Marketing Mix Contracts

Marketing Mix
UK

The following table provides summary statistics for contract job vacancies with a requirement for Marketing Mix skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing Mix over the 6 months to 28 April 2024 with a comparison to the same period in the previous 2 years.

6 months to
28 Apr 2024
Same period 2023 Same period 2022
Rank 570 714 836
Rank change year-on-year +144 +122 -157
Contract jobs citing Marketing Mix 24 2 19
As % of all contract jobs advertised in the UK 0.055% 0.003% 0.021%
As % of the Processes & Methodologies category 0.064% 0.004% 0.024%
Number of daily rates quoted 14 1 7
10th Percentile £250 - £205
25th Percentile £350 £375 £309
Median daily rate (50th Percentile) £400 £400 £425
Median % change year-on-year - -5.88% +13.33%
75th Percentile £619 £425 £444
90th Percentile £635 - £478
UK excluding London median daily rate £620 - -
Number of hourly rates quoted 0 0 2
10th Percentile - - £19.59
25th Percentile - - £19.73
Median hourly rate - - £20.20
75th Percentile - - £20.48
90th Percentile - - £20.49
UK excluding London median hourly rate - - -

All Process and Methodology Skills
UK

Marketing Mix is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a requirement for process or methodology skills.

Contract vacancies with a requirement for process or methodology skills 37,383 53,667 80,409
As % of all contract IT jobs advertised in the UK 86.31% 89.90% 90.57%
Number of daily rates quoted 24,097 37,244 56,431
10th Percentile £300 £325 £340
25th Percentile £413 £438 £425
Median daily rate (50th Percentile) £525 £550 £525
Median % change year-on-year -4.55% +4.76% +8.25%
75th Percentile £638 £650 £638
90th Percentile £750 £750 £738
UK excluding London median daily rate £500 £500 £475
% change year-on-year - +5.26% +9.20%
Number of hourly rates quoted 2,426 1,746 1,925
10th Percentile £12.75 £11.00 £12.50
25th Percentile £16.00 £16.25 £15.25
Median hourly rate £35.00 £37.30 £25.00
Median % change year-on-year -6.17% +49.20% -
75th Percentile £59.44 £65.00 £49.25
90th Percentile £72.50 £75.00 £63.75
UK excluding London median hourly rate £36.05 £36.00 £20.00
% change year-on-year +0.13% +80.00% -8.51%

Marketing Mix
Job Vacancy Trend

Job postings citing Marketing Mix as a proportion of all IT jobs advertised.

Job vacancy trend for Marketing Mix in the UK

Marketing Mix
Contractor Daily Rate Trend

3-month moving average daily rate quoted in jobs citing Marketing Mix.

Daily rate trend for Marketing Mix in the UK

Marketing Mix
Daily Rate Histogram

Daily rate distribution for jobs citing Marketing Mix over the 6 months to 28 April 2024.

Daily rate histogram for Marketing Mix in the UK

Marketing Mix
Contractor Hourly Rate Trend

3-month moving average hourly rates quoted in jobs citing Marketing Mix.

Hourly rate trend for Marketing Mix in the UK

Marketing Mix
Top 5 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Mix within the UK over the 6 months to 28 April 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Jobs
England +134 19 £400 - 35
London +120 14 £400 - 18
Work from Home +134 9 £620 - 19
UK excluding London - 5 £620 - 17
South East - 5 £620 - 3

Marketing Mix
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (29.17%) Apache Spark
2 3 (12.50%) Confluence
Applications
1 1 (4.17%) Microsoft Excel
1 1 (4.17%) Microsoft Office
Cloud Services
1 10 (41.67%) Azure
2 6 (25.00%) Power Platform
3 3 (12.50%) Azure Cosmos DB
3 3 (12.50%) Azure Data Factory
3 3 (12.50%) Azure DevOps
3 3 (12.50%) PowerApps
4 1 (4.17%) Adobe Analytics
Database & Business Intelligence
1 6 (25.00%) Power BI
2 3 (12.50%) Tableau
Development Applications
1 3 (12.50%) JIRA
General
1 24 (100.00%) Marketing
2 12 (50.00%) Social Skills
3 7 (29.17%) Analytical Skills
4 5 (20.83%) Finance
5 4 (16.67%) Advertising
6 1 (4.17%) Financial Institution
Job Titles
1 5 (20.83%) Econometrician
2 4 (16.67%) Analyst
2 4 (16.67%) Data Scientist
3 3 (12.50%) Product Owner
4 2 (8.33%) Data Engineer
4 2 (8.33%) E-Commerce Analyst
4 2 (8.33%) Lead
4 2 (8.33%) Lead Data Engineer
4 2 (8.33%) Marketing Manager
4 2 (8.33%) Senior
5 1 (4.17%) Commercial Analyst
5 1 (4.17%) Data Analyst
5 1 (4.17%) FMCG Manager
5 1 (4.17%) Marketing Analyst
5 1 (4.17%) Marketing Specialist
5 1 (4.17%) Senior Analyst
5 1 (4.17%) Senior Commercial Analyst
5 1 (4.17%) Senior Data Warehouse Specialist
Libraries, Frameworks & Software Standards
1 7 (29.17%) Pandas
Miscellaneous
1 7 (29.17%) Multi-touch
2 4 (16.67%) FMCG
3 3 (12.50%) Product Ownership
4 1 (4.17%) Social Media
Processes & Methodologies
1 10 (41.67%) Model Validation
2 9 (37.50%) Analytics
3 7 (29.17%) Applied Mathematics
3 7 (29.17%) Bayesian Methods
3 7 (29.17%) Data Analysis
3 7 (29.17%) Data Collection
3 7 (29.17%) Data Extraction
3 7 (29.17%) Data Science
3 7 (29.17%) Machine Learning
3 7 (29.17%) Marketing Strategy
3 7 (29.17%) Mathematics
3 7 (29.17%) Statistical Modelling
3 7 (29.17%) Validation
4 6 (25.00%) Agile
4 6 (25.00%) Business Intelligence
5 5 (20.83%) Matrix Organization
5 5 (20.83%) Statistics
6 4 (16.67%) Brand Management
6 4 (16.67%) Econometrics
6 4 (16.67%) Visualisation
Programming Languages
1 16 (66.67%) SQL
2 12 (50.00%) Python
3 10 (41.67%) R
4 2 (8.33%) Scala
Qualifications
1 8 (33.33%) Degree
2 5 (20.83%) PhD
3 4 (16.67%) Master's Degree
4 1 (4.17%) MBA
4 1 (4.17%) SC Cleared
4 1 (4.17%) Security Cleared
Quality Assurance & Compliance
1 3 (12.50%) Data Quality
Vendors
1 3 (12.50%) Databricks
2 1 (4.17%) Adobe
2 1 (4.17%) Marketo
2 1 (4.17%) Microsoft
2 1 (4.17%) Salesforce