The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the North West region. Included is a guide to the salaries offered in IT jobs that have cited Web Analytics over the 3 months to 3 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
3 Dec 2016
Same period 2015 Same period 2014
Web Analytics
Rank 226 203 258
Rank change year-on-year
-23 +55
Permanent jobs citing Web Analytics 34 39 15
As % of all permanent IT jobs located in the North West 0.54% 0.63% 0.20%
As % of the Processes & Methodologies category 0.62% 0.72% 0.23%
Number of salaries quoted 31 38 15
Median salary £40,000 £40,000 £34,500
Median salary % change year-on-year
- +15.94%
90% offered a salary of more than £35,000 £29,750 £24,000
10% offered a salary of more than £47,500 £50,000 £47,500
UK excluding London median salary £40,000 £47,500 £38,500
% change year-on-year
-15.78% +23.37%
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5505 5404 6509
As % of all permanent IT jobs located in the North West 88.18% 87.77% 86.73%
Number of salaries quoted 4622 4442 5578
Median salary £42,500 £40,000 £40,000
Median salary % change year-on-year
+6.25% -
90% offered a salary of more than £29,746 £28,000 £27,500
10% offered a salary of more than £60,000 £60,000 £60,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Web Analytics
Jobs Demand Trend in the North West

The demand trend of job ads across the North West region citing Web Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the North West

Web Analytics
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the North West region.

Web Analytics Salary Trend in the North West

Web Analytics
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Web Analytics across the North West region over the 3 months to 3 December 2016.

Web Analytics Salary Histogram in the North West

Web Analytics
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the North West region over the 3 months to 3 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -9 25 £40,000 +6.66% 3
Lancashire - 1 £28,500 - 1
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the North West

For the 6 months to 3 December 2016, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region with a requirement for Web Analytics.

1 60 (100.00%) Analytics
2 33 (55.00%) HTML
2 33 (55.00%) JavaScript
2 33 (55.00%) CSS
3 24 (40.00%) Google
3 24 (40.00%) Marketing
3 24 (40.00%) User Experience
4 18 (30.00%) Business Intelligence
5 17 (28.33%) Big Data
6 16 (26.67%) Information Architecture
6 16 (26.67%) Wireframes
6 16 (26.67%) E-Commerce
6 16 (26.67%) Credit Risk
7 15 (25.00%) SQL
7 15 (25.00%) HTML5
8 14 (23.33%) User Stories
8 14 (23.33%) Prototyping
8 14 (23.33%) Flash
8 14 (23.33%) User Acceptance Testing
8 14 (23.33%) QA
8 14 (23.33%) Feasibility Study
9 13 (21.67%) jQuery
9 13 (21.67%) Content Management
9 13 (21.67%) Front End Development
10 10 (16.67%) Google Analytics
11 9 (15.00%) SAS
12 8 (13.33%) Data Analysis
12 8 (13.33%) Video on Demand
12 8 (13.33%) Analytical Skills
12 8 (13.33%) Fintech

Web Analytics
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (15.00%) SAS
Applications
1 4 (6.67%) SPSS
2 3 (5.00%) MS Excel
2 3 (5.00%) MS Office
Cloud Services
1 10 (16.67%) Google Analytics
2 2 (3.33%) AdWords
2 2 (3.33%) Google Tag Manager
3 1 (1.67%) Amazon AWS
3 1 (1.67%) Google Cloud Platform
Communications & Networking
1 3 (5.00%) Broadband
2 2 (3.33%) Internet
Database & Business Intelligence
1 17 (28.33%) Big Data
2 5 (8.33%) Data Warehouse
3 4 (6.67%) SQL Server
4 3 (5.00%) QlikView
4 3 (5.00%) SQL Server 2012
4 3 (5.00%) SQL Server 2014
5 2 (3.33%) Couchbase
5 2 (3.33%) Data Mining
5 2 (3.33%) MongoDB
5 2 (3.33%) MySQL
5 2 (3.33%) NoSQL
5 2 (3.33%) Power BI
5 2 (3.33%) SQL Server 2008
5 2 (3.33%) SQL Server 2016
5 2 (3.33%) SQL Server Analysis Services
5 2 (3.33%) SQL Server Integration Services
5 2 (3.33%) SQL Server Reporting Services
6 1 (1.67%) Amazon Redshift
6 1 (1.67%) BigQuery
Development Applications
1 2 (3.33%) Axure RP
General
1 24 (40.00%) Marketing
2 5 (8.33%) Retail
3 3 (5.00%) Telecoms
Job Titles
1 17 (28.33%) Developer
2 16 (26.67%) Designer
2 16 (26.67%) UX Designer
3 13 (21.67%) Analyst
3 13 (21.67%) Front End Developer (Client-Side Developer)
3 13 (21.67%) HTML CSS Developer
3 13 (21.67%) HTML Developer
3 13 (21.67%) JavaScript Developer
4 6 (10.00%) Data Scientist
5 4 (6.67%) SQL Analyst
5 4 (6.67%) Web Analyst
6 3 (5.00%) Architect
6 3 (5.00%) Data Architect
6 3 (5.00%) Insight Analyst
6 3 (5.00%) Portfolio Analyst
6 3 (5.00%) PPC Manager
6 3 (5.00%) Risk Analyst
6 3 (5.00%) SAS Analyst
6 3 (5.00%) SAS Risk Analyst
6 3 (5.00%) Strategy Analyst
Libraries, Frameworks & Software Standards
1 33 (55.00%) CSS
1 33 (55.00%) HTML
2 15 (25.00%) HTML5
3 14 (23.33%) Flash
4 13 (21.67%) jQuery
5 2 (3.33%) MDX
Miscellaneous
1 24 (40.00%) User Experience
2 16 (26.67%) Credit Risk
3 8 (13.33%) Analytical Skills
3 8 (13.33%) Fintech
3 8 (13.33%) Video on Demand
4 4 (6.67%) Algorithms
4 4 (6.67%) Physics
5 3 (5.00%) Computer Science
5 3 (5.00%) iPad
5 3 (5.00%) Mathematics
6 2 (3.33%) Visualisation
7 1 (1.67%) Statistics
Operating Systems
1 2 (3.33%) Linux
1 2 (3.33%) Windows
Processes & Methodologies
1 60 (100.00%) Analytics
2 18 (30.00%) Business Intelligence
3 16 (26.67%) E-Commerce
3 16 (26.67%) Information Architecture
3 16 (26.67%) Wireframes
4 14 (23.33%) Feasibility Study
4 14 (23.33%) Prototyping
4 14 (23.33%) User Acceptance Testing
4 14 (23.33%) User Stories
5 13 (21.67%) Content Management
5 13 (21.67%) Front End Development
6 8 (13.33%) Data Analysis
7 6 (10.00%) Agile Software Development
7 6 (10.00%) Machine Learning
8 5 (8.33%) Data Modelling
8 5 (8.33%) ETL
8 5 (8.33%) Pay per click
8 5 (8.33%) SEO
9 4 (6.67%) Bayesian Methods
9 4 (6.67%) Stakeholder Engagement
Programming Languages
1 33 (55.00%) JavaScript
2 15 (25.00%) SQL
3 6 (10.00%) Python
4 3 (5.00%) R
5 2 (3.33%) Data Analysis Expressions (DAX)
5 2 (3.33%) T-SQL
6 1 (1.67%) PL/SQL
6 1 (1.67%) VBA
Qualifications
1 4 (6.67%) Degree
1 4 (6.67%) PhD
Quality Assurance & Compliance
1 14 (23.33%) QA
Vendors
1 24 (40.00%) Google
2 7 (11.67%) Microsoft
3 2 (3.33%) Tableau
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