Period
to 17 November 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 17 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > London
6 months to
17 Nov 2017
Same period 2016 Same period 2015
Rank 71 68 77
Rank change year-on-year -3 +9 +3
Contract jobs citing Marketing 1659 1638 1305
As % of all contract IT jobs advertised in London 3.54% 3.62% 2.76%
As % of the General category 7.65% 8.38% 5.90%
Number of daily rates quoted 1054 1130 884
London median daily rate £450 £425 £375
Median daily rate % change year-on-year +5.88% +13.33% +7.14%
10th Percentile £230 £230 £200
90th Percentile £625 £630 £550
England median daily rate £429 £400 £375
% change year-on-year +7.19% +6.67% +7.14%
Number of hourly rates quoted 41 50 35
London median hourly rate £27.00 £20.71 £21.03
Median hourly rate % change year-on-year +30.37% -1.52% -2.32%
10th Percentile £16.25 £10.00 £14.50
90th Percentile £43.75 £45.93 £36.50
England median hourly rate £27.13 £20.00 £22.50
% change year-on-year +35.63% -11.11% +2.27%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in London with a requirement for common skills.

All General Skills
London
Contract vacancies with a requirement for common skills 21688 19548 22129
As % of all contract IT jobs advertised in London 46.32% 43.16% 46.88%
Number of daily rates quoted 15694 14054 15718
London median daily rate £513 £475 £475
Median daily rate % change year-on-year +7.89% - +5.56%
10th Percentile £313 £300 £288
90th Percentile £688 £675 £663
England median daily rate £475 £450 £432
% change year-on-year +5.56% +4.17% +1.65%
Number of hourly rates quoted 195 202 241
London median hourly rate £22.50 £20.00 £21.69
Median hourly rate % change year-on-year +12.50% -7.79% +14.16%
10th Percentile £13.60 £11.25 £12.00
90th Percentile £47.50 £56.81 £52.17
England median hourly rate £25.31 £24.44 £24.23
% change year-on-year +3.56% +0.87% +12.70%

Marketing
Job Vacancy Trend in London

Job postings citing Marketing as a percentage of all IT jobs advertised in London.

Job vacancy trend for Marketing in London

Marketing
Contractor Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in London.

Contractor daily rate trend for Marketing in London

Marketing
Contractor Daily Rate Histogram in London

The daily rate distribution of IT jobs citing Marketing in London over the 6 months to 17 November 2017.

Contractor daily rate histogram for Marketing in London

Marketing
Contractor Hourly Rate Trend in London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in London.

Contractor hourly rate trend for Marketing in London

Marketing
Contractor Hourly Rate Histogram in London

The hourly rate distribution of IT jobs citing Marketing in London over the 6 months to 17 November 2017.

Contractor hourly rate histogram for Marketing in London

Marketing
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the London region over the 6 months to 17 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London -11 262 £450 +11.11% 60
West London -10 113 £400 - 17
East London -1 37 £475 +5.56% 9
South London +2 24 £500 +8.11% 6
North London -14 2 £550 +137.84% 4
Marketing
England

For the 6 months to 17 November 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Marketing.

1 614 (37.01%) Finance
2 479 (28.87%) Digital Marketing
3 477 (28.75%) Agile Software Development
4 387 (23.33%) Business Intelligence
5 327 (19.71%) Telecoms
6 321 (19.35%) Analytics
7 291 (17.54%) SAP
8 287 (17.30%) Programme Management
9 284 (17.12%) Electronics
10 281 (16.94%) Manufacturing
11 242 (14.59%) HTML
12 235 (14.17%) SQL
13 227 (13.68%) JavaScript
14 220 (13.26%) CSS
15 205 (12.36%) CRM
16 201 (12.12%) Java
17 190 (11.45%) Analytical Skills
18 180 (10.85%) Scrum
19 178 (10.73%) Project Management
20 173 (10.43%) Adobe
21 159 (9.58%) Python
22 157 (9.46%) Degree
23 156 (9.40%) Advertising
24 155 (9.34%) Salesforce.com
25 148 (8.92%) User Experience
26 142 (8.56%) Retail
27 139 (8.38%) CMS
27 139 (8.38%) Security Cleared
28 136 (8.20%) Stakeholder Management
28 136 (8.20%) E-Commerce

Marketing
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 139 (8.38%) CMS
2 53 (3.19%) Adobe Experience Manager
3 43 (2.59%) Apache Spark
4 40 (2.41%) Apache
5 38 (2.29%) SharePoint
6 31 (1.87%) Confluence
7 29 (1.75%) Drupal
8 24 (1.45%) SAS
9 22 (1.33%) WordPress
10 18 (1.08%) Elasticsearch
11 15 (0.90%) IIS
11 15 (0.90%) nginx
12 12 (0.72%) Apache Solr
12 12 (0.72%) Mule
12 12 (0.72%) Mule ESB
12 12 (0.72%) Sitecore CMS
12 12 (0.72%) WebSphere
13 10 (0.60%) EPiServer
13 10 (0.60%) Umbraco
13 10 (0.60%) WebLogic
Applications
1 87 (5.24%) Microsoft Excel
2 58 (3.50%) Photoshop
3 51 (3.07%) Microsoft PowerPoint
4 50 (3.01%) Microsoft Office
5 34 (2.05%) Adobe Illustrator
6 25 (1.51%) Microsoft Project
6 25 (1.51%) MS Visio
7 11 (0.66%) Adobe After Effects
8 8 (0.48%) Adobe Creative Suite
8 8 (0.48%) Adobe Premiere
8 8 (0.48%) InVision
9 7 (0.42%) InDesign
10 6 (0.36%) SPSS
11 5 (0.30%) OmniGraffle
11 5 (0.30%) Spreadsheet
12 4 (0.24%) Acrobat
13 3 (0.18%) EViews
13 3 (0.18%) Quicktime
14 2 (0.12%) ImageReady
14 2 (0.12%) Stata
Business Applications
1 26 (1.57%) Adobe Campaign
2 22 (1.33%) Dynamics CRM
3 17 (1.02%) Eloqua
4 15 (0.90%) Unica
5 14 (0.84%) Salesforce.com CRM
6 12 (0.72%) Dynamics AX
6 12 (0.72%) Magento
6 12 (0.72%) NetSuite
7 10 (0.60%) WebTrends
8 7 (0.42%) R3 Corda
8 7 (0.42%) Social Studio
9 6 (0.36%) Dynamics NAV
9 6 (0.36%) OpenText VIM for SAP
10 5 (0.30%) SAP ERP
11 4 (0.24%) FastStats
11 4 (0.24%) SAP Hybris
11 4 (0.24%) Unit4 Business World
12 3 (0.18%) Radian6
13 2 (0.12%) Sprinklr
14 1 (0.060%) Infor SunSystems
Cloud Services
1 130 (7.84%) Amazon AWS
2 65 (3.92%) Google Analytics
3 57 (3.44%) Microsoft Azure
4 30 (1.81%) Google Cloud Platform
5 27 (1.63%) Adobe Analytics
6 25 (1.51%) Salesforce Service Cloud
7 23 (1.39%) GitHub
7 23 (1.39%) IaaS
7 23 (1.39%) SaaS
7 23 (1.39%) Salesforce Sales Cloud
8 20 (1.21%) AdWords
8 20 (1.21%) Office 365
9 16 (0.96%) PaaS
10 15 (0.90%) G Suite
11 12 (0.72%) Adobe Creative Cloud
11 12 (0.72%) Force.com
11 12 (0.72%) Veeva
12 11 (0.66%) npm
13 7 (0.42%) Amazon EMR
13 7 (0.42%) Google App Engine
Communications & Networking
1 32 (1.93%) Internet
2 26 (1.57%) Firewall
3 22 (1.33%) HTTP
4 20 (1.21%) TCP/IP
5 17 (1.02%) SSL
6 15 (0.90%) DNS
7 13 (0.78%) SMS
8 12 (0.72%) LAN
8 12 (0.72%) Wi-Fi
9 11 (0.66%) Intranet
9 11 (0.66%) SAN
9 11 (0.66%) VPN
10 9 (0.54%) Wireless
11 8 (0.48%) Broadband
12 7 (0.42%) HTTPS
13 6 (0.36%) WAN
14 5 (0.30%) Bluetooth
14 5 (0.30%) Kerberos
15 4 (0.24%) SMTP
15 4 (0.24%) WLAN
Database & Business Intelligence
1 91 (5.49%) Big Data
2 72 (4.34%) MySQL
3 70 (4.22%) Hadoop
4 65 (3.92%) SQL Server
5 62 (3.74%) PostgreSQL
6 58 (3.50%) Data Warehouse
7 55 (3.32%) Relational Database
8 52 (3.13%) MongoDB
9 49 (2.95%) NoSQL
10 25 (1.51%) BusinessObjects
10 25 (1.51%) Power BI
11 24 (1.45%) HBase
11 24 (1.45%) RDBMS
12 21 (1.27%) QlikView
13 18 (1.08%) SQL Server 2012
14 16 (0.96%) SQL Server Reporting Services
15 15 (0.90%) SQL Server Integration Services
16 14 (0.84%) Data Mining
17 13 (0.78%) SQL Server Analysis Services
18 12 (0.72%) Apache Hive
Development Applications
1 123 (7.41%) Git (software)
2 63 (3.80%) Jenkins
3 62 (3.74%) JIRA
4 20 (1.21%) JUnit
5 18 (1.08%) Cucumber
6 17 (1.02%) Artifactory
6 17 (1.02%) gulp
7 15 (0.90%) Mercurial
7 15 (0.90%) Mockito
7 15 (0.90%) Selenium
7 15 (0.90%) Visual Studio
8 14 (0.84%) Grunt
8 14 (0.84%) Maven
9 13 (0.78%) IntelliJ
9 13 (0.78%) Jasmine
10 12 (0.72%) Karma Test Runner
10 12 (0.72%) Mocha
10 12 (0.72%) Protractor
10 12 (0.72%) Sonatype Nexus
11 11 (0.66%) Axure RP
General
1 614 (37.01%) Finance
2 327 (19.71%) Telecoms
3 284 (17.12%) Electronics
4 281 (16.94%) Manufacturing
5 156 (9.40%) Advertising
6 142 (8.56%) Retail
7 81 (4.88%) Banking
8 65 (3.92%) Legal
9 32 (1.93%) Publishing
10 28 (1.69%) German Language
11 27 (1.63%) Automotive
12 22 (1.33%) Digital Economy
13 20 (1.21%) Games
14 17 (1.02%) Law
15 16 (0.96%) French Language
16 15 (0.90%) Italian Language
17 14 (0.84%) Pharmaceutical
18 13 (0.78%) Back Office
19 12 (0.72%) Financial Institution
20 10 (0.60%) Spanish Language
Job Titles
1 360 (21.70%) Developer
2 249 (15.01%) Analyst
3 157 (9.46%) Project Manager
4 132 (7.96%) Business Analyst
5 104 (6.27%) Consultant
6 92 (5.55%) Architect
7 75 (4.52%) Marketing Manager
8 70 (4.22%) Designer
9 67 (4.04%) Front End Developer (Client-Side Developer)
10 53 (3.19%) Data Analyst
11 51 (3.07%) Java Developer
12 43 (2.59%) DevOps Engineer
13 41 (2.47%) Digital Project Manager
14 40 (2.41%) Senior Manager
15 38 (2.29%) Product Manager
16 36 (2.17%) Senior Developer
17 34 (2.05%) Data Scientist
17 34 (2.05%) Marketing Analyst
18 32 (1.93%) Solutions Architect
19 30 (1.81%) Digital Analyst
Libraries, Frameworks & Software Standards
1 242 (14.59%) HTML
2 220 (13.26%) CSS
3 112 (6.75%) HTML5
4 101 (6.09%) Web Services
5 92 (5.55%) CSS3
6 85 (5.12%) jQuery
7 80 (4.82%) Node.js
8 68 (4.10%) .NET
9 62 (3.74%) AngularJS
10 58 (3.50%) JSON
11 57 (3.44%) RESTful
12 49 (2.95%) React
13 47 (2.83%) REST
14 41 (2.47%) Sass
14 41 (2.47%) Spring
15 38 (2.29%) XML
16 29 (1.75%) SOAP
17 27 (1.63%) Ajax
18 25 (1.51%) Kafka
19 23 (1.39%) Twitter Bootstrap
Miscellaneous
1 190 (11.45%) Analytical Skills
2 148 (8.92%) User Experience
3 111 (6.69%) Social Media
4 80 (4.82%) Mobile App
5 66 (3.98%) Computer Science
6 42 (2.53%) Virtual Team
7 41 (2.47%) Data Structures
7 41 (2.47%) Fintech
8 28 (1.69%) Algorithms
9 27 (1.63%) FMCG
10 25 (1.51%) Greenfield Project
11 21 (1.27%) Management Information System
12 16 (0.96%) NHS
13 15 (0.90%) Blog
13 15 (0.90%) Digital Media
14 12 (0.72%) Data Protection Act
14 12 (0.72%) Over-the-Top Content
15 11 (0.66%) Credit Risk
15 11 (0.66%) Graphic Design
15 11 (0.66%) PKI
Operating Systems
1 105 (6.33%) Linux
2 34 (2.05%) Unix
3 33 (1.99%) Windows
4 32 (1.93%) Android
5 26 (1.57%) Apple iOS
6 10 (0.60%) Windows Server
7 7 (0.42%) AIX
7 7 (0.42%) Solaris
8 5 (0.30%) Mac OS X
8 5 (0.30%) Ubuntu
9 4 (0.24%) Windows Server 2012
10 2 (0.12%) Windows Mobile
11 1 (0.060%) CentOS
11 1 (0.060%) CoreOS
11 1 (0.060%) DC/OS
11 1 (0.060%) MVS
11 1 (0.060%) Red Hat Enterprise Linux
11 1 (0.060%) Windows 10
11 1 (0.060%) Windows 7
11 1 (0.060%) Windows Phone
Processes & Methodologies
1 479 (28.87%) Digital Marketing
2 477 (28.75%) Agile Software Development
3 387 (23.33%) Business Intelligence
4 321 (19.35%) Analytics
5 287 (17.30%) Programme Management
6 205 (12.36%) CRM
7 180 (10.85%) Scrum
8 178 (10.73%) Project Management
9 136 (8.20%) E-Commerce
9 136 (8.20%) Stakeholder Management
10 128 (7.72%) DevOps
11 118 (7.11%) TDD
12 92 (5.55%) Content Management
13 91 (5.49%) Front End Development
14 83 (5.00%) Continuous Integration
15 80 (4.82%) Web Development
16 71 (4.28%) Data Analysis
16 71 (4.28%) Visualisation
17 69 (4.16%) SEO
18 65 (3.92%) Microservices
Programming Languages
1 235 (14.17%) SQL
2 227 (13.68%) JavaScript
3 201 (12.12%) Java
4 159 (9.58%) Python
5 65 (3.92%) PHP
6 51 (3.07%) C#
7 43 (2.59%) R
8 27 (1.63%) Ruby
9 22 (1.33%) Scala
10 19 (1.15%) ES6
10 19 (1.15%) T-SQL
11 17 (1.02%) Apex Code
12 15 (0.90%) C
13 14 (0.84%) Bash Shell
13 14 (0.84%) Shell Script
14 13 (0.78%) Go
14 13 (0.78%) VBA
15 11 (0.66%) Perl
16 10 (0.60%) PL/SQL
17 9 (0.54%) GraphQL
Qualifications
1 157 (9.46%) Degree
2 139 (8.38%) Security Cleared
3 121 (7.29%) SC Cleared
4 23 (1.39%) Computer Science Degree
5 12 (0.72%) DV Cleared
5 12 (0.72%) Master's Degree
6 9 (0.54%) PhD
6 9 (0.54%) PMI Certification
7 7 (0.42%) BPSS Clearance
7 7 (0.42%) Cisco Certification
8 6 (0.36%) Numerate Degree
9 5 (0.30%) CTC Cleared
9 5 (0.30%) ISEB
10 4 (0.24%) CCNP
10 4 (0.24%) MBA
10 4 (0.24%) PMP
11 3 (0.18%) CCSP
11 3 (0.18%) CREST Certified
11 3 (0.18%) DBS Check
11 3 (0.18%) Microsoft Certification
Quality Assurance & Compliance
1 73 (4.40%) QA
2 45 (2.71%) GDPR
3 32 (1.93%) Data Quality
4 17 (1.02%) PMO
5 12 (0.72%) Actionable Recommendations
6 7 (0.42%) GCP
7 5 (0.30%) ISO/IEC 27001
8 4 (0.24%) MiFID
8 4 (0.24%) SLA
9 3 (0.18%) WCAG
10 2 (0.12%) Cyber Essentials
10 2 (0.12%) EMIR
10 2 (0.12%) HMG Security Policy Framework
10 2 (0.12%) RMADS
10 2 (0.12%) Sarbanes-Oxley
10 2 (0.12%) SEPA
11 1 (0.060%) Cyber Essentials PLUS
11 1 (0.060%) Government Security Classifications
11 1 (0.060%) ISO 22301
11 1 (0.060%) NIST 800
System Software
1 71 (4.28%) Docker
2 12 (0.72%) Active Directory
3 7 (0.42%) VMware Infrastructure
4 6 (0.36%) Apache ZooKeeper
5 5 (0.30%) HDFS
6 2 (0.12%) Oracle Clusterware
6 2 (0.12%) Oracle RAC
7 1 (0.060%) Apache Flume
7 1 (0.060%) Firmware
7 1 (0.060%) Squid
7 1 (0.060%) Virtual Machines
7 1 (0.060%) Xen
Systems Management
1 48 (2.89%) Puppet
2 43 (2.59%) Ansible
3 37 (2.23%) Kubernetes
4 22 (1.33%) Opscode Chef
4 22 (1.33%) Terraform
5 19 (1.15%) logstash
6 17 (1.02%) Kibana
7 10 (0.60%) HAProxy
7 10 (0.60%) HP Quality Center
8 8 (0.48%) Grafana
9 7 (0.42%) Salt
10 6 (0.36%) ZABBIX
11 5 (0.30%) Systems Management Server (SMS)
12 4 (0.24%) HP Operations Orchestration
12 4 (0.24%) TrustSec
13 3 (0.18%) Nagios
13 3 (0.18%) Nessus
13 3 (0.18%) Oozie
13 3 (0.18%) Prometheus
13 3 (0.18%) TeamSite
Vendors
1 291 (17.54%) SAP
2 173 (10.43%) Adobe
3 155 (9.34%) Salesforce.com
4 131 (7.90%) Microsoft
5 123 (7.41%) Google
6 76 (4.58%) Salesforce Marketing Cloud
7 56 (3.38%) Tableau
8 48 (2.89%) Oracle
9 33 (1.99%) Sitecore
10 30 (1.81%) IBM
11 19 (1.15%) Facebook
12 18 (1.08%) Cognos
12 18 (1.08%) HP
13 16 (0.96%) VMware
14 13 (0.78%) hybris
14 13 (0.78%) Twitter
15 12 (0.72%) Marketo
16 11 (0.66%) Pardot
16 11 (0.66%) ServiceNow
16 11 (0.66%) Splunk