The table below looks at the prevalence of the term Advertising in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 4 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
4 Sep 2015
Same period 2014 Same period 2013
Advertising
Rank 247 210 283
Rank change year-on-year
-37 +73
Contract jobs citing Advertising 541 562 363
As % of all contract IT jobs located in the UK 0.93% 1.01% 0.70%
As % of the General category 2.30% 2.60% 1.64%
Number of daily rates quoted 422 419 261
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£389 £400 £400
Average daily rate % change year-on-year
-2.81% -
90% offered a daily rate of more than £250 £229 £263
10% offered a daily rate of more than £550 £538 £550
UK excluding London average daily rate £375 £400 £400
% change year-on-year
-6.25% -
Number of hourly rates quoted 11 7 15
Average hourly rate £17.00 £22.50 £21.00
Average hourly rate % change year-on-year
-24.44% +7.14%
90% offered a hourly rate of more than £13.65 £15.70 £14.80
10% offered a hourly rate of more than £75.00 £29.20 £29.20
UK excluding London average hourly rate £17.00 £22.50 £20.00
% change year-on-year
-24.44% +12.50%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised across the UK.

General Category
UK
Contract IT job ads with a match in the
General category
23472 21592 22115
As % of all contract IT jobs located in the UK 40.16% 38.65% 42.42%
Number of daily rates quoted 14896 13242 13716
Average daily rate £438 £425 £450
Average daily rate % change year-on-year
+2.94% -5.55%
90% offered a daily rate of more than £275 £270 £275
10% offered a daily rate of more than £625 £600 £625
UK excluding London average daily rate £400 £390 £385
% change year-on-year
+2.56% +1.29%
Number of hourly rates quoted 641 526 583
Average hourly rate £24.00 £22.00 £22.00
Average hourly rate % change year-on-year
+9.09% -
90% offered a hourly rate of more than £11.50 £11.50 £11.65
10% offered a hourly rate of more than £47.50 £42.50 £45.00
UK excluding London average hourly rate £27.50 £24.00 £22.22
% change year-on-year
+14.58% +8.03%

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising within the UK.

Advertising Daily Rate Trend in the UK

Advertising
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 4 September 2015.

Advertising Daily Rate Histogram in the UK

Advertising
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising within the UK.

Advertising Hourly Rate Trend in the UK

Advertising
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 4 September 2015.

Advertising Hourly Rate Histogram in the UK

Advertising
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Advertising within the UK over the 3 months to 4 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -35 497 £388 -3.12% 962
London +12 321 £400 - 351
City of London +18 130 £413 -2.94% 78
South East -36 57 £350 -6.66% 170
North West -37 33 £400 -11.11% 130
Berkshire +7 26 £360 +2.85% 56
Scotland -8 26 £428 -10.00% 34
West Midlands +11 20 £355 -5.33% 71
East of England -7 19 £519 +38.40% 44
Yorkshire -34 18 £423 +20.71% 46
Manchester -19 16 £400 -5.88% 79
Cheshire -17 14 £388 -16.21% 13
Hertfordshire +7 12 £544 +64.77% 20
East Midlands -9 12 £385 -3.75% 43
Glasgow - 12 £388 - 14
Birmingham +6 11 £380 -0.32% 23
Edinburgh -21 10 £473 -3.07% 7
South West -7 9 £400 +33.33% 44
Surrey +4 8 £338 -32.50% 40
West Yorkshire -36 8 £439 +25.35% 24
Derbyshire - 8 £385 - 10
East Sussex +10 7 £338 -15.62% 3
Brighton +4 6 £375 -6.25% 2
Hampshire -7 6 £256 +7.89% 14
South Yorkshire -13 6 £318 +12.88% 14
Buckinghamshire -17 6 £356 -5.06% 17
Coventry +5 5 £325 -13.33% 9
Reading -5 5 £275 -22.80% 21
Wales -17 5 £400 - 4
Sheffield -19 5 £260 -7.55% 8

Advertising
Top 30 Related IT Skills

For the 6 months to 4 September 2015, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 284 (29.61%) Finance
2 271 (28.26%) Microsoft
3 155 (16.16%) Marketing
4 151 (15.75%) Stakeholder Management
5 149 (15.54%) Agile Software Development
6 133 (13.87%) SQL
7 132 (13.76%) HTML
8 101 (10.53%) Project Management
9 98 (10.22%) JavaScript
10 94 (9.80%) SQL Server
11 93 (9.70%) .NET
11 93 (9.70%) Business Intelligence
12 91 (9.49%) CSS
13 89 (9.28%) CRM
14 83 (8.65%) MS Excel
15 80 (8.34%) SharePoint
16 76 (7.92%) C#
17 69 (7.19%) Banking
18 68 (7.09%) SQL Server Reporting Services
18 68 (7.09%) Dynamics CRM
19 66 (6.88%) Migration
20 65 (6.78%) Business Analysis
21 63 (6.57%) Windows
22 61 (6.36%) Analytical Skills
23 60 (6.26%) Oracle
24 58 (6.05%) SQL Server Integration Services
25 56 (5.84%) HTML5
26 53 (5.53%) SQL Server Analysis Services
27 52 (5.42%) User Experience
28 51 (5.32%) MS Office

Advertising
Top Related IT Skills by Category

For the 6 months to 4 September 2015, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 80 (8.34%) SharePoint
2 30 (3.13%) SharePoint 2013
3 26 (2.71%) SharePoint 2010
4 25 (2.61%) MS Exchange
5 18 (1.88%) CMS
6 17 (1.77%) Lync
7 16 (1.67%) Node.js
8 15 (1.56%) WordPress
9 14 (1.46%) SAS
10 9 (0.94%) Exchange Server 2010
11 8 (0.83%) Exchange Server 2013
12 7 (0.73%) Drupal
13 6 (0.63%) Oracle Self-Service HR
14 5 (0.52%) Elasticsearch
14 5 (0.52%) Apache
15 4 (0.42%) BizTalk Server
15 4 (0.42%) Blackberry Enterprise Server
15 4 (0.42%) K2 blackpearl
15 4 (0.42%) WebSphere
16 3 (0.31%) Office Communications Server
Applications
1 83 (8.65%) MS Excel
2 51 (5.32%) MS Office
3 43 (4.48%) Photoshop
4 34 (3.55%) Adobe Illustrator
5 22 (2.29%) MS PowerPoint
6 16 (1.67%) Adobe Creative Suite
7 14 (1.46%) MS Project
8 13 (1.36%) MS Visio
9 12 (1.25%) InDesign
10 9 (0.94%) Spreadsheet
11 8 (0.83%) PowerPivot
12 7 (0.73%) SPSS
13 6 (0.63%) Adobe After Effects
14 5 (0.52%) 3ds Max
14 5 (0.52%) Acrobat
15 3 (0.31%) Fireworks
16 1 (0.10%) AutoCAD
16 1 (0.10%) Maya
16 1 (0.10%) QuarkXPress
16 1 (0.10%) OmniGraffle
Business Applications
1 68 (7.09%) Dynamics CRM
2 28 (2.92%) Dynamics AX
3 24 (2.50%) Agresso
4 21 (2.19%) Dynamics NAV
5 16 (1.67%) Oracle EBS
6 10 (1.04%) Oracle EBS R12
7 9 (0.94%) SAP BPC
8 6 (0.63%) Sage CRM
8 6 (0.63%) SAP FI
8 6 (0.63%) SAP FI/CO
8 6 (0.63%) SAP CO
9 5 (0.52%) SAP Business One
9 5 (0.52%) Sage 200
10 4 (0.42%) Markit EDM
10 4 (0.42%) Sage ERP X3
10 4 (0.42%) Summit
10 4 (0.42%) Oracle General Ledger
11 3 (0.31%) Oracle iProcurement
11 3 (0.31%) PeopleSoft HRMS
11 3 (0.31%) WebTrends
Cloud Services
1 24 (2.50%) Office 365
2 15 (1.56%) Google Analytics
3 11 (1.15%) Microsoft Azure
4 8 (0.83%) Amazon AWS
5 5 (0.52%) Adobe Analytics
6 3 (0.31%) Silverpop
6 3 (0.31%) Azure Active Directory
7 2 (0.21%) Yammer
8 1 (0.10%) SaaS
8 1 (0.10%) Amazon EC2
8 1 (0.10%) Amazon S3
8 1 (0.10%) Amazon ELB
8 1 (0.10%) MailChimp
8 1 (0.10%) Responsys
Communications & Networking
1 25 (2.61%) DNS
2 24 (2.50%) Firewall
3 21 (2.19%) TCP/IP
4 19 (1.98%) Internet
4 19 (1.98%) WAN
5 18 (1.88%) LAN
6 16 (1.67%) SAN
7 13 (1.36%) DHCP
8 11 (1.15%) VPN
9 10 (1.04%) Intranet
9 10 (1.04%) Cisco ASA
10 9 (0.94%) Skype
10 9 (0.94%) HTTP
11 6 (0.63%) VoIP
11 6 (0.63%) OSPF
11 6 (0.63%) NAS
11 6 (0.63%) Wireless
12 5 (0.52%) BIG-IP
12 5 (0.52%) Network Security
12 5 (0.52%) FCoE
Database & Business Intelligence
1 94 (9.80%) SQL Server
2 68 (7.09%) SQL Server Reporting Services
3 58 (6.05%) SQL Server Integration Services
4 53 (5.53%) SQL Server Analysis Services
5 42 (4.38%) Data Warehouse
6 21 (2.19%) OLAP
7 19 (1.98%) SQL Server 2008
8 18 (1.88%) SQL Server 2012
9 17 (1.77%) OLAP Cube
10 16 (1.67%) MySQL
11 12 (1.25%) QlikView
12 11 (1.15%) Oracle Database
12 11 (1.15%) Big Data
13 9 (0.94%) Relational Database
14 8 (0.83%) MongoDB
14 8 (0.83%) PostgreSQL
15 7 (0.73%) BusinessObjects
15 7 (0.73%) Microsoft Power View
16 5 (0.52%) NoSQL
16 5 (0.52%) SQL Server 2005
Development Applications
1 17 (1.77%) Visual Studio
2 15 (1.56%) Git (software)
3 9 (0.94%) Dreamweaver
3 9 (0.94%) JIRA
4 8 (0.83%) Team Foundation Server
5 6 (0.63%) Cucumber
5 6 (0.63%) Ant
5 6 (0.63%) Grunt
6 5 (0.52%) Subversion
6 5 (0.52%) Maven
7 4 (0.42%) Jasmine
7 4 (0.42%) JUnit
8 3 (0.31%) Bower
9 2 (0.21%) Mockito
9 2 (0.21%) Hudson
9 2 (0.21%) SoapUI
9 2 (0.21%) Oracle Forms
9 2 (0.21%) ClearCase
9 2 (0.21%) Eclipse
9 2 (0.21%) ERwin
General
1 284 (29.61%) Finance
2 155 (16.16%) Marketing
3 69 (7.19%) Banking
4 35 (3.65%) Retail
5 32 (3.34%) Investment Banking
6 31 (3.23%) Telecoms
7 29 (3.02%) Publishing
8 16 (1.67%) Manufacturing
9 15 (1.56%) Games
9 15 (1.56%) Financial Institution
10 14 (1.46%) Legal
11 10 (1.04%) Automotive
11 10 (1.04%) Front Office
12 5 (0.52%) General Ledger
13 4 (0.42%) Multimedia
13 4 (0.42%) Retail Banking
14 3 (0.31%) Interactive Media
14 3 (0.31%) Billing
14 3 (0.31%) Law
15 2 (0.21%) Back Office
Job Titles
1 212 (22.11%) Developer
2 180 (18.77%) Analyst
3 109 (11.37%) Project Manager
4 107 (11.16%) Business Analyst
5 87 (9.07%) Consultant
6 49 (5.11%) Microsoft Developer
7 45 (4.69%) Designer
8 40 (4.17%) Business Intelligence Developer
9 36 (3.75%) Architect
10 29 (3.02%) Digital Project Manager
11 24 (2.50%) Administrator
12 23 (2.40%) Front-End Developer
13 21 (2.19%) Support Analyst
14 20 (2.09%) Microsoft Consultant
14 20 (2.09%) CRM Developer
15 19 (1.98%) Dynamics CRM Developer
15 19 (1.98%) Business Developer
16 15 (1.56%) Junior
17 14 (1.46%) Oracle Consultant
17 14 (1.46%) SharePoint Developer
Libraries, Frameworks & Software Standards
1 132 (13.76%) HTML
2 93 (9.70%) .NET
3 91 (9.49%) CSS
4 56 (5.84%) HTML5
5 40 (4.17%) jQuery
6 37 (3.86%) CSS3
6 37 (3.86%) Flash
7 35 (3.65%) ASP.NET
8 31 (3.23%) XML
9 26 (2.71%) MDX
10 25 (2.61%) Web Services
11 20 (2.09%) Sass
12 12 (1.25%) SOAP
12 12 (1.25%) Ajax
12 12 (1.25%) WCF
12 12 (1.25%) AngularJS
13 11 (1.15%) .NET Framework
14 10 (1.04%) JSP
14 10 (1.04%) Spring
14 10 (1.04%) JSON
Miscellaneous
1 61 (6.36%) Analytical Skills
2 52 (5.42%) User Experience
3 35 (3.65%) Social Media
4 15 (1.56%) Computer Science
5 13 (1.36%) Digital Media
5 13 (1.36%) Data Centre
6 12 (1.25%) Mobile App
6 12 (1.25%) Derivative
7 10 (1.04%) PMI
7 10 (1.04%) Foreign Exchange (FX)
7 10 (1.04%) Animation
8 8 (0.83%) Social Network
8 8 (0.83%) Video Conferencing
8 8 (0.83%) W3C
9 7 (0.73%) Management Information System
9 7 (0.73%) Copywriting
9 7 (0.73%) Video on Demand
10 6 (0.63%) Equities
11 5 (0.52%) Statistics
11 5 (0.52%) Visualisation
Operating Systems
1 63 (6.57%) Windows
2 31 (3.23%) Linux
3 24 (2.50%) UNIX
4 19 (1.98%) Android
5 16 (1.67%) Windows Server 2012
6 15 (1.56%) Windows Server 2008
7 12 (1.25%) Windows 7
8 10 (1.04%) Windows XP
9 8 (0.83%) Windows 8
10 7 (0.73%) Apple iOS
10 7 (0.73%) Windows Server 2003
11 5 (0.52%) Solaris
11 5 (0.52%) AIX
12 4 (0.42%) Ubuntu
12 4 (0.42%) zOS
13 3 (0.31%) Data ONTAP
13 3 (0.31%) CentOS
14 2 (0.21%) Windows Mobile
14 2 (0.21%) Windows 2000 Server
14 2 (0.21%) HPUX
Processes & Methodologies
1 151 (15.75%) Stakeholder Management
2 149 (15.54%) Agile Software Development
3 101 (10.53%) Project Management
4 93 (9.70%) Business Intelligence
5 89 (9.28%) CRM
6 66 (6.88%) Migration
7 65 (6.78%) Business Analysis
8 49 (5.11%) Scrum
9 46 (4.80%) ETL
10 45 (4.69%) Analytics
11 42 (4.38%) ERP
12 37 (3.86%) Workflow
13 34 (3.55%) E-Commerce
14 33 (3.44%) ITIL
14 33 (3.44%) PRINCE2
14 33 (3.44%) Digital Marketing
14 33 (3.44%) Stakeholder Engagement
15 30 (3.13%) User Acceptance Testing
16 28 (2.92%) Asset Management
16 28 (2.92%) SDLC
Programming Languages
1 133 (13.87%) SQL
2 98 (10.22%) JavaScript
3 76 (7.92%) C#
4 37 (3.86%) Java
5 32 (3.34%) T-SQL
6 21 (2.19%) PowerShell
7 19 (1.98%) PHP
8 10 (1.04%) C
8 10 (1.04%) Python
9 8 (0.83%) R
10 6 (0.63%) PL/SQL
10 6 (0.63%) Perl
11 5 (0.52%) VB.NET
11 5 (0.52%) Data Analysis Expressions (DAX)
11 5 (0.52%) Bash Shell
12 4 (0.42%) VBA
12 4 (0.42%) Scala
12 4 (0.42%) Ruby
12 4 (0.42%) VB
12 4 (0.42%) Shell Script
Qualifications
1 40 (4.17%) Degree
2 19 (1.98%) Microsoft Certification
3 10 (1.04%) PMI Certification
4 8 (0.83%) Cisco Certification
5 7 (0.73%) MCSE
5 7 (0.73%) CCNA
5 7 (0.73%) ISEB
6 6 (0.63%) CCNP
7 5 (0.52%) PRINCE2 Certification
7 5 (0.52%) CCSA
7 5 (0.52%) CCSE
8 4 (0.42%) VCAP
8 4 (0.42%) ACCA
8 4 (0.42%) MCP
8 4 (0.42%) CISSP
8 4 (0.42%) MCSA
9 3 (0.31%) MCT
9 3 (0.31%) ITIL Certification
9 3 (0.31%) NCDA
9 3 (0.31%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 29 (3.02%) QA
2 11 (1.15%) Sarbanes-Oxley
3 10 (1.04%) ISO/IEC 27001
4 6 (0.63%) SLA
5 5 (0.52%) PCI DSS
5 5 (0.52%) Data Quality
5 5 (0.52%) EMIR
6 3 (0.31%) MiFID
6 3 (0.31%) Dodd-Frank
7 2 (0.21%) COREP
7 2 (0.21%) Basel III
7 2 (0.21%) CRD IV
7 2 (0.21%) FATCA
System Software
1 46 (4.80%) Active Directory
2 11 (1.15%) VMware Infrastructure
2 11 (1.15%) XenApp
3 7 (0.73%) NFS
4 6 (0.63%) vSphere
4 6 (0.63%) VMware ESX
5 4 (0.42%) XenDesktop
6 3 (0.31%) Varnish
7 2 (0.21%) Veritas Cluster Server
7 2 (0.21%) Microsoft App-V
7 2 (0.21%) Oracle RAC
8 1 (0.10%) RACF
8 1 (0.10%) Hyper-V
8 1 (0.10%) VMware ESXi
8 1 (0.10%) vCloud
8 1 (0.10%) GlusterFS
Systems Management
1 6 (0.63%) SCCM
2 4 (0.42%) SCOM
2 4 (0.42%) HP Quality Center
2 4 (0.42%) NetBackup
2 4 (0.42%) Opscode Chef
2 4 (0.42%) SnapVault
3 3 (0.31%) Ansible
3 3 (0.31%) Nagios
3 3 (0.31%) Puppet
3 3 (0.31%) Cisco UCCX
4 2 (0.21%) Cisco CUCM
4 2 (0.21%) Data Guard
4 2 (0.21%) Oracle RMAN
4 2 (0.21%) Oracle Enterprise Manager
4 2 (0.21%) Systems Management Server (SMS)
4 2 (0.21%) Casper Suite
4 2 (0.21%) AirWatch
5 1 (0.10%) Apache Shiro
5 1 (0.10%) zSecure
5 1 (0.10%) Cisco Prime
Vendors
1 271 (28.26%) Microsoft
2 60 (6.26%) Oracle
3 39 (4.07%) Adobe
4 36 (3.75%) Google
5 31 (3.23%) VMware
6 24 (2.50%) Citrix
7 23 (2.40%) SAP
8 21 (2.19%) Cisco
8 21 (2.19%) Facebook
9 18 (1.88%) HP
10 16 (1.67%) Twitter
11 15 (1.56%) Sage
12 14 (1.46%) CheckPoint
13 10 (1.04%) DoubleClick
14 8 (0.83%) Salesforce.com
14 8 (0.83%) Symantec
14 8 (0.83%) IBM
15 7 (0.73%) Remedy
15 7 (0.73%) Tableau
16 6 (0.63%) Dell
Manchester, Lancashire
Nigel Frank International Ltd
Posted: Yesterday
Scotland
Nigel Frank International Ltd
Posted: Yesterday
Berkshire
Nigel Frank International Ltd
Posted: Yesterday
Edinburgh, Midlothian
Nigel Frank International Ltd
Rate: £350 - £400 per day
Posted: Yesterday
London
Preferred Choice
Rate: £280 - £340 per annum
Posted: Yesterday
London
24 Seven
Posted: Yesterday
Bromley, Kent
JM
Rate: £600 - £650 per day
Posted: Yesterday
South West London
Randstad Strategic Accounts
Rate: £20 - £26 per hour
Posted: Yesterday
London
JM
Rate: £300 - £340 per day
Posted: Yesterday
Glasgow, Lanarkshire
Nigel Frank International Limited - Newcastle
Rate: £500 - £600 per day
Posted: Yesterday
West Midlands
Nigel Frank International Limited - Newcastle
Rate: £350 - £425 per day
Posted: Yesterday
London
Nigel Frank International Limited - Newcastle
Rate: £350 - £420 per day
Posted: Yesterday
London
Nigel Frank International Ltd
Rate: £350 - £420 per day
Posted: Yesterday
West Midlands
Nigel Frank International Ltd
Rate: £350 - £425 per day
Posted: Yesterday
Glasgow, Lanarkshire
Nigel Frank International Ltd
Rate: £500 - £600 per day
Posted: Yesterday
City, London
Venturi
Rate: £375.00 - £425.00 per day
Posted: Yesterday
London
Experis Ltd
Rate: £250 per day
Posted: 2 days ago
Oxfordshire
Nigel Frank International Ltd
Posted: 2 days ago
City, London
JM
Rate: £450 - £500 per day
Posted: 2 days ago
Birmingham, Warwickshire
Nigel Frank International Limited - Newcastle
Rate: £250 - £300 per day
Posted: 2 days ago