The table below looks at the statistics for Digital Marketing skills in IT jobs advertised across the UK. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 25 August 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 Aug 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 279 234 255
Rank change year-on-year
-45 +21
Permanent jobs citing Digital Marketing 1099 1528 1422
As % of all permanent IT jobs located in the UK 1.12% 1.39% 1.21%
As % of the Processes & Methodologies category 1.28% 1.59% 1.42%
Number of salaries quoted 979 1241 992
Median salary £45,000 £42,250 £40,000
Median salary % change year-on-year
+6.50% +5.62%
90% offered a salary of more than £27,500 £25,000 £27,300
10% offered a salary of more than £72,500 £65,000 £60,000
UK excluding London median salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
85989 96019 100080
As % of all permanent IT jobs located in the UK 88.01% 87.50% 85.37%
Number of salaries quoted 71918 78944 79934
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £32,500 £32,500 £30,991
10% offered a salary of more than £78,000 £72,500 £75,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend

The demand trend of job ads citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in the UK

Digital Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing within the UK.

Digital Marketing Salary Trend in the UK

Digital Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Digital Marketing over the 3 months to 25 August 2016 within the UK.

Digital Marketing Salary Histogram in the UK

Digital Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the UK over the 3 months to 25 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -50 1047 £45,000 +5.88% 270
London -31 445 £51,750 +15.00% 104
South East -62 231 £42,500 +3.03% 49
South West +12 134 £45,000 -10.00% 43
North West +24 79 £35,000 +16.66% 25
Manchester +12 66 £35,000 +18.64% 17
Surrey +6 55 £45,000 +9.75% 11
Bristol +27 52 £45,000 -6.73% 24
Yorkshire -18 49 £32,500 - 2
Gloucestershire -10 47 £52,500 -12.50% 10
City of London -31 47 £44,500 -1.11% 11
West Yorkshire -13 44 £31,500 -3.07%
Berkshire -33 44 £50,000 - 12
West Midlands -36 43 £29,000 -17.14% 13
Hampshire -31 40 £52,500 +114.28% 7
East of England +7 35 £38,750 -5.48% 21
Leeds -2 34 £32,500 -
West Sussex +20 30 £32,500 -27.77% 1
Guildford +12 24 £55,000 +37.50% 3
Brighton -15 24 £32,500 -13.33% 4
East Sussex -19 24 £32,500 -13.33% 4
Cheltenham +3 19 £47,500 -20.83% 6
Cambridgeshire +7 18 £38,750 -13.88% 10
East Midlands +5 16 £38,250 -15.00% 6
Oxfordshire -22 16 £51,250 +7.89% 2
Scotland +5 15 £52,500 +50.00% 6
Newbury +8 14 £47,500 -5.00% 2
Wales +7 13 £40,000 -5.88%
Basingstoke -11 12 £65,000 +48.57%
Crawley - 12 £30,000 -

Digital Marketing
Top 30 Related IT Skills

For the 6 months to 25 August 2016, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads with a requirement for Digital Marketing.

1 2312 (100.00%) Marketing
2 813 (35.16%) Finance
3 751 (32.48%) Business Intelligence
4 731 (31.62%) Telecoms
5 714 (30.88%) Electronics
6 697 (30.15%) Programme Management
7 696 (30.10%) SAP
8 695 (30.06%) Manufacturing
9 691 (29.89%) SAP Oil and Gas
10 645 (27.90%) HTML
11 568 (24.57%) Agile Software Development
12 549 (23.75%) CSS
13 526 (22.75%) JavaScript
14 488 (21.11%) Analytics
15 368 (15.92%) E-Commerce
16 360 (15.57%) SQL
17 336 (14.53%) SEO
18 317 (13.71%) Analytical Skills
19 307 (13.28%) Degree
20 301 (13.02%) Web Development
21 289 (12.50%) Google
22 280 (12.11%) jQuery
23 266 (11.51%) .NET
24 262 (11.33%) C#
25 257 (11.12%) MVC
26 246 (10.64%) Microsoft
27 245 (10.60%) Java
28 238 (10.29%) PHP
29 230 (9.95%) Pay per click
30 226 (9.78%) CRM

Digital Marketing
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 212 (9.17%) CMS
2 124 (5.36%) WordPress
3 62 (2.68%) SharePoint
4 59 (2.55%) Drupal
5 55 (2.38%) SAS
6 49 (2.12%) Apache
7 46 (1.99%) Tomcat
7 46 (1.99%) Umbraco
8 36 (1.56%) JBoss
8 36 (1.56%) Mule
9 35 (1.51%) Sitecore CMS
10 30 (1.30%) Mule ESB
11 29 (1.25%) Adobe Experience Manager
12 27 (1.17%) Confluence
12 27 (1.17%) nginx
13 26 (1.12%) IIS
14 25 (1.08%) Joomla!
15 23 (0.99%) Apache Spark
16 16 (0.69%) Elasticsearch
17 8 (0.35%) SharePoint 2013
Applications
1 161 (6.96%) MS Excel
2 120 (5.19%) MS Office
3 105 (4.54%) Photoshop
4 78 (3.37%) MS PowerPoint
5 43 (1.86%) Adobe Illustrator
6 30 (1.30%) MS Project
7 29 (1.25%) Adobe Creative Suite
8 21 (0.91%) InDesign
9 20 (0.87%) MS Visio
10 15 (0.65%) SPSS
11 11 (0.48%) Adobe After Effects
12 7 (0.30%) Spreadsheet
13 5 (0.22%) UXPin
14 4 (0.17%) Fireworks
15 3 (0.13%) Acrobat
15 3 (0.13%) OmniGraffle
16 2 (0.087%) Adobe Captivate
16 2 (0.087%) InVision
17 1 (0.043%) CINEMA 4D
17 1 (0.043%) PrintSoft PReS
Business Applications
1 691 (29.89%) SAP Oil and Gas
2 78 (3.37%) Magento
3 23 (0.99%) Adobe Campaign
4 22 (0.95%) Eloqua
5 15 (0.65%) Dynamics CRM
6 14 (0.61%) Unica
6 14 (0.61%) WebTrends
7 13 (0.56%) FastStats
7 13 (0.56%) OpenCart
8 7 (0.30%) Salesforce.com CRM
9 4 (0.17%) Remedy ITSM
9 4 (0.17%) RMDS
10 2 (0.087%) Radian6
11 1 (0.043%) BigMachines
11 1 (0.043%) Dynamics AX
11 1 (0.043%) Hyperion Planning
11 1 (0.043%) MetaTrader
11 1 (0.043%) Oracle EBS R12
11 1 (0.043%) osCommerce
11 1 (0.043%) SAP hybris
Cloud Services
1 216 (9.34%) Google Analytics
2 117 (5.06%) SaaS
3 108 (4.67%) Amazon AWS
4 67 (2.90%) Microsoft Azure
5 66 (2.85%) AdWords
6 41 (1.77%) Amazon EC2
7 37 (1.60%) Adobe Analytics
8 28 (1.21%) Cloud Computing
8 28 (1.21%) Silverpop
9 15 (0.65%) Office 365
10 14 (0.61%) Amazon S3
11 13 (0.56%) GitHub
11 13 (0.56%) IBM Cloud
12 11 (0.48%) Google Cloud Platform
13 9 (0.39%) Basecamp
14 8 (0.35%) Adobe Creative Cloud
14 8 (0.35%) Google Tag Manager
15 6 (0.26%) BlueKai
16 5 (0.22%) iPaaS
16 5 (0.22%) Virtual Private Cloud
Communications & Networking
1 69 (2.98%) Internet
2 37 (1.60%) Firewall
3 28 (1.21%) SSH
3 28 (1.21%) TCP/IP
4 27 (1.17%) VPN
5 26 (1.12%) VoIP
6 25 (1.08%) DNS
6 25 (1.08%) WAN
7 22 (0.95%) HTTP
7 22 (0.95%) LAN
8 14 (0.61%) IPsec
9 13 (0.56%) Wireless
10 12 (0.52%) Intranet
11 11 (0.48%) Wireshark
12 10 (0.43%) HTTPS
12 10 (0.43%) SMS
12 10 (0.43%) tcpdump
13 9 (0.39%) LDAP
13 9 (0.39%) SAN
14 8 (0.35%) VLAN
Database & Business Intelligence
1 189 (8.17%) SQL Server
2 168 (7.27%) MySQL
3 89 (3.85%) Big Data
4 69 (2.98%) NoSQL
5 65 (2.81%) MongoDB
6 46 (1.99%) Hadoop
7 38 (1.64%) PostgreSQL
8 35 (1.51%) Amazon DynamoDB
9 34 (1.47%) Relational Database
10 26 (1.12%) SQL Server Integration Services
11 25 (1.08%) SQL Server 2012
11 25 (1.08%) SQL Server 2014
12 23 (0.99%) Oracle Database
13 22 (0.95%) Data Warehouse
13 22 (0.95%) SQL Server Reporting Services
14 19 (0.82%) SQL Server Analysis Services
15 17 (0.74%) Redis
16 13 (0.56%) Apache Hive
16 13 (0.56%) Power BI
16 13 (0.56%) SQL Server 2008
Development Applications
1 182 (7.87%) Git (software)
2 126 (5.45%) JIRA
3 69 (2.98%) Jenkins
4 63 (2.72%) Visual Studio
5 54 (2.34%) Subversion
6 48 (2.08%) JUnit
6 48 (2.08%) Team Foundation Server
7 36 (1.56%) Selenium
8 30 (1.30%) Dreamweaver
9 28 (1.21%) IntelliJ
10 27 (1.17%) Cucumber
11 25 (1.08%) gulp
12 23 (0.99%) Maven
13 21 (0.91%) Grunt
14 20 (0.87%) Atlassian Bamboo
14 20 (0.87%) Zephyr
15 16 (0.69%) TeamCity
16 14 (0.61%) Visual Website Optimizer
17 11 (0.48%) Axure RP
17 11 (0.48%) WebDriver
General
1 2312 (100.00%) Marketing
2 813 (35.16%) Finance
3 731 (31.62%) Telecoms
4 714 (30.88%) Electronics
5 695 (30.06%) Manufacturing
6 188 (8.13%) Retail
7 173 (7.48%) Advertising
8 103 (4.46%) Games
9 57 (2.47%) Publishing
10 48 (2.08%) Banking
11 41 (1.77%) French Language
12 40 (1.73%) German Language
13 32 (1.38%) Legal
14 29 (1.25%) Pharmaceutical
15 25 (1.08%) Law
16 23 (0.99%) Brand Awareness
17 18 (0.78%) Multimedia
17 18 (0.78%) Spanish Language
18 15 (0.65%) Italian Language
19 12 (0.52%) Dutch Language
Job Titles
1 647 (27.98%) Developer
2 248 (10.73%) Analyst
3 178 (7.70%) Senior Developer
4 144 (6.23%) Marketing Manager
5 133 (5.75%) Architect
6 121 (5.23%) PHP Developer
7 120 (5.19%) Web Developer
8 117 (5.06%) Front End Developer (Client-Side Developer)
9 115 (4.97%) Project Manager
10 112 (4.84%) .NET Developer
11 100 (4.33%) Digital Marketing Manager
12 99 (4.28%) Designer
13 93 (4.02%) Consultant
14 89 (3.85%) JavaScript Developer
15 87 (3.76%) C# Developer
16 78 (3.37%) Java Developer
17 74 (3.20%) Account Manager
18 71 (3.07%) Marketing Executive
19 67 (2.90%) Business Analyst
19 67 (2.90%) HTML Developer
Libraries, Frameworks & Software Standards
1 645 (27.90%) HTML
2 549 (23.75%) CSS
3 280 (12.11%) jQuery
4 266 (11.51%) .NET
5 194 (8.39%) HTML5
6 148 (6.40%) ASP.NET
7 139 (6.01%) AngularJS
8 138 (5.97%) Web Services
9 136 (5.88%) XML
10 123 (5.32%) CSS3
11 95 (4.11%) REST
12 86 (3.72%) JSON
13 85 (3.68%) Spring
14 82 (3.55%) LAMP
15 78 (3.37%) ASP.NET MVC
16 74 (3.20%) SOAP
17 73 (3.16%) Sass
18 66 (2.85%) Twitter Bootstrap
19 64 (2.77%) ASP.NET Web API
20 60 (2.60%) Node.js
Miscellaneous
1 317 (13.71%) Analytical Skills
2 205 (8.87%) Social Media
3 185 (8.00%) User Experience
4 86 (3.72%) Computer Science
5 67 (2.90%) Mobile App
6 41 (1.77%) Management Information System
7 40 (1.73%) Algorithms
8 38 (1.64%) FMCG
9 36 (1.56%) Digital Media
9 36 (1.56%) Mathematics
10 35 (1.51%) Blog
11 33 (1.43%) Statistics
12 28 (1.21%) Visualisation
13 26 (1.12%) Enterprise Software
14 25 (1.08%) Online Games
15 23 (0.99%) Data Integration
16 21 (0.91%) NHS
17 20 (0.87%) Fintech
18 15 (0.65%) iPad
19 14 (0.61%) Data Structures
Operating Systems
1 202 (8.74%) Linux
2 117 (5.06%) Windows
3 50 (2.16%) Unix
4 37 (1.60%) Android
4 37 (1.60%) Apple iOS
5 29 (1.25%) Windows Server
6 17 (0.74%) Windows 7
7 16 (0.69%) Windows Server 2008
8 14 (0.61%) Windows Server 2012
9 13 (0.56%) Windows 8
10 11 (0.48%) Windows 10
11 8 (0.35%) VMS
12 7 (0.30%) Mac OS X
12 7 (0.30%) Red Hat Enterprise Linux
12 7 (0.30%) Windows Mobile
13 5 (0.22%) AIX
13 5 (0.22%) Solaris
14 4 (0.17%) Windows Server 2003
15 3 (0.13%) CentOS
16 2 (0.087%) Kali Linux
Processes & Methodologies
1 751 (32.48%) Business Intelligence
2 697 (30.15%) Programme Management
3 568 (24.57%) Agile Software Development
4 488 (21.11%) Analytics
5 368 (15.92%) E-Commerce
6 336 (14.53%) SEO
7 301 (13.02%) Web Development
8 257 (11.12%) MVC
9 230 (9.95%) Pay per click
10 226 (9.78%) CRM
11 213 (9.21%) Project Management
12 206 (8.91%) Scrum
13 174 (7.53%) Content Management
14 165 (7.14%) TDD
15 154 (6.66%) Front End Development
16 137 (5.93%) OO
17 134 (5.80%) Software Engineering
18 118 (5.10%) Email Marketing
19 112 (4.84%) BDD
20 105 (4.54%) Continuous Integration
Programming Languages
1 526 (22.75%) JavaScript
2 360 (15.57%) SQL
3 262 (11.33%) C#
4 245 (10.60%) Java
5 238 (10.29%) PHP
6 125 (5.41%) Python
7 76 (3.29%) Ruby
8 60 (2.60%) C++
9 56 (2.42%) T-SQL
10 34 (1.47%) Perl
11 28 (1.21%) PowerShell
12 22 (0.95%) R
13 21 (0.91%) VB
14 20 (0.87%) VB.NET
15 19 (0.82%) Bash Shell
16 15 (0.65%) C
17 13 (0.56%) XAML
18 11 (0.48%) PHP 5
18 11 (0.48%) PL/SQL
19 10 (0.43%) VBA
Qualifications
1 307 (13.28%) Degree
2 46 (1.99%) Security Cleared
3 34 (1.47%) SC Cleared
4 28 (1.21%) CISSP
5 22 (0.95%) ISEB
6 21 (0.91%) ISTQB
7 16 (0.69%) Cisco Certification
8 15 (0.65%) Microsoft Certification
9 13 (0.56%) Analytics IQ
10 12 (0.52%) MBA
11 11 (0.48%) CCNA
11 11 (0.48%) PRINCE2 Certification
12 10 (0.43%) CCNP
12 10 (0.43%) CISMP
12 10 (0.43%) PCI QSA
13 9 (0.39%) CISA
13 9 (0.39%) CISM
13 9 (0.39%) DV Cleared
14 8 (0.35%) CESG Certified Professional
14 8 (0.35%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 64 (2.77%) QA
2 34 (1.47%) PCI DSS
3 31 (1.34%) SLA
4 26 (1.12%) ISO/IEC 27001
5 18 (0.78%) Data Quality
6 16 (0.69%) COBIT
7 9 (0.39%) ISO27002
8 4 (0.17%) HL7
8 4 (0.17%) PA-DSS
9 3 (0.13%) Sarbanes-Oxley
10 1 (0.043%) Actionable Recommendations
10 1 (0.043%) Disclosure Scotland
10 1 (0.043%) ISO 9001
10 1 (0.043%) ISO19770
10 1 (0.043%) ISO22301
10 1 (0.043%) JTAG
10 1 (0.043%) MiFID
10 1 (0.043%) WCAG
System Software
1 39 (1.69%) Active Directory
2 30 (1.30%) VMware Infrastructure
3 20 (0.87%) Docker
4 11 (0.48%) Virtual Machines
5 7 (0.30%) VMware ESXi
6 5 (0.22%) Hyper-V
6 5 (0.22%) Snort
6 5 (0.22%) XenDesktop
7 4 (0.17%) HDFS
7 4 (0.17%) Terminal Server
7 4 (0.17%) vCloud
7 4 (0.17%) VMware Workstation
8 2 (0.087%) VMware ESX
8 2 (0.087%) vSphere
8 2 (0.087%) XenApp
9 1 (0.043%) Apache ZooKeeper
9 1 (0.043%) Terminal Services
9 1 (0.043%) Varnish
Systems Management
1 65 (2.81%) Puppet
2 53 (2.29%) Opscode Chef
3 43 (1.86%) Ansible
4 17 (0.74%) Nagios
5 5 (0.22%) Mesos
6 4 (0.17%) Cacti
6 4 (0.17%) HAProxy
6 4 (0.17%) Microsoft Clustering
6 4 (0.17%) SCCM
6 4 (0.17%) Terraform
7 3 (0.13%) Hadoop YARN
7 3 (0.13%) Kubernetes
7 3 (0.13%) logstash
7 3 (0.13%) Oozie
7 3 (0.13%) Rancher
7 3 (0.13%) rkt
7 3 (0.13%) StatsD
8 2 (0.087%) HP Quality Center
8 2 (0.087%) Nessus
8 2 (0.087%) Nmap
Vendors
1 696 (30.10%) SAP
2 289 (12.50%) Google
3 246 (10.64%) Microsoft
4 178 (7.70%) Adobe
5 86 (3.72%) Oracle
6 65 (2.81%) VMware
7 61 (2.64%) Salesforce.com
8 60 (2.60%) Facebook
9 54 (2.34%) Twitter
10 47 (2.03%) Apple
10 47 (2.03%) Sitecore
11 42 (1.82%) Cisco
12 34 (1.47%) IBM
13 30 (1.30%) HP
14 25 (1.08%) Xamarin
14 25 (1.08%) Zend
15 24 (1.04%) Citrix
16 23 (0.99%) Rackspace
17 22 (0.95%) Salesforce Marketing Cloud
18 21 (0.91%) Marketo
Peterborough, Cambridgeshire
IT Executive Ltd
Salary: £25000 - £35000 per annum + Benefits
Posted: 14 hours ago
Stafford, Staffordshire
Uniting Ambition
Salary: £35k - 45k per year + Bonus, Holidays, Discounts, Pension, Life Assura
Posted: 18 hours ago
Manchester, Lancashire
Searchability
Salary: £50000 - £60000 per annum + Benefits
Posted: 8 hours ago
London
People Source Consulting
Salary: £35000 - £50000 per annum + benefits and bonus
Posted: 2 days ago
Birmingham, West Midlands (County)
ESA Group
Salary: From £25,000 to £30,000 per annum
Posted: 10 hours ago
Peterborough, Cambridgeshire
People Source Consulting
Salary: £27500 - £30000 per annum + Great Benefits
Posted: Yesterday
Brighton, East Sussex
I4 Recruitment
Salary: £23k - 25k per year
Posted: 11 hours ago
Preston, Lancashire
Adalta Recruitment Solutions
Salary: £30000 - £35000 per annum
Posted: Yesterday
London
Salt
Salary: £32000.00 - £38000.00 per annum
Posted: 17 hours ago
Central London / West End
JWResource
Salary: From £45,000 to £55,000 per annum plus excellent benefits
Posted: 12 hours ago
Leicestershire
TEKsystems
Salary: £30000 - £35000 per annum
Posted: 9 hours ago
Brighton, East Sussex
I4 Recruitment
Salary: £19k - 21k per year
Posted: 9 hours ago
London
People Source Consulting
Salary: £55000 - £65000 per annum + great benefits
Posted: Yesterday
Bristol, Avon
People Source Consulting
Salary: £30000 - £38000 per annum + Excellent Benefits
Posted: 2 days ago
Reading, Berkshire
People Source Consulting
Salary: £50000 - £60000 per annum + bonus and benefits
Posted: 2 days ago
City, London
People Source Consulting
Salary: Excellent Salary + Benefits
Posted: Yesterday
Cambridge, Cambridgeshire
People Source Consulting
Salary: £25000 - £40000 per annum + Fantastic Benefits Package
Posted: 3 days ago
Oxford, Oxfordshire
Haybrook IT Resourcing Ltd
Salary: Up to £20,000 per annum + benefits
Posted: 11 hours ago
Bristol, Avon
People Source Consulting
Salary: £30000 - £40000 per annum
Posted: 3 days ago
Stoke-On-Trent, Staffordshire
Oscar
Salary: £25000 - £30000 per annum
Posted: 2 days ago
North London
Modis International
Posted: 2 days ago
City, London
People Source Consulting
Salary: £65000 - £75000 per annum + Benefits
Posted: 3 days ago
North London
Modis International
Posted: 2 days ago
London
We Are Aspire Ltd
Salary: £45000 - £55000 per annum + benefits
Posted: 2 days ago
London
People Source Consulting
Salary: £55000 - £65000 per annum + great benefits
Posted: 2 days ago
Cambridgeshire
Agentis Solution
Salary: From £30,000 to £35,000 per annum
Posted: 2 days ago
Bristol, Avon
People Source Consulting
Salary: £40000 - £55000 per annum
Posted: 2 days ago
Birmingham, West Midlands (County)
Talent Spa
Salary: £45k - 55k per year
Posted: 2 days ago
London
People Source Consulting
Salary: £45000 - £55000 per annum + package
Posted: 2 days ago
Belfast, County Antrim
HAYS INFORMATION TECHNOLOGY
Salary: £27000.00 - £35000.00 per annum
Posted: 3 days ago