The first table below looks at the demand for Pay per click skills in IT jobs advertised for the Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 28 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Midlands region.

Location
3 months to
28 Jul 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank - 34 -
Permanent jobs citing Pay per click 0 2 0
As % of all permanent IT jobs located in the Midlands - 0.69% -
As % of the Processes & Methodologies category - 0.93% -
Number of salaries quoted 0 2 0
Average salary - £24,500 -
UK excluding London average salary £26,000 £30,000 £27,500
% change year-on-year
-13.33% +9.09%
Processes & Methodologies Category
Midlands
Permanent IT job ads with a match in the
Processes & Methodologies category
108 214 130
As % of all permanent IT jobs located in the Midlands 79.41% 74.05% 53.50%
Number of salaries quoted 59 160 105
Average salary £46,000 £50,000 £50,000
Average salary % change year-on-year
-8.00% -
90% offered a salary of more than £35,000 £37,500 £37,500
10% offered a salary of more than £55,500 £75,000 £75,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Pay per click
England

Pay per click
Jobs Demand Trend in the Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Midlands region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in the Midlands

Pay per click
Salary Trend in the Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Midlands region.

Pay per click Salary Trend in the Midlands

Pay per click
Top 15 Related IT Skills in the Midlands

For the 6 months to 28 July 2014, IT jobs across the Midlands region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 1 (100.00%) HTML
1 1 (100.00%) JavaScript
1 1 (100.00%) MySQL
1 1 (100.00%) CSS
1 1 (100.00%) XHTML
1 1 (100.00%) E-Commerce
1 1 (100.00%) SEO
1 1 (100.00%) Content Management
1 1 (100.00%) Web Analytics
1 1 (100.00%) Marketing
1 1 (100.00%) Email Marketing
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Social Media
1 1 (100.00%) Digital Media
1 1 (100.00%) Analytics

Pay per click
Top Related IT Skills in the Midlands by Category

For the 6 months to 28 July 2014, IT jobs across the Midlands region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Database & Business Intelligence
1 1 (100.00%) MySQL
General
1 1 (100.00%) Marketing
Libraries, Frameworks & Software Standards
1 1 (100.00%) HTML
1 1 (100.00%) CSS
1 1 (100.00%) XHTML
Miscellaneous
1 1 (100.00%) Social Media
1 1 (100.00%) Digital Media
Processes & Methodologies
1 1 (100.00%) E-Commerce
1 1 (100.00%) SEO
1 1 (100.00%) Content Management
1 1 (100.00%) Web Analytics
1 1 (100.00%) Email Marketing
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Analytics
Programming Languages
1 1 (100.00%) JavaScript