The table below looks at the statistics for Marketing Strategy skills in IT contracts advertised for the England region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing Strategy over the 3 months to 29 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
29 Jul 2016
Same period 2015 Same period 2014
Marketing Strategy
Rank 583 574 569
Rank change year-on-year
-9 -5
Contract jobs citing Marketing Strategy 39 46 38
As % of all contract IT jobs located in England 0.078% 0.089% 0.077%
As % of the Processes & Methodologies category 0.094% 0.11% 0.098%
Number of daily rates quoted 23 30 16
Median daily rate £420 £288 £350
Median daily rate % change year-on-year
+46.08% -17.85%
90% offered a daily rate of more than £313 £198 £244
10% offered a daily rate of more than £635 £478 £417
UK excluding London median daily rate £418 £288 £350
% change year-on-year
+45.21% -17.85%
Number of hourly rates quoted 1 0 3
Median hourly rate £34.85 - £31.50
UK excluding London median hourly rate - - £31.50
Marketing Strategy
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the England region.

Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
41371 41437 38972
As % of all contract IT jobs located in England 83.06% 80.09% 78.86%
Number of daily rates quoted 27588 27456 24607
Median daily rate £450 £420 £405
Median daily rate % change year-on-year
+7.14% +3.70%
90% offered a daily rate of more than £300 £285 £275
10% offered a daily rate of more than £600 £575 £575
UK excluding London median daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 949 1091 1124
Median hourly rate £28.50 £27.50 £25.00
Median hourly rate % change year-on-year
+3.63% +10.00%
90% offered a hourly rate of more than £12.58 £12.50 £13.00
10% offered a hourly rate of more than £52.00 £52.17 £45.00
UK excluding London median hourly rate £30.00 £30.00 £27.00
% change year-on-year
- +11.11%

Marketing Strategy
Jobs Demand Trend in England

The demand trend of contract jobs across the England region citing Marketing Strategy as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in England

Marketing Strategy
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Strategy across the England region.

Marketing Strategy Daily Rate Trend in England

Marketing Strategy
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing Strategy across the England region over the 3 months to 29 July 2016.

Marketing Strategy Daily Rate Histogram in England

Marketing Strategy
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Strategy across the England region.

Marketing Strategy Hourly Rate Trend in England

Marketing Strategy
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Strategy within the England region over the 3 months to 29 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +10 31 £425 +9.67% 17
South East -3 6 £420 +76.84% 2
Yorkshire -1 1 - -
North West -2 1 £375 +11.94% 2
Marketing Strategy
UK

Marketing Strategy
Top 30 Related IT Skills in England

For the 6 months to 29 July 2016, IT contractor jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region with a requirement for Marketing Strategy.

1 61 (100.00%) Marketing
2 15 (24.59%) Stakeholder Management
2 15 (24.59%) Analytics
3 14 (22.95%) CRM
3 14 (22.95%) Digital Marketing
4 11 (18.03%) B2B
4 11 (18.03%) Telecoms
5 10 (16.39%) Project Management
6 9 (14.75%) Salesforce.com
6 9 (14.75%) Email Marketing
7 8 (13.11%) Social Media
7 8 (13.11%) SEO
7 8 (13.11%) Business Intelligence
7 8 (13.11%) CSS
7 8 (13.11%) HTML
7 8 (13.11%) Business Development
7 8 (13.11%) Degree
8 7 (11.48%) SQL
8 7 (11.48%) SAP
8 7 (11.48%) E-Commerce
9 6 (9.84%) Adobe
9 6 (9.84%) Finance
9 6 (9.84%) Online Marketing
9 6 (9.84%) Time Management
9 6 (9.84%) Eloqua
9 6 (9.84%) Marketing Automation
9 6 (9.84%) Global Marketing
10 5 (8.20%) Facebook
10 5 (8.20%) Twitter
10 5 (8.20%) Oracle

Marketing Strategy
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (4.92%) Adobe Experience Manager
1 3 (4.92%) CMS
1 3 (4.92%) WordPress
2 2 (3.28%) SAS
Applications
1 2 (3.28%) Adobe After Effects
1 2 (3.28%) Adobe Creative Suite
1 2 (3.28%) MS Office
1 2 (3.28%) Photoshop
2 1 (1.64%) MS Excel
2 1 (1.64%) MS PowerPoint
2 1 (1.64%) SPSS
Business Applications
1 6 (9.84%) Eloqua
2 3 (4.92%) Unica
3 2 (3.28%) SAP hybris
4 1 (1.64%) Dynamics CRM
4 1 (1.64%) Magento
4 1 (1.64%) Oracle CRM
4 1 (1.64%) SAP Oil and Gas
Cloud Services
1 4 (6.56%) SaaS
2 3 (4.92%) Google Analytics
3 1 (1.64%) Adobe Analytics
Communications & Networking
1 4 (6.56%) IPv6
1 4 (6.56%) Network Security
2 2 (3.28%) Value-Added Service
2 2 (3.28%) Wireless
3 1 (1.64%) iBeacon
3 1 (1.64%) Skype
3 1 (1.64%) Telepresence
3 1 (1.64%) WebEx
Database & Business Intelligence
1 4 (6.56%) BusinessObjects
1 4 (6.56%) BusinessObjects Web Intelligence
1 4 (6.56%) Xcelsius
2 2 (3.28%) SQL Server
3 1 (1.64%) Data Warehouse
3 1 (1.64%) SAS Enterprise Guide
3 1 (1.64%) SAS Visual Analytics
3 1 (1.64%) SQL Server 2008
3 1 (1.64%) SQL Server 2012
3 1 (1.64%) SQL Server 2014
3 1 (1.64%) SQL Server Analysis Services
3 1 (1.64%) SQL Server Integration Services
3 1 (1.64%) SQL Server Reporting Services
3 1 (1.64%) Star Schema
Development Applications
1 4 (6.56%) Hudson
2 3 (4.92%) Grunt
3 2 (3.28%) Dreamweaver
3 2 (3.28%) gulp
General
1 61 (100.00%) Marketing
2 11 (18.03%) Telecoms
3 6 (9.84%) Finance
4 5 (8.20%) Retail
5 2 (3.28%) Advertising
5 2 (3.28%) Brand Awareness
5 2 (3.28%) Multimedia
6 1 (1.64%) Electronics
6 1 (1.64%) Games
6 1 (1.64%) Legal
6 1 (1.64%) Manufacturing
Job Titles
1 10 (16.39%) Marketing Manager
2 9 (14.75%) Analyst
3 6 (9.84%) Campaign Executive
3 6 (9.84%) Email Executive
4 5 (8.20%) Consultant
4 5 (8.20%) Senior Consultant
5 4 (6.56%) Business Consultant
5 4 (6.56%) Business Intelligence Analyst
5 4 (6.56%) Digital Innovation Manager
5 4 (6.56%) Head of Marketing
5 4 (6.56%) ICT Consultant
5 4 (6.56%) Marketing Analyst
5 4 (6.56%) Marketing Director
5 4 (6.56%) Senior Business Consultant
6 3 (4.92%) Developer
6 3 (4.92%) Digital Marketing Manager
6 3 (4.92%) Head of E-Commerce
7 2 (3.28%) Marketing Executive
7 2 (3.28%) Senior Business Intelligence Analyst
7 2 (3.28%) Senior Marketing Analyst
Libraries, Frameworks & Software Standards
1 8 (13.11%) CSS
1 8 (13.11%) HTML
2 1 (1.64%) MDX
Miscellaneous
1 8 (13.11%) Social Media
2 4 (6.56%) Analytical Skills
3 3 (4.92%) Management Information System
4 2 (3.28%) Fintech
4 2 (3.28%) Life Science
4 2 (3.28%) User Experience
4 2 (3.28%) Video Editing
5 1 (1.64%) Computer Science
5 1 (1.64%) Economics
5 1 (1.64%) Kindle
5 1 (1.64%) Mathematics
5 1 (1.64%) Mobile Games
5 1 (1.64%) Over-the-Top Content
5 1 (1.64%) Statistics
5 1 (1.64%) Taxonomies
Operating Systems
1 1 (1.64%) Android
1 1 (1.64%) Apple iOS
1 1 (1.64%) Windows
Processes & Methodologies
1 15 (24.59%) Analytics
1 15 (24.59%) Stakeholder Management
2 14 (22.95%) CRM
2 14 (22.95%) Digital Marketing
3 11 (18.03%) B2B
4 10 (16.39%) Project Management
5 9 (14.75%) Email Marketing
6 8 (13.11%) Business Development
6 8 (13.11%) Business Intelligence
6 8 (13.11%) SEO
7 7 (11.48%) E-Commerce
8 6 (9.84%) Global Marketing
8 6 (9.84%) Marketing Automation
8 6 (9.84%) Online Marketing
8 6 (9.84%) Time Management
9 5 (8.20%) Pay per click
10 4 (6.56%) Agile Software Development
10 4 (6.56%) Business Analysis
10 4 (6.56%) Dashboard Development
10 4 (6.56%) Database Marketing
Programming Languages
1 7 (11.48%) SQL
2 4 (6.56%) PL/SQL
3 2 (3.28%) Java
3 2 (3.28%) JavaScript
4 1 (1.64%) T-SQL
Qualifications
1 8 (13.11%) Degree
2 4 (6.56%) MBA
3 1 (1.64%) BPSS Clearance
3 1 (1.64%) Security Cleared
Quality Assurance & Compliance
1 1 (1.64%) Data Quality
1 1 (1.64%) QA
Vendors
1 9 (14.75%) Salesforce.com
2 7 (11.48%) SAP
3 6 (9.84%) Adobe
4 5 (8.20%) Facebook
4 5 (8.20%) Oracle
4 5 (8.20%) Twitter
5 3 (4.92%) Google
5 3 (4.92%) hybris
5 3 (4.92%) Microsoft
6 2 (3.28%) CheckPoint
6 2 (3.28%) Salesforce Marketing Cloud
7 1 (1.64%) Marketo
7 1 (1.64%) Siebel
7 1 (1.64%) Teradata
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