The table below looks at the prevalence of the term Advertising in IT contracts advertised across the UK. Included is a guide to the contractor rates offered in IT contracts that have cited Advertising over the 3 months to 10 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
10 Dec 2016
Same period 2015 Same period 2014
Advertising
Rank 169 250 224
Rank change year-on-year
+81 -26
Contract jobs citing Advertising 729 522 578
As % of all contract IT jobs located in the UK 1.47% 0.95% 1.02%
As % of the General category 4.09% 2.45% 2.66%
Number of daily rates quoted 546 368 426
Median daily rate £400 £389 £400
Median daily rate % change year-on-year
+2.89% -2.81%
90% offered a daily rate of more than £239 £250 £275
10% offered a daily rate of more than £550 £550 £563
UK excluding London median daily rate £375 £375 £400
% change year-on-year
- -6.25%
Number of hourly rates quoted 16 21 6
Median hourly rate £19.46 £18.50 £23.75
Median hourly rate % change year-on-year
+5.18% -22.10%
90% offered a hourly rate of more than £13.00 £15.00 £15.75
10% offered a hourly rate of more than £36.50 £25.00 £28.83
UK excluding London median hourly rate £15.00 £16.00 £20.25
% change year-on-year
-6.25% -20.98%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised across the UK.

General Category
UK
Contract IT job ads with a match in the
General category
17813 21338 21736
As % of all contract IT jobs located in the UK 35.94% 38.80% 38.54%
Number of daily rates quoted 11800 13511 13918
Median daily rate £450 £450 £435
Median daily rate % change year-on-year
- +3.44%
90% offered a daily rate of more than £280 £275 £275
10% offered a daily rate of more than £625 £625 £600
UK excluding London median daily rate £401 £400 £400
% change year-on-year
+0.12% -
Number of hourly rates quoted 417 573 511
Median hourly rate £22.84 £26.77 £22.50
Median hourly rate % change year-on-year
-14.69% +18.97%
90% offered a hourly rate of more than £11.45 £12.35 £11.00
10% offered a hourly rate of more than £42.64 £48.18 £45.00
UK excluding London median hourly rate £23.34 £27.50 £25.00
% change year-on-year
-15.12% +10.00%

Advertising
Jobs Demand Trend

The demand trend of contract jobs citing Advertising as a proportion of all IT contracts with a match in the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising within the UK.

Advertising Daily Rate Trend in the UK

Advertising
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 10 December 2016.

Advertising Daily Rate Histogram in the UK

Advertising
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising within the UK.

Advertising Hourly Rate Trend in the UK

Advertising
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 10 December 2016.

Advertising Hourly Rate Histogram in the UK

Advertising
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the UK over the 3 months to 10 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +77 701 £401 +1.39% 413
London +16 314 £450 +12.50% 166
South East +50 95 £350 -6.66% 73
City of London -28 62 £520 +26.06% 24
West Midlands +11 55 £425 +15.25% 25
South West +42 50 £350 +3.70% 29
North West +15 44 £413 +10.00% 27
Yorkshire +48 43 £400 - 32
East of England +8 39 £400 +5.26% 19
East Midlands +26 35 £363 -3.33% 20
Manchester +14 28 £413 +13.79% 15
West Yorkshire +34 26 £388 -3.12% 17
Hampshire +38 24 £350 -9.67% 16
Leeds +34 23 £375 +27.11% 15
Surrey +35 19 £364 -19.16% 12
Hook - 16 £350 -
Wales +10 15 £350 - 4
Berkshire -1 15 £400 +6.66% 23
North East -16 14 £350 -6.66% 16
Bristol +18 13 £350 +3.70% 9
Hertfordshire -11 13 £450 +7.78% 14
South Wales +12 11 £350 - 2
Cheshire +17 10 £405 -0.30% 6
Kent +8 10 £285 -32.94% 5
Scotland -3 10 £500 +5.26% 7
Cambridge +15 9 £350 -
Nottinghamshire +8 9 £363 +16.93% 6
Cambridgeshire +7 9 £350 -6.66% 1
Tyne and Wear -25 9 £385 +10.00% 11
Cardiff +19 8 £363 +3.57% 2

Advertising
Top 30 Related IT Skills

For the 6 months to 10 December 2016, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Advertising.

1 644 (49.92%) Microsoft
2 285 (22.09%) .NET
3 248 (19.22%) C#
4 240 (18.60%) Agile Software Development
5 229 (17.75%) Finance
6 219 (16.98%) SQL Server
7 212 (16.43%) SQL
8 200 (15.50%) CRM
9 194 (15.04%) JavaScript
10 184 (14.26%) SharePoint
11 170 (13.18%) Dynamics CRM
12 161 (12.48%) HTML
13 147 (11.40%) Marketing
14 143 (11.09%) MS Excel
15 142 (11.01%) Stakeholder Management
16 137 (10.62%) Business Intelligence
17 134 (10.39%) CSS
18 129 (10.00%) MVC
19 117 (9.07%) ASP.NET
20 108 (8.37%) SQL Server Reporting Services
21 104 (8.06%) SQL Server Integration Services
22 103 (7.98%) Migration
23 100 (7.75%) Microsoft Azure
24 86 (6.67%) Office 365
25 85 (6.59%) jQuery
25 85 (6.59%) T-SQL
25 85 (6.59%) Active Directory
26 81 (6.28%) Windows
27 76 (5.89%) Java
28 74 (5.74%) ETL

Advertising
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 184 (14.26%) SharePoint
2 52 (4.03%) SharePoint 2013
3 32 (2.48%) CMS
4 21 (1.63%) SharePoint 2010
5 20 (1.55%) MS Exchange
6 15 (1.16%) BizTalk Server
7 10 (0.78%) Elasticsearch
7 10 (0.78%) IIS
8 9 (0.70%) Skype for Business
9 8 (0.62%) Adobe Experience Manager
9 8 (0.62%) Oracle SOA Suite
9 8 (0.62%) Sitecore CMS
10 7 (0.54%) SharePoint Server
10 7 (0.54%) Umbraco
10 7 (0.54%) WebLogic
11 6 (0.47%) Apache
11 6 (0.47%) Tomcat
12 5 (0.39%) Oracle Service Bus
12 5 (0.39%) WebSphere
13 4 (0.31%) nginx
Applications
1 143 (11.09%) MS Excel
2 69 (5.35%) MS Office
3 33 (2.56%) MS PowerPoint
4 21 (1.63%) MS Project
5 15 (1.16%) Photoshop
6 14 (1.09%) Adobe Creative Suite
7 13 (1.01%) MS Visio
8 12 (0.93%) Adobe Illustrator
9 8 (0.62%) InDesign
10 5 (0.39%) Spreadsheet
11 4 (0.31%) InfoPath
12 2 (0.16%) Autodesk Flame
12 2 (0.16%) CINEMA 4D
12 2 (0.16%) Maya
12 2 (0.16%) NUKE
13 1 (0.078%) Adobe After Effects
13 1 (0.078%) Final Cut Pro
13 1 (0.078%) InVision
13 1 (0.078%) OmniGraffle
13 1 (0.078%) Windchill
Business Applications
1 170 (13.18%) Dynamics CRM
2 52 (4.03%) Dynamics AX
3 30 (2.33%) Unit4 Business World
4 15 (1.16%) Dynamics NAV
5 13 (1.01%) Sage X3
6 12 (0.93%) Sage 200
7 8 (0.62%) SAP Business One
8 7 (0.54%) SAP Oil and Gas
9 6 (0.47%) Sage 1000
10 4 (0.31%) Sage 50
10 4 (0.31%) SAP SRM
11 3 (0.23%) Magento
11 3 (0.23%) Oracle EBS
11 3 (0.23%) Oracle EBS R12
12 2 (0.16%) Maximo
12 2 (0.16%) SAP CO
12 2 (0.16%) SAP FI
12 2 (0.16%) SAP FI/CO
12 2 (0.16%) SAP R/3
13 1 (0.078%) SAP Retail
Cloud Services
1 100 (7.75%) Microsoft Azure
2 86 (6.67%) Office 365
3 32 (2.48%) Amazon AWS
4 23 (1.78%) IaaS
5 20 (1.55%) PaaS
6 17 (1.32%) SaaS
7 13 (1.01%) Google Analytics
8 10 (0.78%) Azure Active Directory
9 6 (0.47%) GitHub
10 5 (0.39%) Amazon EC2
10 5 (0.39%) Cloud Computing
10 5 (0.39%) Route 53
11 4 (0.31%) Adobe Creative Cloud
11 4 (0.31%) Amazon S3
11 4 (0.31%) OneDrive
12 3 (0.23%) Adobe Analytics
12 3 (0.23%) AdWords
12 3 (0.23%) Amazon ElastiCache
12 3 (0.23%) DigitalOcean
12 3 (0.23%) Google Cloud Platform
Communications & Networking
1 19 (1.47%) Firewall
2 17 (1.32%) TCP/IP
3 15 (1.16%) DNS
4 14 (1.09%) Internet
5 13 (1.01%) LAN
6 11 (0.85%) VPN
7 10 (0.78%) Intranet
7 10 (0.78%) WAN
8 9 (0.70%) DHCP
8 9 (0.70%) Skype
8 9 (0.70%) Wireless
9 8 (0.62%) Wireshark
10 7 (0.54%) Ethernet
10 7 (0.54%) HTTP
10 7 (0.54%) Network Security
10 7 (0.54%) SAN
11 6 (0.47%) FTP
11 6 (0.47%) NAS
12 5 (0.39%) IPv4
12 5 (0.39%) MRTG
Database & Business Intelligence
1 219 (16.98%) SQL Server
2 108 (8.37%) SQL Server Reporting Services
3 104 (8.06%) SQL Server Integration Services
4 70 (5.43%) Data Warehouse
5 69 (5.35%) SQL Server Analysis Services
6 35 (2.71%) SQL Server 2012
7 29 (2.25%) MySQL
8 28 (2.17%) SQL Server 2014
9 23 (1.78%) SQL Server 2008
10 18 (1.40%) MongoDB
11 16 (1.24%) NoSQL
11 16 (1.24%) SQL Server 2005
12 11 (0.85%) Power BI
12 11 (0.85%) Redis
13 10 (0.78%) PostgreSQL
13 10 (0.78%) QlikView
14 9 (0.70%) Data Mining
14 9 (0.70%) Hadoop
14 9 (0.70%) Qlik Sense
15 8 (0.62%) OLAP
Development Applications
1 29 (2.25%) Git (software)
2 24 (1.86%) Visual Studio
3 23 (1.78%) Team Foundation Server
4 13 (1.01%) Jenkins
5 12 (0.93%) gulp
6 11 (0.85%) Grunt
6 11 (0.85%) JUnit
7 10 (0.78%) Bower
7 10 (0.78%) JIRA
8 9 (0.70%) Cucumber
9 8 (0.62%) NUnit
9 8 (0.62%) Selenium
10 7 (0.54%) Mockito
11 6 (0.47%) MSTest
11 6 (0.47%) Subversion
11 6 (0.47%) TeamCity
11 6 (0.47%) WebDriver
12 5 (0.39%) TestNG
13 4 (0.31%) Atlassian Bamboo
13 4 (0.31%) Xcode
General
1 229 (17.75%) Finance
2 147 (11.40%) Marketing
3 46 (3.57%) Retail
3 46 (3.57%) Telecoms
4 36 (2.79%) Banking
5 34 (2.64%) Games
6 31 (2.40%) Manufacturing
7 23 (1.78%) Legal
8 19 (1.47%) Automotive
9 14 (1.09%) Publishing
9 14 (1.09%) Retail Banking
10 10 (0.78%) Front Office
11 7 (0.54%) Electronics
12 6 (0.47%) Back Office
12 6 (0.47%) Law
13 4 (0.31%) Billing
13 4 (0.31%) Investment Banking
14 3 (0.23%) Financial Institution
15 2 (0.16%) General Ledger
15 2 (0.16%) Pharmaceutical
Job Titles
1 488 (37.83%) Developer
2 179 (13.88%) Analyst
3 120 (9.30%) Consultant
4 105 (8.14%) .NET Developer
5 86 (6.67%) CRM Developer
6 84 (6.51%) Dynamics CRM Developer
7 81 (6.28%) Microsoft Developer
8 76 (5.89%) Business Analyst
8 76 (5.89%) Project Manager
9 67 (5.19%) Architect
10 51 (3.95%) Senior Developer
11 49 (3.80%) Administrator
12 39 (3.02%) SharePoint Developer
13 36 (2.79%) SQL Developer
14 34 (2.64%) C# Developer
15 33 (2.56%) Business Intelligence Developer
16 31 (2.40%) Front End Developer (Client-Side Developer)
17 29 (2.25%) C# .NET Developer
17 29 (2.25%) Java Developer
17 29 (2.25%) Microsoft Consultant
Libraries, Frameworks & Software Standards
1 285 (22.09%) .NET
2 161 (12.48%) HTML
3 134 (10.39%) CSS
4 117 (9.07%) ASP.NET
5 85 (6.59%) jQuery
6 65 (5.04%) HTML5
7 61 (4.73%) AngularJS
8 57 (4.42%) XML
9 47 (3.64%) ASP.NET MVC
10 40 (3.10%) CSS3
11 39 (3.02%) Ajax
12 32 (2.48%) COM
12 32 (2.48%) LINQ
13 31 (2.40%) WPF
14 25 (1.94%) Node.js
14 25 (1.94%) REST
15 23 (1.78%) Web Services
16 22 (1.71%) Sass
17 19 (1.47%) .NET Framework
17 19 (1.47%) React
Miscellaneous
1 69 (5.35%) Analytical Skills
2 43 (3.33%) User Experience
3 21 (1.63%) Social Media
4 17 (1.32%) Algorithms
4 17 (1.32%) Visualisation
5 15 (1.16%) Mobile App
6 14 (1.09%) Data Centre
7 13 (1.01%) Data Conversion
8 12 (0.93%) Clustering
8 12 (0.93%) Computer Science
9 10 (0.78%) Copywriting
10 9 (0.70%) Data Integration
11 8 (0.62%) Management Information System
11 8 (0.62%) Public Cloud
11 8 (0.62%) Statistics
12 7 (0.54%) Digital Media
12 7 (0.54%) Virtual Team
13 6 (0.47%) Animation
13 6 (0.47%) Data Structures
14 5 (0.39%) Economics
Operating Systems
1 81 (6.28%) Windows
2 43 (3.33%) Linux
3 36 (2.79%) Windows Server
4 18 (1.40%) Unix
5 17 (1.32%) Android
6 15 (1.16%) Apple iOS
6 15 (1.16%) Windows 7
6 15 (1.16%) Windows Server 2008
6 15 (1.16%) Windows Server 2012
7 8 (0.62%) Windows 10
8 7 (0.54%) Solaris
9 5 (0.39%) Red Hat Enterprise Linux
9 5 (0.39%) Windows XP
10 4 (0.31%) Mac OS X
10 4 (0.31%) Windows 8
11 3 (0.23%) CentOS
11 3 (0.23%) Ubuntu
12 2 (0.16%) Windows Server 2003
12 2 (0.16%) Windows Vista
13 1 (0.078%) Windows Mobile
Processes & Methodologies
1 240 (18.60%) Agile Software Development
2 200 (15.50%) CRM
3 142 (11.01%) Stakeholder Management
4 137 (10.62%) Business Intelligence
5 129 (10.00%) MVC
6 103 (7.98%) Migration
7 74 (5.74%) ETL
8 68 (5.27%) Project Management
9 65 (5.04%) Scrum
10 64 (4.96%) TDD
11 63 (4.88%) ERP
12 56 (4.34%) Web Development
13 48 (3.72%) DevOps
13 48 (3.72%) SDLC
14 47 (3.64%) Business Analysis
15 46 (3.57%) Front End Development
16 43 (3.33%) Analytics
16 43 (3.33%) Continuous Integration
17 41 (3.18%) E-Commerce
17 41 (3.18%) ITIL
Programming Languages
1 248 (19.22%) C#
2 212 (16.43%) SQL
3 194 (15.04%) JavaScript
4 85 (6.59%) T-SQL
5 76 (5.89%) Java
6 55 (4.26%) VB.NET
7 42 (3.26%) PowerShell
8 32 (2.48%) PHP
9 30 (2.33%) Python
10 21 (1.63%) C
11 16 (1.24%) Perl
12 14 (1.09%) R
13 13 (1.01%) Ruby
14 12 (0.93%) Scala
15 11 (0.85%) VB
16 8 (0.62%) XPath
17 7 (0.54%) C++
17 7 (0.54%) VBA
18 6 (0.47%) PL/SQL
19 5 (0.39%) Shell Script
Qualifications
1 56 (4.34%) Degree
2 21 (1.63%) Microsoft Certification
3 20 (1.55%) Security Cleared
4 19 (1.47%) SC Cleared
5 16 (1.24%) MCSE
6 9 (0.70%) Cisco Certification
7 8 (0.62%) CCNP
7 8 (0.62%) MCSA
8 7 (0.54%) CISSP
8 7 (0.54%) ITIL Certification
9 6 (0.47%) PMP
10 5 (0.39%) CCNA
10 5 (0.39%) GIAC
11 4 (0.31%) CCSA
11 4 (0.31%) CCSE
11 4 (0.31%) ISEB
11 4 (0.31%) PMI Certification
11 4 (0.31%) PRINCE2 Certification
11 4 (0.31%) VCAP
11 4 (0.31%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 23 (1.78%) QA
2 12 (0.93%) SLA
3 6 (0.47%) Data Quality
4 5 (0.39%) MiFID
5 3 (0.23%) Disclosure Scotland
5 3 (0.23%) PCI DSS
5 3 (0.23%) Solvency II
6 2 (0.16%) Sarbanes-Oxley
System Software
1 85 (6.59%) Active Directory
2 15 (1.16%) VMware Infrastructure
3 12 (0.93%) Hyper-V
4 10 (0.78%) Docker
5 7 (0.54%) vSphere
6 6 (0.47%) VMware ESX
7 4 (0.31%) Virtual Machines
8 3 (0.23%) NFS
9 2 (0.16%) Microsoft App-V
9 2 (0.16%) StorNext
9 2 (0.16%) VMware ESXi
9 2 (0.16%) XenApp
9 2 (0.16%) Xsan
10 1 (0.078%) ACF2
10 1 (0.078%) Brightmail
10 1 (0.078%) HDFS
10 1 (0.078%) RACF
Systems Management
1 15 (1.16%) Opscode Chef
1 15 (1.16%) Puppet
2 14 (1.09%) SCCM
3 6 (0.47%) Ansible
3 6 (0.47%) Nagios
4 4 (0.31%) EnCase
4 4 (0.31%) Microsoft Clustering
4 4 (0.31%) WSUS
5 3 (0.23%) Failover Clustering
5 3 (0.23%) NetBackup
5 3 (0.23%) Oracle Identity Management
5 3 (0.23%) Oracle Identity Manager
5 3 (0.23%) SCOM
6 2 (0.16%) Forefront Identity Manager
6 2 (0.16%) Host Intrusion Detection System
6 2 (0.16%) Kibana
6 2 (0.16%) McAfee ePO
6 2 (0.16%) Network Intrusion Detection System
6 2 (0.16%) Sysprep
6 2 (0.16%) Tivoli
Vendors
1 644 (49.92%) Microsoft
2 38 (2.95%) Oracle
3 36 (2.79%) VMware
4 33 (2.56%) Sage
4 33 (2.56%) SAP
5 30 (2.33%) Adobe
6 26 (2.02%) Sitecore
7 23 (1.78%) Google
8 14 (1.09%) Cisco
9 13 (1.01%) NetSuite
10 11 (0.85%) Tableau
11 10 (0.78%) Facebook
12 9 (0.70%) CheckPoint
12 9 (0.70%) Citrix
13 8 (0.62%) Intel Security
13 8 (0.62%) MuleSoft
14 7 (0.54%) Apple
14 7 (0.54%) Qualys
14 7 (0.54%) Red Hat
14 7 (0.54%) ServiceNow
Leeds, West Yorkshire
Nigel Frank International Ltd
Rate: £300 - £400 per month
Posted: Yesterday
Birmingham, West Midlands (County)
Nigel Frank International Ltd
Rate: £350 - £450 per day
Posted: 19 hours ago
London
Nigel Frank International Ltd
Posted: Yesterday
Kent
Nigel Frank International Ltd
Posted: 19 hours ago
City, London
JM
Rate: £400 - £425 per day
Posted: 23 hours ago
West Midlands
Nigel Frank International Ltd
Posted: 2 days ago
London
Nigel Frank International Ltd
Rate: £300 per day
Posted: 2 days ago
London
Nigel Frank International Ltd
Rate: £350 - £400 per day
Posted: 2 days ago
Cheshire
Nigel Frank International Ltd
Rate: £425 - £450 per day
Posted: 15 hours ago
London
Nigel Frank International Ltd
Rate: £325 - £350 per day
Posted: Yesterday
City, London
Harvey Nash plc
Rate: £375 - £400 per day
Posted: 21 hours ago
East Sussex
Nigel Frank International Ltd
Rate: £350 - £400 per day
Posted: 3 days ago
Berkshire
Nigel Frank International Ltd
Rate: £400 - £500 per annum
Posted: 2 days ago
London
Nigel Frank International Ltd
Rate: £350 - £400 per day + DOE
Posted: 3 days ago
Bristol, Avon
Nigel Frank International Ltd
Rate: £400 - £500 per day
Posted: 4 days ago
London
Nigel Frank International Ltd
Posted: 4 days ago
UK
Nigel Frank International Ltd
Posted: 2 days ago
London
Nigel Frank International Ltd
Rate: £500 - £550 per day
Posted: 4 days ago
Oxfordshire
Nigel Frank International Ltd
Rate: £350 - £400 per day
Posted: 3 days ago
Greater Manchester
Nigel Frank International Ltd
Posted: 3 days ago
London
Nigel Frank International Ltd
Rate: £475 per day
Posted: 3 days ago
London
Linux Recruit
Rate: £500 per day
Posted: 3 days ago
London
Nigel Frank International Ltd
Rate: £450 - £550 per day
Posted: 2 days ago
London
Nigel Frank International Ltd
Rate: £400 - £450 per day
Posted: 3 days ago
Cardiff, South Glamorgan
Nigel Frank International Ltd
Rate: negotiable
Posted: 22 hours ago
City, London
JM
Rate: £520 per day
Posted: 3 days ago
Kent
Nigel Frank International Ltd
Posted: 3 days ago
Bristol Area
Venn Group
Rate: £200 - £350 Per Day
Posted: Yesterday
London
JM
Rate: £400 - £550 per day
Posted: 14 hours ago
Yorkshire
Nigel Frank International Ltd
Rate: £300 - £400 per day
Posted: 3 days ago