Social Media Contracts in the Midlands

Social Media
England > Midlands

The table below looks at the prevalence of the term Social Media in contract job vacancies in the Midlands. Included is a benchmarking guide to the contractor rates offered in vacancies that cited Social Media over the 6 months leading up to 27 June 2025, comparing them to the same period in the previous two years.

6 months to
27 Jun 2025
Same period 2024 Same period 2023
Rank 118 126 149
Rank change year-on-year +8 +23 +40
Contract jobs citing Social Media 7 8 8
As % of all contract jobs advertised in the Midlands 0.32% 0.27% 0.25%
As % of the Miscellaneous category 0.94% 0.89% 0.77%
Number of daily rates quoted 3 4 4
10th Percentile £445 £533 £331
25th Percentile £475 £544 £359
Median daily rate (50th Percentile) £550 £600 £375
Median % change year-on-year -8.33% +60.00% +30.43%
75th Percentile £563 £650 £391
90th Percentile £570 - £419
England median daily rate £400 £275 £375
% change year-on-year +45.45% -26.67% -
Number of hourly rates quoted 0 1 0
Median hourly rate - £14.00 -
England median hourly rate £37.00 £36.50 £30.00
% change year-on-year +1.37% +21.67% -37.50%

All Generic Skills
Midlands

Social Media falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring generic IT skills in the Midlands.

Contract vacancies with a requirement for generic IT skills 746 895 1,037
As % of all contract IT jobs advertised in the Midlands 34.19% 30.39% 32.16%
Number of daily rates quoted 475 565 697
10th Percentile £230 £220 £267
25th Percentile £368 £358 £375
Median daily rate (50th Percentile) £475 £500 £500
Median % change year-on-year -5.00% - +5.26%
75th Percentile £575 £619 £600
90th Percentile £649 £725 £700
England median daily rate £525 £550 £563
% change year-on-year -4.55% -2.22% +2.27%
Number of hourly rates quoted 61 61 37
10th Percentile £13.81 £10.42 £18.20
25th Percentile £18.51 £13.91 £20.22
Median hourly rate £25.15 £19.00 £27.50
Median % change year-on-year +32.37% -30.91% +48.65%
75th Percentile £44.00 £33.93 £53.75
90th Percentile £50.00 £58.75 £65.00
England median hourly rate £32.85 £37.50 £23.08
% change year-on-year -12.40% +62.51% -12.55%

Social Media
Job Vacancy Trend in the Midlands

Job postings citing Social Media as a proportion of all IT jobs advertised in the Midlands.

Job vacancy trend for Social Media in the Midlands

Social Media
Contractor Daily Rate Trend in the Midlands

3-month moving average daily rate quoted in jobs citing Social Media in the Midlands.

Daily rate trend for Social Media in the Midlands

Social Media
Contractor Hourly Rate Trend in the Midlands

3-month moving average hourly rates quoted in jobs citing Social Media in the Midlands.

Hourly rate trend for Social Media in the Midlands

Social Media
Contract Job Locations in the Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the Midlands region over the 6 months to 27 June 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
West Midlands +9 5 £550 -8.33% 54
East Midlands - 2 £500 - 26
Social Media
England

Social Media
Co-occurring Skills and Capabilities in the Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (14.29%) CMS
Applications
1 1 (14.29%) Adobe Illustrator
1 1 (14.29%) InDesign
1 1 (14.29%) Photoshop
Business Applications
1 2 (28.57%) Sprinklr
Cloud Services
1 4 (57.14%) Adobe Analytics
1 4 (57.14%) Google Analytics
2 1 (14.29%) SaaS
Development Applications
1 1 (14.29%) Dreamweaver
General
1 7 (100.00%) Marketing
2 6 (85.71%) Social Skills
3 4 (57.14%) Brand Awareness
3 4 (57.14%) Finance
3 4 (57.14%) Public Sector
4 2 (28.57%) Analytical Skills
5 1 (14.29%) Banking
5 1 (14.29%) Documentation Skills
5 1 (14.29%) Influencing Skills
5 1 (14.29%) Publishing
5 1 (14.29%) Retail
Job Titles
1 4 (57.14%) Campaign Manager
2 2 (28.57%) Consultant
2 2 (28.57%) Implementation Consultant
3 1 (14.29%) Lead
Libraries, Frameworks & Software Standards
1 2 (28.57%) CSS
1 2 (28.57%) HTML
2 1 (14.29%) Flash
Miscellaneous
1 2 (28.57%) Enterprise Software
2 1 (14.29%) Blog
2 1 (14.29%) Data Protection Act
2 1 (14.29%) Management Information System
Processes & Methodologies
1 6 (85.71%) Analytics
2 5 (71.43%) Data Analytics
2 5 (71.43%) Stakeholder Management
2 5 (71.43%) Storytelling
3 4 (57.14%) B2B
3 4 (57.14%) Campaign Management
3 4 (57.14%) Content Development
3 4 (57.14%) Demand Generation
3 4 (57.14%) Intelligent Automation
3 4 (57.14%) Lead Generation
3 4 (57.14%) Marketing Automation
3 4 (57.14%) Multichannel Marketing
3 4 (57.14%) Performance Measurement
3 4 (57.14%) Performance Metrics
3 4 (57.14%) Software Engineering
3 4 (57.14%) Strategic Planning
4 2 (28.57%) Content Management
4 2 (28.57%) Social Media Management
4 2 (28.57%) Software Deployment
4 2 (28.57%) Web Usability
Programming Languages
1 2 (28.57%) JavaScript
1 2 (28.57%) SQL
Qualifications
1 1 (14.29%) Computer Science Degree
1 1 (14.29%) Degree
1 1 (14.29%) ITIL Certification
Vendors
1 5 (71.43%) Adobe
2 4 (57.14%) Google
3 2 (28.57%) Facebook
3 2 (28.57%) Instagram
3 2 (28.57%) Twitter
3 2 (28.57%) YouTube
4 1 (14.29%) Avaya
4 1 (14.29%) Genesys