The table below looks at the statistics for Marketing Strategy skills in IT contracts advertised for the England region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing Strategy over the 3 months to 21 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
21 Jan 2017
Same period 2016 Same period 2015
Marketing Strategy
UK / England
Rank 549 560 569
Rank change year-on-year
+11 +9
Contract jobs citing Marketing Strategy 21 32 12
As % of all contract IT jobs located in England 0.051% 0.069% 0.026%
As % of the Processes & Methodologies category 0.062% 0.084% 0.033%
Number of daily rates quoted 9 15 6
Median daily rate £500 £375 £425
Median daily rate % change year-on-year
+33.33% -11.76%
UK excluding London median daily rate £400 £188 £500
% change year-on-year
+113.33% -62.50%
Number of hourly rates quoted 0 0 1
Median hourly rate - - £35.00
UK excluding London median hourly rate - - £35.00

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the England region.

Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
33605 38158 36500
As % of all contract IT jobs located in England 82.39% 81.97% 78.70%
Number of daily rates quoted 22408 25058 23946
Median daily rate £450 £425 £425
Median daily rate % change year-on-year
+5.88% -
90% offered a daily rate of more than £300 £300 £288
10% offered a daily rate of more than £600 £600 £580
UK excluding London median daily rate £405 £400 £393
% change year-on-year
+1.25% +1.91%
Number of hourly rates quoted 835 1094 976
Median hourly rate £34.00 £37.50 £25.00
Median hourly rate % change year-on-year
-9.33% +50.00%
90% offered a hourly rate of more than £13.00 £12.80 £12.00
10% offered a hourly rate of more than £50.00 £55.00 £47.50
UK excluding London median hourly rate £35.00 £40.00 £25.25
% change year-on-year
-12.50% +58.41%

Marketing Strategy
Jobs Demand Trend in England

The demand trend of contract jobs across the England region citing Marketing Strategy as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in England

Marketing Strategy
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Strategy across the England region.

Marketing Strategy Daily Rate Trend in England

Marketing Strategy
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing Strategy across the England region over the 3 months to 21 January 2017.

Marketing Strategy Daily Rate Histogram in England

Marketing Strategy
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Strategy across the England region.

Marketing Strategy Hourly Rate Trend in England

Marketing Strategy
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Strategy within the England region over the 3 months to 21 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +5 10 £531 -16.66% 21
South East +16 8 £500 +173.97% 2
North West - 1 £400 - 1
South West - 1 £200 - 2
Marketing Strategy
UK

Marketing Strategy
Top 30 Related IT Skills in England

For the 6 months to 21 January 2017, IT contractor jobs citing Marketing Strategy also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region with a requirement for Marketing Strategy.

1 41 (100.00%) Marketing
2 15 (36.59%) Degree
3 14 (34.15%) Analytical Skills
4 13 (31.71%) Digital Marketing
5 9 (21.95%) SEO
6 8 (19.51%) Finance
6 8 (19.51%) Google
6 8 (19.51%) Analytics
7 7 (17.07%) Google Analytics
7 7 (17.07%) Advertising
7 7 (17.07%) CRM
8 6 (14.63%) Legal
8 6 (14.63%) User Experience
9 5 (12.20%) Oracle
9 5 (12.20%) Project Management
9 5 (12.20%) Digital Media
9 5 (12.20%) Social Media
10 4 (9.76%) Capacity Management
10 4 (9.76%) Facebook
10 4 (9.76%) Data Protection
10 4 (9.76%) Direct Marketing
10 4 (9.76%) Pay per click
10 4 (9.76%) E-Commerce
10 4 (9.76%) Business Intelligence
10 4 (9.76%) ISEB
10 4 (9.76%) Risk Assessment
10 4 (9.76%) Information Security
10 4 (9.76%) e-Learning
10 4 (9.76%) Agile Software Development
10 4 (9.76%) Campaign Management

Marketing Strategy
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (4.88%) CMS
1 2 (4.88%) Drupal
2 1 (2.44%) SAS
Applications
1 3 (7.32%) MS Office
2 2 (4.88%) MS Excel
2 2 (4.88%) MS PowerPoint
3 1 (2.44%) Adobe Illustrator
3 1 (2.44%) MS Visio
3 1 (2.44%) Photoshop
Business Applications
1 3 (7.32%) Eloqua
2 2 (4.88%) Dynamics CRM
3 1 (2.44%) Salesforce.com CRM
Cloud Services
1 7 (17.07%) Google Analytics
2 2 (4.88%) AdWords
2 2 (4.88%) BlueKai
2 2 (4.88%) Responsys
Communications & Networking
1 1 (2.44%) Internet
Database & Business Intelligence
1 3 (7.32%) Big Data
1 3 (7.32%) Hadoop
1 3 (7.32%) HBase
1 3 (7.32%) SQL Server
2 1 (2.44%) SAS EBI
Development Applications
1 1 (2.44%) ERwin
General
1 41 (100.00%) Marketing
2 8 (19.51%) Finance
3 7 (17.07%) Advertising
4 6 (14.63%) Legal
5 3 (7.32%) Telecoms
6 2 (4.88%) Brand Awareness
6 2 (4.88%) Retail
7 1 (2.44%) Portuguese Language
7 1 (2.44%) Publishing
Job Titles
1 12 (29.27%) Marketing Manager
2 5 (12.20%) Consultant
3 4 (9.76%) Digital Marketing Manager
3 4 (9.76%) Product Manager
4 3 (7.32%) Campaign Manager
4 3 (7.32%) Cloud Consultant
4 3 (7.32%) Data Protection Officer
4 3 (7.32%) Marketing Consultant
4 3 (7.32%) Project Manager
4 3 (7.32%) Senior Manager
5 2 (4.88%) Analyst
5 2 (4.88%) Analytics Manager
5 2 (4.88%) Digital Analytics Manager
5 2 (4.88%) Digital Campaign Manager
5 2 (4.88%) Digital Marketing Officer
5 2 (4.88%) Google Analytics Manager
5 2 (4.88%) Marketing Officer
5 2 (4.88%) Oracle Consultant
5 2 (4.88%) Senior Consultant
5 2 (4.88%) Technologist
Libraries, Frameworks & Software Standards
1 1 (2.44%) HTML
1 1 (2.44%) Velocity
1 1 (2.44%) Web Services
Miscellaneous
1 14 (34.15%) Analytical Skills
2 6 (14.63%) User Experience
3 5 (12.20%) Digital Media
3 5 (12.20%) Social Media
4 4 (9.76%) e-Learning
5 3 (7.32%) Data Protection Act
5 3 (7.32%) Reference Data
6 2 (4.88%) Blog
7 1 (2.44%) Copywriting
7 1 (2.44%) Economics
7 1 (2.44%) FMCG
7 1 (2.44%) Mobile App
7 1 (2.44%) Social Network
7 1 (2.44%) Taxonomies
Processes & Methodologies
1 13 (31.71%) Digital Marketing
2 9 (21.95%) SEO
3 8 (19.51%) Analytics
4 7 (17.07%) CRM
5 5 (12.20%) Project Management
6 4 (9.76%) Agile Software Development
6 4 (9.76%) Business Intelligence
6 4 (9.76%) Campaign Management
6 4 (9.76%) Capacity Management
6 4 (9.76%) Data Protection
6 4 (9.76%) Direct Marketing
6 4 (9.76%) E-Commerce
6 4 (9.76%) Information Security
6 4 (9.76%) Pay per click
6 4 (9.76%) Risk Assessment
7 3 (7.32%) Customer Insight
7 3 (7.32%) Data Management
7 3 (7.32%) Market Research
7 3 (7.32%) Marketing Automation
7 3 (7.32%) Master Data Management
Programming Languages
1 1 (2.44%) PHP
Qualifications
1 15 (36.59%) Degree
2 4 (9.76%) ISEB
3 1 (2.44%) MBA
Quality Assurance & Compliance
1 1 (2.44%) Actionable Recommendations
1 1 (2.44%) Disclosure Scotland
1 1 (2.44%) QA
Vendors
1 8 (19.51%) Google
2 5 (12.20%) Oracle
3 4 (9.76%) Facebook
4 3 (7.32%) Microsoft
4 3 (7.32%) Salesforce.com
5 2 (4.88%) DoubleClick
5 2 (4.88%) Maxymiser
5 2 (4.88%) Salesforce Marketing Cloud
5 2 (4.88%) Twitter
6 1 (2.44%) Adobe
6 1 (2.44%) Brandwatch
6 1 (2.44%) DataFlux
6 1 (2.44%) Marketo
6 1 (2.44%) SAP