The first table below looks at the prevalence of the term Advertising in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 22 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
22 Jul 2014
Same period 2013 Same period 2012
Advertising
Rank 207 283 322
Rank change year-on-year
+76 +39
Contract jobs citing Advertising 518 325 311
As % of all contract IT jobs located in the UK 0.98% 0.64% 0.54%
As % of the General category 2.51% 1.48% 1.21%
Number of daily rates quoted 403 240 217
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£388 £400 £375
Average daily rate % change year-on-year
-3.12% +6.66%
90% offered a daily rate of more than £238 £273 £250
10% offered a daily rate of more than £525 £550 £518
UK excluding London average daily rate £375 £375 £375
Number of hourly rates quoted 4 14 10
Average hourly rate £20.00 £17.75 £33.75
Average hourly rate % change year-on-year
+12.67% -47.40%
90% offered a hourly rate of more than £14.35 £15.80 £20.50
10% offered a hourly rate of more than £22.50 £26.80 £50.75
UK excluding London average hourly rate £22.50 £16.50 £27.00
% change year-on-year
+36.36% -38.88%
General Category
UK
Contract IT job ads with a match in the
General category
20636 21895 25726
As % of all contract IT jobs located in the UK 38.88% 43.05% 44.45%
Number of daily rates quoted 12762 13400 15251
Average daily rate £425 £450 £425
Average daily rate % change year-on-year
-5.55% +5.88%
90% offered a daily rate of more than £263 £275 £275
10% offered a daily rate of more than £600 £615 £600
UK excluding London average daily rate £380 £388 £375
% change year-on-year
-1.93% +3.33%
Number of hourly rates quoted 534 644 728
Average hourly rate £20.50 £22.50 £22.50
Average hourly rate % change year-on-year
-8.88% -
90% offered a hourly rate of more than £11.50 £11.74 £11.73
10% offered a hourly rate of more than £42.00 £42.50 £47.05
UK excluding London average hourly rate £22.50 £22.50 £26.50
% change year-on-year
- -15.09%

Advertising
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Advertising within the UK as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising within the UK.

Advertising Daily Rate Trend in the UK

Advertising
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 22 July 2014.

Advertising Daily Rate Histogram in the UK

Advertising
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising within the UK.

Advertising Hourly Rate Trend in the UK

Advertising
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Advertising within the UK over the 3 months to 22 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +60 482 £385 -3.75% 735
London +54 294 £400 - 283
City of London +22 107 £425 - 109
South East +18 71 £350 -5.08% 97
North West +13 32 £413 +4.76% 70
Scotland +3 27 £400 -3.03% 32
West Midlands +1 23 £406 +3.17% 70
Edinburgh -7 19 £413 -4.34% 12
East of England -12 18 £325 -23.52% 45
Milton Keynes +11 15 £450 -37.93% 7
Manchester +5 15 £375 -4.76% 47
Yorkshire +5 15 £363 -10.76% 43
Buckinghamshire +3 15 £450 -37.93% 11
Kent 0 15 £350 -6.66% 6
East Midlands -3 15 £438 +45.83% 41
Berkshire +3 14 £350 +45.07% 28
West Yorkshire +13 13 £363 -9.37% 24
Cheshire - 13 £431 - 11
Hampshire -1 11 £238 -35.59% 15
Birmingham -2 11 £438 +16.66% 32
Nottinghamshire +13 9 £650 +85.71% 12
Leeds +9 9 £323 -19.37% 21
Cambridgeshire -2 9 £345 -23.33% 15
Cambridge +4 8 £348 -22.77% 12
South West -26 8 £275 +19.56% 55
Hertfordshire +9 7 £110 -75.55% 6
Slough +7 7 £350 +12.90% 3
West Sussex +5 6 £425 +9.67% 14
Surrey -5 6 £313 -16.66% 4
Welwyn Garden City - 6 £110 -

Advertising
Top 30 Related IT Skills

For the 6 months to 22 July 2014, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 259 (25.44%) Finance
2 251 (24.66%) Microsoft
3 237 (23.28%) Marketing
4 157 (15.42%) HTML
5 136 (13.36%) Stakeholder Management
6 135 (13.26%) .NET
7 131 (12.87%) SQL
8 123 (12.08%) JavaScript
8 123 (12.08%) CSS
9 119 (11.69%) Project Management
10 118 (11.59%) CRM
11 94 (9.23%) Dynamics CRM
12 93 (9.14%) C#
13 89 (8.74%) Windows
14 87 (8.55%) MS Excel
15 84 (8.25%) Degree
16 82 (8.06%) Agile Software Development
17 78 (7.66%) Dynamics AX
18 75 (7.37%) SQL Server
19 71 (6.97%) SharePoint
19 71 (6.97%) Banking
20 68 (6.68%) Java
21 62 (6.09%) Business Analysis
21 62 (6.09%) Analytics
22 60 (5.89%) Scrum
23 56 (5.50%) E-Commerce
23 56 (5.50%) HTML5
24 54 (5.30%) Oracle
24 54 (5.30%) jQuery
25 51 (5.01%) MS Office

Advertising
Top Related IT Skills by Category

For the 6 months to 22 July 2014, IT contractor jobs within the UK citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 71 (6.97%) SharePoint
2 35 (3.44%) MS Exchange
3 28 (2.75%) CMS
4 19 (1.87%) Exchange Server 2010
5 18 (1.77%) Exchange Server 2007
5 18 (1.77%) Exchange Server 2003
6 12 (1.18%) SAS
7 10 (0.98%) CICS
7 10 (0.98%) WebSphere
7 10 (0.98%) Blackberry Enterprise Server
7 10 (0.98%) Sitecore CMS
8 9 (0.88%) Drupal
8 9 (0.88%) WebLogic
8 9 (0.88%) Tomcat
9 8 (0.79%) Node.js
10 6 (0.59%) SharePoint 2013
10 6 (0.59%) WordPress
11 5 (0.49%) SharePoint 2010
11 5 (0.49%) Oracle SOA Suite
11 5 (0.49%) IIS
Applications
1 87 (8.55%) MS Excel
2 51 (5.01%) MS Office
3 44 (4.32%) Photoshop
4 38 (3.73%) MS Project
5 30 (2.95%) MS Visio
6 28 (2.75%) Adobe Illustrator
7 25 (2.46%) MS PowerPoint
8 10 (0.98%) OmniGraffle
9 9 (0.88%) InDesign
10 6 (0.59%) Adobe After Effects
10 6 (0.59%) Fireworks
10 6 (0.59%) Spreadsheet
11 5 (0.49%) SPSS
12 4 (0.39%) PowerPivot
13 3 (0.29%) Acrobat
14 2 (0.20%) CINEMA 4D
15 1 (0.098%) Adobe Captivate
15 1 (0.098%) Adobe Premiere
15 1 (0.098%) Maya
Business Applications
1 94 (9.23%) Dynamics CRM
2 78 (7.66%) Dynamics AX
3 12 (1.18%) Google Analytics
4 11 (1.08%) Agresso
5 7 (0.69%) Dynamics NAV
6 4 (0.39%) SAP SD
7 3 (0.29%) SAP FI
7 3 (0.29%) SAP FI/CO
7 3 (0.29%) SAP CO
7 3 (0.29%) Remedy ITSM
7 3 (0.29%) Oracle EBS R12
8 2 (0.20%) Adaptiv
8 2 (0.20%) SAP BPC
8 2 (0.20%) Oracle EBS
8 2 (0.20%) WebTrends
9 1 (0.098%) SAP R/3
9 1 (0.098%) SAP MM
9 1 (0.098%) Oracle Financials
9 1 (0.098%) Murex MxG2000
9 1 (0.098%) SAP CRM
Cloud Services
1 7 (0.69%) SaaS
2 6 (0.59%) Amazon AWS
3 5 (0.49%) PaaS
3 5 (0.49%) Microsoft Azure
4 3 (0.29%) Force.com
5 2 (0.20%) Amazon EC2
5 2 (0.20%) Cloud Computing
5 2 (0.20%) Rackspace Cloud
5 2 (0.20%) GitHub
5 2 (0.20%) IaaS
5 2 (0.20%) SuccessFactors
6 1 (0.098%) Office 365
6 1 (0.098%) Amazon SQS
Communications & Networking
1 38 (3.73%) Firewall
2 34 (3.34%) Internet
3 27 (2.65%) LAN
3 27 (2.65%) WAN
4 25 (2.46%) TCP/IP
5 23 (2.26%) DNS
6 18 (1.77%) DHCP
7 11 (1.08%) SAN
8 5 (0.49%) HTTP
9 4 (0.39%) Intranet
9 4 (0.39%) Cisco ASA
10 3 (0.29%) Wireless
10 3 (0.29%) Cisco Nexus
10 3 (0.29%) SSL
11 2 (0.20%) MPLS
11 2 (0.20%) Wi-Fi
11 2 (0.20%) SMS
11 2 (0.20%) NAS
12 1 (0.098%) AMQP
12 1 (0.098%) FCoE
Database & Business Intelligence
1 75 (7.37%) SQL Server
2 42 (4.13%) SQL Server Reporting Services
3 26 (2.55%) MySQL
3 26 (2.55%) SQL Server Analysis Services
4 25 (2.46%) Data Warehouse
5 19 (1.87%) SQL Server 2008
5 19 (1.87%) NoSQL
6 15 (1.47%) DB2
7 13 (1.28%) SQL Server Integration Services
7 13 (1.28%) MongoDB
7 13 (1.28%) Relational Database
8 10 (0.98%) Big Data
8 10 (0.98%) Hadoop
8 10 (0.98%) Data Mining
9 8 (0.79%) SQL Server 2012
10 6 (0.59%) Oracle Database
10 6 (0.59%) Apache Hive
10 6 (0.59%) QlikView
11 4 (0.39%) Base SAS
11 4 (0.39%) OLAP
Development Applications
1 23 (2.26%) Subversion
2 21 (2.06%) Git (software)
3 20 (1.96%) JIRA
4 18 (1.77%) Visual Studio
5 15 (1.47%) Selenium
6 12 (1.18%) Dreamweaver
7 11 (1.08%) Bitbucket
8 9 (0.88%) Axure RP
9 8 (0.79%) PHPUnit
10 7 (0.69%) JUnit
10 7 (0.69%) Team Foundation Server
10 7 (0.69%) WebDriver
11 6 (0.59%) TeamCity
11 6 (0.59%) Maven
12 5 (0.49%) MorphX
12 5 (0.49%) NUnit
12 5 (0.49%) ClearQuest
12 5 (0.49%) ClearCase
12 5 (0.49%) Cucumber
12 5 (0.49%) Jasmine
General
1 259 (25.44%) Finance
2 237 (23.28%) Marketing
3 71 (6.97%) Banking
4 35 (3.44%) Retail
5 34 (3.34%) Telecoms
6 27 (2.65%) Investment Banking
7 26 (2.55%) French Language
8 24 (2.36%) Manufacturing
9 23 (2.26%) Spanish Language
10 22 (2.16%) Publishing
11 21 (2.06%) Legal
11 21 (2.06%) Front Office
12 18 (1.77%) Mandarin Language
13 14 (1.38%) Multimedia
14 13 (1.28%) Law
15 10 (0.98%) Games
16 8 (0.79%) Automotive
17 7 (0.69%) Billing
18 6 (0.59%) Financial Institution
19 4 (0.39%) Back Office
Job Titles
1 266 (26.13%) Developer
2 189 (18.57%) Analyst
3 105 (10.31%) Project Manager
4 98 (9.63%) Business Analyst
5 73 (7.17%) Consultant
6 55 (5.40%) Designer
7 44 (4.32%) Front-End Developer
8 39 (3.83%) CRM Developer
9 38 (3.73%) Dynamics CRM Developer
10 31 (3.05%) Architect
11 27 (2.65%) Microsoft Developer
12 25 (2.46%) Senior Analyst
13 22 (2.16%) Senior Developer
13 22 (2.16%) Senior Business Analyst
14 20 (1.96%) Support Engineer
14 20 (1.96%) .NET Developer
15 19 (1.87%) Technical Manager
15 19 (1.87%) Programme Manager
16 18 (1.77%) Web Developer
16 18 (1.77%) Administrator
Libraries, Frameworks & Software Standards
1 157 (15.42%) HTML
2 135 (13.26%) .NET
3 123 (12.08%) CSS
4 56 (5.50%) HTML5
5 54 (5.30%) jQuery
6 48 (4.72%) XML
7 46 (4.52%) ASP.NET
8 39 (3.83%) Web Services
8 39 (3.83%) CSS3
9 29 (2.85%) Flash
10 28 (2.75%) AngularJS
11 22 (2.16%) Ajax
11 22 (2.16%) JSON
11 22 (2.16%) WCF
12 20 (1.96%) Middleware
12 20 (1.96%) Backbone.js
12 20 (1.96%) ASP.NET MVC
13 19 (1.87%) RESTful
13 19 (1.87%) SOAP
14 14 (1.38%) XHTML
Miscellaneous
1 23 (2.26%) Mobile App
2 22 (2.16%) Social Media
3 16 (1.57%) Mainframe
4 15 (1.47%) Blackberry
5 14 (1.38%) Digital Media
6 11 (1.08%) Computer Science
7 10 (0.98%) Visualisation
7 10 (0.98%) Open Source
8 9 (0.88%) New Media
8 9 (0.88%) FMCG
8 9 (0.88%) Handset
8 9 (0.88%) Derivative
8 9 (0.88%) Statistics
9 8 (0.79%) Clustering
9 8 (0.79%) Management Information System
9 8 (0.79%) iPhone
9 8 (0.79%) Enterprise Software
10 7 (0.69%) Video on Demand
10 7 (0.69%) PMI
11 6 (0.59%) Foreign Exchange (FX)
Operating Systems
1 89 (8.74%) Windows
2 41 (4.03%) Linux
3 33 (3.24%) Apple iOS
4 29 (2.85%) UNIX
4 29 (2.85%) Android
5 21 (2.06%) Windows Server 2008
6 12 (1.18%) Windows 7
7 10 (0.98%) Windows Server 2012
7 10 (0.98%) zOS
8 9 (0.88%) Solaris
9 8 (0.79%) AIX
9 8 (0.79%) Mac OS X
10 7 (0.69%) Windows Server 2003
11 6 (0.59%) Red Hat Enterprise Linux
12 5 (0.49%) Windows XP
13 4 (0.39%) Ubuntu
13 4 (0.39%) Windows 8
14 3 (0.29%) CentOS
15 2 (0.20%) Mac OS X Server
15 2 (0.20%) Mac OS
Processes & Methodologies
1 136 (13.36%) Stakeholder Management
2 119 (11.69%) Project Management
3 118 (11.59%) CRM
4 82 (8.06%) Agile Software Development
5 62 (6.09%) Business Analysis
5 62 (6.09%) Analytics
6 60 (5.89%) Scrum
7 56 (5.50%) E-Commerce
8 51 (5.01%) PRINCE2
9 50 (4.91%) MVC
10 48 (4.72%) ITIL
11 46 (4.52%) OO
12 43 (4.22%) TDD
13 38 (3.73%) ERP
14 35 (3.44%) Waterfall
15 33 (3.24%) Migration
16 30 (2.95%) Digital Marketing
17 29 (2.85%) Business Intelligence
18 28 (2.75%) Workflow
18 28 (2.75%) Web Development
Programming Languages
1 131 (12.87%) SQL
2 123 (12.08%) JavaScript
3 93 (9.14%) C#
4 68 (6.68%) Java
5 43 (4.22%) PHP
6 20 (1.96%) T-SQL
7 16 (1.57%) Ruby
8 15 (1.47%) Python
9 11 (1.08%) X++
10 9 (0.88%) VBA
10 9 (0.88%) C
11 8 (0.79%) ActionScript
12 7 (0.69%) PL/SQL
12 7 (0.69%) PHP5
13 6 (0.59%) VB.NET
14 5 (0.49%) ABAP
14 5 (0.49%) COBOL
15 4 (0.39%) Perl
15 4 (0.39%) Objective-C
15 4 (0.39%) Apex Code
Qualifications
1 84 (8.25%) Degree
2 37 (3.63%) Microsoft Certification
3 23 (2.26%) MCSE
4 13 (1.28%) ITIL Certification
4 13 (1.28%) PMI Certification
5 11 (1.08%) PRINCE2 Certification
6 10 (0.98%) CISSP
7 7 (0.69%) PMP
8 6 (0.59%) PRINCE2 Practitioner
9 5 (0.49%) MCP
10 4 (0.39%) CISM
10 4 (0.39%) ISEB
11 3 (0.29%) MCITP
11 3 (0.29%) MCSD
11 3 (0.29%) CCNP
11 3 (0.29%) CCNA
11 3 (0.29%) CISA
11 3 (0.29%) Cisco Certification
12 2 (0.20%) MCSA
12 2 (0.20%) PhD
Quality Assurance & Compliance
1 39 (3.83%) QA
2 10 (0.98%) SLA
3 6 (0.59%) Sarbanes-Oxley
4 4 (0.39%) PCI DSS
5 2 (0.20%) EMIR
5 2 (0.20%) Dodd-Frank
6 1 (0.098%) Solvency II
6 1 (0.098%) Data Quality
6 1 (0.098%) Basel II
6 1 (0.098%) ISO/IEC 27001
6 1 (0.098%) WAI
6 1 (0.098%) COBIT
System Software
1 47 (4.62%) Active Directory
2 11 (1.08%) XenApp
3 9 (0.88%) Hyper-V
4 6 (0.59%) VMware Infrastructure
5 5 (0.49%) Veritas Cluster Server
6 4 (0.39%) RACF
7 3 (0.29%) VMware ESX
7 3 (0.29%) Microsoft Virtual Server
7 3 (0.29%) ACF2
8 2 (0.20%) NFS
8 2 (0.20%) vSphere
8 2 (0.20%) Oracle RAC
9 1 (0.098%) Terminal Services
9 1 (0.098%) Oracle RMAN
9 1 (0.098%) Microsoft App-V
9 1 (0.098%) vCloud
Systems Management
1 13 (1.28%) SCCM
2 5 (0.49%) Puppet
3 3 (0.29%) Opscode Chef
4 2 (0.20%) Capistrano
4 2 (0.20%) Tivoli
4 2 (0.20%) Tivoli Storage Manager
5 1 (0.098%) Systems Management Server (SMS)
5 1 (0.098%) NetBackup
5 1 (0.098%) Oracle Enterprise Manager
5 1 (0.098%) Data Guard
5 1 (0.098%) HP Quality Center
5 1 (0.098%) Symantec Enterprise Vault
Vendors
1 251 (24.66%) Microsoft
2 54 (5.30%) Oracle
3 32 (3.14%) Adobe
4 26 (2.55%) Citrix
5 24 (2.36%) Google
6 23 (2.26%) Cisco
6 23 (2.26%) IBM
7 22 (2.16%) VMware
8 21 (2.06%) SolarWinds
9 17 (1.67%) SAP
10 16 (1.57%) Salesforce.com
11 13 (1.28%) Facebook
11 13 (1.28%) Sitecore
12 12 (1.18%) Remedy
13 11 (1.08%) Red Hat
14 10 (0.98%) DoubleClick
15 8 (0.79%) Twitter
15 8 (0.79%) Bloomberg
16 7 (0.69%) Tableau
17 6 (0.59%) Zend
UK
Nigel Frank International Ltd
Posted: 6 hours ago
Cambridge, Cambridgeshire
JM
Rate: £125 - £175 per day
Posted: 6 hours ago
London
Nigel Frank International Ltd
Rate: £350 - £450 per day
Posted: 6 hours ago
London
Nigel Frank International Ltd
Posted: 7 hours ago
London
JM
Rate: £200 - £210 per day
Posted: 8 hours ago
London
Marcus Donald People
Rate: £110 to £130 per day
Posted: 12 hours ago
City, London
JM
Posted: 13 hours ago
Somerset
Nigel Frank International Ltd
Rate: £250 - £350 per day + dependent on experience
Posted: 14 hours ago
London
JM
Rate: £550 - £551 per day
Posted: 15 hours ago
Cheshire
JM
Rate: £425 - £500 per day
Posted: 16 hours ago
Scotland
Nigel Frank International Ltd
Rate: £350 - £450 per annum
Posted: 20 hours ago
Milton Keynes, Buckinghamshire
JM
Rate: £200 - £250 per day
Posted: Yesterday
North Yorkshire
Nigel Frank International Ltd
Posted: Yesterday
West London
JM
Posted: Yesterday
London
Parallel Consulting
Rate: £300 - £390 per day
Posted: Yesterday
West London
Lorien Resourcing
Rate: £350 - £400 per day
Posted: Yesterday
Cambridge, Cambridgeshire
JM
Rate: £400 - £450 per day
Posted: Yesterday
Cheshire
JM
Posted: Yesterday
North Yorkshire
Nigel Frank International Ltd
Posted: 4 days ago
Milton Keynes, Buckinghamshire
JM
Rate: £200 - £250 per day
Posted: 4 days ago