The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Berkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 3 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Jul 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 137 172 202
Rank change year-on-year
+35 +30
Permanent jobs citing Digital Marketing 81 41 23
As % of all permanent IT jobs located in Berkshire 1.60% 0.75% 0.43%
As % of the Processes & Methodologies category 1.95% 0.97% 0.58%
Number of salaries quoted 61 26 14
Average salary £44,000 £37,500 £42,500
Average salary % change year-on-year
+17.33% -11.76%
90% offered a salary of more than £30,000 £32,500 £36,500
10% offered a salary of more than £62,250 £55,000 £45,000
UK excluding London average salary £40,000 £35,000 £32,500
% change year-on-year
+14.28% +7.69%
Digital Marketing
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4146 4218 3996
As % of all permanent IT jobs located in Berkshire 81.90% 76.94% 74.44%
Number of salaries quoted 3045 2912 3142
Average salary £52,500 £50,000 £46,000
Average salary % change year-on-year
+5.00% +8.69%
90% offered a salary of more than £35,000 £32,500 £32,500
10% offered a salary of more than £72,500 £70,000 £73,400
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

Digital Marketing
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Berkshire

Digital Marketing
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Berkshire region.

Digital Marketing Salary Trend in Berkshire

Digital Marketing
Salary Histogram in Berkshire

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Berkshire region over the 3 months to 3 July 2015.

Digital Marketing Salary Histogram in Berkshire

Digital Marketing
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Berkshire region over the 3 months to 3 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +17 38 £45,000 +20.00% 5
Slough +8 16 £40,500 -26.36%
Maidenhead +8 9 £61,250 -
Newbury +1 5 £37,500 -21.05%
Bracknell - 3 £50,000 - 3
Wokingham -14 1 £42,500 +21.42%
Hungerford - 1 - -
Digital Marketing
South East

Digital Marketing
Top 30 Related IT Skills in Berkshire

For the 6 months to 3 July 2015, IT jobs across the Berkshire region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 184 (100.00%) Marketing
2 58 (31.52%) Finance
3 46 (25.00%) HTML
3 46 (25.00%) Electronics
3 46 (25.00%) Telecoms
4 42 (22.83%) CSS
4 42 (22.83%) Analytics
5 37 (20.11%) Automotive
5 37 (20.11%) JavaScript
5 37 (20.11%) Business Intelligence
6 34 (18.48%) SAP
6 34 (18.48%) DTV
6 34 (18.48%) Manufacturing
6 34 (18.48%) Programme Management
6 34 (18.48%) SAP Oil and Gas
7 32 (17.39%) Social Media
8 31 (16.85%) Microsoft
9 30 (16.30%) Degree
10 28 (15.22%) jQuery
11 27 (14.67%) .NET
12 26 (14.13%) SaaS
13 24 (13.04%) Agile Software Development
14 23 (12.50%) QA
15 22 (11.96%) Advertising
16 21 (11.41%) Web Analytics
16 21 (11.41%) SQL
17 19 (10.33%) C#
17 19 (10.33%) User Experience
18 18 (9.78%) HTML5
18 18 (9.78%) SEO

Digital Marketing
Top Related IT Skills in Berkshire by Category

For the 6 months to 3 July 2015, IT jobs across the Berkshire region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 13 (7.07%) CMS
2 8 (4.35%) Lotus Domino
3 6 (3.26%) Sitecore CMS
4 5 (2.72%) Tomcat
5 4 (2.17%) Umbraco
5 4 (2.17%) WordPress
5 4 (2.17%) OpenStack
6 3 (1.63%) Confluence
6 3 (1.63%) IIS
6 3 (1.63%) JBoss
7 2 (1.09%) Railo
7 2 (1.09%) ColdFusion
8 1 (0.54%) Lync
8 1 (0.54%) SharePoint
8 1 (0.54%) MS Exchange
8 1 (0.54%) SAS
Applications
1 14 (7.61%) Photoshop
2 12 (6.52%) MS Excel
3 11 (5.98%) Adobe Illustrator
4 10 (5.43%) Fireworks
5 7 (3.80%) MS PowerPoint
5 7 (3.80%) MS Office
6 2 (1.09%) MS Visio
6 2 (1.09%) Adobe Captivate
7 1 (0.54%) Adobe Creative Suite
7 1 (0.54%) InDesign
7 1 (0.54%) Acrobat
Business Applications
1 34 (18.48%) SAP Oil and Gas
Cloud Services
1 26 (14.13%) SaaS
2 7 (3.80%) Google Analytics
3 4 (2.17%) SmartFocus
4 1 (0.54%) GitHub
Communications & Networking
1 3 (1.63%) AMQP
1 3 (1.63%) Unified Communications
2 2 (1.09%) DNS
2 2 (1.09%) SAN
2 2 (1.09%) Intranet
2 2 (1.09%) Internet
2 2 (1.09%) Firewall
3 1 (0.54%) Wireless
3 1 (0.54%) Network Security
3 1 (0.54%) Cisco ASA
3 1 (0.54%) HTTPS
3 1 (0.54%) DHCP
3 1 (0.54%) Ethernet
3 1 (0.54%) SNMP
Database & Business Intelligence
1 7 (3.80%) MySQL
1 7 (3.80%) SQL Server
2 5 (2.72%) Big Data
3 4 (2.17%) MongoDB
4 3 (1.63%) NoSQL
4 3 (1.63%) Hazelcast
5 2 (1.09%) SQL Server 2008
6 1 (0.54%) Hadoop
6 1 (0.54%) RavenDB
6 1 (0.54%) RDBMS
6 1 (0.54%) BusinessObjects
6 1 (0.54%) Relational Database
6 1 (0.54%) SQL Server 2012
Development Applications
1 7 (3.80%) Subversion
2 6 (3.26%) Team Foundation Server
3 4 (2.17%) JIRA
4 3 (1.63%) Selenium
4 3 (1.63%) JUnit
4 3 (1.63%) WebDriver
4 3 (1.63%) Cucumber
4 3 (1.63%) Jenkins
4 3 (1.63%) Zephyr
4 3 (1.63%) JMeter
5 2 (1.09%) Visual Studio
5 2 (1.09%) Dreamweaver
6 1 (0.54%) PROIV
6 1 (0.54%) Git (software)
General
1 184 (100.00%) Marketing
2 58 (31.52%) Finance
3 46 (25.00%) Electronics
3 46 (25.00%) Telecoms
4 37 (20.11%) Automotive
5 34 (18.48%) Manufacturing
6 22 (11.96%) Advertising
7 9 (4.89%) Banking
8 5 (2.72%) German Language
9 4 (2.17%) Multimedia
10 3 (1.63%) Games
11 2 (1.09%) Pharmaceutical
11 2 (1.09%) Retail
12 1 (0.54%) Military
12 1 (0.54%) Law
12 1 (0.54%) Legal
Job Titles
1 40 (21.74%) Developer
2 24 (13.04%) Designer
3 19 (10.33%) Marketing Manager
4 17 (9.24%) Senior Manager
5 12 (6.52%) Web Developer
5 12 (6.52%) Account Manager
6 11 (5.98%) Consultant
6 11 (5.98%) Analyst
6 11 (5.98%) .NET Developer
6 11 (5.98%) Front-End Developer
7 10 (5.43%) Software Developer
8 9 (4.89%) Senior Developer
9 8 (4.35%) Web Designer
9 8 (4.35%) UX Designer
10 7 (3.80%) .NET Software Developer
10 7 (3.80%) Front-End Web Developer
10 7 (3.80%) Instructional Designer
10 7 (3.80%) Senior Account Manager
11 6 (3.26%) QA Analyst
12 5 (2.72%) Sales Consultant
Libraries, Frameworks & Software Standards
1 46 (25.00%) HTML
2 42 (22.83%) CSS
3 28 (15.22%) jQuery
4 27 (14.67%) .NET
5 18 (9.78%) ASP.NET
5 18 (9.78%) HTML5
6 17 (9.24%) .NET Framework
7 13 (7.07%) CSS3
8 12 (6.52%) AngularJS
9 10 (5.43%) Web Services
10 8 (4.35%) ASP.NET MVC
11 6 (3.26%) XML
11 6 (3.26%) XHTML
11 6 (3.26%) Backbone.js
11 6 (3.26%) Twitter Bootstrap
12 4 (2.17%) Middleware
12 4 (2.17%) Hibernate
12 4 (2.17%) Spring
12 4 (2.17%) Ajax
12 4 (2.17%) NHibernate
Miscellaneous
1 34 (18.48%) DTV
2 32 (17.39%) Social Media
3 19 (10.33%) User Experience
4 9 (4.89%) Analytical Skills
4 9 (4.89%) E-Learning
5 8 (4.35%) Digital Media
6 7 (3.80%) Blog
6 7 (3.80%) FMCG
7 5 (2.72%) Graphic Design
8 4 (2.17%) Management Information System
9 3 (1.63%) W3C
9 3 (1.63%) Statistics
9 3 (1.63%) Copywriting
9 3 (1.63%) Performance Metrics
9 3 (1.63%) Data Centre
10 1 (0.54%) EqualLogic
10 1 (0.54%) Photography
10 1 (0.54%) Computer Science
10 1 (0.54%) Mobile App
10 1 (0.54%) Enterprise Software
Operating Systems
1 10 (5.43%) Windows
2 4 (2.17%) Linux
3 2 (1.09%) Windows 7
3 2 (1.09%) UNIX
4 1 (0.54%) Windows 8
4 1 (0.54%) Windows 2000
4 1 (0.54%) Windows NT
4 1 (0.54%) Windows Server 2003
4 1 (0.54%) Windows Vista
4 1 (0.54%) Windows Server 2008
Processes & Methodologies
1 42 (22.83%) Analytics
2 37 (20.11%) Business Intelligence
3 34 (18.48%) Programme Management
4 24 (13.04%) Agile Software Development
5 21 (11.41%) Web Analytics
6 18 (9.78%) MVC
6 18 (9.78%) SEO
6 18 (9.78%) Project Management
7 13 (7.07%) Scrum
7 13 (7.07%) Email Marketing
7 13 (7.07%) Online Marketing
8 12 (6.52%) B2B
9 11 (5.98%) E-Commerce
10 10 (5.43%) Web Design
10 10 (5.43%) Marketing Strategy
11 9 (4.89%) TDD
11 9 (4.89%) UX Design
12 8 (4.35%) Direct Marketing
12 8 (4.35%) Marketing Analytics
13 7 (3.80%) BDD
Programming Languages
1 37 (20.11%) JavaScript
2 21 (11.41%) SQL
3 19 (10.33%) C#
4 12 (6.52%) Java
5 7 (3.80%) PHP
6 2 (1.09%) Python
6 2 (1.09%) CFML
6 2 (1.09%) Perl
7 1 (0.54%) T-SQL
7 1 (0.54%) VB.NET
7 1 (0.54%) C
7 1 (0.54%) C++
7 1 (0.54%) Ruby
7 1 (0.54%) PowerShell
Qualifications
1 30 (16.30%) Degree
2 8 (4.35%) A+ Certification
3 5 (2.72%) PRINCE2 Certification
4 2 (1.09%) Cisco Certification
4 2 (1.09%) CCNP
4 2 (1.09%) CCNA
4 2 (1.09%) MBA
4 2 (1.09%) Security Cleared
5 1 (0.54%) SC Cleared
5 1 (0.54%) PMP
5 1 (0.54%) PMI Certification
5 1 (0.54%) CISM
5 1 (0.54%) CISSP
5 1 (0.54%) CCIP
5 1 (0.54%) Microsoft Certification
5 1 (0.54%) MCSE
Quality Assurance & Compliance
1 23 (12.50%) QA
2 2 (1.09%) WCAG
3 1 (0.54%) COBIT
3 1 (0.54%) HL7
3 1 (0.54%) Section 508
System Software
1 5 (2.72%) VMware Infrastructure
2 4 (2.17%) Active Directory
3 3 (1.63%) Hyper-V
4 1 (0.54%) XenApp
4 1 (0.54%) XenDesktop
4 1 (0.54%) vSphere
4 1 (0.54%) Forefront TMG
4 1 (0.54%) UAG
4 1 (0.54%) VMware ESXi
4 1 (0.54%) ISA Server
4 1 (0.54%) Microsoft App-V
Systems Management
1 4 (2.17%) Puppet
2 1 (0.54%) XenMobile
2 1 (0.54%) cPanel
2 1 (0.54%) SCCM
2 1 (0.54%) HP Operations Orchestration
Vendors
1 34 (18.48%) SAP
2 31 (16.85%) Microsoft
3 11 (5.98%) Adobe
4 10 (5.43%) Google
5 8 (4.35%) Oracle
6 7 (3.80%) VMware
7 6 (3.26%) Sitecore
8 5 (2.72%) Facebook
9 4 (2.17%) Marketo
9 4 (2.17%) ExactTarget
9 4 (2.17%) Salesforce.com
9 4 (2.17%) EPiServer
10 3 (1.63%) Cisco
10 3 (1.63%) HP
11 2 (1.09%) Callidus
12 1 (0.54%) MuleSoft
12 1 (0.54%) Twitter
12 1 (0.54%) Vertica
12 1 (0.54%) hybris
12 1 (0.54%) Sonus
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