Period
to 20 January 2018

The following table provides summary statistics for permanent job vacancies advertised in Cheshire with a requirement for Google Analytics skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Google Analytics over the 6 months to 20 January 2018 with a comparison to the same period in the previous 2 years.

Google Analytics (GA)
North West > Cheshire
6 months to
20 Jan 2018
Same period 2017 Same period 2016
Rank 166 138 149
Rank change year-on-year -28 +11 +29
Permanent jobs citing Google Analytics 14 4 19
As % of all permanent IT jobs advertised in Cheshire 0.44% 0.18% 0.66%
As % of the Cloud Services category 2.76% 1.48% 8.19%
Number of salaries quoted 13 12 18
Cheshire median annual salary £47,500 £36,500 £26,250
Median salary % change year-on-year +30.14% +39.05% -4.55%
10th Percentile £23,250 £32,000 £21,525
90th Percentile £58,250 £37,250 £41,750
North West median annual salary £35,000 £32,500 £29,000
% change year-on-year +7.69% +12.07% -3.33%

Google Analytics is in the Cloud Services category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Cheshire with a requirement for cloud computing skills.

All Cloud Skills
Cheshire
Permanent vacancies with a requirement for cloud computing skills 507 271 232
As % of all permanent IT jobs advertised in Cheshire 15.83% 12.11% 8.08%
Number of salaries quoted 418 234 211
Cheshire median annual salary £45,000 £36,500 £35,000
Median salary % change year-on-year +23.29% +4.29% -12.50%
10th Percentile £22,675 £20,750 £20,500
90th Percentile £68,750 £60,000 £60,000
North West median annual salary £45,000 £42,500 £40,000
% change year-on-year +5.88% +6.25% -

Google Analytics
Job Vacancy Trend in Cheshire

Job postings citing Google Analytics as a percentage of all IT jobs advertised in Cheshire.

Job vacancy trend for Google Analytics in Cheshire

Google Analytics
Salary Trend in Cheshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics in Cheshire.

Salary trend for Google Analytics in Cheshire

Google Analytics
Salary Histogram in Cheshire

The salary distribution of IT jobs citing Google Analytics in Cheshire over the 6 months to 20 January 2018.

Salary histogram for Google Analytics in Cheshire

Google Analytics
Job Locations in Cheshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Cheshire region over the 6 months to 20 January 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Chester - 8 £47,500 - 2
Macclesfield +5 3 £47,500 +66.67%
Warrington - 2 £25,000 - 3
Google Analytics
North West

For the 6 months to 20 January 2018, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Cheshire region with a requirement for Google Analytics.

1 14 (100.00%) Google
1 14 (100.00%) Analytics
2 7 (50.00%) Data Analysis
3 6 (42.86%) SEO
3 6 (42.86%) Pay per click
4 5 (35.71%) Marketing
4 5 (35.71%) SQL Server Integration Services
4 5 (35.71%) Degree
4 5 (35.71%) QlikView
4 5 (35.71%) SQL Server Reporting Services
4 5 (35.71%) SQL Server Analysis Services
4 5 (35.71%) Data Migration
4 5 (35.71%) Digital Marketing
4 5 (35.71%) Visualisation
4 5 (35.71%) Stakeholder Engagement
4 5 (35.71%) Finance
4 5 (35.71%) Migration
4 5 (35.71%) Salesforce.com
4 5 (35.71%) SQL Server
4 5 (35.71%) Data Warehouse
4 5 (35.71%) Data Mining
4 5 (35.71%) ETL
4 5 (35.71%) Business Intelligence
4 5 (35.71%) Snowflake Schema
4 5 (35.71%) Data Visualisation
4 5 (35.71%) Tableau
4 5 (35.71%) Big Data
4 5 (35.71%) Qlik Sense
4 5 (35.71%) Power BI
4 5 (35.71%) SQL Server 2016

Google Analytics
Co-occurring IT Skills in Cheshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (21.43%) CMS
1 3 (21.43%) Drupal
1 3 (21.43%) Joomla!
1 3 (21.43%) WordPress
Applications
1 3 (21.43%) Adobe Creative Suite
1 3 (21.43%) Adobe Illustrator
2 2 (14.29%) Microsoft Excel
2 2 (14.29%) Microsoft Office
2 2 (14.29%) Microsoft PowerPoint
3 1 (7.14%) InDesign
3 1 (7.14%) Photoshop
Cloud Services
1 4 (28.57%) AdWords
Database & Business Intelligence
1 5 (35.71%) Big Data
1 5 (35.71%) Data Mining
1 5 (35.71%) Data Warehouse
1 5 (35.71%) Power BI
1 5 (35.71%) Qlik Sense
1 5 (35.71%) QlikView
1 5 (35.71%) Snowflake Schema
1 5 (35.71%) SQL Server
1 5 (35.71%) SQL Server 2016
1 5 (35.71%) SQL Server Analysis Services
1 5 (35.71%) SQL Server Integration Services
1 5 (35.71%) SQL Server Reporting Services
2 2 (14.29%) MySQL
Development Applications
1 1 (7.14%) Dreamweaver
General
1 5 (35.71%) Finance
1 5 (35.71%) Marketing
2 2 (14.29%) Advertising
2 2 (14.29%) Multimedia
Job Titles
1 7 (50.00%) Developer
2 6 (42.86%) Lead Developer
3 5 (35.71%) Business Intelligence Developer
4 4 (28.57%) Business Intelligence Lead
5 3 (21.43%) Analyst
6 2 (14.29%) Digital Analyst
6 2 (14.29%) Digital Marketing Analyst
6 2 (14.29%) Lead PHP Developer
6 2 (14.29%) Marketing Analyst
6 2 (14.29%) PHP Developer
6 2 (14.29%) Team Leader
7 1 (7.14%) Consultant
7 1 (7.14%) Designer
7 1 (7.14%) Lead Designer
7 1 (7.14%) PHP Team Leader
7 1 (7.14%) Senior Designer
7 1 (7.14%) SEO Consultant
7 1 (7.14%) Technical Consultant
7 1 (7.14%) Web Analyst
Libraries, Frameworks & Software Standards
1 4 (28.57%) CSS
1 4 (28.57%) HTML
2 3 (21.43%) CSS3
2 3 (21.43%) HTML5
2 3 (21.43%) jQuery
3 2 (14.29%) Flash
4 1 (7.14%) LAMP
Miscellaneous
1 3 (21.43%) Animation
1 3 (21.43%) User Experience
1 3 (21.43%) Video Editing
2 2 (14.29%) Analytical Skills
2 2 (14.29%) Social Media
Processes & Methodologies
1 14 (100.00%) Analytics
2 7 (50.00%) Data Analysis
3 6 (42.86%) Pay per click
3 6 (42.86%) SEO
4 5 (35.71%) Business Intelligence
4 5 (35.71%) Data Migration
4 5 (35.71%) Data Visualisation
4 5 (35.71%) Digital Marketing
4 5 (35.71%) ETL
4 5 (35.71%) Migration
4 5 (35.71%) Stakeholder Engagement
4 5 (35.71%) Visualisation
5 3 (21.43%) Content Management
5 3 (21.43%) Link Building
5 3 (21.43%) Web Development
6 2 (14.29%) Conversion Rate Optimisation
6 2 (14.29%) Copywriting
6 2 (14.29%) Display Advertising
6 2 (14.29%) Mentoring
6 2 (14.29%) Tag Management
Programming Languages
1 3 (21.43%) JavaScript
1 3 (21.43%) SQL
2 2 (14.29%) PHP
Qualifications
1 5 (35.71%) Degree
Vendors
1 14 (100.00%) Google
2 5 (35.71%) Salesforce.com
2 5 (35.71%) Tableau
3 3 (21.43%) Adobe
4 2 (14.29%) Microsoft
4 2 (14.29%) Twitter
4 2 (14.29%) Yahoo!