The table below looks at the statistics for Social Media Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media Marketing over the 3 months to 5 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
5 Mar 2015
Same period 2014 Same period 2013
Social Media Marketing
Rank 809 798 826
Rank change year-on-year
-11 +28
Permanent jobs citing Social Media Marketing 37 50 24
As % of all permanent IT jobs located in England 0.038% 0.051% 0.025%
As % of the Processes & Methodologies category 0.046% 0.062% 0.031%
Number of salaries quoted 36 19 22
Average salary £28,000 £27,500 £35,750
Average salary % change year-on-year
+1.81% -23.07%
90% offered a salary of more than £26,750 £22,000 £27,500
10% offered a salary of more than £73,750 £35,400 £55,000
UK excluding London average salary £35,000 £28,750 £36,500
% change year-on-year
+21.73% -21.23%
Social Media Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
81037 81000 77589
As % of all permanent IT jobs located in England 82.86% 82.39% 80.12%
Number of salaries quoted 66627 65196 65122
Average salary £49,500 £47,500 £46,250
Average salary % change year-on-year
+4.21% +2.70%
90% offered a salary of more than £32,000 £31,000 £30,000
10% offered a salary of more than £75,000 £70,000 £75,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Social Media Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Social Media Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in England

Social Media Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media Marketing across the England region.

Social Media Marketing Salary Trend in England

Social Media Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Social Media Marketing across the England region over the 3 months to 5 March 2015.

Social Media Marketing Salary Histogram in England

Social Media Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media Marketing within the England region over the 3 months to 5 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +41 22 £27,500 -5.17%
Yorkshire -8 5 £27,500 +19.56%
South East -36 5 £35,000 +27.27%
North West 0 4 £41,250 +37.50% 1
West Midlands -25 1 £30,000 +66.66% 1
Social Media Marketing
UK

Social Media Marketing
Top 30 Related IT Skills in England

For the 6 months to 5 March 2015, IT jobs across the England region citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing.

1 110 (100.00%) Marketing
1 110 (100.00%) Social Media
2 46 (41.82%) SEO
3 44 (40.00%) Digital Marketing
4 43 (39.09%) HTML
4 43 (39.09%) Analytics
5 34 (30.91%) Google
6 32 (29.09%) Pay per click
7 29 (26.36%) Online Marketing
8 23 (20.91%) Facebook
9 22 (20.00%) Email Marketing
9 22 (20.00%) Internet
10 21 (19.09%) Google Analytics
10 21 (19.09%) Agile Software Development
11 20 (18.18%) E-Commerce
12 19 (17.27%) Advertising
12 19 (17.27%) Salesforce.com
12 19 (17.27%) Marketing Strategy
13 17 (15.45%) Twitter
13 17 (15.45%) Waterfall
13 17 (15.45%) Project Management
13 17 (15.45%) CSS
14 16 (14.55%) WordPress
15 14 (12.73%) Degree
15 14 (12.73%) Graphic Design
15 14 (12.73%) CRM
15 14 (12.73%) Web Design
15 14 (12.73%) Analytical Skills
16 13 (11.82%) Scrum
16 13 (11.82%) PRINCE2

Social Media Marketing
Top Related IT Skills in England by Category

For the 6 months to 5 March 2015, IT jobs across the England region citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 16 (14.55%) WordPress
2 12 (10.91%) Drupal
3 9 (8.18%) CMS
4 8 (7.27%) Umbraco
4 8 (7.27%) SharePoint
5 3 (2.73%) Joomla!
6 1 (0.91%) Sitecore CMS
Applications
1 10 (9.09%) MS PowerPoint
2 9 (8.18%) MS Office
3 8 (7.27%) Photoshop
3 8 (7.27%) MS Visio
4 5 (4.55%) MS Excel
5 1 (0.91%) MS Project
5 1 (0.91%) Adobe Illustrator
5 1 (0.91%) InDesign
5 1 (0.91%) Adobe Creative Suite
Business Applications
1 21 (19.09%) Google Analytics
2 3 (2.73%) Magento
3 1 (0.91%) Radian6
Cloud Services
1 1 (0.91%) SaaS
Communications & Networking
1 22 (20.00%) Internet
2 1 (0.91%) Intranet
Database & Business Intelligence
1 3 (2.73%) Cognos Impromptu
2 1 (0.91%) SQL Server
Development Applications
1 1 (0.91%) Dreamweaver
General
1 110 (100.00%) Marketing
2 19 (17.27%) Advertising
3 5 (4.55%) Telecoms
4 3 (2.73%) Finance
5 2 (1.82%) Games
5 2 (1.82%) Retail
6 1 (0.91%) Multimedia
6 1 (0.91%) Pharmaceutical
6 1 (0.91%) Publishing
Job Titles
1 24 (21.82%) Marketing Executive
2 17 (15.45%) Project Manager
3 14 (12.73%) Social Media Manager
4 13 (11.82%) Digital Project Manager
5 12 (10.91%) Digital Marketing Executive
6 11 (10.00%) Senior Manager
7 8 (7.27%) Analyst
7 8 (7.27%) PPC Specialist
7 8 (7.27%) PPC Manager
7 8 (7.27%) PPC Analyst
7 8 (7.27%) PPC Executive
8 7 (6.36%) Senior Digital Project Manager
8 7 (6.36%) SEO Analyst
8 7 (6.36%) Senior Project Manager
9 5 (4.55%) Developer
9 5 (4.55%) Social Media Executive
10 4 (3.64%) Online Project Manager
10 4 (3.64%) SEO Specialist
10 4 (3.64%) Marketing Manager
11 3 (2.73%) Business Manager
Libraries, Frameworks & Software Standards
1 43 (39.09%) HTML
2 17 (15.45%) CSS
3 10 (9.09%) HTML5
4 8 (7.27%) jQuery
5 2 (1.82%) .NET
5 2 (1.82%) XML
6 1 (0.91%) Flash
6 1 (0.91%) Ajax
6 1 (0.91%) NHibernate
6 1 (0.91%) .NET Framework
6 1 (0.91%) ADO.NET Entity Framework
6 1 (0.91%) CSS3
6 1 (0.91%) KnockoutJS
6 1 (0.91%) AngularJS
6 1 (0.91%) ASP.NET
Miscellaneous
1 110 (100.00%) Social Media
2 14 (12.73%) Graphic Design
2 14 (12.73%) Analytical Skills
3 12 (10.91%) Blog
4 10 (9.09%) Kindle
4 10 (9.09%) Statistics
5 8 (7.27%) Copywriting
6 6 (5.45%) Photography
7 5 (4.55%) User Experience
8 2 (1.82%) Computer Science
8 2 (1.82%) Management Information System
8 2 (1.82%) BBC
8 2 (1.82%) Mobile Games
8 2 (1.82%) E-Learning
8 2 (1.82%) Mobile App
9 1 (0.91%) Digital Media
9 1 (0.91%) iPhone
9 1 (0.91%) iPad
9 1 (0.91%) Video Editing
Operating Systems
1 10 (9.09%) Android
1 10 (9.09%) Apple iOS
Processes & Methodologies
1 46 (41.82%) SEO
2 44 (40.00%) Digital Marketing
3 43 (39.09%) Analytics
4 32 (29.09%) Pay per click
5 29 (26.36%) Online Marketing
6 22 (20.00%) Email Marketing
7 21 (19.09%) Agile Software Development
8 20 (18.18%) E-Commerce
9 19 (17.27%) Marketing Strategy
10 17 (15.45%) Waterfall
10 17 (15.45%) Project Management
11 14 (12.73%) CRM
11 14 (12.73%) Web Design
12 13 (11.82%) Scrum
12 13 (11.82%) PRINCE2
13 11 (10.00%) B2B
14 10 (9.09%) Data Management
14 10 (9.09%) Web Development
15 9 (8.18%) Content Management
16 6 (5.45%) B2C
Programming Languages
1 11 (10.00%) JavaScript
2 5 (4.55%) PHP
3 2 (1.82%) SQL
4 1 (0.91%) C#
4 1 (0.91%) Java
Qualifications
1 14 (12.73%) Degree
2 1 (0.91%) VCP4
Quality Assurance & Compliance
1 10 (9.09%) ISO 9001
2 2 (1.82%) QA
Vendors
1 34 (30.91%) Google
2 23 (20.91%) Facebook
3 19 (17.27%) Salesforce.com
4 17 (15.45%) Twitter
5 8 (7.27%) SAP
5 8 (7.27%) Sage
6 5 (4.55%) HubSpot
7 4 (3.64%) Microsoft
8 2 (1.82%) Adobe
8 2 (1.82%) Alterian
9 1 (0.91%) Sitecore
9 1 (0.91%) Symantec
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