The table below looks at the prevalence of the term Advertising in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 2 March 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
2 Mar 2015
Same period 2014 Same period 2013
Advertising
Rank 235 248 368
Rank change year-on-year
+13 +120
Contract jobs citing Advertising 466 394 168
As % of all contract IT jobs located in the UK 0.89% 0.77% 0.37%
As % of the General category 2.27% 1.94% 0.90%
Number of daily rates quoted 321 262 113
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£400 £383 £325
Average daily rate % change year-on-year
+4.57% +17.69%
90% offered a daily rate of more than £238 £225 £190
10% offered a daily rate of more than £513 £550 £450
UK excluding London average daily rate £375 £378 £325
% change year-on-year
-0.66% +16.15%
Number of hourly rates quoted 5 9 3
Average hourly rate £24.23 £27.00 £20.50
Average hourly rate % change year-on-year
-10.25% +31.70%
90% offered a hourly rate of more than £13.58 £17.20 £12.50
10% offered a hourly rate of more than £26.08 £27.50 £48.10
UK excluding London average hourly rate £11.00 £26.50 £55.00
% change year-on-year
-58.49% -51.81%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised across the UK.

General Category
UK
Contract IT job ads with a match in the
General category
20530 20268 18681
As % of all contract IT jobs located in the UK 39.06% 39.65% 41.63%
Number of daily rates quoted 12798 12320 11299
Average daily rate £438 £450 £425
Average daily rate % change year-on-year
-2.77% +5.88%
90% offered a daily rate of more than £275 £263 £275
10% offered a daily rate of more than £600 £601 £600
UK excluding London average daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 442 624 604
Average hourly rate £22.00 £22.50 £23.00
Average hourly rate % change year-on-year
-2.22% -2.17%
90% offered a hourly rate of more than £11.00 £12.00 £9.41
10% offered a hourly rate of more than £45.00 £45.00 £42.50
UK excluding London average hourly rate £25.00 £24.00 £26.00
% change year-on-year
+4.16% -7.69%

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising within the UK.

Advertising Daily Rate Trend in the UK

Advertising
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 2 March 2015.

Advertising Daily Rate Histogram in the UK

Advertising
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising within the UK.

Advertising Hourly Rate Trend in the UK

Advertising
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 2 March 2015.

Advertising Hourly Rate Histogram in the UK

Advertising
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Advertising within the UK over the 3 months to 2 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +12 452 £400 +6.66% 809
London +6 296 £413 +4.43% 283
City of London +24 124 £415 -2.35% 125
South East +13 64 £360 +9.09% 135
West Midlands +19 25 £400 +9.58% 84
Yorkshire +5 17 £350 -26.31% 57
Kent +2 17 £225 -45.45% 16
Berkshire +4 15 £338 +29.80% 29
North West -9 14 £400 -3.03% 88
East of England +3 12 £400 +6.66% 35
Scotland -8 12 £344 -19.05% 33
Surrey +11 11 £400 -42.85% 24
South West -11 11 £363 - 37
Buckinghamshire 0 10 £325 -17.19% 18
West Yorkshire -5 10 £350 -26.31% 34
Manchester -13 9 £425 +6.25% 53
Bromley +12 8 £425 -8.15% 1
Milton Keynes -6 8 £325 -17.19% 4
Edinburgh -12 8 £406 -4.41% 7
Essex +20 6 £425 - 7
Birmingham 0 6 £350 -15.40% 28
Leeds 0 6 £388 +17.42% 21
East Midlands -2 6 £351 +0.14% 38
Oxfordshire -9 6 £420 +61.53% 10
Cheshire +5 5 £400 -4.47% 10
Gloucestershire - 5 £369 - 3
North East - 5 £325 - 28
Bracknell +4 4 - - 1
Bristol -8 4 £338 - 18
Oxford -12 4 £450 +73.07% 6

Advertising
Top 30 Related IT Skills

For the 6 months to 2 March 2015, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 286 (27.29%) Microsoft
1 286 (27.29%) Finance
2 242 (23.09%) Marketing
3 147 (14.03%) Agile Software Development
4 144 (13.74%) HTML
5 133 (12.69%) JavaScript
6 129 (12.31%) SQL
7 120 (11.45%) Stakeholder Management
8 119 (11.35%) .NET
9 114 (10.88%) CSS
10 111 (10.59%) CRM
11 99 (9.45%) SharePoint
12 95 (9.06%) C#
13 92 (8.78%) Project Management
14 85 (8.11%) Dynamics CRM
15 81 (7.73%) Dynamics AX
16 75 (7.16%) Agresso
17 73 (6.97%) HTML5
18 69 (6.58%) Migration
19 67 (6.39%) Oracle
19 67 (6.39%) Windows
20 66 (6.30%) MS Excel
21 65 (6.20%) Business Analysis
22 64 (6.11%) Java
23 58 (5.53%) Analytical Skills
24 56 (5.34%) PHP
25 55 (5.25%) ASP.NET
26 52 (4.96%) jQuery
27 51 (4.87%) E-Commerce
28 50 (4.77%) ERP

Advertising
Top Related IT Skills by Category

For the 6 months to 2 March 2015, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 99 (9.45%) SharePoint
2 33 (3.15%) CMS
3 32 (3.05%) SharePoint 2013
4 26 (2.48%) MS Exchange
5 21 (2.00%) SharePoint 2010
6 19 (1.81%) Exchange Server 2013
7 18 (1.72%) BizTalk Server
8 17 (1.62%) WordPress
9 16 (1.53%) Exchange Server 2007
9 16 (1.53%) Exchange Server 2010
10 15 (1.43%) Drupal
11 12 (1.15%) Exchange Server 2003
11 12 (1.15%) Node.js
12 11 (1.05%) Elasticsearch
13 9 (0.86%) Apache
14 8 (0.76%) IIS
15 7 (0.67%) SharePoint Server
16 6 (0.57%) Oracle SOA Suite
17 4 (0.38%) Tomcat
17 4 (0.38%) Kentico
Applications
1 66 (6.30%) MS Excel
2 49 (4.68%) MS Office
3 21 (2.00%) MS PowerPoint
4 15 (1.43%) Photoshop
5 14 (1.34%) MS Project
6 12 (1.15%) MS Visio
7 10 (0.95%) Adobe Illustrator
8 6 (0.57%) PowerPivot
9 4 (0.38%) InfoPath
9 4 (0.38%) Spreadsheet
10 3 (0.29%) Adobe Creative Suite
11 2 (0.19%) Acrobat
12 1 (0.095%) InDesign
12 1 (0.095%) Adobe After Effects
12 1 (0.095%) SPSS
12 1 (0.095%) EViews
12 1 (0.095%) Final Cut Pro
12 1 (0.095%) CINEMA 4D
Business Applications
1 85 (8.11%) Dynamics CRM
2 81 (7.73%) Dynamics AX
3 75 (7.16%) Agresso
4 9 (0.86%) Oracle EBS
4 9 (0.86%) Magento
5 6 (0.57%) Dynamics NAV
6 5 (0.48%) Oracle EBS R12
6 5 (0.48%) Oracle Applications
7 4 (0.38%) Oracle HRMS
7 4 (0.38%) Markit EDM
8 2 (0.19%) Oracle ERP
8 2 (0.19%) ION MarketView
8 2 (0.19%) JDE EnterpriseOne
8 2 (0.19%) Google Analytics
9 1 (0.095%) Oracle General Ledger
9 1 (0.095%) Dynamics GP
9 1 (0.095%) SAP BPC
9 1 (0.095%) JDE World
9 1 (0.095%) Sage 200
9 1 (0.095%) SiteCatalyst
Cloud Services
1 22 (2.10%) Office 365
2 6 (0.57%) Heroku
3 5 (0.48%) Amazon AWS
3 5 (0.48%) SaaS
4 4 (0.38%) Amazon S3
4 4 (0.38%) Microsoft Azure
5 3 (0.29%) Cloud Computing
5 3 (0.29%) Amazon EC2
6 2 (0.19%) Force.com
6 2 (0.19%) Basecamp
7 1 (0.095%) Yammer
Communications & Networking
1 13 (1.24%) TCP/IP
2 12 (1.15%) DNS
2 12 (1.15%) Internet
3 10 (0.95%) Firewall
4 9 (0.86%) DHCP
5 8 (0.76%) HTTP
6 6 (0.57%) LAN
6 6 (0.57%) WAN
7 5 (0.48%) Intranet
8 4 (0.38%) VLAN
9 3 (0.29%) Network Security
9 3 (0.29%) Cisco ASA
9 3 (0.29%) SAN
10 2 (0.19%) VPN
10 2 (0.19%) SNA
10 2 (0.19%) Extranet
10 2 (0.19%) IMAP
11 1 (0.095%) Cisco Nexus
11 1 (0.095%) IP Telephony
11 1 (0.095%) DMZ
Database & Business Intelligence
1 50 (4.77%) SQL Server
2 49 (4.68%) SQL Server Reporting Services
3 36 (3.44%) MySQL
4 30 (2.86%) SQL Server Analysis Services
5 28 (2.67%) SQL Server Integration Services
6 19 (1.81%) Data Warehouse
7 16 (1.53%) Oracle Database
8 15 (1.43%) PostgreSQL
9 14 (1.34%) Relational Database
10 11 (1.05%) MongoDB
11 9 (0.86%) SQL Server 2008
12 8 (0.76%) Big Data
12 8 (0.76%) OLAP
12 8 (0.76%) OLAP Cube
13 6 (0.57%) Microsoft Power View
14 5 (0.48%) RDBMS
14 5 (0.48%) SQL Server 2012
14 5 (0.48%) Redis
15 4 (0.38%) Oracle Database 11g
15 4 (0.38%) SQL Server 2005
Development Applications
1 15 (1.43%) Git (software)
2 12 (1.15%) Subversion
3 11 (1.05%) Visual Studio
4 10 (0.95%) Maven
5 7 (0.67%) Cucumber
6 6 (0.57%) Team Foundation Server
6 6 (0.57%) MorphX
6 6 (0.57%) JUnit
7 5 (0.48%) JIRA
7 5 (0.48%) Selenium
7 5 (0.48%) Jenkins
8 4 (0.38%) Hudson
9 3 (0.29%) Grunt
9 3 (0.29%) TeamCity
9 3 (0.29%) Ant
9 3 (0.29%) NUnit
9 3 (0.29%) ClearCase
9 3 (0.29%) Eclipse
9 3 (0.29%) Dreamweaver
9 3 (0.29%) Jasmine
General
1 286 (27.29%) Finance
2 242 (23.09%) Marketing
3 42 (4.01%) Banking
4 31 (2.96%) Retail
5 23 (2.19%) Manufacturing
5 23 (2.19%) Publishing
5 23 (2.19%) Telecoms
6 12 (1.15%) Games
7 10 (0.95%) Legal
7 10 (0.95%) Investment Banking
8 9 (0.86%) Front Office
8 9 (0.86%) Billing
9 6 (0.57%) Electronics
10 5 (0.48%) Law
11 4 (0.38%) French Language
12 3 (0.29%) Retail Banking
12 3 (0.29%) Financial Institution
13 2 (0.19%) Back Office
13 2 (0.19%) General Ledger
13 2 (0.19%) Interactive Media
Job Titles
1 293 (27.96%) Developer
2 204 (19.47%) Analyst
3 137 (13.07%) Consultant
4 107 (10.21%) Business Analyst
5 81 (7.73%) Project Manager
6 30 (2.86%) Microsoft Developer
7 29 (2.77%) Technical Consultant
8 28 (2.67%) Java Developer
9 26 (2.48%) Web Developer
10 25 (2.39%) Designer
10 25 (2.39%) CRM Developer
11 24 (2.29%) Architect
11 24 (2.29%) Dynamics CRM Developer
12 21 (2.00%) Dynamics AX Consultant
12 21 (2.00%) Senior Developer
12 21 (2.00%) PHP Developer
13 20 (1.91%) Support Analyst
13 20 (1.91%) Programme Manager
13 20 (1.91%) Marketing Manager
13 20 (1.91%) Front-End Developer
Libraries, Frameworks & Software Standards
1 144 (13.74%) HTML
2 119 (11.35%) .NET
3 114 (10.88%) CSS
4 73 (6.97%) HTML5
5 55 (5.25%) ASP.NET
6 52 (4.96%) jQuery
7 33 (3.15%) CSS3
8 29 (2.77%) AngularJS
9 28 (2.67%) Web Services
10 23 (2.19%) Spring
11 21 (2.00%) XML
12 20 (1.91%) Flash
13 19 (1.81%) WCF
14 18 (1.72%) SOAP
15 17 (1.62%) WebGL
16 16 (1.53%) REST
17 15 (1.43%) J2EE
18 13 (1.24%) JSP
18 13 (1.24%) MDX
19 12 (1.15%) Ruby on Rails
Miscellaneous
1 58 (5.53%) Analytical Skills
2 39 (3.72%) Social Media
3 34 (3.24%) Digital Media
4 32 (3.05%) User Experience
5 26 (2.48%) Mobile App
6 24 (2.29%) Video on Demand
7 19 (1.81%) Mathematics
8 17 (1.62%) Management Information System
9 13 (1.24%) Replication
10 10 (0.95%) FMCG
11 9 (0.86%) Visualisation
11 9 (0.86%) E-Learning
11 9 (0.86%) Blackberry
12 7 (0.67%) iPhone
12 7 (0.67%) Mobile Payment
13 6 (0.57%) iPad
13 6 (0.57%) Data Extraction
13 6 (0.57%) Computer Science
14 5 (0.48%) Copywriting
14 5 (0.48%) New Media
Operating Systems
1 67 (6.39%) Windows
2 30 (2.86%) Windows Server 2008
3 29 (2.77%) Windows Server 2003
4 25 (2.39%) Apple iOS
5 23 (2.19%) Linux
6 22 (2.10%) Android
7 18 (1.72%) UNIX
8 13 (1.24%) Windows Server 2012
9 12 (1.15%) Windows 7
10 8 (0.76%) Windows XP
11 7 (0.67%) Windows 8
12 6 (0.57%) Windows Vista
13 4 (0.38%) Ubuntu
13 4 (0.38%) Mac OS X
13 4 (0.38%) Solaris
14 3 (0.29%) AIX
15 2 (0.19%) zOS
15 2 (0.19%) Windows Mobile
15 2 (0.19%) Windows Phone 7
15 2 (0.19%) Windows 2000 Server
Processes & Methodologies
1 147 (14.03%) Agile Software Development
2 120 (11.45%) Stakeholder Management
3 111 (10.59%) CRM
4 92 (8.78%) Project Management
5 69 (6.58%) Migration
6 65 (6.20%) Business Analysis
7 51 (4.87%) E-Commerce
8 50 (4.77%) ERP
9 49 (4.68%) PRINCE2
9 49 (4.68%) Scrum
10 47 (4.48%) ITIL
11 42 (4.01%) MVC
12 39 (3.72%) TDD
13 33 (3.15%) Change Management
14 31 (2.96%) Analytics
15 30 (2.86%) OO
16 29 (2.77%) Business Intelligence
17 28 (2.67%) Waterfall
18 27 (2.58%) Asset Management
19 22 (2.10%) OOP
Programming Languages
1 133 (12.69%) JavaScript
2 129 (12.31%) SQL
3 95 (9.06%) C#
4 64 (6.11%) Java
5 56 (5.34%) PHP
6 28 (2.67%) C
7 25 (2.39%) Python
8 19 (1.81%) X++
9 18 (1.72%) PowerShell
10 17 (1.62%) Ruby
11 13 (1.24%) T-SQL
11 13 (1.24%) C++
12 10 (0.95%) Scala
13 9 (0.86%) Perl
14 4 (0.38%) PL/SQL
14 4 (0.38%) Shell Script
14 4 (0.38%) Objective-C
14 4 (0.38%) Bash Shell
15 3 (0.29%) Lua
15 3 (0.29%) VB.NET
Qualifications
1 41 (3.91%) Degree
2 23 (2.19%) Microsoft Certification
3 17 (1.62%) VCP4
4 12 (1.15%) ISEB
5 10 (0.95%) PMI Certification
6 9 (0.86%) PRINCE2 Certification
7 8 (0.76%) SC Cleared
7 8 (0.76%) Security Cleared
8 7 (0.67%) PMP
9 4 (0.38%) CISM
9 4 (0.38%) CISSP
10 3 (0.29%) PRINCE2 Practitioner
10 3 (0.29%) CIPD
10 3 (0.29%) ISTQB
11 2 (0.19%) CRISC
11 2 (0.19%) MCITP
11 2 (0.19%) Cisco Certification
11 2 (0.19%) MCSE
11 2 (0.19%) CCNA
11 2 (0.19%) CISA
Quality Assurance & Compliance
1 21 (2.00%) QA
2 14 (1.34%) Solvency II
3 7 (0.67%) SLA
4 4 (0.38%) Sarbanes-Oxley
5 3 (0.29%) EMIR
6 2 (0.19%) Dodd-Frank
6 2 (0.19%) PCI DSS
7 1 (0.095%) Data Quality
7 1 (0.095%) Basel II
7 1 (0.095%) ISO/IEC 27001
System Software
1 43 (4.10%) Active Directory
2 27 (2.58%) VMware Infrastructure
3 15 (1.43%) vSphere
4 8 (0.76%) Varnish
5 7 (0.67%) XenApp
5 7 (0.67%) RACF
6 4 (0.38%) Hyper-V
7 3 (0.29%) VMware ESXi
8 2 (0.19%) ACF2
8 2 (0.19%) VMware ESX
9 1 (0.095%) Terminal Services
9 1 (0.095%) Postfix
9 1 (0.095%) NFS
9 1 (0.095%) Docker
9 1 (0.095%) VirtualBox
Systems Management
1 9 (0.86%) Ansible
2 8 (0.76%) Puppet
2 8 (0.76%) Opscode Chef
3 4 (0.38%) HP SiteScope
3 4 (0.38%) Icinga
4 3 (0.29%) Salt
4 3 (0.29%) Nagios
4 3 (0.29%) SCCM
5 2 (0.19%) SCOM
5 2 (0.19%) WSUS
5 2 (0.19%) Vagrant
6 1 (0.095%) Graphite
6 1 (0.095%) Tivoli
6 1 (0.095%) ServiceCenter
6 1 (0.095%) CFEngine
6 1 (0.095%) CA LISA
6 1 (0.095%) HAProxy
6 1 (0.095%) ITRS Geneos
6 1 (0.095%) Forefront Identity Manager
6 1 (0.095%) StatsD
Vendors
1 286 (27.29%) Microsoft
2 67 (6.39%) Oracle
3 33 (3.15%) VMware
4 31 (2.96%) Citrix
5 23 (2.19%) Adobe
6 17 (1.62%) SAP
7 14 (1.34%) JD Edwards
8 13 (1.24%) Salesforce.com
9 12 (1.15%) HP
9 12 (1.15%) Tableau
10 9 (0.86%) Remedy
10 9 (0.86%) Red Hat
11 8 (0.76%) IBM
11 8 (0.76%) Zend
12 7 (0.67%) Google
12 7 (0.67%) Facebook
12 7 (0.67%) Cisco
13 6 (0.57%) Apple
13 6 (0.57%) Percona
14 5 (0.48%) Twitter
City, London
JM
Rate: £200 - £275 per day
Posted: 2 hours ago
City, London
Nigel Frank International Ltd
Rate: £300 - £475 per day
Posted: 3 hours ago
Leeds, West Yorkshire
Nigel Frank International Ltd
Rate: £250 - £320 per day
Posted: 3 hours ago
City, London
Vertical IT
Rate: COMPETITIVE RATES
Posted: 7 hours ago
London
PCR
Rate: £100 - £130 per day
Posted: 7 hours ago
London
JM
Rate: £450 - £550 per day
Posted: 8 hours ago
City, London
JM
Rate: £450 - £500 per day
Posted: 2 days ago
City, London
JM
Rate: £450 - £500 per day
Posted: 3 days ago
Bromley, Kent
JM
Rate: £450 - £500 per day
Posted: 4 days ago
City, London
JM
Rate: £500 - £575 per day
Posted: 5 days ago
West London
Edison Hill Ltd
Rate: From £350 to £450 per day
Posted: 5 days ago
Manchester, Lancashire
JM
Rate: £475 - £500 per day
Posted: 5 days ago
London
Premier Media
Rate: £80 per day
Posted: 5 days ago
UK
Nigel Frank International Ltd
Rate: £350 - £375 per day
Posted: 5 days ago
London
eCom Recruitment
Rate: From £50,000 to £55,000 per annum
Posted: 6 days ago
Central London / West End
Vitamin T
Rate: From £24.70 to £29.93 per hour £24.70-£29.93 per hour plus benefits
Posted: 12 days ago
Leeds, West Yorkshire
Leeds Beckett
Rate: Grade 6 £32,277 - £36,309
Posted: 13 days ago
Leeds, West Yorkshire
Leeds Beckett
Rate: Grade 6 £32,277 - £36,309
Posted: 13 days ago
Reading, Berkshire
QA Limited
Rate: £150.00 per week
Posted: 18 days ago
Reading, Berkshire
QA Limited
Rate: £150.00 per week
Posted: 18 days ago