Blogs
UK

The table below looks at the prevalence of the term Blog in permanent job vacancies. Included is a benchmarking guide to the salaries offered in vacancies that cited Blog over the 6 months leading up to 31 May 2025, comparing them to the same period in the previous two years.

6 months to
31 May 2025
Same period 2024 Same period 2023
Rank 582 570 497
Rank change year-on-year -12 -73 -148
Permanent jobs citing Blog 120 363 558
As % of all permanent jobs advertised in the UK 0.21% 0.35% 0.58%
As % of the Miscellaneous category 0.58% 1.02% 1.34%
Number of salaries quoted 50 220 144
10th Percentile £23,500 £25,950 £38,856
25th Percentile £31,250 £30,000 £46,225
Median annual salary (50th Percentile) £50,000 £38,500 £65,600
Median % change year-on-year +29.87% -41.31% -8.43%
75th Percentile £75,000 £55,322 £80,018
90th Percentile £85,250 £83,750 £96,750
UK excluding London median annual salary £36,250 £35,000 £56,500
% change year-on-year +3.57% -38.05% -9.60%

All Generic Skills
UK

Blog falls under the General and Transferable Skills category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring generic IT skills.

Permanent vacancies with a requirement for generic IT skills 20,763 35,685 41,757
As % of all permanent jobs advertised in the UK 37.18% 34.42% 43.59%
Number of salaries quoted 9,606 23,135 22,550
10th Percentile £31,250 £28,000 £35,750
25th Percentile £42,000 £38,085 £46,350
Median annual salary (50th Percentile) £60,000 £55,000 £65,000
Median % change year-on-year +9.09% -15.38% +4.00%
75th Percentile £78,750 £75,000 £86,250
90th Percentile £110,000 £97,500 £110,000
UK excluding London median annual salary £55,000 £50,000 £55,000
% change year-on-year +10.00% -9.09% +4.76%

Blog
Job Vacancy Trend

Job postings citing Blog as a proportion of all IT jobs advertised.

Job vacancy trend for Blog in the UK

Blog
Salary Trend

3-month moving average salary quoted in jobs citing Blog.

Salary trend for Blog in the UK

Blog
Salary Histogram

Salary distribution for jobs citing Blog over the 6 months to 31 May 2025.

Salary histogram for Blog in the UK

Blog
Top 13 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Blog within the UK over the 6 months to 31 May 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
England -34 94 £50,000 +33.33% 559
Work from Home +10 55 £46,750 +24.67% 314
London +33 54 £60,000 +54.17% 384
UK excluding London +29 45 £36,250 +3.57% 203
North of England -24 18 £43,750 +36.59% 72
North West -54 18 £43,750 +52.17% 43
South East +45 16 £31,250 -16.67% 36
Scotland +121 3 - - 8
South West +106 3 £30,000 +15.38% 25
Wales +38 2 £68,500 +63.10% 9
East of England +18 2 £24,000 -48.16% 17
Midlands +48 1 £42,000 +51.35% 27
East Midlands +39 1 £42,000 -42.07% 13

Blog
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 19 (15.83%) CMS
1 19 (15.83%) WordPress
2 7 (5.83%) Drupal
3 5 (4.17%) Sitecore CMS
4 1 (0.83%) Ethereum
4 1 (0.83%) Microsoft Exchange
4 1 (0.83%) Skype for Business
Applications
1 9 (7.50%) Adobe Premiere
1 9 (7.50%) Photoshop
2 7 (5.83%) Microsoft Excel
2 7 (5.83%) Microsoft PowerPoint
3 6 (5.00%) Microsoft Office
4 4 (3.33%) Adobe Creative Suite
5 3 (2.50%) Adobe Illustrator
5 3 (2.50%) Final Cut Pro
6 2 (1.67%) Notion
7 1 (0.83%) AutoCAD
7 1 (0.83%) Microsoft Project
7 1 (0.83%) MS Visio
7 1 (0.83%) Revit
Business Applications
1 6 (5.00%) Dynamics CRM
2 3 (2.50%) CiviCRM
Cloud Services
1 38 (31.67%) Google Analytics
2 13 (10.83%) Canva
3 7 (5.83%) Google Ads
3 7 (5.83%) SaaS
4 6 (5.00%) GitHub
5 5 (4.17%) Adobe Creative Cloud
6 4 (3.33%) Dynamics 365
6 4 (3.33%) Microsoft 365
7 3 (2.50%) Azure
7 3 (2.50%) Google Workspace
7 3 (2.50%) MailChimp
7 3 (2.50%) Power Platform
8 2 (1.67%) Azure DevOps
8 2 (1.67%) Cloud Computing
8 2 (1.67%) GCP
8 2 (1.67%) Google Compute Engine
8 2 (1.67%) PaaS
8 2 (1.67%) Power Automate
8 2 (1.67%) Serverless
8 2 (1.67%) Slack
Communications & Networking
1 1 (0.83%) DNS
1 1 (0.83%) Firewall
1 1 (0.83%) Internet
1 1 (0.83%) LAN
1 1 (0.83%) PBX
1 1 (0.83%) Skype
1 1 (0.83%) Unified Communications
1 1 (0.83%) VoIP
1 1 (0.83%) WAN
Database & Business Intelligence
1 5 (4.17%) MySQL
2 2 (1.67%) BigQuery
2 2 (1.67%) Metadata
3 1 (0.83%) MongoDB
3 1 (0.83%) Neo4j
3 1 (0.83%) NoSQL
3 1 (0.83%) Power BI
3 1 (0.83%) Relational Database
3 1 (0.83%) SQL Server
3 1 (0.83%) TigerGraph
Development Applications
1 1 (0.83%) GitLab
General
1 64 (53.33%) Marketing
2 61 (50.83%) Social Skills
3 28 (23.33%) Advertising
4 24 (20.00%) Analytical Skills
5 13 (10.83%) Brand Awareness
6 11 (9.17%) Presentation Skills
7 10 (8.33%) Legal
8 9 (7.50%) Organisational Skills
9 8 (6.67%) Publishing
10 7 (5.83%) Finance
10 7 (5.83%) Multimedia
11 6 (5.00%) Spanish Language
12 5 (4.17%) Public Sector
13 4 (3.33%) French Language
13 4 (3.33%) Law
13 4 (3.33%) Local Government
14 3 (2.50%) Automotive
14 3 (2.50%) German Language
14 3 (2.50%) Greek Language
14 3 (2.50%) Italian Language
Job Titles
1 9 (7.50%) Marketing Manager
2 8 (6.67%) SEO Executive
2 8 (6.67%) SEO Manager
3 7 (5.83%) Developer
3 7 (5.83%) Digital Executive
3 7 (5.83%) Marketing Executive
4 6 (5.00%) Communications Officer
4 6 (5.00%) Copywriter
4 6 (5.00%) Software Engineer
5 5 (4.17%) Digital Copywriter
5 5 (4.17%) Lead
5 5 (4.17%) Marketing Copywriter
5 5 (4.17%) Security Engineer
6 4 (3.33%) Consultant
6 4 (3.33%) Head of Content
6 4 (3.33%) Presales Consultant
6 4 (3.33%) Programme Manager
6 4 (3.33%) Senior
7 3 (2.50%) Web Developer
7 3 (2.50%) Web Marketing Specialist
Libraries, Frameworks & Software Standards
1 5 (4.17%) HTML
1 5 (4.17%) SLSA
1 5 (4.17%) XML
2 4 (3.33%) RSS
3 2 (1.67%) .NET
3 2 (1.67%) REST
3 2 (1.67%) Web Services
4 1 (0.83%) .NET Core
4 1 (0.83%) Hugging Face
4 1 (0.83%) JSON
4 1 (0.83%) Keras
4 1 (0.83%) NumPy
4 1 (0.83%) OpenCV
4 1 (0.83%) Pandas
4 1 (0.83%) Regular Expression
4 1 (0.83%) scikit-learn
4 1 (0.83%) SQLAlchemy
4 1 (0.83%) SWT
4 1 (0.83%) TensorFlow
4 1 (0.83%) YANG
Miscellaneous
1 58 (48.33%) Social Media
2 16 (13.33%) Algorithms
3 15 (12.50%) Self-Motivation
4 8 (6.67%) NHS
5 6 (5.00%) Analytical Mindset
6 5 (4.17%) Graphic Design
6 5 (4.17%) Management Information System
6 5 (4.17%) Robotics
6 5 (4.17%) Video Editing
7 4 (3.33%) Digital Media
8 3 (2.50%) Motion Graphics
9 2 (1.67%) Distributed Denial-of-Service
9 2 (1.67%) IoT
9 2 (1.67%) Life Science
9 2 (1.67%) Online Games
9 2 (1.67%) Photography
9 2 (1.67%) PMI
9 2 (1.67%) Podcast
9 2 (1.67%) W3C
10 1 (0.83%) Blockchain
Operating Systems
1 2 (1.67%) Windows
2 1 (0.83%) Android
2 1 (0.83%) Windows Server
Processes & Methodologies
1 51 (42.50%) SEO
2 41 (34.17%) Analytics
3 28 (23.33%) Digital Marketing
4 22 (18.33%) Copywriting
5 17 (14.17%) Business Development
5 17 (14.17%) Problem-Solving
6 16 (13.33%) CRM
7 15 (12.50%) Marketing Strategy
7 15 (12.50%) Time Management
8 14 (11.67%) Link Building
9 13 (10.83%) Email Marketing
9 13 (10.83%) Pay per click
9 13 (10.83%) Statistics
10 12 (10.00%) Artificial Intelligence
11 11 (9.17%) B2B
11 11 (9.17%) Creative Thinking
11 11 (9.17%) Open Source
11 11 (9.17%) Project Management
11 11 (9.17%) Storytelling
11 11 (9.17%) Thought Leadership
Programming Languages
1 7 (5.83%) JavaScript
2 5 (4.17%) PHP
3 3 (2.50%) SQL
4 2 (1.67%) Python
5 1 (0.83%) C#
5 1 (0.83%) C++
5 1 (0.83%) Java
5 1 (0.83%) Julia
5 1 (0.83%) PowerShell
5 1 (0.83%) R
Qualifications
1 17 (14.17%) Degree
2 4 (3.33%) DBS Check
3 2 (1.67%) Computer Science Degree
3 2 (1.67%) Master's Degree
3 2 (1.67%) PMI Certification
4 1 (0.83%) CSQA
4 1 (0.83%) GISF
4 1 (0.83%) ISTQB
4 1 (0.83%) MCP
4 1 (0.83%) PhD
Quality Assurance & Compliance
1 5 (4.17%) Accessibility
1 5 (4.17%) NIST
2 3 (2.50%) GDPR
2 3 (2.50%) QA
System Software
1 2 (1.67%) Docker
2 1 (0.83%) Active Directory
Systems Management
1 3 (2.50%) Kubernetes
2 1 (0.83%) Ansible
2 1 (0.83%) Terraform
Vendors
1 48 (40.00%) Google
2 16 (13.33%) Ahrefs
2 16 (13.33%) Salesforce
3 15 (12.50%) Microsoft
3 15 (12.50%) Screaming Frog
4 12 (10.00%) Adobe
5 10 (8.33%) Facebook
6 6 (5.00%) Instagram
7 5 (4.17%) Sitecore
7 5 (4.17%) Twitter
8 2 (1.67%) Hootsuite
8 2 (1.67%) HubSpot
8 2 (1.67%) YouTube
9 1 (0.83%) Cisco
9 1 (0.83%) Panasonic
9 1 (0.83%) Polycom
9 1 (0.83%) Ribbon
9 1 (0.83%) Salesforce Marketing Cloud
9 1 (0.83%) Samsung
9 1 (0.83%) Spotify