The table below looks at the prevalence of the term Advertising in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 28 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 May 2015
Same period 2014 Same period 2013
Advertising
Rank 276 218 278
Rank change year-on-year
-58 +60
Contract jobs citing Advertising 411 529 311
As % of all contract IT jobs located in the UK 0.75% 0.98% 0.66%
As % of the General category 1.91% 2.52% 1.53%
Number of daily rates quoted 301 417 220
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£400 £395 £375
Average daily rate % change year-on-year
+1.26% +5.33%
90% offered a daily rate of more than £270 £248 £240
10% offered a daily rate of more than £575 £550 £550
UK excluding London average daily rate £350 £375 £350
% change year-on-year
-6.66% +7.14%
Number of hourly rates quoted 8 10 8
Average hourly rate £24.84 £21.00 £15.77
Average hourly rate % change year-on-year
+18.26% +33.16%
90% offered a hourly rate of more than £10.00 £10.35 £15.00
10% offered a hourly rate of more than £30.00 £21.65 £16.30
UK excluding London average hourly rate £12.50 £21.00 £15.77
% change year-on-year
-40.47% +33.16%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised across the UK.

General Category
UK
Contract IT job ads with a match in the
General category
21518 20957 20380
As % of all contract IT jobs located in the UK 39.08% 38.67% 43.06%
Number of daily rates quoted 13583 13266 12268
Average daily rate £438 £425 £450
Average daily rate % change year-on-year
+2.94% -5.55%
90% offered a daily rate of more than £283 £263 £275
10% offered a daily rate of more than £615 £625 £600
UK excluding London average daily rate £400 £375 £375
% change year-on-year
+6.66% -
Number of hourly rates quoted 536 567 659
Average hourly rate £22.50 £22.50 £25.00
Average hourly rate % change year-on-year
- -10.00%
90% offered a hourly rate of more than £10.49 £11.25 £12.50
10% offered a hourly rate of more than £47.00 £45.00 £44.95
UK excluding London average hourly rate £24.25 £25.00 £26.00
% change year-on-year
-3.00% -3.84%

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising within the UK.

Advertising Daily Rate Trend in the UK

Advertising
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 28 May 2015.

Advertising Daily Rate Histogram in the UK

Advertising
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising within the UK.

Advertising Hourly Rate Trend in the UK

Advertising
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 28 May 2015.

Advertising Hourly Rate Histogram in the UK

Advertising
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Advertising within the UK over the 3 months to 28 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -56 400 £400 +1.26% 847
London +11 299 £413 +3.12% 274
City of London +26 119 £425 - 138
South East -58 29 £363 +3.57% 172
West Midlands -14 15 £350 -11.11% 70
Yorkshire -28 14 £338 -15.62% 46
Berkshire +2 13 £363 +5.07% 34
East of England -1 12 £366 +14.90% 55
East Midlands -10 12 £363 -6.45% 26
North West -29 9 £363 -9.37% 98
South West +10 8 £325 -1.51% 56
Scotland -13 8 £325 -18.75% 26
Leeds -21 8 £325 -1.51% 20
West Yorkshire -25 8 £325 -13.33% 26
Hampshire +1 6 £400 +8.47% 33
Manchester -9 6 £313 -10.71% 63
Birmingham -9 6 £338 -25.00% 22
Buckinghamshire -4 5 £338 -25.00% 18
Bromley - 5 £575 -
Reading +4 4 £375 +7.14% 8
Cambridgeshire +2 4 £363 +5.07% 15
Milton Keynes -1 4 £325 -27.77% 6
Nottinghamshire -13 4 £325 -30.66% 7
Bedfordshire - 4 £375 - 8
Coventry +8 3 £320 -24.70% 7
Leicestershire 0 3 - - 8
Northamptonshire -2 3 £425 +17.24% 2
Cambridge -4 3 £363 +5.07% 4
Edinburgh -6 3 £400 - 11
Kent -12 3 £425 +21.42% 8

Advertising
Top 30 Related IT Skills

For the 6 months to 28 May 2015, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 239 (26.94%) Finance
2 222 (25.03%) Marketing
3 212 (23.90%) Microsoft
4 138 (15.56%) Agile Software Development
5 128 (14.43%) SQL
6 127 (14.32%) HTML
7 113 (12.74%) JavaScript
8 105 (11.84%) Stakeholder Management
9 95 (10.71%) CSS
10 85 (9.58%) .NET
11 83 (9.36%) CRM
11 83 (9.36%) Project Management
12 70 (7.89%) Business Analysis
13 69 (7.78%) SharePoint
14 67 (7.55%) C#
15 64 (7.22%) MS Excel
15 64 (7.22%) Migration
16 62 (6.99%) Analytical Skills
17 61 (6.88%) Oracle
17 61 (6.88%) SQL Server
18 60 (6.76%) Dynamics CRM
18 60 (6.76%) HTML5
19 51 (5.75%) Windows
19 51 (5.75%) E-Commerce
20 48 (5.41%) Business Intelligence
20 48 (5.41%) MS Office
21 47 (5.30%) PHP
21 47 (5.30%) Scrum
22 45 (5.07%) Java
23 42 (4.74%) Degree

Advertising
Top Related IT Skills by Category

For the 6 months to 28 May 2015, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 69 (7.78%) SharePoint
2 23 (2.59%) MS Exchange
3 22 (2.48%) SharePoint 2013
4 21 (2.37%) CMS
5 14 (1.58%) WordPress
5 14 (1.58%) SAS
6 13 (1.47%) SharePoint 2010
6 13 (1.47%) Node.js
7 12 (1.35%) Elasticsearch
8 11 (1.24%) Drupal
9 10 (1.13%) Exchange Server 2013
10 7 (0.79%) Apache
10 7 (0.79%) Lync
10 7 (0.79%) Oracle SOA Suite
11 6 (0.68%) Exchange Server 2010
12 5 (0.56%) IIS
12 5 (0.56%) BizTalk Server
12 5 (0.56%) Exchange Server 2007
12 5 (0.56%) SharePoint Server
13 4 (0.45%) Oracle Service Bus
Applications
1 64 (7.22%) MS Excel
2 48 (5.41%) MS Office
3 31 (3.49%) Photoshop
4 27 (3.04%) MS PowerPoint
4 27 (3.04%) Adobe Illustrator
5 13 (1.47%) MS Visio
6 11 (1.24%) MS Project
7 10 (1.13%) Adobe Creative Suite
7 10 (1.13%) InDesign
8 9 (1.01%) Spreadsheet
9 6 (0.68%) SPSS
10 5 (0.56%) Acrobat
11 4 (0.45%) PowerPivot
11 4 (0.45%) Adobe After Effects
12 3 (0.34%) Fireworks
13 2 (0.23%) 3ds Max
14 1 (0.11%) QuarkXPress
14 1 (0.11%) AutoCAD
14 1 (0.11%) Maya
14 1 (0.11%) EViews
Business Applications
1 60 (6.76%) Dynamics CRM
2 35 (3.95%) Agresso
3 30 (3.38%) Dynamics AX
4 13 (1.47%) Dynamics NAV
5 12 (1.35%) Oracle EBS
6 9 (1.01%) Magento
6 9 (1.01%) Oracle EBS R12
7 4 (0.45%) Oracle Applications
8 3 (0.34%) Markit EDM
8 3 (0.34%) Sage CRM
9 2 (0.23%) Oracle General Ledger
9 2 (0.23%) SAP FI/CO
9 2 (0.23%) Oracle HRMS
9 2 (0.23%) SAP CO
9 2 (0.23%) SAP FI
10 1 (0.11%) Oracle Financials
10 1 (0.11%) SAP WM
10 1 (0.11%) Summit
10 1 (0.11%) SAP PM
10 1 (0.11%) Exstream
Cloud Services
1 9 (1.01%) Office 365
2 7 (0.79%) Amazon AWS
3 4 (0.45%) Microsoft Azure
4 3 (0.34%) SaaS
4 3 (0.34%) Yammer
5 2 (0.23%) Google Analytics
5 2 (0.23%) Cloud Computing
5 2 (0.23%) Amazon S3
5 2 (0.23%) Basecamp
6 1 (0.11%) Amazon ELB
6 1 (0.11%) GitHub
6 1 (0.11%) Adobe Analytics
6 1 (0.11%) Amazon EC2
6 1 (0.11%) Force.com
6 1 (0.11%) Heroku
6 1 (0.11%) Mimecast
6 1 (0.11%) Azure Active Directory
6 1 (0.11%) MailChimp
Communications & Networking
1 16 (1.80%) Internet
2 14 (1.58%) Firewall
3 10 (1.13%) WAN
3 10 (1.13%) HTTP
4 9 (1.01%) SAN
4 9 (1.01%) DNS
5 8 (0.90%) LAN
6 7 (0.79%) TCP/IP
6 7 (0.79%) Intranet
7 6 (0.68%) Cisco ASA
8 4 (0.45%) VLAN
8 4 (0.45%) SCCP
8 4 (0.45%) VPN
8 4 (0.45%) PSTN
8 4 (0.45%) DHCP
9 3 (0.34%) Unified Communications
9 3 (0.34%) NAS
9 3 (0.34%) Network Security
9 3 (0.34%) Cisco IOS
9 3 (0.34%) IMAP
Database & Business Intelligence
1 61 (6.88%) SQL Server
2 41 (4.62%) SQL Server Reporting Services
3 35 (3.95%) MySQL
4 30 (3.38%) SQL Server Integration Services
5 27 (3.04%) SQL Server Analysis Services
6 25 (2.82%) Data Warehouse
7 17 (1.92%) Big Data
8 15 (1.69%) Oracle Database
9 13 (1.47%) MongoDB
10 12 (1.35%) SQL Server 2008
11 11 (1.24%) Relational Database
12 10 (1.13%) PostgreSQL
13 9 (1.01%) OLAP
14 8 (0.90%) SQL Server 2012
15 6 (0.68%) OLAP Cube
16 5 (0.56%) SQL Server 2005
17 4 (0.45%) Microsoft Power View
17 4 (0.45%) QlikView
17 4 (0.45%) Redis
18 3 (0.34%) RDBMS
Development Applications
1 13 (1.47%) Git (software)
2 12 (1.35%) Subversion
2 12 (1.35%) Visual Studio
3 7 (0.79%) JIRA
4 6 (0.68%) Maven
5 5 (0.56%) Dreamweaver
6 4 (0.45%) Hudson
6 4 (0.45%) Grunt
6 4 (0.45%) Eclipse
6 4 (0.45%) JUnit
7 3 (0.34%) Ant
7 3 (0.34%) Jenkins
7 3 (0.34%) Jasmine
7 3 (0.34%) SoapUI
7 3 (0.34%) Cucumber
8 2 (0.23%) MorphX
8 2 (0.23%) Fiddler
8 2 (0.23%) TeamCity
8 2 (0.23%) Moq
8 2 (0.23%) MSTest
General
1 239 (26.94%) Finance
2 222 (25.03%) Marketing
3 39 (4.40%) Banking
4 35 (3.95%) Publishing
5 34 (3.83%) Retail
6 27 (3.04%) Telecoms
7 19 (2.14%) Investment Banking
8 17 (1.92%) Games
9 15 (1.69%) Legal
10 11 (1.24%) Financial Institution
11 10 (1.13%) Manufacturing
12 9 (1.01%) Front Office
13 8 (0.90%) Electronics
14 5 (0.56%) Interactive Media
15 4 (0.45%) Automotive
15 4 (0.45%) Law
15 4 (0.45%) Multimedia
16 3 (0.34%) Billing
16 3 (0.34%) French Language
17 2 (0.23%) Private Banking
Job Titles
1 221 (24.92%) Developer
2 192 (21.65%) Analyst
3 113 (12.74%) Business Analyst
4 80 (9.02%) Consultant
5 77 (8.68%) Project Manager
6 39 (4.40%) Designer
7 27 (3.04%) Microsoft Developer
8 22 (2.48%) Front-End Developer
9 21 (2.37%) Business Intelligence Developer
10 20 (2.25%) Architect
11 18 (2.03%) Web Developer
12 17 (1.92%) Java Developer
13 16 (1.80%) CRM Developer
13 16 (1.80%) Technical Analyst
14 15 (1.69%) Support Analyst
14 15 (1.69%) Dynamics CRM Developer
15 14 (1.58%) SharePoint Developer
15 14 (1.58%) PHP Developer
15 14 (1.58%) Account Manager
16 13 (1.47%) Systems Analyst
Libraries, Frameworks & Software Standards
1 127 (14.32%) HTML
2 95 (10.71%) CSS
3 85 (9.58%) .NET
4 60 (6.76%) HTML5
5 42 (4.74%) jQuery
6 39 (4.40%) CSS3
7 34 (3.83%) ASP.NET
7 34 (3.83%) Flash
8 21 (2.37%) XML
9 19 (2.14%) Web Services
10 18 (2.03%) SOAP
11 17 (1.92%) Spring
11 17 (1.92%) WebGL
11 17 (1.92%) AngularJS
12 15 (1.69%) MDX
13 12 (1.35%) WCF
13 12 (1.35%) J2EE
14 11 (1.24%) REST
15 9 (1.01%) Sass
15 9 (1.01%) Laravel
Miscellaneous
1 62 (6.99%) Analytical Skills
2 40 (4.51%) Social Media
3 29 (3.27%) User Experience
4 23 (2.59%) Mobile App
5 22 (2.48%) Digital Media
6 18 (2.03%) Video on Demand
7 12 (1.35%) Management Information System
8 11 (1.24%) FMCG
9 8 (0.90%) Animation
9 8 (0.90%) Derivative
9 8 (0.90%) Visualisation
10 7 (0.79%) W3C
11 6 (0.68%) Social Network
11 6 (0.68%) Data Extraction
11 6 (0.68%) E-Learning
11 6 (0.68%) Foreign Exchange (FX)
12 5 (0.56%) New Media
12 5 (0.56%) Video Editing
12 5 (0.56%) Computer Science
12 5 (0.56%) Data Centre
Operating Systems
1 51 (5.75%) Windows
2 27 (3.04%) Linux
3 17 (1.92%) UNIX
4 12 (1.35%) Android
5 11 (1.24%) Windows Server 2003
5 11 (1.24%) Windows Server 2008
6 9 (1.01%) Windows 7
7 7 (0.79%) Windows XP
7 7 (0.79%) Windows 8
7 7 (0.79%) Apple iOS
8 5 (0.56%) Solaris
8 5 (0.56%) Windows Server 2012
8 5 (0.56%) Ubuntu
9 4 (0.45%) Windows Mobile
9 4 (0.45%) Windows Phone
10 3 (0.34%) Windows Phone 7
10 3 (0.34%) CentOS
11 2 (0.23%) Red Hat Enterprise Linux
11 2 (0.23%) Windows 2000 Server
11 2 (0.23%) Windows Phone 8
Processes & Methodologies
1 138 (15.56%) Agile Software Development
2 105 (11.84%) Stakeholder Management
3 83 (9.36%) CRM
3 83 (9.36%) Project Management
4 70 (7.89%) Business Analysis
5 64 (7.22%) Migration
6 51 (5.75%) E-Commerce
7 48 (5.41%) Business Intelligence
8 47 (5.30%) Scrum
9 36 (4.06%) PRINCE2
10 35 (3.95%) Digital Marketing
11 34 (3.83%) Analytics
12 32 (3.61%) MVC
13 30 (3.38%) ERP
14 26 (2.93%) Waterfall
15 25 (2.82%) Asset Management
15 25 (2.82%) Workflow
16 24 (2.71%) ETL
17 21 (2.37%) Data Migration
17 21 (2.37%) OO
Programming Languages
1 128 (14.43%) SQL
2 113 (12.74%) JavaScript
3 67 (7.55%) C#
4 47 (5.30%) PHP
5 45 (5.07%) Java
6 22 (2.48%) Python
7 21 (2.37%) T-SQL
8 11 (1.24%) C++
9 8 (0.90%) Ruby
9 8 (0.90%) Scala
9 8 (0.90%) R
9 8 (0.90%) C
10 7 (0.79%) Bash Shell
10 7 (0.79%) X++
11 6 (0.68%) PowerShell
11 6 (0.68%) PL/SQL
12 4 (0.45%) Data Analysis Expressions (DAX)
12 4 (0.45%) Perl
12 4 (0.45%) VB.NET
12 4 (0.45%) VBA
Qualifications
1 42 (4.74%) Degree
2 15 (1.69%) Microsoft Certification
3 7 (0.79%) ISEB
4 6 (0.68%) CCNA
4 6 (0.68%) PMI Certification
4 6 (0.68%) Cisco Certification
5 5 (0.56%) MCSE
5 5 (0.56%) PRINCE2 Certification
6 4 (0.45%) SC Cleared
6 4 (0.45%) Security Cleared
6 4 (0.45%) CISM
6 4 (0.45%) CCSE
6 4 (0.45%) CCNP
7 3 (0.34%) MCP
7 3 (0.34%) PMP
7 3 (0.34%) CISSP
7 3 (0.34%) ACCA
7 3 (0.34%) JNCIA
7 3 (0.34%) JNCIS
7 3 (0.34%) VCAP
Quality Assurance & Compliance
1 24 (2.71%) QA
2 10 (1.13%) Solvency II
3 6 (0.68%) Sarbanes-Oxley
3 6 (0.68%) SLA
4 5 (0.56%) PCI DSS
5 4 (0.45%) ISO/IEC 27001
5 4 (0.45%) Data Quality
6 3 (0.34%) EMIR
7 2 (0.23%) Dodd-Frank
8 1 (0.11%) FATCA
8 1 (0.11%) MiFID
System Software
1 24 (2.71%) Active Directory
2 11 (1.24%) VMware Infrastructure
3 7 (0.79%) Varnish
4 5 (0.56%) NFS
4 5 (0.56%) XenApp
5 4 (0.45%) RACF
6 3 (0.34%) GlusterFS
7 2 (0.23%) Veritas Cluster Server
7 2 (0.23%) Hyper-V
7 2 (0.23%) vSphere
8 1 (0.11%) Microsoft App-V
8 1 (0.11%) vCloud
8 1 (0.11%) XenDesktop
8 1 (0.11%) VMware ESXi
8 1 (0.11%) Docker
Systems Management
1 7 (0.79%) Ansible
2 5 (0.56%) SCCM
3 4 (0.45%) SCOM
3 4 (0.45%) Puppet
3 4 (0.45%) HP SiteScope
4 3 (0.34%) Nagios
4 3 (0.34%) Opscode Chef
4 3 (0.34%) Icinga
5 2 (0.23%) NetBackup
6 1 (0.11%) Systems Management Server (SMS)
6 1 (0.11%) Nessus
6 1 (0.11%) Vagrant
6 1 (0.11%) Windows Intune
6 1 (0.11%) HP Quality Center
6 1 (0.11%) HP Data Protector
6 1 (0.11%) WSUS
6 1 (0.11%) CA LISA
6 1 (0.11%) Forefront Identity Manager
6 1 (0.11%) ITRS Geneos
Vendors
1 212 (23.90%) Microsoft
2 61 (6.88%) Oracle
3 32 (3.61%) Adobe
4 24 (2.71%) Citrix
5 22 (2.48%) VMware
6 18 (2.03%) Facebook
6 18 (2.03%) Twitter
7 17 (1.92%) Google
8 12 (1.35%) Cisco
8 12 (1.35%) HP
8 12 (1.35%) Red Hat
9 10 (1.13%) SAP
10 9 (1.01%) Salesforce.com
10 9 (1.01%) Tableau
10 9 (1.01%) DoubleClick
11 7 (0.79%) IBM
11 7 (0.79%) CheckPoint
12 6 (0.68%) Zend
12 6 (0.68%) hybris
12 6 (0.68%) Percona
City, London
Nigel Frank International Ltd
Rate: £200 - £350 per day
Posted: 8 hours ago
West Midlands
Nigel Frank International Ltd
Rate: £350 - £400 per day
Posted: 14 hours ago
Cheshire
JM
Rate: £400 - £425 per day
Posted: 16 hours ago
City, London
JM
Rate: £550 - £650 per day
Posted: 17 hours ago
London
Computer People
Rate: £250.00 - £300.00 per day
Posted: 17 hours ago
London
JM
Rate: £450 - £550 per day
Posted: 17 hours ago
City, London
Xcede
Rate: £200 - £250 per day
Posted: 17 hours ago
Edinburgh, Midlothian
Nigel Frank International Ltd
Rate: £400 - £500 per day
Posted: Yesterday
City, London
JM
Rate: £375 - £410 per day
Posted: Yesterday
London
Dawson & Walsh
Rate: £550 per day + £550 / Day
Posted: Yesterday
London
Randstad Strategic Accounts
Rate: £24 - £27 per hour
Posted: Yesterday
South East London
Spectrum IT Recruitment (South) Ltd
Rate: £340 - £370 per day
Posted: Yesterday
City, London
JM
Rate: £400 - £450 per day
Posted: Yesterday
London
JM
Rate: £300 - £350 per day
Posted: Yesterday
Cardiff, South Glamorgan
Nigel Frank International Ltd
Rate: £400 - £500 per day
Posted: 2 days ago
Coventry, West Midlands (County)
Nigel Frank International Ltd
Rate: £300 - £350 per day
Posted: 2 days ago
London
JM
Rate: £450 - £465 per day
Posted: 2 days ago
London
JM
Rate: £430 - £465 per day
Posted: 2 days ago
Stockton-On-Tees, Cleveland
The Bridge Ltd
Rate: Up to £255 per day
Posted: 2 days ago
Cheshire
JM
Rate: £375 - £425 per day
Posted: 2 days ago