The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 17 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
17 Jan 2017
Same period 2016 Same period 2015
Digital Marketing
England / South East
Rank 186 175 202
Rank change year-on-year
-11 +27
Contract jobs citing Digital Marketing 53 81 57
As % of all contract IT jobs located in the South East 0.72% 0.99% 0.63%
As % of the Processes & Methodologies category 0.90% 1.23% 0.81%
Number of daily rates quoted 46 68 38
Median daily rate £383 £350 £425
Median daily rate % change year-on-year
+9.28% -17.64%
90% offered a daily rate of more than £154 £183 £294
10% offered a daily rate of more than £491 £450 £533
UK excluding London median daily rate £400 £365 £400
% change year-on-year
+9.58% -8.75%
Number of hourly rates quoted 2 3 0
Median hourly rate £21.25 £55.00 -
Median hourly rate % change year-on-year
-61.36% -
UK excluding London median hourly rate £21.50 £47.00 -
% change year-on-year
-54.25% -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South East region.

Processes & Methodologies Category
South East
Contract IT job ads with a match in the
Processes & Methodologies category
5884 6563 7065
As % of all contract IT jobs located in the South East 80.39% 79.99% 77.98%
Number of daily rates quoted 3451 3925 3900
Median daily rate £425 £400 £390
Median daily rate % change year-on-year
+6.25% +2.56%
90% offered a daily rate of more than £290 £275 £263
10% offered a daily rate of more than £560 £550 £525
UK excluding London median daily rate £410 £400 £390
% change year-on-year
+2.50% +2.56%
Number of hourly rates quoted 207 284 242
Median hourly rate £38.50 £42.50 £25.00
Median hourly rate % change year-on-year
-9.41% +70.00%
90% offered a hourly rate of more than £12.00 £12.50 £11.50
10% offered a hourly rate of more than £52.50 £60.62 £47.50
UK excluding London median hourly rate £34.50 £39.00 £25.50
% change year-on-year
-11.53% +52.94%

Digital Marketing
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the South East

Digital Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the South East region.

Digital Marketing Daily Rate Trend in the South East

Digital Marketing
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the South East region over the 3 months to 17 January 2017.

Digital Marketing Daily Rate Histogram in the South East

Digital Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the South East region.

Digital Marketing Hourly Rate Trend in the South East

Digital Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the South East region over the 3 months to 17 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -13 19 £425 +45.29% 9
Hampshire +25 13 £375 -13.79% 6
Surrey +7 6 £150 -60.00% 5
Buckinghamshire -10 4 £450 +55.17% 3
East Sussex - 3 £363 -
West Sussex 0 2 £493 +23.12% 1
Home Counties - 1 £225 -
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 17 January 2017, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Digital Marketing.

1 132 (100.00%) Marketing
2 78 (59.09%) Finance
3 68 (51.52%) SAP
3 68 (51.52%) Manufacturing
4 67 (50.76%) Electronics
4 67 (50.76%) Telecoms
5 66 (50.00%) Business Intelligence
5 66 (50.00%) Programme Management
5 66 (50.00%) SAP Oil and Gas
6 35 (26.52%) HTML
7 28 (21.21%) Analytics
8 27 (20.45%) CRM
9 26 (19.70%) Workflow
10 24 (18.18%) Project Management
11 23 (17.42%) CSS
11 23 (17.42%) Agile Software Development
12 19 (14.39%) Google
13 18 (13.64%) Linux
14 17 (12.88%) CMS
15 16 (12.12%) Google Analytics
15 16 (12.12%) Social Media
15 16 (12.12%) Marketing Automation
16 14 (10.61%) Red Hat
16 14 (10.61%) Windows
16 14 (10.61%) JavaScript
16 14 (10.61%) SQL
16 14 (10.61%) B2B
16 14 (10.61%) Red Hat Enterprise Linux
17 13 (9.85%) TCP/IP
17 13 (9.85%) VMware

Digital Marketing
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 17 (12.88%) CMS
2 11 (8.33%) Apache
2 11 (8.33%) IIS
3 7 (5.30%) Drupal
4 4 (3.03%) Sitecore CMS
5 3 (2.27%) WebLogic
6 2 (1.52%) SharePoint
7 1 (0.76%) Exchange Server 2010
7 1 (0.76%) MS Exchange
7 1 (0.76%) Oracle SOA Suite
7 1 (0.76%) SAS
7 1 (0.76%) Skype for Business
7 1 (0.76%) Tomcat
7 1 (0.76%) Umbraco
7 1 (0.76%) WebSphere
7 1 (0.76%) WebSphere Application Server
7 1 (0.76%) WordPress
Applications
1 6 (4.55%) MS Excel
2 5 (3.79%) MS Office
3 4 (3.03%) MS PowerPoint
4 2 (1.52%) Photoshop
5 1 (0.76%) Adobe Illustrator
5 1 (0.76%) InDesign
5 1 (0.76%) OmniGraffle
Business Applications
1 66 (50.00%) SAP Oil and Gas
2 3 (2.27%) Eloqua
2 3 (2.27%) Oracle Applications
3 2 (1.52%) Sage X3
4 1 (0.76%) Oracle BPM
4 1 (0.76%) SAP APO
4 1 (0.76%) SAP LE
Cloud Services
1 16 (12.12%) Google Analytics
2 4 (3.03%) Amazon AWS
2 4 (3.03%) SmartFocus
3 3 (2.27%) Google Tag Manager
4 1 (0.76%) Adobe Creative Cloud
4 1 (0.76%) GitHub
4 1 (0.76%) Microsoft Azure
4 1 (0.76%) SaaS
4 1 (0.76%) Taleo
Communications & Networking
1 13 (9.85%) TCP/IP
2 12 (9.09%) HTTP
3 11 (8.33%) FTP
4 10 (7.58%) SSL
5 6 (4.55%) DNS
5 6 (4.55%) Internet
6 5 (3.79%) HTTPS
7 4 (3.03%) SMS
7 4 (3.03%) SSH
7 4 (3.03%) Telnet
8 3 (2.27%) LAN
8 3 (2.27%) Wireless
9 2 (1.52%) IP Telephony
9 2 (1.52%) WLAN
10 1 (0.76%) Cisco Nexus
10 1 (0.76%) Firewall
10 1 (0.76%) MPLS
10 1 (0.76%) Skype
10 1 (0.76%) SMTP
10 1 (0.76%) WAN
Database & Business Intelligence
1 10 (7.58%) MySQL
2 5 (3.79%) SQL Server
2 5 (3.79%) SQL Server 2008
3 4 (3.03%) Oracle BI EE
3 4 (3.03%) Oracle BI Publisher
3 4 (3.03%) Oracle Database
3 4 (3.03%) Oracle Database 11g
4 2 (1.52%) Big Data
4 2 (1.52%) Hadoop
4 2 (1.52%) Oracle Database 10g
4 2 (1.52%) Oracle Database 12c
4 2 (1.52%) Oracle Reports
5 1 (0.76%) Data Warehouse
5 1 (0.76%) IBM BigInsights
5 1 (0.76%) MongoDB
5 1 (0.76%) Neo4j
5 1 (0.76%) NoSQL
5 1 (0.76%) Redis
5 1 (0.76%) Relational Database
5 1 (0.76%) SQL Server Integration Services
Development Applications
1 5 (3.79%) Team Foundation Server
1 5 (3.79%) TeamCity
2 4 (3.03%) Git (software)
2 4 (3.03%) Oracle APEX
3 3 (2.27%) Selenium
3 3 (2.27%) SpecFlow
4 1 (0.76%) Axure RP
4 1 (0.76%) Balsamiq Mockups
4 1 (0.76%) HP UFT
4 1 (0.76%) JIRA
4 1 (0.76%) Octopus Deploy
4 1 (0.76%) Subversion
4 1 (0.76%) Visual Studio Team System
General
1 132 (100.00%) Marketing
2 78 (59.09%) Finance
3 68 (51.52%) Manufacturing
4 67 (50.76%) Electronics
4 67 (50.76%) Telecoms
5 7 (5.30%) Legal
5 7 (5.30%) Retail
6 6 (4.55%) Pharmaceutical
7 3 (2.27%) Advertising
7 3 (2.27%) Brand Awareness
8 2 (1.52%) German Language
9 1 (0.76%) Aerospace
9 1 (0.76%) Banking
9 1 (0.76%) Financial Institution
9 1 (0.76%) Military
9 1 (0.76%) Publishing
Job Titles
1 17 (12.88%) Project Manager
2 15 (11.36%) Analyst
3 14 (10.61%) Developer
4 13 (9.85%) Marketing Manager
5 11 (8.33%) Business Analyst
6 8 (6.06%) Architect
6 8 (6.06%) Senior Analyst
6 8 (6.06%) Senior Business Analyst
7 7 (5.30%) Consultant
7 7 (5.30%) Digital Marketing Manager
7 7 (5.30%) Digital Project Manager
8 6 (4.55%) Digital Executive
8 6 (4.55%) Digital Marketing Executive
8 6 (4.55%) IT Manager
8 6 (4.55%) Marketing Executive
9 5 (3.79%) Oracle Developer
9 5 (3.79%) Project Officer
9 5 (3.79%) Project Support Officer
9 5 (3.79%) Support Officer
10 4 (3.03%) Web Administrator
Libraries, Frameworks & Software Standards
1 35 (26.52%) HTML
2 23 (17.42%) CSS
3 6 (4.55%) .NET
4 5 (3.79%) Ajax
4 5 (3.79%) jQuery
4 5 (3.79%) Middleware
4 5 (3.79%) Web Services
5 4 (3.03%) ASP.NET
5 4 (3.03%) LAMP
6 3 (2.27%) Oracle Fusion
6 3 (2.27%) REST
7 2 (1.52%) JSON
7 2 (1.52%) Ruby on Rails
7 2 (1.52%) SOAP
7 2 (1.52%) Spring
8 1 (0.76%) CSS3
8 1 (0.76%) SAP Core Interface
8 1 (0.76%) Twig
8 1 (0.76%) Web Dynpro
8 1 (0.76%) XML
Miscellaneous
1 16 (12.12%) Social Media
2 10 (7.58%) Analytical Skills
3 5 (3.79%) Digital Media
3 5 (3.79%) NHS
3 5 (3.79%) User Experience
3 5 (3.79%) Virtual Team
4 4 (3.03%) Copywriting
5 3 (2.27%) Data Centre
5 3 (2.27%) N-Tier
5 3 (2.27%) Visualisation
6 2 (1.52%) Mobile App
6 2 (1.52%) Performance Metrics
7 1 (0.76%) Blog
7 1 (0.76%) FMCG
7 1 (0.76%) Hybrid Cloud
7 1 (0.76%) iPad
7 1 (0.76%) Management Information System
7 1 (0.76%) Public Cloud
7 1 (0.76%) Smart Meter
7 1 (0.76%) Video Conferencing
Operating Systems
1 18 (13.64%) Linux
2 14 (10.61%) Red Hat Enterprise Linux
2 14 (10.61%) Windows
3 8 (6.06%) Windows Server 2008
4 3 (2.27%) Windows 7
5 2 (1.52%) Android
5 2 (1.52%) Oracle Linux
5 2 (1.52%) Unix
5 2 (1.52%) Windows Server
6 1 (0.76%) Apple iOS
6 1 (0.76%) Debian
6 1 (0.76%) SUSE
6 1 (0.76%) Windows 10
6 1 (0.76%) Windows Server 2012
Processes & Methodologies
1 66 (50.00%) Business Intelligence
1 66 (50.00%) Programme Management
2 28 (21.21%) Analytics
3 27 (20.45%) CRM
4 26 (19.70%) Workflow
5 24 (18.18%) Project Management
6 23 (17.42%) Agile Software Development
7 16 (12.12%) Marketing Automation
8 14 (10.61%) B2B
9 12 (9.09%) E-Commerce
9 12 (9.09%) SEO
10 10 (7.58%) Change Management
11 9 (6.82%) Mobile Optimisation
11 9 (6.82%) Scrum
11 9 (6.82%) Workflow Management
12 8 (6.06%) Business Analysis
12 8 (6.06%) Mobile Marketing
13 7 (5.30%) B2C
13 7 (5.30%) Content Management
14 6 (4.55%) Migration
Programming Languages
1 14 (10.61%) JavaScript
1 14 (10.61%) SQL
2 11 (8.33%) Bash Shell
3 7 (5.30%) PHP
4 5 (3.79%) C#
4 5 (3.79%) Python
5 4 (3.03%) Java
5 4 (3.03%) Perl
5 4 (3.03%) PL/SQL
5 4 (3.03%) Shell Script
6 3 (2.27%) F#
6 3 (2.27%) PowerShell
6 3 (2.27%) Ruby
7 2 (1.52%) ABAP
8 1 (0.76%) Apple Swift
8 1 (0.76%) C++
8 1 (0.76%) Go
8 1 (0.76%) VBScript
Qualifications
1 8 (6.06%) Degree
2 7 (5.30%) SC Cleared
2 7 (5.30%) Security Cleared
3 2 (1.52%) ITIL Foundation Certificate
4 1 (0.76%) CCIE
4 1 (0.76%) CCNP
4 1 (0.76%) Cisco Certification
4 1 (0.76%) ISEB
4 1 (0.76%) MBA
4 1 (0.76%) PRINCE2 Certification
Quality Assurance & Compliance
1 7 (5.30%) SLA
2 5 (3.79%) Data Quality
3 4 (3.03%) QA
4 1 (0.76%) Actionable Recommendations
4 1 (0.76%) Disclosure Scotland
System Software
1 11 (8.33%) VMware Infrastructure
2 2 (1.52%) Active Directory
2 2 (1.52%) Xen
3 1 (0.76%) Docker
3 1 (0.76%) Hyper-V
3 1 (0.76%) VMware ESX
3 1 (0.76%) VMware ESXi
3 1 (0.76%) vSphere
Systems Management
1 3 (2.27%) Puppet
2 1 (0.76%) Ansible
2 1 (0.76%) HP Quality Center
2 1 (0.76%) vRealize
2 1 (0.76%) ZABBIX
Vendors
1 68 (51.52%) SAP
2 19 (14.39%) Google
3 14 (10.61%) Red Hat
4 13 (9.85%) VMware
5 11 (8.33%) Microsoft
6 9 (6.82%) Tableau
7 8 (6.06%) Oracle
7 8 (6.06%) Salesforce.com
8 6 (4.55%) Adobe
9 5 (3.79%) HP
10 4 (3.03%) Sitecore
11 3 (2.27%) Cisco
11 3 (2.27%) DoubleClick
12 2 (1.52%) Avaya
12 2 (1.52%) EMC
12 2 (1.52%) Sage
12 2 (1.52%) Sophos
13 1 (0.76%) Brocade
13 1 (0.76%) EPiServer
13 1 (0.76%) PTC
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