The first table below looks at the demand for Marketing Strategy skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Strategy over the 3 months to 29 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category.

Location
3 months to
29 Jul 2014
Same period 2013 Same period 2012
Marketing Strategy
Rank 649 676 706
Rank change year-on-year
+27 +30
Permanent jobs citing Marketing Strategy 265 194 199
As % of all permanent IT jobs located in the UK 0.23% 0.18% 0.17%
As % of the Processes & Methodologies category 0.28% 0.23% 0.22%
Number of salaries quoted 146 101 180
Average salary £49,000 £45,000 £42,500
Average salary % change year-on-year
+8.88% +5.88%
90% offered a salary of more than £25,000 £30,000 £30,000
10% offered a salary of more than £70,750 £75,000 £70,000
UK excluding London average salary £32,500 £40,000 £38,000
% change year-on-year
-18.75% +5.26%
Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
93957 85653 91299
As % of all permanent IT jobs located in the UK 80.38% 78.79% 77.44%
Number of salaries quoted 75631 70015 77736
Average salary £47,500 £46,500 £46,500
Average salary % change year-on-year
+2.15% -
90% offered a salary of more than £31,000 £30,000 £30,000
10% offered a salary of more than £72,500 £75,000 £72,500
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%

Marketing Strategy
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Marketing Strategy within the UK as a proportion of the total demand within the Processes & Methodologies category.

Marketing Strategy Jobs Demand Trend in the UK

Marketing Strategy
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Strategy within the UK.

Marketing Strategy Salary Trend in the UK

Marketing Strategy
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing Strategy over the 3 months to 29 July 2014 within the UK.

Marketing Strategy Salary Histogram in the UK

Marketing Strategy
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Strategy within the UK over the 3 months to 29 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +19 250 £49,000 +8.88% 32
London +42 157 £50,000 - 15
South East +10 45 £42,500 -19.04% 6
City of London -2 32 £50,000 - 3
Berkshire +4 20 £52,500 -25.00% 2
Surrey +3 18 £40,000 -20.00%
East of England -5 18 £32,500 +14.03% 1
Northern Ireland - 12 £21,125 -
County Antrim - 12 £21,125 -
Hertfordshire - 11 £32,500 -
North West -6 9 £37,500 +15.38% 3
Yorkshire -38 9 £27,500 -1.78% 2
Watford - 9 £32,500 -
Manchester +9 6 £27,500 -21.42% 2
South West -16 6 £24,000 -20.00% 1
Walton-on-Thames - 6 - -
Reading -5 5 £52,500 -4.54% 1
Gloucestershire - 5 - - 1
East Midlands 0 4 £33,500 -10.66% 2
Cambridgeshire -3 3 £27,500 -3.50% 1
Cambridge -5 3 £27,500 -
Bedfordshire -17 3 £55,000 +83.33%
Harrogate - 3 - - 1
North Yorkshire - 3 - - 1
Birmingham +9 2 £70,000 - 1
West Midlands +2 2 £70,000 +69.69% 2
Scotland -10 2 - -
Northamptonshire -13 2 £35,000 -22.22% 1
East Sussex -24 2 £27,500 -59.25%
West Yorkshire -39 2 £27,500 -1.78% 1

Marketing Strategy
Top 30 Related IT Skills

For the 6 months to 29 July 2014, IT jobs within the UK citing Marketing Strategy also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy.

1 464 (100.00%) Marketing
2 190 (40.95%) Digital Marketing
3 182 (39.22%) Analytics
4 159 (34.27%) Social Media
5 126 (27.16%) E-Commerce
6 117 (25.22%) Degree
7 102 (21.98%) Finance
8 101 (21.77%) SEO
9 98 (21.12%) Project Management
10 83 (17.89%) Online Marketing
11 80 (17.24%) Advertising
12 77 (16.59%) Pay per click
13 73 (15.73%) Retail
14 71 (15.30%) Data Management
15 66 (14.22%) CRM
16 56 (12.07%) SAS
17 52 (11.21%) Email Marketing
18 51 (10.99%) B2B
19 49 (10.56%) Business Development
20 46 (9.91%) Data Analysis
21 45 (9.70%) Mathematics
22 44 (9.48%) Telecoms
23 41 (8.84%) SPSS
23 41 (8.84%) Google
24 40 (8.62%) Statistics
24 40 (8.62%) Direct Marketing
24 40 (8.62%) Customer Segmentation
25 39 (8.41%) Microsoft
26 38 (8.19%) HTML
27 35 (7.54%) Google Analytics

Marketing Strategy
Top Related IT Skills by Category

For the 6 months to 29 July 2014, IT jobs within the UK citing Marketing Strategy also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing Strategy. Up to 20 skills are shown per category.

Application Platforms
1 56 (12.07%) SAS
2 21 (4.53%) CMS
3 7 (1.51%) SharePoint
3 7 (1.51%) Drupal
4 5 (1.08%) IBM Notes
5 4 (0.86%) Umbraco
5 4 (0.86%) WordPress
6 2 (0.43%) Sitecore CMS
7 1 (0.22%) Node.js
7 1 (0.22%) Adobe CQ
7 1 (0.22%) Commerce Server
7 1 (0.22%) Commerce Server 2007
Applications
1 41 (8.84%) SPSS
2 30 (6.47%) MS Excel
3 23 (4.96%) Photoshop
4 19 (4.09%) MS Office
5 12 (2.59%) Adobe Illustrator
6 7 (1.51%) MS PowerPoint
7 6 (1.29%) Spreadsheet
7 6 (1.29%) Acrobat
7 6 (1.29%) QuarkXPress
8 4 (0.86%) InDesign
9 2 (0.43%) Fireworks
10 1 (0.22%) Stata
10 1 (0.22%) FastStats
10 1 (0.22%) PowerPivot
Business Applications
1 35 (7.54%) Google Analytics
2 6 (1.29%) WebTrends
3 3 (0.65%) Magento
4 2 (0.43%) Oracle CRM
4 2 (0.43%) Dynamics NAV
5 1 (0.22%) Dynamics CRM
5 1 (0.22%) Dynamics AX
5 1 (0.22%) Tridion
Cloud Services
1 8 (1.72%) SaaS
2 4 (0.86%) Cloud Computing
2 4 (0.86%) MailChimp
3 2 (0.43%) IaaS
3 2 (0.43%) Microsoft Azure
3 2 (0.43%) PaaS
4 1 (0.22%) Google Apps
4 1 (0.22%) Office 365
Communications & Networking
1 31 (6.68%) Internet
2 12 (2.59%) IPv6
2 12 (2.59%) Network Security
3 11 (2.37%) Broadband
3 11 (2.37%) LAN
4 4 (0.86%) Intranet
5 2 (0.43%) MPLS
5 2 (0.43%) SDH
5 2 (0.43%) SMS
5 2 (0.43%) VoIP
6 1 (0.22%) HTTP
6 1 (0.22%) xDSL
Database & Business Intelligence
1 16 (3.45%) Big Data
2 12 (2.59%) QlikView
3 7 (1.51%) Data Warehouse
4 4 (0.86%) Base SAS
5 2 (0.43%) MySQL
6 1 (0.22%) SQL Server
6 1 (0.22%) SQL Server Analysis Services
6 1 (0.22%) Data Mining
6 1 (0.22%) SQL Server Reporting Services
6 1 (0.22%) SQL Server Integration Services
Development Applications
1 5 (1.08%) Dreamweaver
2 1 (0.22%) Balsamiq Mockups
General
1 464 (100.00%) Marketing
2 102 (21.98%) Finance
3 80 (17.24%) Advertising
4 73 (15.73%) Retail
5 44 (9.48%) Telecoms
6 24 (5.17%) Legal
7 18 (3.88%) Games
8 13 (2.80%) Pharmaceutical
9 11 (2.37%) Banking
9 11 (2.37%) German Language
10 9 (1.94%) French Language
10 9 (1.94%) Manufacturing
11 8 (1.72%) Publishing
11 8 (1.72%) Back Office
12 7 (1.51%) Retail Banking
13 3 (0.65%) Corporate Banking
13 3 (0.65%) Multimedia
13 3 (0.65%) Electronics
14 2 (0.43%) Danish Language
15 1 (0.22%) Automotive
Job Titles
1 104 (22.41%) Marketing Manager
2 73 (15.73%) Consultant
3 38 (8.19%) Analyst
4 26 (5.60%) Digital Marketing Manager
5 25 (5.39%) Senior Manager
6 23 (4.96%) E-Commerce Manager
6 23 (4.96%) Insight Analyst
7 20 (4.31%) Account Manager
8 18 (3.88%) Senior Analyst
9 17 (3.66%) Business Consultant
10 15 (3.23%) Marketing Executive
11 14 (3.02%) Marketing Consultant
11 14 (3.02%) PPC Specialist
11 14 (3.02%) SAS Analyst
11 14 (3.02%) PPC Manager
11 14 (3.02%) PPC Analyst
11 14 (3.02%) PPC Executive
12 13 (2.80%) Social Media Consultant
12 13 (2.80%) SAS Insight Analyst
12 13 (2.80%) Senior Insight Analyst
Libraries, Frameworks & Software Standards
1 38 (8.19%) HTML
2 16 (3.45%) ATL
3 11 (2.37%) .NET
4 10 (2.16%) CSS
5 7 (1.51%) Flash
6 6 (1.29%) HTML5
6 6 (1.29%) jQuery
7 5 (1.08%) XHTML
8 4 (0.86%) ASP.NET
9 3 (0.65%) COM
9 3 (0.65%) RSS
10 2 (0.43%) Velocity
10 2 (0.43%) SOAP
10 2 (0.43%) RESTful
10 2 (0.43%) XML
11 1 (0.22%) BlazeDS
11 1 (0.22%) REST
11 1 (0.22%) KnockoutJS
11 1 (0.22%) AngularJS
11 1 (0.22%) Twitter Bootstrap
Miscellaneous
1 159 (34.27%) Social Media
2 45 (9.70%) Mathematics
3 40 (8.62%) Statistics
4 34 (7.33%) Economics
5 30 (6.47%) Blog
6 13 (2.80%) Copywriting
6 13 (2.80%) Digital Media
7 12 (2.59%) Neural Network
7 12 (2.59%) Computer Science
8 11 (2.37%) Client/Server
8 11 (2.37%) Mainframe
8 11 (2.37%) Online Games
9 9 (1.94%) Photography
10 8 (1.72%) Life Science
11 7 (1.51%) New Media
12 5 (1.08%) Spread Betting
13 4 (0.86%) Mobile App
13 4 (0.86%) RIA
14 3 (0.65%) Social Network
14 3 (0.65%) Video Editing
Operating Systems
1 3 (0.65%) Android
2 2 (0.43%) Apple iOS
Processes & Methodologies
1 190 (40.95%) Digital Marketing
2 182 (39.22%) Analytics
3 126 (27.16%) E-Commerce
4 101 (21.77%) SEO
5 98 (21.12%) Project Management
6 83 (17.89%) Online Marketing
7 77 (16.59%) Pay per click
8 71 (15.30%) Data Management
9 66 (14.22%) CRM
10 52 (11.21%) Email Marketing
11 51 (10.99%) B2B
12 49 (10.56%) Business Development
13 46 (9.91%) Data Analysis
14 40 (8.62%) Direct Marketing
14 40 (8.62%) Customer Segmentation
15 35 (7.54%) Customer Insight
16 29 (6.25%) Marketing Analytics
17 27 (5.82%) Campaign Management
18 25 (5.39%) Statistical Modelling
19 24 (5.17%) Predictive Modelling
Programming Languages
1 34 (7.33%) SQL
2 15 (3.23%) R
3 14 (3.02%) MATLAB
4 7 (1.51%) JavaScript
4 7 (1.51%) PHP
5 3 (0.65%) C
5 3 (0.65%) Java
6 1 (0.22%) VBA
6 1 (0.22%) Python
Qualifications
1 117 (25.22%) Degree
2 11 (2.37%) MBA
3 5 (1.08%) Postgraduate
4 1 (0.22%) SC Cleared
4 1 (0.22%) Security Cleared
Quality Assurance & Compliance
1 12 (2.59%) SLA
2 6 (1.29%) QA
Systems Management
1 2 (0.43%) BMC PATROL
Vendors
1 41 (8.84%) Google
2 39 (8.41%) Microsoft
3 29 (6.25%) Adobe
4 17 (3.66%) Twitter
5 16 (3.45%) Facebook
6 13 (2.80%) Huawei
7 11 (2.37%) DoubleClick
8 10 (2.16%) Salesforce.com
9 9 (1.94%) Siebel
10 8 (1.72%) MicroStrategy
11 7 (1.51%) Cognos
11 7 (1.51%) Aprimo
11 7 (1.51%) Unica
12 6 (1.29%) BT
12 6 (1.29%) Apple
12 6 (1.29%) SAP
13 5 (1.08%) Lotus
14 4 (0.86%) Yahoo!
15 3 (0.65%) Oracle
16 2 (0.43%) Omniture
City, London
Premier Group Recruitment
Salary: £26000 - £32000 per annum
Posted: 11 hours ago
Leeds, West Yorkshire
Jagger Talent
Salary: From £27,000 to £30,000 per annum Blue Chip Benefits + Progression
Posted: 22 hours ago
London
Verticality Ltd
Salary: £27000 to £35000 per annum - generous benefits package
Posted: Yesterday
London
Salt
Salary: £60000 - £80000 per annum + bens
Posted: 2 days ago
London
Venturi
Salary: £30000 - £37500 per annum + 10% bonus / benefits
Posted: 2 days ago
Harrogate, Yorkshire
Recruiting.uk.com
Posted: 2 days ago
Birmingham, West Midlands (County)
ANSON MCCADE
Salary: From £70,000 to £105,000 per annum plus unrivalled package with bonus,
Posted: 4 days ago
Manchester, Lancashire
ANSON MCCADE
Salary: From £70,000 to £105,000 per annum plus unrivalled package with bonus,
Posted: 4 days ago
London
ANSON MCCADE
Salary: From £70,000 to £105,000 per annum plus unrivalled package with bonus,
Posted: 4 days ago
London
Creative Personnel
Salary: £30000 - £35000 per annum
Posted: 4 days ago
Kingston Upon Thames, Surrey
Bluetownonline
Salary: Competitive
Posted: 4 days ago
Coventry
Bluefire Consulting
Salary: £45000 - £55000 per annum + Car, Pension, Health, Bonus
Posted: 4 days ago
Manchester, Lancashire
Circle Recruitment
Salary: £30000 - £35000 per annum
Posted: 5 days ago
Newark, Nottinghamshire
Purple Monkey
Salary: From £30,000 to £40,000 per annum + Bonus and Benefits
Posted: 5 days ago
City of London
Real Staffing
Salary: £45000 - £60000 per annum + Bonus and bens
Posted: 6 days ago
London
Streamline Connections
Salary: £65000 - £75000 per annum + Bonus
Posted: 6 days ago
Peterborough, Cambridgeshire
Kyna Associates
Salary: £60000 - £80000 Per Annum car allowance, bonus, benefits
Posted: 6 days ago
London
Age UK
Salary: From £55,000 to £60,000 per annum
Posted: 7 days ago
London
Age UK
Posted: 7 days ago
London
Modis International - London
Salary: £65000 - £80000 per annum
Posted: 11 days ago