Period
to 14 June 2021

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Northern Ireland. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 14 June 2021 with a comparison to the same period over the previous 2 years.

Marketing
UK > Northern Ireland
6 months to
14 Jun 2021
Same period 2020 Same period 2019
Rank 67 49 73
Rank change year-on-year -18 +24 -23
Permanent jobs citing Marketing 8 11 6
As % of all permanent jobs advertised in Northern Ireland 1.50% 2.56% 0.91%
As % of the General category 3.72% 4.87% 1.92%
Number of salaries quoted 3 10 4
10th Percentile £22,700 £35,250 "
25th Percentile £24,500 £36,250 £24,000
Median annual salary (50th Percentile) £30,000 £45,000 £26,000
Median % change year-on-year -33.33% +73.08% -38.82%
75th Percentile £43,750 £48,750 £37,875
90th Percentile £50,500 £49,000 £55,650
UK median annual salary £55,000 £50,000 £50,000
% change year-on-year +10.00% - +11.11%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Northern Ireland with a requirement for common skills.

All General Skills
Northern Ireland
Permanent vacancies with a requirement for common skills 215 226 313
As % of all permanent IT jobs advertised in Northern Ireland 40.26% 52.56% 47.71%
Number of salaries quoted 100 118 191
10th Percentile £27,500 £25,875 £25,000
25th Percentile £32,500 £29,250 £31,250
Median annual salary (50th Percentile) £44,500 £40,000 £45,000
Median % change year-on-year +11.25% -11.11% +12.50%
75th Percentile £67,750 £55,000 £55,000
90th Percentile £82,500 £59,125 £73,000
UK median annual salary £55,000 £55,000 £52,500
% change year-on-year - +4.76% +5.00%

Marketing
Job Vacancy Trend in Northern Ireland

Job postings citing Marketing as a proportion of all IT jobs advertised in Northern Ireland.

Job vacancy trend for Marketing in Northern Ireland

Marketing
Salary Trend in Northern Ireland

3-month moving average salary quoted in jobs citing Marketing in Northern Ireland.

Salary trend for Marketing in Northern Ireland

Marketing
Salary Histogram in Northern Ireland

Salary distribution for jobs citing Marketing in Northern Ireland over the 6 months to 14 June 2021.

Salary histogram for Marketing in Northern Ireland

Marketing
Job Locations in Northern Ireland

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing within the Northern Ireland region over the 6 months to 14 June 2021. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
County Antrim -12 8 £30,000 -33.33% 3
Marketing
UK

For the 6 months to 14 June 2021, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the Northern Ireland region with a requirement for Marketing.

1 5 (62.50%) Degree
2 4 (50.00%) Security Management
3 3 (37.50%) PLM
3 3 (37.50%) JavaScript
3 3 (37.50%) Time Management
3 3 (37.50%) Agile Software Development
3 3 (37.50%) Product Management
3 3 (37.50%) Customer Requirements
3 3 (37.50%) Collaborative Working
3 3 (37.50%) Sales Enablement
3 3 (37.50%) Product Requirements
4 2 (25.00%) User Experience
4 2 (25.00%) Web Development
4 2 (25.00%) CMS
4 2 (25.00%) jQuery
4 2 (25.00%) HTML
4 2 (25.00%) CSS
5 1 (12.50%) Service Delivery
5 1 (12.50%) Management Information System
5 1 (12.50%) Manufacturing
5 1 (12.50%) HNC
5 1 (12.50%) HND
5 1 (12.50%) Python
5 1 (12.50%) SLA
5 1 (12.50%) Java
5 1 (12.50%) JUnit
5 1 (12.50%) Microsoft Office
5 1 (12.50%) Creative Marketing
5 1 (12.50%) Grails
5 1 (12.50%) Django

Marketing
Co-occurring IT Skills in Northern Ireland by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (25.00%) CMS
Applications
1 1 (12.50%) Microsoft Office
Cloud Services
1 1 (12.50%) AWS
Development Applications
1 1 (12.50%) JUnit
General
1 1 (12.50%) Manufacturing
1 1 (12.50%) Presentation Skills
1 1 (12.50%) Retail
1 1 (12.50%) Social Skills
Job Titles
1 3 (37.50%) Product Manager
2 2 (25.00%) Developer
2 2 (25.00%) Web Developer
3 1 (12.50%) Analyst
3 1 (12.50%) Data Analyst
3 1 (12.50%) Principal Engineer
3 1 (12.50%) Principal Software Engineer
3 1 (12.50%) Regional Sales Manager
3 1 (12.50%) Sales Manager
3 1 (12.50%) Software Engineer
Libraries, Frameworks & Software Standards
1 2 (25.00%) CSS
1 2 (25.00%) HTML
1 2 (25.00%) jQuery
2 1 (12.50%) D3.js
2 1 (12.50%) Django
2 1 (12.50%) Grails
2 1 (12.50%) Node.js
2 1 (12.50%) Vue.js
Miscellaneous
1 2 (25.00%) User Experience
2 1 (12.50%) Management Information System
Processes & Methodologies
1 4 (50.00%) Security Management
2 3 (37.50%) Agile Software Development
2 3 (37.50%) Collaborative Working
2 3 (37.50%) Customer Requirements
2 3 (37.50%) PLM
2 3 (37.50%) Product Management
2 3 (37.50%) Product Requirements
2 3 (37.50%) Sales Enablement
2 3 (37.50%) Time Management
3 2 (25.00%) Web Development
4 1 (12.50%) Business Development
4 1 (12.50%) Creative Marketing
4 1 (12.50%) Information Management
4 1 (12.50%) Mentoring
4 1 (12.50%) Service Delivery
4 1 (12.50%) Software Engineering
4 1 (12.50%) Statistics
Programming Languages
1 3 (37.50%) JavaScript
2 1 (12.50%) Java
2 1 (12.50%) Python
Qualifications
1 5 (62.50%) Degree
2 1 (12.50%) HNC
2 1 (12.50%) HND
Quality Assurance & Compliance
1 1 (12.50%) SLA