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This section looks at the demand for Digital Marketing skills within the Berkshire region with a comparison to our Processes & Methodologies category. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the last 3 months to 15 May 2008 with a comparison to the same period last year.

LinkDigital Marketing
Location
3 months to 15 May 2008Same period last year
Rank260273
Rank change on same period last yearUp+13
Matching permanent IT job ads919
As % of all UK permanent IT job ads sampled0.004 %0.008 %
As % of the category below0.150 %0.261 %
Salaries quoted84
Average minimum salary£30,500£32,500
Average salary£34,875£37,500
% change on same period last year-7.00 %
Average maximum salary£39,250£42,500
UK excluding London average salary£31,323£35,200
% change on same period last year-11.01 %
Processes & Methodologies BerkshireProcesses & Methodologies
Berkshire
Matching permanent IT job ads59947266
As % of all UK permanent IT job ads sampled2.937 %3.217 %
Salaries quoted48525776
Average minimum salary£42,881£44,050
Average salary£46,575£47,596
% change on same period last year-2.14 %
Average maximum salary£50,269£51,143
UK excluding London average salary£42,863£44,085
% change on same period last year-2.77 %
Digital Marketing South EastDigital Marketing
South East

Digital Marketing
Demand Trend

The chart provides a 3-month moving total starting in 2004 of permanent IT jobs ads citing Digital Marketing across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Berkshire Digital Marketing Demand Trend

Digital Marketing
Salary Trend

The chart provides the 3-month moving average for salaries quoted in permanent IT jobs ads citing Digital Marketing across the Berkshire region.

Berkshire Digital Marketing Salary Trend

Digital Marketing
Salary Histogram

The chart provides a salary histogram for IT jobs citing Digital Marketing across the Berkshire region over the past 3 months.

Berkshire Digital Marketing Salary Histogram

Digital Marketing
Job Locations

This section looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the Berkshire region over the past 3 months.

RankLocationRank Change
on Same Period
Last Last
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
1ReadingNew entry-5£36,875-
2BracknellNew entry-2£25,000-
Digital Marketing South EastDigital Marketing
South East

Digital Marketing
Top 30 Related IT Skills

Over the past 6 months permanent IT jobs across the Berkshire region citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled citing Digital Marketing.

132 (100.00 %)Marketing
216 (50.00 %).NET
315 (46.88 %)Flash
412 (37.50 %)CSS
59 (28.13 %)WebServices
59 (28.13 %)HTML
59 (28.13 %)ActionScript
59 (28.13 %)Adobe Flex
67 (21.88 %)SEO
76 (18.75 %)C#
76 (18.75 %)JavaScript
76 (18.75 %)SQL
76 (18.75 %)XHTML
85 (15.63 %)Microsoft
85 (15.63 %)WPF
85 (15.63 %)Silverlight
85 (15.63 %)Flash Media Server
85 (15.63 %)Flash Lite
85 (15.63 %).NET Remoting
85 (15.63 %)Interactive Media
85 (15.63 %)Web Analytics
94 (12.50 %)Content Management
94 (12.50 %)AJAX
94 (12.50 %)Internet Marketing
94 (12.50 %)Finance
94 (12.50 %)Manufacturing
94 (12.50 %)Sony
94 (12.50 %)Games
94 (12.50 %)J2ME
94 (12.50 %)CRM

Digital Marketing
Top Related IT Skills by Category

Over the past 6 months permanent IT jobs across the Berkshire region citing Digital Marketing also mentioned the following skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled citing Digital Marketing. Up to 20 skills are shown per category.

Application Development
116 (50.00 %).NET
212 (37.50 %)CSS
39 (28.13 %)WebServices
39 (28.13 %)HTML
39 (28.13 %)Adobe Flex
46 (18.75 %)XHTML
55 (15.63 %).NET Remoting
55 (15.63 %)WPF
55 (15.63 %)Silverlight
64 (12.50 %)J2ME
64 (12.50 %)AJAX
72 (6.250 %)ASP.NET
72 (6.250 %)XML
81 (3.125 %)XSL
81 (3.125 %)ADO
81 (3.125 %)ASP
81 (3.125 %)Fusebox
Application Platforms
15 (15.63 %)Flash Media Server
21 (3.125 %)ColdFusion
Communications & Networking
12 (6.250 %)POP3
12 (6.250 %)SMTP
12 (6.250 %)DNS
12 (6.250 %)Firewall
12 (6.250 %)IMAP
21 (3.125 %)Internet
21 (3.125 %)DHCP
21 (3.125 %)VPN
21 (3.125 %)WINS
21 (3.125 %)LAN
Database & Business Intelligence
14 (12.50 %)SQL Server
21 (3.125 %)MS Access
21 (3.125 %)MySQL
Development Applications
115 (46.88 %)Flash
General
132 (100.00 %)Marketing
25 (15.63 %)Interactive Media
34 (12.50 %)Games
34 (12.50 %)Finance
34 (12.50 %)Manufacturing
43 (9.375 %)Advertising
52 (6.250 %)Telecoms
61 (3.125 %)Publishing
61 (3.125 %)Pensions
Job Titles
16 (18.75 %)Developer
24 (12.50 %)Architect
24 (12.50 %)Lead Designer
24 (12.50 %)Operations Manager
24 (12.50 %)Technical Manager
24 (12.50 %)Flash Developer
24 (12.50 %)Lead Architect
24 (12.50 %)Flash Designer
24 (12.50 %)Senior Flash Designer
24 (12.50 %)Technical Operations Manager
33 (9.375 %)Marketing Manager
42 (6.250 %)Marketing Executive
42 (6.250 %)Digital Marketing Manager
42 (6.250 %)Project Manager
42 (6.250 %)Web Developer
42 (6.250 %)Consultant
51 (3.125 %)Tester
51 (3.125 %)Sales Consultant
51 (3.125 %)Support Specialist
51 (3.125 %)Technical Consultant
Miscellaneous
15 (15.63 %)Flash Lite
22 (6.250 %)Web 2.0
22 (6.250 %)Danish Language
22 (6.250 %)Finnish Language
22 (6.250 %)Norwegian Language
22 (6.250 %)Swedish Language
31 (3.125 %)PMI
Operating Systems
12 (6.250 %)Windows
21 (3.125 %)Linux
21 (3.125 %)Windows XP
21 (3.125 %)Unix
Processes & Methodologies
17 (21.88 %)SEO
25 (15.63 %)Web Analytics
34 (12.50 %)Content Management
34 (12.50 %)CRM
34 (12.50 %)Internet Marketing
43 (9.375 %)Direct Marketing
52 (6.250 %)Pay per click
61 (3.125 %)Requirements Analysis
61 (3.125 %)PRINCE2
61 (3.125 %)E-Commerce
61 (3.125 %)B2B
61 (3.125 %)Data Management
61 (3.125 %)Search Engine Marketing
61 (3.125 %)Email Marketing
61 (3.125 %)Performance Testing
61 (3.125 %)Web Testing
Programming Languages
19 (28.13 %)ActionScript
26 (18.75 %)C#
26 (18.75 %)JavaScript
26 (18.75 %)SQL
34 (12.50 %)Java
42 (6.250 %)PowerHouse
51 (3.125 %)Transact-SQL
51 (3.125 %)VBScript
Qualifications
11 (3.125 %)PMP
11 (3.125 %)PMI Certification
Quality Assurance & Compliance
11 (3.125 %)QA
System Software
12 (6.250 %)Active Directory
Vendors
15 (15.63 %)Microsoft
24 (12.50 %)Sony
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