The table below looks at the statistics for Pay per click skills in IT jobs advertised for the London region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 1 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Oct 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank 351 388 452
Rank change year-on-year
+37 +64
Permanent jobs citing Pay per click 302 246 183
As % of all permanent IT jobs located in London 0.67% 0.55% 0.37%
As % of the Processes & Methodologies category 0.80% 0.65% 0.45%
Number of salaries quoted 117 141 162
Average salary £37,500 £37,500 £40,000
Average salary % change year-on-year
- -6.25%
90% offered a salary of more than £26,300 £25,000 £27,500
10% offered a salary of more than £54,500 £55,000 £65,000
UK excluding London average salary £29,000 £30,000 £27,500
% change year-on-year
-3.33% +9.09%
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the London region.

Processes & Methodologies Category
London
Permanent IT job ads with a match in the
Processes & Methodologies category
37761 37642 40514
As % of all permanent IT jobs located in London 83.59% 83.59% 81.45%
Number of salaries quoted 31032 31242 34645
Average salary £55,000 £55,000 £55,000
90% offered a salary of more than £37,500 £36,700 £35,000
10% offered a salary of more than £80,000 £80,000 £80,000
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Pay per click
Jobs Demand Trend in London

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the London region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in London

Pay per click
Salary Trend in London

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the London region.

Pay per click Salary Trend in London

Pay per click
Salary Histogram in London

This chart provides a salary histogram for IT jobs citing Pay per click across the London region over the 3 months to 1 October 2014.

Pay per click Salary Histogram in London

Pay per click
Job Locations in London

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Pay per click within the London region over the 3 months to 1 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +41 72 £40,000 -3.03% 8
Kingston Upon Thames - 4 - -
Hammersmith - 1 £32,500 -
Beckenham - 1 £33,000 - 1
Enfield - 1 £32,500 -
Pay per click
England

Pay per click
Top 30 Related IT Skills in London

For the 6 months to 1 October 2014, IT jobs across the London region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 489 (91.06%) Marketing
2 315 (58.66%) SEO
3 263 (48.98%) Analytical Skills
4 261 (48.60%) Digital Marketing
5 245 (45.62%) Analytics
6 216 (40.22%) Advertising
7 200 (37.24%) Google
8 174 (32.40%) Social Media
9 151 (28.12%) Degree
10 138 (25.70%) Google Analytics
11 133 (24.77%) E-Commerce
12 108 (20.11%) Online Marketing
13 92 (17.13%) Web Analytics
14 85 (15.83%) Facebook
15 75 (13.97%) Retail
16 71 (13.22%) HTML
17 68 (12.66%) Finance
18 59 (10.99%) Mathematics
19 56 (10.43%) CRM
20 51 (9.50%) Email Marketing
21 50 (9.31%) MS Excel
22 46 (8.57%) MS PowerPoint
22 46 (8.57%) Twitter
23 42 (7.82%) CSS
24 41 (7.64%) Search Engine Marketing
25 40 (7.45%) Statistics
25 40 (7.45%) Performance Analysis
26 39 (7.26%) DoubleClick
27 36 (6.70%) Data Analysis
27 36 (6.70%) CMS

Pay per click
Top Related IT Skills in London by Category

For the 6 months to 1 October 2014, IT jobs across the London region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Application Platforms
1 36 (6.70%) CMS
2 14 (2.61%) Umbraco
3 8 (1.49%) WordPress
4 7 (1.30%) Drupal
5 5 (0.93%) Joomla!
6 2 (0.37%) SharePoint
7 1 (0.19%) Sitecore CMS
Applications
1 50 (9.31%) MS Excel
2 46 (8.57%) MS PowerPoint
3 34 (6.33%) MS Office
4 15 (2.79%) Photoshop
5 3 (0.56%) Adobe Illustrator
6 2 (0.37%) Adobe Creative Suite
6 2 (0.37%) OmniGraffle
7 1 (0.19%) InDesign
7 1 (0.19%) MS Visio
Business Applications
1 138 (25.70%) Google Analytics
2 32 (5.96%) WebTrends
3 13 (2.42%) SiteCatalyst
4 6 (1.12%) Magento
5 2 (0.37%) Dynamics CRM
6 1 (0.19%) Oracle CRM
Cloud Services
1 7 (1.30%) Responsys
2 2 (0.37%) SaaS
3 1 (0.19%) IaaS
3 1 (0.19%) CloudFront
3 1 (0.19%) Amazon EC2
3 1 (0.19%) Amazon S3
3 1 (0.19%) Amazon AWS
Communications & Networking
1 14 (2.61%) Internet
2 5 (0.93%) Intranet
3 4 (0.74%) SMS
4 1 (0.19%) PPP
4 1 (0.19%) DNS
Database & Business Intelligence
1 17 (3.17%) SQL Server
2 11 (2.05%) MySQL
3 4 (0.74%) Cognos Impromptu
4 3 (0.56%) NoSQL
4 3 (0.56%) Crystal Reports
4 3 (0.56%) Relational Database
5 2 (0.37%) Data Mining
6 1 (0.19%) Amazon RDS
6 1 (0.19%) Big Data
Development Applications
1 16 (2.98%) Git (software)
2 6 (1.12%) JIRA
3 2 (0.37%) Balsamiq Mockups
3 2 (0.37%) Axure RP
4 1 (0.19%) PHPUnit
4 1 (0.19%) Dreamweaver
General
1 489 (91.06%) Marketing
2 216 (40.22%) Advertising
3 75 (13.97%) Retail
4 68 (12.66%) Finance
5 32 (5.96%) Law
6 16 (2.98%) Publishing
7 12 (2.23%) Russian Language
8 10 (1.86%) Automotive
9 8 (1.49%) German Language
10 7 (1.30%) Italian Language
10 7 (1.30%) Multimedia
10 7 (1.30%) Games
11 5 (0.93%) Spanish Language
11 5 (0.93%) Billing
11 5 (0.93%) Aerospace
12 4 (0.74%) Korean Language
13 3 (0.56%) French Language
13 3 (0.56%) Banking
14 2 (0.37%) Pharmaceutical
15 1 (0.19%) Telecoms
Job Titles
1 203 (37.80%) PPC Executive
1 203 (37.80%) PPC Manager
1 203 (37.80%) PPC Analyst
1 203 (37.80%) PPC Specialist
2 72 (13.41%) Marketing Manager
3 52 (9.68%) Analyst
4 45 (8.38%) Account Manager
5 32 (5.96%) Digital Marketing Manager
6 28 (5.21%) E-Commerce Manager
7 26 (4.84%) Online Marketing Manager
8 24 (4.47%) Search Manager
9 19 (3.54%) Account Executive
9 19 (3.54%) Senior Manager
10 18 (3.35%) SEO Manager
11 17 (3.17%) Developer
12 15 (2.79%) Marketing Executive
13 14 (2.61%) Graduate
13 14 (2.61%) Consultant
14 13 (2.42%) Web Analyst
14 13 (2.42%) Web Manager
Libraries, Frameworks & Software Standards
1 71 (13.22%) HTML
2 42 (7.82%) CSS
3 21 (3.91%) .NET
4 18 (3.35%) ASP.NET
5 14 (2.61%) Razor View Engine
5 14 (2.61%) ASP.NET MVC
6 13 (2.42%) ATL
7 11 (2.05%) Flash
8 6 (1.12%) jQuery
9 5 (0.93%) GWT
9 5 (0.93%) XHTML
10 3 (0.56%) REST
11 2 (0.37%) Velocity
12 1 (0.19%) Laravel
12 1 (0.19%) Regular Expression
12 1 (0.19%) HTML5
12 1 (0.19%) CSS3
12 1 (0.19%) CodeIgniter
12 1 (0.19%) Zend Framework
12 1 (0.19%) XML Schema
Miscellaneous
1 263 (48.98%) Analytical Skills
2 174 (32.40%) Social Media
3 59 (10.99%) Mathematics
4 40 (7.45%) Statistics
5 36 (6.70%) Digital Media
6 33 (6.15%) User Experience
7 25 (4.66%) Economics
8 20 (3.72%) Copywriting
9 16 (2.98%) New Media
10 15 (2.79%) Mobile App
11 13 (2.42%) Computer Science
12 11 (2.05%) Data Protection Act
13 9 (1.68%) Blog
14 8 (1.49%) Graphic Design
15 7 (1.30%) FMCG
16 3 (0.56%) Visualisation
16 3 (0.56%) Physics
16 3 (0.56%) Biology
16 3 (0.56%) Social Network
16 3 (0.56%) Photography
Operating Systems
1 1 (0.19%) Apple iOS
1 1 (0.19%) Linux
Processes & Methodologies
1 315 (58.66%) SEO
2 261 (48.60%) Digital Marketing
3 245 (45.62%) Analytics
4 133 (24.77%) E-Commerce
5 108 (20.11%) Online Marketing
6 92 (17.13%) Web Analytics
7 56 (10.43%) CRM
8 51 (9.50%) Email Marketing
9 41 (7.64%) Search Engine Marketing
10 40 (7.45%) Performance Analysis
11 36 (6.70%) Data Analysis
12 31 (5.77%) Marketing Strategy
13 28 (5.21%) Project Management
14 27 (5.03%) Campaign Management
14 27 (5.03%) Display Advertising
15 25 (4.66%) Market Research
16 24 (4.47%) Usability Testing
17 23 (4.28%) B2C
18 22 (4.10%) Competitor Analysis
18 22 (4.10%) Social Media Marketing
Programming Languages
1 32 (5.96%) SQL
2 29 (5.40%) JavaScript
3 18 (3.35%) PHP
4 17 (3.17%) C#
5 13 (2.42%) Java
6 12 (2.23%) VBA
7 4 (0.74%) C
8 3 (0.56%) R
8 3 (0.56%) Python
9 1 (0.19%) Bash Shell
9 1 (0.19%) XPath
Qualifications
1 151 (28.12%) Degree
Vendors
1 200 (37.24%) Google
2 85 (15.83%) Facebook
3 46 (8.57%) Twitter
4 39 (7.26%) DoubleClick
5 35 (6.52%) Microsoft
6 24 (4.47%) Coremetrics
7 22 (4.10%) Adobe
8 20 (3.72%) Omniture
9 15 (2.79%) Salesforce.com
10 14 (2.61%) Yahoo!
11 10 (1.86%) Tableau
12 3 (0.56%) Business Objects
13 2 (0.37%) Zend
13 2 (0.37%) TippingPoint
13 2 (0.37%) Hitwise
14 1 (0.19%) Marketo
14 1 (0.19%) HubSpot
14 1 (0.19%) Sitecore
14 1 (0.19%) Nokia
14 1 (0.19%) JD Edwards
South West London
TribePost.co.uk
Salary: £25-£32k + benefits
Posted: 11 hours ago
City, London
TribePost.co.uk
Salary: £Competitive + Benefits
Posted: 12 hours ago
London
Salt
Salary: £45000 - £55000 per annum + bens
Posted: 12 hours ago
City, London
Bonobo
Posted: 12 hours ago
London
RecruitmentRevolution.com
Posted: 13 hours ago
London
Propel London Ltd
Posted: 13 hours ago
Camden, London
Propel London Ltd
Posted: 14 hours ago
London
BLOC
Salary: £40000 - £45000 per annum + Benefits
Posted: 19 hours ago
London
Premier Media
Salary: £32000 - £38000 per annum + Benefits
Posted: Yesterday
City, London
Premier Group Recruitment
Salary: £31 - £35000 per annum + £75k OTE
Posted: Yesterday
London
Give-A-Grad-A-Go Ltd
Salary: Market related
Posted: Yesterday
London
Give-A-Grad-A-Go Ltd
Salary: £30k - 45k per year
Posted: Yesterday
London
Burns Sheehan
Salary: £35000 - £42000 per annum
Posted: Yesterday
Beckenham, Kent
Infotec Resources
Posted: 5 days ago
City, London
Uniting Ambition
Posted: 6 days ago
City, London
House of Fraser
Salary: £50,000 - £59,000
Posted: 7 days ago
City, London
Propel London Ltd
Posted: 9 days ago
London
Propel London Ltd
Posted: 9 days ago
City, London
Propel London Ltd
Posted: 9 days ago
London
Propel London Ltd
Posted: 15 days ago