Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 17 November 2025, with comparisons to the same periods in the previous two years.

 6 months to
17 Nov 2025		 Same period 2024 Same period 2023
Rank 306 190 255
Rank change year-on-year -116 +65 +71
Contract jobs citing Digital Marketing 266 403 376
As % of all contract jobs in England 0.89% 1.30% 0.94%
As % of the Processes & Methodologies category 0.99% 1.50% 1.06%
Number of daily rates quoted 145 230 277
10th Percentile £154 £248 £205
25th Percentile £170 £328 £363
Median daily rate (50th Percentile) £440 £525 £525
Median % change year-on-year -16.19% - -
75th Percentile £575 £688 £650
90th Percentile £675 £775 £738
UK median daily rate £400 £525 £525
% change year-on-year -23.81% - -
Number of hourly rates quoted 45 10 15
10th Percentile £17.10 £23.62 £17.00
25th Percentile £20.38 £26.38 £19.13
Median hourly rate £23.75 £31.25 £29.00
Median % change year-on-year -24.00% +7.76% -25.64%
75th Percentile £27.25 £53.75 £35.63
90th Percentile £52.38 £83.50 £52.70
UK median hourly rate £24.00 £29.00 £29.50
% change year-on-year -17.24% -1.69% -24.36%

All Process and Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 26,975 26,819 35,366
As % of all contract IT jobs advertised in England 90.28% 86.81% 88.69%
Number of daily rates quoted 17,111 16,369 24,234
10th Percentile £300 £313 £313
25th Percentile £405 £413 £425
Median daily rate (50th Percentile) £507 £525 £545
Median % change year-on-year -3.43% -3.67% -0.91%
75th Percentile £625 £643 £650
90th Percentile £725 £750 £750
UK median daily rate £500 £525 £530
% change year-on-year -4.76% -0.94% -3.64%
Number of hourly rates quoted 1,784 960 1,488
10th Percentile £14.75 £15.10 £14.42
25th Percentile £17.87 £20.30 £19.06
Median hourly rate £25.15 £37.25 £44.50
Median % change year-on-year -32.48% -16.29% +27.14%
75th Percentile £46.81 £65.00 £65.00
90th Percentile £68.00 £74.76 £77.50
UK median hourly rate £25.15 £35.00 £43.84
% change year-on-year -28.14% -20.16% +25.24%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 17 November 2025.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 17 November 2025.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 17 November 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year		 Matching
Contract
IT Job Ads		 Median
Daily Rate
Past 6 Months		 Median Daily Rate
% Change
on Same Period
Last Year		 Live
Jobs
London -23 113 £350 -12.50% 143
South West -17 50 £625 +8.70% 23
South East -72 32 £400 -36.00% 59
North of England -30 23 £175 -51.72% 31
East of England -10 17 £178 -61.10% 24
Midlands -35 16 £158 -64.92% 13
East Midlands -6 11 £158 -10.00% 6
North West -24 9 £175 -68.89% 21
Yorkshire - 8 £565 - 9
North East -7 6 £175 -46.97% 1
West Midlands -42 5 £125 -72.57% 6
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 15 (5.64%) CMS
2 6 (2.26%) WordPress
3 4 (1.50%) SharePoint
4 3 (1.13%) Adobe Experience Manager
4 3 (1.13%) Confluence
4 3 (1.13%) Umbraco
5 2 (0.75%) Apache
5 2 (0.75%) Apache Spark
5 2 (0.75%) Microsoft Exchange
6 1 (0.38%) Drupal
Applications
1 29 (10.90%) Microsoft Office
2 16 (6.02%) Microsoft Excel
3 6 (2.26%) Microsoft PowerPoint
4 4 (1.50%) Microsoft Project
4 4 (1.50%) Trello
5 3 (1.13%) Notion
5 3 (1.13%) Spreadsheet
6 1 (0.38%) Photoshop
Business Applications
1 5 (1.88%) Shopify
2 2 (0.75%) Dynamics CRM
2 2 (0.75%) Eloqua
3 1 (0.38%) Primavera
3 1 (0.38%) Workfront
Cloud Services
1 33 (12.41%) Microsoft 365
2 23 (8.65%) Azure
3 21 (7.89%) AWS
4 17 (6.39%) Google Analytics
5 14 (5.26%) GCP
6 12 (4.51%) SaaS
7 7 (2.63%) Google Ads
8 6 (2.26%) Asana
8 6 (2.26%) GitHub
8 6 (2.26%) GitHub Actions
8 6 (2.26%) Power Platform
9 5 (1.88%) Entra ID
9 5 (1.88%) Figma
10 4 (1.50%) Wix.com
11 3 (1.13%) Adobe Analytics
11 3 (1.13%) Azure DevOps
11 3 (1.13%) Canva
11 3 (1.13%) ChatGPT
11 3 (1.13%) Contentsquare
11 3 (1.13%) Zapier
Communications & Networking
1 23 (8.65%) Wireless
2 5 (1.88%) DNS
3 4 (1.50%) Unified Communications
3 4 (1.50%) VPN
4 3 (1.13%) HTTP
5 2 (0.75%) BGP
5 2 (0.75%) Firewall
5 2 (0.75%) Intranet
5 2 (0.75%) Junos
5 2 (0.75%) LAN
5 2 (0.75%) OSPF
5 2 (0.75%) TCP/IP
5 2 (0.75%) VLAN
5 2 (0.75%) WAN
6 1 (0.38%) Internet
6 1 (0.38%) Network Security
6 1 (0.38%) NGN
6 1 (0.38%) PSTN
6 1 (0.38%) VoIP
6 1 (0.38%) WebEx
Database & Business Intelligence
1 5 (1.88%) Power BI
2 4 (1.50%) Electronic Patient Records
2 4 (1.50%) Metadata
2 4 (1.50%) PostgreSQL
2 4 (1.50%) Tableau
3 3 (1.13%) MySQL
3 3 (1.13%) Oracle Database
4 2 (0.75%) Data Warehouse
4 2 (0.75%) Looker
4 2 (0.75%) Oracle Database 12c
5 1 (0.38%) Data Lake
5 1 (0.38%) Data Mining
5 1 (0.38%) Qlik Sense
5 1 (0.38%) SQL Server
Development Applications
1 9 (3.38%) JIRA
2 7 (2.63%) Jenkins
3 5 (1.88%) Git
4 4 (1.50%) Clang
4 4 (1.50%) GCC
5 3 (1.13%) Browser DevTools
5 3 (1.13%) JUnit
5 3 (1.13%) Storybook
5 3 (1.13%) Vite
5 3 (1.13%) webpack
6 2 (0.75%) Mercurial
6 2 (0.75%) Subversion
7 1 (0.38%) Artifactory
7 1 (0.38%) GitLab
7 1 (0.38%) GoCD
7 1 (0.38%) LabVIEW
7 1 (0.38%) Postman
7 1 (0.38%) Rational DOORS
7 1 (0.38%) Rational Rhapsody
7 1 (0.38%) Sonatype Nexus
General
1 266 (100.00%) Marketing
2 190 (71.43%) Finance
3 180 (67.67%) Electronics
4 179 (67.29%) Manufacturing
4 179 (67.29%) Public Sector
4 179 (67.29%) Telecoms
5 102 (38.35%) Social Skills
6 40 (15.04%) Analytical Skills
7 13 (4.89%) Advertising
8 9 (3.38%) Brand Awareness
9 8 (3.01%) Documentation Skills
10 7 (2.63%) Italian Language
10 7 (2.63%) Organisational Skills
10 7 (2.63%) Retail
11 6 (2.26%) Presentation Skills
12 4 (1.50%) Banking
12 4 (1.50%) Legal
12 4 (1.50%) Publishing
13 3 (1.13%) German Language
13 3 (1.13%) Law
Job Titles
1 38 (14.29%) IT Support
2 31 (11.65%) Desktop Support
3 28 (10.53%) 2nd Line Desktop Support
3 28 (10.53%) 2nd Line Support
3 28 (10.53%) SC Cleared Desktop Support
4 18 (6.77%) Consultant
5 16 (6.02%) Marketing Manager
5 16 (6.02%) Senior
5 16 (6.02%) Support Engineer
6 15 (5.64%) Analyst
6 15 (5.64%) IT Engineer
6 15 (5.64%) Migration Engineer
6 15 (5.64%) Project Manager
7 14 (5.26%) Lead
8 13 (4.89%) Architect
9 11 (4.14%) Coordinator
9 11 (4.14%) Windows Engineer
10 10 (3.76%) Developer
10 10 (3.76%) Security Consultant
10 10 (3.76%) Senior Manager
Libraries, Frameworks & Software Standards
1 9 (3.38%) React
2 8 (3.01%) HTML
2 8 (3.01%) SailPoint
3 7 (2.63%) CSS
4 6 (2.26%) REST
5 4 (1.50%) .NET
6 3 (1.13%) AngularJS
6 3 (1.13%) GatsbyJS
6 3 (1.13%) HTML5
6 3 (1.13%) Jest
6 3 (1.13%) Next.js
6 3 (1.13%) Parceljs
6 3 (1.13%) React Native
6 3 (1.13%) RESTful
6 3 (1.13%) Sass
6 3 (1.13%) Spring
6 3 (1.13%) Spring Boot
6 3 (1.13%) Vitest
6 3 (1.13%) Vue
7 2 (0.75%) PySpark
Miscellaneous
1 25 (9.40%) Data Centre
2 14 (5.26%) Onboarding
3 12 (4.51%) Web Conferencing
4 11 (4.14%) NHS
5 9 (3.38%) Social Media
6 8 (3.01%) Marketing Technology
6 8 (3.01%) Product Ownership
7 7 (2.63%) Blog
7 7 (2.63%) CMDB
8 6 (2.26%) Analytical Mindset
8 6 (2.26%) Digital Media
9 5 (1.88%) Cyber Defence
9 5 (1.88%) Mobile App
10 4 (1.50%) Cyber Threat
10 4 (1.50%) Legacy Systems
10 4 (1.50%) PMI
10 4 (1.50%) Self-Motivation
11 3 (1.13%) Algorithms
11 3 (1.13%) Distributed Systems
11 3 (1.13%) Midjourney
Operating Systems
1 24 (9.02%) Mac OS
2 23 (8.65%) Android
3 20 (7.52%) Windows
4 12 (4.51%) Windows 10
5 10 (3.76%) Linux
6 3 (1.13%) Windows Server
7 2 (0.75%) Unix
8 1 (0.38%) Apple iOS
Processes & Methodologies
1 183 (68.80%) Business Intelligence
2 180 (67.67%) Programme Management
3 38 (14.29%) Problem-Solving
4 37 (13.91%) Analytics
4 37 (13.91%) Migration
5 34 (12.78%) Stakeholder Management
6 33 (12.41%) Agile
7 30 (11.28%) Workflow
8 28 (10.53%) Workflow Management
9 27 (10.15%) CRM
10 26 (9.77%) Marketing Strategy
10 26 (9.77%) Project Management
11 25 (9.40%) User Experience
12 23 (8.65%) Logistics
12 23 (8.65%) Stakeholder Engagement
13 20 (7.52%) CI/CD
14 19 (7.14%) AI
15 18 (6.77%) Service Delivery
16 17 (6.39%) SEO
17 16 (6.02%) Continuous Improvement
Programming Languages
1 15 (5.64%) PowerShell
2 13 (4.89%) Python
3 11 (4.14%) Java
3 11 (4.14%) SQL
4 9 (3.38%) JavaScript
5 8 (3.01%) C++
6 7 (2.63%) TypeScript
7 6 (2.26%) C
8 4 (1.50%) Bash
8 4 (1.50%) C#
9 3 (1.13%) BeanShell
9 3 (1.13%) PL/SQL
10 2 (0.75%) Go
10 2 (0.75%) PHP
11 1 (0.38%) MATLAB
11 1 (0.38%) R
11 1 (0.38%) SystemVerilog
11 1 (0.38%) Tcl
Qualifications
1 122 (45.86%) Security Cleared
2 112 (42.11%) SC Cleared
3 25 (9.40%) DV Cleared
4 15 (5.64%) Degree
5 12 (4.51%) CISSP
6 9 (3.38%) CESG Certified Professional
7 6 (2.26%) CISM
7 6 (2.26%) PMI Certification
8 5 (1.88%) ISO 27001 Lead Auditor
9 4 (1.50%) CLAS
10 3 (1.13%) CCNP
10 3 (1.13%) Cisco Certification
10 3 (1.13%) Master's Degree
11 2 (0.75%) CCNA
11 2 (0.75%) JNCIA
11 2 (0.75%) JNCIP
11 2 (0.75%) JNCIS
11 2 (0.75%) OCP
11 2 (0.75%) Oracle Certification
11 2 (0.75%) PMP
Quality Assurance & Compliance
1 21 (7.89%) Accessibility
2 12 (4.51%) ISO/IEC 27001
3 9 (3.38%) RMADS
4 8 (3.01%) GDPR
4 8 (3.01%) NCSC
4 8 (3.01%) PMO
4 8 (3.01%) QA
5 7 (2.63%) Data Quality
5 7 (2.63%) JSP 440
6 5 (1.88%) NIST
7 4 (1.50%) WCAG
8 3 (1.13%) SLA
9 2 (0.75%) California Consumer Privacy Act
9 2 (0.75%) Def Stans
9 2 (0.75%) IEC 61508
9 2 (0.75%) ISO 26262
9 2 (0.75%) Sarbanes-Oxley
10 1 (0.38%) Cyber Essentials
10 1 (0.38%) Cyber Essentials PLUS
10 1 (0.38%) PERC
System Software
1 12 (4.51%) Active Directory
2 5 (1.88%) Docker
3 2 (0.75%) Oracle RAC
3 2 (0.75%) VMware ESXi
3 2 (0.75%) VMware Infrastructure
4 1 (0.38%) Firmware
4 1 (0.38%) Hyper-V
4 1 (0.38%) vSphere
Systems Management
1 4 (1.50%) Terraform
2 3 (1.13%) Ansible
2 3 (1.13%) Data Guard
2 3 (1.13%) Oracle Enterprise Manager
2 3 (1.13%) Oracle RMAN
2 3 (1.13%) vRealize
3 2 (0.75%) Puppet
3 2 (0.75%) Single Sign-On
3 2 (0.75%) vCenter Server
4 1 (0.38%) FreeIPA
4 1 (0.38%) Kubernetes
4 1 (0.38%) SCCM
4 1 (0.38%) SCOM
4 1 (0.38%) Systems Management Server (SMS)
Vendors
1 179 (67.29%) SAP
2 36 (13.53%) Microsoft
3 34 (12.78%) Cisco
4 25 (9.40%) Google
5 24 (9.02%) Apple
6 23 (8.65%) Dell
6 23 (8.65%) HP
7 21 (7.89%) Salesforce
8 11 (4.14%) Adobe
9 8 (3.01%) HubSpot
10 7 (2.63%) ServiceNow
11 6 (2.26%) VMware
12 5 (1.88%) Facebook
12 5 (1.88%) Marketo
12 5 (1.88%) Remedy
13 3 (1.13%) Amplitude
13 3 (1.13%) Computacenter
13 3 (1.13%) Oracle
13 3 (1.13%) YouTube
14 2 (0.75%) TikTok
277 Digital Marketing jobs in England