The first table below looks at the demand for knowledge and experience of Omniture products and/or services in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Omniture over the 3 months to 22 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Vendors currently tracked.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within Omniture, Inc.

Location
3 months to
22 Jul 2014
Same period 2013 Same period 2012
Omniture
Rank 521 505 508
Rank change year-on-year
-16 +3
Contract jobs citing Omniture 51 61 83
As % of all contract IT jobs located in the UK 0.096% 0.12% 0.14%
As % of the Vendors category 0.21% 0.25% 0.31%
Number of daily rates quoted 39 44 42
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£375 £350 £300
Average daily rate % change year-on-year
+7.14% +16.66%
90% offered a daily rate of more than £275 £250 £188
10% offered a daily rate of more than £434 £485 £425
UK excluding London average daily rate £335 £325 £230
% change year-on-year
+3.07% +41.30%
Number of hourly rates quoted 0 1 5
Average hourly rate - £33.00 £35.00
Average hourly rate % change year-on-year
- -5.71%
UK excluding London average hourly rate - £33.00 £35.00
% change year-on-year
- -5.71%
Vendors Category
UK
Contract IT job ads with a match in the
Vendors category
24237 23956 27028
As % of all contract IT jobs located in the UK 45.66% 47.11% 46.70%
Number of daily rates quoted 13465 12978 13603
Average daily rate £379 £388 £375
Average daily rate % change year-on-year
-2.19% +3.33%
90% offered a daily rate of more than £220 £225 £225
10% offered a daily rate of more than £550 £550 £550
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 1061 1209 1385
Average hourly rate £17.50 £19.88 £19.50
Average hourly rate % change year-on-year
-11.94% +1.92%
90% offered a hourly rate of more than £11.00 £11.15 £11.50
10% offered a hourly rate of more than £37.50 £40.00 £39.00
UK excluding London average hourly rate £17.50 £19.50 £19.00
% change year-on-year
-10.25% +2.63%

Omniture
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Omniture within the UK as a proportion of the total demand within the Vendors category.

Omniture Jobs Demand Trend in the UK

Omniture
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Omniture within the UK.

Omniture Daily Rate Trend in the UK

Omniture
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Omniture within the UK over the 3 months to 22 July 2014.

Omniture Daily Rate Histogram in the UK

Omniture
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Omniture within the UK.

Omniture Hourly Rate Trend in the UK

Omniture
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Omniture within the UK over the 3 months to 22 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -12 51 £375 +7.14% 20
London +16 43 £375 - 17
City of London +25 11 £388 -5.48% 6
South East -7 4 £345 +1.17% 1
Reading - 4 £345 -
Berkshire - 4 £345 -
South West - 3 £325 -
West Midlands - - - -
East of England - - - - 1
Hammersmith - - - -
Welwyn Garden City - - - - 1
East Midlands - - - -
North West - - - - 1
Devon - - - -
East Sussex - - - -
Hampshire - - - -
Hertfordshire - - - - 1
Middlesex - - - -
Northamptonshire - - - -
Oxfordshire - - - -
Staffordshire - - - -
Surrey - - - -
West Sussex - - - - 1
West Yorkshire - - - -
Yorkshire - - - -
Manchester - - - - 1
Northampton - - - -
Oxford - - - -
Brighton - - - -
Crawley - - - -

Omniture
Top 30 Related IT Skills

For the 6 months to 22 July 2014, IT contractor jobs within the UK citing Omniture also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Omniture.

1 73 (82.02%) Analytics
2 39 (43.82%) Web Analytics
3 36 (40.45%) Google
4 35 (39.33%) Google Analytics
5 34 (38.20%) Marketing
6 24 (26.97%) SiteCatalyst
7 19 (21.35%) SQL
7 19 (21.35%) SAS
8 18 (20.22%) SEO
8 18 (20.22%) Mobile App
9 17 (19.10%) Hadoop
9 17 (19.10%) Tableau
10 16 (17.98%) E-Commerce
10 16 (17.98%) Adobe
11 15 (16.85%) WebTrends
11 15 (16.85%) Project Management
11 15 (16.85%) Retail
12 14 (15.73%) HTML
12 14 (15.73%) JavaScript
13 13 (14.61%) Data Mining
14 12 (13.48%) DB2
14 12 (13.48%) Data Analysis
14 12 (13.48%) Relational Database
15 11 (12.36%) Business Objects
15 11 (12.36%) Degree
16 10 (11.24%) Oracle
16 10 (11.24%) MS Excel
16 10 (11.24%) Publishing
16 10 (11.24%) Pay per click
16 10 (11.24%) Market Research

Omniture
Top Related IT Skills by Category

For the 6 months to 22 July 2014, IT contractor jobs within the UK citing Omniture also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Omniture. Up to 20 skills are shown per category.

Application Platforms
1 19 (21.35%) SAS
2 4 (4.49%) CMS
2 4 (4.49%) IIS
2 4 (4.49%) SharePoint
3 3 (3.37%) Sitecore CMS
Applications
1 10 (11.24%) MS Excel
2 9 (10.11%) MS PowerPoint
3 6 (6.74%) SPSS
4 3 (3.37%) Spreadsheet
5 1 (1.12%) PowerPivot
5 1 (1.12%) Adobe Illustrator
5 1 (1.12%) Photoshop
Business Applications
1 35 (39.33%) Google Analytics
2 24 (26.97%) SiteCatalyst
3 15 (16.85%) WebTrends
4 1 (1.12%) Magento
Cloud Services
1 4 (4.49%) Microsoft Azure
2 1 (1.12%) Responsys
Communications & Networking
1 4 (4.49%) DNS
Database & Business Intelligence
1 17 (19.10%) Hadoop
2 13 (14.61%) Data Mining
3 12 (13.48%) DB2
3 12 (13.48%) Relational Database
4 9 (10.11%) SQL Server
5 8 (8.99%) Big Data
6 5 (5.62%) Data Warehouse
7 3 (3.37%) Spotfire
8 2 (2.25%) QlikView
8 2 (2.25%) MySQL
8 2 (2.25%) MongoDB
8 2 (2.25%) NoSQL
9 1 (1.12%) Oracle BI EE
Development Applications
1 5 (5.62%) Visual Studio
General
1 34 (38.20%) Marketing
2 15 (16.85%) Retail
3 10 (11.24%) Publishing
4 6 (6.74%) Games
5 5 (5.62%) Finance
6 3 (3.37%) Advertising
7 2 (2.25%) Telecoms
8 1 (1.12%) Multimedia
8 1 (1.12%) French Language
Job Titles
1 46 (51.69%) Analyst
2 28 (31.46%) Web Analyst
3 9 (10.11%) Developer
4 7 (7.87%) Data Analyst
5 6 (6.74%) Project Manager
5 6 (6.74%) Consultant
5 6 (6.74%) Senior Analyst
6 5 (5.62%) Web Developer
7 4 (4.49%) Business Analyst
8 3 (3.37%) Web Manager
8 3 (3.37%) Digital Producer
8 3 (3.37%) Agile Business Analyst
8 3 (3.37%) Web Analytics Manager
8 3 (3.37%) Web Analytics Analyst
9 2 (2.25%) User Experience Consultant
9 2 (2.25%) Senior Marketing Analyst
9 2 (2.25%) Senior Web Analyst
9 2 (2.25%) Digital Project Manager
9 2 (2.25%) Marketing Analyst
10 1 (1.12%) PPC Specialist
Libraries, Frameworks & Software Standards
1 14 (15.73%) HTML
2 9 (10.11%) CSS
3 8 (8.99%) jQuery
4 5 (5.62%) Ajax
4 5 (5.62%) HTML5
4 5 (5.62%) XML
5 4 (4.49%) XSLT
5 4 (4.49%) .NET
5 4 (4.49%) ASP.NET
5 4 (4.49%) .NET Framework
6 3 (3.37%) ASP.NET MVC
6 3 (3.37%) ASP.NET MVC 3
7 2 (2.25%) COM
7 2 (2.25%) Flash
8 1 (1.12%) WebKit
8 1 (1.12%) Sencha Touch
8 1 (1.12%) CSS3
8 1 (1.12%) JSON
Miscellaneous
1 18 (20.22%) Mobile App
2 7 (7.87%) Digital Media
3 6 (6.74%) Social Media
4 4 (4.49%) Wiki
5 3 (3.37%) W3C
6 2 (2.25%) Statistics
6 2 (2.25%) Video Editing
6 2 (2.25%) Mathematics
6 2 (2.25%) Visualisation
7 1 (1.12%) Open Source
7 1 (1.12%) Data Extraction
7 1 (1.12%) iPhone
7 1 (1.12%) iPad
7 1 (1.12%) Copywriting
7 1 (1.12%) Animation
7 1 (1.12%) Management Information System
7 1 (1.12%) Neural Network
7 1 (1.12%) Economics
Operating Systems
1 4 (4.49%) Windows
2 2 (2.25%) Apple iOS
3 1 (1.12%) Android
Processes & Methodologies
1 73 (82.02%) Analytics
2 39 (43.82%) Web Analytics
3 18 (20.22%) SEO
4 16 (17.98%) E-Commerce
5 15 (16.85%) Project Management
6 12 (13.48%) Data Analysis
7 10 (11.24%) Pay per click
7 10 (11.24%) Market Research
8 9 (10.11%) Business Intelligence
9 8 (8.99%) Web Development
10 7 (7.87%) Digital Marketing
10 7 (7.87%) Content Management
11 5 (5.62%) Agile Software Development
11 5 (5.62%) Workflow
12 4 (4.49%) MVC
12 4 (4.49%) Business Analysis
12 4 (4.49%) Multivariate Testing
13 3 (3.37%) TDD
13 3 (3.37%) CRM
13 3 (3.37%) Customer Insight
Programming Languages
1 19 (21.35%) SQL
2 14 (15.73%) JavaScript
3 4 (4.49%) C#
4 2 (2.25%) Perl
4 2 (2.25%) VB
4 2 (2.25%) Python
4 2 (2.25%) MATLAB
4 2 (2.25%) R
5 1 (1.12%) ActionScript
5 1 (1.12%) PHP
5 1 (1.12%) C
Qualifications
1 11 (12.36%) Degree
2 1 (1.12%) ACCA
2 1 (1.12%) CIMA
Quality Assurance & Compliance
1 2 (2.25%) QA
Vendors
1 36 (40.45%) Google
2 17 (19.10%) Tableau
3 16 (17.98%) Adobe
4 11 (12.36%) Business Objects
5 10 (11.24%) Oracle
6 9 (10.11%) Microsoft
7 6 (6.74%) comScore
8 3 (3.37%) Facebook
8 3 (3.37%) Sitecore
9 2 (2.25%) DoubleClick
9 2 (2.25%) Maxymiser
10 1 (1.12%) Splunk
10 1 (1.12%) Sencha
10 1 (1.12%) MicroStrategy
10 1 (1.12%) Teradata
London
eCom Recruitment
Rate: From £330 to £350 per annum
Posted: 4 days ago
City of London
Progressive Recruitment
Rate: £200 - £300 per day + competitive
Posted: 7 days ago
City of London
Computer Futures
Rate: competitive
Posted: 14 days ago
Bromley
Hays IT - Uk Posting account
Rate: £300.00 - £400.00 per annum
Posted: 18 days ago
London
Hays IT - Uk Posting account
Rate: £300.00 - £400.00 per annum
Posted: 18 days ago
City of London
Progressive Recruitment
Rate: £200 - £350 per day
Posted: 22 days ago