The table below looks at the statistics for Digital Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 13 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
13 Feb 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 263 282 302
Rank change year-on-year
+19 +20
Permanent jobs citing Digital Marketing 1220 1189 1082
As % of all permanent IT jobs located in the UK 1.22% 1.13% 1.03%
As % of the Processes & Methodologies category 1.40% 1.33% 1.21%
Number of salaries quoted 1067 936 723
Average salary £45,000 £37,500 £37,500
Average salary % change year-on-year
+20.00% -
90% offered a salary of more than £27,500 £25,000 £25,000
10% offered a salary of more than £72,500 £65,000 £57,500
UK excluding London average salary £42,500 £35,000 £35,000
% change year-on-year
+21.42% -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
87040 89452 89596
As % of all permanent IT jobs located in the UK 86.82% 85.23% 84.88%
Number of salaries quoted 72221 73471 71288
Average salary £50,000 £47,500 £47,500
Average salary % change year-on-year
+5.26% -
90% offered a salary of more than £32,500 £31,500 £31,000
10% offered a salary of more than £75,000 £75,000 £73,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Digital Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Digital Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the UK

Digital Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing within the UK.

Digital Marketing Salary Trend in the UK

Digital Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Digital Marketing over the 3 months to 13 February 2016 within the UK.

Digital Marketing Salary Histogram in the UK

Digital Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the UK over the 3 months to 13 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +11 1139 £45,000 +20.00% 331
London +15 475 £47,500 - 118
South East -8 289 £45,000 +28.57% 77
South West +101 191 £52,500 +36.36% 62
Gloucestershire +61 76 £62,500 +86.56% 11
City of London +19 72 £55,000 +10.00% 23
Berkshire -22 69 £47,500 +15.15% 23
Surrey +32 57 £49,000 +46.26% 15
North West -27 53 £32,500 - 27
Hampshire +18 52 £50,000 +53.84% 19
Bristol +27 50 £52,500 +16.66% 26
Yorkshire -28 48 £34,000 +36.00% 10
Dorset +43 44 £42,500 +32.81% 4
West Midlands -2 41 £32,500 -10.34% 12
Scotland +20 38 £47,500 +18.75% 6
Buckinghamshire +17 32 £55,000 +59.42% 10
Poole +34 31 £42,500 +32.81% 3
Leeds +11 31 £34,000 +27.10% 7
West Yorkshire +9 31 £34,000 +23.63% 7
Oxfordshire -38 30 £33,250 -5.00% 3
Edinburgh +28 29 £47,500 +15.15% 4
Manchester -19 29 £40,000 +24.51% 17
East Sussex -2 26 £41,250 +10.00% 3
Brighton -12 26 £41,250 +10.00% 3
North Yorkshire +3 25 £34,000 +36.00% 2
East of England -4 25 £37,500 +15.38% 14
Milton Keynes +7 23 £55,000 +59.42% 3
Harrogate +4 23 £34,000 +36.00% 1
Guildford +9 19 £46,250 +38.05% 3
Maidenhead +7 17 £40,000 -42.85% 1

Digital Marketing
Top 30 Related IT Skills

For the 6 months to 13 February 2016, IT jobs within the UK citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 2469 (100.00%) Marketing
2 920 (37.26%) Finance
3 826 (33.45%) Business Intelligence
4 794 (32.16%) Telecoms
5 748 (30.30%) Manufacturing
6 746 (30.21%) Programme Management
7 738 (29.89%) Electronics
8 735 (29.77%) SAP
9 733 (29.69%) SAP Oil and Gas
10 672 (27.22%) HTML
11 598 (24.22%) CSS
11 598 (24.22%) Agile Software Development
12 533 (21.59%) Analytics
13 522 (21.14%) E-Commerce
14 517 (20.94%) JavaScript
15 440 (17.82%) SEO
16 384 (15.55%) SQL
17 344 (13.93%) Degree
18 330 (13.37%) Google
19 320 (12.96%) User Experience
20 315 (12.76%) Social Media
21 311 (12.60%) Analytical Skills
22 299 (12.11%) Project Management
23 290 (11.75%) .NET
24 281 (11.38%) Retail
25 278 (11.26%) CMS
26 271 (10.98%) SQL Server
27 264 (10.69%) PHP
28 254 (10.29%) C#
29 252 (10.21%) Google Analytics

Digital Marketing
Top Related IT Skills by Category

For the 6 months to 13 February 2016, IT jobs within the UK citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 278 (11.26%) CMS
2 104 (4.21%) WordPress
3 58 (2.35%) IIS
3 58 (2.35%) SAS
4 48 (1.94%) Apache
5 46 (1.86%) Node.js
6 44 (1.78%) Drupal
7 38 (1.54%) Tomcat
8 36 (1.46%) Sitecore CMS
9 34 (1.38%) Umbraco
10 29 (1.17%) JBoss
11 28 (1.13%) Kentico
12 23 (0.93%) Mule
13 22 (0.89%) SharePoint
14 20 (0.81%) Mule ESB
15 19 (0.77%) Adobe Experience Manager
16 18 (0.73%) Liferay
17 14 (0.57%) nginx
18 12 (0.49%) Confluence
19 10 (0.41%) OpenStack
Applications
1 182 (7.37%) Photoshop
2 143 (5.79%) MS Excel
3 90 (3.65%) Adobe Illustrator
4 77 (3.12%) MS Office
5 52 (2.11%) MS PowerPoint
6 45 (1.82%) Adobe Creative Suite
7 32 (1.30%) InDesign
8 30 (1.22%) Adobe After Effects
9 27 (1.09%) Final Cut Pro
10 20 (0.81%) Adobe Premiere
11 18 (0.73%) Fireworks
12 17 (0.69%) MS Visio
13 15 (0.61%) MS Project
14 8 (0.32%) SPSS
15 6 (0.24%) Acrobat
15 6 (0.24%) Spreadsheet
16 3 (0.12%) ImageReady
17 2 (0.081%) Gephi
17 2 (0.081%) OmniGraffle
17 2 (0.081%) Weka
Business Applications
1 733 (29.69%) SAP Oil and Gas
2 44 (1.78%) Magento
3 35 (1.42%) Adobe Campaign
4 22 (0.89%) WebTrends
5 12 (0.49%) Eloqua
5 12 (0.49%) Unica
6 11 (0.45%) Dynamics CRM
6 11 (0.45%) FastStats
7 7 (0.28%) Dynamics AX
8 6 (0.24%) Salesforce.com CRM
9 3 (0.12%) FastStats PeopleStage
9 3 (0.12%) Remedy ITSM
9 3 (0.12%) Visualfiles
10 2 (0.081%) Endur
10 2 (0.081%) Findur
10 2 (0.081%) GoldMine
10 2 (0.081%) Oracle BPM
10 2 (0.081%) Oracle CRM
10 2 (0.081%) Radian6
10 2 (0.081%) SAP HR
Cloud Services
1 252 (10.21%) Google Analytics
2 168 (6.80%) SaaS
3 93 (3.77%) Amazon AWS
4 64 (2.59%) AdWords
5 35 (1.42%) Adobe Analytics
6 33 (1.34%) Amazon EC2
7 28 (1.13%) Microsoft Azure
8 27 (1.09%) Google Tag Manager
9 20 (0.81%) Silverpop
10 18 (0.73%) Google Cloud Platform
11 15 (0.61%) Cloud Computing
11 15 (0.61%) Office 365
12 13 (0.53%) GitHub
12 13 (0.53%) IaaS
13 12 (0.49%) PaaS
14 9 (0.36%) SmartFocus
15 8 (0.32%) Heroku
16 7 (0.28%) Google App Engine
17 5 (0.20%) Google Compute Engine
18 4 (0.16%) Route 53
Communications & Networking
1 80 (3.24%) Internet
2 42 (1.70%) HTTP
3 32 (1.30%) WAN
4 28 (1.13%) TCP/IP
5 25 (1.01%) Firewall
6 24 (0.97%) DNS
6 24 (0.97%) SMS
7 21 (0.85%) LAN
8 19 (0.77%) SAN
9 16 (0.65%) MPLS
10 15 (0.61%) BGP
10 15 (0.61%) Intranet
11 13 (0.53%) iSCSI
12 12 (0.49%) VPN
13 11 (0.45%) DHCP
14 10 (0.41%) VPLS
15 8 (0.32%) PBX
15 8 (0.32%) SSH
15 8 (0.32%) Unified Communications
15 8 (0.32%) VoIP
Database & Business Intelligence
1 271 (10.98%) SQL Server
2 156 (6.32%) MySQL
3 107 (4.33%) Big Data
4 99 (4.01%) SQL Server 2008
5 85 (3.44%) SQL Server Integration Services
6 75 (3.04%) SQL Server Reporting Services
7 64 (2.59%) NoSQL
8 61 (2.47%) Data Warehouse
9 59 (2.39%) MongoDB
10 52 (2.11%) SQL Server 2012
11 48 (1.94%) Hadoop
12 38 (1.54%) Relational Database
13 25 (1.01%) SQL Server 2005
14 24 (0.97%) Amazon DynamoDB
15 21 (0.85%) RDBMS
16 16 (0.65%) PostgreSQL
16 16 (0.65%) Redis
17 15 (0.61%) BusinessObjects
17 15 (0.61%) QlikView
18 13 (0.53%) CouchDB
Development Applications
1 145 (5.87%) Git (software)
2 111 (4.50%) JIRA
3 83 (3.36%) Subversion
4 49 (1.98%) Selenium
5 43 (1.74%) JUnit
6 38 (1.54%) Jenkins
7 32 (1.30%) Dreamweaver
8 29 (1.17%) WebDriver
9 28 (1.13%) Grunt
10 24 (0.97%) IntelliJ
11 23 (0.93%) gulp
12 22 (0.89%) Cucumber
12 22 (0.89%) Team Foundation Server
13 20 (0.81%) Axure RP
13 20 (0.81%) Visual Studio
14 16 (0.65%) Bower
15 14 (0.57%) TeamCity
16 13 (0.53%) Maven
17 10 (0.41%) Atlassian Bamboo
18 9 (0.36%) ReSharper
General
1 2469 (100.00%) Marketing
2 920 (37.26%) Finance
3 794 (32.16%) Telecoms
4 748 (30.30%) Manufacturing
5 738 (29.89%) Electronics
6 281 (11.38%) Retail
7 133 (5.39%) Advertising
8 93 (3.77%) Banking
9 46 (1.86%) Publishing
10 38 (1.54%) Games
11 33 (1.34%) Brand Awareness
12 26 (1.05%) Automotive
13 24 (0.97%) Law
14 16 (0.65%) Legal
15 15 (0.61%) Back Office
15 15 (0.61%) German Language
16 13 (0.53%) Multimedia
17 8 (0.32%) Billing
17 8 (0.32%) French Language
17 8 (0.32%) Pharmaceutical
Job Titles
1 626 (25.35%) Developer
2 245 (9.92%) Analyst
3 178 (7.21%) Project Manager
4 145 (5.87%) Marketing Manager
5 125 (5.06%) Senior Developer
6 118 (4.78%) .NET Developer
7 116 (4.70%) C# Developer
8 113 (4.58%) Front End Developer (Client-Side Developer)
9 110 (4.46%) Architect
10 106 (4.29%) PHP Developer
11 103 (4.17%) Digital Marketing Manager
12 102 (4.13%) Designer
13 96 (3.89%) Consultant
14 95 (3.85%) Digital Project Manager
15 86 (3.48%) JavaScript Developer
15 86 (3.48%) Web Developer
16 83 (3.36%) Marketing Executive
17 81 (3.28%) Digital Executive
18 77 (3.12%) Junior
19 76 (3.08%) Account Manager
Libraries, Frameworks & Software Standards
1 672 (27.22%) HTML
2 598 (24.22%) CSS
3 290 (11.75%) .NET
4 233 (9.44%) HTML5
5 231 (9.36%) jQuery
6 178 (7.21%) CSS3
7 158 (6.40%) ASP.NET
8 145 (5.87%) Web Services
9 129 (5.22%) XML
10 95 (3.85%) AngularJS
10 95 (3.85%) Spring
11 88 (3.56%) JSON
12 78 (3.16%) SOAP
13 71 (2.88%) RESTful
14 70 (2.84%) ASP.NET MVC
15 69 (2.79%) REST
16 59 (2.39%) Sass
17 57 (2.31%) Hibernate
18 45 (1.82%) LESS
19 42 (1.70%) .NET Framework
Miscellaneous
1 320 (12.96%) User Experience
2 315 (12.76%) Social Media
3 311 (12.60%) Analytical Skills
4 88 (3.56%) Computer Science
5 74 (3.00%) Digital Media
6 59 (2.39%) Mobile App
7 54 (2.19%) Graphic Design
8 48 (1.94%) Blog
8 48 (1.94%) Mathematics
9 46 (1.86%) FMCG
10 42 (1.70%) Statistics
11 33 (1.34%) Data Integration
12 30 (1.22%) Data Centre
12 30 (1.22%) Visualisation
13 29 (1.17%) Algorithms
14 26 (1.05%) Copywriting
15 23 (0.93%) Social Network
16 21 (0.85%) Animation
17 20 (0.81%) Video Editing
18 18 (0.73%) Xbox
Operating Systems
1 220 (8.91%) Linux
2 178 (7.21%) Windows
3 96 (3.89%) Windows Server
4 65 (2.63%) Android
5 62 (2.51%) Apple iOS
6 61 (2.47%) Unix
7 36 (1.46%) Windows Server 2008
8 19 (0.77%) Red Hat Enterprise Linux
9 16 (0.65%) Windows 7
10 13 (0.53%) Windows Server 2012
11 11 (0.45%) CentOS
12 7 (0.28%) Windows 8
13 6 (0.24%) Windows Phone
14 5 (0.20%) Debian
14 5 (0.20%) Solaris
14 5 (0.20%) Windows Server 2003
15 4 (0.16%) Amazon Linux
15 4 (0.16%) Fedora
15 4 (0.16%) Windows Mobile
15 4 (0.16%) Windows XP
Processes & Methodologies
1 826 (33.45%) Business Intelligence
2 746 (30.21%) Programme Management
3 598 (24.22%) Agile Software Development
4 533 (21.59%) Analytics
5 522 (21.14%) E-Commerce
6 440 (17.82%) SEO
7 299 (12.11%) Project Management
8 239 (9.68%) CRM
9 229 (9.28%) Pay per click
10 224 (9.07%) MVC
11 219 (8.87%) Scrum
12 162 (6.56%) Front End Development
13 147 (5.95%) TDD
14 141 (5.71%) Web Design
15 138 (5.59%) Web Development
16 134 (5.43%) Email Marketing
16 134 (5.43%) Online Marketing
17 125 (5.06%) Web Analytics
18 122 (4.94%) Software Engineering
19 117 (4.74%) OO
Programming Languages
1 517 (20.94%) JavaScript
2 384 (15.55%) SQL
3 264 (10.69%) PHP
4 254 (10.29%) C#
5 249 (10.09%) Java
6 112 (4.54%) Python
7 76 (3.08%) Ruby
8 73 (2.96%) T-SQL
9 40 (1.62%) C++
10 33 (1.34%) Bash Shell
10 33 (1.34%) C
11 32 (1.30%) PowerShell
12 30 (1.22%) Perl
12 30 (1.22%) R
12 30 (1.22%) VB.NET
13 23 (0.93%) VB
14 17 (0.69%) Objective-C
15 16 (0.65%) PL/SQL
16 12 (0.49%) Clojure
17 8 (0.32%) Groovy
Qualifications
1 344 (13.93%) Degree
2 23 (0.93%) Security Cleared
3 19 (0.77%) SC Cleared
4 15 (0.61%) CISSP
5 14 (0.57%) ISEB
6 13 (0.53%) CISM
7 11 (0.45%) Cisco Certification
8 9 (0.36%) PRINCE2 Practitioner
9 8 (0.32%) MCSE
9 8 (0.32%) Microsoft Certification
10 7 (0.28%) CISA
11 6 (0.24%) ISTQB
11 6 (0.24%) PMI Certification
12 5 (0.20%) CBAP
12 5 (0.20%) CCIE
12 5 (0.20%) CCNP
12 5 (0.20%) PhD
12 5 (0.20%) Postgraduate
12 5 (0.20%) PRINCE2 Certification
13 4 (0.16%) CCNA
Quality Assurance & Compliance
1 132 (5.35%) QA
2 19 (0.77%) ISO/IEC 27001
3 12 (0.49%) SLA
4 8 (0.32%) Data Quality
4 8 (0.32%) PCI DSS
5 5 (0.20%) HMG Security Policy Framework
6 4 (0.16%) WCAG
7 3 (0.12%) ISO 9001
7 3 (0.12%) PA-DSS
8 2 (0.081%) Sarbanes-Oxley
8 2 (0.081%) SDET
9 1 (0.041%) HIPAA
9 1 (0.041%) HL7
9 1 (0.041%) RMADS
9 1 (0.041%) Section 508
System Software
1 70 (2.84%) Active Directory
2 38 (1.54%) VMware Infrastructure
3 22 (0.89%) vSphere
4 18 (0.73%) Hyper-V
5 15 (0.61%) Microsoft App-V
5 15 (0.61%) Varnish
6 13 (0.53%) Docker
7 8 (0.32%) VMware ESXi
8 6 (0.24%) Firmware
9 4 (0.16%) vCloud
9 4 (0.16%) XenApp
10 3 (0.12%) iptables
10 3 (0.12%) NFS
10 3 (0.12%) Postfix
10 3 (0.12%) Samba
10 3 (0.12%) XenDesktop
11 2 (0.081%) VMware Workstation
11 2 (0.081%) zsh
Systems Management
1 31 (1.26%) Puppet
2 29 (1.17%) Opscode Chef
3 21 (0.85%) SCCM
4 20 (0.81%) Nagios
5 12 (0.49%) Ansible
6 10 (0.41%) SCOM
7 8 (0.32%) logstash
8 4 (0.16%) Icinga
8 4 (0.16%) StatsD
8 4 (0.16%) TeamSite
8 4 (0.16%) vRealize
9 3 (0.12%) Cisco CUCM
9 3 (0.12%) Cisco UCCE
9 3 (0.12%) EdgeSight
9 3 (0.12%) yum
10 2 (0.081%) HP Quality Center
10 2 (0.081%) Mesos
10 2 (0.081%) SELinux
10 2 (0.081%) Symantec Enterprise Vault
10 2 (0.081%) ThinApp
Vendors
1 735 (29.77%) SAP
2 330 (13.37%) Google
3 235 (9.52%) Microsoft
4 232 (9.40%) Adobe
5 101 (4.09%) Oracle
6 67 (2.71%) VMware
7 64 (2.59%) Salesforce.com
8 56 (2.27%) Apple
9 47 (1.90%) Sitecore
10 46 (1.86%) Tableau
11 39 (1.58%) Twitter
12 36 (1.46%) Cisco
13 34 (1.38%) IBM
14 30 (1.22%) Omniture
15 29 (1.17%) Salesforce Marketing Cloud
16 28 (1.13%) Facebook
16 28 (1.13%) Red Hat
17 27 (1.09%) Zend
18 21 (0.85%) NetApp
19 20 (0.81%) Citrix
Lutterworth, Leicestershire
Spring Technology
Salary: £28000.00 - £32000.00 per annum
Posted: 2 hours ago
South West
The People Network
Salary: £28000 - £40000 per annum
Posted: 2 hours ago
Central London / West End
Searchability
Salary: £25000 - £35000 per annum
Posted: 16 hours ago
Oxfordshire
Haybrook IT Resourcing Ltd
Salary: £60,000 per annum plus excellent benefits
Posted: 16 hours ago
Edinburgh, Midlothian
Graham Matthews
Salary: £0 per annum
Posted: 16 hours ago
Southampton, Hampshire
People Source Consulting
Salary: £50000 - £60000 per annum + excellent benefits package
Posted: 17 hours ago
Stevenage, Hertfordshire
People Source Consulting
Salary: £45000 - £55000 per annum + bonus and benefits
Posted: 17 hours ago
Central London / West End
Timothy James Consulting Ltd
Salary: £40k - 45k per year
Posted: 17 hours ago
West London
McGregor Boyall
Salary: £40000 - £50000.00 per annum
Posted: 17 hours ago
Gloucestershire
People Source Consulting
Salary: £65000 per annum
Posted: 17 hours ago
City, London
Kyna Associates
Salary: £60000 - £65000 Per Annum Up to £65,000 + Benefits
Posted: 17 hours ago
Gloucestershire
People Source Consulting
Salary: £17000 - £20000 per annum
Posted: 17 hours ago
Gloucestershire
People Source Consulting
Salary: £45000 per annum
Posted: 17 hours ago
City, London
Kyna Associates
Salary: £60000 - £70000 Per Annum Up to £70,000 + bonus + excellent benefits
Posted: 18 hours ago
Manchester, Lancashire
Chassam Contract
Salary: Up to £30,000 per annum
Posted: 18 hours ago
Newbury, Berkshire
People Source Consulting
Salary: £50000 - £65000 per annum + Benefits
Posted: 18 hours ago
Newbury, Berkshire
People Source Consulting
Salary: £65000 - £75000 per annum + Benefits
Posted: 19 hours ago
Chichester, West Sussex
Spectrum IT Recruitment (South) Ltd
Salary: £30000 - £35000 per annum
Posted: 19 hours ago
Manchester, Lancashire
Circle Recruitment
Salary: £45000 - £50000 per annum + 27 Days holiday, Pension, Childcare
Posted: 19 hours ago
Bromley, Kent
1st Choice Computer Appointments Ltd
Salary: From £22,000 to £25,000 per annum
Posted: 21 hours ago
City, London
People Source Consulting
Salary: £45000 - £50000 per annum + 15% Flexible Benefits
Posted: 21 hours ago
Lichfield, Staffordshire
Spring Technology
Salary: £32000.00 - £37000.00 per annum
Posted: 22 hours ago
Poole, Dorset
Spectrum IT Recruitment (South) Ltd
Salary: £35000 - £50000 per annum + benefits
Posted: 22 hours ago
Southampton, Hampshire
People Source Consulting
Salary: £45000 - £55000 per annum + Benefits
Posted: 22 hours ago
Bath, Avon
People Source Consulting
Salary: £30000 - £40000 per annum + Exceptional benefits
Posted: 23 hours ago
West Midlands
Uniting Ambition
Salary: £35k - 55k per year + Benefits
Posted: Yesterday
Maidenhead, Berkshire
Yoh
Salary: £35000 - £45000 per annum
Posted: Yesterday
North West
People Source Consulting
Salary: £60000 - £80000 per annum + Bonus, Pension , Medical , Relo
Posted: Yesterday
Maidstone, Kent
CV Screen Ltd
Salary: Up to £28k plus benefits
Posted: Yesterday
West London
People Source Consulting
Salary: £40000 - £55000 per annum
Posted: Yesterday