The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Berkshire region. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 19 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Sep 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 157 203 180
Rank change year-on-year
+46 -23
Permanent jobs citing Digital Marketing 68 25 49
As % of all permanent IT jobs located in Berkshire 1.15% 0.45% 0.89%
As % of the Processes & Methodologies category 1.48% 0.58% 1.16%
Number of salaries quoted 58 24 47
Average salary £42,500 £43,750 £47,500
Average salary % change year-on-year
-2.85% -7.89%
90% offered a salary of more than £33,400 £19,550 £32,250
10% offered a salary of more than £60,000 £62,500 £69,500
UK excluding London average salary £39,000 £32,500 £32,500
% change year-on-year
+20.00% -
Digital Marketing
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4595 4287 4230
As % of all permanent IT jobs located in Berkshire 77.62% 76.35% 76.70%
Number of salaries quoted 3064 3216 3481
Average salary £50,000 £47,500 £47,500
Average salary % change year-on-year
+5.26% -
90% offered a salary of more than £30,000 £32,500 £30,000
10% offered a salary of more than £75,000 £65,000 £70,000
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Digital Marketing
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of permanent IT jobs citing Digital Marketing across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Berkshire

Digital Marketing
Salary Trend in Berkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Berkshire region.

Digital Marketing Salary Trend in Berkshire

Digital Marketing
Salary Histogram in Berkshire

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Berkshire region over the 3 months to 19 September 2014.

Digital Marketing Salary Histogram in Berkshire

Digital Marketing
Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Berkshire region over the 3 months to 19 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading +17 28 £50,000 -20.00% 1
Newbury +18 11 £42,500 +30.76% 3
Bracknell -8 9 £55,000 +57.14% 2
Slough +10 5 £42,500 -29.16%
Maidenhead - 4 £40,000 - 1
Wokingham - 3 £35,000 -
Ascot - 1 £50,000 -
Digital Marketing
South East

Digital Marketing
Top 30 Related IT Skills in Berkshire

For the 6 months to 19 September 2014, IT jobs across the Berkshire region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 108 (100.00%) Marketing
2 42 (38.89%) Finance
3 41 (37.96%) Telecoms
4 36 (33.33%) Manufacturing
4 36 (33.33%) Electronics
4 36 (33.33%) Programme Management
4 36 (33.33%) DTV
4 36 (33.33%) SAP
4 36 (33.33%) Business Intelligence
4 36 (33.33%) SAP Oil and Gas
5 35 (32.41%) HTML
6 31 (28.70%) CSS
7 30 (27.78%) JavaScript
8 27 (25.00%) Project Management
9 26 (24.07%) HTML5
10 25 (23.15%) CSS3
11 24 (22.22%) Analytics
12 21 (19.44%) User Experience
13 20 (18.52%) SEO
13 20 (18.52%) jQuery
14 18 (16.67%) Agile Software Development
14 18 (16.67%) E-Commerce
15 17 (15.74%) Adobe
16 15 (13.89%) CMS
16 15 (13.89%) Retail
17 14 (12.96%) Degree
17 14 (12.96%) Photoshop
18 13 (12.04%) .NET
19 12 (11.11%) PHP
19 12 (11.11%) XML

Digital Marketing
Top Related IT Skills in Berkshire by Category

For the 6 months to 19 September 2014, IT jobs across the Berkshire region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 15 (13.89%) CMS
2 10 (9.26%) Umbraco
2 10 (9.26%) WordPress
3 6 (5.56%) concrete5
4 3 (2.78%) WebSphere
4 3 (2.78%) Commerce Server
4 3 (2.78%) Drupal
5 2 (1.85%) TIBCO EMS
5 2 (1.85%) Tomcat
5 2 (1.85%) SharePoint
5 2 (1.85%) MS Exchange
6 1 (0.93%) WebLogic
6 1 (0.93%) Apache
6 1 (0.93%) Sitecore CMS
6 1 (0.93%) Kentico
Applications
1 14 (12.96%) Photoshop
2 12 (11.11%) MS Excel
3 4 (3.70%) Adobe Illustrator
4 3 (2.78%) InDesign
4 3 (2.78%) MS Project
4 3 (2.78%) MS Office
4 3 (2.78%) Adobe After Effects
4 3 (2.78%) MS PowerPoint
5 1 (0.93%) OmniGraffle
5 1 (0.93%) Adobe Premiere
Business Applications
1 36 (33.33%) SAP Oil and Gas
2 12 (11.11%) Google Analytics
3 6 (5.56%) SiteCatalyst
4 5 (4.63%) WebTrends
5 2 (1.85%) Dynamics AX
6 1 (0.93%) Optimost
Cloud Services
1 2 (1.85%) Microsoft Azure
1 2 (1.85%) Amazon AWS
1 2 (1.85%) Office 365
2 1 (0.93%) CheetahMail
2 1 (0.93%) SaaS
Communications & Networking
1 7 (6.48%) Broadband
2 4 (3.70%) Firewall
3 3 (2.78%) VLAN
4 2 (1.85%) TCP/IP
4 2 (1.85%) IPv4
4 2 (1.85%) IPv6
5 1 (0.93%) SAN
5 1 (0.93%) VPN
5 1 (0.93%) SDH
5 1 (0.93%) SMS
5 1 (0.93%) Ethernet
5 1 (0.93%) SNMP
5 1 (0.93%) Network Security
5 1 (0.93%) LTE
5 1 (0.93%) 4G
5 1 (0.93%) Radio Access Network
5 1 (0.93%) ATM
Database & Business Intelligence
1 6 (5.56%) SQL Server
2 5 (4.63%) MySQL
3 2 (1.85%) SQL Server 2012
4 1 (0.93%) Hazelcast
4 1 (0.93%) Oracle Database
4 1 (0.93%) SQL Server 2008
Development Applications
1 10 (9.26%) Subversion
1 10 (9.26%) Git (software)
2 4 (3.70%) Selenium
2 4 (3.70%) JMeter
3 2 (1.85%) Hudson
3 2 (1.85%) SoapUI
3 2 (1.85%) Jenkins
3 2 (1.85%) TestNG
3 2 (1.85%) JIRA
3 2 (1.85%) JUnit
4 1 (0.93%) Dreamweaver
4 1 (0.93%) Axure RP
General
1 108 (100.00%) Marketing
2 42 (38.89%) Finance
3 41 (37.96%) Telecoms
4 36 (33.33%) Manufacturing
4 36 (33.33%) Electronics
5 15 (13.89%) Retail
6 7 (6.48%) Advertising
7 6 (5.56%) Games
8 4 (3.70%) Billing
9 3 (2.78%) Legal
10 2 (1.85%) Law
10 2 (1.85%) French Language
10 2 (1.85%) German Language
10 2 (1.85%) Italian Language
10 2 (1.85%) Spanish Language
11 1 (0.93%) Multimedia
11 1 (0.93%) Pharmaceutical
Job Titles
1 29 (26.85%) Developer
2 14 (12.96%) Web Developer
3 11 (10.19%) Senior Developer
4 9 (8.33%) Consultant
4 9 (8.33%) Front-End Developer
5 8 (7.41%) Marketing Manager
6 7 (6.48%) E-Commerce Manager
6 7 (6.48%) Marketing Executive
6 7 (6.48%) Analyst
6 7 (6.48%) Account Manager
6 7 (6.48%) Administrator
7 6 (5.56%) Pre Sales Engineer
7 6 (5.56%) Digital Marketing Executive
7 6 (5.56%) Digital Marketing Manager
8 5 (4.63%) Sales Consultant
8 5 (4.63%) Pre Sales Consultant
9 4 (3.70%) Senior Web Developer
9 4 (3.70%) PHP Developer
9 4 (3.70%) Linux Administrator
9 4 (3.70%) Solutions Consultant
Libraries, Frameworks & Software Standards
1 35 (32.41%) HTML
2 31 (28.70%) CSS
3 26 (24.07%) HTML5
4 25 (23.15%) CSS3
5 20 (18.52%) jQuery
6 13 (12.04%) .NET
7 12 (11.11%) XML
8 10 (9.26%) ASP.NET
9 6 (5.56%) Zend Framework
9 6 (5.56%) Razor View Engine
10 5 (4.63%) Ajax
11 4 (3.70%) Web Services
11 4 (3.70%) Sass
12 3 (2.78%) Twitter Bootstrap
12 3 (2.78%) JSP
12 3 (2.78%) .NET Framework
12 3 (2.78%) XSLT
12 3 (2.78%) XML Schema
13 2 (1.85%) Middleware
13 2 (1.85%) Hibernate
Miscellaneous
1 36 (33.33%) DTV
2 21 (19.44%) User Experience
3 11 (10.19%) Mobile App
4 9 (8.33%) Social Media
4 9 (8.33%) Mathematics
4 9 (8.33%) iDTV
4 9 (8.33%) Analytical Skills
4 9 (8.33%) Xbox
5 8 (7.41%) Computer Science
6 2 (1.85%) Copywriting
6 2 (1.85%) FMCG
6 2 (1.85%) Digital Media
6 2 (1.85%) NHS
6 2 (1.85%) Photography
6 2 (1.85%) Management Information System
7 1 (0.93%) 3D Graphics
7 1 (0.93%) Replication
7 1 (0.93%) Clustering
7 1 (0.93%) Graphic Design
7 1 (0.93%) Animation
Operating Systems
1 10 (9.26%) UNIX
1 10 (9.26%) Linux
2 6 (5.56%) Windows
3 5 (4.63%) Android
4 3 (2.78%) Embedded Linux
4 3 (2.78%) Apple iOS
5 2 (1.85%) Mac OS
6 1 (0.93%) VMS
Processes & Methodologies
1 36 (33.33%) Business Intelligence
1 36 (33.33%) Programme Management
2 27 (25.00%) Project Management
3 24 (22.22%) Analytics
4 20 (18.52%) SEO
5 18 (16.67%) E-Commerce
5 18 (16.67%) Agile Software Development
6 12 (11.11%) Mentoring
7 11 (10.19%) Web Development
7 11 (10.19%) Business Analysis
7 11 (10.19%) Pay per click
8 10 (9.26%) Web Design
8 10 (9.26%) Viral Marketing
9 9 (8.33%) Scrum
10 8 (7.41%) MVC
11 7 (6.48%) PRINCE2
11 7 (6.48%) Web Analytics
12 6 (5.56%) Software Engineering
12 6 (5.56%) Stakeholder Management
12 6 (5.56%) CRM
Programming Languages
1 30 (27.78%) JavaScript
2 12 (11.11%) PHP
3 10 (9.26%) C#
3 10 (9.26%) Java
4 8 (7.41%) Perl
4 8 (7.41%) SQL
5 6 (5.56%) PHP5
6 5 (4.63%) C++
6 5 (4.63%) Bash Shell
7 4 (3.70%) Python
8 3 (2.78%) C
9 2 (1.85%) Ruby
9 2 (1.85%) PHP4
9 2 (1.85%) PowerShell
10 1 (0.93%) ActionScript 3.0
10 1 (0.93%) ActionScript 2.0
10 1 (0.93%) ActionScript
10 1 (0.93%) PL/SQL
Qualifications
1 14 (12.96%) Degree
2 3 (2.78%) PMP
2 3 (2.78%) PMI Certification
3 2 (1.85%) ISTQB
3 2 (1.85%) ISEB
3 2 (1.85%) ISTQB Foundation Certification
4 1 (0.93%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 6 (5.56%) QA
2 1 (0.93%) HL7
System Software
1 3 (2.78%) VMware Infrastructure
2 2 (1.85%) Hyper-V
2 2 (1.85%) Active Directory
2 2 (1.85%) Xen
3 1 (0.93%) VMware ESXi
Systems Management
1 3 (2.78%) Puppet
2 1 (0.93%) Opsview
2 1 (0.93%) Nagios
Vendors
1 36 (33.33%) SAP
2 17 (15.74%) Adobe
3 12 (11.11%) Google
4 11 (10.19%) Microsoft
5 6 (5.56%) Salesforce.com
5 6 (5.56%) Zend
6 5 (4.63%) IBM
6 5 (4.63%) ATG
7 4 (3.70%) VMware
7 4 (3.70%) Oracle
8 3 (2.78%) Omniture
8 3 (2.78%) Huawei
8 3 (2.78%) Coremetrics
8 3 (2.78%) hybris
8 3 (2.78%) HubSpot
9 2 (1.85%) Twitter
9 2 (1.85%) TIBCO
9 2 (1.85%) Citrix
9 2 (1.85%) Red Hat
10 1 (0.93%) JBoss
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