Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 21 May 2026, with comparisons to the same periods in the previous two years.

6 months to
21 May 2026
Same period 2025 Same period 2024
Rank 466 251 237
Rank change year-on-year -215 -14 +82
Contract jobs citing Digital Marketing 127 253 350
As % of all contract jobs in England 0.31% 1.04% 0.96%
As % of the Processes & Methodologies category 0.36% 1.14% 1.11%
Number of daily rates quoted 64 138 227
10th Percentile £284 £204 £205
25th Percentile £306 £281 £325
Median daily rate (50th Percentile) £413 £530 £475
Median % change year-on-year -22.08% +11.58% -10.59%
75th Percentile £500 £638 £691
90th Percentile £647 £700 £825
UK median daily rate £413 £515 £500
% change year-on-year -19.81% +3.00% -8.05%
Number of hourly rates quoted 19 12 28
10th Percentile £15.17 £15.55 £12.75
25th Percentile £20.50 £18.20 £16.45
Median hourly rate £23.83 £27.83 £27.50
Median % change year-on-year -14.38% +1.18% -56.00%
75th Percentile £24.49 £44.69 £38.13
90th Percentile £27.34 £50.20 £67.88
UK median hourly rate £23.83 £27.45 £25.00
% change year-on-year -13.21% +9.80% -60.00%

All Process & Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 34,902 22,108 31,434
As % of all contract IT jobs advertised in England 84.66% 91.30% 86.36%
Number of daily rates quoted 22,235 14,434 20,613
10th Percentile £325 £306 £300
25th Percentile £413 £413 £413
Median daily rate (50th Percentile) £513 £525 £525
Median % change year-on-year -2.38% - -4.55%
75th Percentile £619 £638 £650
90th Percentile £725 £750 £750
UK median daily rate £510 £513 £525
% change year-on-year -0.49% -2.38% -4.55%
Number of hourly rates quoted 2,141 960 2,249
10th Percentile £15.25 £14.42 £12.92
25th Percentile £20.50 £18.22 £16.00
Median hourly rate £46.80 £28.75 £36.50
Median % change year-on-year +62.78% -21.23% -0.11%
75th Percentile £67.84 £62.24 £60.00
90th Percentile £80.00 £75.00 £72.50
UK median hourly rate £42.50 £28.00 £36.50
% change year-on-year +51.79% -23.29% +1.39%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 21 May 2026.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 21 May 2026.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 21 May 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -68 82 £400 -13.51% 78
South West -61 12 £525 -3.67% 9
North of England -79 11 £413 -22.08% 40
East of England -20 10 £475 -5.00% 20
North West -42 10 £413 -22.08% 20
South East -125 8 £475 -21.65% 38
East Midlands -24 4 - - 7
Midlands -55 4 - - 24
North East -29 1 - - 6
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 14 (11.02%) CMS
2 4 (3.15%) Adobe Experience Manager
2 4 (3.15%) WordPress
3 3 (2.36%) SharePoint
4 2 (1.57%) Drupal
5 1 (0.79%) Microsoft Exchange
Applications
1 5 (3.94%) Microsoft Excel
1 5 (3.94%) Microsoft Office
2 4 (3.15%) Microsoft PowerPoint
3 2 (1.57%) MS Visio
3 2 (1.57%) Photoshop
4 1 (0.79%) Adobe Creative Suite
4 1 (0.79%) Chatbot
4 1 (0.79%) Spreadsheet
Business Applications
1 3 (2.36%) Adobe Campaign
1 3 (2.36%) Dynamics CRM
1 3 (2.36%) Sprinklr
2 1 (0.79%) SAP Hybris
2 1 (0.79%) Workfront
Cloud Services
1 16 (12.60%) SaaS
2 7 (5.51%) Google Analytics
3 6 (4.72%) Azure
4 5 (3.94%) AWS
4 5 (3.94%) Power Platform
5 4 (3.15%) GCP
6 3 (2.36%) Facebook Ads
6 3 (2.36%) Microsoft 365
7 2 (1.57%) Adobe Analytics
7 2 (1.57%) Figma
7 2 (1.57%) Google Ads
7 2 (1.57%) Google Sheets
7 2 (1.57%) Lucidchart
8 1 (0.79%) Asana
8 1 (0.79%) Azure Sentinel
8 1 (0.79%) Canva
8 1 (0.79%) Google Data Studio
8 1 (0.79%) OneDrive
8 1 (0.79%) SAP Commerce Cloud
8 1 (0.79%) SuccessFactors
Communications & Networking
1 2 (1.57%) Network Security
2 1 (0.79%) BGP
2 1 (0.79%) DHCP
2 1 (0.79%) Ethernet VPN
2 1 (0.79%) Firewall
2 1 (0.79%) Junos
2 1 (0.79%) OSPF
2 1 (0.79%) VPN
2 1 (0.79%) Wi-Fi
Database & Business Intelligence
1 4 (3.15%) Power BI
2 3 (2.36%) Looker
3 2 (1.57%) Tableau
4 1 (0.79%) Metadata
Development Applications
1 2 (1.57%) JIRA
General
1 127 (100.00%) Marketing
2 46 (36.22%) Finance
3 43 (33.86%) Social Skills
4 38 (29.92%) Electronics
5 37 (29.13%) Telecoms
6 36 (28.35%) Public Sector
7 35 (27.56%) Manufacturing
8 19 (14.96%) Analytical Skills
8 19 (14.96%) Organisational Skills
9 12 (9.45%) Advertising
10 9 (7.09%) German Language
11 8 (6.30%) Legal
12 5 (3.94%) Retail
13 4 (3.15%) Games
13 4 (3.15%) Multimedia
14 3 (2.36%) Automotive
14 3 (2.36%) Documentation Skills
14 3 (2.36%) Publishing
15 2 (1.57%) Influencing Skills
15 2 (1.57%) Presentation Skills
Job Titles
1 25 (19.69%) Marketing Manager
2 20 (15.75%) Digital Marketing Manager
3 12 (9.45%) Lead
4 9 (7.09%) Analyst
4 9 (7.09%) Migration Technician
4 9 (7.09%) Support Technician
5 8 (6.30%) Project Manager
5 8 (6.30%) Senior
6 7 (5.51%) Architect
6 7 (5.51%) Consultant
6 7 (5.51%) Coordinator
7 5 (3.94%) Digital Project Manager
8 4 (3.15%) Administrator
8 4 (3.15%) Data Scientist
8 4 (3.15%) Marketing Assistant
8 4 (3.15%) Senior Digital Marketing Manager
8 4 (3.15%) Senior Manager
8 4 (3.15%) Senior Marketing Manager
9 3 (2.36%) Communications Specialist
9 3 (2.36%) Security Assurance Coordinator
Libraries, Frameworks & Software Standards
1 2 (1.57%) CSS
1 2 (1.57%) Flutter
1 2 (1.57%) HTML
1 2 (1.57%) React Native
1 2 (1.57%) REST
2 1 (0.79%) Microsoft Graph
Miscellaneous
1 17 (13.39%) Social Media
2 14 (11.02%) Marketing Technology
3 8 (6.30%) Onboarding
3 8 (6.30%) Self-Motivation
4 7 (5.51%) Blog
5 5 (3.94%) Analytical Mindset
5 5 (3.94%) NHS
5 5 (3.94%) Product Ownership
6 4 (3.15%) Educational Technology
7 3 (2.36%) Web Conferencing
8 2 (1.57%) AI Agents
8 2 (1.57%) Digital Media
8 2 (1.57%) LIMS
8 2 (1.57%) Mobile App
8 2 (1.57%) Mobile Games
8 2 (1.57%) PMI
9 1 (0.79%) Data Protection Act
9 1 (0.79%) Management Information System
9 1 (0.79%) Multi-touch
9 1 (0.79%) Taxonomies
Operating Systems
1 3 (2.36%) Windows 10
2 1 (0.79%) Windows
2 1 (0.79%) Windows Server
2 1 (0.79%) Windows Server 2016
2 1 (0.79%) Windows Server 2019
Processes & Methodologies
1 42 (33.07%) Programme Management
2 40 (31.50%) Business Intelligence
3 29 (22.83%) Analytics
4 27 (21.26%) Project Management
5 19 (14.96%) CRM
6 18 (14.17%) Migration
7 17 (13.39%) Agile
7 17 (13.39%) AI
7 17 (13.39%) User Experience
8 16 (12.60%) B2B
8 16 (12.60%) Marketing Strategy
9 15 (11.81%) Actionable Insight
10 14 (11.02%) Collaborative Working
11 13 (10.24%) Stakeholder Management
12 12 (9.45%) Business Case
12 12 (9.45%) Roadmaps
12 12 (9.45%) Workflow
13 11 (8.66%) Demand Generation
14 10 (7.87%) Content Management
14 10 (7.87%) Decision-Making
Programming Languages
1 8 (6.30%) SQL
2 5 (3.94%) Python
3 2 (1.57%) Go
3 2 (1.57%) JavaScript
3 2 (1.57%) PowerShell
Qualifications
1 23 (18.11%) Security Cleared
2 19 (14.96%) SC Cleared
3 16 (12.60%) Degree
4 5 (3.94%) DV Cleared
5 3 (2.36%) PMP
6 2 (1.57%) CESG Certified Professional
6 2 (1.57%) CISSP
6 2 (1.57%) CLAS
6 2 (1.57%) CREST Certified
6 2 (1.57%) GPEN
6 2 (1.57%) Master's Degree
6 2 (1.57%) MBA
6 2 (1.57%) OSCE
6 2 (1.57%) OSCP
6 2 (1.57%) PMI Certification
7 1 (0.79%) Computer Science Degree
7 1 (0.79%) JNCIA
7 1 (0.79%) JNCIP
7 1 (0.79%) JNCIS
Quality Assurance & Compliance
1 9 (7.09%) GDPR
2 8 (6.30%) Data Quality
3 7 (5.51%) PERC
4 6 (4.72%) PMO
5 5 (3.94%) JSP 440
5 5 (3.94%) QA
5 5 (3.94%) RMADS
6 3 (2.36%) NCSC
7 2 (1.57%) Accessibility
7 2 (1.57%) California Consumer Privacy Act
7 2 (1.57%) ISO/IEC 27001
7 2 (1.57%) NIST
7 2 (1.57%) WCAG
System Software
1 2 (1.57%) Active Directory
2 1 (0.79%) Hyper-V
Systems Management
1 1 (0.79%) Failover Clustering
1 1 (0.79%) Microsoft Intune
1 1 (0.79%) SCCM
1 1 (0.79%) Systems Management Server (SMS)
Vendors
1 36 (28.35%) SAP
2 19 (14.96%) Adobe
3 18 (14.17%) Google
4 14 (11.02%) Salesforce
5 11 (8.66%) Microsoft
6 7 (5.51%) Tealium
7 6 (4.72%) TikTok
8 4 (3.15%) Braze
8 4 (3.15%) Pega
9 3 (2.36%) Cisco
9 3 (2.36%) Facebook
9 3 (2.36%) Instagram
9 3 (2.36%) mParticle
9 3 (2.36%) Salesforce Marketing Cloud
10 2 (1.57%) Brandwatch
10 2 (1.57%) Marketo
10 2 (1.57%) NetBase
10 2 (1.57%) Optimizely
10 2 (1.57%) Oracle
11 1 (0.79%) HubSpot