Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 22 November 2025, with comparisons to the same periods in the previous two years.

 6 months to
22 Nov 2025		 Same period 2024 Same period 2023
Rank 293 185 241
Rank change year-on-year -108 +56 +102
Contract jobs citing Digital Marketing 271 423 390
As % of all contract jobs in England 0.89% 1.35% 0.99%
As % of the Processes & Methodologies category 0.98% 1.55% 1.11%
Number of daily rates quoted 147 246 289
10th Percentile £154 £243 £205
25th Percentile £173 £313 £363
Median daily rate (50th Percentile) £450 £523 £538
Median % change year-on-year -13.88% -2.79% +2.38%
75th Percentile £575 £675 £658
90th Percentile £675 £775 £738
UK median daily rate £406 £518 £538
% change year-on-year -21.50% -3.72% +2.38%
Number of hourly rates quoted 47 11 15
10th Percentile £17.19 £24.50 £17.00
25th Percentile £20.39 £25.88 £19.13
Median hourly rate £23.75 £31.00 £29.00
Median % change year-on-year -23.39% +6.90% -25.64%
75th Percentile £26.13 £46.75 £35.63
90th Percentile £52.00 £76.25 £52.70
UK median hourly rate £23.75 £27.25 £29.50
% change year-on-year -12.84% -7.63% -24.36%

All Process and Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 27,542 27,205 35,091
As % of all contract IT jobs advertised in England 90.07% 87.01% 88.75%
Number of daily rates quoted 17,480 16,613 23,999
10th Percentile £300 £313 £313
25th Percentile £405 £414 £425
Median daily rate (50th Percentile) £505 £525 £545
Median % change year-on-year -3.81% -3.67% -0.91%
75th Percentile £625 £645 £650
90th Percentile £725 £750 £750
UK median daily rate £500 £525 £530
% change year-on-year -4.76% -0.94% -3.64%
Number of hourly rates quoted 1,822 1,002 1,481
10th Percentile £14.86 £15.07 £14.54
25th Percentile £17.87 £20.00 £19.06
Median hourly rate £25.15 £35.36 £45.00
Median % change year-on-year -28.87% -21.42% +26.76%
75th Percentile £50.00 £65.00 £65.00
90th Percentile £68.75 £74.72 £77.50
UK median hourly rate £25.15 £33.93 £44.00
% change year-on-year -25.88% -22.89% +25.71%

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 22 November 2025.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 22 November 2025.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 22 November 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year		 Matching
Contract
IT Job Ads		 Median
Daily Rate
Past 6 Months		 Median Daily Rate
% Change
on Same Period
Last Year		 Live
Jobs
London -23 115 £350 -12.50% 141
South West -31 49 £625 +8.70% 21
South East -76 33 £400 -36.00% 68
North of England -31 25 £175 -51.72% 27
East of England -7 18 £178 -61.10% 20
Midlands -43 16 £158 -64.84% 17
East Midlands -4 11 £158 -10.00% 8
North West -22 11 £175 -65.00% 16
Yorkshire -32 8 £565 +2.73% 10
North East -7 6 £175 -50.00% 1
West Midlands -41 5 £125 -72.16% 8
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 15 (5.54%) CMS
2 6 (2.21%) WordPress
3 4 (1.48%) SharePoint
4 3 (1.11%) Adobe Experience Manager
4 3 (1.11%) Confluence
4 3 (1.11%) Umbraco
5 2 (0.74%) Apache
5 2 (0.74%) Apache Spark
5 2 (0.74%) Microsoft Exchange
6 1 (0.37%) Drupal
Applications
1 29 (10.70%) Microsoft Office
2 16 (5.90%) Microsoft Excel
3 6 (2.21%) Microsoft PowerPoint
4 4 (1.48%) Microsoft Project
4 4 (1.48%) Trello
5 3 (1.11%) Notion
5 3 (1.11%) Spreadsheet
6 1 (0.37%) Photoshop
Business Applications
1 5 (1.85%) Shopify
2 2 (0.74%) Dynamics CRM
2 2 (0.74%) Eloqua
3 1 (0.37%) Primavera
3 1 (0.37%) Workfront
Cloud Services
1 33 (12.18%) Microsoft 365
2 26 (9.59%) Azure
3 24 (8.86%) AWS
4 17 (6.27%) GCP
4 17 (6.27%) Google Analytics
5 12 (4.43%) SaaS
6 7 (2.58%) Google Ads
6 7 (2.58%) Power Platform
7 6 (2.21%) Asana
7 6 (2.21%) GitHub
7 6 (2.21%) GitHub Actions
8 5 (1.85%) Entra ID
8 5 (1.85%) Figma
9 4 (1.48%) Wix.com
10 3 (1.11%) Adobe Analytics
10 3 (1.11%) Azure DevOps
10 3 (1.11%) Canva
10 3 (1.11%) ChatGPT
10 3 (1.11%) Contentsquare
10 3 (1.11%) Zapier
Communications & Networking
1 23 (8.49%) Wireless
2 5 (1.85%) DNS
3 4 (1.48%) Unified Communications
3 4 (1.48%) VPN
4 3 (1.11%) HTTP
5 2 (0.74%) BGP
5 2 (0.74%) Firewall
5 2 (0.74%) Intranet
5 2 (0.74%) Junos
5 2 (0.74%) LAN
5 2 (0.74%) OSPF
5 2 (0.74%) TCP/IP
5 2 (0.74%) VLAN
5 2 (0.74%) WAN
6 1 (0.37%) Internet
6 1 (0.37%) Network Security
6 1 (0.37%) NGN
6 1 (0.37%) PSTN
6 1 (0.37%) SD-WAN
6 1 (0.37%) WebEx
Database & Business Intelligence
1 6 (2.21%) Power BI
2 4 (1.48%) Electronic Patient Records
2 4 (1.48%) Metadata
2 4 (1.48%) PostgreSQL
2 4 (1.48%) Tableau
3 3 (1.11%) Looker
3 3 (1.11%) MySQL
3 3 (1.11%) Oracle Database
4 2 (0.74%) Data Warehouse
4 2 (0.74%) Oracle Database 12c
5 1 (0.37%) Data Lake
5 1 (0.37%) Data Mining
5 1 (0.37%) Qlik Sense
5 1 (0.37%) SQL Server
Development Applications
1 10 (3.69%) JIRA
2 7 (2.58%) Jenkins
3 5 (1.85%) Git
4 4 (1.48%) Clang
4 4 (1.48%) GCC
5 3 (1.11%) Browser DevTools
5 3 (1.11%) JUnit
5 3 (1.11%) Storybook
5 3 (1.11%) Vite
5 3 (1.11%) webpack
6 2 (0.74%) Mercurial
6 2 (0.74%) Subversion
7 1 (0.37%) Artifactory
7 1 (0.37%) GitLab
7 1 (0.37%) GoCD
7 1 (0.37%) LabVIEW
7 1 (0.37%) Postman
7 1 (0.37%) Rational DOORS
7 1 (0.37%) Rational Rhapsody
7 1 (0.37%) Sonatype Nexus
General
1 271 (100.00%) Marketing
2 193 (71.22%) Finance
3 184 (67.90%) Electronics
4 182 (67.16%) Manufacturing
4 182 (67.16%) Public Sector
4 182 (67.16%) Telecoms
5 104 (38.38%) Social Skills
6 40 (14.76%) Analytical Skills
7 13 (4.80%) Advertising
8 9 (3.32%) Brand Awareness
9 8 (2.95%) Documentation Skills
10 7 (2.58%) Italian Language
10 7 (2.58%) Organisational Skills
10 7 (2.58%) Retail
11 6 (2.21%) Presentation Skills
12 5 (1.85%) Legal
13 4 (1.48%) Banking
13 4 (1.48%) Publishing
14 3 (1.11%) German Language
14 3 (1.11%) Law
Job Titles
1 38 (14.02%) IT Support
2 31 (11.44%) Desktop Support
3 28 (10.33%) 2nd Line Desktop Support
3 28 (10.33%) 2nd Line Support
3 28 (10.33%) SC Cleared Desktop Support
4 19 (7.01%) Consultant
5 17 (6.27%) IT Engineer
5 17 (6.27%) Migration Engineer
6 16 (5.90%) Marketing Manager
6 16 (5.90%) Project Manager
6 16 (5.90%) Senior
6 16 (5.90%) Support Engineer
7 15 (5.54%) Analyst
7 15 (5.54%) Architect
8 14 (5.17%) Lead
9 13 (4.80%) Windows Engineer
10 11 (4.06%) Coordinator
11 10 (3.69%) Developer
11 10 (3.69%) Security Consultant
11 10 (3.69%) Senior Manager
Libraries, Frameworks & Software Standards
1 9 (3.32%) React
2 8 (2.95%) HTML
2 8 (2.95%) SailPoint
3 7 (2.58%) CSS
4 6 (2.21%) REST
5 4 (1.48%) .NET
6 3 (1.11%) AngularJS
6 3 (1.11%) GatsbyJS
6 3 (1.11%) HTML5
6 3 (1.11%) Jest
6 3 (1.11%) Next.js
6 3 (1.11%) Parceljs
6 3 (1.11%) React Native
6 3 (1.11%) RESTful
6 3 (1.11%) Sass
6 3 (1.11%) Spring
6 3 (1.11%) Spring Boot
6 3 (1.11%) Vitest
6 3 (1.11%) Vue
7 2 (0.74%) .NET Core
Miscellaneous
1 25 (9.23%) Data Centre
2 14 (5.17%) Onboarding
3 12 (4.43%) Web Conferencing
4 11 (4.06%) NHS
5 10 (3.69%) Marketing Technology
6 9 (3.32%) Social Media
7 8 (2.95%) Product Ownership
8 7 (2.58%) Blog
8 7 (2.58%) CMDB
9 6 (2.21%) Analytical Mindset
9 6 (2.21%) Digital Media
10 5 (1.85%) Cyber Defence
10 5 (1.85%) Mobile App
11 4 (1.48%) Cyber Threat
11 4 (1.48%) Legacy Systems
11 4 (1.48%) PMI
11 4 (1.48%) Self-Motivation
12 3 (1.11%) Distributed Systems
12 3 (1.11%) Enterprise Software
12 3 (1.11%) Midjourney
Operating Systems
1 24 (8.86%) Mac OS
2 23 (8.49%) Android
3 20 (7.38%) Windows
4 14 (5.17%) Windows 10
5 10 (3.69%) Linux
6 3 (1.11%) Windows Server
7 2 (0.74%) Unix
8 1 (0.37%) Apple iOS
Processes & Methodologies
1 187 (69.00%) Business Intelligence
2 183 (67.53%) Programme Management
3 41 (15.13%) Migration
4 39 (14.39%) Analytics
5 38 (14.02%) Problem-Solving
6 36 (13.28%) Stakeholder Management
7 34 (12.55%) Agile
8 32 (11.81%) Workflow
9 30 (11.07%) Workflow Management
10 28 (10.33%) CRM
11 26 (9.59%) Marketing Strategy
11 26 (9.59%) Project Management
12 25 (9.23%) Logistics
12 25 (9.23%) User Experience
13 23 (8.49%) Stakeholder Engagement
14 20 (7.38%) CI/CD
15 19 (7.01%) AI
16 18 (6.64%) Service Delivery
17 17 (6.27%) DevOps
17 17 (6.27%) SEO
Programming Languages
1 15 (5.54%) PowerShell
2 13 (4.80%) Python
3 11 (4.06%) Java
3 11 (4.06%) SQL
4 9 (3.32%) JavaScript
5 8 (2.95%) C++
6 7 (2.58%) TypeScript
7 6 (2.21%) C
8 4 (1.48%) Bash
8 4 (1.48%) C#
9 3 (1.11%) BeanShell
9 3 (1.11%) PL/SQL
10 2 (0.74%) Go
10 2 (0.74%) PHP
11 1 (0.37%) MATLAB
11 1 (0.37%) R
11 1 (0.37%) SystemVerilog
11 1 (0.37%) Tcl
Qualifications
1 125 (46.13%) Security Cleared
2 115 (42.44%) SC Cleared
3 24 (8.86%) DV Cleared
4 15 (5.54%) Degree
5 12 (4.43%) CISSP
6 9 (3.32%) CESG Certified Professional
7 6 (2.21%) CISM
7 6 (2.21%) PMI Certification
8 5 (1.85%) ISO 27001 Lead Auditor
9 4 (1.48%) CLAS
10 3 (1.11%) Azure Certification
10 3 (1.11%) CCNP
10 3 (1.11%) Cisco Certification
10 3 (1.11%) Master's Degree
11 2 (0.74%) AWS Certified Solutions Architect
11 2 (0.74%) CCNA
11 2 (0.74%) Computer Science Degree
11 2 (0.74%) OCP
11 2 (0.74%) Oracle Certification
11 2 (0.74%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 21 (7.75%) Accessibility
2 12 (4.43%) ISO/IEC 27001
3 9 (3.32%) GDPR
3 9 (3.32%) RMADS
4 8 (2.95%) NCSC
4 8 (2.95%) PMO
4 8 (2.95%) QA
5 7 (2.58%) Data Quality
5 7 (2.58%) JSP 440
6 5 (1.85%) NIST
7 4 (1.48%) WCAG
8 3 (1.11%) SLA
9 2 (0.74%) California Consumer Privacy Act
9 2 (0.74%) Def Stans
9 2 (0.74%) IEC 61508
9 2 (0.74%) ISO 26262
9 2 (0.74%) PERC
9 2 (0.74%) Sarbanes-Oxley
10 1 (0.37%) Cyber Essentials
10 1 (0.37%) Cyber Essentials PLUS
System Software
1 12 (4.43%) Active Directory
2 5 (1.85%) Docker
3 2 (0.74%) Oracle RAC
3 2 (0.74%) VMware ESXi
3 2 (0.74%) VMware Infrastructure
4 1 (0.37%) Firmware
4 1 (0.37%) Hyper-V
4 1 (0.37%) vSphere
Systems Management
1 4 (1.48%) Terraform
2 3 (1.11%) Ansible
2 3 (1.11%) Data Guard
2 3 (1.11%) Oracle Enterprise Manager
2 3 (1.11%) Oracle RMAN
2 3 (1.11%) vRealize
3 2 (0.74%) Puppet
3 2 (0.74%) Single Sign-On
3 2 (0.74%) vCenter Server
4 1 (0.37%) FreeIPA
4 1 (0.37%) Kubernetes
4 1 (0.37%) SCCM
4 1 (0.37%) SCOM
4 1 (0.37%) Systems Management Server (SMS)
Vendors
1 182 (67.16%) SAP
2 36 (13.28%) Microsoft
3 34 (12.55%) Cisco
4 25 (9.23%) Google
5 24 (8.86%) Apple
6 23 (8.49%) Dell
6 23 (8.49%) HP
7 22 (8.12%) Salesforce
8 12 (4.43%) Adobe
9 8 (2.95%) HubSpot
10 7 (2.58%) ServiceNow
11 6 (2.21%) VMware
12 5 (1.85%) Facebook
12 5 (1.85%) Marketo
12 5 (1.85%) Remedy
13 3 (1.11%) Amplitude
13 3 (1.11%) Computacenter
13 3 (1.11%) Oracle
13 3 (1.11%) YouTube
14 2 (0.74%) mParticle
277 Digital Marketing jobs in England