Interim CRM and Loyalty Manager
- Location
- Greater London, England, United Kingdom
relationships and create long-term value, while delivering commercial performance. Own the CRM communications strategy, campaign calendar and delivery plan, aligned to commercial priorities, customer needs and the Hand Picked Hotels brand. Plan, brief, create, build and deliver BAU email campaigns, working with internal and external partners as required. … proposition and targeting work together to reflect an elevated hospitality experience as well as deliver commercial objectives. Develop segmentation and personalisation strategies that use customer insight to improve relevance, engagement, repeat visits and customer lifetime value. Develop, build and optimize automated lifecycle journeys, including opportunities such ...