The table below looks at the statistics for Marketing Strategy skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing Strategy over the 3 months to 23 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
23 Jan 2015
Same period 2014 Same period 2013
Marketing Strategy
Rank 552 523 503
Rank change year-on-year
-29 -20
Contract jobs citing Marketing Strategy 11 16 10
As % of all contract IT jobs located in England 0.024% 0.036% 0.025%
As % of the Processes & Methodologies category 0.032% 0.048% 0.034%
Number of daily rates quoted 3 9 5
Average daily rate
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£525 £375 £413
Average daily rate % change year-on-year
+40.00% -9.09%
90% offered a daily rate of more than £445 £324 £185
10% offered a daily rate of more than £545 £526 £425
UK excluding London average daily rate £500 £550 -
% change year-on-year
-9.09% -
Number of hourly rates quoted 1 0 0
Average hourly rate £35.00 - -
UK excluding London average hourly rate £35.00 - -
Marketing Strategy
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the England region.

Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
34808 33292 29402
As % of all contract IT jobs located in England 75.37% 74.79% 72.60%
Number of daily rates quoted 22734 20665 17754
Average daily rate £425 £405 £400
Average daily rate % change year-on-year
+4.93% +1.25%
90% offered a daily rate of more than £288 £275 £275
10% offered a daily rate of more than £575 £575 £575
UK excluding London average daily rate £395 £375 £363
% change year-on-year
+5.40% +3.44%
Number of hourly rates quoted 920 1066 1240
Average hourly rate £25.00 £26.50 £30.50
Average hourly rate % change year-on-year
-5.66% -13.11%
90% offered a hourly rate of more than £12.00 £12.50 £12.00
10% offered a hourly rate of more than £47.50 £45.00 £45.00
UK excluding London average hourly rate £25.50 £27.50 £31.50
% change year-on-year
-7.27% -12.69%

Marketing Strategy
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Marketing Strategy across the England region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in England

Marketing Strategy
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Strategy across the England region.

Marketing Strategy Daily Rate Trend in England

Marketing Strategy
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing Strategy across the England region over the 3 months to 23 January 2015.

Marketing Strategy Daily Rate Histogram in England

Marketing Strategy
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Strategy across the England region.

Marketing Strategy Hourly Rate Trend in England

Marketing Strategy
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing Strategy within the England region over the 3 months to 23 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
South East - 6 - - 6
London -10 3 £475 +27.51% 18
East of England - 1 £550 -
Yorkshire - - - -
North West - - - - 3
South West - - - - 3
Marketing Strategy
UK

Marketing Strategy
Top 30 Related IT Skills in England

For the 6 months to 23 January 2015, IT contractor jobs across the England region citing Marketing Strategy also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing Strategy.

1 37 (100.00%) Marketing
2 12 (32.43%) Analytical Skills
3 11 (29.73%) Project Management
4 10 (27.03%) B2B
4 10 (27.03%) Digital Marketing
5 8 (21.62%) Retail
5 8 (21.62%) Degree
5 8 (21.62%) Marketing Management
5 8 (21.62%) Social Media
6 7 (18.92%) Analytics
6 7 (18.92%) Advertising
7 6 (16.22%) Google
7 6 (16.22%) CRM
7 6 (16.22%) Email Marketing
8 5 (13.51%) Google Analytics
8 5 (13.51%) Electronics
8 5 (13.51%) Telecoms
9 4 (10.81%) E-Learning
9 4 (10.81%) Data Analysis
9 4 (10.81%) SEO
9 4 (10.81%) Finance
9 4 (10.81%) Microsoft
9 4 (10.81%) Salesforce.com
9 4 (10.81%) HTML
9 4 (10.81%) SQL
9 4 (10.81%) MS Office
9 4 (10.81%) Product Marketing
9 4 (10.81%) FMCG
10 3 (8.11%) Data Integration
10 3 (8.11%) SmartFocus

Marketing Strategy
Top Related IT Skills in England by Category

For the 6 months to 23 January 2015, IT contractor jobs across the England region citing Marketing Strategy also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing Strategy. Up to 20 skills are shown per category.

Application Platforms
1 2 (5.41%) CMS
2 1 (2.70%) SAS
Applications
1 4 (10.81%) MS Office
2 1 (2.70%) SPSS
2 1 (2.70%) MS Excel
Business Applications
1 5 (13.51%) Google Analytics
2 1 (2.70%) ENOVIA
Database & Business Intelligence
1 3 (8.11%) Relational Database
General
1 37 (100.00%) Marketing
2 8 (21.62%) Retail
3 7 (18.92%) Advertising
4 5 (13.51%) Electronics
4 5 (13.51%) Telecoms
5 4 (10.81%) Finance
6 2 (5.41%) Publishing
6 2 (5.41%) Multimedia
7 1 (2.70%) Mandarin Language
7 1 (2.70%) Back Office
7 1 (2.70%) Automotive
7 1 (2.70%) Manufacturing
Job Titles
1 9 (24.32%) Marketing Manager
2 5 (13.51%) Senior Manager
2 5 (13.51%) Product Manager
3 4 (10.81%) Analyst
3 4 (10.81%) Product Marketing Manager
4 3 (8.11%) Market Analyst
4 3 (8.11%) Email Specialist
4 3 (8.11%) Architect
4 3 (8.11%) Consultant
4 3 (8.11%) Senior Product Manager
4 3 (8.11%) Data Analyst
5 2 (5.41%) Market Data Analyst
5 2 (5.41%) Avaya Specialist
6 1 (2.70%) Digital Project Manager
6 1 (2.70%) Campaign Manager
6 1 (2.70%) Insight Analyst
6 1 (2.70%) Content Manager
6 1 (2.70%) Marketing Data Analyst
6 1 (2.70%) Marketing Strategy Consultant
6 1 (2.70%) Strategy Consultant
Libraries, Frameworks & Software Standards
1 4 (10.81%) HTML
2 1 (2.70%) ATL
Miscellaneous
1 12 (32.43%) Analytical Skills
2 8 (21.62%) Social Media
3 4 (10.81%) E-Learning
3 4 (10.81%) FMCG
4 3 (8.11%) Data Integration
4 3 (8.11%) Data Structures
5 2 (5.41%) VUI
5 2 (5.41%) IVR
5 2 (5.41%) Copywriting
6 1 (2.70%) Visualisation
6 1 (2.70%) Digital Media
6 1 (2.70%) Blog
Processes & Methodologies
1 11 (29.73%) Project Management
2 10 (27.03%) B2B
2 10 (27.03%) Digital Marketing
3 8 (21.62%) Marketing Management
4 7 (18.92%) Analytics
5 6 (16.22%) CRM
5 6 (16.22%) Email Marketing
6 4 (10.81%) Data Analysis
6 4 (10.81%) SEO
6 4 (10.81%) Product Marketing
7 3 (8.11%) Online Marketing
7 3 (8.11%) Campaign Management
7 3 (8.11%) Statistical Modelling
7 3 (8.11%) Quality Management
7 3 (8.11%) Pay per click
7 3 (8.11%) Stakeholder Management
8 2 (5.41%) Content Management
8 2 (5.41%) Telemarketing
8 2 (5.41%) Speech Recognition
8 2 (5.41%) B2C
Programming Languages
1 4 (10.81%) SQL
2 1 (2.70%) VB
2 1 (2.70%) VBA
Qualifications
1 8 (21.62%) Degree
2 1 (2.70%) PMP
2 1 (2.70%) PMI Certification
Quality Assurance & Compliance
1 2 (5.41%) QA
Vendors
1 6 (16.22%) Google
2 4 (10.81%) Microsoft
2 4 (10.81%) Salesforce.com
3 3 (8.11%) SmartFocus
3 3 (8.11%) ExactTarget
4 2 (5.41%) Unica
4 2 (5.41%) IBM
4 2 (5.41%) Avaya
5 1 (2.70%) Adobe
Reigate, Surrey
Canon
Rate: Up-to £40,000 + Benefits
Posted: 5 days ago
City of London
Progressive Recruitment
Rate: £400 - £450 per day + competitive
Posted: 15 days ago
London
Venn Group - UK
Rate: 230-280 Per Day
Posted: 15 days ago