The table below looks at the statistics for Digital Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 24 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Apr 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 250 254 333
Rank change year-on-year
+4 +79
Permanent jobs citing Digital Marketing 1270 1341 883
As % of all permanent IT jobs located in the UK 1.15% 1.12% 0.79%
As % of the Processes & Methodologies category 1.38% 1.36% 0.98%
Number of salaries quoted 990 887 719
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £25,000 £25,000 £25,000
10% offered a salary of more than £67,500 £60,000 £65,000
UK excluding London average salary £35,000 £35,000 £34,500
% change year-on-year
- +1.44%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
92045 98475 89909
As % of all permanent IT jobs located in the UK 83.20% 82.01% 80.07%
Number of salaries quoted 74373 79144 73784
Average salary £50,000 £47,500 £46,000
Average salary % change year-on-year
+5.26% +3.26%
90% offered a salary of more than £32,000 £30,919 £30,000
10% offered a salary of more than £75,000 £70,000 £72,500
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Digital Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Digital Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the UK

Digital Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing within the UK.

Digital Marketing Salary Trend in the UK

Digital Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Digital Marketing over the 3 months to 24 April 2015 within the UK.

Digital Marketing Salary Histogram in the UK

Digital Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Digital Marketing within the UK over the 3 months to 24 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -2 1203 £40,000 +6.66% 215
London -10 498 £45,000 -5.26% 73
South East +15 313 £37,500 - 58
City of London +20 131 £57,500 +15.00% 24
North West -20 100 £35,000 +40.00% 33
Berkshire +32 85 £50,000 +41.84% 12
South West -30 78 £46,500 +43.07% 18
Surrey +42 76 £28,000 -20.00% 11
Yorkshire +12 72 £28,000 -6.66% 12
West Midlands +13 57 £30,000 - 6
East of England +33 52 £42,500 +16.43% 9
Hampshire +19 52 £37,500 -26.82% 11
Manchester -16 50 £35,000 +27.27% 20
Oxfordshire +21 39 £35,000 -6.66% 7
Reading +16 31 £47,500 +35.71% 1
Cheshire -15 31 £35,000 +59.09% 5
East Sussex -39 31 £32,500 -13.33% 4
Brighton -28 30 £32,500 -16.12% 4
West Yorkshire +18 27 £33,000 +10.00% 6
Southampton +7 27 £32,500 - 5
Leeds +20 26 £33,000 +1.53% 5
Birmingham +8 26 £27,500 - 2
Woking - 26 £25,000 - 1
North Yorkshire +27 23 £25,000 -9.09% 1
East Midlands +22 23 £35,000 +6.06% 6
Hungerford - 22 - - 5
Gloucestershire +5 21 £63,750 +67.76% 4
Bristol -8 21 £45,000 - 8
Harrogate +8 19 £25,000 -9.09%
Kingston Upon Thames +5 19 £45,000 +50.00%

Digital Marketing
Top 30 Related IT Skills

For the 6 months to 24 April 2015, IT jobs within the UK citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing.

1 2454 (100.00%) Marketing
2 745 (30.36%) HTML
3 643 (26.20%) CSS
4 595 (24.25%) Finance
5 583 (23.76%) Analytics
6 520 (21.19%) JavaScript
7 472 (19.23%) E-Commerce
8 457 (18.62%) SEO
9 424 (17.28%) Social Media
10 417 (16.99%) Business Intelligence
11 404 (16.46%) Telecoms
12 375 (15.28%) Agile Software Development
13 362 (14.75%) Project Management
14 349 (14.22%) Analytical Skills
15 348 (14.18%) Google
15 348 (14.18%) Pay per click
16 346 (14.10%) SAP
17 345 (14.06%) Programme Management
18 344 (14.02%) Degree
19 333 (13.57%) Manufacturing
20 331 (13.49%) Electronics
21 329 (13.41%) DTV
21 329 (13.41%) SAP Oil and Gas
22 325 (13.24%) jQuery
23 313 (12.75%) PHP
24 299 (12.18%) HTML5
25 293 (11.94%) Advertising
26 274 (11.17%) MySQL
27 273 (11.12%) Google Analytics
27 273 (11.12%) User Experience

Digital Marketing
Top Related IT Skills by Category

For the 6 months to 24 April 2015, IT jobs within the UK citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Application Platforms
1 272 (11.08%) CMS
2 89 (3.63%) WordPress
3 49 (2.00%) IIS
4 42 (1.71%) ExpressionEngine
4 42 (1.71%) concrete5
5 36 (1.47%) Apache
6 33 (1.34%) Sitecore CMS
7 32 (1.30%) SharePoint
8 30 (1.22%) Tomcat
9 28 (1.14%) Umbraco
10 27 (1.10%) WebSphere
11 25 (1.02%) MS Exchange
12 23 (0.94%) Node.js
13 22 (0.90%) Drupal
14 21 (0.86%) SAS
14 21 (0.86%) Lync
15 19 (0.77%) Adobe Experience Manager
16 15 (0.61%) JBoss
17 13 (0.53%) Joomla!
18 12 (0.49%) Sitefinity
Applications
1 187 (7.62%) MS Excel
2 168 (6.85%) Photoshop
3 137 (5.58%) MS Office
4 73 (2.97%) Adobe Illustrator
5 66 (2.69%) MS PowerPoint
6 60 (2.44%) Adobe Creative Suite
7 25 (1.02%) MS Project
8 23 (0.94%) MS Visio
9 22 (0.90%) InDesign
10 14 (0.57%) Spreadsheet
11 13 (0.53%) Acrobat
11 13 (0.53%) Fireworks
12 8 (0.33%) SPSS
13 7 (0.29%) Adobe After Effects
14 6 (0.24%) PrintSoft PReS
15 4 (0.16%) PowerPivot
16 2 (0.081%) OmniGraffle
16 2 (0.081%) Adobe Premiere
17 1 (0.041%) Final Cut Pro
17 1 (0.041%) FastStats
Business Applications
1 329 (13.41%) SAP Oil and Gas
2 70 (2.85%) Magento
3 21 (0.86%) WebTrends
4 19 (0.77%) Dynamics CRM
5 9 (0.37%) Unica
5 9 (0.37%) Adobe Campaign
6 5 (0.20%) Shopify
7 4 (0.16%) Tridion
8 2 (0.081%) Radian6
9 1 (0.041%) Oracle BRM
9 1 (0.041%) BASE24
9 1 (0.041%) VisionPLUS
9 1 (0.041%) Optimost
Cloud Services
1 273 (11.12%) Google Analytics
2 105 (4.28%) SaaS
3 39 (1.59%) Adobe Analytics
4 29 (1.18%) Amazon AWS
5 22 (0.90%) Amazon EC2
6 13 (0.53%) IaaS
7 12 (0.49%) Microsoft Azure
7 12 (0.49%) Silverpop
8 10 (0.41%) Office 365
9 8 (0.33%) Cloud Computing
10 5 (0.20%) Yammer
11 4 (0.16%) Basecamp
11 4 (0.16%) Amazon S3
12 3 (0.12%) Virtual Private Cloud
12 3 (0.12%) Azure Active Directory
13 2 (0.081%) MailChimp
13 2 (0.081%) Cloud Coach
13 2 (0.081%) PaaS
13 2 (0.081%) GitHub
13 2 (0.081%) Google Apps
Communications & Networking
1 114 (4.65%) Internet
2 36 (1.47%) DNS
3 34 (1.39%) Firewall
4 28 (1.14%) LAN
5 25 (1.02%) WAN
6 19 (0.77%) Wireless
7 18 (0.73%) SSL
7 18 (0.73%) HTTP
8 17 (0.69%) SMS
9 16 (0.65%) DHCP
9 16 (0.65%) TCP/IP
9 16 (0.65%) Unified Communications
10 13 (0.53%) SAN
11 12 (0.49%) VoIP
11 12 (0.49%) Intranet
11 12 (0.49%) OSPF
11 12 (0.49%) BGP
11 12 (0.49%) Cisco Nexus
12 11 (0.45%) Cisco ASA
12 11 (0.45%) MPLS
Database & Business Intelligence
1 274 (11.17%) MySQL
2 212 (8.64%) SQL Server
3 74 (3.02%) Big Data
4 63 (2.57%) SQL Server 2008
5 58 (2.36%) Relational Database
6 45 (1.83%) SQL Server Integration Services
7 42 (1.71%) SQL Server 2005
8 40 (1.63%) Data Warehouse
9 37 (1.51%) SQL Server Analysis Services
10 32 (1.30%) SQL Server Reporting Services
11 26 (1.06%) Data Mining
12 25 (1.02%) NoSQL
13 23 (0.94%) MongoDB
14 22 (0.90%) SQL Server 2012
15 17 (0.69%) PostgreSQL
16 15 (0.61%) RDBMS
16 15 (0.61%) QlikView
17 14 (0.57%) Hadoop
18 10 (0.41%) Couchbase
18 10 (0.41%) OLAP
Development Applications
1 156 (6.36%) Git (software)
2 73 (2.97%) Subversion
3 44 (1.79%) Appcelerator Titanium
4 40 (1.63%) Dreamweaver
5 37 (1.51%) Visual Studio
6 31 (1.26%) JIRA
7 21 (0.86%) Jenkins
8 17 (0.69%) Selenium
8 17 (0.69%) Team Foundation Server
9 13 (0.53%) JUnit
10 9 (0.37%) Cucumber
11 8 (0.33%) Maven
12 7 (0.29%) IntelliJ
12 7 (0.29%) VSS/SourceSafe
12 7 (0.29%) RSpec
12 7 (0.29%) SQL Server Management Studio (SSMS)
12 7 (0.29%) Balsamiq Mockups
12 7 (0.29%) Axure RP
13 6 (0.24%) Mercurial
13 6 (0.24%) NUnit
General
1 2454 (100.00%) Marketing
2 595 (24.25%) Finance
3 404 (16.46%) Telecoms
4 333 (13.57%) Manufacturing
5 331 (13.49%) Electronics
6 293 (11.94%) Advertising
7 184 (7.50%) Retail
8 78 (3.18%) Banking
8 78 (3.18%) Automotive
9 51 (2.08%) Games
10 49 (2.00%) Publishing
11 39 (1.59%) Legal
11 39 (1.59%) Pharmaceutical
12 28 (1.14%) Back Office
13 15 (0.61%) Retail Banking
13 15 (0.61%) German Language
14 13 (0.53%) French Language
14 13 (0.53%) Law
15 10 (0.41%) Spanish Language
16 8 (0.33%) Investment Banking
Job Titles
1 624 (25.43%) Developer
2 190 (7.74%) Analyst
3 165 (6.72%) Project Manager
4 150 (6.11%) Marketing Manager
5 147 (5.99%) PHP Developer
6 137 (5.58%) Senior Developer
7 124 (5.05%) Front-End Developer
8 122 (4.97%) Web Developer
9 119 (4.85%) PPC Executive
10 118 (4.81%) PPC Manager
10 118 (4.81%) PPC Analyst
10 118 (4.81%) PPC Specialist
11 112 (4.56%) Account Manager
12 105 (4.28%) Architect
13 99 (4.03%) Designer
14 94 (3.83%) Consultant
15 91 (3.71%) Senior Manager
15 91 (3.71%) .NET Developer
16 89 (3.63%) Marketing Executive
17 86 (3.50%) Digital Marketing Manager
Libraries, Frameworks & Software Standards
1 745 (30.36%) HTML
2 643 (26.20%) CSS
3 325 (13.24%) jQuery
4 299 (12.18%) HTML5
5 239 (9.74%) .NET
6 204 (8.31%) CSS3
7 131 (5.34%) ASP.NET
8 84 (3.42%) XML
9 75 (3.06%) Web Services
10 73 (2.97%) Sass
11 61 (2.49%) LESS
12 57 (2.32%) XHTML
12 57 (2.32%) ASP.NET MVC
13 52 (2.12%) CakePHP
13 52 (2.12%) Laravel
14 49 (2.00%) Symfony
14 49 (2.00%) LAMP
15 48 (1.96%) Flash
16 47 (1.92%) Ajax
16 47 (1.92%) AngularJS
Miscellaneous
1 424 (17.28%) Social Media
2 349 (14.22%) Analytical Skills
3 329 (13.41%) DTV
4 273 (11.12%) User Experience
5 132 (5.38%) Mobile App
6 110 (4.48%) Digital Media
7 75 (3.06%) Copywriting
8 55 (2.24%) Blog
9 47 (1.92%) Mathematics
10 40 (1.63%) Open Source
11 37 (1.51%) Statistics
12 34 (1.39%) E-Learning
13 31 (1.26%) Management Information System
14 30 (1.22%) Computer Science
15 28 (1.14%) Visualisation
16 25 (1.02%) FMCG
17 23 (0.94%) Data Integration
18 21 (0.86%) Algorithms
19 20 (0.81%) Social Network
20 19 (0.77%) Graphic Design
Operating Systems
1 172 (7.01%) Linux
2 134 (5.46%) Windows
3 51 (2.08%) UNIX
4 20 (0.81%) Windows 7
5 18 (0.73%) Android
5 18 (0.73%) Windows Server 2008
6 15 (0.61%) Windows XP
6 15 (0.61%) Windows Server 2003
6 15 (0.61%) Apple iOS
6 15 (0.61%) Windows Server 2012
7 12 (0.49%) Windows 8
7 12 (0.49%) CentOS
8 10 (0.41%) Mac OS
8 10 (0.41%) Solaris
9 9 (0.37%) Red Hat Enterprise Linux
10 8 (0.33%) Fedora
11 7 (0.29%) Ubuntu
11 7 (0.29%) AIX
12 6 (0.24%) FreeBSD
13 4 (0.16%) Windows 2000 Server
Processes & Methodologies
1 583 (23.76%) Analytics
2 472 (19.23%) E-Commerce
3 457 (18.62%) SEO
4 417 (16.99%) Business Intelligence
5 375 (15.28%) Agile Software Development
6 362 (14.75%) Project Management
7 348 (14.18%) Pay per click
8 345 (14.06%) Programme Management
9 232 (9.45%) Online Marketing
10 228 (9.29%) CRM
11 205 (8.35%) MVC
12 191 (7.78%) B2B
13 188 (7.66%) Web Development
14 165 (6.72%) Scrum
15 164 (6.68%) Web Design
16 148 (6.03%) Web Analytics
17 142 (5.79%) Content Management
18 134 (5.46%) Email Marketing
19 130 (5.30%) OO
20 117 (4.77%) Marketing Strategy
Programming Languages
1 520 (21.19%) JavaScript
2 313 (12.75%) PHP
3 262 (10.68%) SQL
4 213 (8.68%) C#
5 132 (5.38%) Java
6 80 (3.26%) T-SQL
7 53 (2.16%) Python
8 52 (2.12%) PHP5
9 44 (1.79%) C
10 37 (1.51%) Ruby
11 28 (1.14%) C++
11 28 (1.14%) Perl
12 20 (0.81%) R
13 17 (0.69%) VBA
14 15 (0.61%) PowerShell
14 15 (0.61%) ActionScript
15 14 (0.57%) Bash Shell
16 10 (0.41%) VB.NET
17 8 (0.33%) ActionScript 2.0
18 7 (0.29%) ActionScript 3.0
Qualifications
1 344 (14.02%) Degree
2 23 (0.94%) MCP
3 21 (0.86%) PMI Certification
4 19 (0.77%) ISEB
5 17 (0.69%) A+ Certification
6 15 (0.61%) Cisco Certification
7 12 (0.49%) CCNP
8 10 (0.41%) Microsoft Certification
8 10 (0.41%) PRINCE2 Certification
8 10 (0.41%) PMP
8 10 (0.41%) Security Cleared
9 7 (0.29%) ISTQB
10 6 (0.24%) PRINCE2 Practitioner
10 6 (0.24%) PhD
11 5 (0.20%) SC Cleared
11 5 (0.20%) MCITP
12 4 (0.16%) MCSE
12 4 (0.16%) CCNA
13 3 (0.12%) CCIE
13 3 (0.12%) APMP
Quality Assurance & Compliance
1 172 (7.01%) QA
2 15 (0.61%) SLA
3 5 (0.20%) HL7
4 4 (0.16%) ISO 9001
5 1 (0.041%) PCI DSS
5 1 (0.041%) Sarbanes-Oxley
5 1 (0.041%) ISO/IEC 27001
5 1 (0.041%) COBIT
System Software
1 35 (1.43%) Active Directory
2 24 (0.98%) VMware Infrastructure
3 11 (0.45%) Hyper-V
4 10 (0.41%) XenApp
4 10 (0.41%) XenDesktop
5 9 (0.37%) Citrix Presentation Server
6 5 (0.20%) Postfix
6 5 (0.20%) vSphere
7 4 (0.16%) Forefront TMG
7 4 (0.16%) UAG
7 4 (0.16%) ISA Server
7 4 (0.16%) VMware ESX
8 3 (0.12%) Xen
8 3 (0.12%) Varnish
8 3 (0.12%) qmail
9 2 (0.081%) Firmware
9 2 (0.081%) KVM
9 2 (0.081%) iptables
10 1 (0.041%) Veritas Cluster Server
10 1 (0.041%) Microsoft Virtual Server
Systems Management
1 25 (1.02%) Puppet
2 18 (0.73%) Opscode Chef
3 12 (0.49%) SCCM
4 5 (0.20%) HAProxy
5 4 (0.16%) SCOrch
5 4 (0.16%) HP Quality Center
6 3 (0.12%) Capistrano
6 3 (0.12%) Forefront Identity Manager
6 3 (0.12%) systemd
7 2 (0.081%) WSUS
7 2 (0.081%) Vagrant
7 2 (0.081%) SELinux
8 1 (0.041%) Opsview
8 1 (0.041%) XenMobile
8 1 (0.041%) Red Hat Satellite
8 1 (0.041%) Windows Intune
8 1 (0.041%) HP Data Protector
8 1 (0.041%) Systems Management Server (SMS)
8 1 (0.041%) Control-M
8 1 (0.041%) Nagios
Vendors
1 348 (14.18%) Google
2 346 (14.10%) SAP
3 228 (9.29%) Microsoft
4 175 (7.13%) Adobe
5 129 (5.26%) Facebook
6 82 (3.34%) Zend
7 69 (2.81%) Twitter
8 57 (2.32%) Oracle
9 49 (2.00%) Cisco
10 47 (1.92%) HP
10 47 (1.92%) Sitecore
11 46 (1.87%) Salesforce.com
12 36 (1.47%) VMware
13 30 (1.22%) Omniture
14 29 (1.18%) Citrix
15 25 (1.02%) IBM
16 21 (0.86%) EPiServer
17 19 (0.77%) Tableau
17 19 (0.77%) Juniper
18 18 (0.73%) Yahoo!
Southampton, Hampshire
RecruitmentRevolution.com Limited
Salary: From £36,000 to £39,000 per annum £70,000 OTE + Incredible Benefits
Posted: 16 hours ago
Hounslow, London
British Airways
Salary: Competitive salary
Posted: 17 hours ago
London
Initi8 Recruitment
Salary: £35000 - £40000 Per Annum
Posted: 19 hours ago
Mansfield, Nottinghamshire
Senitor Associates
Salary: £20000 - £25000 per annum + Benefits
Posted: 20 hours ago
Dudley, West Midlands (County)
Senitor Associates
Salary: £16000 - £18000 per annum + Benefits
Posted: 20 hours ago
City, London
People Source Consulting
Salary: £100000 - £120000 per annum + Bonus, Benefits
Posted: 20 hours ago
Witney, Oxfordshire
Haybrook IT Resourcing Ltd
Salary: Up to £30,000 per annum
Posted: 20 hours ago
Manchester, Lancashire
People Source Consulting
Salary: £44000 - £52000 per annum + excellent benefits scheme
Posted: 20 hours ago
City, London
People Source Consulting
Salary: £42000 - £52000 per annum + Benefits
Posted: 20 hours ago
Brighton, East Sussex
RecruitmentRevolution.com Limited
Salary: From £50,000 to £60,000 per annum + Benefits
Posted: 21 hours ago
Windsor, Berkshire
Edge Specialist Recruitment
Salary: £28000 - £32000 per annum + Bonus & Excellent Benefits
Posted: 21 hours ago
City, London
ARC IT Recruitment Ltd
Salary: £25000 - £35000 Per Annum
Posted: 23 hours ago
Southampton, Hampshire
Randstad Technologies
Salary: £30000.00 - £50000.00 per annum + Benifits
Posted: Yesterday
Central London / West End
ARC IT Recruitment Ltd
Salary: £45000 Per Annum Plus Benefits
Posted: Yesterday
Slough, Berkshire
QA
Salary: Highly Competitive
Posted: Yesterday
Godalming, Surrey
ETS Technical Selection Ltd
Salary: £30000 - £40000 per annum + 25 days + bankholidays + birthday off
Posted: Yesterday
Cardiff, South Glamorgan
IT Executive Ltd
Salary: £25000 - £35000 per annum
Posted: Yesterday
Oxfordshire
IT Executive Ltd
Salary: £30000 - £40000 per annum + DOE
Posted: Yesterday
London
abrs Limited
Salary: package
Posted: Yesterday