The table below looks at the statistics for the Marketing Analyst role in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Analyst in their job title over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Marketing Analyst
Rank 861 851 824
Rank change year-on-year
-10 -27
Permanent jobs requiring a Marketing Analyst 43 58 53
As % of all permanent IT jobs located in the UK 0.039% 0.051% 0.050%
As % of the Job Titles category 0.042% 0.054% 0.053%
Number of salaries quoted 36 34 51
Average salary £35,250 £38,750 £36,000
Average salary % change year-on-year
-9.03% +7.63%
90% offered a salary of more than £30,500 £22,500 £27,000
10% offered a salary of more than £40,750 £52,500 £52,500
UK excluding London average salary £32,500 £32,500 £35,000
% change year-on-year
- -7.14%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
102778 107783 99441
As % of all permanent IT jobs located in the UK 94.20% 94.50% 94.26%
Number of salaries quoted 85796 87187 82527
Average salary £45,000 £45,000 £42,500
Average salary % change year-on-year
- +5.88%
90% offered a salary of more than £27,000 £26,500 £26,500
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London average salary £40,000 £40,000 £39,000
% change year-on-year
- +2.56%

Marketing Analyst
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Marketing Analyst in the job title within the UK as a proportion of the total demand within the Job Titles category.

Marketing Analyst Jobs Demand Trend in the UK

Marketing Analyst
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analyst within the UK.

Marketing Analyst Salary Trend in the UK

Marketing Analyst
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing Analyst over the 3 months to 4 September 2015 within the UK.

Marketing Analyst Salary Histogram in the UK

Marketing Analyst
Top 29 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Analyst within the UK over the 3 months to 4 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -4 42 £35,000 -6.66% 12
London -2 29 £36,000 -7.69% 9
City of London +37 12 £31,500 -16.00% 3
South East +14 5 £33,750 -
Yorkshire - 5 £25,000 - 3
Leeds - 4 - - 2
West Yorkshire - 4 - - 3
Feltham - 3 £37,500 -
East Midlands -2 1 £32,500 +16.07%
Nottingham -5 1 £32,500 +16.07%
East of England -8 1 £40,000 -8.57%
Essex -14 1 £40,000 +23.07%
Nottinghamshire -14 1 £32,500 +16.07%
Berkshire - 1 £31,500 -
Buckinghamshire - 1 £32,500 -
East Sussex - 1 £40,000 -
Middlesex - 1 £35,000 -
Oxfordshire - 1 - -
Warwickshire - 1 £27,500 -
Oxford - 1 - -
Leamington Spa - 1 £27,500 -
North Yorkshire - 1 £25,000 -
Slough - 1 £31,500 -
Milton Keynes - 1 £32,500 -
Brentwood - 1 £40,000 -
York - 1 £25,000 -
Edinburgh - 1 £47,000 -
Scotland - 1 £47,000 -
West Midlands - 1 £27,500 -

Marketing Analyst
Top 30 Related IT Skills

For the 6 months to 4 September 2015, IT jobs within the UK that cited Marketing Analyst in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Analyst in their job title.

1 100 (100.00%) Marketing
2 73 (73.00%) SQL
3 51 (51.00%) Analytics
4 34 (34.00%) Digital Marketing
4 34 (34.00%) Analytical Skills
5 25 (25.00%) CRM
6 23 (23.00%) SAS
7 22 (22.00%) Direct Marketing
8 19 (19.00%) Google Analytics
8 19 (19.00%) Google
8 19 (19.00%) Omniture
8 19 (19.00%) SPSS
9 15 (15.00%) Telecoms
9 15 (15.00%) FastStats
9 15 (15.00%) Degree
10 14 (14.00%) Campaign Analysis
11 12 (12.00%) Web Analytics
11 12 (12.00%) Business Intelligence
11 12 (12.00%) E-Commerce
12 10 (10.00%) Data Mining
12 10 (10.00%) HTML
12 10 (10.00%) Retail
12 10 (10.00%) Data Analysis
12 10 (10.00%) Adobe Analytics
13 9 (9.00%) Tableau
13 9 (9.00%) Database Marketing
13 9 (9.00%) Coremetrics
13 9 (9.00%) Statistics
13 9 (9.00%) Stakeholder Management
13 9 (9.00%) Finance

Marketing Analyst
Top Related IT Skills by Category

For the 6 months to 4 September 2015, IT jobs within the UK that cited Marketing Analyst in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Analyst in their job title. Up to 20 skills are shown per category.

Application Platforms
1 23 (23.00%) SAS
2 1 (1.00%) SharePoint
Applications
1 19 (19.00%) SPSS
2 15 (15.00%) FastStats
3 8 (8.00%) MS Excel
4 3 (3.00%) MS PowerPoint
5 1 (1.00%) MS Office
Business Applications
1 5 (5.00%) WebTrends
2 4 (4.00%) Unica
Cloud Services
1 19 (19.00%) Google Analytics
2 10 (10.00%) Adobe Analytics
Database & Business Intelligence
1 10 (10.00%) Data Mining
2 7 (7.00%) MS Access
3 5 (5.00%) QlikView
4 4 (4.00%) Relational Database
4 4 (4.00%) SQL Server
5 3 (3.00%) Data Warehouse
5 3 (3.00%) Base SAS
6 2 (2.00%) SAS Enterprise Guide
6 2 (2.00%) MySQL
6 2 (2.00%) SQL Server Reporting Services
6 2 (2.00%) Spotfire
7 1 (1.00%) BusinessObjects
7 1 (1.00%) MongoDB
7 1 (1.00%) Big Data
7 1 (1.00%) Amazon Redshift
General
1 100 (100.00%) Marketing
2 15 (15.00%) Telecoms
3 10 (10.00%) Retail
4 9 (9.00%) Finance
5 7 (7.00%) Advertising
6 1 (1.00%) Banking
6 1 (1.00%) Law
6 1 (1.00%) Legal
Libraries, Frameworks & Software Standards
1 10 (10.00%) HTML
2 5 (5.00%) CSS
Miscellaneous
1 34 (34.00%) Analytical Skills
2 9 (9.00%) Statistics
3 7 (7.00%) Handset
4 6 (6.00%) User Experience
4 6 (6.00%) Visualisation
5 4 (4.00%) Digital Media
5 4 (4.00%) New Media
5 4 (4.00%) Management Information System
6 3 (3.00%) Mathematics
7 2 (2.00%) Physics
7 2 (2.00%) Economics
7 2 (2.00%) Social Media
8 1 (1.00%) Neural Network
8 1 (1.00%) Computer Science
8 1 (1.00%) FMCG
Processes & Methodologies
1 51 (51.00%) Analytics
2 34 (34.00%) Digital Marketing
3 25 (25.00%) CRM
4 22 (22.00%) Direct Marketing
5 14 (14.00%) Campaign Analysis
6 12 (12.00%) Web Analytics
6 12 (12.00%) E-Commerce
6 12 (12.00%) Business Intelligence
7 10 (10.00%) Data Analysis
8 9 (9.00%) Stakeholder Management
8 9 (9.00%) Database Marketing
8 9 (9.00%) Customer Insight
9 7 (7.00%) Channel Management
9 7 (7.00%) Project Management
9 7 (7.00%) SEO
10 6 (6.00%) Pay per click
10 6 (6.00%) Campaign Management
10 6 (6.00%) Propensity Modelling
10 6 (6.00%) Marketing Analytics
11 5 (5.00%) Online Marketing
Programming Languages
1 73 (73.00%) SQL
2 7 (7.00%) R
3 6 (6.00%) JavaScript
4 4 (4.00%) VB
5 3 (3.00%) MATLAB
6 2 (2.00%) SAS Macro
7 1 (1.00%) C#
7 1 (1.00%) VBA
7 1 (1.00%) Python
Qualifications
1 15 (15.00%) Degree
2 1 (1.00%) Postgraduate
Quality Assurance & Compliance
1 1 (1.00%) QA
Systems Management
1 1 (1.00%) Systems Management Server (SMS)
Vendors
1 19 (19.00%) Omniture
1 19 (19.00%) Google
2 9 (9.00%) Coremetrics
2 9 (9.00%) Tableau
3 7 (7.00%) Microsoft
4 6 (6.00%) IBM
5 5 (5.00%) Adobe
5 5 (5.00%) DoubleClick
6 4 (4.00%) Cisco
6 4 (4.00%) Oracle
7 3 (3.00%) Salesforce.com
8 2 (2.00%) Cognos
8 2 (2.00%) MicroStrategy
8 2 (2.00%) Hitwise
9 1 (1.00%) Pardot
9 1 (1.00%) Siebel
9 1 (1.00%) SAP
9 1 (1.00%) Alterian
9 1 (1.00%) hybris
9 1 (1.00%) ClickTale
London
Salt
Salary: £40000 - £50000 per annum
Posted: 2 days ago
West Yorkshire
Experis Ltd
Salary: £50000.00 per annum + Bonus & Benefits
Posted: 2 days ago
City, London
Propel London Ltd
Posted: 3 days ago
Leeds
The Little Black Book Agency
Posted: 3 days ago
City, London
Understanding Recruitment
Salary: £33000 - £38000 per annum + Execllent Benefits
Posted: 5 days ago
London
Propel London Ltd
Posted: 10 days ago
London
Churchill Frank
Posted: 15 days ago
City of London
Mason Frank
Salary: £60000 - £70000 per annum
Posted: 22 days ago
Leeds
Jet2.com
Posted: 22 days ago
London
Churchill Frank
Posted: 25 days ago
London
Churchill Frank
Posted: 25 days ago