B2B Marketing Contracts in England

Business-to-Business (B2B) Marketing
UK > England

The following table provides summary statistics for contract job vacancies advertised in England with a requirement for B2B Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited B2B Marketing over the 6 months to 5 May 2024 with a comparison to the same period in the previous 2 years.

6 months to
5 May 2024
Same period 2023 Same period 2022
Rank 533 646 766
Rank change year-on-year +113 +120 -158
Contract jobs citing B2B Marketing 8 15 33
As % of all contract jobs advertised in England 0.022% 0.030% 0.046%
As % of the Processes & Methodologies category 0.025% 0.033% 0.051%
Number of daily rates quoted 5 5 11
10th Percentile £300 £255 -
25th Percentile £413 £300 £250
Median daily rate (50th Percentile) £425 £550 £400
Median % change year-on-year -22.73% +37.50% +74.67%
75th Percentile £449 £725 £425
90th Percentile - £740 £450
UK median daily rate £425 £550 £413
% change year-on-year -22.73% +33.33% +80.13%
Number of hourly rates quoted 0 4 1
10th Percentile - £29.30 -
25th Percentile - £38.75 £45.25
Median hourly rate - £44.00 £46.50
Median % change year-on-year - -5.38% +69.09%
75th Percentile - - £47.75
90th Percentile - - -
UK median hourly rate - £44.00 £46.50
% change year-on-year - -5.38% +69.09%

All Process and Methodology Skills
England

B2B Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in England with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 31,929 45,052 64,584
As % of all contract IT jobs advertised in England 86.59% 90.19% 90.80%
Number of daily rates quoted 20,948 31,615 45,896
10th Percentile £300 £325 £331
25th Percentile £413 £445 £425
Median daily rate (50th Percentile) £525 £550 £538
Median % change year-on-year -4.55% +2.33% +8.04%
75th Percentile £650 £675 £650
90th Percentile £750 £763 £750
UK median daily rate £525 £550 £530
% change year-on-year -4.55% +3.77% +8.72%
Number of hourly rates quoted 2,243 1,590 1,753
10th Percentile £12.92 £10.99 £12.50
25th Percentile £16.00 £16.25 £15.25
Median hourly rate £36.33 £36.40 £24.35
Median % change year-on-year -0.18% +49.47% +3.62%
75th Percentile £60.00 £65.00 £49.25
90th Percentile £72.50 £75.00 £63.75
UK median hourly rate £35.95 £35.80 £25.00
% change year-on-year +0.42% +43.20% +2.04%

B2B Marketing
Job Vacancy Trend in England

Job postings citing B2B Marketing as a proportion of all IT jobs advertised in England.

Job vacancy trend for B2B Marketing in England

B2B Marketing
Contractor Daily Rate Trend in England

3-month moving average daily rate quoted in jobs citing B2B Marketing in England.

Daily rate trend for B2B Marketing in England

B2B Marketing
Daily Rate Histogram in England

Daily rate distribution for jobs citing B2B Marketing in England over the 6 months to 5 May 2024.

Daily rate histogram for B2B Marketing in England

B2B Marketing
Contractor Hourly Rate Trend in England

3-month moving average hourly rates quoted in jobs citing B2B Marketing in England.

Hourly rate trend for B2B Marketing in England

B2B Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing B2B Marketing within the England region over the 6 months to 5 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
London +105 7 £425 -22.73% 23
B2B Marketing
UK

B2B Marketing
Co-occurring Skills and Capabilities in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 4 (50.00%) SaaS
2 1 (12.50%) AWS
2 1 (12.50%) Azure
2 1 (12.50%) GCP
2 1 (12.50%) Power Platform
Communications & Networking
1 3 (37.50%) SMS
Database & Business Intelligence
1 1 (12.50%) Power BI
1 1 (12.50%) Tableau
General
1 8 (100.00%) Marketing
2 2 (25.00%) Social Skills
3 1 (12.50%) Analytical Skills
3 1 (12.50%) French Language
3 1 (12.50%) German Language
3 1 (12.50%) Presentation Skills
Job Titles
1 2 (25.00%) Salesforce Specialist
2 1 (12.50%) Analyst
2 1 (12.50%) Campaign Manager
2 1 (12.50%) CRM Analyst
2 1 (12.50%) Marketing Analyst
2 1 (12.50%) Marketing Manager
2 1 (12.50%) Marketing Specialist
2 1 (12.50%) Senior
2 1 (12.50%) Senior Campaign Manager
2 1 (12.50%) Senior Manager
2 1 (12.50%) Service Manager
Libraries, Frameworks & Software Standards
1 1 (12.50%) HTML
Processes & Methodologies
1 8 (100.00%) B2B
2 4 (50.00%) Demand Generation
2 4 (50.00%) Marketing Automation
3 3 (37.50%) Analytics
3 3 (37.50%) Decision-Making
3 3 (37.50%) Lead Generation
3 3 (37.50%) Product Marketing
4 2 (25.00%) Digital Marketing
4 2 (25.00%) Marketing Analytics
4 2 (25.00%) Marketing Strategy
5 1 (12.50%) Business Intelligence
5 1 (12.50%) Critical Thinking
5 1 (12.50%) CRM
5 1 (12.50%) Cybersecurity
5 1 (12.50%) Performance Improvement
5 1 (12.50%) Problem-Solving
5 1 (12.50%) SEO
5 1 (12.50%) Stakeholder Management
5 1 (12.50%) Thought Leadership
5 1 (12.50%) Value Proposition
Vendors
1 4 (50.00%) Salesforce
2 3 (37.50%) Pardot
3 2 (25.00%) Google
4 1 (12.50%) HubSpot
4 1 (12.50%) Microsoft