The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the North West region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Web Analytics
Rank 237 170 212
Rank change year-on-year
-67 +42
Permanent jobs citing Web Analytics 18 80 26
As % of all permanent IT jobs located in the North West 0.27% 1.09% 0.38%
As % of the Processes & Methodologies category 0.31% 1.30% 0.48%
Number of salaries quoted 9 28 21
Average salary £35,000 £32,000 £37,500
Average salary % change year-on-year
+9.37% -14.66%
90% offered a salary of more than £22,400 £21,500 £30,000
10% offered a salary of more than £45,000 £51,500 £42,500
UK excluding London average salary £40,000 £38,500 £35,000
% change year-on-year
+3.89% +10.00%
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the North West region.

Processes & Methodologies Category
North West
Permanent IT job ads with a match in the
Processes & Methodologies category
5783 6159 5426
As % of all permanent IT jobs located in the North West 86.01% 83.58% 79.94%
Number of salaries quoted 4813 4927 4607
Average salary £42,000 £40,000 £38,000
Average salary % change year-on-year
+5.00% +5.26%
90% offered a salary of more than £28,000 £27,500 £26,750
10% offered a salary of more than £60,000 £55,000 £57,500
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

Web Analytics
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the North West region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the North West

Web Analytics
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the North West region.

Web Analytics Salary Trend in the North West

Web Analytics
Salary Histogram in the North West

This chart provides a salary histogram for IT jobs citing Web Analytics across the North West region over the 3 months to 4 September 2015.

Web Analytics Salary Histogram in the North West

Web Analytics
Job Locations in the North West

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the North West region over the 3 months to 4 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester -67 9 £45,000 +40.62% 3
Cheshire - 9 £22,250 -
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the North West

For the 6 months to 4 September 2015, IT jobs across the North West region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 26 (100.00%) Analytics
2 22 (84.62%) E-Commerce
3 18 (69.23%) Google
4 17 (65.38%) Google Analytics
5 11 (42.31%) HTML
6 8 (30.77%) MS Excel
6 8 (30.77%) SEO
7 7 (26.92%) Finance
7 7 (26.92%) Agile Software Development
7 7 (26.92%) Retail
7 7 (26.92%) Benchmarking
7 7 (26.92%) Microsoft
7 7 (26.92%) HTTP
7 7 (26.92%) JavaScript
7 7 (26.92%) MS Office
7 7 (26.92%) Smartphone
7 7 (26.92%) MS PowerPoint
8 6 (23.08%) User Experience
8 6 (23.08%) XML
9 5 (19.23%) Marketing
9 5 (19.23%) Data Analysis
10 4 (15.38%) Project Planning
10 4 (15.38%) Web Development
10 4 (15.38%) Email Marketing
10 4 (15.38%) Digital Marketing
10 4 (15.38%) Performance Metrics
10 4 (15.38%) Marketing Strategy
10 4 (15.38%) Online Marketing
10 4 (15.38%) Social Media
10 4 (15.38%) CSS

Web Analytics
Top Related IT Skills in the North West by Category

For the 6 months to 4 September 2015, IT jobs across the North West region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 4 (15.38%) CMS
Applications
1 8 (30.77%) MS Excel
2 7 (26.92%) MS PowerPoint
2 7 (26.92%) MS Office
3 2 (7.69%) MS Project
Cloud Services
1 17 (65.38%) Google Analytics
Communications & Networking
1 7 (26.92%) HTTP
2 4 (15.38%) Intranet
2 4 (15.38%) Internet
Database & Business Intelligence
1 1 (3.85%) Data Warehouse
1 1 (3.85%) Data Mining
1 1 (3.85%) SQL Server Reporting Services
1 1 (3.85%) SQL Server Integration Services
Development Applications
1 4 (15.38%) Dreamweaver
General
1 7 (26.92%) Finance
1 7 (26.92%) Retail
2 5 (19.23%) Marketing
Job Titles
1 14 (53.85%) Analyst
2 9 (34.62%) Web Analyst
3 4 (15.38%) Web Manager
3 4 (15.38%) Digital Marketing Manager
3 4 (15.38%) Marketing Manager
3 4 (15.38%) Web Analytics Manager
4 2 (7.69%) Data Analyst
4 2 (7.69%) SEO Manager
Libraries, Frameworks & Software Standards
1 11 (42.31%) HTML
2 6 (23.08%) XML
3 4 (15.38%) DHTML
3 4 (15.38%) CSS
Miscellaneous
1 7 (26.92%) Smartphone
2 6 (23.08%) User Experience
3 4 (15.38%) Social Media
3 4 (15.38%) Performance Metrics
3 4 (15.38%) Management Information System
4 3 (11.54%) Analytical Skills
5 2 (7.69%) Blog
6 1 (3.85%) Mathematics
Processes & Methodologies
1 26 (100.00%) Analytics
2 22 (84.62%) E-Commerce
3 8 (30.77%) SEO
4 7 (26.92%) Agile Software Development
4 7 (26.92%) Benchmarking
5 5 (19.23%) Data Analysis
6 4 (15.38%) Content Management
6 4 (15.38%) Online Marketing
6 4 (15.38%) Marketing Strategy
6 4 (15.38%) B2B
6 4 (15.38%) B2C
6 4 (15.38%) UML
6 4 (15.38%) Project Planning
6 4 (15.38%) Web Development
6 4 (15.38%) Email Marketing
6 4 (15.38%) Digital Marketing
7 2 (7.69%) User Acceptance Testing
7 2 (7.69%) Usability Testing
7 2 (7.69%) Time Management
7 2 (7.69%) PRINCE2
Programming Languages
1 7 (26.92%) JavaScript
2 3 (11.54%) SQL
Qualifications
1 1 (3.85%) Degree
Vendors
1 18 (69.23%) Google
2 7 (26.92%) Microsoft
3 2 (7.69%) Maxymiser
4 1 (3.85%) Tealeaf
Manchester, Lancashire
TEKsystems
Salary: £30000 - £40000 per annum + benefits
Posted: 2 days ago
Manchester, Lancashire
TEKsystems
Posted: 2 days ago
Manchester
Applause IT Innovation
Salary: £30000 - £40000 per annum + Great Training + £5k Benefits
Posted: 17 days ago