The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 27 August 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
27 Aug 2014
Same period 2013 Same period 2012
Digital Marketing
Rank 312 363 332
Rank change year-on-year
+51 -31
Contract jobs citing Digital Marketing 114 58 82
As % of all contract IT jobs located in London 0.48% 0.23% 0.31%
As % of the Processes & Methodologies category 0.62% 0.30% 0.42%
Number of daily rates quoted 68 40 64
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£355 £400 £313
Average daily rate % change year-on-year
-11.31% +28.00%
90% offered a daily rate of more than £200 £174 £183
10% offered a daily rate of more than £525 £450 £400
UK excluding London average daily rate £350 £350 £320
% change year-on-year
- +9.37%
Number of hourly rates quoted 1 3 0
Average hourly rate £28.00 £18.00 -
Average hourly rate % change year-on-year
+55.55% -
UK excluding London average hourly rate £35.98 - £17.50
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the London region.

Processes & Methodologies Category
London
Contract IT job ads with a match in the
Processes & Methodologies category
18458 19449 19685
As % of all contract IT jobs located in London 77.13% 76.63% 74.51%
Number of daily rates quoted 12825 13607 13265
Average daily rate £450 £450 £435
Average daily rate % change year-on-year
- +3.44%
90% offered a daily rate of more than £300 £300 £290
10% offered a daily rate of more than £600 £600 £600
UK excluding London average daily rate £375 £370 £360
% change year-on-year
+1.35% +2.77%
Number of hourly rates quoted 214 234 365
Average hourly rate £20.50 £22.50 £32.50
Average hourly rate % change year-on-year
-8.88% -30.76%
90% offered a hourly rate of more than £13.50 £14.00 £15.00
10% offered a hourly rate of more than £45.00 £52.00 £48.00
UK excluding London average hourly rate £25.00 £30.00 £31.00
% change year-on-year
-16.66% -3.22%

Digital Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of IT contractor jobs citing Digital Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in London

Digital Marketing
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the London region.

Digital Marketing Daily Rate Trend in London

Digital Marketing
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the London region over the 3 months to 27 August 2014.

Digital Marketing Daily Rate Histogram in London

Digital Marketing
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the London region.

Digital Marketing Hourly Rate Trend in London

Digital Marketing
Contract Job Locations in London

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Digital Marketing within the London region over the 3 months to 27 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +35 24 £338 -10.00% 17
Kingston Upon Thames - 3 £375 - 1
Surbiton - - - - 1
Uxbridge - - - -
Bromley - - - -
Dagenham - - - -
Southwark - - - -
Hammersmith - - - - 1
Wimbledon - - - - 1
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in London

For the 6 months to 27 August 2014, IT contractor jobs across the London region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 213 (100.00%) Marketing
2 101 (47.42%) Finance
3 74 (34.74%) Programme Management
3 74 (34.74%) Business Intelligence
4 72 (33.80%) SAP
4 72 (33.80%) Manufacturing
4 72 (33.80%) Electronics
4 72 (33.80%) Telecoms
5 64 (30.05%) SAP Oil and Gas
5 64 (30.05%) DTV
6 47 (22.07%) Analytics
7 44 (20.66%) HTML
8 34 (15.96%) Project Management
9 33 (15.49%) Social Media
10 30 (14.08%) Adobe
10 30 (14.08%) JavaScript
11 26 (12.21%) CSS
11 26 (12.21%) CRM
11 26 (12.21%) SEO
12 25 (11.74%) Content Management
13 20 (9.39%) NHS
13 20 (9.39%) Agile Software Development
14 19 (8.92%) Retail
14 19 (8.92%) E-Commerce
15 18 (8.45%) SQL
15 18 (8.45%) Microsoft
15 18 (8.45%) Scrum
15 18 (8.45%) Google
16 17 (7.98%) HTML5
16 17 (7.98%) CMS

Digital Marketing
Top Related IT Skills in London by Category

For the 6 months to 27 August 2014, IT contractor jobs across the London region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 17 (7.98%) CMS
2 9 (4.23%) SharePoint
2 9 (4.23%) Adobe CQ
3 7 (3.29%) SAS
4 5 (2.35%) Confluence
5 4 (1.88%) WordPress
5 4 (1.88%) Apache
6 3 (1.41%) Tomcat
6 3 (1.41%) Joomla!
6 3 (1.41%) IIS
7 2 (0.94%) Drupal
7 2 (0.94%) Liferay
7 2 (0.94%) Moodle
7 2 (0.94%) WebSphere
8 1 (0.47%) TYPO3
8 1 (0.47%) Oracle Workflow
8 1 (0.47%) ColdFusion
8 1 (0.47%) SharePoint 2013
Applications
1 11 (5.16%) MS Excel
2 8 (3.76%) Photoshop
3 6 (2.82%) Adobe Illustrator
4 4 (1.88%) MS Visio
4 4 (1.88%) MS PowerPoint
5 3 (1.41%) SPSS
5 3 (1.41%) MS Project
6 2 (0.94%) MS Office
6 2 (0.94%) OmniGraffle
7 1 (0.47%) InDesign
7 1 (0.47%) RoboHelp
Business Applications
1 64 (30.05%) SAP Oil and Gas
2 14 (6.57%) Google Analytics
3 11 (5.16%) SiteCatalyst
4 4 (1.88%) Dynamics CRM
5 1 (0.47%) Loan IQ
5 1 (0.47%) Misys Midas
5 1 (0.47%) SAP SRM
5 1 (0.47%) WebTrends
5 1 (0.47%) Oracle EBS
5 1 (0.47%) SAP CRM
Cloud Services
1 4 (1.88%) Microsoft Azure
2 3 (1.41%) Amazon EC2
3 2 (0.94%) Amazon S3
3 2 (0.94%) AWS Data Pipeline
3 2 (0.94%) Amazon AWS
3 2 (0.94%) SaaS
4 1 (0.47%) GitHub
Communications & Networking
1 6 (2.82%) Internet
2 5 (2.35%) SMS
3 2 (0.94%) FTP
3 2 (0.94%) Intranet
3 2 (0.94%) WinSCP
4 1 (0.47%) 3G
4 1 (0.47%) MPLS
4 1 (0.47%) Wireless
4 1 (0.47%) LTE
4 1 (0.47%) HTTP
4 1 (0.47%) DNS
4 1 (0.47%) LDAP
4 1 (0.47%) LAN
4 1 (0.47%) UMTS
4 1 (0.47%) VoIP
4 1 (0.47%) WAN
Database & Business Intelligence
1 14 (6.57%) SQL Server
2 8 (3.76%) Big Data
3 7 (3.29%) MySQL
4 5 (2.35%) Data Warehouse
5 4 (1.88%) SQL Server Integration Services
5 4 (1.88%) SQL Server 2008
5 4 (1.88%) Oracle Database
5 4 (1.88%) Oracle Exadata
6 3 (1.41%) Data Mining
6 3 (1.41%) SQL Server 2005
7 2 (0.94%) Oracle Database 10g
7 2 (0.94%) SAP BW
7 2 (0.94%) SQL Server Reporting Services
7 2 (0.94%) Hadoop
7 2 (0.94%) Amazon DynamoDB
7 2 (0.94%) Relational Database
7 2 (0.94%) Amazon Redshift
8 1 (0.47%) Impala
8 1 (0.47%) Oracle ODI
8 1 (0.47%) Apache Hive
Development Applications
1 5 (2.35%) Selenium
1 5 (2.35%) Git (software)
1 5 (2.35%) Cucumber
2 4 (1.88%) JIRA
3 3 (1.41%) Visual Studio
3 3 (1.41%) TestPartner
3 3 (1.41%) Capybara
3 3 (1.41%) Jenkins
4 2 (0.94%) SpecFlow
4 2 (0.94%) Dreamweaver
4 2 (0.94%) Team Foundation Server
5 1 (0.47%) RSpec
5 1 (0.47%) WebDriver
5 1 (0.47%) Balsamiq Mockups
5 1 (0.47%) Axure RP
5 1 (0.47%) ReSharper
5 1 (0.47%) WATIR
5 1 (0.47%) SoapUI
5 1 (0.47%) JMeter
5 1 (0.47%) NUnit
General
1 213 (100.00%) Marketing
2 101 (47.42%) Finance
3 72 (33.80%) Electronics
3 72 (33.80%) Telecoms
3 72 (33.80%) Manufacturing
4 19 (8.92%) Retail
5 17 (7.98%) Banking
6 11 (5.16%) Advertising
7 9 (4.23%) Publishing
8 7 (3.29%) Legal
9 5 (2.35%) Games
9 5 (2.35%) Retail Banking
10 3 (1.41%) Financial Institution
11 1 (0.47%) Pharmaceutical
11 1 (0.47%) Law
11 1 (0.47%) Billing
11 1 (0.47%) Wholesale Banking
11 1 (0.47%) French Language
Job Titles
1 40 (18.78%) Developer
2 39 (18.31%) Analyst
3 23 (10.80%) Project Manager
4 20 (9.39%) Business Analyst
5 17 (7.98%) Consultant
6 11 (5.16%) Marketing Manager
7 10 (4.69%) Digital Marketing Manager
7 10 (4.69%) Digital Project Manager
7 10 (4.69%) Designer
7 10 (4.69%) Architect
8 9 (4.23%) Marketing Executive
9 8 (3.76%) Senior Developer
9 8 (3.76%) Data Analyst
10 7 (3.29%) SQL Developer
10 7 (3.29%) Web Analyst
11 6 (2.82%) Marketing Project Manager
11 6 (2.82%) User Experience Designer
12 5 (2.35%) Content Manager
12 5 (2.35%) Campaign Manager
12 5 (2.35%) Digital Marketing Executive
Libraries, Frameworks & Software Standards
1 44 (20.66%) HTML
2 26 (12.21%) CSS
3 17 (7.98%) HTML5
4 12 (5.63%) jQuery
5 11 (5.16%) .NET
6 10 (4.69%) ASP.NET
7 9 (4.23%) CSS3
8 7 (3.29%) Web Services
9 6 (2.82%) XML
9 6 (2.82%) J2EE
9 6 (2.82%) LAMP
10 5 (2.35%) XHTML
10 5 (2.35%) ASP.NET MVC
11 4 (1.88%) Ajax
11 4 (1.88%) .NET Framework
11 4 (1.88%) WCF
11 4 (1.88%) RSS
12 3 (1.41%) Hibernate
12 3 (1.41%) Spring
12 3 (1.41%) CodeIgniter
Miscellaneous
1 64 (30.05%) DTV
2 33 (15.49%) Social Media
3 20 (9.39%) NHS
4 11 (5.16%) Visualisation
5 8 (3.76%) Digital Media
6 6 (2.82%) Blog
7 5 (2.35%) Social Network
7 5 (2.35%) Copywriting
7 5 (2.35%) Mobile App
7 5 (2.35%) FMCG
8 4 (1.88%) Open Source
8 4 (1.88%) E-Learning
8 4 (1.88%) Informatics
9 3 (1.41%) Statistics
10 2 (0.94%) Online Banking
10 2 (0.94%) Taxonomies
10 2 (0.94%) Tandem
10 2 (0.94%) IPTV
10 2 (0.94%) Management Information System
10 2 (0.94%) Mobile Banking
Operating Systems
1 12 (5.63%) Linux
2 11 (5.16%) Windows
3 6 (2.82%) UNIX
4 1 (0.47%) Solaris
4 1 (0.47%) Android
4 1 (0.47%) Windows 7
4 1 (0.47%) Apple iOS
Processes & Methodologies
1 74 (34.74%) Business Intelligence
1 74 (34.74%) Programme Management
2 47 (22.07%) Analytics
3 34 (15.96%) Project Management
4 26 (12.21%) SEO
4 26 (12.21%) CRM
5 25 (11.74%) Content Management
6 20 (9.39%) Agile Software Development
7 19 (8.92%) E-Commerce
8 18 (8.45%) Scrum
9 16 (7.51%) Web Analytics
10 11 (5.16%) Migration
10 11 (5.16%) Stakeholder Management
11 10 (4.69%) Email Marketing
12 9 (4.23%) Risk Management
12 9 (4.23%) Campaign Management
13 8 (3.76%) TDD
13 8 (3.76%) Web Development
13 8 (3.76%) Workflow
13 8 (3.76%) MVC
Programming Languages
1 30 (14.08%) JavaScript
2 18 (8.45%) SQL
3 11 (5.16%) Java
4 10 (4.69%) C#
5 8 (3.76%) PHP
6 5 (2.35%) Ruby
7 4 (1.88%) PL/SQL
8 3 (1.41%) T-SQL
9 2 (0.94%) Perl
9 2 (0.94%) Python
9 2 (0.94%) Shell Script
10 1 (0.47%) SAS Macro
10 1 (0.47%) ActionScript 3.0
10 1 (0.47%) TypeScript
10 1 (0.47%) C++
10 1 (0.47%) VB
10 1 (0.47%) ActionScript
Qualifications
1 12 (5.63%) Degree
2 3 (1.41%) ITIL Certification
3 2 (0.94%) DV Cleared
3 2 (0.94%) Security Cleared
4 1 (0.47%) Six Sigma Black Belt
4 1 (0.47%) CISA
4 1 (0.47%) ISSAP
4 1 (0.47%) MCTS
4 1 (0.47%) Postgraduate
4 1 (0.47%) CISSP
4 1 (0.47%) Microsoft Certification
4 1 (0.47%) OCP
4 1 (0.47%) Oracle Certification
Quality Assurance & Compliance
1 10 (4.69%) SLA
2 8 (3.76%) QA
3 1 (0.47%) HL7
3 1 (0.47%) Data Quality
3 1 (0.47%) ISO/IEC 27001
3 1 (0.47%) WCAG
3 1 (0.47%) WAI
System Software
1 2 (0.94%) Active Directory
1 2 (0.94%) Cronacle
2 1 (0.47%) Oracle RAC
2 1 (0.47%) Oracle RMAN
Systems Management
1 1 (0.47%) Oracle Statspack
1 1 (0.47%) HP Data Protector
1 1 (0.47%) Data Guard
1 1 (0.47%) Capistrano
1 1 (0.47%) HP UCMDB
Vendors
1 72 (33.80%) SAP
2 30 (14.08%) Adobe
3 18 (8.45%) Microsoft
3 18 (8.45%) Google
4 12 (5.63%) Oracle
5 10 (4.69%) Eloqua
5 10 (4.69%) Marketo
6 5 (2.35%) Pardot
6 5 (2.35%) Salesforce.com
7 4 (1.88%) Omniture
7 4 (1.88%) DoubleClick
7 4 (1.88%) Facebook
7 4 (1.88%) Twitter
8 3 (1.41%) ExactTarget
8 3 (1.41%) Tableau
9 2 (0.94%) Red Hat
9 2 (0.94%) Zend
9 2 (0.94%) EPiServer
9 2 (0.94%) VMware
9 2 (0.94%) IBM
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