The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the North West region. Included is a guide to the salaries offered in IT jobs that have cited Web Analytics over the 3 months to 28 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
28 Jun 2016
Same period 2015 Same period 2014
Web Analytics
Rank 218 240 222
Rank change year-on-year
+22 -18
Permanent jobs citing Web Analytics 17 14 34
As % of all permanent IT jobs located in the North West 0.30% 0.22% 0.49%
As % of the Processes & Methodologies category 0.35% 0.25% 0.57%
Number of salaries quoted 17 9 28
Median salary £37,500 £35,000 £37,500
Median salary % change year-on-year
+7.14% -6.66%
90% offered a salary of more than £30,500 £30,500 £22,200
10% offered a salary of more than £50,000 £45,000 £72,500
UK excluding London median salary £38,000 £40,000 £40,000
% change year-on-year
-5.00% -
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
4863 5582 5941
As % of all permanent IT jobs located in the North West 86.79% 88.32% 85.35%
Number of salaries quoted 4116 4536 4742
Median salary £42,500 £40,000 £40,000
Median salary % change year-on-year
+6.25% -
90% offered a salary of more than £28,000 £27,500 £27,000
10% offered a salary of more than £62,500 £57,000 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Web Analytics
Jobs Demand Trend in the North West

The demand trend of job ads across the North West region citing Web Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the North West

Web Analytics
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the North West region.

Web Analytics Salary Trend in the North West

Web Analytics
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Web Analytics across the North West region over the 3 months to 28 June 2016.

Web Analytics Salary Histogram in the North West

Web Analytics
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the North West region over the 3 months to 28 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +7 12 £40,000 +14.28% 3
Cheshire +38 5 £30,500 - 1
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the North West

For the 6 months to 28 June 2016, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the North West region with a requirement for Web Analytics.

1 26 (100.00%) Analytics
2 16 (61.54%) HTML
2 16 (61.54%) JavaScript
2 16 (61.54%) CSS
3 14 (53.85%) E-Commerce
4 13 (50.00%) Agile Software Development
4 13 (50.00%) Google
4 13 (50.00%) User Experience
5 11 (42.31%) Wireframes
5 11 (42.31%) Information Architecture
6 10 (38.46%) Marketing
6 10 (38.46%) Google Analytics
7 9 (34.62%) HTML5
8 6 (23.08%) Scrum
8 6 (23.08%) Windows
8 6 (23.08%) Linux
8 6 (23.08%) SQL
8 6 (23.08%) Axure RP
8 6 (23.08%) Web Usability
8 6 (23.08%) Kanban
8 6 (23.08%) Service Design
9 5 (19.23%) Prototyping
9 5 (19.23%) User Stories
9 5 (19.23%) User Acceptance Testing
9 5 (19.23%) QA
9 5 (19.23%) SQL Server Integration Services
9 5 (19.23%) Flash
9 5 (19.23%) SQL Server
9 5 (19.23%) Business Intelligence
9 5 (19.23%) B2B

Web Analytics
Top Related IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 3 (11.54%) MS Excel
2 2 (7.69%) Photoshop
Business Applications
1 2 (7.69%) Dynamics AX
2 1 (3.85%) Magento
Cloud Services
1 10 (38.46%) Google Analytics
2 1 (3.85%) SaaS
Database & Business Intelligence
1 5 (19.23%) SQL Server
1 5 (19.23%) SQL Server Integration Services
1 5 (19.23%) SQL Server Reporting Services
2 3 (11.54%) Couchbase
2 3 (11.54%) MongoDB
2 3 (11.54%) NoSQL
2 3 (11.54%) Power BI
2 3 (11.54%) QlikView
2 3 (11.54%) SQL Server 2008
2 3 (11.54%) SQL Server 2012
2 3 (11.54%) SQL Server 2014
2 3 (11.54%) SQL Server 2016
2 3 (11.54%) SQL Server Analysis Services
3 1 (3.85%) Data Warehouse
3 1 (3.85%) Relational Database
Development Applications
1 6 (23.08%) Axure RP
General
1 10 (38.46%) Marketing
2 3 (11.54%) Retail
3 2 (7.69%) Telecoms
4 1 (3.85%) Finance
Job Titles
1 13 (50.00%) Designer
1 13 (50.00%) UX Designer
2 8 (30.77%) Developer
3 5 (19.23%) Business Intelligence Developer
4 3 (11.54%) Front End Developer (Client-Side Developer)
4 3 (11.54%) Head of E-Commerce
4 3 (11.54%) HTML CSS Developer
4 3 (11.54%) HTML Developer
4 3 (11.54%) JavaScript Developer
5 1 (3.85%) Analyst
5 1 (3.85%) Business Development Manager
5 1 (3.85%) Business Manager
5 1 (3.85%) Data Analyst
5 1 (3.85%) Data Warehouse Developer
5 1 (3.85%) Development Manager
Libraries, Frameworks & Software Standards
1 16 (61.54%) CSS
1 16 (61.54%) HTML
2 9 (34.62%) HTML5
3 5 (19.23%) Flash
4 3 (11.54%) jQuery
4 3 (11.54%) MDX
5 2 (7.69%) Ajax
Miscellaneous
1 13 (50.00%) User Experience
2 3 (11.54%) Visualisation
3 2 (7.69%) Mobile App
4 1 (3.85%) Analytical Skills
4 1 (3.85%) Social Media
Operating Systems
1 6 (23.08%) Linux
1 6 (23.08%) Windows
Processes & Methodologies
1 26 (100.00%) Analytics
2 14 (53.85%) E-Commerce
3 13 (50.00%) Agile Software Development
4 11 (42.31%) Information Architecture
4 11 (42.31%) Wireframes
5 6 (23.08%) Kanban
5 6 (23.08%) Scrum
5 6 (23.08%) Service Design
5 6 (23.08%) Web Usability
6 5 (19.23%) B2B
6 5 (19.23%) B2C
6 5 (19.23%) Business Intelligence
6 5 (19.23%) Prototyping
6 5 (19.23%) User Acceptance Testing
6 5 (19.23%) User Stories
7 4 (15.38%) Data Analytics
8 3 (11.54%) Data Visualisation
8 3 (11.54%) ETL Development
8 3 (11.54%) Front End Development
8 3 (11.54%) Re-Platforming
Programming Languages
1 16 (61.54%) JavaScript
2 6 (23.08%) SQL
3 3 (11.54%) Data Analysis Expressions (DAX)
3 3 (11.54%) T-SQL
Quality Assurance & Compliance
1 5 (19.23%) QA
Vendors
1 13 (50.00%) Google
2 5 (19.23%) Microsoft
3 3 (11.54%) Tableau
4 2 (7.69%) Salesforce.com
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