Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 6 September 2026, with comparisons to the same periods in the previous two years.

6 months to
6 Sep 2026
Same period 2025 Same period 2024
Rank 498 291 230
Rank change year-on-year -207 -61 +68
Contract jobs citing Digital Marketing 134 238 335
As % of all contract jobs in England 0.29% 0.86% 1.02%
As % of the Processes & Methodologies category 0.34% 0.95% 1.19%
Number of daily rates quoted 59 128 193
10th Percentile £263 £155 £236
25th Percentile £344 £286 £320
Median daily rate (50th Percentile) £450 £500 £550
Median % change year-on-year -10.00% -9.09% +4.76%
75th Percentile £550 £609 £688
90th Percentile £680 £700 £788
UK median daily rate £440 £478 £525
% change year-on-year -7.96% -9.05% -
Number of hourly rates quoted 7 21 17
10th Percentile £16.15 £15.25 £12.75
25th Percentile £19.88 £19.79 £15.73
Median hourly rate £23.16 £28.15 £30.00
Median % change year-on-year -17.73% -6.17% -40.00%
75th Percentile £45.25 £47.50 £57.50
90th Percentile £61.24 £77.50 £72.61
UK median hourly rate £23.16 £28.35 £27.75
% change year-on-year -18.31% +2.16% -44.50%

All Process & Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 38,985 25,002 28,134
As % of all contract IT jobs advertised in England 84.82% 90.76% 85.90%
Number of daily rates quoted 24,023 15,883 17,863
10th Percentile £325 £300 £313
25th Percentile £425 £404 £425
Median daily rate (50th Percentile) £525 £510 £525
Median % change year-on-year +2.94% -2.86% -4.55%
75th Percentile £636 £626 £650
90th Percentile £738 £738 £750
UK median daily rate £525 £500 £525
% change year-on-year +5.00% -4.76% -3.31%
Number of hourly rates quoted 2,626 1,462 1,386
10th Percentile £14.22 £14.25 £14.47
25th Percentile £18.28 £17.61 £20.00
Median hourly rate £43.56 £25.15 £43.00
Median % change year-on-year +73.20% -41.51% +1.18%
75th Percentile £68.00 £50.00 £66.50
90th Percentile £80.00 £68.75 £75.00
UK median hourly rate £41.00 £25.15 £42.69
% change year-on-year +63.02% -41.09% +2.13%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 6 September 2026.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 6 September 2026.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 6 September 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -90 91 £500 +17.65% 193
North of England -73 22 £413 -22.08% 72
South East -91 13 £205 -60.58% 89
North East -30 11 - - 6
North West -60 10 £413 -22.08% 40
East of England -27 3 £475 +167.61% 17
South West -85 2 £425 -26.09% 20
Yorkshire -43 1 - - 26
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 26 (19.40%) CMS
2 14 (10.45%) Adobe Experience Manager
3 5 (3.73%) WordPress
4 4 (2.99%) Headless CMS
4 4 (2.99%) Sitecore CMS
5 3 (2.24%) Drupal
5 3 (2.24%) Umbraco
6 1 (0.75%) SharePoint
Applications
1 4 (2.99%) Adobe Creative Suite
1 4 (2.99%) Microsoft PowerPoint
2 3 (2.24%) Microsoft Office
3 2 (1.49%) Microsoft Excel
3 2 (1.49%) MS Visio
3 2 (1.49%) Photoshop
4 1 (0.75%) Adobe Illustrator
4 1 (0.75%) InDesign
4 1 (0.75%) Trello
Business Applications
1 14 (10.45%) Adobe Campaign
2 4 (2.99%) Dynamics CRM
3 3 (2.24%) Workfront
4 2 (1.49%) Sprinklr
Cloud Services
1 10 (7.46%) SaaS
2 6 (4.48%) Google Analytics
3 4 (2.99%) Adobe Analytics
3 4 (2.99%) Contentstack
3 4 (2.99%) Google Ads
4 3 (2.24%) Facebook Ads
4 3 (2.24%) Power Platform
5 2 (1.49%) Asana
5 2 (1.49%) Azure
5 2 (1.49%) Azure Data Factory
5 2 (1.49%) Canva
5 2 (1.49%) Google Sheets
5 2 (1.49%) iPaaS
5 2 (1.49%) Lucidchart
5 2 (1.49%) Meta Ads
6 1 (0.75%) Anthropic Claude
6 1 (0.75%) Basecamp
6 1 (0.75%) ChatGPT
6 1 (0.75%) Google Tag Manager
6 1 (0.75%) Zapier
Communications & Networking
1 11 (8.21%) Broadband
2 2 (1.49%) WebEx
3 1 (0.75%) SMS
Database & Business Intelligence
1 7 (5.22%) Metadata
2 3 (2.24%) Power BI
2 3 (2.24%) Tableau
3 1 (0.75%) Power Query
Development Applications
1 1 (0.75%) JIRA
General
1 134 (100.00%) Marketing
2 45 (33.58%) Social Skills
3 17 (12.69%) Analytical Skills
3 17 (12.69%) Finance
4 16 (11.94%) Influencing Skills
5 12 (8.96%) Advertising
6 11 (8.21%) Organisational Skills
7 8 (5.97%) Retail
8 5 (3.73%) Banking
8 5 (3.73%) Presentation Skills
8 5 (3.73%) Publishing
9 3 (2.24%) Law
9 3 (2.24%) Multimedia
10 2 (1.49%) Automotive
10 2 (1.49%) Games
10 2 (1.49%) German Language
11 1 (0.75%) Back Office
11 1 (0.75%) French Language
11 1 (0.75%) Portuguese Language
11 1 (0.75%) Spanish Language
Job Titles
1 23 (17.16%) Lead
2 18 (13.43%) Project Manager
3 16 (11.94%) Marketing Manager
4 11 (8.21%) Delivery Manager
4 11 (8.21%) Digital Marketing Manager
4 11 (8.21%) Digital Project Manager
5 9 (6.72%) Digital Executive
5 9 (6.72%) Digital Marketing Executive
5 9 (6.72%) Marketing Executive
6 7 (5.22%) Analyst
6 7 (5.22%) Content Manager
6 7 (5.22%) Senior
7 6 (4.48%) Architect
7 6 (4.48%) Development Manager
8 5 (3.73%) Agile Development Manager
8 5 (3.73%) Engineering Manager
8 5 (3.73%) Programme Manager
8 5 (3.73%) Software Development Manager
8 5 (3.73%) Software Development Programme Manager
8 5 (3.73%) Software Engineering Manager
Libraries, Frameworks & Software Standards
1 9 (6.72%) ATL
2 5 (3.73%) CSS
2 5 (3.73%) HTML
3 4 (2.99%) Flutter
3 4 (2.99%) React Native
4 3 (2.24%) REST
5 1 (0.75%) SOAP
Miscellaneous
1 40 (29.85%) Social Media
2 34 (25.37%) Marketing Technology
3 11 (8.21%) Product Ownership
4 6 (4.48%) Blog
5 5 (3.73%) Mobile App
5 5 (3.73%) Self-Motivation
5 5 (3.73%) Taxonomies
6 4 (2.99%) Analytical Mindset
6 4 (2.99%) Digital Media
7 3 (2.24%) Educational Technology
7 3 (2.24%) Web Conferencing
8 2 (1.49%) Management Information System
8 2 (1.49%) Onboarding
8 2 (1.49%) Over-the-Top Content
9 1 (0.75%) AI Agents
9 1 (0.75%) Graphic Design
9 1 (0.75%) Video on Demand
Processes & Methodologies
1 37 (27.61%) Project Management
2 29 (21.64%) Analytics
2 29 (21.64%) Stakeholder Management
3 23 (17.16%) Content Management
4 22 (16.42%) Agile
4 22 (16.42%) CRM
5 20 (14.93%) SEO
6 19 (14.18%) Decision-Making
6 19 (14.18%) User Experience
7 18 (13.43%) Actionable Insight
7 18 (13.43%) Marketing Strategy
7 18 (13.43%) Scrum
8 17 (12.69%) Collaborative Working
8 17 (12.69%) Roadmaps
9 16 (11.94%) AI
10 14 (10.45%) Business Case
11 13 (9.70%) B2B
12 11 (8.21%) Business Strategy
13 10 (7.46%) Generative AI
13 10 (7.46%) Technical Leadership
Programming Languages
1 15 (11.19%) SQL
2 10 (7.46%) Python
3 3 (2.24%) JavaScript
4 1 (0.75%) VBA
Qualifications
1 20 (14.93%) Degree
2 5 (3.73%) PMP
3 4 (2.99%) Master's Degree
4 2 (1.49%) MBA
5 1 (0.75%) Computer Science Degree
5 1 (0.75%) SC Cleared
5 1 (0.75%) Security Cleared
Quality Assurance & Compliance
1 12 (8.96%) QA
2 10 (7.46%) PMO
3 9 (6.72%) Actionable Recommendations
3 9 (6.72%) Data Quality
4 4 (2.99%) GDPR
5 3 (2.24%) PERC
6 1 (0.75%) Accessibility
6 1 (0.75%) SLA
Vendors
1 28 (20.90%) Adobe
2 17 (12.69%) Google
3 12 (8.96%) Salesforce
4 7 (5.22%) TikTok
5 6 (4.48%) HubSpot
6 4 (2.99%) Facebook
6 4 (2.99%) Sitecore
6 4 (2.99%) Tealium
7 3 (2.24%) Microsoft
7 3 (2.24%) Pega
8 2 (1.49%) Brandwatch
8 2 (1.49%) Databricks
8 2 (1.49%) Instagram
8 2 (1.49%) NetBase
8 2 (1.49%) Oracle
8 2 (1.49%) ServiceNow
8 2 (1.49%) YouTube
9 1 (0.75%) dotdigital
9 1 (0.75%) Optimizely
9 1 (0.75%) Salesforce Marketing Cloud