The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in the Midlands. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 3 months to 24 June 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
England / Midlands
3 months to
24 Jun 2017
Same period 2016 Same period 2015
Rank 13 26 24
Rank change year-on-year +13 -2  
Contract jobs citing Marketing 6 3 2
As % of all contract IT jobs advertised in the Midlands 6.00% 1.60% 1.16%
As % of the General category 15.38% 5.08% 3.17%
Number of daily rates quoted 5 3 2
Median daily rate £375 £350 £581
Median daily rate % change year-on-year +7.14% -39.78%  
UK excluding London median daily rate £425 £375 £350
% change year-on-year +13.33% +7.14%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £20.00 £18.00 £22.50
% change year-on-year +11.11% -20.00%  

Marketing is in the common skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in the Midlands with a requirement for common skills.

General Skills
Midlands
Contract job vacancies with a requirement for common skills 39 59 63
As % of all contract IT job vacancies advertised in the Midlands 39.00% 31.55% 36.63%
Number of daily rates quoted 17 45 22
Median daily rate £500 £500 £550
Median daily rate % change year-on-year - -9.09%  
90% offered a daily rate of more than £370 £350 £264
10% offered a daily rate of more than £575 £625 £745
UK excluding London median daily rate £415 £400 £400
% change year-on-year +3.75% -  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £30.00 £24.38 £22.67
% change year-on-year +23.07% +7.54%  

Marketing
Job Vacancy Trend in the Midlands

The job posting trend of jobs advertised in the Midlands citing Marketing as a proportion of all contract or permanent IT jobs with a match in the General category.

Job vacancy trend for Marketing in the Midlands

Marketing
Contractor Daily Rate Trend in the Midlands

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in the Midlands.

Contractor daily rate trend for Marketing in the Midlands

Marketing
Contractor Daily Rate Histogram in the Midlands

The daily rate distribution of IT jobs citing Marketing in the Midlands over the 3 months to 24 June 2017.

Contractor daily rate histogram for Marketing in the Midlands

Marketing
Contractor Hourly Rate Trend in the Midlands

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in the Midlands.

Contractor hourly rate trend for Marketing in the Midlands

For the 6 months to 24 June 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Midlands region with a requirement for Marketing.

1 3 (42.86%) CRM
1 3 (42.86%) Adobe
2 2 (28.57%) Salesforce.com
2 2 (28.57%) Stakeholder Management
2 2 (28.57%) Business Analysis
2 2 (28.57%) Adobe Analytics
2 2 (28.57%) Analytics
2 2 (28.57%) User Stories
2 2 (28.57%) User Experience
2 2 (28.57%) SAP
3 1 (14.29%) Multichannel Retail
3 1 (14.29%) Personalization
3 1 (14.29%) IT Strategy
3 1 (14.29%) Analytical Skills
3 1 (14.29%) Mobile First
3 1 (14.29%) Front End Development
3 1 (14.29%) Adobe Campaign
3 1 (14.29%) Salesforce Marketing Cloud
3 1 (14.29%) Adobe Experience Manager
3 1 (14.29%) Technical Architecture
3 1 (14.29%) Problem Management
3 1 (14.29%) Retail
3 1 (14.29%) Finance
3 1 (14.29%) Manufacturing
3 1 (14.29%) Project Management
3 1 (14.29%) E-Commerce
3 1 (14.29%) IBM

Marketing
Co-occurring IT Skills in the Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (14.29%) Adobe Experience Manager
Business Applications
1 1 (14.29%) Adobe Campaign
Cloud Services
1 2 (28.57%) Adobe Analytics
General
1 1 (14.29%) Finance
1 1 (14.29%) Manufacturing
1 1 (14.29%) Retail
Job Titles
1 3 (42.86%) Architect
2 2 (28.57%) Analytics Developer
2 2 (28.57%) Developer
2 2 (28.57%) Salesforce Architect
2 2 (28.57%) Technical Architect
3 1 (14.29%) Analyst
3 1 (14.29%) Business Analyst
3 1 (14.29%) Business Manager
3 1 (14.29%) Business Relationship Manager
3 1 (14.29%) Enterprise Architect
3 1 (14.29%) Portfolio Manager
3 1 (14.29%) Relationships Manager
3 1 (14.29%) Salesforce Technical Architect
3 1 (14.29%) Solutions Architect
3 1 (14.29%) Technical Solutions Architect
Miscellaneous
1 2 (28.57%) User Experience
2 1 (14.29%) Analytical Skills
Processes & Methodologies
1 3 (42.86%) CRM
2 2 (28.57%) Analytics
2 2 (28.57%) Business Analysis
2 2 (28.57%) Stakeholder Management
2 2 (28.57%) User Stories
3 1 (14.29%) E-Commerce
3 1 (14.29%) Front End Development
3 1 (14.29%) IT Strategy
3 1 (14.29%) Mobile First
3 1 (14.29%) Multichannel Retail
3 1 (14.29%) Personalization
3 1 (14.29%) Problem Management
3 1 (14.29%) Project Management
3 1 (14.29%) Technical Architecture
Vendors
1 3 (42.86%) Adobe
2 2 (28.57%) Salesforce.com
2 2 (28.57%) SAP
3 1 (14.29%) IBM
3 1 (14.29%) Salesforce Marketing Cloud