The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 9 February 2016 with a comparison to the same period in the previous 2 years.

Location
3 months to
9 Feb 2016
Same period 2015 Same period 2014
Social Media Marketing
Rank 893 868 879
Rank change year-on-year
-25 +11
Permanent jobs citing Social Media Marketing 5 57 38
As % of all permanent IT jobs located in England 0.005% 0.057% 0.039%
As % of the Processes & Methodologies category 0.006% 0.067% 0.046%
Number of salaries quoted 3 52 13
Average salary £35,000 £28,500 £30,000
Average salary % change year-on-year
+22.80% -5.00%
90% offered a salary of more than £20,600 £25,000 £18,000
10% offered a salary of more than £37,000 £47,500 £36,600
UK excluding London average salary £17,000 £35,000 £30,000
% change year-on-year
-51.42% +16.66%
Social Media Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
82055 84713 83208
As % of all permanent IT jobs located in England 86.87% 85.22% 85.04%
Number of salaries quoted 68902 70217 67067
Average salary £50,000 £49,000 £47,500
Average salary % change year-on-year
+2.04% +3.15%
90% offered a salary of more than £32,500 £31,500 £31,000
10% offered a salary of more than £77,500 £75,000 £75,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Social Media Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Social Media Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in England

Social Media Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing across the England region.

Social Media Marketing Salary Trend in England

Social Media Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Social Media Marketing across the England region over the 3 months to 9 February 2016.

Social Media Marketing Salary Histogram in England

Social Media Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the England region over the 3 months to 9 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -16 4 £36,250 +31.81% 4
West Midlands - 1 £17,000 -
Social Media Marketing
UK

Social Media Marketing
Top 30 Related IT Skills in England

For the 6 months to 9 February 2016, IT jobs across the England region citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 34 (100.00%) Marketing
1 34 (100.00%) Social Media
2 23 (67.65%) SEO
3 22 (64.71%) Digital Marketing
4 17 (50.00%) Pay per click
5 11 (32.35%) HTML
6 10 (29.41%) PHP
6 10 (29.41%) WordPress
6 10 (29.41%) Email Marketing
6 10 (29.41%) Facebook
6 10 (29.41%) Twitter
6 10 (29.41%) Analytics
7 9 (26.47%) Agile Software Development
8 8 (23.53%) Online Marketing
9 7 (20.59%) Content Management
9 7 (20.59%) CMS
9 7 (20.59%) Project Management
9 7 (20.59%) User Experience
9 7 (20.59%) Analytical Skills
10 6 (17.65%) MySQL
10 6 (17.65%) JavaScript
10 6 (17.65%) CSS
10 6 (17.65%) Advertising
11 5 (14.71%) jQuery
11 5 (14.71%) Android
11 5 (14.71%) Web Development
11 5 (14.71%) Blog
11 5 (14.71%) Computer Science
11 5 (14.71%) QA
11 5 (14.71%) Git (software)

Social Media Marketing
Top Related IT Skills in England by Category

For the 6 months to 9 February 2016, IT jobs across the England region citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 10 (29.41%) WordPress
2 7 (20.59%) CMS
3 4 (11.76%) Drupal
4 1 (2.94%) Apache
4 1 (2.94%) SharePoint
4 1 (2.94%) Umbraco
Applications
1 5 (14.71%) Photoshop
2 2 (5.88%) Adobe Illustrator
3 1 (2.94%) InDesign
3 1 (2.94%) MS Excel
3 1 (2.94%) MS Office
3 1 (2.94%) MS PowerPoint
3 1 (2.94%) MS Visio
Business Applications
1 4 (11.76%) Magento
2 1 (2.94%) WebTrends
Cloud Services
1 1 (2.94%) AdWords
1 1 (2.94%) Amazon AWS
1 1 (2.94%) Amazon EC2
1 1 (2.94%) Amazon S3
1 1 (2.94%) Google Analytics
1 1 (2.94%) Office 365
Communications & Networking
1 2 (5.88%) Extranet
1 2 (5.88%) Internet
2 1 (2.94%) Intranet
Database & Business Intelligence
1 6 (17.65%) MySQL
Development Applications
1 5 (14.71%) Git (software)
2 1 (2.94%) Hudson
2 1 (2.94%) Selenium
General
1 34 (100.00%) Marketing
2 6 (17.65%) Advertising
3 5 (14.71%) Games
4 2 (5.88%) Finance
4 2 (5.88%) Retail
5 1 (2.94%) Brand Awareness
5 1 (2.94%) Multimedia
5 1 (2.94%) Pharmaceutical
5 1 (2.94%) Publishing
5 1 (2.94%) Telecoms
Job Titles
1 10 (29.41%) Developer
2 6 (17.65%) Marketing Executive
3 5 (14.71%) Social Media Manager
4 4 (11.76%) Digital Executive
4 4 (11.76%) Digital Marketing Executive
4 4 (11.76%) iOS Developer
4 4 (11.76%) Marketing Manager
4 4 (11.76%) Project Manager
4 4 (11.76%) SEO Executive
5 3 (8.82%) Account Manager
5 3 (8.82%) Digital Account Manager
5 3 (8.82%) Digital Developer
5 3 (8.82%) Digital Marketing Manager
5 3 (8.82%) PHP Developer
5 3 (8.82%) Technical Manager
5 3 (8.82%) Technical Project Manager
6 2 (5.88%) Digital Content Manager
6 2 (5.88%) Engagement Manager
6 2 (5.88%) HTML CSS Developer
6 2 (5.88%) PHP MySQL Developer
Libraries, Frameworks & Software Standards
1 11 (32.35%) HTML
2 6 (17.65%) CSS
3 5 (14.71%) jQuery
4 2 (5.88%) Ajax
5 1 (2.94%) Ext JS
5 1 (2.94%) Flash
5 1 (2.94%) HTML5
5 1 (2.94%) JSON
5 1 (2.94%) LAMP
5 1 (2.94%) Web Services
5 1 (2.94%) Zend Framework
Miscellaneous
1 34 (100.00%) Social Media
2 7 (20.59%) Analytical Skills
2 7 (20.59%) User Experience
3 5 (14.71%) Blog
3 5 (14.71%) Computer Science
4 2 (5.88%) Social Network
5 1 (2.94%) BBC
5 1 (2.94%) Copywriting
5 1 (2.94%) Digital Media
5 1 (2.94%) Fintech
5 1 (2.94%) Graphic Design
5 1 (2.94%) Mobile App
5 1 (2.94%) NHS
Operating Systems
1 5 (14.71%) Android
1 5 (14.71%) Apple iOS
2 4 (11.76%) Windows
2 4 (11.76%) Windows Phone
3 1 (2.94%) Ubuntu
Processes & Methodologies
1 23 (67.65%) SEO
2 22 (64.71%) Digital Marketing
3 17 (50.00%) Pay per click
4 10 (29.41%) Analytics
4 10 (29.41%) Email Marketing
5 9 (26.47%) Agile Software Development
6 8 (23.53%) Online Marketing
7 7 (20.59%) Content Management
7 7 (20.59%) Project Management
8 5 (14.71%) E-Commerce
8 5 (14.71%) Marketing Strategy
8 5 (14.71%) Web Development
8 5 (14.71%) Workflow
9 4 (11.76%) Change Control
9 4 (11.76%) iOS Development
9 4 (11.76%) Resource Management
9 4 (11.76%) TDD
9 4 (11.76%) Web Design
10 3 (8.82%) B2B
10 3 (8.82%) Campaign Management
Programming Languages
1 10 (29.41%) PHP
2 6 (17.65%) JavaScript
3 1 (2.94%) C
Qualifications
1 4 (11.76%) Degree
Quality Assurance & Compliance
1 5 (14.71%) QA
Systems Management
1 1 (2.94%) Plesk
Vendors
1 10 (29.41%) Facebook
1 10 (29.41%) Twitter
2 5 (14.71%) Google
3 4 (11.76%) Apple
4 2 (5.88%) Salesforce.com
5 1 (2.94%) Adobe
5 1 (2.94%) Marketo
5 1 (2.94%) Microsoft
5 1 (2.94%) Sage
5 1 (2.94%) SAP
5 1 (2.94%) Zend
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