Permanent IT Jobs Contract IT Jobs

The first part of the table below looks at the demand for Digital Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 19 March 2010 with a comparison to the same period in the previous 2 years. The second part of the table is for comparison and provides aggregates for all of the Processes & Methodologies category.

LinkDigital Marketing
Location
3 months to
19 Mar 2010
Same period 2009Same period 2008
Rank340379669
Rank change year-on-year
Up+39Up+290
Matching permanent IT job ads399329326
As % of all permanent IT jobs located in the UK0.464 %0.388 %0.160 %
As % of the Processes & Methodologies category0.714 %0.646 %0.284 %
Salaries quoted372280297
Average salary£35,000£32,500£35,000
Average salary % change year-on-year
+7.690 %-7.140 %
90% of jobs offered a salary of more than£22,500£25,000£24,400
10% of jobs offered a salary of more than£50,000£52,500£50,000
UK excluding London average salary£31,000£32,500£30,000
% change year-on-year
-4.610 %+8.330 %
IT Job Market, Processes & Methodologies CategoryAll Processes & Methodologies
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
5586550935114817
As % of all permanent IT jobs located in the UK65.02 %60.06 %56.26 %
Salaries quoted461684162493134
Average salary£45,000£42,500£45,000
Average salary % change year-on-year
+5.880 %-5.550 %
90% of jobs offered a salary of more than£28,000£27,500£28,000
10% of jobs offered a salary of more than£75,000£70,000£70,000
UK excluding London average salary£40,000£40,000£40,000

Digital Marketing
Demand Trend

The chart provides the 3-month moving total beginning in 2004 of permanent IT jobs citing Digital Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Demand Trend

Digital Marketing
Salary Trend

The chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing within the UK.

Digital Marketing Salary Trend

Digital Marketing
Salary Histogram

The chart provides a salary histogram for IT jobs citing Digital Marketing over the 3 months to 19 March 2010 within the UK.

Digital Marketing Salary Histogram

Digital Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the UK over the 3 months to 19 March 2010. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

LocationRank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
EnglandUp+40390£35,000+7.69 %
LondonDown-50193£37,500+7.14 %
South EastUp+1362£38,250+17.69 %
North WestUp+2535£37,250+24.16 %
East of EnglandUp+1633£32,500-7.14 %
YorkshireUp+2228£31,000-11.42 %
City of LondonDown-4728£40,000-23.80 %
BerkshireUp+2326£42,500+34.92 %
HertfordshireNew entry-25£52,500-
South WestUp+1822£22,500-28.00 %
ManchesterUp+117£38,500+28.33 %
LeedsUp+2916£26,000-36.96 %
CheshireUp+1916£30,500-6.15 %
West YorkshireUp+1816£26,000-30.66 %
CornwallNew entry-15£21,000-
West MidlandsUp+3611£30,000-14.28 %
SurreyUp+811£33,000+10.00 %
West SussexUp+1210£43,750+40.00 %
SloughUp+179£40,000+60.00 %
East GrinsteadDown-19£42,500+41.66 %
MacclesfieldNew entry-9£42,000-
HampshireUp+288£24,000-20.00 %
South YorkshireUp+148£37,500+25.00 %
East MidlandsUp+78£30,000+15.38 %
WarwickshireUp+185£30,000-14.28 %
SouthamptonDown-35£20,500-36.92 %
South WalesNew entry-5£60,000-
WalesNew entry-5£60,000-
BirminghamUp+194£27,500-21.42 %
HullNew entry-4£31,000-

Digital Marketing
Top 30 Related IT Skills

For the 6 months to 19 March 2010, IT jobs within the UK citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1776 (100.00 %)Marketing
2242 (31.19 %)SEO
3191 (24.61 %)HTML
4186 (23.97 %)Online Marketing
5171 (22.04 %)Pay per click
6168 (21.65 %)CSS
7148 (19.07 %)E-Commerce
8140 (18.04 %).NET
9131 (16.88 %)JavaScript
10126 (16.24 %)C#
11117 (15.08 %)Internet
12109 (14.05 %)ASP.NET
13101 (13.02 %)Degree
1495 (12.24 %)Advertising
1591 (11.73 %)CMS
1690 (11.60 %)Project Management
1789 (11.47 %)Social Media
1882 (10.57 %)Web Development
1980 (10.31 %)Email Marketing
2076 (9.794 %)Photoshop
2174 (9.536 %)Flash
2271 (9.149 %)SQL Server
2271 (9.149 %)Health
2368 (8.763 %)SQL
2465 (8.376 %)PHP
2559 (7.603 %)Web Design
2559 (7.603 %)Microsoft
2657 (7.345 %)Web 2.0
2755 (7.088 %)CRM
2849 (6.314 %)Adobe Illustrator

Digital Marketing
Top Related IT Skills by Category

For the 6 months to 19 March 2010, IT jobs within the UK citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

IT Job Market, Application Development CategoryApplication Development
1191 (24.61 %)HTML
2168 (21.65 %)CSS
3140 (18.04 %).NET
4109 (14.05 %)ASP.NET
574 (9.536 %)Flash
648 (6.186 %)XML
744 (5.670 %)AJAX
843 (5.541 %)Web Services
933 (4.253 %)XHTML
1032 (4.124 %)Silverlight
1130 (3.866 %)jQuery
1228 (3.608 %)ASP
1325 (3.222 %)WCF
1421 (2.706 %)LINQ
1515 (1.933 %)DHTML
1614 (1.804 %)XSLT
1614 (1.804 %).NET Framework
1712 (1.546 %)NHibernate
1810 (1.289 %)LAMP
1810 (1.289 %)ASP.NET 2.0
IT Job Market, Application Platforms CategoryApplication Platforms
191 (11.73 %)CMS
243 (5.541 %)Drupal
338 (4.897 %)Joomla!
416 (2.062 %)SharePoint
513 (1.675 %)WordPress
67 (0.902 %)SAS
67 (0.902 %)IIS
67 (0.902 %)Plone
74 (0.515 %)EPiServer
83 (0.387 %)Apache
91 (0.129 %)Immediacy CMS
91 (0.129 %)Magento
91 (0.129 %)ExpressionEngine
IT Job Market, Applications CategoryApplications
176 (9.794 %)Photoshop
249 (6.314 %)Adobe Illustrator
324 (3.093 %)MS Office
420 (2.577 %)MS Excel
516 (2.062 %)Fireworks
613 (1.675 %)MS Visio
75 (0.644 %)MS Project
83 (0.387 %)ImageReady
92 (0.258 %)QuarkXPress
92 (0.258 %)Spreadsheet
92 (0.258 %)FastStats
101 (0.129 %)MS PowerPoint
101 (0.129 %)SPSS
101 (0.129 %)Acrobat
IT Job Market, Business Applications CategoryBusiness Applications
129 (3.737 %)Google Analytics
28 (1.031 %)WebTrends
35 (0.644 %)GoldMine
43 (0.387 %)Cognos Business Intelligence
43 (0.387 %)Unica Affinium
52 (0.258 %)Summit
61 (0.129 %)Dynamics CRM
61 (0.129 %)Navision
IT Job Market, Communications & Networking CategoryCommunications & Networking
1117 (15.08 %)Internet
210 (1.289 %)Intranet
33 (0.387 %)HTTP
42 (0.258 %)SMS
42 (0.258 %)Firewall
51 (0.129 %)WAN
51 (0.129 %)FTP
51 (0.129 %)LAN
IT Job Market, Database & Business Intelligence CategoryDatabase & Business Intelligence
171 (9.149 %)SQL Server
222 (2.835 %)MySQL
319 (2.448 %)SQL Server 2000
418 (2.320 %)SQL Server 2005
511 (1.418 %)SQL Server Integration Services
511 (1.418 %)Database Marketing
610 (1.289 %)SQL Server 2008
79 (1.160 %)Datawarehouse
86 (0.773 %)SQL Server Analysis Services
94 (0.515 %)BusinessObjects
103 (0.387 %)SQL Server Reporting Services
112 (0.258 %)Xcelsius
112 (0.258 %)Data Cleansing
112 (0.258 %)ETL
112 (0.258 %)DB2
121 (0.129 %)MS Access
121 (0.129 %)Microsoft Analysis Services
121 (0.129 %)PerformancePoint
IT Job Market, Development Applications CategoryDevelopment Applications
114 (1.804 %)Dreamweaver
210 (1.289 %)NUnit
39 (1.160 %)Subversion
44 (0.515 %)Visual Studio
52 (0.258 %)VSS/SourceSafe
52 (0.258 %)JIRA
52 (0.258 %)Selenium
61 (0.129 %)PHPUnit
IT Job Market, General CategoryGeneral
1776 (100.00 %)Marketing
295 (12.24 %)Advertising
389 (11.47 %)Social Media
471 (9.149 %)Health
546 (5.928 %)Finance
645 (5.799 %)Pensions
736 (4.639 %)Retail
822 (2.835 %)Pharmaceutical
822 (2.835 %)Law
917 (2.191 %)Education
1016 (2.062 %)Publishing
1112 (1.546 %)Multimedia
1211 (1.418 %)Telecoms
1310 (1.289 %)Video Editing
149 (1.160 %)Graphic Design
149 (1.160 %)Automotive
157 (0.902 %)Games
157 (0.902 %)Music
166 (0.773 %)Animation
174 (0.515 %)Banking
IT Job Market, Job Titles CategoryJob Titles
1198 (25.52 %)Developer
290 (11.60 %)Web Developer
368 (8.763 %)Project Manager
466 (8.505 %)Marketing Manager
561 (7.861 %).NET Developer
658 (7.474 %)C# Developer
751 (6.572 %)Analyst
848 (6.186 %)Consultant
848 (6.186 %)C# ASP.NET Developer
946 (5.928 %)ASP.NET Developer
1034 (4.381 %)Senior Manager
1133 (4.253 %)Web Manager
1232 (4.124 %)Account Manager
1329 (3.737 %)Digital Marketing Manager
1428 (3.608 %)Senior Developer
1527 (3.479 %)PHP Developer
1626 (3.351 %)Designer
1725 (3.222 %)Sales Executive
1821 (2.706 %).NET Web Developer
1920 (2.577 %)Digital Project Manager
IT Job Market, Miscellaneous CategoryMiscellaneous
157 (7.345 %)Web 2.0
230 (3.866 %)Social Network
317 (2.191 %)W3C
416 (2.062 %)FMCG
514 (1.804 %)Blog
613 (1.675 %)Copywriting
712 (1.546 %)Open Source
811 (1.418 %)Computer Science
97 (0.902 %)N-Tier
105 (0.644 %)Statistics
113 (0.387 %)French Language
113 (0.387 %)iPhone
113 (0.387 %)Data Integration
122 (0.258 %)SaaS
122 (0.258 %)Spanish Language
122 (0.258 %)Foreign Exchange (FX)
122 (0.258 %)Clustering
131 (0.129 %)Economics
131 (0.129 %)PDA
131 (0.129 %)Management Information System
IT Job Market, Operating Systems CategoryOperating Systems
110 (1.289 %)Windows
26 (0.773 %)Linux
35 (0.644 %)Windows Server 2003
44 (0.515 %)Mac OS X
52 (0.258 %)Windows Server 2008
61 (0.129 %)Windows 2000 Server
61 (0.129 %)UNIX
61 (0.129 %)Windows XP
IT Job Market, Processes & Methodologies CategoryProcesses & Methodologies
1242 (31.19 %)SEO
2186 (23.97 %)Online Marketing
3171 (22.04 %)Pay per click
4148 (19.07 %)E-Commerce
590 (11.60 %)Project Management
682 (10.57 %)Web Development
780 (10.31 %)Email Marketing
859 (7.603 %)Web Design
955 (7.088 %)CRM
1043 (5.541 %)Content Management
1137 (4.768 %)PRINCE2
1236 (4.639 %)Web Analytics
1332 (4.124 %)Display Advertising
1429 (3.737 %)Scrum
1528 (3.608 %)E-business
1528 (3.608 %)Business Development
1627 (3.479 %)Web Marketing
1726 (3.351 %)Direct Marketing
1825 (3.222 %)OO
1825 (3.222 %)Image Processing
IT Job Market, Programming Languages CategoryProgramming Languages
1131 (16.88 %)JavaScript
2126 (16.24 %)C#
368 (8.763 %)SQL
465 (8.376 %)PHP
534 (4.381 %)ActionScript
616 (2.062 %)T-SQL
714 (1.804 %)VB.NET
89 (1.160 %)VB
98 (1.031 %)C
98 (1.031 %)Java
107 (0.902 %)VBScript
113 (0.387 %)ActionScript 2.0
122 (0.258 %)ActionScript 3.0
122 (0.258 %)Objective-C
122 (0.258 %)PHP5
122 (0.258 %)PL/SQL
131 (0.129 %)PHP4
131 (0.129 %)Python
IT Job Market, Qualifications CategoryQualifications
1101 (13.02 %)Degree
28 (1.031 %)PRINCE2 Certification
32 (0.258 %)ISEB
41 (0.129 %)Cisco Certification
41 (0.129 %)Microsoft Certification
41 (0.129 %)MCSE
41 (0.129 %)CCNA
IT Job Market, Quality Assurance & Compliance CategoryQuality Assurance & Compliance
121 (2.706 %)QA
25 (0.644 %)SLA
34 (0.515 %)WCAG
IT Job Market, System Software CategorySystem Software
11 (0.129 %)Active Directory
11 (0.129 %)VMware Infrastructure
IT Job Market, Systems Management CategorySystems Management
12 (0.258 %)EMC NetWorker
21 (0.129 %)MOM
21 (0.129 %)Systems Management Server (SMS)
IT Job Market, Vendors CategoryVendors
159 (7.603 %)Microsoft
244 (5.670 %)Google
319 (2.448 %)Adobe
414 (1.804 %)Omniture
510 (1.289 %)Alterian
510 (1.289 %)Cognos
69 (1.160 %)Apple
69 (1.160 %)Yahoo!
77 (0.902 %)DoubleClick
77 (0.902 %)Unica
84 (0.515 %)Cisco
84 (0.515 %)Business Objects
84 (0.515 %)SAP
93 (0.387 %)Macromedia
93 (0.387 %)Oracle
93 (0.387 %)Coremetrics
102 (0.258 %)telerik
102 (0.258 %)Progress
102 (0.258 %)Epiphany
111 (0.129 %)ProClarity