Market Segmentation Contracts

Market Segmentation
UK

The table below provides summary statistics for contract job vacancies requiring Market Segmentation skills. It includes a benchmarking guide to the contractor rates offered in vacancies that cited Market Segmentation over the 6 months leading up to 6 May 2025, comparing them to the same period in the previous two years.

6 months to
6 May 2025
Same period 2024 Same period 2023
Rank 523 591 715
Rank change year-on-year +68 +124 -
Contract jobs citing Market Segmentation 1 9 1
As % of all contract jobs advertised in the UK 0.003% 0.021% 0.002%
As % of the Processes & Methodologies category 0.004% 0.024% 0.002%
Number of daily rates quoted 1 8 1
Median daily rate (50th Percentile) £200 £500 £650
Median % change year-on-year -60.00% -23.08% -
UK excluding London median daily rate - £550 -
Number of hourly rates quoted 0 1 0
Median hourly rate - £25.00 -
UK excluding London median hourly rate - £25.00 -

All Process and Methodology Skills
UK

Market Segmentation falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all contract job vacancies requiring process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 26,651 37,268 53,074
As % of all contract IT jobs advertised in the UK 90.87% 86.35% 89.85%
Number of daily rates quoted 17,180 24,016 36,805
10th Percentile £306 £300 £325
25th Percentile £413 £413 £438
Median daily rate (50th Percentile) £520 £525 £550
Median % change year-on-year -0.95% -4.55% +3.77%
75th Percentile £630 £638 £650
90th Percentile £745 £750 £750
UK excluding London median daily rate £481 £500 £500
% change year-on-year -3.80% - +5.26%
Number of hourly rates quoted 1,087 2,439 1,749
10th Percentile £14.41 £12.75 £11.00
25th Percentile £18.44 £16.00 £16.25
Median hourly rate £29.00 £35.95 £35.80
Median % change year-on-year -19.33% +0.42% +43.20%
75th Percentile £61.50 £60.00 £65.00
90th Percentile £75.00 £72.50 £75.00
UK excluding London median hourly rate £27.50 £37.50 £35.00
% change year-on-year -26.67% +7.14% +75.00%

Market Segmentation
Job Vacancy Trend

Job postings citing Market Segmentation as a proportion of all IT jobs advertised.

Job vacancy trend for Market Segmentation in the UK

Market Segmentation
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Market Segmentation.

Daily rate trend for Market Segmentation in the UK

Market Segmentation
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Market Segmentation.

Hourly rate trend for Market Segmentation in the UK

Market Segmentation
Top 2 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Market Segmentation within the UK over the 6 months to 6 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +57 1 £200 -42.86% 13
London +34 1 £200 - 4

Market Segmentation
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

General
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Finance Manager
1 1 (100.00%) Marketing Manager
Miscellaneous
1 1 (100.00%) Enterprise Software
1 1 (100.00%) Social Media
Processes & Methodologies
1 1 (100.00%) CRM
1 1 (100.00%) Customer Experience
1 1 (100.00%) Fintech
1 1 (100.00%) Lead Generation
1 1 (100.00%) Logistics
1 1 (100.00%) Marketing Automation
1 1 (100.00%) Marketing Strategy
1 1 (100.00%) Project Management
1 1 (100.00%) Thought Leadership
Vendors
1 1 (100.00%) Salesforce