Period
to 22 September 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in London. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 22 September 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > London
6 months to
22 Sep 2017
Same period 2016 Same period 2015
Rank 69 66 78
Rank change year-on-year -3 +12 -6
Contract jobs citing Marketing 1603 1572 1348
As % of all contract IT jobs advertised in London 3.62% 3.51% 2.85%
As % of the General category 7.90% 8.14% 6.14%
Number of daily rates quoted 1031 1139 920
London median daily rate £450 £425 £375
Median daily rate % change year-on-year +5.88% +13.33% +2.74%
10th Percentile £225 £230 £200
90th Percentile £600 £625 £575
England median daily rate £425 £400 £375
% change year-on-year +6.25% +6.67% +7.14%
Number of hourly rates quoted 30 47 31
London median hourly rate £27.41 £20.67 £19.72
Median hourly rate % change year-on-year +32.61% +4.84% -8.30%
10th Percentile £14.20 £10.00 £14.50
90th Percentile £55.00 £40.72 £29.50
England median hourly rate £22.06 £19.61 £20.96
% change year-on-year +12.49% -6.42% -4.75%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in London with a requirement for common skills.

All General Skills
London
Contract vacancies with a requirement for common skills 20297 19305 21961
As % of all contract IT jobs advertised in London 45.81% 43.06% 46.51%
Number of daily rates quoted 14625 14042 15693
London median daily rate £500 £475 £475
Median daily rate % change year-on-year +5.26% - +5.56%
10th Percentile £313 £300 £288
90th Percentile £675 £675 £650
England median daily rate £475 £450 £430
% change year-on-year +5.56% +4.65% +1.18%
Number of hourly rates quoted 174 200 249
London median hourly rate £22.25 £20.71 £21.75
Median hourly rate % change year-on-year +7.44% -4.78% +15.42%
10th Percentile £13.00 £10.00 £11.25
90th Percentile £47.50 £57.68 £52.17
England median hourly rate £25.75 £23.75 £23.00
% change year-on-year +8.42% +3.26% +2.22%

Marketing
Job Vacancy Trend in London

Job postings citing Marketing as a percentage of all IT jobs advertised in London.

Job vacancy trend for Marketing in London

Marketing
Contractor Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in London.

Contractor daily rate trend for Marketing in London

Marketing
Contractor Daily Rate Histogram in London

The daily rate distribution of IT jobs citing Marketing in London over the 6 months to 22 September 2017.

Contractor daily rate histogram for Marketing in London

Marketing
Contractor Hourly Rate Trend in London

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in London.

Contractor hourly rate trend for Marketing in London

Marketing
Contractor Hourly Rate Histogram in London

The hourly rate distribution of IT jobs citing Marketing in London over the 6 months to 22 September 2017.

Contractor hourly rate histogram for Marketing in London

Marketing
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the London region over the 6 months to 22 September 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Central London -17 232 £425 +4.29% 75
West London +5 115 £400 - 27
East London +2 39 £450 - 13
South London -5 17 £513 +10.81% 6
North London -16 5 £538 +53.57% 1
Marketing
England

For the 6 months to 22 September 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Marketing.

1 616 (38.43%) Finance
2 501 (31.25%) Digital Marketing
3 460 (28.70%) Agile Software Development
4 401 (25.02%) Business Intelligence
5 352 (21.96%) Telecoms
6 321 (20.02%) Analytics
7 305 (19.03%) Programme Management
8 299 (18.65%) SAP
9 296 (18.47%) Electronics
10 290 (18.09%) Manufacturing
11 249 (15.53%) SQL
12 234 (14.60%) HTML
13 228 (14.22%) JavaScript
14 206 (12.85%) Java
15 203 (12.66%) CSS
16 201 (12.54%) CRM
17 180 (11.23%) Analytical Skills
18 175 (10.92%) User Experience
19 171 (10.67%) Adobe
20 168 (10.48%) Degree
21 166 (10.36%) Scrum
22 165 (10.29%) E-Commerce
23 163 (10.17%) Project Management
24 160 (9.98%) Python
25 144 (8.98%) Retail
25 144 (8.98%) Security Cleared
26 135 (8.42%) SC Cleared
27 134 (8.36%) Advertising
28 128 (7.99%) Google
29 125 (7.80%) Stakeholder Management

Marketing
Co-occurring IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 120 (7.49%) CMS
2 44 (2.74%) Adobe Experience Manager
3 39 (2.43%) Drupal
3 39 (2.43%) SharePoint
4 38 (2.37%) Apache Spark
5 36 (2.25%) Confluence
6 30 (1.87%) SAS
7 23 (1.43%) Apache
7 23 (1.43%) WordPress
8 20 (1.25%) Sitecore CMS
9 16 (1.00%) nginx
10 15 (0.94%) Elasticsearch
11 14 (0.87%) IIS
12 13 (0.81%) Apache Solr
13 12 (0.75%) Mule
14 11 (0.69%) EPiServer
14 11 (0.69%) WebSphere
15 10 (0.62%) Mule ESB
16 9 (0.56%) MS Exchange
17 8 (0.50%) WebLogic
Applications
1 66 (4.12%) Microsoft Excel
2 60 (3.74%) Photoshop
3 48 (2.99%) Microsoft Office
4 39 (2.43%) Adobe Illustrator
5 35 (2.18%) Microsoft PowerPoint
6 21 (1.31%) MS Visio
7 16 (1.00%) Adobe Creative Suite
8 15 (0.94%) Microsoft Project
9 12 (0.75%) InVision
9 12 (0.75%) SPSS
10 11 (0.69%) Adobe After Effects
11 8 (0.50%) Adobe Premiere
11 8 (0.50%) Spreadsheet
12 6 (0.37%) InDesign
12 6 (0.37%) Stata
13 5 (0.31%) OmniGraffle
14 4 (0.25%) EViews
14 4 (0.25%) ImageReady
14 4 (0.25%) Quicktime
14 4 (0.25%) UXPin
Business Applications
1 25 (1.56%) Eloqua
2 20 (1.25%) Adobe Campaign
3 19 (1.19%) Dynamics CRM
4 15 (0.94%) Unica
5 12 (0.75%) NetSuite
6 10 (0.62%) Salesforce.com CRM
7 8 (0.50%) Magento
8 7 (0.44%) Dynamics AX
8 7 (0.44%) R3 Corda
9 6 (0.37%) Oracle EBS
10 5 (0.31%) Dynamics NAV
10 5 (0.31%) FastStats
10 5 (0.31%) Oracle 11i
10 5 (0.31%) Radian6
11 4 (0.25%) Oracle Applications
11 4 (0.25%) Oracle iStore
11 4 (0.25%) Pega PRPC
11 4 (0.25%) Social Studio
11 4 (0.25%) Sprinklr
11 4 (0.25%) WebTrends
Cloud Services
1 108 (6.74%) Amazon AWS
2 64 (3.99%) Google Analytics
3 62 (3.87%) Microsoft Azure
4 30 (1.87%) Google Cloud Platform
5 27 (1.68%) Adobe Analytics
6 25 (1.56%) Salesforce Sales Cloud
7 22 (1.37%) IaaS
7 22 (1.37%) Salesforce Service Cloud
8 19 (1.19%) AdWords
9 18 (1.12%) GitHub
9 18 (1.12%) Office 365
10 15 (0.94%) G Suite
10 15 (0.94%) PaaS
11 13 (0.81%) Adobe Creative Cloud
11 13 (0.81%) SaaS
12 12 (0.75%) Veeva
13 11 (0.69%) npm
14 10 (0.62%) Force.com
15 7 (0.44%) Cloud Computing
15 7 (0.44%) OneDrive
Communications & Networking
1 28 (1.75%) Firewall
2 26 (1.62%) Internet
3 20 (1.25%) HTTP
4 18 (1.12%) TCP/IP
5 15 (0.94%) SSL
6 13 (0.81%) VPN
6 13 (0.81%) Wi-Fi
7 12 (0.75%) DNS
7 12 (0.75%) Intranet
7 12 (0.75%) SAN
8 11 (0.69%) LAN
9 9 (0.56%) SMS
10 8 (0.50%) HTTPS
10 8 (0.50%) WebEx
10 8 (0.50%) Wireless
11 6 (0.37%) Broadband
11 6 (0.37%) Skype
11 6 (0.37%) WAN
12 5 (0.31%) Bluetooth
12 5 (0.31%) Kerberos
Database & Business Intelligence
1 95 (5.93%) Big Data
2 86 (5.36%) MySQL
3 70 (4.37%) PostgreSQL
4 66 (4.12%) Hadoop
5 63 (3.93%) SQL Server
6 61 (3.81%) Relational Database
7 56 (3.49%) Data Warehouse
8 54 (3.37%) MongoDB
9 49 (3.06%) NoSQL
10 24 (1.50%) RDBMS
11 22 (1.37%) Power BI
12 21 (1.31%) HBase
13 19 (1.19%) BusinessObjects
13 19 (1.19%) SQL Server 2012
14 15 (0.94%) Data Mining
14 15 (0.94%) SQL Server Integration Services
15 14 (0.87%) Qlik Sense
15 14 (0.87%) QlikView
16 12 (0.75%) Apache Hive
16 12 (0.75%) Blockchain
Development Applications
1 107 (6.67%) Git (software)
2 68 (4.24%) JIRA
3 65 (4.05%) Jenkins
4 25 (1.56%) Cucumber
5 19 (1.19%) Maven
5 19 (1.19%) Selenium
6 18 (1.12%) Dreamweaver
7 17 (1.06%) gulp
7 17 (1.06%) Visual Studio
8 16 (1.00%) Grunt
9 14 (0.87%) Jasmine
10 13 (0.81%) Artifactory
11 12 (0.75%) Eclipse
11 12 (0.75%) Karma Test Runner
12 11 (0.69%) Protractor
13 10 (0.62%) Axure RP
13 10 (0.62%) IntelliJ
13 10 (0.62%) Mocha
13 10 (0.62%) SoapUI
13 10 (0.62%) Subversion
General
1 616 (38.43%) Finance
2 352 (21.96%) Telecoms
3 296 (18.47%) Electronics
4 290 (18.09%) Manufacturing
5 144 (8.98%) Retail
6 134 (8.36%) Advertising
7 72 (4.49%) Legal
8 62 (3.87%) Banking
9 25 (1.56%) Publishing
10 24 (1.50%) Automotive
11 23 (1.43%) French Language
11 23 (1.43%) German Language
12 21 (1.31%) Digital Economy
13 19 (1.19%) Law
14 16 (1.00%) Games
15 14 (0.87%) Front Office
16 13 (0.81%) Back Office
16 13 (0.81%) Financial Institution
17 12 (0.75%) Pharmaceutical
18 10 (0.62%) Italian Language
Job Titles
1 363 (22.65%) Developer
2 242 (15.10%) Analyst
3 131 (8.17%) Project Manager
4 126 (7.86%) Business Analyst
5 85 (5.30%) Designer
6 76 (4.74%) Architect
7 73 (4.55%) Consultant
7 73 (4.55%) Front End Developer (Client-Side Developer)
8 68 (4.24%) Marketing Manager
9 57 (3.56%) Java Developer
10 49 (3.06%) Data Analyst
11 44 (2.74%) Senior Developer
12 39 (2.43%) DevOps Engineer
13 34 (2.12%) Product Manager
14 32 (2.00%) Data Scientist
14 32 (2.00%) Marketing Analyst
15 31 (1.93%) Digital Analyst
16 30 (1.87%) Senior Manager
17 27 (1.68%) Digital Project Manager
17 27 (1.68%) Programme Manager
Libraries, Frameworks & Software Standards
1 234 (14.60%) HTML
2 203 (12.66%) CSS
3 104 (6.49%) HTML5
4 97 (6.05%) Node.js
5 91 (5.68%) Web Services
6 84 (5.24%) CSS3
7 76 (4.74%) .NET
8 75 (4.68%) jQuery
9 73 (4.55%) AngularJS
10 59 (3.68%) RESTful
11 56 (3.49%) JSON
12 51 (3.18%) XML
13 49 (3.06%) REST
14 48 (2.99%) Sass
15 47 (2.93%) React
16 37 (2.31%) Spring
17 35 (2.18%) SOAP
18 29 (1.81%) Ajax
19 24 (1.50%) Twitter Bootstrap
20 23 (1.43%) ASP.NET
Miscellaneous
1 180 (11.23%) Analytical Skills
2 175 (10.92%) User Experience
3 90 (5.61%) Social Media
4 59 (3.68%) Computer Science
5 56 (3.49%) Mobile App
6 35 (2.18%) Fintech
7 29 (1.81%) Data Structures
8 24 (1.50%) Virtual Team
9 23 (1.43%) FMCG
9 23 (1.43%) Greenfield Project
10 19 (1.19%) Management Information System
11 17 (1.06%) Algorithms
12 16 (1.00%) NHS
12 16 (1.00%) STB
13 14 (0.87%) Digital Media
14 13 (0.81%) Blog
14 13 (0.81%) Credit Risk
15 12 (0.75%) Data Protection Act
16 11 (0.69%) Foreign Exchange (FX)
16 11 (0.69%) PKI
Operating Systems
1 94 (5.86%) Linux
2 42 (2.62%) Android
2 42 (2.62%) Unix
3 38 (2.37%) Windows
4 33 (2.06%) Apple iOS
5 8 (0.50%) AIX
5 8 (0.50%) Solaris
6 7 (0.44%) Windows Server
7 5 (0.31%) Mac OS X
7 5 (0.31%) Ubuntu
8 4 (0.25%) Windows 10
9 3 (0.19%) Windows Mobile
10 2 (0.12%) Windows Server 2012
11 1 (0.062%) Windows 7
11 1 (0.062%) Windows Phone
Processes & Methodologies
1 501 (31.25%) Digital Marketing
2 460 (28.70%) Agile Software Development
3 401 (25.02%) Business Intelligence
4 321 (20.02%) Analytics
5 305 (19.03%) Programme Management
6 201 (12.54%) CRM
7 166 (10.36%) Scrum
8 165 (10.29%) E-Commerce
9 163 (10.17%) Project Management
10 125 (7.80%) Stakeholder Management
11 123 (7.67%) TDD
12 116 (7.24%) DevOps
13 89 (5.55%) Continuous Integration
14 88 (5.49%) Front End Development
15 72 (4.49%) SEO
15 72 (4.49%) User Stories
15 72 (4.49%) Visualisation
16 71 (4.43%) Content Management
16 71 (4.43%) Data Analysis
17 65 (4.05%) Microservices
Programming Languages
1 249 (15.53%) SQL
2 228 (14.22%) JavaScript
3 206 (12.85%) Java
4 160 (9.98%) Python
5 61 (3.81%) PHP
6 57 (3.56%) C#
7 55 (3.43%) R
8 31 (1.93%) Ruby
9 24 (1.50%) T-SQL
10 18 (1.12%) Apex Code
11 15 (0.94%) ES6
11 15 (0.94%) Go
11 15 (0.94%) Scala
12 14 (0.87%) Bash Shell
12 14 (0.87%) Shell Script
13 13 (0.81%) C
14 11 (0.69%) Perl
15 10 (0.62%) PL/SQL
16 7 (0.44%) GraphQL
16 7 (0.44%) SOQL
Qualifications
1 168 (10.48%) Degree
2 144 (8.98%) Security Cleared
3 135 (8.42%) SC Cleared
4 19 (1.19%) Computer Science Degree
5 14 (0.87%) Master's Degree
6 13 (0.81%) PMI Certification
7 10 (0.62%) ISEB
8 8 (0.50%) PhD
9 6 (0.37%) DV Cleared
10 5 (0.31%) CCNP
10 5 (0.31%) Cisco Certification
10 5 (0.31%) ISTQB
10 5 (0.31%) PMP
11 4 (0.25%) MBA
11 4 (0.25%) Microsoft Certification
11 4 (0.25%) Numerate Degree
11 4 (0.25%) PRINCE2 Certification
12 3 (0.19%) BPSS Clearance
12 3 (0.19%) ISEB Practitioner
12 3 (0.19%) ISTQB Foundation Certification
Quality Assurance & Compliance
1 45 (2.81%) QA
2 30 (1.87%) Data Quality
3 24 (1.50%) GDPR
4 17 (1.06%) PMO
5 14 (0.87%) Actionable Recommendations
6 5 (0.31%) GCP
6 5 (0.31%) ISO/IEC 27001
7 4 (0.25%) MiFID
7 4 (0.25%) WCAG
8 3 (0.19%) SLA
9 2 (0.12%) EMIR
9 2 (0.12%) HMG Security Policy Framework
9 2 (0.12%) RMADS
9 2 (0.12%) SEPA
10 1 (0.062%) ISO 9000
10 1 (0.062%) ISO/IEC 27005
10 1 (0.062%) Sarbanes-Oxley
10 1 (0.062%) WAI
System Software
1 69 (4.30%) Docker
2 12 (0.75%) Active Directory
3 8 (0.50%) VMware Infrastructure
4 6 (0.37%) HDFS
5 5 (0.31%) Apache ZooKeeper
6 1 (0.062%) Apache Flume
6 1 (0.062%) Firmware
6 1 (0.062%) Squid
6 1 (0.062%) Virtual Machines
6 1 (0.062%) Xen
Systems Management
1 46 (2.87%) Ansible
2 43 (2.68%) Puppet
3 40 (2.50%) Kubernetes
4 29 (1.81%) Opscode Chef
5 17 (1.06%) Terraform
6 16 (1.00%) HP Quality Center
7 15 (0.94%) Kibana
8 14 (0.87%) logstash
9 10 (0.62%) Salt
10 9 (0.56%) HAProxy
11 8 (0.50%) Grafana
12 4 (0.25%) HP Operations Orchestration
12 4 (0.25%) ZABBIX
13 3 (0.19%) Nagios
13 3 (0.19%) SCCM
13 3 (0.19%) TrustSec
14 2 (0.12%) Consul
14 2 (0.12%) Packer
14 2 (0.12%) Sysdig
14 2 (0.12%) Zipkin
Vendors
1 299 (18.65%) SAP
2 171 (10.67%) Adobe
3 128 (7.99%) Google
4 121 (7.55%) Salesforce.com
5 117 (7.30%) Microsoft
6 63 (3.93%) Oracle
7 56 (3.49%) Tableau
8 42 (2.62%) Salesforce Marketing Cloud
9 41 (2.56%) Sitecore
10 32 (2.00%) IBM
11 21 (1.31%) Facebook
12 19 (1.19%) HP
13 17 (1.06%) Twitter
13 17 (1.06%) VMware
14 15 (0.94%) Marketo
15 12 (0.75%) Cisco
16 11 (0.69%) Cognos
16 11 (0.69%) Pardot
16 11 (0.69%) ServiceNow
17 10 (0.62%) hybris