Digital & Performance Measurement Consultantt
- Hiring Organisation
- Accenture
- Location
- Manchester, UK
- Employment Type
- Full-time
optimisation programmes by defining hypotheses, test KPIs, control and treatment approaches, statistical success criteria and post-test evaluation. · Connect digital analytics with relevant customer, CRM, media, commercial and experience data to provide a more complete view of performance and value. · Establish data-quality controls, QA processes, monitoring and governance … measurement adviser, aligning senior stakeholders and delivery teams on objectives, KPIs, definitions, priorities and decision-making requirements. · Work closely with marketing, product, digital, commerce, CRM, media, UX, data, technology, engineering, finance, privacy and governance teams to connect measurement design with delivery and business action. · Facilitate discovery sessions, stakeholder interviews ...