Period
to 24 February 2018

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in Glasgow. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 24 February 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
Scotland > Glasgow
6 months to
24 Feb 2018
Same period 2017 Same period 2016
Rank 76 74 80
Rank change year-on-year -2 +6 +7
Contract jobs citing Marketing 11 8 8
As % of all contract IT jobs advertised in Glasgow 0.93% 0.75% 0.55%
As % of the General category 2.95% 2.40% 1.41%
Number of daily rates quoted 8 2 1
Glasgow median daily rate £363 £231 £243
Median daily rate % change year-on-year +57.25% -4.94% -35.33%
10th Percentile £299 £138 £239
90th Percentile £460 £336 £246
Scotland median daily rate £345 £340 £400
% change year-on-year +1.47% -15.00% -1.54%
Number of hourly rates quoted 0 0 0
Glasgow median hourly rate - - -
Scotland median hourly rate £30.00 - -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Glasgow with a requirement for common skills.

All General Skills
Glasgow
Contract vacancies with a requirement for common skills 373 334 569
As % of all contract IT jobs advertised in Glasgow 31.61% 31.27% 39.24%
Number of daily rates quoted 187 157 301
Glasgow median daily rate £388 £375 £350
Median daily rate % change year-on-year +3.33% +7.14% -11.39%
10th Percentile £293 £223 £191
90th Percentile £488 £477 £488
Scotland median daily rate £405 £400 £400
% change year-on-year +1.25% - -
Number of hourly rates quoted 10 7 4
Glasgow median hourly rate £35.00 £37.50 £15.25
Median hourly rate % change year-on-year -6.67% +145.90% -52.71%
10th Percentile £13.74 £21.33 £12.55
90th Percentile £40.80 £54.71 £28.77
Scotland median hourly rate £31.25 £36.00 £34.00
% change year-on-year -13.19% +5.88% +15.25%

Marketing
Job Vacancy Trend in Glasgow

Job postings citing Marketing as a percentage of all IT jobs advertised in Glasgow.

Job vacancy trend for Marketing in Glasgow

Marketing
Contractor Daily Rate Trend in Glasgow

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in Glasgow.

Contractor daily rate trend for Marketing in Glasgow

Marketing
Contractor Daily Rate Histogram in Glasgow

The daily rate distribution of IT jobs citing Marketing in Glasgow over the 6 months to 24 February 2018.

Contractor daily rate histogram for Marketing in Glasgow

Marketing
Contractor Hourly Rate Trend in Glasgow

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in Glasgow.

Contractor hourly rate trend for Marketing in Glasgow

For the 6 months to 24 February 2018, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the Glasgow region with a requirement for Marketing.

1 5 (45.45%) Finance
2 4 (36.36%) Stakeholder Management
3 3 (27.27%) Analytical Skills
3 3 (27.27%) Supplier Management
3 3 (27.27%) Business Intelligence
4 2 (18.18%) Microsoft
4 2 (18.18%) SAP
4 2 (18.18%) Programme Management
4 2 (18.18%) Agile Software Development
4 2 (18.18%) Manufacturing
4 2 (18.18%) Electronics
4 2 (18.18%) Telecoms
4 2 (18.18%) Digital Marketing
4 2 (18.18%) SDLC
4 2 (18.18%) Actionable Insight
5 1 (9.09%) SAS Visual Analytics
5 1 (9.09%) Digital Transformation Programme
5 1 (9.09%) Dynamics 365
5 1 (9.09%) Strategic Thinking
5 1 (9.09%) Active Listening
5 1 (9.09%) Funnel Analysis
5 1 (9.09%) Matrix Organization
5 1 (9.09%) Business Analysis
5 1 (9.09%) User Acceptance Testing
5 1 (9.09%) PRINCE2 Practitioner
5 1 (9.09%) Online Marketing
5 1 (9.09%) Project Governance
5 1 (9.09%) Health Informatics
5 1 (9.09%) Data Analytics
5 1 (9.09%) Business Transformation

Marketing
Co-occurring IT Skills in Glasgow by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (9.09%) SAS
Applications
1 1 (9.09%) Microsoft Office
1 1 (9.09%) Microsoft Project
1 1 (9.09%) MS Visio
Business Applications
1 1 (9.09%) Dynamics CRM
1 1 (9.09%) Dynamics NAV
Cloud Services
1 1 (9.09%) Dynamics 365
Database & Business Intelligence
1 1 (9.09%) Data Warehouse
1 1 (9.09%) SAS Visual Analytics
General
1 5 (45.45%) Finance
2 2 (18.18%) Electronics
2 2 (18.18%) Manufacturing
2 2 (18.18%) Telecoms
Job Titles
1 5 (45.45%) Project Manager
2 4 (36.36%) Business Change Manager
2 4 (36.36%) Business Change Project Manager
3 3 (27.27%) Analyst
4 2 (18.18%) Business Analyst
4 2 (18.18%) Business Manager
5 1 (9.09%) Business Development Manager
5 1 (9.09%) Business Systems Analyst
5 1 (9.09%) Change Manager
5 1 (9.09%) Change Project Manager
5 1 (9.09%) Developer
5 1 (9.09%) Development Manager
5 1 (9.09%) IT Development Manager
5 1 (9.09%) IT Manager
5 1 (9.09%) Project Change Manager
5 1 (9.09%) Sales Business Development Manager
5 1 (9.09%) Systems Analyst
5 1 (9.09%) User Experience Researcher
5 1 (9.09%) User Researcher
5 1 (9.09%) Web Analyst
Miscellaneous
1 3 (27.27%) Analytical Skills
2 1 (9.09%) Client/Server
2 1 (9.09%) User Experience
Processes & Methodologies
1 4 (36.36%) Stakeholder Management
2 3 (27.27%) Business Intelligence
2 3 (27.27%) Supplier Management
3 2 (18.18%) Actionable Insight
3 2 (18.18%) Agile Software Development
3 2 (18.18%) Digital Marketing
3 2 (18.18%) Programme Management
3 2 (18.18%) SDLC
4 1 (9.09%) Active Listening
4 1 (9.09%) Analytics
4 1 (9.09%) Business Transformation
4 1 (9.09%) Data Analytics
4 1 (9.09%) Digital Transformation Programme
4 1 (9.09%) Health Informatics
4 1 (9.09%) Online Marketing
4 1 (9.09%) Project Governance
4 1 (9.09%) Strategic Thinking
4 1 (9.09%) User Acceptance Testing
4 1 (9.09%) User Stories
4 1 (9.09%) Visual Analytics
Programming Languages
1 1 (9.09%) SQL
Qualifications
1 1 (9.09%) PRINCE2 Practitioner
Vendors
1 2 (18.18%) Microsoft
1 2 (18.18%) SAP