that holds together across every channel and asset. Own end-to-end GTM for every product release and update — from Product briefing through to blog post, email announcement, website update, and sales deck. Lead on content for email announcements across customers, open opportunities, lost opportunities, and leads Manage the main … case studies Manage the full case study pipeline: candidate identification, customer interviews, written content, video coordination, and distribution. Write and maintain product website copy, blog posts, Help Centre articles, and internal knowledge base guides. Support in-house video production for campaigns, events, and customer enablement. Build GTM for new industry ...