Period
to 18 November 2017

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the Midlands. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 18 November 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England > Midlands
6 months to
18 Nov 2017
Same period 2016 Same period 2015
Rank 109 115 82
Rank change year-on-year +6 -33 +10
Contract jobs citing Marketing 145 177 179
As % of all contract IT jobs advertised in the Midlands 1.78% 1.80% 2.10%
As % of the General category 5.82% 5.72% 6.25%
Number of daily rates quoted 103 95 123
Midlands median daily rate £388 £400 £350
Median daily rate % change year-on-year -3.13% +14.29% -3.85%
10th Percentile £213 £206 £113
90th Percentile £538 £575 £543
England median daily rate £430 £400 £375
% change year-on-year +7.50% +6.67% +7.14%
Number of hourly rates quoted 2 1 7
Midlands median hourly rate £40.25 £15.50 £8.00
Median hourly rate % change year-on-year +159.68% +93.75% -74.60%
England median hourly rate £27.13 £20.00 £22.50
% change year-on-year +35.63% -11.11% +2.27%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the Midlands with a requirement for common skills.

All General Skills
Midlands
Contract vacancies with a requirement for common skills 2490 3097 2862
As % of all contract IT jobs advertised in the Midlands 30.63% 31.54% 33.63%
Number of daily rates quoted 1559 2014 1720
Midlands median daily rate £400 £405 £400
Median daily rate % change year-on-year -1.23% +1.25% +5.26%
10th Percentile £232 £250 £245
90th Percentile £561 £575 £554
England median daily rate £475 £450 £433
% change year-on-year +5.56% +4.05% +1.76%
Number of hourly rates quoted 101 95 144
Midlands median hourly rate £28.50 £17.50 £22.75
Median hourly rate % change year-on-year +62.86% -23.08% -20.70%
10th Percentile £10.29 £8.76 £11.48
90th Percentile £45.43 £43.55 £43.75
England median hourly rate £25.31 £24.50 £24.54
% change year-on-year +3.31% -0.16% +13.98%

Marketing
Job Vacancy Trend in the Midlands

Job postings citing Marketing as a percentage of all IT jobs advertised in the Midlands.

Job vacancy trend for Marketing in the Midlands

Marketing
Contractor Daily Rate Trend in the Midlands

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in the Midlands.

Contractor daily rate trend for Marketing in the Midlands

Marketing
Contractor Daily Rate Histogram in the Midlands

The daily rate distribution of IT jobs citing Marketing in the Midlands over the 6 months to 18 November 2017.

Contractor daily rate histogram for Marketing in the Midlands

Marketing
Contractor Hourly Rate Trend in the Midlands

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in the Midlands.

Contractor hourly rate trend for Marketing in the Midlands

Marketing
Contractor Hourly Rate Histogram in the Midlands

The hourly rate distribution of IT jobs citing Marketing in the Midlands over the 6 months to 18 November 2017.

Contractor hourly rate histogram for Marketing in the Midlands

Marketing
Contract Job Locations in the Midlands

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the Midlands region over the 6 months to 18 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Midlands +11 81 £400 +6.67% 20
East Midlands +2 60 £363 -9.38% 16
Marketing
England

For the 6 months to 18 November 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Midlands region with a requirement for Marketing.

1 54 (37.24%) Finance
2 51 (35.17%) Digital Marketing
3 34 (23.45%) Programme Management
4 31 (21.38%) Manufacturing
4 31 (21.38%) Telecoms
5 29 (20.00%) SAP
6 27 (18.62%) Business Intelligence
7 24 (16.55%) CRM
8 23 (15.86%) Electronics
9 22 (15.17%) Stakeholder Management
9 22 (15.17%) Project Management
10 21 (14.48%) E-Commerce
10 21 (14.48%) Analytical Skills
11 20 (13.79%) Agile Software Development
12 17 (11.72%) Retail
13 15 (10.34%) .NET
14 13 (8.97%) HTML
14 13 (8.97%) CSS
14 13 (8.97%) Salesforce.com
14 13 (8.97%) CMS
14 13 (8.97%) Legal
14 13 (8.97%) SEO
14 13 (8.97%) Content Management
15 11 (7.59%) Automotive
15 11 (7.59%) Analytics
15 11 (7.59%) Git (software)
15 11 (7.59%) Microsoft Azure
16 10 (6.90%) Microsoft
16 10 (6.90%) JavaScript
16 10 (6.90%) SQL

Marketing
Co-occurring IT Skills in the Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 13 (8.97%) CMS
2 3 (2.07%) Confluence
3 2 (1.38%) SAS
3 2 (1.38%) SharePoint
3 2 (1.38%) Sitecore CMS
3 2 (1.38%) Umbraco
3 2 (1.38%) WordPress
4 1 (0.69%) Drupal
Applications
1 4 (2.76%) Adobe Illustrator
1 4 (2.76%) Microsoft Excel
1 4 (2.76%) Photoshop
2 3 (2.07%) Microsoft PowerPoint
2 3 (2.07%) MS Visio
3 2 (1.38%) Adobe Creative Suite
3 2 (1.38%) HipChat
3 2 (1.38%) InVision
4 1 (0.69%) Adobe Captivate
4 1 (0.69%) InDesign
4 1 (0.69%) Microsoft Office
4 1 (0.69%) PaintShop Pro
4 1 (0.69%) UserZoom
Business Applications
1 3 (2.07%) SAP CRM
2 2 (1.38%) Dynamics AX
3 1 (0.69%) Dynamics CRM
3 1 (0.69%) Sage CRM
3 1 (0.69%) Scribe Insight
3 1 (0.69%) WebTrends
Cloud Services
1 11 (7.59%) Microsoft Azure
2 9 (6.21%) Amazon AWS
3 6 (4.14%) Office 365
3 6 (4.14%) PaaS
3 6 (4.14%) SaaS
4 5 (3.45%) Google Analytics
5 2 (1.38%) Amazon EC2
5 2 (1.38%) Amazon S3
5 2 (1.38%) IaaS
6 1 (0.69%) Adobe Analytics
6 1 (0.69%) AdWords
6 1 (0.69%) Azure Active Directory
6 1 (0.69%) Dynamics 365
6 1 (0.69%) Google Cloud Platform
6 1 (0.69%) MailChimp
6 1 (0.69%) Salesforce Sales Cloud
6 1 (0.69%) Salesforce Service Cloud
Communications & Networking
1 3 (2.07%) BGP
1 3 (2.07%) Ethernet
1 3 (2.07%) L2TP
1 3 (2.07%) MPLS
1 3 (2.07%) OSPF
2 1 (0.69%) HTTP
2 1 (0.69%) Internet
2 1 (0.69%) LDAP
2 1 (0.69%) Skype
2 1 (0.69%) SMS
2 1 (0.69%) VPN
Database & Business Intelligence
1 6 (4.14%) SQL Server
2 5 (3.45%) Oracle Database
2 5 (3.45%) Oracle Database 11g
3 4 (2.76%) MongoDB
4 3 (2.07%) Data Warehouse
4 3 (2.07%) SQL Server Integration Services
4 3 (2.07%) SQL Server Reporting Services
5 2 (1.38%) Amazon DynamoDB
5 2 (1.38%) Azure SQL Database
5 2 (1.38%) NoSQL
6 1 (0.69%) Apache Hive
6 1 (0.69%) Microsoft Analysis Services
6 1 (0.69%) MySQL
6 1 (0.69%) PostgreSQL
6 1 (0.69%) SQL Server 2012
6 1 (0.69%) SQL Server 2014
6 1 (0.69%) SQL Server 2016
6 1 (0.69%) SQL Server Analysis Services
Development Applications
1 11 (7.59%) Git (software)
2 3 (2.07%) JIRA
3 2 (1.38%) Cucumber
3 2 (1.38%) Grunt
3 2 (1.38%) gulp
3 2 (1.38%) Jasmine
3 2 (1.38%) MorphX
3 2 (1.38%) Protractor
3 2 (1.38%) TeamCity
3 2 (1.38%) webpack
4 1 (0.69%) Axure RP
4 1 (0.69%) Bitbucket
4 1 (0.69%) Codeship
4 1 (0.69%) Jenkins
4 1 (0.69%) Maven
General
1 54 (37.24%) Finance
2 31 (21.38%) Manufacturing
2 31 (21.38%) Telecoms
3 23 (15.86%) Electronics
4 17 (11.72%) Retail
5 13 (8.97%) Legal
6 11 (7.59%) Automotive
7 10 (6.90%) Banking
8 4 (2.76%) Publishing
9 3 (2.07%) Advertising
10 2 (1.38%) General Ledger
11 1 (0.69%) Law
Job Titles
1 31 (21.38%) Analyst
2 20 (13.79%) Project Manager
3 19 (13.10%) Developer
4 18 (12.41%) Business Analyst
5 17 (11.72%) Architect
6 11 (7.59%) Marketing Manager
7 8 (5.52%) IT Manager
8 7 (4.83%) IT Analyst
8 7 (4.83%) Marketing Executive
9 6 (4.14%) Business IT Analyst
9 6 (4.14%) Content Manager
9 6 (4.14%) Designer
9 6 (4.14%) Digital Executive
9 6 (4.14%) Digital Marketing Executive
9 6 (4.14%) Digital Project Manager
9 6 (4.14%) IT Business Analyst
10 5 (3.45%) Operations Manager
10 5 (3.45%) Technical Architect
10 5 (3.45%) Web Content Editor
10 5 (3.45%) Web Editor
Libraries, Frameworks & Software Standards
1 15 (10.34%) .NET
2 13 (8.97%) CSS
2 13 (8.97%) HTML
3 7 (4.83%) HTML5
3 7 (4.83%) jQuery
4 6 (4.14%) CSS3
4 6 (4.14%) REST
5 5 (3.45%) Node.js
6 4 (2.76%) ASP.NET Web API
6 4 (2.76%) Web Services
7 3 (2.07%) React
7 3 (2.07%) Sass
7 3 (2.07%) Visualforce
8 2 (1.38%) .NET Core
8 2 (1.38%) Highcharts JS
8 2 (1.38%) Kafka
8 2 (1.38%) LESS
8 2 (1.38%) SOAP
8 2 (1.38%) Twitter Bootstrap
9 1 (0.69%) J2EE
Miscellaneous
1 21 (14.48%) Analytical Skills
2 8 (5.52%) Social Media
2 8 (5.52%) User Experience
3 6 (4.14%) Management Information System
4 5 (3.45%) Data Centre
5 4 (2.76%) Computer Science
5 4 (2.76%) Credit Risk
6 3 (2.07%) Mobile App
7 2 (1.38%) Marketing Technology
7 2 (1.38%) NHS
8 1 (0.69%) Animation
8 1 (0.69%) Data Structures
8 1 (0.69%) Driving Licence
8 1 (0.69%) FMCG
8 1 (0.69%) Photography
8 1 (0.69%) Replication
8 1 (0.69%) Virtual Team
Operating Systems
1 4 (2.76%) Windows
2 3 (2.07%) Linux
3 2 (1.38%) Amazon Linux
3 2 (1.38%) Android
3 2 (1.38%) Apple iOS
3 2 (1.38%) Ubuntu
3 2 (1.38%) Unix
4 1 (0.69%) Windows 10
4 1 (0.69%) Windows 7
4 1 (0.69%) Windows 8
4 1 (0.69%) Windows Server
4 1 (0.69%) Windows Server 2012
Processes & Methodologies
1 51 (35.17%) Digital Marketing
2 34 (23.45%) Programme Management
3 27 (18.62%) Business Intelligence
4 24 (16.55%) CRM
5 22 (15.17%) Project Management
5 22 (15.17%) Stakeholder Management
6 21 (14.48%) E-Commerce
7 20 (13.79%) Agile Software Development
8 13 (8.97%) Content Management
8 13 (8.97%) SEO
9 11 (7.59%) Analytics
10 10 (6.90%) TDD
11 9 (6.21%) Migration
11 9 (6.21%) Risk Management
12 8 (5.52%) Change Management
12 8 (5.52%) DevOps
13 7 (4.83%) Microservices
14 6 (4.14%) Business Analysis
14 6 (4.14%) Campaign Management
14 6 (4.14%) Prototyping
Programming Languages
1 10 (6.90%) JavaScript
1 10 (6.90%) SQL
2 9 (6.21%) C#
3 4 (2.76%) Java
4 2 (1.38%) C
4 2 (1.38%) PHP
4 2 (1.38%) Python
4 2 (1.38%) R
4 2 (1.38%) X++
5 1 (0.69%) Apex Code
5 1 (0.69%) PHP 4
5 1 (0.69%) PHP 5
5 1 (0.69%) T-SQL
5 1 (0.69%) VB.NET
Qualifications
1 6 (4.14%) Degree
2 1 (0.69%) APMP
2 1 (0.69%) AWS Certification
2 1 (0.69%) Computer Science Degree
2 1 (0.69%) ITIL Certification
2 1 (0.69%) Numerate Degree
Quality Assurance & Compliance
1 3 (2.07%) GDPR
1 3 (2.07%) PMO
1 3 (2.07%) QA
2 1 (0.69%) Data Quality
2 1 (0.69%) GCP
2 1 (0.69%) ISO/IEC 27001
2 1 (0.69%) PCI DSS
System Software
1 6 (4.14%) Active Directory
1 6 (4.14%) Docker
Systems Management
1 2 (1.38%) Ansible
2 1 (0.69%) HP Quality Center
2 1 (0.69%) Kubernetes
Vendors
1 29 (20.00%) SAP
2 13 (8.97%) Salesforce.com
3 10 (6.90%) Microsoft
4 6 (4.14%) Google
4 6 (4.14%) Oracle
5 5 (3.45%) VMware
6 4 (2.76%) Adobe
7 3 (2.07%) Cisco
7 3 (2.07%) Juniper
7 3 (2.07%) Sitecore
8 2 (1.38%) Facebook
9 1 (0.69%) Ariba
9 1 (0.69%) CA Agile Central
9 1 (0.69%) Hitwise
9 1 (0.69%) HP
9 1 (0.69%) Omniture
9 1 (0.69%) Sage
9 1 (0.69%) ServiceNow