Period
to

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Northern Ireland. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 2 July 2022 with a comparison to the same period over the previous 2 years.

Marketing
UK > Northern Ireland
6 months to
2 Jul 2022
Same period 2021 Same period 2020
Rank 37 76 48
Rank change year-on-year +39 -28 +27
Permanent jobs citing Marketing 75 7 11
As % of all permanent jobs advertised in Northern Ireland 8.07% 1.24% 2.68%
As % of the General category 12.08% 2.54% 4.78%
Number of salaries quoted 10 2 10
10th Percentile £43,125 - £35,250
25th Percentile £45,000 £27,500 £36,250
Median annual salary (50th Percentile) £55,000 £30,000 £45,000
Median % change year-on-year +83.33% -33.33% +73.08%
75th Percentile £57,500 £32,500 £48,750
90th Percentile £62,500 - £49,000
UK median annual salary £55,000 £55,000 £52,500
% change year-on-year - +4.76% +5.00%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Northern Ireland with a requirement for common skills.

All General Skills
Northern Ireland
Permanent vacancies with a requirement for common skills 621 276 230
As % of all permanent IT jobs advertised in Northern Ireland 66.85% 48.85% 56.10%
Number of salaries quoted 201 134 107
10th Percentile £27,500 £27,500 £26,400
25th Percentile £36,250 £33,000 £29,500
Median annual salary (50th Percentile) £47,500 £45,000 £40,000
Median % change year-on-year +5.56% +12.50% -11.11%
75th Percentile £58,750 £77,500 £55,000
90th Percentile £63,750 £82,500 £60,000
UK median annual salary £60,000 £55,500 £55,000
% change year-on-year +8.11% +0.91% +4.76%

Marketing
Job Vacancy Trend in Northern Ireland

Job postings citing Marketing as a proportion of all IT jobs advertised in Northern Ireland.

Job vacancy trend for Marketing in Northern Ireland

Marketing
Salary Trend in Northern Ireland

3-month moving average salary quoted in jobs citing Marketing in Northern Ireland.

Salary trend for Marketing in Northern Ireland

Marketing
Salary Histogram in Northern Ireland

Salary distribution for jobs citing Marketing in Northern Ireland over the 6 months to 2 July 2022.

Salary histogram for Marketing in Northern Ireland

Marketing
Job Locations in Northern Ireland

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Northern Ireland region over the 6 months to 2 July 2022. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
County Antrim +25 50 £52,500 +75.00% 4
County Londonderry - 13 £55,000 -
County Down - 8 - -
Newry - 4 - -
County Armagh - 4 - -
Marketing
UK

For the 6 months to 2 July 2022, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Northern Ireland region with a requirement for Marketing.

1 57 (76.00%) SQL
2 55 (73.33%) HTML
2 55 (73.33%) JavaScript
2 55 (73.33%) CSS
2 55 (73.33%) Web Development
3 54 (72.00%) Git (software)
3 54 (72.00%) MVC
3 54 (72.00%) Software Engineering
3 54 (72.00%) Ruby
3 54 (72.00%) Java
3 54 (72.00%) .NET
3 54 (72.00%) ASP.NET
3 54 (72.00%) SSL
3 54 (72.00%) HTTP
3 54 (72.00%) Azure
3 54 (72.00%) NoSQL
3 54 (72.00%) Node.js
3 54 (72.00%) Ruby on Rails
3 54 (72.00%) AngularJS
3 54 (72.00%) Go
3 54 (72.00%) Docker
3 54 (72.00%) Angular 2
4 42 (56.00%) Social Skills
5 24 (32.00%) Full Stack Development
6 12 (16.00%) Agile
7 11 (14.67%) Product Roadmap
7 11 (14.67%) SaaS
8 6 (8.00%) Product Management
8 6 (8.00%) Agile Project Management
8 6 (8.00%) Organisational Skills

Marketing
Co-occurring IT Skills in Northern Ireland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (1.33%) CMS
1 1 (1.33%) WordPress
Applications
1 1 (1.33%) Microsoft Excel
1 1 (1.33%) MS Visio
1 1 (1.33%) Photoshop
Business Applications
1 1 (1.33%) Oracle EBS
1 1 (1.33%) SAP IBP
1 1 (1.33%) SAP S/4HANA
Cloud Services
1 54 (72.00%) Azure
2 11 (14.67%) SaaS
3 2 (2.67%) Google Analytics
3 2 (2.67%) Power Platform
4 1 (1.33%) Adobe Creative Cloud
Communications & Networking
1 54 (72.00%) HTTP
1 54 (72.00%) SSL
Database & Business Intelligence
1 54 (72.00%) NoSQL
2 2 (2.67%) Power BI
2 2 (2.67%) Tableau
3 1 (1.33%) MySQL
3 1 (1.33%) Relational Database
3 1 (1.33%) SAP HANA
3 1 (1.33%) SQL Server
Development Applications
1 54 (72.00%) Git (software)
2 1 (1.33%) Dreamweaver
General
1 42 (56.00%) Social Skills
2 6 (8.00%) Organisational Skills
3 1 (1.33%) Manufacturing
Job Titles
1 54 (72.00%) Software Engineer
2 11 (14.67%) Product Owner
3 5 (6.67%) Product Manager
4 2 (2.67%) Analyst
4 2 (2.67%) Marketing Analyst
4 2 (2.67%) Senior Analyst
4 2 (2.67%) Senior Marketing Analyst
5 1 (1.33%) Administrator
5 1 (1.33%) Applications Support
5 1 (1.33%) Marketing Manager
5 1 (1.33%) Product Marketing Manager
5 1 (1.33%) SAP Administrator
5 1 (1.33%) SAP Basis Administrator
5 1 (1.33%) SAP Support
Libraries, Frameworks & Software Standards
1 55 (73.33%) CSS
1 55 (73.33%) HTML
2 54 (72.00%) .NET
2 54 (72.00%) Angular 2
2 54 (72.00%) AngularJS
2 54 (72.00%) ASP.NET
2 54 (72.00%) Node.js
2 54 (72.00%) Ruby on Rails
3 1 (1.33%) CSS3
3 1 (1.33%) EDI
3 1 (1.33%) HTML5
3 1 (1.33%) jQuery
3 1 (1.33%) SAP Basis
Miscellaneous
1 1 (1.33%) e-Learning
1 1 (1.33%) FMCG
1 1 (1.33%) User Experience
Processes & Methodologies
1 55 (73.33%) Web Development
2 54 (72.00%) MVC
2 54 (72.00%) Software Engineering
3 24 (32.00%) Full Stack Development
4 12 (16.00%) Agile
5 11 (14.67%) Product Roadmap
6 6 (8.00%) Agile Project Management
6 6 (8.00%) PRINCE2
6 6 (8.00%) Product Management
6 6 (8.00%) Project Management
6 6 (8.00%) Scrum
7 5 (6.67%) Backlog Management
7 5 (6.67%) Customer Requirements
7 5 (6.67%) Presales
7 5 (6.67%) Product Backlog
7 5 (6.67%) Product Marketing
7 5 (6.67%) Test Automation
8 2 (2.67%) Analytics
8 2 (2.67%) Data Visualisation
8 2 (2.67%) Visualisation
Programming Languages
1 57 (76.00%) SQL
2 55 (73.33%) JavaScript
3 54 (72.00%) Go
3 54 (72.00%) Java
3 54 (72.00%) Ruby
4 2 (2.67%) Python
4 2 (2.67%) R
5 1 (1.33%) ABAP
5 1 (1.33%) PHP
Qualifications
1 2 (2.67%) Degree
2 1 (1.33%) Computer Science Degree
Quality Assurance & Compliance
1 1 (1.33%) GDPR
System Software
1 54 (72.00%) Docker
Vendors
1 2 (2.67%) Google
1 2 (2.67%) SAP
2 1 (1.33%) Adobe
2 1 (1.33%) Ariba
2 1 (1.33%) Microsoft
2 1 (1.33%) Oracle