Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 19 November 2025, with comparisons to the same periods in the previous two years.

 6 months to
19 Nov 2025		 Same period 2024 Same period 2023
Rank 290 191 252
Rank change year-on-year -99 +61 +87
Contract jobs citing Digital Marketing 268 406 378
As % of all contract jobs in England 0.88% 1.32% 0.96%
As % of the Processes & Methodologies category 0.98% 1.52% 1.08%
Number of daily rates quoted 145 233 279
10th Percentile £154 £243 £205
25th Percentile £170 £313 £363
Median daily rate (50th Percentile) £440 £525 £525
Median % change year-on-year -16.19% - -
75th Percentile £575 £688 £650
90th Percentile £675 £775 £738
UK median daily rate £400 £520 £525
% change year-on-year -23.08% -0.95% -
Number of hourly rates quoted 46 10 15
10th Percentile £17.15 £23.62 £17.00
25th Percentile £20.38 £26.38 £19.13
Median hourly rate £23.75 £31.25 £29.00
Median % change year-on-year -24.00% +7.76% -25.64%
75th Percentile £26.69 £53.75 £35.63
90th Percentile £52.19 £83.50 £52.70
UK median hourly rate £23.88 £28.00 £29.50
% change year-on-year -14.73% -5.08% -24.36%

All Process and Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 27,423 26,780 34,861
As % of all contract IT jobs advertised in England 90.24% 86.85% 88.71%
Number of daily rates quoted 17,402 16,344 23,845
10th Percentile £300 £313 £313
25th Percentile £405 £413 £425
Median daily rate (50th Percentile) £505 £525 £545
Median % change year-on-year -3.81% -3.67% -0.91%
75th Percentile £625 £644 £650
90th Percentile £725 £750 £750
UK median daily rate £500 £525 £530
% change year-on-year -4.76% -0.94% -3.64%
Number of hourly rates quoted 1,814 958 1,475
10th Percentile £14.81 £15.10 £14.45
25th Percentile £17.87 £20.30 £19.06
Median hourly rate £25.15 £37.25 £45.00
Median % change year-on-year -32.48% -17.22% +28.57%
75th Percentile £48.75 £65.00 £65.00
90th Percentile £68.75 £74.79 £77.50
UK median hourly rate £25.15 £35.00 £44.50
% change year-on-year -28.14% -21.35% +27.14%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 19 November 2025.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 19 November 2025.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 19 November 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year		 Matching
Contract
IT Job Ads		 Median
Daily Rate
Past 6 Months		 Median Daily Rate
% Change
on Same Period
Last Year		 Live
Jobs
London -29 114 £350 -12.50% 148
South West -21 50 £625 +8.70% 21
South East -70 33 £400 -36.00% 57
North of England -30 23 £175 -50.00% 26
East of England -13 17 £178 -61.10% 20
Midlands -41 16 £158 -64.92% 19
East Midlands -11 11 £158 -10.00% 8
North West -23 9 £175 -65.00% 18
Yorkshire - 8 £565 - 7
North East -6 6 £175 -46.97% 1
West Midlands -41 5 £125 -72.57% 10
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 15 (5.60%) CMS
2 6 (2.24%) WordPress
3 4 (1.49%) SharePoint
4 3 (1.12%) Adobe Experience Manager
4 3 (1.12%) Confluence
4 3 (1.12%) Umbraco
5 2 (0.75%) Apache
5 2 (0.75%) Apache Spark
5 2 (0.75%) Microsoft Exchange
6 1 (0.37%) Drupal
Applications
1 29 (10.82%) Microsoft Office
2 16 (5.97%) Microsoft Excel
3 6 (2.24%) Microsoft PowerPoint
4 4 (1.49%) Microsoft Project
4 4 (1.49%) Trello
5 3 (1.12%) Notion
5 3 (1.12%) Spreadsheet
6 1 (0.37%) Photoshop
Business Applications
1 5 (1.87%) Shopify
2 2 (0.75%) Dynamics CRM
2 2 (0.75%) Eloqua
3 1 (0.37%) Primavera
3 1 (0.37%) Workfront
Cloud Services
1 33 (12.31%) Microsoft 365
2 24 (8.96%) Azure
3 22 (8.21%) AWS
4 17 (6.34%) Google Analytics
5 15 (5.60%) GCP
6 12 (4.48%) SaaS
7 7 (2.61%) Google Ads
8 6 (2.24%) Asana
8 6 (2.24%) GitHub
8 6 (2.24%) GitHub Actions
8 6 (2.24%) Power Platform
9 5 (1.87%) Entra ID
9 5 (1.87%) Figma
10 4 (1.49%) Wix.com
11 3 (1.12%) Adobe Analytics
11 3 (1.12%) Azure DevOps
11 3 (1.12%) Canva
11 3 (1.12%) ChatGPT
11 3 (1.12%) Contentsquare
11 3 (1.12%) Zapier
Communications & Networking
1 23 (8.58%) Wireless
2 5 (1.87%) DNS
3 4 (1.49%) Unified Communications
3 4 (1.49%) VPN
4 3 (1.12%) HTTP
5 2 (0.75%) BGP
5 2 (0.75%) Firewall
5 2 (0.75%) Intranet
5 2 (0.75%) Junos
5 2 (0.75%) LAN
5 2 (0.75%) OSPF
5 2 (0.75%) TCP/IP
5 2 (0.75%) VLAN
5 2 (0.75%) WAN
6 1 (0.37%) Internet
6 1 (0.37%) Network Security
6 1 (0.37%) NGN
6 1 (0.37%) PSTN
6 1 (0.37%) VoIP
6 1 (0.37%) WebEx
Database & Business Intelligence
1 5 (1.87%) Power BI
2 4 (1.49%) Electronic Patient Records
2 4 (1.49%) Metadata
2 4 (1.49%) PostgreSQL
2 4 (1.49%) Tableau
3 3 (1.12%) MySQL
3 3 (1.12%) Oracle Database
4 2 (0.75%) Data Warehouse
4 2 (0.75%) Looker
4 2 (0.75%) Oracle Database 12c
5 1 (0.37%) Data Lake
5 1 (0.37%) Data Mining
5 1 (0.37%) Qlik Sense
5 1 (0.37%) SQL Server
Development Applications
1 9 (3.36%) JIRA
2 7 (2.61%) Jenkins
3 5 (1.87%) Git
4 4 (1.49%) Clang
4 4 (1.49%) GCC
5 3 (1.12%) Browser DevTools
5 3 (1.12%) JUnit
5 3 (1.12%) Storybook
5 3 (1.12%) Vite
5 3 (1.12%) webpack
6 2 (0.75%) Mercurial
6 2 (0.75%) Subversion
7 1 (0.37%) Artifactory
7 1 (0.37%) GitLab
7 1 (0.37%) GoCD
7 1 (0.37%) LabVIEW
7 1 (0.37%) Postman
7 1 (0.37%) Rational DOORS
7 1 (0.37%) Rational Rhapsody
7 1 (0.37%) Sonatype Nexus
General
1 268 (100.00%) Marketing
2 191 (71.27%) Finance
3 182 (67.91%) Electronics
4 180 (67.16%) Manufacturing
4 180 (67.16%) Public Sector
4 180 (67.16%) Telecoms
5 103 (38.43%) Social Skills
6 40 (14.93%) Analytical Skills
7 13 (4.85%) Advertising
8 9 (3.36%) Brand Awareness
9 8 (2.99%) Documentation Skills
10 7 (2.61%) Italian Language
10 7 (2.61%) Organisational Skills
10 7 (2.61%) Retail
11 6 (2.24%) Presentation Skills
12 5 (1.87%) Legal
13 4 (1.49%) Banking
13 4 (1.49%) Publishing
14 3 (1.12%) German Language
14 3 (1.12%) Law
Job Titles
1 38 (14.18%) IT Support
2 31 (11.57%) Desktop Support
3 28 (10.45%) 2nd Line Desktop Support
3 28 (10.45%) 2nd Line Support
3 28 (10.45%) SC Cleared Desktop Support
4 19 (7.09%) Consultant
5 16 (5.97%) IT Engineer
5 16 (5.97%) Marketing Manager
5 16 (5.97%) Migration Engineer
5 16 (5.97%) Senior
5 16 (5.97%) Support Engineer
6 15 (5.60%) Analyst
6 15 (5.60%) Project Manager
7 14 (5.22%) Architect
7 14 (5.22%) Lead
8 12 (4.48%) Windows Engineer
9 11 (4.10%) Coordinator
10 10 (3.73%) Developer
10 10 (3.73%) Security Consultant
10 10 (3.73%) Senior Manager
Libraries, Frameworks & Software Standards
1 9 (3.36%) React
2 8 (2.99%) HTML
2 8 (2.99%) SailPoint
3 7 (2.61%) CSS
4 6 (2.24%) REST
5 4 (1.49%) .NET
6 3 (1.12%) AngularJS
6 3 (1.12%) GatsbyJS
6 3 (1.12%) HTML5
6 3 (1.12%) Jest
6 3 (1.12%) Next.js
6 3 (1.12%) Parceljs
6 3 (1.12%) React Native
6 3 (1.12%) RESTful
6 3 (1.12%) Sass
6 3 (1.12%) Spring
6 3 (1.12%) Spring Boot
6 3 (1.12%) Vitest
6 3 (1.12%) Vue
7 2 (0.75%) PySpark
Miscellaneous
1 25 (9.33%) Data Centre
2 14 (5.22%) Onboarding
3 12 (4.48%) Web Conferencing
4 11 (4.10%) NHS
5 9 (3.36%) Marketing Technology
5 9 (3.36%) Social Media
6 8 (2.99%) Product Ownership
7 7 (2.61%) Blog
7 7 (2.61%) CMDB
8 6 (2.24%) Analytical Mindset
8 6 (2.24%) Digital Media
9 5 (1.87%) Cyber Defence
9 5 (1.87%) Mobile App
10 4 (1.49%) Cyber Threat
10 4 (1.49%) Legacy Systems
10 4 (1.49%) PMI
10 4 (1.49%) Self-Motivation
11 3 (1.12%) Algorithms
11 3 (1.12%) Distributed Systems
11 3 (1.12%) Midjourney
Operating Systems
1 24 (8.96%) Mac OS
2 23 (8.58%) Android
3 20 (7.46%) Windows
4 13 (4.85%) Windows 10
5 10 (3.73%) Linux
6 3 (1.12%) Windows Server
7 2 (0.75%) Unix
8 1 (0.37%) Apple iOS
Processes & Methodologies
1 184 (68.66%) Business Intelligence
2 181 (67.54%) Programme Management
3 38 (14.18%) Analytics
3 38 (14.18%) Migration
3 38 (14.18%) Problem-Solving
4 34 (12.69%) Agile
4 34 (12.69%) Stakeholder Management
5 31 (11.57%) Workflow
6 29 (10.82%) Workflow Management
7 27 (10.07%) CRM
8 26 (9.70%) Marketing Strategy
8 26 (9.70%) Project Management
9 25 (9.33%) User Experience
10 24 (8.96%) Logistics
11 23 (8.58%) Stakeholder Engagement
12 20 (7.46%) CI/CD
13 19 (7.09%) AI
14 18 (6.72%) Service Delivery
15 17 (6.34%) SEO
16 16 (5.97%) Continuous Improvement
Programming Languages
1 15 (5.60%) PowerShell
2 13 (4.85%) Python
3 11 (4.10%) Java
3 11 (4.10%) SQL
4 9 (3.36%) JavaScript
5 8 (2.99%) C++
6 7 (2.61%) TypeScript
7 6 (2.24%) C
8 4 (1.49%) Bash
8 4 (1.49%) C#
9 3 (1.12%) BeanShell
9 3 (1.12%) PL/SQL
10 2 (0.75%) Go
10 2 (0.75%) PHP
11 1 (0.37%) MATLAB
11 1 (0.37%) R
11 1 (0.37%) SystemVerilog
11 1 (0.37%) Tcl
Qualifications
1 123 (45.90%) Security Cleared
2 113 (42.16%) SC Cleared
3 25 (9.33%) DV Cleared
4 15 (5.60%) Degree
5 12 (4.48%) CISSP
6 9 (3.36%) CESG Certified Professional
7 6 (2.24%) CISM
7 6 (2.24%) PMI Certification
8 5 (1.87%) ISO 27001 Lead Auditor
9 4 (1.49%) CLAS
10 3 (1.12%) CCNP
10 3 (1.12%) Cisco Certification
10 3 (1.12%) Master's Degree
11 2 (0.75%) CCNA
11 2 (0.75%) JNCIA
11 2 (0.75%) JNCIP
11 2 (0.75%) JNCIS
11 2 (0.75%) OCP
11 2 (0.75%) Oracle Certification
11 2 (0.75%) PMP
Quality Assurance & Compliance
1 21 (7.84%) Accessibility
2 12 (4.48%) ISO/IEC 27001
3 9 (3.36%) GDPR
3 9 (3.36%) RMADS
4 8 (2.99%) NCSC
4 8 (2.99%) PMO
4 8 (2.99%) QA
5 7 (2.61%) Data Quality
5 7 (2.61%) JSP 440
6 5 (1.87%) NIST
7 4 (1.49%) WCAG
8 3 (1.12%) SLA
9 2 (0.75%) California Consumer Privacy Act
9 2 (0.75%) Def Stans
9 2 (0.75%) IEC 61508
9 2 (0.75%) ISO 26262
9 2 (0.75%) PERC
9 2 (0.75%) Sarbanes-Oxley
10 1 (0.37%) Cyber Essentials
10 1 (0.37%) Cyber Essentials PLUS
System Software
1 12 (4.48%) Active Directory
2 5 (1.87%) Docker
3 2 (0.75%) Oracle RAC
3 2 (0.75%) VMware ESXi
3 2 (0.75%) VMware Infrastructure
4 1 (0.37%) Firmware
4 1 (0.37%) Hyper-V
4 1 (0.37%) vSphere
Systems Management
1 4 (1.49%) Terraform
2 3 (1.12%) Ansible
2 3 (1.12%) Data Guard
2 3 (1.12%) Oracle Enterprise Manager
2 3 (1.12%) Oracle RMAN
2 3 (1.12%) vRealize
3 2 (0.75%) Puppet
3 2 (0.75%) Single Sign-On
3 2 (0.75%) vCenter Server
4 1 (0.37%) FreeIPA
4 1 (0.37%) Kubernetes
4 1 (0.37%) SCCM
4 1 (0.37%) SCOM
4 1 (0.37%) Systems Management Server (SMS)
Vendors
1 180 (67.16%) SAP
2 36 (13.43%) Microsoft
3 34 (12.69%) Cisco
4 25 (9.33%) Google
5 24 (8.96%) Apple
6 23 (8.58%) Dell
6 23 (8.58%) HP
7 22 (8.21%) Salesforce
8 12 (4.48%) Adobe
9 8 (2.99%) HubSpot
10 7 (2.61%) ServiceNow
11 6 (2.24%) VMware
12 5 (1.87%) Facebook
12 5 (1.87%) Marketo
12 5 (1.87%) Remedy
13 3 (1.12%) Amplitude
13 3 (1.12%) Computacenter
13 3 (1.12%) Oracle
13 3 (1.12%) YouTube
14 2 (0.75%) mParticle
276 Digital Marketing jobs in England