Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 14 December 2025, with comparisons to the same periods in the previous two years.

 6 months to
14 Dec 2025		 Same period 2024 Same period 2023
Rank 291 187 239
Rank change year-on-year -104 +52 +75
Contract jobs citing Digital Marketing 284 415 375
As % of all contract jobs in England 0.91% 1.41% 0.99%
As % of the Processes & Methodologies category 1.03% 1.60% 1.12%
Number of daily rates quoted 153 247 276
10th Percentile £154 £229 £205
25th Percentile £198 £306 £348
Median daily rate (50th Percentile) £450 £525 £538
Median % change year-on-year -14.29% -2.33% +0.47%
75th Percentile £575 £644 £641
90th Percentile £675 £743 £738
UK median daily rate £400 £525 £538
% change year-on-year -23.81% -2.33% +0.47%
Number of hourly rates quoted 55 8 13
10th Percentile £17.43 £21.87 -
25th Percentile £20.50 £25.44 £17.00
Median hourly rate £23.75 £29.50 £27.50
Median % change year-on-year -19.49% +7.27% -29.49%
75th Percentile £24.50 £32.75 £32.50
90th Percentile £38.25 £41.15 £37.50
UK median hourly rate £23.75 £25.00 £28.25
% change year-on-year -5.00% -11.50% -27.56%

All Process and Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 27,668 25,905 33,491
As % of all contract IT jobs advertised in England 89.00% 88.32% 88.79%
Number of daily rates quoted 17,615 15,999 22,793
10th Percentile £300 £310 £313
25th Percentile £406 £418 £425
Median daily rate (50th Percentile) £506 £525 £545
Median % change year-on-year -3.62% -3.67% -0.91%
75th Percentile £625 £650 £650
90th Percentile £725 £750 £750
UK median daily rate £500 £525 £531
% change year-on-year -4.76% -1.13% -3.45%
Number of hourly rates quoted 1,810 882 1,400
10th Percentile £15.00 £15.54 £14.74
25th Percentile £17.87 £20.30 £19.06
Median hourly rate £25.15 £35.00 £44.25
Median % change year-on-year -28.14% -20.90% +18.63%
75th Percentile £53.75 £65.00 £65.00
90th Percentile £69.26 £74.99 £77.50
UK median hourly rate £25.15 £33.00 £42.50
% change year-on-year -23.79% -22.35% +21.43%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 14 December 2025.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 14 December 2025.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 14 December 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year		 Matching
Contract
IT Job Ads		 Median
Daily Rate
Past 6 Months		 Median Daily Rate
% Change
on Same Period
Last Year		 Live
Jobs
London -15 127 £363 -17.61% 63
South West -36 48 £600 +4.80% 41
South East -68 35 £400 -36.00% 82
North of England -32 26 £175 -53.33% 70
East of England -12 22 £178 -63.02% 42
Midlands -42 18 £158 -63.96% 52
East Midlands -7 15 £158 -10.00% 20
North West -17 12 £175 -65.00% 41
Yorkshire -37 8 £565 +2.73% 23
North East -15 6 £175 -50.00% 6
West Midlands -52 3 £125 -72.57% 29
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 14 (4.93%) CMS
2 6 (2.11%) WordPress
3 5 (1.76%) SharePoint
4 3 (1.06%) Confluence
5 2 (0.70%) Adobe Experience Manager
5 2 (0.70%) Apache
5 2 (0.70%) Apache Spark
5 2 (0.70%) Umbraco
6 1 (0.35%) Drupal
6 1 (0.35%) Microsoft Exchange
Applications
1 30 (10.56%) Microsoft Office
2 16 (5.63%) Microsoft Excel
3 6 (2.11%) Microsoft PowerPoint
4 4 (1.41%) Trello
5 3 (1.06%) Microsoft Project
5 3 (1.06%) Notion
5 3 (1.06%) Spreadsheet
6 1 (0.35%) Chatbot
Business Applications
1 5 (1.76%) Shopify
2 3 (1.06%) Dynamics CRM
3 2 (0.70%) Eloqua
4 1 (0.35%) SAP Hybris
4 1 (0.35%) Workfront
Cloud Services
1 33 (11.62%) Microsoft 365
2 25 (8.80%) AWS
2 25 (8.80%) Azure
3 20 (7.04%) GCP
4 17 (5.99%) SaaS
5 15 (5.28%) Google Analytics
6 9 (3.17%) Power Platform
7 6 (2.11%) Asana
7 6 (2.11%) GitHub
7 6 (2.11%) GitHub Actions
7 6 (2.11%) Google Ads
8 4 (1.41%) Entra ID
8 4 (1.41%) Figma
8 4 (1.41%) Wix.com
9 3 (1.06%) Adobe Analytics
9 3 (1.06%) Canva
9 3 (1.06%) ChatGPT
9 3 (1.06%) Zapier
10 2 (0.70%) Dynamics 365
10 2 (0.70%) OneDrive
Communications & Networking
1 23 (8.10%) Wireless
2 5 (1.76%) DNS
2 5 (1.76%) VPN
3 4 (1.41%) Unified Communications
4 3 (1.06%) BGP
4 3 (1.06%) Firewall
4 3 (1.06%) HTTP
4 3 (1.06%) Junos
4 3 (1.06%) Network Security
4 3 (1.06%) OSPF
5 2 (0.70%) Intranet
5 2 (0.70%) LAN
5 2 (0.70%) TCP/IP
5 2 (0.70%) VLAN
5 2 (0.70%) WAN
6 1 (0.35%) DHCP
6 1 (0.35%) Ethernet VPN
6 1 (0.35%) Internet
6 1 (0.35%) NGN
6 1 (0.35%) Wi-Fi
Database & Business Intelligence
1 7 (2.46%) Power BI
2 4 (1.41%) Electronic Patient Records
2 4 (1.41%) Looker
2 4 (1.41%) Tableau
3 3 (1.06%) MySQL
3 3 (1.06%) PostgreSQL
4 2 (0.70%) Data Warehouse
4 2 (0.70%) Metadata
5 1 (0.35%) Data Lake
5 1 (0.35%) Data Mining
5 1 (0.35%) Qlik Sense
Development Applications
1 10 (3.52%) JIRA
2 7 (2.46%) Jenkins
3 5 (1.76%) Git
4 4 (1.41%) Clang
4 4 (1.41%) GCC
5 3 (1.06%) Browser DevTools
5 3 (1.06%) JUnit
5 3 (1.06%) Storybook
5 3 (1.06%) Vite
5 3 (1.06%) webpack
6 2 (0.70%) Mercurial
6 2 (0.70%) Subversion
7 1 (0.35%) Artifactory
7 1 (0.35%) GitLab
7 1 (0.35%) GoCD
7 1 (0.35%) Postman
7 1 (0.35%) Rational DOORS
7 1 (0.35%) Rational Rhapsody
7 1 (0.35%) Sonatype Nexus
General
1 284 (100.00%) Marketing
2 198 (69.72%) Finance
3 193 (67.96%) Electronics
4 189 (66.55%) Public Sector
5 188 (66.20%) Manufacturing
5 188 (66.20%) Telecoms
6 109 (38.38%) Social Skills
7 40 (14.08%) Analytical Skills
8 16 (5.63%) Organisational Skills
9 12 (4.23%) Advertising
10 10 (3.52%) Legal
11 9 (3.17%) Brand Awareness
11 9 (3.17%) Documentation Skills
11 9 (3.17%) Italian Language
12 8 (2.82%) German Language
13 7 (2.46%) Retail
14 6 (2.11%) Presentation Skills
15 4 (1.41%) Banking
16 3 (1.06%) Law
16 3 (1.06%) Publishing
Job Titles
1 38 (13.38%) IT Support
2 31 (10.92%) Desktop Support
3 28 (9.86%) 2nd Line Desktop Support
3 28 (9.86%) 2nd Line Support
3 28 (9.86%) SC Cleared Desktop Support
4 23 (8.10%) Consultant
5 22 (7.75%) Marketing Manager
6 20 (7.04%) IT Engineer
6 20 (7.04%) Migration Engineer
7 17 (5.99%) Architect
8 16 (5.63%) Analyst
8 16 (5.63%) Windows Engineer
9 15 (5.28%) Senior
9 15 (5.28%) Support Engineer
9 15 (5.28%) Support Technician
10 14 (4.93%) Project Manager
11 11 (3.87%) Coordinator
11 11 (3.87%) Lead
11 11 (3.87%) Migration Technician
12 10 (3.52%) Senior Manager
Libraries, Frameworks & Software Standards
1 9 (3.17%) React
2 8 (2.82%) SailPoint
3 7 (2.46%) CSS
3 7 (2.46%) HTML
4 6 (2.11%) REST
5 3 (1.06%) AngularJS
5 3 (1.06%) GatsbyJS
5 3 (1.06%) HTML5
5 3 (1.06%) Jest
5 3 (1.06%) Next.js
5 3 (1.06%) Parceljs
5 3 (1.06%) React Native
5 3 (1.06%) RESTful
5 3 (1.06%) Sass
5 3 (1.06%) Spring
5 3 (1.06%) Spring Boot
5 3 (1.06%) Vitest
5 3 (1.06%) Vue
6 2 (0.70%) PySpark
6 2 (0.70%) XML
Miscellaneous
1 25 (8.80%) Data Centre
2 16 (5.63%) Marketing Technology
2 16 (5.63%) Onboarding
3 12 (4.23%) NHS
4 11 (3.87%) Web Conferencing
5 9 (3.17%) Social Media
6 7 (2.46%) Blog
6 7 (2.46%) CMDB
7 6 (2.11%) Analytical Mindset
7 6 (2.11%) Digital Media
7 6 (2.11%) Product Ownership
8 5 (1.76%) Cyber Defence
8 5 (1.76%) Mobile App
8 5 (1.76%) PMI
9 4 (1.41%) Cyber Threat
9 4 (1.41%) Legacy Systems
10 3 (1.06%) Distributed Systems
10 3 (1.06%) Enterprise Software
10 3 (1.06%) Midjourney
11 2 (0.70%) Embedded Systems
Operating Systems
1 24 (8.45%) Mac OS
2 23 (8.10%) Android
3 17 (5.99%) Windows
3 17 (5.99%) Windows 10
4 8 (2.82%) Linux
5 2 (0.70%) Windows Server
6 1 (0.35%) Apple iOS
Processes & Methodologies
1 195 (68.66%) Business Intelligence
2 190 (66.90%) Programme Management
3 51 (17.96%) Migration
4 45 (15.85%) Analytics
5 43 (15.14%) Workflow
6 37 (13.03%) Stakeholder Management
7 36 (12.68%) Agile
8 32 (11.27%) Workflow Management
9 31 (10.92%) Problem-Solving
10 30 (10.56%) CRM
11 28 (9.86%) Logistics
11 28 (9.86%) Marketing Strategy
12 27 (9.51%) Project Management
13 24 (8.45%) AI
14 23 (8.10%) Stakeholder Engagement
14 23 (8.10%) User Experience
15 20 (7.04%) B2B
15 20 (7.04%) CI/CD
16 18 (6.34%) Service Delivery
17 17 (5.99%) E-Commerce
Programming Languages
1 16 (5.63%) Python
2 14 (4.93%) PowerShell
3 11 (3.87%) Java
4 9 (3.17%) JavaScript
5 8 (2.82%) C++
6 7 (2.46%) SQL
6 7 (2.46%) TypeScript
7 6 (2.11%) C
8 4 (1.41%) Bash
8 4 (1.41%) Go
9 3 (1.06%) BeanShell
10 2 (0.70%) C#
10 2 (0.70%) PHP
11 1 (0.35%) PL/SQL
11 1 (0.35%) R
11 1 (0.35%) Tcl
Qualifications
1 131 (46.13%) Security Cleared
2 120 (42.25%) SC Cleared
3 20 (7.04%) DV Cleared
4 13 (4.58%) Degree
5 11 (3.87%) CISSP
6 8 (2.82%) CESG Certified Professional
7 7 (2.46%) PMI Certification
8 6 (2.11%) CISM
9 5 (1.76%) ISO 27001 Lead Auditor
10 3 (1.06%) Azure Certification
10 3 (1.06%) CCNP
10 3 (1.06%) Cisco Certification
10 3 (1.06%) CLAS
10 3 (1.06%) JNCIA
10 3 (1.06%) JNCIP
10 3 (1.06%) JNCIS
11 2 (0.70%) CCNA
11 2 (0.70%) GPEN
11 2 (0.70%) PMP
11 2 (0.70%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 21 (7.39%) Accessibility
2 13 (4.58%) GDPR
3 11 (3.87%) ISO/IEC 27001
4 8 (2.82%) NCSC
4 8 (2.82%) PMO
4 8 (2.82%) QA
4 8 (2.82%) RMADS
5 7 (2.46%) Data Quality
6 6 (2.11%) JSP 440
7 5 (1.76%) PERC
7 5 (1.76%) WCAG
8 4 (1.41%) NIST
9 3 (1.06%) California Consumer Privacy Act
10 2 (0.70%) Def Stans
10 2 (0.70%) IEC 61508
10 2 (0.70%) ISO 26262
10 2 (0.70%) Sarbanes-Oxley
10 2 (0.70%) SLA
11 1 (0.35%) FISMA
11 1 (0.35%) HL7
System Software
1 13 (4.58%) Active Directory
2 5 (1.76%) Docker
3 2 (0.70%) VMware ESXi
3 2 (0.70%) VMware Infrastructure
4 1 (0.35%) Hyper-V
4 1 (0.35%) vSphere
Systems Management
1 3 (1.06%) Ansible
1 3 (1.06%) vRealize
2 2 (0.70%) Puppet
2 2 (0.70%) Single Sign-On
2 2 (0.70%) Terraform
2 2 (0.70%) vCenter Server
3 1 (0.35%) FreeIPA
3 1 (0.35%) Kubernetes
3 1 (0.35%) Microsoft Intune
3 1 (0.35%) SCCM
3 1 (0.35%) SCOM
3 1 (0.35%) Systems Management Server (SMS)
Vendors
1 189 (66.55%) SAP
2 35 (12.32%) Cisco
2 35 (12.32%) Microsoft
3 28 (9.86%) Salesforce
4 24 (8.45%) Apple
5 23 (8.10%) Dell
5 23 (8.10%) Google
5 23 (8.10%) HP
6 13 (4.58%) Adobe
7 8 (2.82%) HubSpot
8 6 (2.11%) Marketo
8 6 (2.11%) ServiceNow
8 6 (2.11%) VMware
9 5 (1.76%) Facebook
9 5 (1.76%) mParticle
9 5 (1.76%) Remedy
9 5 (1.76%) Tealium
10 3 (1.06%) Amplitude
10 3 (1.06%) Salesforce Marketing Cloud
10 3 (1.06%) YouTube
324 Digital Marketing jobs in England