The table below looks at the prevalence of the term Advertising in IT contracts advertised across the UK. Included is a guide to the contractor rates offered in IT contracts that have cited Advertising over the 3 months to 17 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
17 Jan 2017
Same period 2016 Same period 2015
Advertising
UK
Rank 189 265 206
Rank change year-on-year
+76 -59
Contract jobs citing Advertising 613 439 542
As % of all contract IT jobs located in the UK 1.37% 0.88% 1.09%
As % of the General category 3.74% 2.28% 2.81%
Number of daily rates quoted 460 329 404
Median daily rate £413 £388 £400
Median daily rate % change year-on-year
+6.45% -3.12%
90% offered a daily rate of more than £284 £225 £256
10% offered a daily rate of more than £550 £550 £538
UK excluding London median daily rate £400 £375 £400
% change year-on-year
+6.66% -6.25%
Number of hourly rates quoted 10 14 4
Median hourly rate £15.00 £17.06 £22.83
Median hourly rate % change year-on-year
-12.07% -25.27%
90% offered a hourly rate of more than £10.80 £10.75 £14.85
10% offered a hourly rate of more than £36.10 £25.47 £29.30
UK excluding London median hourly rate £15.00 £16.00 £18.00
% change year-on-year
-6.25% -11.11%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised across the UK.

General Category
UK
Contract IT job ads with a match in the
General category
16411 19260 19263
As % of all contract IT jobs located in the UK 36.66% 38.60% 38.61%
Number of daily rates quoted 10763 12215 12523
Median daily rate £450 £450 £435
Median daily rate % change year-on-year
- +3.44%
90% offered a daily rate of more than £288 £275 £275
10% offered a daily rate of more than £625 £625 £600
UK excluding London median daily rate £401 £400 £400
% change year-on-year
+0.12% -
Number of hourly rates quoted 400 505 447
Median hourly rate £27.50 £32.50 £22.50
Median hourly rate % change year-on-year
-15.38% +44.44%
90% offered a hourly rate of more than £11.33 £12.50 £11.00
10% offered a hourly rate of more than £48.12 £50.78 £45.00
UK excluding London median hourly rate £26.50 £33.00 £25.00
% change year-on-year
-19.69% +32.00%

Advertising
Jobs Demand Trend

The demand trend of contract jobs citing Advertising as a proportion of all IT contracts with a match in the General category.

Advertising Jobs Demand Trend in the UK

Advertising
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising within the UK.

Advertising Daily Rate Trend in the UK

Advertising
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 17 January 2017.

Advertising Daily Rate Histogram in the UK

Advertising
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising within the UK.

Advertising Hourly Rate Trend in the UK

Advertising
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Advertising within the UK over the 3 months to 17 January 2017.

Advertising Hourly Rate Histogram in the UK

Advertising
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Advertising within the UK over the 3 months to 17 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +65 584 £413 +6.45% 472
London +17 259 £438 +9.37% 177
South East +73 97 £375 +1.69% 80
City of London -8 61 £475 +5.55% 47
West Midlands +16 48 £400 +12.28% 40
Yorkshire +39 40 £400 +1.58% 40
South West +34 40 £363 +7.40% 35
North West +24 29 £413 +3.12% 38
East of England -14 25 £438 +12.90% 33
West Yorkshire +33 24 £375 -6.25% 20
East Midlands +19 24 £400 +21.21% 12
Leeds +19 21 £358 +16.26% 14
Hampshire +32 20 £380 -5.12% 14
Kent +11 19 £438 +2.94% 10
Manchester +23 15 £413 +26.92% 20
Bristol +18 15 £363 +3.57% 8
Wales +13 15 £375 +57.89% 3
Hook - 14 £367 -
Surrey +23 13 £375 +8.69% 11
Berkshire +3 12 £425 +15.64% 22
Hertfordshire -19 12 £450 +20.00% 15
Birmingham +5 11 £400 +18.51% 12
Cheshire +26 10 £410 +0.92% 9
South Wales +21 9 £363 +52.63% 3
Oxfordshire +3 9 £394 - 11
North East -16 9 £360 -5.57% 15
Cardiff +22 8 £375 +57.89% 1
South Yorkshire +1 8 £400 +23.07% 6
Middlesex +9 7 £350 - 1
Hammersmith +8 7 £475 -

Advertising
Top 30 Related IT Skills

For the 6 months to 17 January 2017, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Advertising.

1 652 (50.39%) Microsoft
2 299 (23.11%) .NET
3 254 (19.63%) C#
4 227 (17.54%) Finance
4 227 (17.54%) Agile Software Development
5 220 (17.00%) SQL
6 218 (16.85%) SQL Server
7 198 (15.30%) CRM
8 189 (14.61%) JavaScript
9 185 (14.30%) SharePoint
10 169 (13.06%) Dynamics CRM
11 150 (11.59%) HTML
12 141 (10.90%) MVC
13 135 (10.43%) MS Excel
13 135 (10.43%) Business Intelligence
14 134 (10.36%) CSS
14 134 (10.36%) Marketing
15 133 (10.28%) Stakeholder Management
16 117 (9.04%) ASP.NET
17 111 (8.58%) Migration
18 105 (8.11%) SQL Server Reporting Services
19 99 (7.65%) Microsoft Azure
20 97 (7.50%) SQL Server Integration Services
21 88 (6.80%) Office 365
22 85 (6.57%) Active Directory
23 81 (6.26%) Windows
24 80 (6.18%) T-SQL
25 75 (5.80%) jQuery
26 71 (5.49%) Analytical Skills
27 69 (5.33%) TDD

Advertising
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 185 (14.30%) SharePoint
2 56 (4.33%) SharePoint 2013
3 29 (2.24%) CMS
4 22 (1.70%) SharePoint 2010
5 14 (1.08%) MS Exchange
6 13 (1.00%) BizTalk Server
7 10 (0.77%) IIS
7 10 (0.77%) Sitecore CMS
8 9 (0.70%) Skype for Business
9 8 (0.62%) Oracle SOA Suite
9 8 (0.62%) WebLogic
10 7 (0.54%) Adobe Experience Manager
10 7 (0.54%) SharePoint Server
11 6 (0.46%) Apache
11 6 (0.46%) Elasticsearch
11 6 (0.46%) SAS
11 6 (0.46%) Umbraco
12 4 (0.31%) Apache Spark
12 4 (0.31%) Tomcat
12 4 (0.31%) WebSphere
Applications
1 135 (10.43%) MS Excel
2 66 (5.10%) MS Office
3 31 (2.40%) MS PowerPoint
4 21 (1.62%) MS Project
5 13 (1.00%) Adobe Creative Suite
5 13 (1.00%) Photoshop
6 11 (0.85%) MS Visio
7 9 (0.70%) Adobe Illustrator
8 7 (0.54%) InDesign
9 6 (0.46%) Spreadsheet
10 3 (0.23%) InfoPath
11 2 (0.15%) Autodesk Flame
11 2 (0.15%) CINEMA 4D
11 2 (0.15%) Maya
11 2 (0.15%) NUKE
12 1 (0.077%) Adobe Premiere
12 1 (0.077%) Edge Animate
12 1 (0.077%) Final Cut Pro
12 1 (0.077%) InVision
12 1 (0.077%) Windchill
Business Applications
1 169 (13.06%) Dynamics CRM
2 57 (4.40%) Dynamics AX
3 33 (2.55%) Unit4 Business World
4 18 (1.39%) Dynamics NAV
5 17 (1.31%) Sage 200
6 12 (0.93%) SAP Business One
7 11 (0.85%) Sage X3
8 6 (0.46%) Sage 1000
8 6 (0.46%) SAP Oil and Gas
9 4 (0.31%) Sage 50
10 3 (0.23%) Oracle EBS
10 3 (0.23%) Oracle EBS R12
10 3 (0.23%) SAP R/3
10 3 (0.23%) SAP SRM
11 2 (0.15%) Magento
11 2 (0.15%) Maximo
11 2 (0.15%) SAP CO
11 2 (0.15%) SAP FI
11 2 (0.15%) SAP FI/CO
12 1 (0.077%) SAP Business ByDesign
Cloud Services
1 99 (7.65%) Microsoft Azure
2 88 (6.80%) Office 365
3 29 (2.24%) Amazon AWS
4 25 (1.93%) IaaS
5 23 (1.78%) PaaS
6 19 (1.47%) SaaS
7 12 (0.93%) Azure Active Directory
7 12 (0.93%) Google Analytics
8 5 (0.39%) Cloud Computing
9 4 (0.31%) Adobe Analytics
9 4 (0.31%) Adobe Creative Cloud
9 4 (0.31%) OneDrive
10 3 (0.23%) Amazon EC2
10 3 (0.23%) GitHub
10 3 (0.23%) Virtual Private Cloud
11 2 (0.15%) AdWords
11 2 (0.15%) Amazon S3
11 2 (0.15%) Google Cloud Platform
11 2 (0.15%) Route 53
12 1 (0.077%) AdSense
Communications & Networking
1 20 (1.55%) Firewall
2 16 (1.24%) TCP/IP
3 15 (1.16%) LAN
4 12 (0.93%) WAN
5 11 (0.85%) DNS
5 11 (0.85%) VPN
5 11 (0.85%) Wireshark
6 9 (0.70%) Ethernet
6 9 (0.70%) Intranet
6 9 (0.70%) Skype
7 8 (0.62%) Internet
7 8 (0.62%) Wireless
8 7 (0.54%) DHCP
8 7 (0.54%) IPv4
8 7 (0.54%) IPv6
8 7 (0.54%) Network Security
8 7 (0.54%) OSPF
9 5 (0.39%) MRTG
9 5 (0.39%) NAS
9 5 (0.39%) SAN
Database & Business Intelligence
1 218 (16.85%) SQL Server
2 105 (8.11%) SQL Server Reporting Services
3 97 (7.50%) SQL Server Integration Services
4 68 (5.26%) Data Warehouse
5 65 (5.02%) SQL Server Analysis Services
6 35 (2.70%) SQL Server 2012
7 34 (2.63%) SQL Server 2014
8 22 (1.70%) MySQL
9 18 (1.39%) SQL Server 2008
10 17 (1.31%) Data Mining
11 15 (1.16%) MongoDB
12 14 (1.08%) NoSQL
12 14 (1.08%) Power BI
13 13 (1.00%) QlikView
14 11 (0.85%) SQL Server 2005
15 10 (0.77%) Crystal Reports
15 10 (0.77%) Relational Database
16 9 (0.70%) Qlik Sense
17 8 (0.62%) BusinessObjects
17 8 (0.62%) OLAP
Development Applications
1 21 (1.62%) Visual Studio
2 19 (1.47%) Team Foundation Server
3 15 (1.16%) Git (software)
4 11 (0.85%) Selenium
5 10 (0.77%) Jenkins
6 9 (0.70%) NUnit
7 8 (0.62%) Cucumber
7 8 (0.62%) JIRA
7 8 (0.62%) TeamCity
8 7 (0.54%) MSTest
8 7 (0.54%) Octopus Deploy
9 6 (0.46%) gulp
9 6 (0.46%) JUnit
9 6 (0.46%) Maven
10 5 (0.39%) Bower
10 5 (0.39%) Grunt
10 5 (0.39%) Subversion
10 5 (0.39%) WebDriver
11 4 (0.31%) Mockito
11 4 (0.31%) Xcode
General
1 227 (17.54%) Finance
2 134 (10.36%) Marketing
3 57 (4.40%) Retail
4 50 (3.86%) Telecoms
5 40 (3.09%) Banking
6 30 (2.32%) Manufacturing
7 27 (2.09%) Games
8 24 (1.85%) Legal
9 15 (1.16%) Automotive
9 15 (1.16%) Retail Banking
10 13 (1.00%) Front Office
11 10 (0.77%) Publishing
12 8 (0.62%) Electronics
13 7 (0.54%) Law
14 6 (0.46%) Back Office
15 3 (0.23%) Investment Banking
15 3 (0.23%) Pharmaceutical
16 2 (0.15%) French Language
16 2 (0.15%) General Ledger
16 2 (0.15%) German Language
Job Titles
1 484 (37.40%) Developer
2 175 (13.52%) Analyst
3 118 (9.12%) Consultant
4 112 (8.66%) .NET Developer
5 87 (6.72%) Microsoft Developer
6 86 (6.65%) CRM Developer
7 84 (6.49%) Dynamics CRM Developer
8 78 (6.03%) Business Analyst
9 73 (5.64%) Architect
9 73 (5.64%) Project Manager
10 55 (4.25%) Administrator
11 47 (3.63%) Senior Developer
12 42 (3.25%) SharePoint Developer
13 37 (2.86%) Business Intelligence Developer
14 34 (2.63%) C# Developer
15 31 (2.40%) Front End Developer (Client-Side Developer)
16 30 (2.32%) SQL Developer
17 28 (2.16%) C# .NET Developer
18 27 (2.09%) Microsoft Consultant
19 25 (1.93%) CRM Consultant
Libraries, Frameworks & Software Standards
1 299 (23.11%) .NET
2 150 (11.59%) HTML
3 134 (10.36%) CSS
4 117 (9.04%) ASP.NET
5 75 (5.80%) jQuery
6 63 (4.87%) AngularJS
7 53 (4.10%) HTML5
8 52 (4.02%) ASP.NET MVC
9 51 (3.94%) XML
10 36 (2.78%) COM
11 34 (2.63%) CSS3
12 32 (2.47%) Ajax
12 32 (2.47%) LINQ
13 30 (2.32%) WPF
14 22 (1.70%) Node.js
15 21 (1.62%) REST
16 20 (1.55%) Web Services
17 19 (1.47%) .NET Framework
17 19 (1.47%) React
18 15 (1.16%) RESTful
Miscellaneous
1 71 (5.49%) Analytical Skills
2 31 (2.40%) User Experience
3 22 (1.70%) Algorithms
4 21 (1.62%) Visualisation
5 14 (1.08%) Mobile App
6 13 (1.00%) Data Conversion
6 13 (1.00%) Social Media
7 12 (0.93%) Statistics
8 11 (0.85%) Data Centre
9 10 (0.77%) Data Integration
9 10 (0.77%) Economics
10 9 (0.70%) Clustering
11 8 (0.62%) Computer Science
11 8 (0.62%) Copywriting
12 7 (0.54%) Data Structures
12 7 (0.54%) Management Information System
13 6 (0.46%) Animation
13 6 (0.46%) Public Cloud
14 5 (0.39%) Data Extraction
14 5 (0.39%) Virtual Team
Operating Systems
1 81 (6.26%) Windows
2 41 (3.17%) Linux
3 34 (2.63%) Windows Server
4 15 (1.16%) Unix
4 15 (1.16%) Windows Server 2008
5 13 (1.00%) Apple iOS
5 13 (1.00%) Windows 7
5 13 (1.00%) Windows Server 2012
6 11 (0.85%) Android
7 7 (0.54%) Mac OS X
7 7 (0.54%) Windows 10
8 6 (0.46%) Solaris
9 5 (0.39%) Red Hat Enterprise Linux
10 4 (0.31%) Windows XP
11 3 (0.23%) Windows 8
11 3 (0.23%) Windows Server 2003
12 2 (0.15%) Windows Vista
13 1 (0.077%) CentOS
13 1 (0.077%) Data ONTAP
13 1 (0.077%) Ubuntu
Processes & Methodologies
1 227 (17.54%) Agile Software Development
2 198 (15.30%) CRM
3 141 (10.90%) MVC
4 135 (10.43%) Business Intelligence
5 133 (10.28%) Stakeholder Management
6 111 (8.58%) Migration
7 69 (5.33%) TDD
8 67 (5.18%) Scrum
9 65 (5.02%) Project Management
10 61 (4.71%) ERP
11 60 (4.64%) ETL
12 53 (4.10%) Web Development
13 46 (3.55%) DevOps
13 46 (3.55%) SDLC
14 45 (3.48%) Business Analysis
15 42 (3.25%) Front End Development
16 40 (3.09%) Analytics
16 40 (3.09%) Continuous Integration
17 39 (3.01%) PRINCE2
18 38 (2.94%) E-Commerce
Programming Languages
1 254 (19.63%) C#
2 220 (17.00%) SQL
3 189 (14.61%) JavaScript
4 80 (6.18%) T-SQL
5 57 (4.40%) Java
6 54 (4.17%) VB.NET
7 41 (3.17%) PowerShell
8 30 (2.32%) Python
9 25 (1.93%) PHP
10 19 (1.47%) C
11 18 (1.39%) R
12 15 (1.16%) Perl
13 11 (0.85%) Scala
14 9 (0.70%) VB
14 9 (0.70%) XPath
15 7 (0.54%) PL/SQL
16 6 (0.46%) C++
16 6 (0.46%) Ruby
16 6 (0.46%) VBA
17 5 (0.39%) Haskell
Qualifications
1 46 (3.55%) Degree
2 15 (1.16%) Microsoft Certification
3 12 (0.93%) Security Cleared
4 11 (0.85%) SC Cleared
5 10 (0.77%) CCNP
5 10 (0.77%) Cisco Certification
5 10 (0.77%) MCSE
6 9 (0.70%) CISSP
7 7 (0.54%) GIAC
7 7 (0.54%) ITIL Certification
8 6 (0.46%) CCNA
8 6 (0.46%) PMP
9 4 (0.31%) BPSS Clearance
9 4 (0.31%) CCSA
9 4 (0.31%) CCSE
9 4 (0.31%) DBS Check
9 4 (0.31%) PMI Certification
9 4 (0.31%) VCAP
9 4 (0.31%) VCP6
9 4 (0.31%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 25 (1.93%) QA
2 10 (0.77%) SLA
3 8 (0.62%) MiFID
4 6 (0.46%) Data Quality
5 3 (0.23%) Disclosure Scotland
5 3 (0.23%) PCI DSS
5 3 (0.23%) Solvency II
6 2 (0.15%) Sarbanes-Oxley
7 1 (0.077%) PMBOK
System Software
1 85 (6.57%) Active Directory
2 17 (1.31%) VMware Infrastructure
3 12 (0.93%) Hyper-V
4 9 (0.70%) Docker
5 8 (0.62%) vSphere
6 6 (0.46%) VMware ESX
7 5 (0.39%) Virtual Machines
8 2 (0.15%) Microsoft App-V
8 2 (0.15%) NFS
8 2 (0.15%) StorNext
8 2 (0.15%) VMware ESXi
8 2 (0.15%) XenApp
8 2 (0.15%) Xsan
9 1 (0.077%) ACF2
9 1 (0.077%) HDFS
9 1 (0.077%) RACF
9 1 (0.077%) Virtual Desktop
Systems Management
1 19 (1.47%) SCCM
2 10 (0.77%) Puppet
3 8 (0.62%) Nagios
3 8 (0.62%) Opscode Chef
4 4 (0.31%) Ansible
4 4 (0.31%) EnCase
4 4 (0.31%) WSUS
5 3 (0.23%) Failover Clustering
5 3 (0.23%) MOM
5 3 (0.23%) NetBackup
5 3 (0.23%) SCOM
6 2 (0.15%) Forefront Identity Manager
6 2 (0.15%) Host Intrusion Detection System
6 2 (0.15%) Kibana
6 2 (0.15%) logstash
6 2 (0.15%) McAfee ePO
6 2 (0.15%) Network Intrusion Detection System
6 2 (0.15%) Oracle Identity Manager
6 2 (0.15%) Sysprep
6 2 (0.15%) Tivoli
Vendors
1 652 (50.39%) Microsoft
2 38 (2.94%) VMware
3 35 (2.70%) Sage
3 35 (2.70%) SAP
4 32 (2.47%) Oracle
5 29 (2.24%) Sitecore
6 27 (2.09%) Adobe
7 19 (1.47%) Google
8 16 (1.24%) Cisco
8 16 (1.24%) Tableau
9 15 (1.16%) NetSuite
10 11 (0.85%) CheckPoint
11 10 (0.77%) Netezza
12 9 (0.70%) Citrix
13 8 (0.62%) Intel Security
13 8 (0.62%) LANDesk
13 8 (0.62%) MuleSoft
14 7 (0.54%) Infoblox
14 7 (0.54%) Qualys
14 7 (0.54%) ServiceNow
West Yorkshire
Nigel Frank International Ltd
Rate: £400 - £500 per day
Posted: 2 hours ago
Bristol, Avon
Nigel Frank International Ltd
Posted: 15 hours ago
London
Nigel Frank International Ltd
Rate: £450 - £550 per day
Posted: 15 hours ago
London
Nigel Frank International Ltd
Posted: 3 days ago
Buckinghamshire
Nigel Frank International Ltd
Rate: £350 - £425 per day
Posted: 4 days ago
Essex
Nigel Frank International Ltd
Posted: 16 hours ago
London
Nigel Frank International Ltd
Rate: £400 - £500 per day
Posted: 6 days ago
London
Nigel Frank International Ltd
Posted: 6 days ago
London
Michael Bailey Associates
Rate: Market Rates
Posted: 57 minutes ago
City, London
JM
Rate: £450 - £475 per annum
Posted: 17 hours ago
Farnborough, Hampshire
Meadows Consulting Limited
Rate: Up to £550 per day c£550 per day
Posted: Yesterday
City, London
JM
Rate: £400 - £550 per day
Posted: 18 hours ago
West Midlands
Nigel Frank International Ltd
Rate: £450 - £500 per day
Posted: 5 days ago
London
Nigel Frank International Ltd
Rate: £400 - £500 per day
Posted: 5 days ago
Manchester, Lancashire
Nigel Frank International Ltd
Posted: 4 days ago
Suffolk
Nigel Frank International Ltd
Posted: 6 days ago
City, London
JM
Rate: £380 - £425 per day
Posted: 5 days ago
South East
Nigel Frank International Ltd
Rate: £250 - £400 per day
Posted: 3 days ago
City, London
Harvey Nash plc
Rate: £375 - £400 per day
Posted: 3 days ago
Birmingham, West Midlands (County)
Nigel Frank International Ltd
Rate: £450 - £500 per day
Posted: 6 days ago
Leicestershire
Nigel Frank International Ltd
Rate: £350 per day
Posted: 5 days ago
Poole, Dorset
Webrecruit
Rate: From £34,935 to £41,100 per annum DOE Plus Benefits
Posted: 5 days ago
Poole, Dorset
Webrecruit
Rate: From £43,733 to £51,450 per annum DOE Plus Benefits
Posted: 6 days ago
South East London
Nigel Frank International Ltd
Rate: £350 - £400 per day
Posted: 5 days ago
Birmingham, West Midlands (County)
Nigel Frank International Ltd
Rate: £200 - £300 per day
Posted: 16 hours ago
London
JM
Rate: £200 - £225 per annum
Posted: 3 days ago
City, London
JM
Rate: £300 - £325 per day
Posted: 20 hours ago
Wokingham, Berkshire
Elevate Direct
Rate: From £14 to £19 per hour
Posted: 5 days ago
City, London
Harvey Nash plc
Posted: 3 days ago
City, London
JM
Rate: £475 per day
Posted: 6 days ago