Media Insights Manager
- Location
- Greater London, England, United Kingdom
teams Create, update and lead the media taxonomy framework and strategy for the purposes of media insights, MMM, ad trafficking, media data tracking and management Ownership and management of all media related data, linking with full business results MMM & Strategic Measurement Lead the relationship with Burberry … incorporated into the overall, robust measurement programme Represent media measurement in senior stakeholder forums and translate complex outputs into clear executive narrative Direct line management of the Media Insights Analyst Mentor and develop analytics capability across the wider Media team Tools, Infrastructure & Governance Set the requirements for tagging ...