The table below looks at the statistics for SEO skills in IT contracts advertised for the London region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 30 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
30 May 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 330 339 331
Rank change year-on-year
+9 -8
Contract jobs citing SEO 87 81 100
As % of all contract IT jobs located in London 0.40% 0.36% 0.43%
As % of the Processes & Methodologies category 0.48% 0.44% 0.53%
Number of daily rates quoted 74 49 64
Median daily rate £375 £350 £345
Median daily rate % change year-on-year
+7.14% +1.44%
90% offered a daily rate of more than £248 £185 £181
10% offered a daily rate of more than £525 £500 £453
UK excluding London median daily rate £350 £250 £328
% change year-on-year
+40.00% -23.66%
Number of hourly rates quoted 1 1 3
Median hourly rate £22.00 £175.00 £26.00
Median hourly rate % change year-on-year
-87.42% +573.07%
UK excluding London median hourly rate £16.25 £12.50 £43.25
% change year-on-year
+30.00% -71.09%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the London region.

Processes & Methodologies Category
London
Contract IT job ads with a match in the
Processes & Methodologies category
18191 18320 18823
As % of all contract IT jobs located in London 83.91% 80.97% 80.52%
Number of daily rates quoted 13326 12907 13499
Median daily rate £475 £450 £430
Median daily rate % change year-on-year
+5.55% +4.65%
90% offered a daily rate of more than £325 £310 £300
10% offered a daily rate of more than £625 £625 £600
UK excluding London median daily rate £400 £385 £375
% change year-on-year
+3.89% +2.66%
Number of hourly rates quoted 149 259 237
Median hourly rate £21.64 £22.00 £21.75
Median hourly rate % change year-on-year
-1.63% +1.14%
90% offered a hourly rate of more than £12.50 £11.00 £12.85
10% offered a hourly rate of more than £43.75 £80.00 £53.50
UK excluding London median hourly rate £32.50 £30.00 £30.00
% change year-on-year
+8.33% -

SEO
Jobs Demand Trend in London

The demand trend of contract jobs across the London region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in London

SEO
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the London region.

SEO Daily Rate Trend in London

SEO
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the London region over the 3 months to 30 May 2016.

SEO Daily Rate Histogram in London

SEO
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the London region.

SEO Hourly Rate Trend in London

SEO
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO within the London region over the 3 months to 30 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +40 13 £375 +36.36% 4
SEO
England

SEO
Top 30 Related IT Skills in London

For the 6 months to 30 May 2016, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for SEO.

1 72 (40.68%) Marketing
2 71 (40.11%) Analytics
3 55 (31.07%) Agile Software Development
4 48 (27.12%) HTML
5 47 (26.55%) Digital Marketing
6 42 (23.73%) JavaScript
7 41 (23.16%) Google Analytics
8 40 (22.60%) CSS
8 40 (22.60%) CMS
8 40 (22.60%) Social Media
9 38 (21.47%) Google
10 35 (19.77%) User Experience
11 26 (14.69%) Scrum
11 26 (14.69%) Content Management
12 25 (14.12%) Publishing
12 25 (14.12%) E-Commerce
13 24 (13.56%) HTML5
14 21 (11.86%) Photoshop
14 21 (11.86%) Analytical Skills
15 20 (11.30%) Sass
15 20 (11.30%) Adobe
15 20 (11.30%) Finance
15 20 (11.30%) Web Analytics
16 19 (10.73%) jQuery
16 19 (10.73%) Project Management
16 19 (10.73%) Front End Development
17 18 (10.17%) CSS3
17 18 (10.17%) Pay per click
17 18 (10.17%) Web Development
18 17 (9.60%) B2B

SEO
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 40 (22.60%) CMS
2 12 (6.78%) Adobe Experience Manager
3 6 (3.39%) Confluence
4 4 (2.26%) Drupal
4 4 (2.26%) Node.js
4 4 (2.26%) SharePoint
4 4 (2.26%) WordPress
5 3 (1.69%) Elasticsearch
5 3 (1.69%) ExpressionEngine
5 3 (1.69%) Joomla!
5 3 (1.69%) Mule
5 3 (1.69%) Umbraco
6 2 (1.13%) SharePoint 2010
6 2 (1.13%) Sitecore CMS
7 1 (0.56%) Facebook Platform
7 1 (0.56%) IIS
7 1 (0.56%) Kentico
7 1 (0.56%) SAS
7 1 (0.56%) SharePoint 2013
7 1 (0.56%) WebSphere
Applications
1 21 (11.86%) Photoshop
2 9 (5.08%) MS Excel
2 9 (5.08%) MS Office
2 9 (5.08%) Spreadsheet
3 6 (3.39%) GIMP
4 5 (2.82%) MS PowerPoint
5 3 (1.69%) Fireworks
5 3 (1.69%) MS Visio
6 2 (1.13%) Adobe Illustrator
6 2 (1.13%) MS Project
7 1 (0.56%) AutoCAD
7 1 (0.56%) SPSS
Business Applications
1 10 (5.65%) WebTrends
2 6 (3.39%) SAP Oil and Gas
3 3 (1.69%) Eloqua
4 1 (0.56%) Dynamics CRM
4 1 (0.56%) Primavera
4 1 (0.56%) Radian6
Cloud Services
1 41 (23.16%) Google Analytics
2 7 (3.95%) Adobe Analytics
3 6 (3.39%) GitHub
4 4 (2.26%) SaaS
5 3 (1.69%) AdWords
5 3 (1.69%) MailChimp
5 3 (1.69%) Office 365
6 2 (1.13%) Google Cloud Platform
Communications & Networking
1 5 (2.82%) Internet
1 5 (2.82%) Intranet
2 3 (1.69%) FTP
3 2 (1.13%) HTTP
4 1 (0.56%) DNS
4 1 (0.56%) SSL
4 1 (0.56%) WebEx
Database & Business Intelligence
1 5 (2.82%) Big Data
1 5 (2.82%) Hadoop
2 4 (2.26%) Data Mining
3 3 (1.69%) Apache Hive
3 3 (1.69%) Redis
4 2 (1.13%) SQL Server
5 1 (0.56%) BigQuery
5 1 (0.56%) HBase
5 1 (0.56%) MySQL
5 1 (0.56%) OLAP
5 1 (0.56%) OLTP
5 1 (0.56%) Relational Database
5 1 (0.56%) SQL Server Analysis Services
5 1 (0.56%) SQL Server Integration Services
5 1 (0.56%) SQL Server Reporting Services
Development Applications
1 16 (9.04%) Git (software)
2 12 (6.78%) Grunt
3 10 (5.65%) JIRA
4 8 (4.52%) gulp
5 5 (2.82%) Jasmine
6 4 (2.26%) Cucumber
6 4 (2.26%) Karma Test Runner
6 4 (2.26%) Selenium
6 4 (2.26%) Subversion
6 4 (2.26%) WebDriver
7 3 (1.69%) Bower
7 3 (1.69%) Sublime Text
8 2 (1.13%) Dreamweaver
8 2 (1.13%) Mercurial
8 2 (1.13%) Mocha
8 2 (1.13%) Protractor
9 1 (0.56%) Babel
9 1 (0.56%) git-flow
9 1 (0.56%) JSHint
9 1 (0.56%) Visual Studio
General
1 72 (40.68%) Marketing
2 25 (14.12%) Publishing
3 20 (11.30%) Finance
4 11 (6.21%) Banking
4 11 (6.21%) Retail
5 9 (5.08%) Telecoms
6 6 (3.39%) Electronics
6 6 (3.39%) Manufacturing
7 4 (2.26%) Advertising
7 4 (2.26%) Brand Awareness
7 4 (2.26%) French Language
8 3 (1.69%) Games
8 3 (1.69%) German Language
8 3 (1.69%) Legal
9 2 (1.13%) Welsh Language
10 1 (0.56%) Billing
10 1 (0.56%) Italian Language
10 1 (0.56%) Multimedia
10 1 (0.56%) Spanish Language
Job Titles
1 31 (17.51%) Developer
2 28 (15.82%) Analyst
3 23 (12.99%) Front End Developer (Client-Side Developer)
4 16 (9.04%) Architect
4 16 (9.04%) Digital Analyst
5 12 (6.78%) Senior Manager
5 12 (6.78%) Web Developer
6 11 (6.21%) Digital Architect
6 11 (6.21%) Project Manager
7 10 (5.65%) Business Analyst
7 10 (5.65%) SEO Manager
8 9 (5.08%) JavaScript Developer
8 9 (5.08%) Marketing Manager
9 8 (4.52%) Front End Web Developer (Client-Side Developer)
10 7 (3.95%) Content Editor
10 7 (3.95%) Senior Developer
10 7 (3.95%) Senior Front-End Developer
10 7 (3.95%) Senior Marketing Manager
10 7 (3.95%) SEO Executive
11 6 (3.39%) Digital Business Analyst
Libraries, Frameworks & Software Standards
1 48 (27.12%) HTML
2 40 (22.60%) CSS
3 24 (13.56%) HTML5
4 20 (11.30%) Sass
5 19 (10.73%) jQuery
6 18 (10.17%) CSS3
7 15 (8.47%) LESS
8 13 (7.34%) AngularJS
9 12 (6.78%) React
10 9 (5.08%) Ajax
11 6 (3.39%) Web Services
11 6 (3.39%) XHTML
12 5 (2.82%) .NET
12 5 (2.82%) XML
13 4 (2.26%) Ember.js
13 4 (2.26%) Gherkin
13 4 (2.26%) KnockoutJS
14 3 (1.69%) CakePHP
14 3 (1.69%) Mustache
14 3 (1.69%) OOCSS
Miscellaneous
1 40 (22.60%) Social Media
2 35 (19.77%) User Experience
3 21 (11.86%) Analytical Skills
4 8 (4.52%) Algorithms
5 7 (3.95%) Mobile App
6 6 (3.39%) Management Information System
7 5 (2.82%) Computer Science
7 5 (2.82%) Visualisation
8 4 (2.26%) Statistics
9 3 (1.69%) Copywriting
9 3 (1.69%) Economics
9 3 (1.69%) Mathematics
9 3 (1.69%) W3C
9 3 (1.69%) Wiki
10 2 (1.13%) Animation
10 2 (1.13%) Digital Media
11 1 (0.56%) Graphic Design
11 1 (0.56%) Mobile Banking
11 1 (0.56%) Online Banking
11 1 (0.56%) Psychology
Operating Systems
1 4 (2.26%) Apple iOS
1 4 (2.26%) Windows
2 3 (1.69%) Windows Server
3 2 (1.13%) Android
3 2 (1.13%) Mac OS X
Processes & Methodologies
1 71 (40.11%) Analytics
2 55 (31.07%) Agile Software Development
3 47 (26.55%) Digital Marketing
4 26 (14.69%) Content Management
4 26 (14.69%) Scrum
5 25 (14.12%) E-Commerce
6 20 (11.30%) Web Analytics
7 19 (10.73%) Front End Development
7 19 (10.73%) Project Management
8 18 (10.17%) Pay per click
8 18 (10.17%) Web Development
9 17 (9.60%) B2B
10 15 (8.47%) Stakeholder Management
11 14 (7.91%) B2C
11 14 (7.91%) Data Analysis
12 11 (6.21%) Marketing Strategy
13 10 (5.65%) Migration
13 10 (5.65%) Tag Management
14 9 (5.08%) Digital Analytics
14 9 (5.08%) Wireframes
Programming Languages
1 42 (23.73%) JavaScript
2 14 (7.91%) SQL
3 10 (5.65%) Java
4 6 (3.39%) PHP
5 4 (2.26%) ES6
5 4 (2.26%) Groovy
5 4 (2.26%) Python
6 3 (1.69%) C#
6 3 (1.69%) Clojure
6 3 (1.69%) Haskell
6 3 (1.69%) VBA
7 1 (0.56%) Apple Swift
7 1 (0.56%) C
7 1 (0.56%) C++
7 1 (0.56%) ECMAScript
7 1 (0.56%) Objective-C
7 1 (0.56%) T-SQL
Qualifications
1 13 (7.34%) Degree
2 3 (1.69%) BPSS Clearance
3 2 (1.13%) Security Cleared
4 1 (0.56%) ISEB
4 1 (0.56%) MBA
4 1 (0.56%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 10 (5.65%) QA
2 5 (2.82%) WCAG
3 3 (1.69%) Disclosure Scotland
4 1 (0.56%) Data Quality
4 1 (0.56%) P3O
4 1 (0.56%) WAI
System Software
1 3 (1.69%) Active Directory
2 2 (1.13%) Hyper-V
Vendors
1 38 (21.47%) Google
2 20 (11.30%) Adobe
3 13 (7.34%) Tableau
4 7 (3.95%) SAP
5 6 (3.39%) Facebook
5 6 (3.39%) Microsoft
5 6 (3.39%) Twitter
6 5 (2.82%) Salesforce.com
7 4 (2.26%) Optimizely
8 3 (1.69%) CODA
8 3 (1.69%) EPiServer
8 3 (1.69%) hybris
8 3 (1.69%) Zend
9 2 (1.13%) DoubleClick
9 2 (1.13%) Sitecore
10 1 (0.56%) Coremetrics
10 1 (0.56%) OpenText
10 1 (0.56%) RedDot
10 1 (0.56%) Teradata
10 1 (0.56%) Yahoo!
London
Mortimer Spinks
Rate: £350 - £400 per day
Posted: 5 days ago
City of London
Venturi
Rate: £350.00 - £450.00 per day
Posted: 20 days ago
London
Avion Recruitment Solutions
Rate: £40 - £50 per hour
Posted: 5 days ago