The table below looks at the statistics for Marketing Strategy skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing Strategy over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Marketing Strategy
Rank 563 581 561
Rank change year-on-year
+18 -20
Contract jobs citing Marketing Strategy 33 12 16
As % of all contract IT jobs located in England 0.070% 0.025% 0.035%
As % of the Processes & Methodologies category 0.086% 0.033% 0.046%
Number of daily rates quoted 13 2 10
Average daily rate £500 £538 £419
Average daily rate % change year-on-year
-6.97% +28.28%
90% offered a daily rate of more than £201 £528 £348
10% offered a daily rate of more than £650 £548 £620
UK excluding London average daily rate £225 £500 £900
% change year-on-year
-55.00% -44.44%
Number of hourly rates quoted 0 1 0
Average hourly rate - £35.00 -
UK excluding London average hourly rate - £35.00 -
Marketing Strategy
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the England region.

Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
38418 36663 34938
As % of all contract IT jobs located in England 81.41% 77.86% 77.04%
Number of daily rates quoted 25454 23704 21566
Average daily rate £430 £425 £401
Average daily rate % change year-on-year
+1.17% +5.98%
90% offered a daily rate of more than £300 £285 £275
10% offered a daily rate of more than £600 £575 £575
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 1094 997 1101
Average hourly rate £37.50 £26.50 £27.50
Average hourly rate % change year-on-year
+41.50% -3.63%
90% offered a hourly rate of more than £12.72 £12.00 £12.50
10% offered a hourly rate of more than £57.00 £46.00 £47.50
UK excluding London average hourly rate £40.00 £27.50 £27.50
% change year-on-year
+45.45% -

Marketing Strategy
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Marketing Strategy across the England region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in England

Marketing Strategy
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Strategy across the England region.

Marketing Strategy Daily Rate Trend in England

Marketing Strategy
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing Strategy across the England region over the 3 months to 12 February 2016.

Marketing Strategy Daily Rate Histogram in England

Marketing Strategy
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Strategy across the England region.

Marketing Strategy Hourly Rate Trend in England

Marketing Strategy
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing Strategy within the England region over the 3 months to 12 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +23 18 £638 +21.42% 17
East of England +8 7 - - 2
South East +14 5 £195 - 4
West Midlands -12 1 £500 - 1
East Midlands - 1 £225 - 3
South West - 1 - - 2
Marketing Strategy
UK

Marketing Strategy
Top 30 Related IT Skills in England

For the 6 months to 12 February 2016, IT contractor jobs across the England region citing Marketing Strategy also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing Strategy.

1 45 (100.00%) Marketing
2 24 (53.33%) Digital Marketing
3 17 (37.78%) Email Marketing
4 16 (35.56%) Analytics
5 13 (28.89%) SEO
6 11 (24.44%) Google
6 11 (24.44%) HTML
6 11 (24.44%) B2B
6 11 (24.44%) Social Media
7 10 (22.22%) Google Analytics
8 9 (20.00%) Online Marketing
9 8 (17.78%) CRM
9 8 (17.78%) CSS
10 7 (15.56%) B2C
10 7 (15.56%) Microsoft
10 7 (15.56%) Database Marketing
11 6 (13.33%) Salesforce Marketing Cloud
12 5 (11.11%) Pay per click
12 5 (11.11%) Web Analytics
12 5 (11.11%) Project Management
12 5 (11.11%) Analytical Skills
12 5 (11.11%) Continuous Improvement
12 5 (11.11%) Technical Architecture
13 4 (8.89%) Telecoms
13 4 (8.89%) E-Commerce
13 4 (8.89%) Finance
14 3 (6.67%) Retail
14 3 (6.67%) Strategic Planning
14 3 (6.67%) MS Excel
14 3 (6.67%) BT

Marketing Strategy
Top Related IT Skills in England by Category

For the 6 months to 12 February 2016, IT contractor jobs across the England region citing Marketing Strategy also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing Strategy. Up to 20 skills are shown per category.

Application Platforms
1 2 (4.44%) CMS
2 1 (2.22%) Drupal
2 1 (2.22%) Magnolia
Applications
1 3 (6.67%) MS Excel
2 2 (4.44%) MS Office
2 2 (4.44%) MS PowerPoint
3 1 (2.22%) Acrobat
3 1 (2.22%) Photoshop
Cloud Services
1 10 (22.22%) Google Analytics
2 3 (6.67%) AdWords
2 3 (6.67%) Cloud Computing
2 3 (6.67%) IaaS
2 3 (6.67%) SmartFocus
3 1 (2.22%) Adobe Analytics
Communications & Networking
1 1 (2.22%) Internet
1 1 (2.22%) SMS
Development Applications
1 1 (2.22%) Dreamweaver
General
1 45 (100.00%) Marketing
2 4 (8.89%) Finance
2 4 (8.89%) Telecoms
3 3 (6.67%) Retail
4 2 (4.44%) Advertising
4 2 (4.44%) Brand Awareness
4 2 (4.44%) Electronics
5 1 (2.22%) Banking
5 1 (2.22%) Italian Language
5 1 (2.22%) Legal
5 1 (2.22%) Multimedia
5 1 (2.22%) Pharmaceutical
5 1 (2.22%) Portuguese Language
5 1 (2.22%) Publishing
5 1 (2.22%) Spanish Language
Job Titles
1 8 (17.78%) Campaign Executive
1 8 (17.78%) Email Executive
2 6 (13.33%) Marketing Manager
3 5 (11.11%) Architect
3 5 (11.11%) Digital Architect
4 4 (8.89%) Consultant
4 4 (8.89%) Coordinator
4 4 (8.89%) Digital Marketing Manager
5 3 (6.67%) Analyst
5 3 (6.67%) Marketing Executive
5 3 (6.67%) Marketing Specialist
5 3 (6.67%) Sales Consultant
5 3 (6.67%) Senior Consultant
5 3 (6.67%) Senior Manager
5 3 (6.67%) Senior Marketing Manager
5 3 (6.67%) Senior Sales Consultant
5 3 (6.67%) Web Analyst
6 2 (4.44%) Senior Digital Marketing Manager
6 2 (4.44%) Web Analytics Analyst
7 1 (2.22%) Digital Marketing Executive
Libraries, Frameworks & Software Standards
1 11 (24.44%) HTML
2 8 (17.78%) CSS
3 2 (4.44%) ATL
4 1 (2.22%) jQuery
4 1 (2.22%) Visualforce
Miscellaneous
1 11 (24.44%) Social Media
2 5 (11.11%) Analytical Skills
3 3 (6.67%) Hybrid Cloud
4 2 (4.44%) Copywriting
4 2 (4.44%) User Experience
5 1 (2.22%) Computer Science
5 1 (2.22%) Data Integration
5 1 (2.22%) Fintech
5 1 (2.22%) FMCG
5 1 (2.22%) Internet of Things
5 1 (2.22%) Management Information System
5 1 (2.22%) NHS
Processes & Methodologies
1 24 (53.33%) Digital Marketing
2 17 (37.78%) Email Marketing
3 16 (35.56%) Analytics
4 13 (28.89%) SEO
5 11 (24.44%) B2B
6 9 (20.00%) Online Marketing
7 8 (17.78%) CRM
8 7 (15.56%) B2C
8 7 (15.56%) Database Marketing
9 5 (11.11%) Continuous Improvement
9 5 (11.11%) Pay per click
9 5 (11.11%) Project Management
9 5 (11.11%) Technical Architecture
9 5 (11.11%) Web Analytics
10 4 (8.89%) E-Commerce
11 3 (6.67%) Business Development
11 3 (6.67%) Strategic Planning
12 2 (4.44%) Campaign Management
12 2 (4.44%) Line Management
12 2 (4.44%) Stakeholder Engagement
Programming Languages
1 1 (2.22%) Apex Code
1 1 (2.22%) Java
1 1 (2.22%) JavaScript
1 1 (2.22%) PHP
Qualifications
1 3 (6.67%) Degree
2 1 (2.22%) BPSS Clearance
Quality Assurance & Compliance
1 1 (2.22%) Disclosure Scotland
Vendors
1 11 (24.44%) Google
2 7 (15.56%) Microsoft
3 6 (13.33%) Salesforce Marketing Cloud
4 3 (6.67%) BT
4 3 (6.67%) Salesforce.com
5 2 (4.44%) Adobe
5 2 (4.44%) Facebook
5 2 (4.44%) Twitter
6 1 (2.22%) Aprimo
6 1 (2.22%) DoubleClick
6 1 (2.22%) Omniture
London
Parallel Consulting
Rate: £350 - £450 per day
Posted: 2 days ago
Hemel Hempstead, Hertfordshire
Understanding Recruitment
Rate: £20000 - £25000 per annum
Posted: 5 days ago
London
Annapurna HR
Rate: £200 - £250 per day
Posted: 21 days ago