Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 7 November 2025, with comparisons to the same periods in the previous two years.

 6 months to
7 Nov 2025		 Same period 2024 Same period 2023
Rank 286 189 267
Rank change year-on-year -97 +78 +65
Contract jobs citing Digital Marketing 264 404 361
As % of all contract jobs in England 0.89% 1.29% 0.91%
As % of the Processes & Methodologies category 0.98% 1.49% 1.02%
Number of daily rates quoted 143 229 270
10th Percentile £154 £248 £205
25th Percentile £170 £358 £350
Median daily rate (50th Percentile) £440 £525 £520
Median % change year-on-year -16.19% +0.96% -0.95%
75th Percentile £575 £688 £647
90th Percentile £675 £775 £738
UK median daily rate £400 £525 £525
% change year-on-year -23.81% - -
Number of hourly rates quoted 42 11 15
10th Percentile £16.77 £16.85 £17.00
25th Percentile £20.20 £25.25 £19.13
Median hourly rate £24.00 £31.00 £29.00
Median % change year-on-year -22.58% +6.90% -29.27%
75th Percentile £32.30 £46.75 £35.63
90th Percentile £52.94 £76.25 £52.70
UK median hourly rate £24.00 £29.00 £29.50
% change year-on-year -17.24% -1.69% -28.05%

All Process and Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 26,929 27,070 35,242
As % of all contract IT jobs advertised in England 90.54% 86.59% 88.73%
Number of daily rates quoted 17,119 16,517 24,223
10th Percentile £299 £313 £313
25th Percentile £405 £419 £425
Median daily rate (50th Percentile) £509 £525 £550
Median % change year-on-year -3.05% -4.55% -
75th Percentile £625 £638 £650
90th Percentile £725 £750 £750
UK median daily rate £500 £525 £535
% change year-on-year -4.76% -1.87% -2.73%
Number of hourly rates quoted 1,746 975 1,480
10th Percentile £14.75 £15.00 £14.25
25th Percentile £17.87 £20.00 £19.06
Median hourly rate £25.15 £37.50 £44.50
Median % change year-on-year -32.93% -15.73% +27.14%
75th Percentile £45.46 £65.00 £65.00
90th Percentile £67.38 £74.48 £77.50
UK median hourly rate £25.15 £35.03 £43.90
% change year-on-year -28.20% -20.21% +25.43%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 7 November 2025.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 7 November 2025.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 7 November 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year		 Matching
Contract
IT Job Ads		 Median
Daily Rate
Past 6 Months		 Median Daily Rate
% Change
on Same Period
Last Year		 Live
Jobs
London -31 110 £350 -21.35% 326
South West -20 55 £625 +8.70% 45
South East -71 32 £425 -32.00% 244
North of England -27 23 £175 -57.83% 61
Midlands -28 16 £158 -64.92% 34
East of England -11 13 £178 -61.10% 30
East Midlands -10 11 £158 -10.00% 19
North West -28 9 £175 -66.67% 33
Yorkshire - 8 £565 - 22
North East -8 6 £175 -50.00% 6
West Midlands -45 5 £125 -72.57% 11
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 15 (5.68%) CMS
2 6 (2.27%) WordPress
3 3 (1.14%) Adobe Experience Manager
3 3 (1.14%) Umbraco
4 2 (0.76%) Apache
4 2 (0.76%) Apache Spark
4 2 (0.76%) Confluence
4 2 (0.76%) Microsoft Exchange
4 2 (0.76%) SharePoint
5 1 (0.38%) Drupal
Applications
1 28 (10.61%) Microsoft Office
2 14 (5.30%) Microsoft Excel
3 4 (1.52%) Microsoft PowerPoint
3 4 (1.52%) Microsoft Project
3 4 (1.52%) Trello
4 3 (1.14%) Notion
5 2 (0.76%) Photoshop
5 2 (0.76%) Spreadsheet
Business Applications
1 5 (1.89%) Shopify
2 3 (1.14%) Dynamics CRM
3 2 (0.76%) Eloqua
4 1 (0.38%) Primavera
4 1 (0.38%) Workfront
Cloud Services
1 32 (12.12%) Microsoft 365
2 25 (9.47%) Azure
3 22 (8.33%) AWS
4 19 (7.20%) Google Analytics
5 14 (5.30%) GCP
6 11 (4.17%) SaaS
7 7 (2.65%) GitHub
7 7 (2.65%) GitHub Actions
7 7 (2.65%) Google Ads
8 6 (2.27%) Azure DevOps
8 6 (2.27%) Figma
9 5 (1.89%) Asana
9 5 (1.89%) Entra ID
9 5 (1.89%) Power Platform
10 4 (1.52%) Wix.com
11 3 (1.14%) Canva
11 3 (1.14%) ChatGPT
11 3 (1.14%) Contentsquare
11 3 (1.14%) Zapier
12 2 (0.76%) Google Data Studio
Communications & Networking
1 23 (8.71%) Wireless
2 6 (2.27%) DNS
3 4 (1.52%) HTTP
3 4 (1.52%) Unified Communications
4 3 (1.14%) VPN
5 2 (0.76%) LAN
5 2 (0.76%) TCP/IP
5 2 (0.76%) VLAN
5 2 (0.76%) WAN
6 1 (0.38%) BGP
6 1 (0.38%) DHCP
6 1 (0.38%) Firewall
6 1 (0.38%) Internet
6 1 (0.38%) Intranet
6 1 (0.38%) Junos
6 1 (0.38%) NGN
6 1 (0.38%) OSPF
6 1 (0.38%) PSTN
6 1 (0.38%) VoIP
6 1 (0.38%) WebEx
Database & Business Intelligence
1 5 (1.89%) Metadata
2 4 (1.52%) Electronic Patient Records
2 4 (1.52%) PostgreSQL
2 4 (1.52%) Power BI
2 4 (1.52%) Tableau
3 3 (1.14%) MySQL
3 3 (1.14%) Oracle Database
4 2 (0.76%) Looker
4 2 (0.76%) Oracle Database 12c
5 1 (0.38%) Data Lake
5 1 (0.38%) Data Mining
5 1 (0.38%) Data Warehouse
5 1 (0.38%) Qlik Sense
5 1 (0.38%) SQL Server
Development Applications
1 8 (3.03%) Jenkins
1 8 (3.03%) JIRA
2 6 (2.27%) Git
3 4 (1.52%) Browser DevTools
3 4 (1.52%) Clang
3 4 (1.52%) GCC
3 4 (1.52%) Vite
3 4 (1.52%) webpack
4 3 (1.14%) JUnit
4 3 (1.14%) Storybook
5 2 (0.76%) Mercurial
5 2 (0.76%) Subversion
6 1 (0.38%) Artifactory
6 1 (0.38%) GitLab
6 1 (0.38%) GoCD
6 1 (0.38%) LabVIEW
6 1 (0.38%) Postman
6 1 (0.38%) Rational DOORS
6 1 (0.38%) Rational Rhapsody
6 1 (0.38%) Sonatype Nexus
General
1 264 (100.00%) Marketing
2 191 (72.35%) Finance
3 177 (67.05%) Electronics
3 177 (67.05%) Manufacturing
3 177 (67.05%) Public Sector
3 177 (67.05%) Telecoms
4 97 (36.74%) Social Skills
5 40 (15.15%) Analytical Skills
6 13 (4.92%) Advertising
7 11 (4.17%) Brand Awareness
8 7 (2.65%) Documentation Skills
8 7 (2.65%) Italian Language
8 7 (2.65%) Organisational Skills
8 7 (2.65%) Retail
9 6 (2.27%) Presentation Skills
10 4 (1.52%) Banking
10 4 (1.52%) Publishing
11 3 (1.14%) Automotive
11 3 (1.14%) Digital Health
11 3 (1.14%) Health Technology
Job Titles
1 39 (14.77%) IT Support
2 32 (12.12%) Desktop Support
3 29 (10.98%) 2nd Line Desktop Support
3 29 (10.98%) 2nd Line Support
4 28 (10.61%) SC Cleared Desktop Support
5 19 (7.20%) Senior
6 17 (6.44%) Lead
7 16 (6.06%) Consultant
7 16 (6.06%) Marketing Manager
7 16 (6.06%) Support Engineer
8 15 (5.68%) Analyst
9 14 (5.30%) Project Manager
10 13 (4.92%) Developer
11 12 (4.55%) Architect
11 12 (4.55%) IT Engineer
11 12 (4.55%) Migration Engineer
12 11 (4.17%) Coordinator
12 11 (4.17%) Senior Manager
13 10 (3.79%) Security Consultant
14 9 (3.41%) Senior Marketing Manager
Libraries, Frameworks & Software Standards
1 10 (3.79%) HTML
1 10 (3.79%) React
2 8 (3.03%) CSS
2 8 (3.03%) SailPoint
3 7 (2.65%) .NET
4 6 (2.27%) REST
5 5 (1.89%) .NET Core
6 4 (1.52%) AngularJS
6 4 (1.52%) GatsbyJS
6 4 (1.52%) HTML5
6 4 (1.52%) Jest
6 4 (1.52%) Next.js
6 4 (1.52%) Parceljs
6 4 (1.52%) React Native
6 4 (1.52%) Sass
6 4 (1.52%) Vue
7 3 (1.14%) RESTful
7 3 (1.14%) Spring
7 3 (1.14%) Spring Boot
7 3 (1.14%) Vitest
Miscellaneous
1 25 (9.47%) Data Centre
2 13 (4.92%) Onboarding
2 13 (4.92%) Web Conferencing
3 12 (4.55%) Product Ownership
4 9 (3.41%) NHS
4 9 (3.41%) Social Media
5 8 (3.03%) Blog
6 7 (2.65%) CMDB
6 7 (2.65%) Marketing Technology
7 6 (2.27%) Analytical Mindset
7 6 (2.27%) Digital Media
8 5 (1.89%) Cyber Defence
8 5 (1.89%) Mobile App
8 5 (1.89%) Self-Motivation
9 4 (1.52%) Algorithms
9 4 (1.52%) Cyber Threat
9 4 (1.52%) Legacy Systems
10 3 (1.14%) Distributed Systems
10 3 (1.14%) Management Information System
10 3 (1.14%) PMI
Operating Systems
1 24 (9.09%) Mac OS
2 23 (8.71%) Android
3 20 (7.58%) Windows
4 10 (3.79%) Linux
5 9 (3.41%) Windows 10
6 3 (1.14%) Windows Server
7 2 (0.76%) Unix
8 1 (0.38%) Apple iOS
Processes & Methodologies
1 181 (68.56%) Business Intelligence
2 178 (67.42%) Programme Management
3 40 (15.15%) Problem-Solving
4 38 (14.39%) Analytics
5 35 (13.26%) Stakeholder Management
6 34 (12.88%) Agile
6 34 (12.88%) Migration
7 29 (10.98%) Marketing Strategy
8 27 (10.23%) CRM
9 26 (9.85%) Workflow
10 25 (9.47%) Project Management
10 25 (9.47%) User Experience
10 25 (9.47%) Workflow Management
11 23 (8.71%) Stakeholder Engagement
12 20 (7.58%) AI
12 20 (7.58%) CI/CD
13 19 (7.20%) Marketing Automation
14 18 (6.82%) Logistics
14 18 (6.82%) SEO
15 17 (6.44%) Service Delivery
Programming Languages
1 18 (6.82%) PowerShell
2 14 (5.30%) SQL
3 13 (4.92%) Python
4 11 (4.17%) Java
5 9 (3.41%) JavaScript
6 8 (3.03%) C++
6 8 (3.03%) TypeScript
7 7 (2.65%) C#
8 6 (2.27%) C
9 4 (1.52%) Bash
10 3 (1.14%) BeanShell
10 3 (1.14%) PL/SQL
11 2 (0.76%) Go
11 2 (0.76%) PHP
12 1 (0.38%) MATLAB
12 1 (0.38%) R
12 1 (0.38%) SystemVerilog
12 1 (0.38%) Tcl
Qualifications
1 119 (45.08%) Security Cleared
2 109 (41.29%) SC Cleared
3 25 (9.47%) DV Cleared
4 16 (6.06%) Degree
5 12 (4.55%) CISSP
6 9 (3.41%) CESG Certified Professional
7 6 (2.27%) CISM
8 5 (1.89%) ISO 27001 Lead Auditor
9 4 (1.52%) CLAS
9 4 (1.52%) PMI Certification
10 3 (1.14%) CCNP
10 3 (1.14%) Cisco Certification
10 3 (1.14%) Master's Degree
11 2 (0.76%) CCNA
11 2 (0.76%) CompTIA Security+
11 2 (0.76%) OCP
11 2 (0.76%) Oracle Certification
11 2 (0.76%) VMware Certified Professional (VCP)
12 1 (0.38%) JNCIA
12 1 (0.38%) JNCIS
Quality Assurance & Compliance
1 21 (7.95%) Accessibility
2 12 (4.55%) ISO/IEC 27001
3 9 (3.41%) RMADS
4 8 (3.03%) Data Quality
4 8 (3.03%) NCSC
5 7 (2.65%) JSP 440
5 7 (2.65%) PMO
5 7 (2.65%) QA
6 6 (2.27%) GDPR
7 5 (1.89%) NIST
8 4 (1.52%) WCAG
9 3 (1.14%) SLA
10 2 (0.76%) Def Stans
10 2 (0.76%) IEC 61508
10 2 (0.76%) ISO 26262
10 2 (0.76%) Sarbanes-Oxley
11 1 (0.38%) California Consumer Privacy Act
11 1 (0.38%) Cyber Essentials
11 1 (0.38%) Cyber Essentials PLUS
11 1 (0.38%) IEC 62304
System Software
1 12 (4.55%) Active Directory
2 5 (1.89%) Docker
3 2 (0.76%) Oracle RAC
3 2 (0.76%) VMware ESXi
3 2 (0.76%) VMware Infrastructure
4 1 (0.38%) Firmware
4 1 (0.38%) Hyper-V
4 1 (0.38%) vSphere
Systems Management
1 7 (2.65%) Terraform
2 3 (1.14%) Ansible
2 3 (1.14%) Data Guard
2 3 (1.14%) Oracle Enterprise Manager
2 3 (1.14%) Oracle RMAN
2 3 (1.14%) vRealize
3 2 (0.76%) Puppet
3 2 (0.76%) Single Sign-On
3 2 (0.76%) vCenter Server
4 1 (0.38%) FreeIPA
4 1 (0.38%) Kubernetes
4 1 (0.38%) SCCM
4 1 (0.38%) SCOM
4 1 (0.38%) Systems Management Server (SMS)
Vendors
1 177 (67.05%) SAP
2 36 (13.64%) Microsoft
3 33 (12.50%) Cisco
4 28 (10.61%) Google
5 24 (9.09%) Apple
6 23 (8.71%) Dell
6 23 (8.71%) HP
7 19 (7.20%) Salesforce
8 11 (4.17%) Adobe
9 8 (3.03%) HubSpot
10 7 (2.65%) ServiceNow
11 6 (2.27%) VMware
12 5 (1.89%) Facebook
12 5 (1.89%) Marketo
12 5 (1.89%) Remedy
13 4 (1.52%) Amplitude
14 3 (1.14%) Computacenter
14 3 (1.14%) Hotjar
14 3 (1.14%) Oracle
14 3 (1.14%) YouTube
602 Digital Marketing jobs in England