.54%) Cisco Certification
7 1 (0.54%) Microsoft Certification
7 1 (0.54%) PRINCE2 Certification
7 1 (0.54%) ACCA
7 1 (0.54%) PRINCE2 Practitioner
7 1 (0.54%) CTC Cleared
7 1 (0.54%) Security Cleared
Quality Assurance & Compliance
1 11 (5.98%) QA
2 4 (2.17%) ISO/IEC 27001
3 2 (1.09%) SLA
System Software
1 2 (1.09%) VMware Infrastructure
2 1 (0.54%) NFS
2 1 (0.54%) Xen
2 1 (0.54%) Sendmail
Systems Management
1 8 (4.35%) HP Quality Center
2 2 (1.09%) Systems Management Server (SMS)
3 1 (0.54%) Nagios
3 1 (0.54%) Puppet
3 1 (0.54%) YUM
Vendors
1 104 (56.52%) SAP
2 13 (7.07%) Google
3 12 (6.52%) Oracle
3 12 (6.52%) Salesforce.com
4 9 (4.89%) HP
5 7 (3.80%) Cisco
6 6 (3.26%) Hitwise
6 6 (3.26%) Microsoft
7 5 (2.72%) Lotus
8 4 (2.17%) Omniture
8 4 (2.17%) Remedy
8 4 (2.17%) IBM
8 4 (2.17%) Siebel
9 3 (1.63%) ATG
9 3 (1.63%) BMC
9 3 (1.63%) hybris
10 2 (1.09%) Sitecore
10 2 (1.09%) Red Hat
10 2 (1.09%) VMware
11 1 (0.54%) NetCracker
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