The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the London region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 29 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
29 Jul 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 277 301 322
Rank change year-on-year
+24 +21
Contract jobs citing Digital Marketing 160 133 109
As % of all contract IT jobs located in London 0.72% 0.56% 0.46%
As % of the Processes & Methodologies category 0.85% 0.69% 0.57%
Number of daily rates quoted 121 95 61
Median daily rate £425 £344 £350
Median daily rate % change year-on-year
+23.63% -1.78%
90% offered a daily rate of more than £275 £200 £200
10% offered a daily rate of more than £580 £519 £525
UK excluding London median daily rate £390 £365 £350
% change year-on-year
+6.84% +4.28%
Number of hourly rates quoted 2 0 1
Median hourly rate £26.94 - £30.00
UK excluding London median hourly rate £26.00 £20.00 £35.98
% change year-on-year
+30.00% -44.40%
Digital Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the London region.

Processes & Methodologies Category
London
Contract IT job ads with a match in the
Processes & Methodologies category
18899 19269 19282
As % of all contract IT jobs located in London 85.37% 81.80% 81.58%
Number of daily rates quoted 13645 13773 13493
Median daily rate £475 £450 £440
Median daily rate % change year-on-year
+5.55% +2.27%
90% offered a daily rate of more than £325 £305 £300
10% offered a daily rate of more than £625 £625 £600
UK excluding London median daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 141 233 235
Median hourly rate £25.69 £21.50 £20.16
Median hourly rate % change year-on-year
+19.48% +6.64%
90% offered a hourly rate of more than £12.50 £13.17 £14.00
10% offered a hourly rate of more than £50.00 £65.00 £53.50
UK excluding London median hourly rate £30.00 £30.00 £27.00
% change year-on-year
- +11.11%

Digital Marketing
Jobs Demand Trend in London

The demand trend of contract jobs across the London region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in London

Digital Marketing
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the London region.

Digital Marketing Daily Rate Trend in London

Digital Marketing
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the London region over the 3 months to 29 July 2016.

Digital Marketing Daily Rate Histogram in London

Digital Marketing
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Digital Marketing across the London region.

Digital Marketing Hourly Rate Trend in London

Digital Marketing
Hourly Rate Histogram in London

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Digital Marketing across the London region over the 3 months to 29 July 2016.

Digital Marketing Hourly Rate Histogram in London

Digital Marketing
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the London region over the 3 months to 29 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +43 25 £450 +38.46% 18
Uxbridge - 1 - -
Digital Marketing
England

Digital Marketing
Top 30 Related IT Skills in London

For the 6 months to 29 July 2016, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Digital Marketing.

1 346 (100.00%) Marketing
2 171 (49.42%) Finance
3 145 (41.91%) Business Intelligence
4 141 (40.75%) Telecoms
4 141 (40.75%) Programme Management
5 138 (39.88%) SAP
6 136 (39.31%) Electronics
6 136 (39.31%) Manufacturing
6 136 (39.31%) SAP Oil and Gas
7 132 (38.15%) Agile Software Development
8 86 (24.86%) E-Commerce
9 82 (23.70%) Analytics
10 73 (21.10%) Java
11 71 (20.52%) Scrum
12 59 (17.05%) HTML
13 51 (14.74%) TDD
14 42 (12.14%) CSS
15 39 (11.27%) Linux
15 39 (11.27%) Retail
16 37 (10.69%) Continuous Integration
17 34 (9.83%) SQL
17 34 (9.83%) J2EE
18 33 (9.54%) CRM
19 32 (9.25%) Stakeholder Management
20 31 (8.96%) JavaScript
20 31 (8.96%) Web Services
20 31 (8.96%) Social Media
21 30 (8.67%) Google
22 27 (7.80%) Project Management
22 27 (7.80%) Adobe

Digital Marketing
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 19 (5.49%) CMS
2 18 (5.20%) Tomcat
3 14 (4.05%) Confluence
4 11 (3.18%) Apache
5 10 (2.89%) Mule
6 9 (2.60%) Adobe Experience Manager
6 9 (2.60%) Apache Spark
6 9 (2.60%) Oracle Service Bus
6 9 (2.60%) SharePoint
7 7 (2.02%) Sitecore CMS
8 6 (1.73%) Drupal
8 6 (1.73%) Elasticsearch
8 6 (1.73%) WordPress
9 4 (1.16%) WebLogic
10 3 (0.87%) Exchange Server 2010
10 3 (0.87%) MS Exchange
10 3 (0.87%) Umbraco
11 2 (0.58%) OpenStack
11 2 (0.58%) SAS
12 1 (0.29%) Commerce Server
Applications
1 23 (6.65%) MS Excel
2 22 (6.36%) MS Office
3 17 (4.91%) MS PowerPoint
4 14 (4.05%) Photoshop
5 2 (0.58%) Adobe Creative Suite
5 2 (0.58%) MS Project
5 2 (0.58%) MS Visio
6 1 (0.29%) Adobe After Effects
6 1 (0.29%) InVision
6 1 (0.29%) SPSS
Business Applications
1 136 (39.31%) SAP Oil and Gas
2 4 (1.16%) Adobe Campaign
2 4 (1.16%) Magento
3 3 (0.87%) Dynamics CRM
4 2 (0.58%) WebTrends
5 1 (0.29%) Eloqua
5 1 (0.29%) Oracle Applications
5 1 (0.29%) Oracle CRM
5 1 (0.29%) Oracle EBS
5 1 (0.29%) Oracle EBS R12
5 1 (0.29%) Radian6
5 1 (0.29%) SAP CRM
5 1 (0.29%) SAP ERP
5 1 (0.29%) Shopify
Cloud Services
1 24 (6.94%) Google Analytics
2 12 (3.47%) Amazon AWS
3 6 (1.73%) GitHub
3 6 (1.73%) Yammer
4 5 (1.45%) Adobe Analytics
4 5 (1.45%) Microsoft Azure
5 3 (0.87%) AdWords
5 3 (0.87%) Google Checkout
6 2 (0.58%) Amazon EC2
6 2 (0.58%) AWS Lambda
6 2 (0.58%) BlueKai
6 2 (0.58%) IaaS
6 2 (0.58%) SuccessFactors
7 1 (0.29%) Amazon S3
7 1 (0.29%) AWS OpsWorks
7 1 (0.29%) Cloud Computing
7 1 (0.29%) Google Play
7 1 (0.29%) Google Tag Manager
7 1 (0.29%) iPaaS
7 1 (0.29%) PaaS
Communications & Networking
1 23 (6.65%) Internet
2 6 (1.73%) Intranet
2 6 (1.73%) TCP/IP
3 3 (0.87%) Firewall
3 3 (0.87%) HTTP
3 3 (0.87%) SMS
3 3 (0.87%) Value-Added Service
4 1 (0.29%) AMQP
4 1 (0.29%) Broadband
4 1 (0.29%) DNS
4 1 (0.29%) Fibre Channel
4 1 (0.29%) Network Security
4 1 (0.29%) OpenVPN
4 1 (0.29%) SAN
4 1 (0.29%) VoIP
4 1 (0.29%) WebEx
4 1 (0.29%) Wi-Fi
Database & Business Intelligence
1 17 (4.91%) Big Data
2 16 (4.62%) Hadoop
3 15 (4.34%) MySQL
4 14 (4.05%) NoSQL
5 10 (2.89%) MongoDB
6 9 (2.60%) Data Warehouse
7 6 (1.73%) PostgreSQL
8 5 (1.45%) Apache Hive
9 4 (1.16%) SQL Server
10 3 (0.87%) Apache Cassandra
10 3 (0.87%) Power BI
10 3 (0.87%) Redis
11 2 (0.58%) Amazon Redshift
11 2 (0.58%) Oracle BI EE
12 1 (0.29%) BusinessObjects XI
12 1 (0.29%) Data Mining
12 1 (0.29%) DataStage
12 1 (0.29%) Oracle OWB
12 1 (0.29%) QlikView
12 1 (0.29%) SQLPlus
Development Applications
1 25 (7.23%) JIRA
2 15 (4.34%) Jenkins
2 15 (4.34%) JUnit
3 14 (4.05%) Git (software)
4 11 (3.18%) Subversion
5 5 (1.45%) Mockito
6 4 (1.16%) Cucumber
6 4 (1.16%) Gradle
6 4 (1.16%) TestNG
7 3 (0.87%) Dreamweaver
7 3 (0.87%) WebDriver
8 2 (0.58%) Artifactory
8 2 (0.58%) Grunt
8 2 (0.58%) gulp
8 2 (0.58%) Maven
8 2 (0.58%) Vagrant
9 1 (0.29%) Bower
9 1 (0.29%) Karma Test Runner
9 1 (0.29%) PhantomJS
9 1 (0.29%) Sinon.JS
General
1 346 (100.00%) Marketing
2 171 (49.42%) Finance
3 141 (40.75%) Telecoms
4 136 (39.31%) Electronics
4 136 (39.31%) Manufacturing
5 39 (11.27%) Retail
6 20 (5.78%) Advertising
7 11 (3.18%) Publishing
8 7 (2.02%) Legal
9 6 (1.73%) Banking
10 3 (0.87%) Brand Awareness
10 3 (0.87%) Games
11 2 (0.58%) French Language
11 2 (0.58%) Pharmaceutical
12 1 (0.29%) Automotive
12 1 (0.29%) Dutch Language
12 1 (0.29%) German Language
12 1 (0.29%) Italian Language
12 1 (0.29%) Multimedia
12 1 (0.29%) Spanish Language
Job Titles
1 98 (28.32%) Developer
2 43 (12.43%) Analyst
3 37 (10.69%) Architect
4 32 (9.25%) Java Developer
5 29 (8.38%) Marketing Manager
5 29 (8.38%) Senior Developer
6 20 (5.78%) Project Manager
7 19 (5.49%) Solutions Architect
8 16 (4.62%) Consultant
9 15 (4.34%) Business Analyst
10 14 (4.05%) Digital Marketing Manager
10 14 (4.05%) Hybris Developer
11 13 (3.76%) Digital Analyst
12 12 (3.47%) DevOps Engineer
13 11 (3.18%) Digital Project Manager
13 11 (3.18%) Integration Developer
14 9 (2.60%) Lead Developer
14 9 (2.60%) Scala Developer
15 8 (2.31%) Digital Architect
15 8 (2.31%) SQL Analyst
Libraries, Frameworks & Software Standards
1 59 (17.05%) HTML
2 42 (12.14%) CSS
3 34 (9.83%) J2EE
4 31 (8.96%) Web Services
5 26 (7.51%) Spring
6 24 (6.94%) JMS
6 24 (6.94%) SOAP
7 23 (6.65%) RESTful
8 19 (5.49%) HTML5
9 17 (4.91%) CSS3
10 16 (4.62%) .NET
11 14 (4.05%) Ajax
12 12 (3.47%) XML
13 11 (3.18%) jQuery
13 11 (3.18%) Spring MVC
14 9 (2.60%) Apache Camel
14 9 (2.60%) ASP.NET
14 9 (2.60%) JSP
14 9 (2.60%) XSD
15 7 (2.02%) React
Miscellaneous
1 31 (8.96%) Social Media
2 27 (7.80%) User Experience
3 21 (6.07%) Analytical Skills
4 10 (2.89%) Mobile App
5 7 (2.02%) Digital Media
5 7 (2.02%) Visualisation
5 7 (2.02%) Wiki
6 6 (1.73%) Fintech
6 6 (1.73%) FMCG
6 6 (1.73%) Graphic Design
6 6 (1.73%) iPad
6 6 (1.73%) Statistics
7 5 (1.45%) Virtual Team
8 4 (1.16%) Computer Science
8 4 (1.16%) Mathematics
8 4 (1.16%) New Media
9 3 (0.87%) Algorithms
9 3 (0.87%) Management Information System
9 3 (0.87%) NHS
9 3 (0.87%) Over-the-Top Content
Operating Systems
1 39 (11.27%) Linux
2 13 (3.76%) Unix
3 9 (2.60%) Android
4 7 (2.02%) Windows
5 5 (1.45%) Apple iOS
5 5 (1.45%) CentOS
5 5 (1.45%) Red Hat Enterprise Linux
6 4 (1.16%) Fedora
7 2 (0.58%) Ubuntu
7 2 (0.58%) Windows 7
8 1 (0.29%) Data ONTAP
8 1 (0.29%) Embedded Linux
8 1 (0.29%) Mac OS X
8 1 (0.29%) Mac OS X Server
8 1 (0.29%) SUSE
8 1 (0.29%) VMS
8 1 (0.29%) Windows Server 2008
Processes & Methodologies
1 145 (41.91%) Business Intelligence
2 141 (40.75%) Programme Management
3 132 (38.15%) Agile Software Development
4 86 (24.86%) E-Commerce
5 82 (23.70%) Analytics
6 71 (20.52%) Scrum
7 51 (14.74%) TDD
8 37 (10.69%) Continuous Integration
9 33 (9.54%) CRM
10 32 (9.25%) Stakeholder Management
11 27 (7.80%) Project Management
12 26 (7.51%) B2C
13 24 (6.94%) SEO
14 22 (6.36%) SOA
15 20 (5.78%) API Integration
15 20 (5.78%) Kanban
16 18 (5.20%) Campaign Management
17 16 (4.62%) Coaching
18 15 (4.34%) Front End Development
18 15 (4.34%) Unit Testing
Programming Languages
1 73 (21.10%) Java
2 34 (9.83%) SQL
3 31 (8.96%) JavaScript
4 16 (4.62%) Python
5 9 (2.60%) C#
5 9 (2.60%) PHP
5 9 (2.60%) Ruby
6 8 (2.31%) R
7 5 (1.45%) Bash Shell
7 5 (1.45%) Perl
8 4 (1.16%) ES6
9 3 (0.87%) C
9 3 (0.87%) C++
9 3 (0.87%) PL/SQL
9 3 (0.87%) VBA
10 2 (0.58%) Groovy
10 2 (0.58%) Scala
11 1 (0.29%) ECMAScript
11 1 (0.29%) Objective-C
11 1 (0.29%) T-SQL
Qualifications
1 26 (7.51%) Degree
2 8 (2.31%) Security Cleared
3 5 (1.45%) DV Cleared
4 2 (0.58%) PMI Certification
4 2 (0.58%) PMP
4 2 (0.58%) Postgraduate
4 2 (0.58%) PRINCE2 Certification
4 2 (0.58%) SC Cleared
5 1 (0.29%) BPSS Clearance
5 1 (0.29%) CCNA
5 1 (0.29%) Cisco Certification
5 1 (0.29%) CISSP
5 1 (0.29%) ISEB
5 1 (0.29%) MCSA
5 1 (0.29%) Microsoft Certification
Quality Assurance & Compliance
1 9 (2.60%) QA
2 4 (1.16%) Data Quality
3 1 (0.29%) WCAG
System Software
1 10 (2.89%) Docker
2 6 (1.73%) Active Directory
3 4 (1.16%) VMware Infrastructure
4 3 (0.87%) HDFS
4 3 (0.87%) vSphere
5 2 (0.58%) Hyper-V
5 2 (0.58%) Virtual Servers
5 2 (0.58%) VMware ESX
6 1 (0.29%) Microsoft Virtual Server
6 1 (0.29%) vCloud
Systems Management
1 13 (3.76%) Puppet
2 11 (3.18%) Opscode Chef
3 5 (1.45%) Packer
3 5 (1.45%) Terraform
4 2 (0.58%) AirWatch
4 2 (0.58%) FreeIPA
4 2 (0.58%) Icinga
4 2 (0.58%) Kubernetes
4 2 (0.58%) Mesos
4 2 (0.58%) Nagios
4 2 (0.58%) SCCM
4 2 (0.58%) SELinux
5 1 (0.29%) Ansible
5 1 (0.29%) Backup Exec
Vendors
1 138 (39.88%) SAP
2 30 (8.67%) Google
3 27 (7.80%) Adobe
4 18 (5.20%) Oracle
4 18 (5.20%) Salesforce.com
4 18 (5.20%) Sitecore
5 17 (4.91%) hybris
5 17 (4.91%) Microsoft
6 13 (3.76%) WSO2
7 8 (2.31%) Tableau
8 7 (2.02%) DoubleClick
8 7 (2.02%) Facebook
8 7 (2.02%) Red Hat
8 7 (2.02%) Salesforce Marketing Cloud
9 6 (1.73%) ATG
10 4 (1.16%) VMware
10 4 (1.16%) webMethods
11 3 (0.87%) Akamai
11 3 (0.87%) Atlassian
12 2 (0.58%) Pega
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