The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Merseyside region. Included is a guide to the salaries offered in IT jobs that have cited Pay per click over the 3 months to 20 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
20 Jan 2017
Same period 2016 Same period 2015
Pay per click (PPC)
North West / Merseyside
Rank - 63 59
Permanent jobs citing Pay per click 0 1 1
As % of all permanent IT jobs located in Merseyside - 0.19% 0.22%
As % of the Processes & Methodologies category - 0.22% 0.25%
Number of salaries quoted 0 1 1
Median salary - £25,500 £20,000
Median salary % change year-on-year
- +27.50%
UK excluding London median salary £35,000 £30,000 £30,000
% change year-on-year
+16.66% -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Merseyside region.

Processes & Methodologies Category
Merseyside
Permanent IT job ads with a match in the
Processes & Methodologies category
522 465 404
As % of all permanent IT jobs located in Merseyside 86.14% 87.90% 88.21%
Number of salaries quoted 416 358 348
Median salary £40,000 £40,000 £40,000
90% offered a salary of more than £27,500 £27,950 £27,500
10% offered a salary of more than £55,000 £63,000 £51,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Pay per click
Jobs Demand Trend in Merseyside

The demand trend of job ads across the Merseyside region citing Pay per click as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Merseyside

Pay per click
Salary Trend in Merseyside

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Merseyside region.

Pay per click Salary Trend in Merseyside

Pay per click
Top 15 Related IT Skills in Merseyside

For the 6 months to 20 January 2017, IT jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Merseyside region with a requirement for Pay per click.

1 2 (100.00%) SEO
1 2 (100.00%) Games
1 2 (100.00%) Strategic Planning
1 2 (100.00%) Google
1 2 (100.00%) Marketing
1 2 (100.00%) Web Development
1 2 (100.00%) Blog
1 2 (100.00%) Google Analytics
1 2 (100.00%) Social Media
1 2 (100.00%) Facebook
1 2 (100.00%) Twitter
1 2 (100.00%) Analytics
1 2 (100.00%) Campaign Management
1 2 (100.00%) AdWords
1 2 (100.00%) Affiliate Marketing

Pay per click
Top Related IT Skills in Merseyside by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 2 (100.00%) AdWords
1 2 (100.00%) Google Analytics
General
1 2 (100.00%) Games
1 2 (100.00%) Marketing
Job Titles
1 2 (100.00%) PPC Manager
Miscellaneous
1 2 (100.00%) Blog
1 2 (100.00%) Social Media
Processes & Methodologies
1 2 (100.00%) Affiliate Marketing
1 2 (100.00%) Analytics
1 2 (100.00%) Campaign Management
1 2 (100.00%) SEO
1 2 (100.00%) Strategic Planning
1 2 (100.00%) Web Development
Vendors
1 2 (100.00%) Facebook
1 2 (100.00%) Google
1 2 (100.00%) Twitter