Paid Search Jobs in England

Paid Search
UK > England

The table below provides summary statistics for permanent job vacancies advertised in England requiring Paid Search skills. It includes a benchmarking guide to the annual salaries offered in vacancies that cited Paid Search over the 6 months leading up to 30 May 2025, comparing them to the same period in the previous two years.

6 months to
30 May 2025
Same period 2024 Same period 2023
Rank 616 800 863
Rank change year-on-year +184 +63 +267
Permanent jobs citing Paid Search 69 43 34
As % of all permanent jobs advertised in England 0.14% 0.048% 0.039%
As % of the Processes & Methodologies category 0.15% 0.057% 0.041%
Number of salaries quoted 31 36 18
10th Percentile £25,000 £27,500 £28,325
25th Percentile £29,500 £31,500 £38,438
Median annual salary (50th Percentile) £33,000 £42,500 £50,000
Median % change year-on-year -22.35% -15.00% +38.03%
75th Percentile £50,000 £56,250 £75,625
90th Percentile £57,500 £62,500 £89,125
UK median annual salary £34,000 £42,500 £50,000
% change year-on-year -20.00% -15.00% +33.33%

All Process and Methodology Skills
England

Paid Search falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in England.

Permanent vacancies with a requirement for process or methodology skills 46,039 75,199 82,570
As % of all permanent jobs advertised in England 94.03% 84.05% 95.58%
Number of salaries quoted 22,875 54,702 49,146
10th Percentile £29,500 £29,000 £34,452
25th Percentile £41,250 £40,000 £46,000
Median annual salary (50th Percentile) £57,500 £55,000 £62,500
Median % change year-on-year +4.55% -12.00% +4.17%
75th Percentile £75,000 £72,500 £82,500
90th Percentile £97,528 £93,750 £102,500
UK median annual salary £57,443 £55,000 £60,899
% change year-on-year +4.44% -9.69% +1.50%

Paid Search
Job Vacancy Trend in England

Job postings citing Paid Search as a proportion of all IT jobs advertised in England.

Job vacancy trend for Paid Search in England

Paid Search
Salary Trend in England

3-month moving average salary quoted in jobs citing Paid Search in England.

Salary trend for Paid Search in England

Paid Search
Salary Histogram in England

Salary distribution for jobs citing Paid Search in England over the 6 months to 30 May 2025.

Salary histogram for Paid Search in England

Paid Search
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Paid Search within the England region over the 6 months to 30 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
London +133 27 £55,000 +46.67% 75
North of England +35 16 £25,000 -41.18% 86
South East +102 15 £33,000 - 85
North West -5 12 £25,000 -41.18% 34
East of England - 6 £52,500 - 15
Yorkshire +57 4 £40,000 -5.88% 38
Midlands - 4 £53,750 - 26
East Midlands - 2 £55,000 - 11
West Midlands - 2 £52,500 - 14
South West +105 1 £35,000 -26.32% 12
Paid Search
UK

Paid Search
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 11 (15.94%) CMS
2 8 (11.59%) WordPress
3 3 (4.35%) IBM Domino
Applications
1 12 (17.39%) Microsoft Excel
Business Applications
1 1 (1.45%) Magento
1 1 (1.45%) Shopify
Cloud Services
1 41 (59.42%) Google Ads
2 38 (55.07%) Google Analytics
3 9 (13.04%) Facebook Ads
4 6 (8.70%) Google Data Studio
5 5 (7.25%) Google Sheets
6 3 (4.35%) Google Docs
7 1 (1.45%) Amazon Ads
7 1 (1.45%) Google Tag Manager
Communications & Networking
1 8 (11.59%) SMS
2 1 (1.45%) Wireless
Database & Business Intelligence
1 2 (2.90%) Metadata
2 1 (1.45%) Looker
General
1 62 (89.86%) Marketing
2 30 (43.48%) Analytical Skills
2 30 (43.48%) Social Skills
3 27 (39.13%) Advertising
4 16 (23.19%) Retail
5 13 (18.84%) Finance
5 13 (18.84%) Organisational Skills
6 8 (11.59%) Presentation Skills
7 6 (8.70%) Brand Awareness
8 5 (7.25%) Inclusion and Diversity
9 3 (4.35%) Pharmaceutical
10 1 (1.45%) Electronics
10 1 (1.45%) Games
Job Titles
1 12 (17.39%) PPC Executive
2 9 (13.04%) Paid Search Manager
2 9 (13.04%) Search Manager
3 7 (10.14%) Paid Search Specialist
4 6 (8.70%) SEO Specialist
5 4 (5.80%) Account Manager
6 3 (4.35%) Head of Digital
6 3 (4.35%) Marketing Manager
6 3 (4.35%) Performance Manager
6 3 (4.35%) Senior
7 2 (2.90%) Campaign Manager
7 2 (2.90%) PPC Specialist
7 2 (2.90%) Senior Data Warehouse Specialist
8 1 (1.45%) Digital Marketing Specialist
8 1 (1.45%) Digital Performance Manager
8 1 (1.45%) E-Commerce Executive
8 1 (1.45%) Marketing Specialist
8 1 (1.45%) Paid Search Executive
8 1 (1.45%) PPC Manager
8 1 (1.45%) Social Media Manager
Libraries, Frameworks & Software Standards
1 4 (5.80%) CSS
1 4 (5.80%) HTML
Miscellaneous
1 13 (18.84%) Digital Media
2 12 (17.39%) Social Media
3 7 (10.14%) Analytical Mindset
4 6 (8.70%) Multi-touch
5 5 (7.25%) Social Network
6 2 (2.90%) Graphic Design
7 1 (1.45%) Virtual Team
Processes & Methodologies
1 50 (72.46%) Analytics
2 38 (55.07%) Digital Marketing
3 36 (52.17%) Pay per click
4 19 (27.54%) Marketing Strategy
5 16 (23.19%) E-Commerce
5 16 (23.19%) SEO
6 15 (21.74%) Actionable Insight
7 13 (18.84%) Budget Management
8 11 (15.94%) Customer Acquisition
8 11 (15.94%) Marketing Automation
8 11 (15.94%) Time Management
9 10 (14.49%) Conversion Rate Optimisation
9 10 (14.49%) Remarketing
10 9 (13.04%) Campaign Management
11 8 (11.59%) Competitor Analysis
11 8 (11.59%) People Management
11 8 (11.59%) Performance Metrics
11 8 (11.59%) Problem-Solving
11 8 (11.59%) Web Analytics
12 7 (10.14%) Data-Driven Decision Making
Programming Languages
1 2 (2.90%) SQR
Qualifications
1 3 (4.35%) DBS Check
1 3 (4.35%) Degree
Quality Assurance & Compliance
1 5 (7.25%) QA
Vendors
1 58 (84.06%) Google
2 18 (26.09%) Microsoft
3 17 (24.64%) Facebook
4 16 (23.19%) TikTok
5 11 (15.94%) YouTube
6 6 (8.70%) Instagram
6 6 (8.70%) Yahoo!
7 5 (7.25%) Adobe
8 4 (5.80%) Ahrefs
8 4 (5.80%) Pinterest
9 3 (4.35%) Spotify
10 2 (2.90%) Snapchat