Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 12 July 2026, with comparisons to the same periods in the previous two years.

6 months to
12 Jul 2026
Same period 2025 Same period 2024
Rank 524 283 250
Rank change year-on-year -241 -33 +73
Contract jobs citing Digital Marketing 91 235 351
As % of all contract jobs in England 0.20% 0.86% 0.95%
As % of the Processes & Methodologies category 0.24% 0.95% 1.11%
Number of daily rates quoted 49 118 223
10th Percentile £273 £199 £226
25th Percentile £338 £282 £393
Median daily rate (50th Percentile) £425 £513 £525
Median % change year-on-year -17.07% -2.38% -
75th Percentile £500 £673 £738
90th Percentile £624 £700 £825
UK median daily rate £425 £450 £525
% change year-on-year -5.56% -14.29% -
Number of hourly rates quoted 10 17 30
10th Percentile £14.50 £14.45 £12.75
25th Percentile £18.56 £20.38 £16.00
Median hourly rate £30.33 £28.55 £27.50
Median % change year-on-year +6.23% +3.82% -48.11%
75th Percentile £43.63 £50.50 £49.38
90th Percentile £49.25 £81.00 £69.57
UK median hourly rate £30.33 £42.50 £25.00
% change year-on-year -28.64% +70.00% -52.83%

All Process & Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 38,560 24,752 31,552
As % of all contract IT jobs advertised in England 85.53% 90.73% 85.69%
Number of daily rates quoted 24,293 15,918 20,488
10th Percentile £325 £300 £308
25th Percentile £419 £406 £413
Median daily rate (50th Percentile) £525 £514 £525
Median % change year-on-year +2.14% -2.10% -4.55%
75th Percentile £625 £638 £645
90th Percentile £733 £750 £750
UK median daily rate £518 £501 £525
% change year-on-year +3.40% -4.67% -4.55%
Number of hourly rates quoted 2,394 1,279 2,235
10th Percentile £15.35 £14.28 £13.00
25th Percentile £20.87 £17.99 £16.25
Median hourly rate £47.00 £25.15 £38.12
Median % change year-on-year +86.88% -34.02% -6.09%
75th Percentile £68.75 £54.88 £62.50
90th Percentile £82.85 £72.50 £72.50
UK median hourly rate £43.96 £25.15 £38.12
% change year-on-year +74.79% -34.02% -4.70%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 12 July 2026.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 12 July 2026.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 12 July 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -92 67 £425 +12.66% 70
North of England -81 12 £413 -22.08% 31
North West -47 11 £413 -22.08% 24
East of England -24 4 £475 +239.29% 8
South West -71 4 £475 -24.00% 5
South East -118 4 £475 -26.92% 42
North East -36 1 - -
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 15 (16.48%) CMS
2 8 (8.79%) Adobe Experience Manager
3 5 (5.49%) WordPress
4 3 (3.30%) Drupal
5 2 (2.20%) SharePoint
Applications
1 4 (4.40%) Microsoft Office
1 4 (4.40%) Microsoft PowerPoint
2 2 (2.20%) Adobe Creative Suite
2 2 (2.20%) Microsoft Excel
2 2 (2.20%) MS Visio
2 2 (2.20%) Photoshop
3 1 (1.10%) Spreadsheet
3 1 (1.10%) Trello
Business Applications
1 7 (7.69%) Adobe Campaign
2 4 (4.40%) Dynamics CRM
3 3 (3.30%) Sprinklr
4 2 (2.20%) Workfront
Cloud Services
1 11 (12.09%) SaaS
2 8 (8.79%) Google Analytics
3 3 (3.30%) Facebook Ads
3 3 (3.30%) Google Ads
4 2 (2.20%) Adobe Analytics
4 2 (2.20%) Asana
4 2 (2.20%) Google Sheets
4 2 (2.20%) Lucidchart
5 1 (1.10%) Basecamp
5 1 (1.10%) Canva
5 1 (1.10%) Figma
5 1 (1.10%) Google Data Studio
5 1 (1.10%) iPaaS
5 1 (1.10%) Meta Ads
5 1 (1.10%) Power Platform
5 1 (1.10%) Zapier
Communications & Networking
1 2 (2.20%) WebEx
2 1 (1.10%) Broadband
Database & Business Intelligence
1 2 (2.20%) Metadata
1 2 (2.20%) Tableau
2 1 (1.10%) Looker
2 1 (1.10%) Power BI
Development Applications
1 1 (1.10%) JIRA
General
1 91 (100.00%) Marketing
2 36 (39.56%) Social Skills
3 18 (19.78%) Analytical Skills
4 13 (14.29%) Advertising
5 12 (13.19%) Finance
6 11 (12.09%) Organisational Skills
7 6 (6.59%) Retail
8 4 (4.40%) Games
8 4 (4.40%) Influencing Skills
8 4 (4.40%) Multimedia
8 4 (4.40%) Presentation Skills
9 3 (3.30%) Automotive
9 3 (3.30%) German Language
9 3 (3.30%) Publishing
10 2 (2.20%) Back Office
10 2 (2.20%) Banking
10 2 (2.20%) Law
10 2 (2.20%) Legal
10 2 (2.20%) Manufacturing
10 2 (2.20%) Telecoms
Job Titles
1 20 (21.98%) Marketing Manager
2 17 (18.68%) Digital Marketing Manager
3 13 (14.29%) Lead
3 13 (14.29%) Project Manager
4 8 (8.79%) Digital Project Manager
5 7 (7.69%) Senior
6 6 (6.59%) Analyst
7 5 (5.49%) Architect
7 5 (5.49%) Content Manager
7 5 (5.49%) Marketing Assistant
8 4 (4.40%) Development Manager
8 4 (4.40%) Enterprise Architect
8 4 (4.40%) Marketing Project Manager
8 4 (4.40%) Senior Digital Marketing Manager
8 4 (4.40%) Senior Manager
8 4 (4.40%) Senior Marketing Manager
9 3 (3.30%) Digital Programme Manager
9 3 (3.30%) Engineering Manager
9 3 (3.30%) Programme Manager
9 3 (3.30%) Software Development Manager
Libraries, Frameworks & Software Standards
1 4 (4.40%) Flutter
1 4 (4.40%) React Native
2 2 (2.20%) CSS
2 2 (2.20%) HTML
2 2 (2.20%) REST
Miscellaneous
1 24 (26.37%) Social Media
2 12 (13.19%) Marketing Technology
3 8 (8.79%) Self-Motivation
4 7 (7.69%) Analytical Mindset
4 7 (7.69%) Product Ownership
5 6 (6.59%) Blog
6 5 (5.49%) Educational Technology
6 5 (5.49%) Web Conferencing
7 4 (4.40%) Mobile App
8 2 (2.20%) Digital Media
8 2 (2.20%) Management Information System
8 2 (2.20%) Mobile Games
8 2 (2.20%) Onboarding
9 1 (1.10%) AI Agents
9 1 (1.10%) Over-the-Top Content
9 1 (1.10%) PMI
9 1 (1.10%) Taxonomies
Processes & Methodologies
1 27 (29.67%) Project Management
2 22 (24.18%) Analytics
3 19 (20.88%) User Experience
4 18 (19.78%) CRM
4 18 (19.78%) Marketing Strategy
5 17 (18.68%) Collaborative Working
6 15 (16.48%) Stakeholder Management
7 14 (15.38%) Actionable Insight
7 14 (15.38%) AI
7 14 (15.38%) Business Case
8 13 (14.29%) Agile
8 13 (14.29%) B2B
8 13 (14.29%) Roadmaps
9 12 (13.19%) Content Management
10 10 (10.99%) Generative AI
10 10 (10.99%) Scrum
11 9 (9.89%) Decision-Making
11 9 (9.89%) Personalization
11 9 (9.89%) Scenario Testing
11 9 (9.89%) SEO
Programming Languages
1 6 (6.59%) SQL
2 2 (2.20%) JavaScript
Qualifications
1 20 (21.98%) Degree
2 4 (4.40%) PMP
3 2 (2.20%) Master's Degree
3 2 (2.20%) MBA
4 1 (1.10%) Computer Science Degree
4 1 (1.10%) DV Cleared
4 1 (1.10%) PMI Certification
4 1 (1.10%) Security Cleared
Quality Assurance & Compliance
1 7 (7.69%) Data Quality
2 6 (6.59%) PMO
2 6 (6.59%) QA
3 4 (4.40%) GDPR
3 4 (4.40%) PERC
4 1 (1.10%) Accessibility
4 1 (1.10%) JSP 440
4 1 (1.10%) NCSC
4 1 (1.10%) RMADS
4 1 (1.10%) SLA
4 1 (1.10%) WCAG
Vendors
1 20 (21.98%) Adobe
2 18 (19.78%) Google
3 8 (8.79%) Salesforce
4 6 (6.59%) TikTok
5 4 (4.40%) Pega
5 4 (4.40%) Tealium
6 3 (3.30%) Facebook
7 2 (2.20%) Brandwatch
7 2 (2.20%) Microsoft
7 2 (2.20%) NetBase
7 2 (2.20%) Optimizely
7 2 (2.20%) Oracle
7 2 (2.20%) ServiceNow
7 2 (2.20%) YouTube
8 1 (1.10%) HubSpot
8 1 (1.10%) Instagram
8 1 (1.10%) Marketo
8 1 (1.10%) Omniture
8 1 (1.10%) SAP
8 1 (1.10%) Sony