The first table below looks at the prevalence of the term Advertising in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 31 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
31 Jul 2014
Same period 2013 Same period 2012
Advertising
Rank 209 283 308
Rank change year-on-year
+74 +25
Contract jobs citing Advertising 544 332 316
As % of all contract IT jobs located in the UK 0.99% 0.65% 0.55%
As % of the General category 2.58% 1.51% 1.23%
Number of daily rates quoted 418 242 224
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£396 £400 £375
Average daily rate % change year-on-year
-0.93% +6.66%
90% offered a daily rate of more than £230 £275 £250
10% offered a daily rate of more than £525 £550 £525
UK excluding London average daily rate £393 £375 £375
% change year-on-year
+4.66% -
Number of hourly rates quoted 5 16 11
Average hourly rate £22.50 £17.75 £30.00
Average hourly rate % change year-on-year
+26.76% -40.83%
90% offered a hourly rate of more than £14.80 £15.83 £15.90
10% offered a hourly rate of more than £27.60 £28.00 £50.00
UK excluding London average hourly rate £22.50 £16.50 £19.50
% change year-on-year
+36.36% -15.38%
General Category
UK
Contract IT job ads with a match in the
General category
21094 21965 25794
As % of all contract IT jobs located in the UK 38.55% 42.97% 44.64%
Number of daily rates quoted 12991 13432 15344
Average daily rate £425 £450 £425
Average daily rate % change year-on-year
-5.55% +5.88%
90% offered a daily rate of more than £263 £275 £275
10% offered a daily rate of more than £600 £625 £600
UK excluding London average daily rate £388 £388 £375
% change year-on-year
- +3.33%
Number of hourly rates quoted 552 618 732
Average hourly rate £20.50 £22.50 £22.75
Average hourly rate % change year-on-year
-8.88% -1.09%
90% offered a hourly rate of more than £11.50 £11.66 £12.00
10% offered a hourly rate of more than £40.50 £43.00 £48.00
UK excluding London average hourly rate £22.00 £22.50 £27.50
% change year-on-year
-2.22% -18.18%

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising within the UK.

Advertising Daily Rate Trend in the UK

Advertising
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 31 July 2014.

Advertising Daily Rate Histogram in the UK

Advertising
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising within the UK.

Advertising Hourly Rate Trend in the UK

Advertising
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 31 July 2014.

Advertising Hourly Rate Histogram in the UK

Advertising
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Advertising within the UK over the 3 months to 31 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +64 510 £393 -1.87% 663
London +58 312 £396 -3.64% 265
City of London +24 108 £419 -1.47% 102
South East +19 73 £350 -6.66% 73
North West +22 34 £450 +16.12% 62
Scotland -5 26 £400 -7.24% 26
East of England -5 24 £330 -26.66% 40
West Midlands -13 20 £425 +3.03% 58
Edinburgh -6 19 £413 -8.33% 10
Yorkshire +11 17 £375 -7.69% 42
Kent -5 17 £350 -9.67% 11
Buckinghamshire +9 15 £425 -41.37% 4
Milton Keynes +6 15 £425 -41.37% 1
East Midlands +3 15 £419 +39.66% 37
Cheshire - 15 £463 - 9
Berkshire +7 14 £350 +68.67% 22
Cambridgeshire +6 14 £348 -22.77% 15
Manchester -2 14 £400 +3.22% 42
West Yorkshire +12 13 £400 - 24
Cambridge -1 13 £350 -22.22% 11
Hampshire -3 11 £269 -27.11% 17
Birmingham +1 10 £450 +14.28% 26
Nottinghamshire +14 9 £650 +85.71% 11
South West -21 9 £288 +25.00% 51
Hertfordshire +4 8 £110 -75.55% 7
Leeds -2 8 £350 -12.50% 19
Slough +9 7 £350 +35.92% 2
West Sussex +1 6 £425 - 4
Welwyn Garden City - 6 £110 -
Aberdeen +9 5 £400 +6.66% 3

Advertising
Top 30 Related IT Skills

For the 6 months to 31 July 2014, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 266 (25.55%) Microsoft
2 258 (24.78%) Finance
3 239 (22.96%) Marketing
4 163 (15.66%) HTML
5 140 (13.45%) SQL
6 138 (13.26%) .NET
7 137 (13.16%) Stakeholder Management
8 129 (12.39%) CSS
9 126 (12.10%) JavaScript
10 123 (11.82%) CRM
11 122 (11.72%) Project Management
12 97 (9.32%) Windows
12 97 (9.32%) Dynamics CRM
13 95 (9.13%) C#
14 91 (8.74%) MS Excel
15 89 (8.55%) Degree
16 84 (8.07%) Dynamics AX
17 81 (7.78%) Agile Software Development
18 80 (7.68%) SharePoint
19 75 (7.20%) SQL Server
20 73 (7.01%) Java
21 71 (6.82%) Banking
22 65 (6.24%) Analytics
23 62 (5.96%) Business Analysis
24 61 (5.86%) Scrum
25 59 (5.67%) Oracle
25 59 (5.67%) HTML5
26 58 (5.57%) E-Commerce
27 55 (5.28%) jQuery
28 53 (5.09%) Active Directory

Advertising
Top Related IT Skills by Category

For the 6 months to 31 July 2014, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 80 (7.68%) SharePoint
2 37 (3.55%) MS Exchange
3 30 (2.88%) CMS
4 20 (1.92%) Exchange Server 2010
5 19 (1.83%) Exchange Server 2007
6 18 (1.73%) Exchange Server 2003
7 12 (1.15%) Sitecore CMS
8 11 (1.06%) WebSphere
8 11 (1.06%) WebLogic
9 10 (0.96%) Tomcat
9 10 (0.96%) SAS
9 10 (0.96%) CICS
9 10 (0.96%) Blackberry Enterprise Server
10 9 (0.86%) Drupal
11 8 (0.77%) Node.js
11 8 (0.77%) SharePoint 2013
12 7 (0.67%) SharePoint 2010
13 6 (0.58%) WordPress
13 6 (0.58%) Oracle SOA Suite
14 5 (0.48%) IIS
Applications
1 91 (8.74%) MS Excel
2 49 (4.71%) MS Office
3 47 (4.51%) Photoshop
4 39 (3.75%) MS Project
5 31 (2.98%) MS Visio
5 31 (2.98%) Adobe Illustrator
6 23 (2.21%) MS PowerPoint
7 11 (1.06%) OmniGraffle
7 11 (1.06%) InDesign
8 7 (0.67%) Adobe After Effects
8 7 (0.67%) Fireworks
8 7 (0.67%) PowerPivot
9 6 (0.58%) Spreadsheet
10 3 (0.29%) SPSS
10 3 (0.29%) Acrobat
11 2 (0.19%) Adobe Premiere
11 2 (0.19%) CINEMA 4D
12 1 (0.096%) Adobe Captivate
12 1 (0.096%) Mingle
12 1 (0.096%) Maya
Business Applications
1 97 (9.32%) Dynamics CRM
2 84 (8.07%) Dynamics AX
3 13 (1.25%) Agresso
3 13 (1.25%) Google Analytics
4 7 (0.67%) Dynamics NAV
5 4 (0.38%) Remedy ITSM
5 4 (0.38%) SAP SD
6 3 (0.29%) SAP FI
6 3 (0.29%) SAP FI/CO
6 3 (0.29%) SAP CO
6 3 (0.29%) Oracle EBS R12
7 2 (0.19%) SAP BPC
7 2 (0.19%) SAP PM
7 2 (0.19%) Adaptiv
7 2 (0.19%) WebTrends
8 1 (0.096%) SAP R/3
8 1 (0.096%) SAP MM
8 1 (0.096%) Oracle EBS
8 1 (0.096%) SAP CRM
8 1 (0.096%) Hyperion Enterprise
Cloud Services
1 7 (0.67%) SaaS
2 5 (0.48%) PaaS
2 5 (0.48%) Microsoft Azure
2 5 (0.48%) Amazon AWS
3 4 (0.38%) Force.com
4 2 (0.19%) Amazon EC2
4 2 (0.19%) Rackspace Cloud
4 2 (0.19%) Office 365
4 2 (0.19%) GitHub
4 2 (0.19%) IaaS
4 2 (0.19%) SuccessFactors
4 2 (0.19%) Cloud Computing
5 1 (0.096%) Amazon SQS
5 1 (0.096%) Amazon S3
Communications & Networking
1 41 (3.94%) Firewall
2 35 (3.36%) Internet
3 29 (2.79%) LAN
3 29 (2.79%) WAN
4 26 (2.50%) TCP/IP
5 24 (2.31%) DNS
6 18 (1.73%) DHCP
7 11 (1.06%) SAN
8 6 (0.58%) Cisco ASA
9 5 (0.48%) Cisco Nexus
10 4 (0.38%) Intranet
10 4 (0.38%) HTTP
11 3 (0.29%) SMS
11 3 (0.29%) Wireless
12 2 (0.19%) Wi-Fi
12 2 (0.19%) MPLS
12 2 (0.19%) SSL
12 2 (0.19%) VPN
12 2 (0.19%) NAS
13 1 (0.096%) AMQP
Database & Business Intelligence
1 75 (7.20%) SQL Server
2 43 (4.13%) SQL Server Reporting Services
3 27 (2.59%) SQL Server Analysis Services
4 26 (2.50%) MySQL
5 23 (2.21%) Data Warehouse
6 20 (1.92%) SQL Server 2008
7 19 (1.83%) NoSQL
8 16 (1.54%) SQL Server Integration Services
8 16 (1.54%) DB2
9 15 (1.44%) MongoDB
10 14 (1.34%) Relational Database
11 10 (0.96%) Big Data
11 10 (0.96%) Hadoop
12 8 (0.77%) Data Mining
12 8 (0.77%) SQL Server 2012
12 8 (0.77%) Oracle Database
13 6 (0.58%) DataStage
13 6 (0.58%) Apache Hive
14 5 (0.48%) SQL Server 2005
14 5 (0.48%) Oracle Database 11g
Development Applications
1 24 (2.31%) Subversion
2 21 (2.02%) JIRA
2 21 (2.02%) Git (software)
3 18 (1.73%) Visual Studio
4 15 (1.44%) Selenium
5 12 (1.15%) Dreamweaver
6 11 (1.06%) Bitbucket
7 10 (0.96%) Axure RP
8 8 (0.77%) PHPUnit
8 8 (0.77%) JUnit
9 7 (0.67%) MorphX
9 7 (0.67%) Team Foundation Server
9 7 (0.67%) WebDriver
9 7 (0.67%) TeamCity
10 6 (0.58%) Cucumber
10 6 (0.58%) ClearQuest
10 6 (0.58%) ClearCase
11 5 (0.48%) Maven
11 5 (0.48%) NUnit
11 5 (0.48%) Jenkins
General
1 258 (24.78%) Finance
2 239 (22.96%) Marketing
3 71 (6.82%) Banking
4 37 (3.55%) Retail
5 35 (3.36%) Telecoms
6 30 (2.88%) Manufacturing
7 27 (2.59%) Investment Banking
8 26 (2.50%) French Language
9 25 (2.40%) Publishing
10 23 (2.21%) Spanish Language
11 21 (2.02%) Front Office
12 20 (1.92%) Legal
13 18 (1.73%) Mandarin Language
14 14 (1.34%) Multimedia
15 13 (1.25%) Law
16 11 (1.06%) Games
17 8 (0.77%) Automotive
18 7 (0.67%) Billing
19 5 (0.48%) Financial Institution
20 4 (0.38%) Pharmaceutical
Job Titles
1 276 (26.51%) Developer
2 190 (18.25%) Analyst
3 102 (9.80%) Project Manager
4 99 (9.51%) Business Analyst
5 82 (7.88%) Consultant
6 58 (5.57%) Designer
7 46 (4.42%) Front-End Developer
8 40 (3.84%) CRM Developer
9 39 (3.75%) Dynamics CRM Developer
10 33 (3.17%) Architect
11 29 (2.79%) Microsoft Developer
12 25 (2.40%) Senior Analyst
13 23 (2.21%) Senior Developer
13 23 (2.21%) Support Engineer
14 22 (2.11%) Senior Business Analyst
15 20 (1.92%) Web Developer
16 19 (1.83%) Programme Manager
16 19 (1.83%) .NET Developer
17 18 (1.73%) Technical Manager
17 18 (1.73%) Dynamics AX Developer
Libraries, Frameworks & Software Standards
1 163 (15.66%) HTML
2 138 (13.26%) .NET
3 129 (12.39%) CSS
4 59 (5.67%) HTML5
5 55 (5.28%) jQuery
6 51 (4.90%) XML
7 46 (4.42%) ASP.NET
8 40 (3.84%) CSS3
9 39 (3.75%) Web Services
10 30 (2.88%) Flash
11 29 (2.79%) AngularJS
12 23 (2.21%) Ajax
13 21 (2.02%) WCF
13 21 (2.02%) Middleware
13 21 (2.02%) Backbone.js
14 20 (1.92%) ASP.NET MVC
14 20 (1.92%) JSON
15 19 (1.83%) RESTful
16 17 (1.63%) SOAP
17 14 (1.34%) XHTML
Miscellaneous
1 24 (2.31%) Social Media
1 24 (2.31%) Mobile App
2 17 (1.63%) Blackberry
2 17 (1.63%) Mainframe
3 14 (1.34%) Computer Science
4 12 (1.15%) Digital Media
5 11 (1.06%) Open Source
6 9 (0.86%) FMCG
6 9 (0.86%) iPhone
6 9 (0.86%) Derivative
6 9 (0.86%) Handset
7 8 (0.77%) Clustering
7 8 (0.77%) Management Information System
7 8 (0.77%) Statistics
7 8 (0.77%) Visualisation
7 8 (0.77%) New Media
7 8 (0.77%) Video on Demand
7 8 (0.77%) Enterprise Software
8 7 (0.67%) PMI
8 7 (0.67%) W3C
Operating Systems
1 97 (9.32%) Windows
2 44 (4.23%) Linux
3 33 (3.17%) Apple iOS
4 31 (2.98%) UNIX
5 30 (2.88%) Android
6 23 (2.21%) Windows Server 2008
7 16 (1.54%) Windows 7
8 12 (1.15%) Windows Server 2012
8 12 (1.15%) Solaris
9 11 (1.06%) Mac OS X
10 10 (0.96%) zOS
11 9 (0.86%) AIX
12 8 (0.77%) Windows 8
13 7 (0.67%) Windows Server 2003
14 6 (0.58%) Windows XP
14 6 (0.58%) Red Hat Enterprise Linux
15 3 (0.29%) Oracle Linux
15 3 (0.29%) Ubuntu
16 2 (0.19%) Mac OS X Server
16 2 (0.19%) Mac OS
Processes & Methodologies
1 137 (13.16%) Stakeholder Management
2 123 (11.82%) CRM
3 122 (11.72%) Project Management
4 81 (7.78%) Agile Software Development
5 65 (6.24%) Analytics
6 62 (5.96%) Business Analysis
7 61 (5.86%) Scrum
8 58 (5.57%) E-Commerce
9 53 (5.09%) PRINCE2
10 51 (4.90%) MVC
11 50 (4.80%) ITIL
12 47 (4.51%) OO
13 46 (4.42%) TDD
14 39 (3.75%) ERP
15 34 (3.27%) Migration
15 34 (3.27%) Waterfall
16 31 (2.98%) Business Intelligence
17 29 (2.79%) Data Modelling
17 29 (2.79%) Workflow
18 27 (2.59%) Change Management
Programming Languages
1 140 (13.45%) SQL
2 126 (12.10%) JavaScript
3 95 (9.13%) C#
4 73 (7.01%) Java
5 43 (4.13%) PHP
6 20 (1.92%) T-SQL
7 18 (1.73%) Python
7 18 (1.73%) Ruby
8 13 (1.25%) X++
9 11 (1.06%) C
10 9 (0.86%) VBA
11 8 (0.77%) PL/SQL
11 8 (0.77%) ActionScript
12 7 (0.67%) Perl
12 7 (0.67%) PHP5
13 5 (0.48%) Objective-C
13 5 (0.48%) COBOL
13 5 (0.48%) VB.NET
13 5 (0.48%) ABAP
14 4 (0.38%) C++
Qualifications
1 89 (8.55%) Degree
2 36 (3.46%) Microsoft Certification
3 22 (2.11%) MCSE
4 13 (1.25%) ITIL Certification
4 13 (1.25%) PMI Certification
5 11 (1.06%) PRINCE2 Certification
6 9 (0.86%) CISSP
7 7 (0.67%) PMP
8 6 (0.58%) PRINCE2 Practitioner
9 5 (0.48%) Cisco Certification
9 5 (0.48%) CCNP
9 5 (0.48%) CCNA
9 5 (0.48%) ISEB
10 4 (0.38%) MCP
11 3 (0.29%) MCSD
11 3 (0.29%) CISM
11 3 (0.29%) SC Cleared
11 3 (0.29%) Security Cleared
11 3 (0.29%) MCITP
12 2 (0.19%) ISTQB
Quality Assurance & Compliance
1 40 (3.84%) QA
2 10 (0.96%) SLA
3 7 (0.67%) Sarbanes-Oxley
4 4 (0.38%) PCI DSS
4 4 (0.38%) Data Quality
5 2 (0.19%) EMIR
5 2 (0.19%) Dodd-Frank
6 1 (0.096%) Solvency II
6 1 (0.096%) Basel II
6 1 (0.096%) ISO/IEC 27001
6 1 (0.096%) WAI
6 1 (0.096%) COBIT
System Software
1 53 (5.09%) Active Directory
2 12 (1.15%) XenApp
3 9 (0.86%) Hyper-V
4 6 (0.58%) VMware Infrastructure
5 5 (0.48%) Veritas Cluster Server
6 4 (0.38%) RACF
6 4 (0.38%) VMware ESX
7 3 (0.29%) vSphere
7 3 (0.29%) Oracle RAC
7 3 (0.29%) ACF2
8 2 (0.19%) Oracle RMAN
8 2 (0.19%) Microsoft Virtual Server
9 1 (0.096%) NFS
9 1 (0.096%) Terminal Services
9 1 (0.096%) Microsoft App-V
9 1 (0.096%) VMware ESXi
9 1 (0.096%) vCloud
Systems Management
1 14 (1.34%) SCCM
2 6 (0.58%) Puppet
3 4 (0.38%) Opscode Chef
4 2 (0.19%) Capistrano
4 2 (0.19%) Data Guard
4 2 (0.19%) Oracle Enterprise Manager
4 2 (0.19%) Tivoli
4 2 (0.19%) Tivoli Storage Manager
5 1 (0.096%) Systems Management Server (SMS)
5 1 (0.096%) NetBackup
5 1 (0.096%) HP Quality Center
5 1 (0.096%) Symantec Enterprise Vault
5 1 (0.096%) Salt
Vendors
1 266 (25.55%) Microsoft
2 59 (5.67%) Oracle
3 33 (3.17%) Adobe
4 28 (2.69%) Citrix
5 27 (2.59%) IBM
6 26 (2.50%) Google
7 25 (2.40%) VMware
7 25 (2.40%) Cisco
8 21 (2.02%) SolarWinds
9 18 (1.73%) SAP
10 17 (1.63%) Salesforce.com
11 15 (1.44%) Sitecore
12 14 (1.34%) Remedy
13 13 (1.25%) Facebook
14 11 (1.06%) Red Hat
15 10 (0.96%) DoubleClick
16 8 (0.77%) Bloomberg
16 8 (0.77%) Twitter
16 8 (0.77%) Tableau
17 7 (0.67%) JBoss
Central London / West End
Aquent
Rate: From £17 to £20 per hour plus bonus and enhanced holiday pay and great
Posted: 1 hour ago
Bromley, Kent
JM
Posted: 20 hours ago
City, London
McGregor Boyall
Rate: £200 - £250 per annum
Posted: 23 hours ago
Bromley, Kent
JM
Rate: £500 - £600 per day
Posted: Yesterday
London
Optimus Search Ltd
Rate: From £320 to £350 per day
Posted: Yesterday
London
Experis Ltd
Rate: £300.00 - £350.00 per day
Posted: Yesterday
City, London
Nigel Frank International Ltd
Rate: £350 - £400 per day
Posted: Yesterday
City, London
JM
Rate: £500 - £600 per day
Posted: Yesterday
Cambridge, Cambridgeshire
JM
Rate: £125 - £175 per day
Posted: Yesterday
London
JM
Posted: Yesterday
London
JM
Rate: £425 - £475 per day
Posted: Yesterday
City, London
JM
Rate: £350 - £400 per day
Posted: Yesterday
London
Dawson & Walsh
Rate: £395 per day + £395 / Day
Posted: Yesterday
Central London / West End
Totaljobs Group.
Rate: Competitive Market Rates
Posted: 2 days ago
London
Harvey Nash plc
Rate: £500 per day
Posted: 2 days ago
London
Experis Ltd
Rate: £350.00 - £385.00 per day
Posted: 2 days ago
Surrey
Nigel Frank International Ltd
Rate: £500 - £600 per day
Posted: 2 days ago
North Yorkshire
Nigel Frank International Ltd
Posted: 2 days ago
London
Marcus Donald People
Rate: £110 to £150 per day
Posted: 3 days ago
West London
JM
Rate: £600 - £750 per day
Posted: 3 days ago