The table below looks at the statistics for Database Marketing skills in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Database Marketing over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Database Marketing
Rank 600 604 573
Rank change year-on-year
+4 -31
Contract jobs citing Database Marketing 26 8 15
As % of all contract IT jobs located in the UK 0.051% 0.015% 0.030%
As % of the Processes & Methodologies category 0.062% 0.020% 0.039%
Number of daily rates quoted 14 5 8
Average daily rate £419 £425 £338
Average daily rate % change year-on-year
-1.47% +25.92%
90% offered a daily rate of more than £375 £282 £220
10% offered a daily rate of more than £478 £750 £425
UK excluding London average daily rate £375 £425 £235
% change year-on-year
-11.76% +80.85%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £29.00
UK excluding London average hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised across the UK.

Processes & Methodologies Category
UK
Contract IT job ads with a match in the
Processes & Methodologies category
41792 40196 38042
As % of all contract IT jobs located in the UK 81.24% 77.62% 76.51%
Number of daily rates quoted 27320 25624 23044
Average daily rate £425 £420 £400
Average daily rate % change year-on-year
+1.19% +5.00%
90% offered a daily rate of more than £300 £280 £273
10% offered a daily rate of more than £600 £575 £575
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 1199 1072 1163
Average hourly rate £40.00 £26.50 £27.50
Average hourly rate % change year-on-year
+50.94% -3.63%
90% offered a hourly rate of more than £13.00 £12.00 £12.50
10% offered a hourly rate of more than £57.00 £46.25 £52.40
UK excluding London average hourly rate £40.00 £27.50 £27.50
% change year-on-year
+45.45% -

Database Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Database Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in the UK

Database Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Database Marketing within the UK.

Database Marketing Daily Rate Trend in the UK

Database Marketing
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Database Marketing within the UK over the 3 months to 12 February 2016.

Database Marketing Daily Rate Histogram in the UK

Database Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Database Marketing within the UK.

Database Marketing Hourly Rate Trend in the UK

Database Marketing
Top 11 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Database Marketing within the UK over the 3 months to 12 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +15 26 £419 -1.47% 11
London +18 13 £425 - 5
East of England +7 7 - - 1
Hemel Hempstead - 7 - - 1
Hertfordshire - 7 - - 1
West Yorkshire - 5 £375 - 1
Yorkshire - 5 £375 - 1
Leeds - 5 £375 - 1
City of London - 2 - -
West Midlands - 1 £338 -
Birmingham - 1 £338 -

Database Marketing
Top 30 Related IT Skills

For the 6 months to 12 February 2016, IT contractor jobs within the UK citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Database Marketing.

1 31 (100.00%) Marketing
2 15 (48.39%) SQL
3 11 (35.48%) Agile Software Development
4 9 (29.03%) CRM
4 9 (29.03%) Waterfall
5 7 (22.58%) Marketing Strategy
5 7 (22.58%) Digital Marketing
5 7 (22.58%) Online Marketing
5 7 (22.58%) HTML
5 7 (22.58%) CSS
5 7 (22.58%) Direct Marketing
5 7 (22.58%) Email Marketing
6 6 (19.35%) Business Analysis
6 6 (19.35%) Data Warehouse
6 6 (19.35%) Campaign Management
7 5 (16.13%) User Stories
7 5 (16.13%) SDLC
7 5 (16.13%) Degree
7 5 (16.13%) SAS
7 5 (16.13%) Retail
7 5 (16.13%) Use Case
8 4 (12.90%) Web Development
8 4 (12.90%) Adobe
8 4 (12.90%) Finance
8 4 (12.90%) Stakeholder Management
8 4 (12.90%) C#
8 4 (12.90%) .NET
8 4 (12.90%) PL/SQL
8 4 (12.90%) FMCG
8 4 (12.90%) Adobe Campaign

Database Marketing
Top Related IT Skills by Category

For the 6 months to 12 February 2016, IT contractor jobs within the UK citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (16.13%) SAS
Applications
1 3 (9.68%) MS PowerPoint
2 2 (6.45%) SPSS
3 1 (3.23%) MS Excel
3 1 (3.23%) MS Office
Business Applications
1 4 (12.90%) Adobe Campaign
2 2 (6.45%) FastStats
Cloud Services
1 1 (3.23%) SmartFocus
Database & Business Intelligence
1 6 (19.35%) Data Warehouse
2 4 (12.90%) Relational Database
3 2 (6.45%) MS Access
4 1 (3.23%) Base SAS
4 1 (3.23%) BusinessObjects
4 1 (3.23%) SAS Enterprise Guide
4 1 (3.23%) SAS Enterprise Miner
General
1 31 (100.00%) Marketing
2 5 (16.13%) Retail
3 4 (12.90%) Finance
4 2 (6.45%) Advertising
4 2 (6.45%) Games
5 1 (3.23%) Telecoms
Job Titles
1 10 (32.26%) Analyst
2 7 (22.58%) Campaign Executive
2 7 (22.58%) Email Executive
3 5 (16.13%) Business Analyst
3 5 (16.13%) Project Manager
4 3 (9.68%) Marketing Manager
5 2 (6.45%) CRM Analyst
5 2 (6.45%) Database Executive
5 2 (6.45%) Database Marketing Executive
5 2 (6.45%) Marketing Director
5 2 (6.45%) Marketing Executive
5 2 (6.45%) SAS Analyst
5 2 (6.45%) Technology Manager
6 1 (3.23%) Campaign Manager
6 1 (3.23%) Digital Director
6 1 (3.23%) Digital Marketing Specialist
6 1 (3.23%) Digital Media Specialist
6 1 (3.23%) Digital Project Manager
6 1 (3.23%) Marketing Specialist
6 1 (3.23%) SQL Analyst
Libraries, Frameworks & Software Standards
1 7 (22.58%) CSS
1 7 (22.58%) HTML
2 4 (12.90%) .NET
Miscellaneous
1 4 (12.90%) FMCG
2 3 (9.68%) Computer Science
2 3 (9.68%) Statistics
3 2 (6.45%) Analytical Skills
3 2 (6.45%) User Experience
4 1 (3.23%) iPad
Operating Systems
1 1 (3.23%) Windows
1 1 (3.23%) Windows Server
Processes & Methodologies
1 11 (35.48%) Agile Software Development
2 9 (29.03%) CRM
2 9 (29.03%) Waterfall
3 7 (22.58%) Digital Marketing
3 7 (22.58%) Direct Marketing
3 7 (22.58%) Email Marketing
3 7 (22.58%) Marketing Strategy
3 7 (22.58%) Online Marketing
4 6 (19.35%) Business Analysis
4 6 (19.35%) Campaign Management
5 5 (16.13%) SDLC
5 5 (16.13%) Use Case
5 5 (16.13%) User Stories
6 4 (12.90%) Stakeholder Management
6 4 (12.90%) Web Development
7 3 (9.68%) Analytics
7 3 (9.68%) Project Management
8 2 (6.45%) Customer Analytics
8 2 (6.45%) People Management
8 2 (6.45%) Target Operating Model
Programming Languages
1 15 (48.39%) SQL
2 4 (12.90%) C#
2 4 (12.90%) PL/SQL
3 1 (3.23%) R
3 1 (3.23%) SAS Macro
3 1 (3.23%) VBA
Qualifications
1 5 (16.13%) Degree
2 2 (6.45%) Postgraduate
Quality Assurance & Compliance
1 2 (6.45%) Data Quality
Vendors
1 4 (12.90%) Adobe
2 2 (6.45%) BEA
3 1 (3.23%) Alterian
3 1 (3.23%) Dell
3 1 (3.23%) Netezza
3 1 (3.23%) Oracle
3 1 (3.23%) Salesforce.com
3 1 (3.23%) Siebel
Hemel Hempstead, Hertfordshire
Understanding Recruitment
Rate: £20000 - £25000 per annum
Posted: 5 days ago