Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 26 July 2026, with comparisons to the same periods in the previous two years.

6 months to
26 Jul 2026
Same period 2025 Same period 2024
Rank 524 295 250
Rank change year-on-year -229 -45 +64
Contract jobs citing Digital Marketing 104 233 326
As % of all contract jobs in England 0.23% 0.84% 0.94%
As % of the Processes & Methodologies category 0.27% 0.93% 1.10%
Number of daily rates quoted 54 118 212
10th Percentile £228 £160 £250
25th Percentile £341 £280 £400
Median daily rate (50th Percentile) £419 £450 £516
Median % change year-on-year -6.89% -12.79% -1.71%
75th Percentile £538 £684 £725
90th Percentile £641 £700 £836
UK median daily rate £419 £450 £508
% change year-on-year -6.89% -11.33% -3.33%
Number of hourly rates quoted 10 17 28
10th Percentile £14.50 £14.45 £12.75
25th Percentile £18.56 £20.38 £15.64
Median hourly rate £30.33 £28.55 £27.50
Median % change year-on-year +6.23% +3.82% -42.41%
75th Percentile £43.63 £50.50 £55.63
90th Percentile £49.25 £81.00 £69.70
UK median hourly rate £30.33 £42.50 £27.50
% change year-on-year -28.64% +54.55% -42.41%

All Process & Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 38,601 25,022 29,686
As % of all contract IT jobs advertised in England 85.36% 90.73% 85.88%
Number of daily rates quoted 24,205 16,045 19,444
10th Percentile £325 £300 £313
25th Percentile £421 £405 £414
Median daily rate (50th Percentile) £525 £513 £525
Median % change year-on-year +2.44% -2.38% -4.55%
75th Percentile £625 £630 £650
90th Percentile £738 £738 £756
UK median daily rate £520 £500 £525
% change year-on-year +4.00% -4.76% -4.14%
Number of hourly rates quoted 2,390 1,351 1,859
10th Percentile £15.25 £14.20 £13.69
25th Percentile £21.00 £17.87 £17.50
Median hourly rate £47.00 £25.15 £40.33
Median % change year-on-year +86.88% -37.63% -5.12%
75th Percentile £69.50 £52.00 £65.00
90th Percentile £83.00 £70.16 £75.00
UK median hourly rate £43.96 £25.15 £40.00
% change year-on-year +74.79% -37.13% -5.88%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 26 July 2026.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 26 July 2026.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 26 July 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -99 74 £425 +21.43% 48
North of England -76 16 £413 -22.08% 27
North West -48 11 £413 -22.08% 18
North East -40 5 - - 2
South East -121 5 £475 -26.92% 46
East of England -29 4 £475 +120.93% 8
South West -72 3 £425 -32.00% 4
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 17 (16.35%) CMS
2 9 (8.65%) Adobe Experience Manager
3 5 (4.81%) WordPress
4 3 (2.88%) Drupal
5 2 (1.92%) SharePoint
6 1 (0.96%) Umbraco
Applications
1 5 (4.81%) Microsoft Office
2 4 (3.85%) Adobe Creative Suite
2 4 (3.85%) Microsoft PowerPoint
3 3 (2.88%) Photoshop
4 2 (1.92%) MS Visio
5 1 (0.96%) Adobe Illustrator
5 1 (0.96%) InDesign
5 1 (0.96%) Microsoft Excel
5 1 (0.96%) Spreadsheet
5 1 (0.96%) Trello
Business Applications
1 8 (7.69%) Adobe Campaign
2 4 (3.85%) Dynamics CRM
3 3 (2.88%) Sprinklr
3 3 (2.88%) Workfront
Cloud Services
1 12 (11.54%) SaaS
2 7 (6.73%) Google Analytics
3 4 (3.85%) Adobe Analytics
4 3 (2.88%) Facebook Ads
4 3 (2.88%) Google Ads
5 2 (1.92%) Asana
5 2 (1.92%) Canva
5 2 (1.92%) Google Sheets
5 2 (1.92%) iPaaS
5 2 (1.92%) Lucidchart
5 2 (1.92%) Power Platform
6 1 (0.96%) Basecamp
6 1 (0.96%) Google Data Studio
6 1 (0.96%) Google Tag Manager
6 1 (0.96%) Meta Ads
6 1 (0.96%) Zapier
Communications & Networking
1 3 (2.88%) Broadband
2 2 (1.92%) WebEx
Database & Business Intelligence
1 3 (2.88%) Metadata
1 3 (2.88%) Tableau
2 2 (1.92%) Power BI
3 1 (0.96%) Looker
Development Applications
1 1 (0.96%) JIRA
General
1 104 (100.00%) Marketing
2 38 (36.54%) Social Skills
3 19 (18.27%) Analytical Skills
4 14 (13.46%) Advertising
4 14 (13.46%) Finance
5 13 (12.50%) Organisational Skills
6 6 (5.77%) Influencing Skills
6 6 (5.77%) Multimedia
7 5 (4.81%) Presentation Skills
7 5 (4.81%) Retail
8 4 (3.85%) Games
8 4 (3.85%) Publishing
9 3 (2.88%) Automotive
9 3 (2.88%) Banking
10 2 (1.92%) Back Office
10 2 (1.92%) German Language
10 2 (1.92%) Legal
11 1 (0.96%) French Language
11 1 (0.96%) Portuguese Language
11 1 (0.96%) Spanish Language
Job Titles
1 20 (19.23%) Marketing Manager
2 16 (15.38%) Digital Marketing Manager
3 14 (13.46%) Lead
3 14 (13.46%) Project Manager
4 9 (8.65%) Digital Project Manager
5 8 (7.69%) Senior
6 7 (6.73%) Analyst
6 7 (6.73%) Delivery Manager
7 6 (5.77%) Marketing Assistant
8 5 (4.81%) Architect
8 5 (4.81%) Content Manager
8 5 (4.81%) Development Manager
9 4 (3.85%) Agile Development Manager
9 4 (3.85%) Engineering Manager
9 4 (3.85%) Enterprise Architect
9 4 (3.85%) Marketing Project Manager
9 4 (3.85%) Programme Manager
9 4 (3.85%) Senior Manager
9 4 (3.85%) Software Development Manager
9 4 (3.85%) Software Engineering Manager
Libraries, Frameworks & Software Standards
1 4 (3.85%) Flutter
1 4 (3.85%) React Native
2 3 (2.88%) CSS
2 3 (2.88%) HTML
3 2 (1.92%) REST
4 1 (0.96%) ATL
Miscellaneous
1 29 (27.88%) Social Media
2 21 (20.19%) Marketing Technology
3 9 (8.65%) Product Ownership
3 9 (8.65%) Self-Motivation
4 8 (7.69%) Analytical Mindset
5 7 (6.73%) Blog
6 5 (4.81%) Educational Technology
6 5 (4.81%) Mobile App
6 5 (4.81%) Web Conferencing
7 3 (2.88%) Onboarding
8 2 (1.92%) Digital Media
8 2 (1.92%) Management Information System
8 2 (1.92%) Mobile Games
8 2 (1.92%) Over-the-Top Content
9 1 (0.96%) AI Agents
9 1 (0.96%) Graphic Design
9 1 (0.96%) PMI
9 1 (0.96%) Taxonomies
9 1 (0.96%) Video on Demand
Processes & Methodologies
1 30 (28.85%) Project Management
2 25 (24.04%) Analytics
3 20 (19.23%) CRM
4 19 (18.27%) Marketing Strategy
4 19 (18.27%) Stakeholder Management
4 19 (18.27%) User Experience
5 18 (17.31%) Collaborative Working
6 16 (15.38%) Actionable Insight
7 15 (14.42%) Agile
7 15 (14.42%) AI
7 15 (14.42%) Roadmaps
8 14 (13.46%) B2B
8 14 (13.46%) Business Case
8 14 (13.46%) Content Management
9 12 (11.54%) Scrum
10 10 (9.62%) Decision-Making
10 10 (9.62%) Generative AI
10 10 (9.62%) SEO
11 9 (8.65%) Scenario Testing
11 9 (8.65%) Storytelling
Programming Languages
1 8 (7.69%) SQL
2 2 (1.92%) JavaScript
3 1 (0.96%) Python
Qualifications
1 19 (18.27%) Degree
2 5 (4.81%) PMP
3 2 (1.92%) Master's Degree
3 2 (1.92%) MBA
4 1 (0.96%) Computer Science Degree
4 1 (0.96%) PMI Certification
4 1 (0.96%) SC Cleared
4 1 (0.96%) Security Cleared
Quality Assurance & Compliance
1 10 (9.62%) Data Quality
2 7 (6.73%) PMO
2 7 (6.73%) QA
3 4 (3.85%) GDPR
3 4 (3.85%) PERC
4 1 (0.96%) Actionable Recommendations
4 1 (0.96%) SLA
Vendors
1 25 (24.04%) Adobe
2 18 (17.31%) Google
3 10 (9.62%) Salesforce
4 6 (5.77%) TikTok
5 4 (3.85%) Pega
5 4 (3.85%) Tealium
6 3 (2.88%) Facebook
7 2 (1.92%) Brandwatch
7 2 (1.92%) HubSpot
7 2 (1.92%) Marketo
7 2 (1.92%) Microsoft
7 2 (1.92%) NetBase
7 2 (1.92%) Optimizely
7 2 (1.92%) Oracle
7 2 (1.92%) ServiceNow
7 2 (1.92%) YouTube
8 1 (0.96%) Instagram
8 1 (0.96%) Omniture
8 1 (0.96%) Sony