The table below looks at the statistics for Marketing Strategy skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Strategy over the 3 months to 21 November 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Nov 2014
Same period 2013 Same period 2012
Marketing Strategy
Rank 714 747 740
Rank change year-on-year
+33 -7
Permanent jobs citing Marketing Strategy 179 164 142
As % of all permanent IT jobs located in the UK 0.16% 0.15% 0.13%
As % of the Processes & Methodologies category 0.19% 0.18% 0.16%
Number of salaries quoted 89 115 104
Average salary £50,000 £43,500 £45,000
Average salary % change year-on-year
+14.94% -3.33%
90% offered a salary of more than £29,900 £24,000 £30,000
10% offered a salary of more than £80,000 £62,500 £63,500
UK excluding London average salary £37,500 £40,000 £45,000
% change year-on-year
-6.25% -11.11%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
93682 90341 87311
As % of all permanent IT jobs located in the UK 82.22% 81.64% 79.19%
Number of salaries quoted 76768 73683 73829
Average salary £48,000 £47,500 £45,000
Average salary % change year-on-year
+1.05% +5.55%
90% offered a salary of more than £31,500 £30,000 £30,000
10% offered a salary of more than £72,500 £70,000 £72,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Marketing Strategy
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Marketing Strategy within the UK as a proportion of the total demand within the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in the UK

Marketing Strategy
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy within the UK.

Marketing Strategy Salary Trend in the UK

Marketing Strategy
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing Strategy over the 3 months to 21 November 2014 within the UK.

Marketing Strategy Salary Histogram in the UK

Marketing Strategy
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Strategy within the UK over the 3 months to 21 November 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +5 175 £50,000 +11.11% 36
London +9 91 £52,500 +6.59% 18
South East -33 42 £40,000 -8.57% 8
South West -1 18 £25,000 -47.36% 2
City of London +31 12 £52,500 - 2
Berkshire -11 12 £71,250 +23.91% 3
Hampshire -5 10 £29,500 +7.27%
Devon - 9 £25,000 - 2
Newton Abbot - 9 £25,000 - 2
Dorset -8 7 - -
North West -24 7 £33,750 -6.25% 2
Wimborne - 7 - -
Farnborough - 6 £65,000 -
Hertfordshire -11 5 £35,000 -
East of England -19 5 £35,000 -30.00% 2
Oxfordshire - 5 - - 1
Surrey +11 4 £26,000 -51.17% 1
Manchester -18 4 £40,750 +103.75% 2
Kent - 4 £32,500 -
Buckinghamshire 0 3 £40,000 +6.66%
High Wycombe 0 3 £40,000 -8.57%
Brighton -6 3 £48,500 +42.64% 2
East Sussex -13 3 £48,500 +42.64% 2
Reading -14 3 £66,250 +10.41%
Portsmouth -22 3 £28,000 +36.58%
Watford - 3 £32,000 -
Hounslow - 3 - - 1
Feltham +3 2 - -
Bristol - 2 - -
Farnham - 2 £24,500 -

Marketing Strategy
Top 30 Related IT Skills

For the 6 months to 21 November 2014, IT jobs within the UK citing Marketing Strategy also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy.

1 405 (100.00%) Marketing
2 173 (42.72%) Digital Marketing
3 167 (41.23%) Social Media
4 137 (33.83%) Analytics
5 108 (26.67%) Degree
6 107 (26.42%) Analytical Skills
7 106 (26.17%) SEO
8 92 (22.72%) Finance
9 88 (21.73%) Online Marketing
10 79 (19.51%) Advertising
11 76 (18.77%) Project Management
12 71 (17.53%) Pay per click
13 70 (17.28%) E-Commerce
14 63 (15.56%) Google
15 62 (15.31%) CRM
16 61 (15.06%) B2B
17 56 (13.83%) Telecoms
18 53 (13.09%) Business Development
18 53 (13.09%) Email Marketing
19 50 (12.35%) Google Analytics
20 49 (12.10%) Blog
20 49 (12.10%) Data Management
21 43 (10.62%) SAS
22 41 (10.12%) HTML
23 40 (9.88%) Microsoft
24 36 (8.89%) Twitter
25 35 (8.64%) Legal
26 34 (8.40%) Retail
27 33 (8.15%) Social Media Marketing
28 30 (7.41%) Facebook

Marketing Strategy
Top Related IT Skills by Category

For the 6 months to 21 November 2014, IT jobs within the UK citing Marketing Strategy also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy. Up to 20 skills are shown per category.

Application Platforms
1 43 (10.62%) SAS
2 26 (6.42%) CMS
3 7 (1.73%) SharePoint
4 6 (1.48%) WordPress
5 5 (1.23%) Sitecore CMS
5 5 (1.23%) Umbraco
6 4 (0.99%) Adobe CQ
6 4 (0.99%) Commerce Server
6 4 (0.99%) Commerce Server 2007
7 3 (0.74%) Drupal
7 3 (0.74%) IBM Notes
8 1 (0.25%) TYPO3
8 1 (0.25%) Lync
8 1 (0.25%) Node.js
Applications
1 26 (6.42%) MS Excel
2 24 (5.93%) MS Office
2 24 (5.93%) SPSS
3 13 (3.21%) MS PowerPoint
3 13 (3.21%) Photoshop
4 5 (1.23%) InDesign
5 4 (0.99%) Adobe Illustrator
6 3 (0.74%) Adobe Creative Suite
7 2 (0.49%) MS Visio
8 1 (0.25%) FastStats
Business Applications
1 50 (12.35%) Google Analytics
2 4 (0.99%) Tridion
3 3 (0.74%) Dynamics CRM
4 1 (0.25%) WebTrends
4 1 (0.25%) SiteCatalyst
Cloud Services
1 18 (4.44%) SaaS
2 8 (1.98%) MailChimp
3 1 (0.25%) Cloud Computing
3 1 (0.25%) Google Apps
Communications & Networking
1 16 (3.95%) Broadband
1 16 (3.95%) Internet
2 13 (3.21%) LAN
3 12 (2.96%) IPv6
3 12 (2.96%) Network Security
4 9 (2.22%) 4G
4 9 (2.22%) 3G
4 9 (2.22%) 2G
5 4 (0.99%) Intranet
5 4 (0.99%) Firewall
6 2 (0.49%) MPLS
6 2 (0.49%) VoIP
7 1 (0.25%) WLAN
7 1 (0.25%) HTTP
7 1 (0.25%) HTTPS
7 1 (0.25%) CTI
7 1 (0.25%) SMS
7 1 (0.25%) Q.931
7 1 (0.25%) H.323
7 1 (0.25%) DAB
Database & Business Intelligence
1 10 (2.47%) Data Mining
2 9 (2.22%) Base SAS
2 9 (2.22%) SAS Enterprise Miner
3 7 (1.73%) Big Data
4 4 (0.99%) MySQL
5 3 (0.74%) QlikView
6 1 (0.25%) SQL Server
6 1 (0.25%) RDBMS
6 1 (0.25%) Relational Database
6 1 (0.25%) NoSQL
Development Applications
1 2 (0.49%) Git (software)
2 1 (0.25%) Balsamiq Mockups
2 1 (0.25%) Grunt
2 1 (0.25%) Subversion
General
1 405 (100.00%) Marketing
2 92 (22.72%) Finance
3 79 (19.51%) Advertising
4 56 (13.83%) Telecoms
5 35 (8.64%) Legal
6 34 (8.40%) Retail
7 17 (4.20%) Publishing
8 15 (3.70%) Games
9 12 (2.96%) German Language
10 11 (2.72%) French Language
11 7 (1.73%) Banking
12 4 (0.99%) Retail Banking
12 4 (0.99%) Financial Institution
13 3 (0.74%) Electronics
14 2 (0.49%) Back Office
14 2 (0.49%) Automotive
14 2 (0.49%) Law
14 2 (0.49%) Multimedia
14 2 (0.49%) Polish Language
15 1 (0.25%) Russian Language
Job Titles
1 90 (22.22%) Marketing Manager
2 52 (12.84%) Consultant
3 39 (9.63%) Marketing Executive
4 35 (8.64%) Analyst
5 29 (7.16%) Digital Marketing Manager
6 26 (6.42%) Digital Marketing Executive
7 21 (5.19%) Insight Analyst
8 17 (4.20%) Senior Analyst
9 14 (3.46%) Business Consultant
10 13 (3.21%) Senior Consultant
11 12 (2.96%) SAS Analyst
11 12 (2.96%) E-Commerce Manager
11 12 (2.96%) Senior SAS Analyst
11 12 (2.96%) Cloud Consultant
12 11 (2.72%) Senior Insight Analyst
12 11 (2.72%) SAS Insight Analyst
13 10 (2.47%) Senior Manager
13 10 (2.47%) Coordinator
14 9 (2.22%) Product Manager
14 9 (2.22%) Search Manager
Libraries, Frameworks & Software Standards
1 41 (10.12%) HTML
2 18 (4.44%) CSS
3 10 (2.47%) ATL
3 10 (2.47%) jQuery
4 7 (1.73%) Flash
5 6 (1.48%) .NET
5 6 (1.48%) Web Services
6 4 (0.99%) RSS
6 4 (0.99%) HTML5
7 3 (0.74%) COM
8 2 (0.49%) XML
8 2 (0.49%) Sass
8 2 (0.49%) Twitter Bootstrap
8 2 (0.49%) XHTML
8 2 (0.49%) Velocity
8 2 (0.49%) Symfony
8 2 (0.49%) CodeIgniter
9 1 (0.25%) GWT
9 1 (0.25%) BlazeDS
9 1 (0.25%) Spring MVC
Miscellaneous
1 167 (41.23%) Social Media
2 107 (26.42%) Analytical Skills
3 49 (12.10%) Blog
4 29 (7.16%) User Experience
4 29 (7.16%) Statistics
5 20 (4.94%) Mathematics
6 18 (4.44%) Economics
7 17 (4.20%) Copywriting
8 14 (3.46%) Digital Media
9 13 (3.21%) Graphic Design
10 12 (2.96%) Client/Server
10 12 (2.96%) Mainframe
11 9 (2.22%) Online Games
12 6 (1.48%) Computer Science
13 5 (1.23%) IPTV
13 5 (1.23%) Neural Network
13 5 (1.23%) Spread Betting
13 5 (1.23%) Mobile App
14 4 (0.99%) New Media
14 4 (0.99%) Management Information System
Operating Systems
1 2 (0.49%) Windows
1 2 (0.49%) Android
1 2 (0.49%) Windows Server 2008
1 2 (0.49%) Apple iOS
1 2 (0.49%) Windows Server 2012
Processes & Methodologies
1 173 (42.72%) Digital Marketing
2 137 (33.83%) Analytics
3 106 (26.17%) SEO
4 88 (21.73%) Online Marketing
5 76 (18.77%) Project Management
6 71 (17.53%) Pay per click
7 70 (17.28%) E-Commerce
8 62 (15.31%) CRM
9 61 (15.06%) B2B
10 53 (13.09%) Business Development
10 53 (13.09%) Email Marketing
11 49 (12.10%) Data Management
12 33 (8.15%) Social Media Marketing
13 27 (6.67%) Direct Marketing
14 24 (5.93%) Data Analysis
14 24 (5.93%) B2C
15 22 (5.43%) Strategic Planning
15 22 (5.43%) Customer Segmentation
16 18 (4.44%) Customer Insight
16 18 (4.44%) Statistical Modelling
Programming Languages
1 28 (6.91%) SQL
2 10 (2.47%) JavaScript
3 6 (1.48%) PHP
3 6 (1.48%) MATLAB
3 6 (1.48%) R
4 4 (0.99%) C
5 2 (0.49%) SAS Macro
6 1 (0.25%) PHP5
6 1 (0.25%) Java
Qualifications
1 108 (26.67%) Degree
2 8 (1.98%) MBA
3 4 (0.99%) ITIL Certification
4 2 (0.49%) Microsoft Certification
4 2 (0.49%) Security Cleared
5 1 (0.25%) SC Cleared
5 1 (0.25%) Postgraduate
Quality Assurance & Compliance
1 10 (2.47%) SLA
2 4 (0.99%) QA
2 4 (0.99%) PCI DSS
System Software
1 3 (0.74%) Sendmail
2 2 (0.49%) Active Directory
Vendors
1 63 (15.56%) Google
2 40 (9.88%) Microsoft
3 36 (8.89%) Twitter
4 30 (7.41%) Facebook
5 24 (5.93%) Adobe
6 12 (2.96%) Huawei
7 11 (2.72%) Salesforce.com
8 10 (2.47%) Omniture
9 6 (1.48%) Teradata
9 6 (1.48%) Business Objects
10 5 (1.23%) DoubleClick
10 5 (1.23%) Sitecore
11 4 (0.99%) Marketo
12 3 (0.74%) Eloqua
12 3 (0.74%) Cognizant
12 3 (0.74%) Lotus
13 2 (0.49%) Actimize
13 2 (0.49%) SAP
13 2 (0.49%) Cisco
13 2 (0.49%) HubSpot
United Kingdom
Alain Ducasse
Posted: Yesterday
London
Zetman
Salary: From £24,000 to £28,000 per annum
Posted: Yesterday
City, London
Randstad Technologies
Salary: £48000.00 per annum
Posted: Yesterday
London
Verticality Ltd
Salary: £40000 to £50000 per annum
Posted: 3 days ago
South West London
Acceler-IT
Salary: From £40,000 to £50,000 per annum plus bonus+bens
Posted: 3 days ago
London
Parallel Consulting
Salary: £55000 - £70000 per annum + good benefits
Posted: 3 days ago
London
Salt
Salary: £90000 - £110000 per annum + PACKAGE
Posted: 3 days ago
London
Parallel Consulting
Salary: £50000 - £70000 per annum + excellent bonus, pension
Posted: 3 days ago
East Midlands
EMBS- People Transfer
Salary: £50k - 60k per year + 80k - 100k OTE
Posted: 4 days ago
Newton, Suffolk
RecruitmentRevolution.com
Posted: 5 days ago
Brighton, East Sussex
Circle Recruitment
Salary: £30000 - £35000 per annum
Posted: 5 days ago
Brighton, East Sussex
Circle Recruitment
Salary: £3000 - £35000 per annum
Posted: 5 days ago
Hounslow, London
British Airways
Salary: Highly Competitive
Posted: 5 days ago
Newton Abbot, Devon
RecruitmentRevolution.com Limited
Salary: From £24,000 to £26,000 per annum
Posted: 5 days ago
Nottingham, Nottinghamshire
Senitor Associates
Salary: £40000 - £55000 per annum + equity shares + flexi bens
Posted: 5 days ago
London
Coal IT Services
Salary: From £50,000 to £55,000 per annum plus excellent benefits
Posted: 5 days ago
London
Premier Media
Salary: £100000 - £115000 per annum + Benefits
Posted: 5 days ago
Redhill, Surrey
Circle Recruitment
Salary: £27000 - £36000 per annum + Benefits + Bonus
Posted: 5 days ago
South East
Vodafone
Posted: 7 days ago
Cambridge, Cambridgeshire
Red Gate Software
Salary: From £30,000 to £50,000 per annum depending on experience
Posted: 16 days ago