Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 20 September 2026, with comparisons to the same periods in the previous two years.

6 months to
20 Sep 2026
Same period 2025 Same period 2024
Rank 492 302 226
Rank change year-on-year -190 -76 +66
Contract jobs citing Digital Marketing 147 229 356
As % of all contract jobs in England 0.32% 0.82% 1.08%
As % of the Processes & Methodologies category 0.37% 0.91% 1.26%
Number of daily rates quoted 62 119 190
10th Percentile £276 £154 £235
25th Percentile £341 £280 £322
Median daily rate (50th Percentile) £463 £475 £545
Median % change year-on-year -2.53% -12.84% +3.81%
75th Percentile £550 £575 £688
90th Percentile £680 £678 £788
UK median daily rate £440 £450 £530
% change year-on-year -2.33% -15.09% -1.40%
Number of hourly rates quoted 8 21 17
10th Percentile £14.20 £15.50 £12.75
25th Percentile £16.56 £20.15 £15.73
Median hourly rate £22.83 £28.55 £30.00
Median % change year-on-year -20.04% -4.83% -
75th Percentile £45.25 £47.50 £57.50
90th Percentile £57.24 £77.50 £72.61
UK median hourly rate £22.83 £30.53 £27.50
% change year-on-year -25.21% +11.00% -8.33%

All Process & Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 39,208 25,244 28,362
As % of all contract IT jobs advertised in England 84.66% 90.88% 86.11%
Number of daily rates quoted 23,936 16,028 17,611
10th Percentile £325 £300 £313
25th Percentile £425 £405 £421
Median daily rate (50th Percentile) £525 £510 £525
Median % change year-on-year +2.94% -2.86% -4.55%
75th Percentile £638 £626 £645
90th Percentile £738 £738 £750
UK median daily rate £525 £500 £525
% change year-on-year +5.00% -4.76% -2.78%
Number of hourly rates quoted 2,812 1,512 1,298
10th Percentile £14.00 £14.38 £15.00
25th Percentile £17.74 £17.77 £20.00
Median hourly rate £42.41 £25.15 £43.00
Median % change year-on-year +68.61% -41.51% -3.37%
75th Percentile £68.00 £49.56 £66.50
90th Percentile £80.00 £68.00 £75.00
UK median hourly rate £40.00 £25.15 £43.00
% change year-on-year +59.05% -41.51% -1.91%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 20 September 2026.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 20 September 2026.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 20 September 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -98 93 £500 +17.65% 291
North of England -66 23 £413 -22.08% 78
South East -63 18 £205 -15.46% 114
North East -32 12 - - 4
North West -51 9 £413 -22.08% 53
East of England -29 5 - - 24
Yorkshire -51 2 £750 +32.74% 21
South West -80 2 £425 -26.09% 20
Midlands -54 1 £350 +180.00% 40
East Midlands - 1 £350 - 16
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 30 (20.41%) CMS
2 16 (10.88%) Adobe Experience Manager
3 10 (6.80%) WordPress
4 4 (2.72%) Headless CMS
4 4 (2.72%) Sitecore CMS
5 3 (2.04%) Drupal
5 3 (2.04%) Umbraco
6 1 (0.68%) SharePoint
Applications
1 4 (2.72%) Adobe Creative Suite
2 3 (2.04%) Microsoft Office
2 3 (2.04%) Microsoft PowerPoint
3 2 (1.36%) Microsoft Excel
3 2 (1.36%) MS Visio
3 2 (1.36%) Photoshop
4 1 (0.68%) Adobe Illustrator
4 1 (0.68%) InDesign
4 1 (0.68%) Spreadsheet
4 1 (0.68%) Trello
Business Applications
1 15 (10.20%) Adobe Campaign
2 4 (2.72%) Dynamics CRM
2 4 (2.72%) Workfront
3 1 (0.68%) Sprinklr
Cloud Services
1 12 (8.16%) SaaS
2 8 (5.44%) Google Ads
2 8 (5.44%) Meta Ads
3 6 (4.08%) Google Analytics
4 5 (3.40%) Power Platform
5 4 (2.72%) Adobe Analytics
5 4 (2.72%) Canva
5 4 (2.72%) Contentstack
6 3 (2.04%) Anthropic Claude
6 3 (2.04%) ChatGPT
6 3 (2.04%) Google Sheets
7 2 (1.36%) Asana
7 2 (1.36%) Azure
7 2 (1.36%) Azure Data Factory
7 2 (1.36%) Facebook Ads
7 2 (1.36%) iPaaS
7 2 (1.36%) Lucidchart
7 2 (1.36%) MailChimp
8 1 (0.68%) Entra ID
8 1 (0.68%) GCP
Communications & Networking
1 13 (8.84%) Broadband
2 2 (1.36%) WebEx
3 1 (0.68%) SMS
Database & Business Intelligence
1 6 (4.08%) Metadata
2 5 (3.40%) Power BI
2 5 (3.40%) Tableau
3 1 (0.68%) BigQuery
3 1 (0.68%) Power Query
Development Applications
1 1 (0.68%) Postman
General
1 147 (100.00%) Marketing
2 47 (31.97%) Social Skills
3 20 (13.61%) Analytical Skills
4 19 (12.93%) Influencing Skills
5 17 (11.56%) Finance
6 14 (9.52%) Organisational Skills
7 12 (8.16%) Advertising
7 12 (8.16%) Retail
8 5 (3.40%) Banking
9 4 (2.72%) Presentation Skills
9 4 (2.72%) Publishing
10 3 (2.04%) Games
10 3 (2.04%) German Language
10 3 (2.04%) Law
10 3 (2.04%) Multimedia
11 2 (1.36%) French Language
11 2 (1.36%) Spanish Language
12 1 (0.68%) Italian Language
12 1 (0.68%) Legal
12 1 (0.68%) Portuguese Language
Job Titles
1 25 (17.01%) Lead
2 18 (12.24%) Project Manager
3 16 (10.88%) Marketing Manager
4 11 (7.48%) Delivery Manager
4 11 (7.48%) Digital Executive
4 11 (7.48%) Digital Marketing Executive
4 11 (7.48%) Digital Marketing Manager
4 11 (7.48%) Marketing Executive
5 10 (6.80%) Digital Project Manager
6 9 (6.12%) Analyst
7 8 (5.44%) Marketing Specialist
7 8 (5.44%) Senior
8 7 (4.76%) Content Manager
8 7 (4.76%) Development Manager
9 6 (4.08%) Agile Development Manager
9 6 (4.08%) Architect
9 6 (4.08%) Engineering Manager
9 6 (4.08%) Programme Manager
9 6 (4.08%) Software Development Manager
9 6 (4.08%) Software Development Programme Manager
Libraries, Frameworks & Software Standards
1 11 (7.48%) ATL
2 5 (3.40%) CSS
2 5 (3.40%) HTML
3 4 (2.72%) Flutter
3 4 (2.72%) React Native
4 3 (2.04%) REST
5 1 (0.68%) SailPoint
5 1 (0.68%) SAML
5 1 (0.68%) SOAP
5 1 (0.68%) Swagger
Miscellaneous
1 45 (30.61%) Social Media
2 35 (23.81%) Marketing Technology
3 12 (8.16%) Product Ownership
4 6 (4.08%) Blog
4 6 (4.08%) Management Information System
5 5 (3.40%) Mobile App
5 5 (3.40%) Web Conferencing
6 4 (2.72%) Analytical Mindset
6 4 (2.72%) Onboarding
6 4 (2.72%) Self-Motivation
6 4 (2.72%) Taxonomies
7 3 (2.04%) Digital Media
7 3 (2.04%) Educational Technology
8 2 (1.36%) Over-the-Top Content
9 1 (0.68%) AI Agents
9 1 (0.68%) Graphic Design
9 1 (0.68%) Video on Demand
Processes & Methodologies
1 40 (27.21%) Project Management
2 31 (21.09%) Analytics
2 31 (21.09%) Stakeholder Management
3 30 (20.41%) Content Management
4 24 (16.33%) Agile
4 24 (16.33%) CRM
4 24 (16.33%) SEO
5 21 (14.29%) Actionable Insight
5 21 (14.29%) AI
5 21 (14.29%) Decision-Making
5 21 (14.29%) User Experience
6 20 (13.61%) Collaborative Working
6 20 (13.61%) Scrum
7 18 (12.24%) B2B
8 17 (11.56%) Marketing Strategy
8 17 (11.56%) Roadmaps
9 14 (9.52%) Business Case
10 13 (8.84%) Business Strategy
11 12 (8.16%) Technical Leadership
12 11 (7.48%) Experimental Design
Programming Languages
1 17 (11.56%) SQL
2 12 (8.16%) Python
3 3 (2.04%) JavaScript
4 1 (0.68%) VBA
Qualifications
1 20 (13.61%) Degree
2 6 (4.08%) PMP
3 4 (2.72%) Master's Degree
4 2 (1.36%) Computer Science Degree
4 2 (1.36%) MBA
5 1 (0.68%) SC Cleared
5 1 (0.68%) Security Cleared
Quality Assurance & Compliance
1 15 (10.20%) QA
2 11 (7.48%) Actionable Recommendations
2 11 (7.48%) PMO
3 8 (5.44%) Data Quality
4 6 (4.08%) GDPR
5 4 (2.72%) Accessibility
6 2 (1.36%) PERC
7 1 (0.68%) SLA
Systems Management
1 1 (0.68%) Single Sign-On
Vendors
1 29 (19.73%) Adobe
2 21 (14.29%) Google
3 13 (8.84%) Salesforce
4 11 (7.48%) HubSpot
5 9 (6.12%) TikTok
6 4 (2.72%) dotdigital
6 4 (2.72%) Microsoft
6 4 (2.72%) Sitecore
7 3 (2.04%) Databricks
7 3 (2.04%) Facebook
7 3 (2.04%) Tealium
8 2 (1.36%) Instagram
8 2 (1.36%) Oracle
8 2 (1.36%) Pega
8 2 (1.36%) ServiceNow
8 2 (1.36%) YouTube
9 1 (0.68%) ForgeRock
9 1 (0.68%) Marketo
9 1 (0.68%) Optimizely
9 1 (0.68%) Sony