Customer Acquisition Contract Job Trends in the UK excluding London

Customer Acquisition
UK > UK excluding London

The table below provides summary statistics and contractor rates for jobs advertised in the UK excluding London requiring Customer Acquisition skills. It covers contract job vacancies from the 6 months leading up to 13 January 2026, with comparisons to the same periods in the previous two years.

6 months to
13 Jan 2026
Same period 2025 Same period 2024
Rank 381 329 385
Rank change year-on-year -52 +56 +88
Contract jobs citing Customer Acquisition 11 15 12
As % of all contract jobs in the UK excluding London 0.061% 0.11% 0.062%
As % of the Processes & Methodologies category 0.071% 0.12% 0.071%
Number of daily rates quoted 8 4 1
10th Percentile £329 £434 -
25th Percentile £354 £477 £363
Median daily rate (50th Percentile) £385 £525 £375
Median % change year-on-year -26.67% +40.00% +11.11%
75th Percentile £400 £550 £388
90th Percentile £401 - -
UK median daily rate £385 £413 £363
% change year-on-year -6.67% +13.79% -34.09%

All Process & Methodology Skills
UK excluding London

Customer Acquisition falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills in the UK excluding London.

Contract vacancies with a requirement for process or methodology skills 15,442 12,054 16,983
As % of all contract IT jobs advertised in the UK excluding London 85.18% 87.99% 87.17%
Number of daily rates quoted 9,457 7,040 10,848
10th Percentile £222 £239 £250
25th Percentile £375 £380 £400
Median daily rate (50th Percentile) £475 £500 £500
Median % change year-on-year -5.00% - -
75th Percentile £575 £600 £600
90th Percentile £675 £685 £688
UK median daily rate £500 £525 £525
% change year-on-year -4.76% - -4.55%
Number of hourly rates quoted 1,678 680 1,283
10th Percentile £14.37 £15.48 £14.16
25th Percentile £17.25 £20.00 £16.96
Median hourly rate £23.83 £30.00 £43.75
Median % change year-on-year -20.58% -31.43% +51.38%
75th Percentile £55.00 £63.75 £65.00
90th Percentile £68.03 £73.75 £76.53
UK median hourly rate £25.15 £31.69 £40.50
% change year-on-year -20.64% -21.75% +15.71%

Customer Acquisition
Job Vacancy Trend in the UK excluding London

Historical trend showing the proportion of contract IT job postings citing Customer Acquisition relative to all contract IT jobs advertised in the UK excluding London.

Customer Acquisition job vacancy trend in the UK excluding London

Customer Acquisition
Daily Rate Trend in the UK excluding London

Contractor daily rate distribution trend for jobs in the UK excluding London citing Customer Acquisition.

Contractor daily rate distribution trend for jobs in the UK excluding London citing Customer Acquisition

Customer Acquisition
Hourly Rate Trend in the UK excluding London

Contractor hourly rate distribution trend for jobs in the UK excluding London citing Customer Acquisition.

Contractor hourly rate distribution trend for jobs in the UK excluding London citing Customer Acquisition

Customer Acquisition
Contract Job Locations in the UK excluding London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Customer Acquisition within the UK excluding London region over the 6 months to 13 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
North West - 7 £375 - 24
North of England - 7 £375 - 64
East of England - 3 - - 50
South East -26 1 £400 - 92
Customer Acquisition
UK

Customer Acquisition
Co-Occurring Skills & Capabilities in the UK excluding London by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 7 (63.64%) Apache Airflow
2 3 (27.27%) WordPress
Cloud Services
1 7 (63.64%) AWS
1 7 (63.64%) GitHub
Database & Business Intelligence
1 7 (63.64%) Data Lake
Development Applications
1 7 (63.64%) GitLab
General
1 4 (36.36%) Analytical Skills
2 3 (27.27%) Finance
2 3 (27.27%) Marketing
3 1 (9.09%) Electronics
3 1 (9.09%) Public Sector
Job Titles
1 6 (54.55%) AWS Engineer
2 5 (45.45%) DevOps Engineer
3 4 (36.36%) AWS DevOps
3 4 (36.36%) AWS DevOps Engineer
4 3 (27.27%) Marketing Executive
5 2 (18.18%) Integration Engineer
6 1 (9.09%) Cloud Engineer
6 1 (9.09%) E-Commerce Manager
Miscellaneous
1 3 (27.27%) Social Media
Processes & Methodologies
1 8 (72.73%) Actionable Insight
2 7 (63.64%) Capacity Planning
2 7 (63.64%) Cloud Security
2 7 (63.64%) Data Pipeline
2 7 (63.64%) High Availability
2 7 (63.64%) Performance Metrics
2 7 (63.64%) Process Improvement
2 7 (63.64%) Resource Allocation
3 5 (45.45%) DevOps
4 3 (27.27%) Analytics
4 3 (27.27%) Customer Engagement
4 3 (27.27%) Data Management
4 3 (27.27%) Data-Driven Decision Making
4 3 (27.27%) Email Marketing
4 3 (27.27%) Lead Generation
4 3 (27.27%) Marketing Analytics
4 3 (27.27%) Marketing Strategy
4 3 (27.27%) Social Media Management
5 1 (9.09%) Business Intelligence
5 1 (9.09%) E-Commerce
Programming Languages
1 7 (63.64%) SQL
Qualifications
1 1 (9.09%) Security Cleared
Vendors
1 3 (27.27%) Microsoft