Digital Marketing Contract Job Trends in England

Digital Marketing
UK > England

The table below provides summary statistics and contractor rates for jobs advertised in England requiring Digital Marketing skills. It covers contract job vacancies from the 6 months leading up to 27 September 2026, with comparisons to the same periods in the previous two years.

6 months to
27 Sep 2026
Same period 2025 Same period 2024
Rank 487 303 223
Rank change year-on-year -184 -80 +73
Contract jobs citing Digital Marketing 148 231 371
As % of all contract jobs in England 0.32% 0.83% 1.13%
As % of the Processes & Methodologies category 0.38% 0.91% 1.32%
Number of daily rates quoted 63 120 196
10th Percentile £281 £154 £235
25th Percentile £351 £222 £325
Median daily rate (50th Percentile) £500 £450 £550
Median % change year-on-year +11.11% -18.18% +4.76%
75th Percentile £588 £573 £700
90th Percentile £680 £676 £775
UK median daily rate £500 £425 £538
% change year-on-year +17.65% -20.93% +2.38%
Number of hourly rates quoted 8 25 15
10th Percentile £14.20 £15.90 £13.94
25th Percentile £16.56 £20.15 £20.68
Median hourly rate £22.83 £27.40 £31.00
Median % change year-on-year -16.68% -11.61% +12.73%
75th Percentile £45.25 £47.50 £62.50
90th Percentile £57.24 £72.60 £73.82
UK median hourly rate £22.83 £27.78 £29.00
% change year-on-year -17.80% -4.22% +0.87%

All Process & Methodology Skills
England

Digital Marketing falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in England.

Contract vacancies with a requirement for process or methodology skills 39,218 25,382 28,205
As % of all contract IT jobs advertised in England 84.59% 90.90% 86.25%
Number of daily rates quoted 23,880 16,110 17,293
10th Percentile £325 £300 £313
25th Percentile £425 £405 £420
Median daily rate (50th Percentile) £525 £510 £525
Median % change year-on-year +2.94% -2.86% -4.55%
75th Percentile £638 £625 £645
90th Percentile £738 £738 £750
UK median daily rate £525 £500 £525
% change year-on-year +5.00% -4.76% -2.78%
Number of hourly rates quoted 2,852 1,550 1,234
10th Percentile £13.90 £14.38 £15.00
25th Percentile £17.60 £17.87 £20.26
Median hourly rate £41.03 £25.15 £43.00
Median % change year-on-year +63.14% -41.51% -2.27%
75th Percentile £67.50 £47.41 £66.61
90th Percentile £79.00 £67.28 £75.00
UK median hourly rate £39.50 £25.15 £42.50
% change year-on-year +57.06% -40.82% -

Digital Marketing
Job Vacancy Trend in England

Historical trend showing the proportion of contract IT job postings citing Digital Marketing relative to all contract IT jobs advertised in England.

Digital Marketing job vacancy trend in England

Digital Marketing
Daily Rate Trend in England

Contractor daily rate distribution trend for jobs in England citing Digital Marketing.

Contractor daily rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing Digital Marketing in England over the 6 months to 27 September 2026.

Daily rate histogram for Digital Marketing in England

Digital Marketing
Hourly Rate Trend in England

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing.

Contractor hourly rate distribution trend for jobs in England citing Digital Marketing

Digital Marketing
Hourly Rate Histogram in England

Hourly rate distribution of jobs citing Digital Marketing in England over the 6 months to 27 September 2026.

Hourly rate histogram for Digital Marketing in England

Digital Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the England region over the 6 months to 27 September 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London -91 95 £500 +28.29% 301
North of England -69 21 £482 -8.72% 84
South East -68 19 £205 -15.46% 127
North East -28 11 - - 6
North West -57 8 £413 -21.33% 55
East of England -22 5 - - 25
Yorkshire -52 2 £750 +32.74% 23
South West -79 2 £425 -26.09% 24
East Midlands -16 1 £350 +122.22% 22
Midlands -43 1 £350 +147.79% 48
Digital Marketing
UK

Digital Marketing
Co-Occurring Skills & Capabilities in England by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 30 (20.27%) CMS
2 18 (12.16%) Adobe Experience Manager
3 11 (7.43%) WordPress
4 4 (2.70%) Headless CMS
4 4 (2.70%) Sitecore CMS
5 3 (2.03%) Drupal
5 3 (2.03%) Umbraco
6 1 (0.68%) SharePoint
Applications
1 3 (2.03%) Adobe Creative Suite
1 3 (2.03%) Microsoft Office
1 3 (2.03%) Microsoft PowerPoint
2 2 (1.35%) Microsoft Excel
2 2 (1.35%) MS Visio
3 1 (0.68%) Adobe Illustrator
3 1 (0.68%) InDesign
3 1 (0.68%) Photoshop
3 1 (0.68%) Spreadsheet
3 1 (0.68%) Trello
Business Applications
1 16 (10.81%) Adobe Campaign
2 4 (2.70%) Dynamics CRM
2 4 (2.70%) Workfront
Cloud Services
1 11 (7.43%) SaaS
2 9 (6.08%) Google Ads
2 9 (6.08%) Meta Ads
3 5 (3.38%) Google Analytics
3 5 (3.38%) Power Platform
4 4 (2.70%) Contentstack
5 3 (2.03%) Adobe Analytics
5 3 (2.03%) Anthropic Claude
5 3 (2.03%) Canva
5 3 (2.03%) ChatGPT
5 3 (2.03%) Google Sheets
6 2 (1.35%) Asana
6 2 (1.35%) Azure
6 2 (1.35%) Azure Data Factory
6 2 (1.35%) iPaaS
6 2 (1.35%) Lucidchart
6 2 (1.35%) MailChimp
7 1 (0.68%) Facebook Ads
7 1 (0.68%) Google Data Studio
7 1 (0.68%) Zapier
Communications & Networking
1 13 (8.78%) Broadband
2 2 (1.35%) WebEx
3 1 (0.68%) SMS
Database & Business Intelligence
1 6 (4.05%) Metadata
2 5 (3.38%) Power BI
2 5 (3.38%) Tableau
3 1 (0.68%) BigQuery
3 1 (0.68%) Power Query
Development Applications
1 1 (0.68%) Postman
General
1 148 (100.00%) Marketing
2 46 (31.08%) Social Skills
3 22 (14.86%) Analytical Skills
4 20 (13.51%) Influencing Skills
5 17 (11.49%) Finance
6 14 (9.46%) Organisational Skills
7 13 (8.78%) Retail
8 10 (6.76%) Advertising
9 5 (3.38%) Banking
10 3 (2.03%) Games
10 3 (2.03%) German Language
10 3 (2.03%) Law
10 3 (2.03%) Multimedia
10 3 (2.03%) Presentation Skills
10 3 (2.03%) Publishing
11 2 (1.35%) French Language
11 2 (1.35%) Spanish Language
12 1 (0.68%) Italian Language
12 1 (0.68%) Polish Language
12 1 (0.68%) Swedish Language
Job Titles
1 25 (16.89%) Lead
2 19 (12.84%) Project Manager
3 16 (10.81%) Marketing Manager
4 11 (7.43%) Delivery Manager
4 11 (7.43%) Digital Executive
4 11 (7.43%) Digital Marketing Executive
4 11 (7.43%) Digital Marketing Manager
4 11 (7.43%) Marketing Executive
5 10 (6.76%) Digital Project Manager
5 10 (6.76%) Marketing Specialist
6 8 (5.41%) Analyst
6 8 (5.41%) Development Manager
7 7 (4.73%) Agile Development Manager
7 7 (4.73%) Digital Development Manager
7 7 (4.73%) Digital Programme Manager
7 7 (4.73%) Engineering Manager
7 7 (4.73%) Programme Manager
7 7 (4.73%) Software Development Manager
7 7 (4.73%) Software Development Programme Manager
7 7 (4.73%) Software Engineering Manager
Libraries, Frameworks & Software Standards
1 11 (7.43%) ATL
2 4 (2.70%) CSS
2 4 (2.70%) Flutter
2 4 (2.70%) HTML
2 4 (2.70%) React Native
3 3 (2.03%) REST
4 1 (0.68%) SailPoint
4 1 (0.68%) SAML
4 1 (0.68%) SOAP
4 1 (0.68%) Swagger
Miscellaneous
1 44 (29.73%) Social Media
2 34 (22.97%) Marketing Technology
3 13 (8.78%) Product Ownership
4 6 (4.05%) Analytical Mindset
4 6 (4.05%) Management Information System
5 5 (3.38%) Blog
5 5 (3.38%) Mobile App
5 5 (3.38%) Web Conferencing
6 4 (2.70%) Onboarding
6 4 (2.70%) Taxonomies
7 3 (2.03%) Digital Media
7 3 (2.03%) Educational Technology
7 3 (2.03%) Self-Motivation
8 2 (1.35%) Over-the-Top Content
9 1 (0.68%) AI Agents
9 1 (0.68%) Graphic Design
9 1 (0.68%) Video on Demand
Processes & Methodologies
1 40 (27.03%) Project Management
2 33 (22.30%) Stakeholder Management
3 32 (21.62%) Content Management
4 30 (20.27%) Analytics
5 27 (18.24%) Agile
6 25 (16.89%) CRM
7 23 (15.54%) SEO
8 22 (14.86%) AI
8 22 (14.86%) Scrum
9 21 (14.19%) Collaborative Working
9 21 (14.19%) Decision-Making
9 21 (14.19%) User Experience
10 20 (13.51%) Actionable Insight
11 18 (12.16%) B2B
11 18 (12.16%) Roadmaps
12 16 (10.81%) Marketing Strategy
13 14 (9.46%) E-Commerce
14 13 (8.78%) Business Case
14 13 (8.78%) Business Strategy
15 12 (8.11%) Technical Leadership
Programming Languages
1 17 (11.49%) SQL
2 12 (8.11%) Python
3 2 (1.35%) JavaScript
4 1 (0.68%) VBA
Qualifications
1 17 (11.49%) Degree
2 7 (4.73%) PMP
3 4 (2.70%) Master's Degree
4 2 (1.35%) Computer Science Degree
4 2 (1.35%) MBA
5 1 (0.68%) SC Cleared
5 1 (0.68%) Security Cleared
Quality Assurance & Compliance
1 15 (10.14%) QA
2 12 (8.11%) PMO
3 11 (7.43%) Actionable Recommendations
4 8 (5.41%) Data Quality
5 6 (4.05%) GDPR
6 5 (3.38%) Accessibility
7 1 (0.68%) California Consumer Privacy Act
7 1 (0.68%) PERC
7 1 (0.68%) SLA
Systems Management
1 1 (0.68%) Single Sign-On
Vendors
1 28 (18.92%) Adobe
2 20 (13.51%) Google
3 13 (8.78%) Salesforce
4 11 (7.43%) HubSpot
5 9 (6.08%) TikTok
6 5 (3.38%) dotdigital
7 4 (2.70%) Microsoft
7 4 (2.70%) Sitecore
8 3 (2.03%) Databricks
9 2 (1.35%) Facebook
9 2 (1.35%) Oracle
9 2 (1.35%) ServiceNow
9 2 (1.35%) Tealium
10 1 (0.68%) ForgeRock
10 1 (0.68%) Marketo
10 1 (0.68%) Pega
10 1 (0.68%) Ping Identity
10 1 (0.68%) Salesforce Marketing Cloud
10 1 (0.68%) Sony
10 1 (0.68%) WooCommerce