The table below looks at the statistics for Marketing Strategy skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Strategy over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Marketing Strategy
Rank 717 726 741
Rank change year-on-year
+9 +15
Permanent jobs citing Marketing Strategy 161 167 145
As % of all permanent IT jobs located in the UK 0.15% 0.16% 0.13%
As % of the Processes & Methodologies category 0.18% 0.20% 0.17%
Number of salaries quoted 115 109 126
Average salary £45,000 £45,000 £40,000
Average salary % change year-on-year
- +12.50%
90% offered a salary of more than £27,500 £29,000 £28,750
10% offered a salary of more than £65,000 £77,500 £55,000
UK excluding London average salary £32,500 £37,500 £38,250
% change year-on-year
-13.33% -1.96%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
87595 84426 87603
As % of all permanent IT jobs located in the UK 82.73% 82.29% 80.07%
Number of salaries quoted 72135 67329 74163
Average salary £47,500 £47,500 £45,000
Average salary % change year-on-year
- +5.55%
90% offered a salary of more than £31,500 £30,919 £30,000
10% offered a salary of more than £72,500 £70,000 £75,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Marketing Strategy
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Marketing Strategy within the UK as a proportion of the total demand within the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in the UK

Marketing Strategy
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy within the UK.

Marketing Strategy Salary Trend in the UK

Marketing Strategy
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing Strategy over the 3 months to 30 January 2015 within the UK.

Marketing Strategy Salary Histogram in the UK

Marketing Strategy
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Strategy within the UK over the 3 months to 30 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -6 159 £45,000 +1.69% 30
London +9 98 £50,000 +5.26% 16
City of London +10 20 £45,000 -1.09% 5
South East -38 19 £36,000 -15.29% 6
North West -18 17 £32,500 -9.72% 3
Manchester -17 13 £32,500 -5.79% 3
South West -3 10 £28,750 -33.90% 3
Yorkshire -5 8 £35,000 -6.66%
Berkshire -20 6 £27,500 -50.00%
Devon +8 5 £25,000 -42.52%
East of England -13 5 £45,000 +55.17%
West Yorkshire - 5 - -
Newton Abbot - 5 £25,000 -
Leeds - 5 - -
Reading -1 4 £27,500 -54.16%
Surrey -4 4 £45,000 +3.44% 1
Hertfordshire -5 4 £45,000 +55.17%
Watford -12 4 £45,000 +55.17%
Hounslow - 4 - -
Bristol - 4 £32,500 -
Buckinghamshire +1 3 £40,000 +77.77%
Nelson - 3 £60,000 -
Lancashire - 3 £60,000 -
High Wycombe - 3 £40,000 -
South Yorkshire -2 2 £35,000 -6.66%
Sheffield -4 2 £35,000 -6.66%
Brighton -12 2 £32,500 -8.45% 2
East Sussex -17 2 £32,500 -8.45% 2
Hampshire -18 2 £29,500 -43.80%
Newport - 2 £50,250 -

Marketing Strategy
Top 30 Related IT Skills

For the 6 months to 30 January 2015, IT jobs within the UK citing Marketing Strategy also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy.

1 336 (100.00%) Marketing
2 138 (41.07%) Digital Marketing
3 126 (37.50%) Social Media
4 117 (34.82%) Analytical Skills
5 95 (28.27%) Finance
6 94 (27.98%) Analytics
7 90 (26.79%) Degree
8 84 (25.00%) SEO
9 73 (21.73%) Advertising
10 69 (20.54%) Pay per click
11 64 (19.05%) CRM
12 62 (18.45%) Google
13 56 (16.67%) B2B
14 55 (16.37%) Telecoms
15 53 (15.77%) Online Marketing
16 52 (15.48%) Business Development
17 51 (15.18%) Google Analytics
18 44 (13.10%) E-Commerce
19 38 (11.31%) Project Management
20 36 (10.71%) Email Marketing
21 34 (10.12%) HTML
21 34 (10.12%) MS Office
22 33 (9.82%) Blog
22 33 (9.82%) Retail
23 32 (9.52%) Twitter
24 29 (8.63%) SAS
25 28 (8.33%) Microsoft
25 28 (8.33%) Statistics
26 27 (8.04%) Facebook
27 25 (7.44%) Data Management

Marketing Strategy
Top Related IT Skills by Category

For the 6 months to 30 January 2015, IT jobs within the UK citing Marketing Strategy also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy. Up to 20 skills are shown per category.

Application Platforms
1 29 (8.63%) SAS
2 24 (7.14%) CMS
3 8 (2.38%) Sitecore CMS
4 7 (2.08%) SharePoint
5 5 (1.49%) WordPress
6 4 (1.19%) Adobe CQ
6 4 (1.19%) Commerce Server
6 4 (1.19%) Umbraco
6 4 (1.19%) TYPO3
6 4 (1.19%) Commerce Server 2007
7 1 (0.30%) Lync
Applications
1 34 (10.12%) MS Office
2 20 (5.95%) MS Excel
3 16 (4.76%) MS PowerPoint
4 11 (3.27%) SPSS
5 8 (2.38%) Photoshop
6 5 (1.49%) Adobe Illustrator
7 4 (1.19%) InDesign
8 3 (0.89%) MS Visio
9 2 (0.60%) Adobe Creative Suite
10 1 (0.30%) Adobe After Effects
10 1 (0.30%) Acrobat
10 1 (0.30%) PowerPivot
Business Applications
1 51 (15.18%) Google Analytics
2 10 (2.98%) Dynamics CRM
3 4 (1.19%) Tridion
4 2 (0.60%) SiteCatalyst
5 1 (0.30%) WebTrends
5 1 (0.30%) Radian6
Cloud Services
1 13 (3.87%) SaaS
2 4 (1.19%) MailChimp
3 1 (0.30%) CloudFront
3 1 (0.30%) Cloud Computing
3 1 (0.30%) Microsoft Azure
3 1 (0.30%) Amazon AWS
Communications & Networking
1 16 (4.76%) Internet
2 11 (3.27%) LAN
3 9 (2.68%) 3G
3 9 (2.68%) 2G
3 9 (2.68%) 4G
4 7 (2.08%) WAN
5 5 (1.49%) Broadband
5 5 (1.49%) Intranet
6 4 (1.19%) Firewall
6 4 (1.19%) DAB
6 4 (1.19%) SSH
7 3 (0.89%) Network Security
7 3 (0.89%) IPv6
8 2 (0.60%) SMS
9 1 (0.30%) NFC
9 1 (0.30%) WLAN
9 1 (0.30%) HTTP
9 1 (0.30%) HTTPS
9 1 (0.30%) CTI
9 1 (0.30%) Q.931
Database & Business Intelligence
1 12 (3.57%) SAS Enterprise Miner
2 10 (2.98%) Data Mining
3 8 (2.38%) Base SAS
4 6 (1.79%) Big Data
5 5 (1.49%) MySQL
6 3 (0.89%) SQL Server Integration Services
7 2 (0.60%) Relational Database
8 1 (0.30%) MS Access
8 1 (0.30%) SQL Server
8 1 (0.30%) RDBMS
8 1 (0.30%) NoSQL
Development Applications
1 5 (1.49%) Git (software)
2 4 (1.19%) Grunt
3 1 (0.30%) Subversion
3 1 (0.30%) Dreamweaver
3 1 (0.30%) Balsamiq Mockups
General
1 336 (100.00%) Marketing
2 95 (28.27%) Finance
3 73 (21.73%) Advertising
4 55 (16.37%) Telecoms
5 33 (9.82%) Retail
6 15 (4.46%) Legal
7 13 (3.87%) Publishing
8 9 (2.68%) Banking
9 7 (2.08%) German Language
9 7 (2.08%) Retail Banking
9 7 (2.08%) Local Government
10 4 (1.19%) Games
10 4 (1.19%) Financial Institution
11 2 (0.60%) Law
11 2 (0.60%) Electronics
11 2 (0.60%) Back Office
11 2 (0.60%) French Language
11 2 (0.60%) Polish Language
12 1 (0.30%) Multimedia
12 1 (0.30%) Spanish Language
Job Titles
1 86 (25.60%) Marketing Manager
2 35 (10.42%) Marketing Executive
2 35 (10.42%) Analyst
3 25 (7.44%) Consultant
4 24 (7.14%) Digital Marketing Executive
5 21 (6.25%) Insight Analyst
5 21 (6.25%) Digital Marketing Manager
6 14 (4.17%) Development Manager
6 14 (4.17%) SAS Analyst
7 13 (3.87%) Business Manager
7 13 (3.87%) Account Director
7 13 (3.87%) Developer
7 13 (3.87%) Senior Analyst
7 13 (3.87%) Business Development Manager
8 12 (3.57%) PPC Manager
8 12 (3.57%) PPC Analyst
8 12 (3.57%) PPC Executive
8 12 (3.57%) Senior Consultant
8 12 (3.57%) PPC Specialist
9 11 (3.27%) Senior SAS Analyst
Libraries, Frameworks & Software Standards
1 34 (10.12%) HTML
2 19 (5.65%) CSS
3 10 (2.98%) jQuery
4 8 (2.38%) .NET
5 5 (1.49%) Web Services
5 5 (1.49%) Sass
5 5 (1.49%) Twitter Bootstrap
6 4 (1.19%) HTML5
6 4 (1.19%) Yii
6 4 (1.19%) Laravel
6 4 (1.19%) LAMP
7 3 (0.89%) ATL
7 3 (0.89%) CSS3
8 2 (0.60%) XML
8 2 (0.60%) XHTML
9 1 (0.30%) JSON
9 1 (0.30%) Ajax
9 1 (0.30%) Spring
9 1 (0.30%) JSF
9 1 (0.30%) Spring MVC
Miscellaneous
1 126 (37.50%) Social Media
2 117 (34.82%) Analytical Skills
3 33 (9.82%) Blog
4 28 (8.33%) Statistics
5 23 (6.85%) Copywriting
6 21 (6.25%) Digital Media
7 19 (5.65%) Mathematics
7 19 (5.65%) User Experience
8 14 (4.17%) Graphic Design
9 12 (3.57%) Economics
10 5 (1.49%) Management Information System
10 5 (1.49%) E-Learning
11 4 (1.19%) Open Source
11 4 (1.19%) Mobile App
11 4 (1.19%) IPTV
12 3 (0.89%) Client/Server
12 3 (0.89%) Mainframe
12 3 (0.89%) Replication
12 3 (0.89%) Performance Metrics
12 3 (0.89%) SWIFT
Operating Systems
1 2 (0.60%) Apple iOS
1 2 (0.60%) Windows Server 2012
1 2 (0.60%) Windows
1 2 (0.60%) Android
1 2 (0.60%) Windows Server 2008
Processes & Methodologies
1 138 (41.07%) Digital Marketing
2 94 (27.98%) Analytics
3 84 (25.00%) SEO
4 69 (20.54%) Pay per click
5 64 (19.05%) CRM
6 56 (16.67%) B2B
7 53 (15.77%) Online Marketing
8 52 (15.48%) Business Development
9 44 (13.10%) E-Commerce
10 38 (11.31%) Project Management
11 36 (10.71%) Email Marketing
12 25 (7.44%) Data Management
13 24 (7.14%) Social Media Marketing
14 23 (6.85%) Direct Marketing
15 22 (6.55%) Customer Insight
16 21 (6.25%) B2C
17 20 (5.95%) Data Analysis
18 18 (5.36%) Time Management
19 17 (5.06%) Stakeholder Management
19 17 (5.06%) Web Analytics
Programming Languages
1 23 (6.85%) SQL
2 10 (2.98%) JavaScript
3 9 (2.68%) PHP
4 7 (2.08%) C
5 4 (1.19%) SAS Macro
6 1 (0.30%) PHP5
6 1 (0.30%) VBA
6 1 (0.30%) Java
Qualifications
1 90 (26.79%) Degree
2 8 (2.38%) MBA
3 4 (1.19%) ITIL Certification
4 2 (0.60%) Microsoft Certification
5 1 (0.30%) Security Cleared
Quality Assurance & Compliance
1 10 (2.98%) SLA
2 4 (1.19%) PCI DSS
3 1 (0.30%) QA
System Software
1 3 (0.89%) Sendmail
2 2 (0.60%) Active Directory
Systems Management
1 4 (1.19%) cPanel
Vendors
1 62 (18.45%) Google
2 32 (9.52%) Twitter
3 28 (8.33%) Microsoft
4 27 (8.04%) Facebook
5 20 (5.95%) Adobe
6 14 (4.17%) Salesforce.com
7 13 (3.87%) Omniture
8 8 (2.38%) Sitecore
8 8 (2.38%) Business Objects
9 7 (2.08%) Teradata
10 5 (1.49%) Marketo
11 4 (1.19%) DoubleClick
12 3 (0.89%) Huawei
12 3 (0.89%) Cognizant
12 3 (0.89%) Cisco
12 3 (0.89%) Eloqua
13 2 (0.60%) HubSpot
13 2 (0.60%) Actimize
14 1 (0.30%) Coremetrics
14 1 (0.30%) Zend
South West
Vodafone
Posted: 1 hour ago
London
Exposed Solutions
Salary: £45000 - £50000 per annum
Posted: 2 hours ago
City, London
SEC Recruitment Limited
Salary: £35000 - £40000 per annum + Bonus + Benefits
Posted: 21 hours ago
Bournemouth, Dorset
Spectrum IT Recruitment (South) Ltd
Salary: £16000 - £30000 per annum
Posted: 22 hours ago
London
Salt
Salary: £80000 - £90000 per annum + Bonus + Benefits
Posted: 22 hours ago
UK
Global Technology Solutions Ltd
Salary: £40000 - £75000 per annum + benefits
Posted: 23 hours ago
South West London
Morpheus Search Partners Limited
Salary: £50000 - £65000 per annum
Posted: Yesterday
Rugby, Warwickshire
Mortimer Spinks
Salary: £22000 - £29000 per annum + + Excellent Benefits
Posted: Yesterday
South West London
Ashdown IT
Salary: £60000 - £70000 per annum + benefits
Posted: Yesterday
South East
Cognizant
Posted: 2 days ago
Brighton, East Sussex
Circle Recruitment
Salary: £3000 - £35000 per annum
Posted: 2 days ago
Brighton, East Sussex
Circle Recruitment
Salary: £30000 - £35000 per annum
Posted: 2 days ago
London
Zetman
Salary: From £20,000 to £28,000 per annum Plus benefits
Posted: 2 days ago
London
Oliver James Associates
Salary: £75000 - £85000 per annum + plus a generous benefits package
Posted: 2 days ago
London
ACL Recruitment
Salary: From £55,000 to £65,000 per annum Up to £65k plus benefits
Posted: 3 days ago
West London
ACL Recruitment
Salary: From £55,000 to £65,000 per annum Up to £65k plus 25% bonus and benefi
Posted: 3 days ago
City, London
Verticality Ltd
Salary: £35000 - £50000 per annum
Posted: 3 days ago
London
Premier Media
Salary: £18000 - £23000 per annum + Benefits
Posted: 3 days ago
South West
Parallel Consulting
Salary: £45000 - £60000 per annum + good benefits
Posted: 4 days ago
Manchester, Lancashire
Circle Recruitment
Salary: £15000 - £28000 per annum
Posted: 4 days ago