Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 29 November 2025, with comparisons to the same periods in the previous two years.

6 months to
29 Nov 2025
Same period 2024 Same period 2023
Rank 291 182 243
Rank change year-on-year -109 +61 +85
Contract jobs citing Digital Marketing 267 434 393
As % of all contract jobs in England 0.87% 1.40% 1.01%
As % of the Processes & Methodologies category 0.97% 1.60% 1.14%
Number of daily rates quoted 144 252 290
10th Percentile £154 £235 £205
25th Percentile £170 £306 £353
Median daily rate (50th Percentile) £450 £513 £538
Median % change year-on-year -12.20% -4.65% +2.38%
75th Percentile £575 £642 £650
90th Percentile £675 £775 £738
UK median daily rate £406 £510 £538
% change year-on-year -20.34% -5.12% +1.42%
Number of hourly rates quoted 45 11 13
10th Percentile £17.43 £24.50 -
25th Percentile £20.40 £25.88 £17.00
Median hourly rate £23.58 £31.00 £27.50
Median % change year-on-year -23.95% +12.73% -29.49%
75th Percentile £25.00 £46.75 £32.50
90th Percentile £49.45 £76.25 £37.50
UK median hourly rate £23.66 £27.25 £28.25
% change year-on-year -13.17% -3.54% -27.56%

All Process and Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 27,575 27,131 34,572
As % of all contract IT jobs advertised in England 89.77% 87.57% 88.74%
Number of daily rates quoted 17,561 16,585 23,601
10th Percentile £300 £313 £313
25th Percentile £405 £418 £425
Median daily rate (50th Percentile) £502 £525 £550
Median % change year-on-year -4.48% -4.55% -
75th Percentile £625 £650 £650
90th Percentile £725 £750 £750
UK median daily rate £500 £525 £533
% change year-on-year -4.76% -1.50% -3.09%
Number of hourly rates quoted 1,784 990 1,459
10th Percentile £15.00 £15.22 £14.63
25th Percentile £17.88 £20.27 £19.18
Median hourly rate £25.15 £35.02 £44.50
Median % change year-on-year -28.17% -21.31% +19.85%
75th Percentile £50.00 £65.00 £65.00
90th Percentile £68.75 £75.00 £77.50
UK median hourly rate £25.15 £33.04 £43.84
% change year-on-year -23.87% -24.65% +25.26%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 29 November 2025.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 29 November 2025.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 29 November 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -12 118 £388 -3.13% 73
South West -25 46 £600 +4.80% 18
South East -75 32 £400 -36.00% 76
North of England -37 25 £175 -51.72% 18
East of England -9 18 £178 -61.10% 21
Midlands -42 16 £158 -64.77% 19
East Midlands -5 11 £158 -10.00% 9
North West -23 11 £175 -65.00% 13
Yorkshire -21 8 £565 +2.73% 5
North East -10 6 £175 -50.00%
West Midlands -41 5 £125 -72.16% 9
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 13 (4.87%) CMS
2 6 (2.25%) WordPress
3 5 (1.87%) SharePoint
4 3 (1.12%) Confluence
5 2 (0.75%) Adobe Experience Manager
5 2 (0.75%) Apache
5 2 (0.75%) Apache Spark
5 2 (0.75%) Umbraco
6 1 (0.37%) Drupal
6 1 (0.37%) Microsoft Exchange
Applications
1 29 (10.86%) Microsoft Office
2 16 (5.99%) Microsoft Excel
3 6 (2.25%) Microsoft PowerPoint
4 4 (1.50%) Microsoft Project
4 4 (1.50%) Trello
5 3 (1.12%) Notion
5 3 (1.12%) Spreadsheet
Business Applications
1 5 (1.87%) Shopify
2 2 (0.75%) Dynamics CRM
2 2 (0.75%) Eloqua
3 1 (0.37%) Primavera
3 1 (0.37%) Workfront
Cloud Services
1 33 (12.36%) Microsoft 365
2 26 (9.74%) Azure
3 24 (8.99%) AWS
4 18 (6.74%) GCP
5 15 (5.62%) Google Analytics
6 12 (4.49%) SaaS
7 7 (2.62%) Google Ads
7 7 (2.62%) Power Platform
8 6 (2.25%) Asana
8 6 (2.25%) GitHub
8 6 (2.25%) GitHub Actions
9 5 (1.87%) Entra ID
9 5 (1.87%) Figma
10 4 (1.50%) Wix.com
11 3 (1.12%) Adobe Analytics
11 3 (1.12%) Canva
11 3 (1.12%) ChatGPT
11 3 (1.12%) Zapier
12 2 (0.75%) Dynamics 365
12 2 (0.75%) OneDrive
Communications & Networking
1 23 (8.61%) Wireless
2 5 (1.87%) DNS
3 4 (1.50%) Unified Communications
3 4 (1.50%) VPN
4 3 (1.12%) HTTP
5 2 (0.75%) BGP
5 2 (0.75%) Firewall
5 2 (0.75%) Intranet
5 2 (0.75%) Junos
5 2 (0.75%) LAN
5 2 (0.75%) OSPF
5 2 (0.75%) TCP/IP
5 2 (0.75%) VLAN
5 2 (0.75%) WAN
6 1 (0.37%) DHCP
6 1 (0.37%) Internet
6 1 (0.37%) Network Security
6 1 (0.37%) NGN
6 1 (0.37%) SD-WAN
Database & Business Intelligence
1 5 (1.87%) Power BI
2 4 (1.50%) Electronic Patient Records
2 4 (1.50%) PostgreSQL
2 4 (1.50%) Tableau
3 3 (1.12%) Looker
3 3 (1.12%) MySQL
3 3 (1.12%) Oracle Database
4 2 (0.75%) Data Warehouse
4 2 (0.75%) Metadata
4 2 (0.75%) Oracle Database 12c
5 1 (0.37%) Data Lake
5 1 (0.37%) Data Mining
5 1 (0.37%) Qlik Sense
5 1 (0.37%) SQL Server
Development Applications
1 10 (3.75%) JIRA
2 7 (2.62%) Jenkins
3 5 (1.87%) Git
4 4 (1.50%) Clang
4 4 (1.50%) GCC
5 3 (1.12%) Browser DevTools
5 3 (1.12%) JUnit
5 3 (1.12%) Storybook
5 3 (1.12%) Vite
5 3 (1.12%) webpack
6 2 (0.75%) Mercurial
6 2 (0.75%) Subversion
7 1 (0.37%) Artifactory
7 1 (0.37%) GitLab
7 1 (0.37%) GoCD
7 1 (0.37%) Postman
7 1 (0.37%) Rational DOORS
7 1 (0.37%) Rational Rhapsody
7 1 (0.37%) Sonatype Nexus
General
1 267 (100.00%) Marketing
2 190 (71.16%) Finance
3 183 (68.54%) Electronics
4 180 (67.42%) Manufacturing
4 180 (67.42%) Public Sector
4 180 (67.42%) Telecoms
5 105 (39.33%) Social Skills
6 40 (14.98%) Analytical Skills
7 12 (4.49%) Advertising
8 9 (3.37%) Brand Awareness
8 9 (3.37%) Italian Language
9 8 (3.00%) Documentation Skills
10 7 (2.62%) Organisational Skills
10 7 (2.62%) Retail
11 6 (2.25%) Legal
11 6 (2.25%) Presentation Skills
12 4 (1.50%) Banking
13 3 (1.12%) Digital Health
13 3 (1.12%) German Language
13 3 (1.12%) Health Technology
Job Titles
1 38 (14.23%) IT Support
2 31 (11.61%) Desktop Support
3 28 (10.49%) 2nd Line Desktop Support
3 28 (10.49%) 2nd Line Support
3 28 (10.49%) SC Cleared Desktop Support
4 20 (7.49%) Consultant
5 18 (6.74%) IT Engineer
5 18 (6.74%) Migration Engineer
6 16 (5.99%) Marketing Manager
6 16 (5.99%) Project Manager
6 16 (5.99%) Senior
7 15 (5.62%) Analyst
7 15 (5.62%) Architect
7 15 (5.62%) Support Engineer
8 14 (5.24%) Windows Engineer
9 13 (4.87%) Lead
10 11 (4.12%) Coordinator
11 10 (3.75%) Senior Manager
12 9 (3.37%) Developer
12 9 (3.37%) Security Consultant
Libraries, Frameworks & Software Standards
1 9 (3.37%) React
2 8 (3.00%) SailPoint
3 7 (2.62%) CSS
3 7 (2.62%) HTML
4 6 (2.25%) REST
5 3 (1.12%) .NET
5 3 (1.12%) AngularJS
5 3 (1.12%) GatsbyJS
5 3 (1.12%) HTML5
5 3 (1.12%) Jest
5 3 (1.12%) Next.js
5 3 (1.12%) Parceljs
5 3 (1.12%) React Native
5 3 (1.12%) RESTful
5 3 (1.12%) Sass
5 3 (1.12%) Spring
5 3 (1.12%) Spring Boot
5 3 (1.12%) Vitest
5 3 (1.12%) Vue
6 2 (0.75%) NumPy
Miscellaneous
1 25 (9.36%) Data Centre
2 15 (5.62%) Onboarding
3 12 (4.49%) Marketing Technology
4 11 (4.12%) NHS
4 11 (4.12%) Web Conferencing
5 9 (3.37%) Social Media
6 7 (2.62%) Blog
6 7 (2.62%) CMDB
6 7 (2.62%) Product Ownership
7 6 (2.25%) Analytical Mindset
7 6 (2.25%) Digital Media
8 5 (1.87%) Cyber Defence
8 5 (1.87%) Mobile App
9 4 (1.50%) Cyber Threat
9 4 (1.50%) Legacy Systems
9 4 (1.50%) PMI
10 3 (1.12%) Distributed Systems
10 3 (1.12%) Enterprise Software
10 3 (1.12%) Midjourney
11 2 (0.75%) Life Science
Operating Systems
1 24 (8.99%) Mac OS
2 23 (8.61%) Android
3 20 (7.49%) Windows
4 15 (5.62%) Windows 10
5 10 (3.75%) Linux
6 3 (1.12%) Windows Server
7 2 (0.75%) Unix
8 1 (0.37%) Apple iOS
Processes & Methodologies
1 185 (69.29%) Business Intelligence
2 181 (67.79%) Programme Management
3 42 (15.73%) Migration
4 39 (14.61%) Analytics
5 37 (13.86%) Stakeholder Management
6 35 (13.11%) Problem-Solving
7 33 (12.36%) Agile
7 33 (12.36%) Workflow
8 31 (11.61%) Workflow Management
9 27 (10.11%) CRM
9 27 (10.11%) Marketing Strategy
10 26 (9.74%) Logistics
11 24 (8.99%) Project Management
11 24 (8.99%) Stakeholder Engagement
12 23 (8.61%) User Experience
13 22 (8.24%) AI
14 20 (7.49%) CI/CD
15 17 (6.37%) Service Delivery
16 16 (5.99%) Continuous Improvement
16 16 (5.99%) DevOps
Programming Languages
1 13 (4.87%) PowerShell
1 13 (4.87%) Python
2 11 (4.12%) Java
3 10 (3.75%) SQL
4 9 (3.37%) JavaScript
5 8 (3.00%) C++
6 7 (2.62%) TypeScript
7 6 (2.25%) C
8 4 (1.50%) Bash
9 3 (1.12%) BeanShell
9 3 (1.12%) C#
9 3 (1.12%) PL/SQL
10 2 (0.75%) Go
10 2 (0.75%) PHP
11 1 (0.37%) R
11 1 (0.37%) SystemVerilog
11 1 (0.37%) Tcl
Qualifications
1 122 (45.69%) Security Cleared
2 112 (41.95%) SC Cleared
3 22 (8.24%) DV Cleared
4 15 (5.62%) Degree
5 11 (4.12%) CISSP
6 8 (3.00%) CESG Certified Professional
7 6 (2.25%) CISM
7 6 (2.25%) PMI Certification
8 5 (1.87%) ISO 27001 Lead Auditor
9 3 (1.12%) Azure Certification
9 3 (1.12%) CCNP
9 3 (1.12%) Cisco Certification
9 3 (1.12%) CLAS
9 3 (1.12%) Master's Degree
10 2 (0.75%) CCNA
10 2 (0.75%) JNCIA
10 2 (0.75%) JNCIP
10 2 (0.75%) JNCIS
10 2 (0.75%) PMP
10 2 (0.75%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 20 (7.49%) Accessibility
2 11 (4.12%) ISO/IEC 27001
3 10 (3.75%) GDPR
4 8 (3.00%) NCSC
4 8 (3.00%) PMO
4 8 (3.00%) QA
4 8 (3.00%) RMADS
5 7 (2.62%) Data Quality
6 6 (2.25%) JSP 440
7 4 (1.50%) NIST
7 4 (1.50%) WCAG
8 3 (1.12%) PERC
9 2 (0.75%) California Consumer Privacy Act
9 2 (0.75%) Def Stans
9 2 (0.75%) IEC 61508
9 2 (0.75%) ISO 26262
9 2 (0.75%) Sarbanes-Oxley
9 2 (0.75%) SLA
10 1 (0.37%) FISMA
10 1 (0.37%) ISO 9001
System Software
1 13 (4.87%) Active Directory
2 5 (1.87%) Docker
3 2 (0.75%) Oracle RAC
3 2 (0.75%) VMware ESXi
3 2 (0.75%) VMware Infrastructure
4 1 (0.37%) Firmware
4 1 (0.37%) Hyper-V
4 1 (0.37%) vSphere
Systems Management
1 3 (1.12%) Ansible
1 3 (1.12%) Data Guard
1 3 (1.12%) Oracle Enterprise Manager
1 3 (1.12%) Oracle RMAN
1 3 (1.12%) Terraform
1 3 (1.12%) vRealize
2 2 (0.75%) Puppet
2 2 (0.75%) Single Sign-On
2 2 (0.75%) vCenter Server
3 1 (0.37%) FreeIPA
3 1 (0.37%) Kubernetes
3 1 (0.37%) Microsoft Intune
3 1 (0.37%) SCCM
3 1 (0.37%) SCOM
3 1 (0.37%) Systems Management Server (SMS)
Vendors
1 180 (67.42%) SAP
2 35 (13.11%) Microsoft
3 34 (12.73%) Cisco
4 24 (8.99%) Apple
5 23 (8.61%) Dell
5 23 (8.61%) Google
5 23 (8.61%) HP
5 23 (8.61%) Salesforce
6 10 (3.75%) Adobe
7 8 (3.00%) HubSpot
8 6 (2.25%) ServiceNow
8 6 (2.25%) VMware
9 5 (1.87%) Facebook
9 5 (1.87%) Marketo
9 5 (1.87%) Remedy
10 3 (1.12%) Amplitude
10 3 (1.12%) Computacenter
10 3 (1.12%) mParticle
10 3 (1.12%) Oracle
10 3 (1.12%) YouTube