Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 16 August 2026, with comparisons to the same periods in the previous two years.

6 months to
16 Aug 2026
Same period 2025 Same period 2024
Rank 504 281 249
Rank change year-on-year -223 -32 +67
Contract jobs citing Digital Marketing 122 242 311
As % of all contract jobs in England 0.27% 0.87% 0.94%
As % of the Processes & Methodologies category 0.31% 0.96% 1.09%
Number of daily rates quoted 58 134 205
10th Percentile £248 £159 £235
25th Percentile £328 £285 £356
Median daily rate (50th Percentile) £425 £513 £500
Median % change year-on-year -17.07% +2.50% -
75th Percentile £550 £675 £700
90th Percentile £680 £700 £810
UK median daily rate £425 £463 £500
% change year-on-year -8.11% -7.50% -3.38%
Number of hourly rates quoted 7 19 24
10th Percentile £16.15 £14.85 £12.75
25th Percentile £19.88 £20.26 £21.09
Median hourly rate £23.16 £28.55 £27.50
Median % change year-on-year -18.88% +3.82% -46.60%
75th Percentile £45.25 £49.38 £60.00
90th Percentile £61.24 £79.25 £69.98
UK median hourly rate £23.16 £42.50 £27.50
% change year-on-year -45.51% +54.55% -46.60%

All Process & Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 39,024 25,239 28,517
As % of all contract IT jobs advertised in England 85.10% 90.81% 85.92%
Number of daily rates quoted 24,245 16,077 18,561
10th Percentile £325 £300 £313
25th Percentile £425 £404 £425
Median daily rate (50th Percentile) £525 £513 £525
Median % change year-on-year +2.44% -2.38% -4.55%
75th Percentile £625 £628 £650
90th Percentile £738 £738 £756
UK median daily rate £525 £500 £525
% change year-on-year +5.00% -4.76% -3.31%
Number of hourly rates quoted 2,548 1,443 1,638
10th Percentile £14.42 £14.20 £14.16
25th Percentile £19.33 £17.87 £18.25
Median hourly rate £43.96 £25.15 £42.75
Median % change year-on-year +74.79% -41.17% +3.59%
75th Percentile £68.55 £50.63 £65.00
90th Percentile £82.25 £70.00 £75.00
UK median hourly rate £42.13 £25.15 £40.94
% change year-on-year +67.50% -38.57% -1.35%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 16 August 2026.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 16 August 2026.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 16 August 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -97 84 £450 +15.46% 129
North of England -72 22 £413 -22.08% 62
North West -43 11 £413 -22.08% 32
North East -32 10 - - 6
South East -112 8 £205 -68.46% 84
East of England -24 4 £475 +167.61% 19
South West -93 2 £425 -32.00% 16
Yorkshire -46 1 - - 24
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 23 (18.85%) CMS
2 13 (10.66%) Adobe Experience Manager
3 4 (3.28%) WordPress
4 3 (2.46%) Drupal
4 3 (2.46%) Umbraco
5 1 (0.82%) Headless CMS
5 1 (0.82%) SharePoint
5 1 (0.82%) Sitecore CMS
Applications
1 5 (4.10%) Microsoft Office
2 4 (3.28%) Adobe Creative Suite
2 4 (3.28%) Microsoft PowerPoint
3 3 (2.46%) Photoshop
4 2 (1.64%) Microsoft Excel
4 2 (1.64%) MS Visio
5 1 (0.82%) Adobe Illustrator
5 1 (0.82%) InDesign
5 1 (0.82%) Trello
Business Applications
1 13 (10.66%) Adobe Campaign
2 4 (3.28%) Dynamics CRM
3 3 (2.46%) Sprinklr
3 3 (2.46%) Workfront
Cloud Services
1 10 (8.20%) SaaS
2 7 (5.74%) Google Analytics
3 4 (3.28%) Adobe Analytics
4 3 (2.46%) Facebook Ads
4 3 (2.46%) Google Ads
4 3 (2.46%) Power Platform
5 2 (1.64%) Asana
5 2 (1.64%) Canva
5 2 (1.64%) Google Sheets
5 2 (1.64%) iPaaS
5 2 (1.64%) Lucidchart
6 1 (0.82%) Basecamp
6 1 (0.82%) Contentstack
6 1 (0.82%) Google Data Studio
6 1 (0.82%) Google Tag Manager
6 1 (0.82%) Meta Ads
6 1 (0.82%) Zapier
Communications & Networking
1 6 (4.92%) Broadband
2 2 (1.64%) WebEx
Database & Business Intelligence
1 4 (3.28%) Metadata
2 3 (2.46%) Power BI
2 3 (2.46%) Tableau
3 1 (0.82%) Looker
3 1 (0.82%) Power Query
Development Applications
1 1 (0.82%) JIRA
General
1 122 (100.00%) Marketing
2 44 (36.07%) Social Skills
3 20 (16.39%) Analytical Skills
4 15 (12.30%) Finance
5 14 (11.48%) Advertising
6 13 (10.66%) Organisational Skills
7 10 (8.20%) Influencing Skills
8 8 (6.56%) Retail
9 6 (4.92%) Publishing
10 5 (4.10%) Multimedia
10 5 (4.10%) Presentation Skills
11 3 (2.46%) Automotive
11 3 (2.46%) Banking
12 2 (1.64%) Games
12 2 (1.64%) German Language
13 1 (0.82%) Brand Awareness
13 1 (0.82%) French Language
13 1 (0.82%) Portuguese Language
13 1 (0.82%) Public Sector
13 1 (0.82%) Spanish Language
Job Titles
1 18 (14.75%) Lead
1 18 (14.75%) Marketing Manager
1 18 (14.75%) Project Manager
2 13 (10.66%) Digital Marketing Manager
3 11 (9.02%) Digital Project Manager
4 10 (8.20%) Delivery Manager
5 8 (6.56%) Senior
6 7 (5.74%) Analyst
6 7 (5.74%) Content Manager
7 6 (4.92%) Architect
8 5 (4.10%) Development Manager
8 5 (4.10%) Digital Executive
8 5 (4.10%) Digital Marketing Executive
8 5 (4.10%) Marketing Assistant
8 5 (4.10%) Marketing Executive
9 4 (3.28%) Agile Development Manager
9 4 (3.28%) Digital Development Manager
9 4 (3.28%) Digital Programme Manager
9 4 (3.28%) Software Development Programme Manager
9 4 (3.28%) Software Engineering Manager
Libraries, Frameworks & Software Standards
1 5 (4.10%) CSS
1 5 (4.10%) HTML
2 4 (3.28%) ATL
2 4 (3.28%) Flutter
2 4 (3.28%) React Native
3 2 (1.64%) REST
Miscellaneous
1 36 (29.51%) Social Media
2 30 (24.59%) Marketing Technology
3 8 (6.56%) Blog
3 8 (6.56%) Product Ownership
3 8 (6.56%) Self-Motivation
4 7 (5.74%) Analytical Mindset
5 5 (4.10%) Digital Media
5 5 (4.10%) Mobile App
6 3 (2.46%) Educational Technology
6 3 (2.46%) Web Conferencing
7 2 (1.64%) Management Information System
7 2 (1.64%) Onboarding
7 2 (1.64%) Over-the-Top Content
7 2 (1.64%) Taxonomies
8 1 (0.82%) AI Agents
8 1 (0.82%) Graphic Design
8 1 (0.82%) PMI
8 1 (0.82%) Video on Demand
Processes & Methodologies
1 37 (30.33%) Project Management
2 28 (22.95%) Analytics
3 24 (19.67%) Stakeholder Management
4 23 (18.85%) CRM
5 20 (16.39%) Agile
6 19 (15.57%) Content Management
6 19 (15.57%) Marketing Strategy
6 19 (15.57%) User Experience
7 18 (14.75%) Actionable Insight
7 18 (14.75%) Collaborative Working
7 18 (14.75%) SEO
8 16 (13.11%) AI
8 16 (13.11%) Scrum
9 14 (11.48%) Business Case
9 14 (11.48%) Decision-Making
9 14 (11.48%) Roadmaps
10 12 (9.84%) B2B
11 11 (9.02%) Generative AI
12 9 (7.38%) Marketing Automation
12 9 (7.38%) Scenario Testing
Programming Languages
1 11 (9.02%) SQL
2 5 (4.10%) Python
3 3 (2.46%) JavaScript
4 1 (0.82%) VBA
Qualifications
1 21 (17.21%) Degree
2 5 (4.10%) PMP
3 4 (3.28%) Master's Degree
4 2 (1.64%) MBA
5 1 (0.82%) Computer Science Degree
5 1 (0.82%) PMI Certification
5 1 (0.82%) SC Cleared
5 1 (0.82%) Security Cleared
Quality Assurance & Compliance
1 12 (9.84%) Data Quality
2 9 (7.38%) PMO
3 8 (6.56%) QA
4 5 (4.10%) GDPR
5 4 (3.28%) Actionable Recommendations
5 4 (3.28%) PERC
6 1 (0.82%) SLA
Vendors
1 28 (22.95%) Adobe
2 18 (14.75%) Google
3 11 (9.02%) Salesforce
4 7 (5.74%) TikTok
5 5 (4.10%) Tealium
6 4 (3.28%) Facebook
6 4 (3.28%) HubSpot
6 4 (3.28%) Pega
7 3 (2.46%) Microsoft
8 2 (1.64%) Brandwatch
8 2 (1.64%) Instagram
8 2 (1.64%) Marketo
8 2 (1.64%) NetBase
8 2 (1.64%) Optimizely
8 2 (1.64%) Oracle
8 2 (1.64%) ServiceNow
8 2 (1.64%) YouTube
9 1 (0.82%) Omniture
9 1 (0.82%) Sitecore
9 1 (0.82%) Sony