The table below looks at the statistics for Product Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Product Marketing over the 3 months to 30 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Sep 2014
Same period 2013 Same period 2012
Product Marketing
Rank 793 713 800
Rank change year-on-year
-80 +87
Permanent jobs citing Product Marketing 122 163 115
As % of all permanent IT jobs located in the UK 0.11% 0.15% 0.098%
As % of the Processes & Methodologies category 0.13% 0.19% 0.12%
Number of salaries quoted 79 136 88
Average salary £60,000 £47,500 £52,500
Average salary % change year-on-year
+26.31% -9.52%
90% offered a salary of more than £34,200 £30,000 £27,500
10% offered a salary of more than £80,000 £75,000 £72,500
UK excluding London average salary £55,000 £45,000 £45,000
% change year-on-year
+22.22% -

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised across the UK.

Processes & Methodologies Category
UK
Permanent IT job ads with a match in the
Processes & Methodologies category
93409 86961 92486
As % of all permanent IT jobs located in the UK 82.00% 81.30% 79.03%
Number of salaries quoted 74709 71382 77947
Average salary £47,500 £47,500 £46,000
Average salary % change year-on-year
- +3.26%
90% offered a salary of more than £31,000 £30,000 £30,000
10% offered a salary of more than £72,500 £72,500 £72,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Product Marketing
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Product Marketing within the UK as a proportion of the total demand within the Processes & Methodologies category.

Product Marketing Jobs Demand Trend in the UK

Product Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Product Marketing within the UK.

Product Marketing Salary Trend in the UK

Product Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Product Marketing over the 3 months to 30 September 2014 within the UK.

Product Marketing Salary Histogram in the UK

Product Marketing
Top 30 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Product Marketing within the UK over the 3 months to 30 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -81 119 £60,000 +26.31% 10
London -44 65 £60,000 +26.31% 7
South East -14 35 £60,000 +33.33% 1
Berkshire +3 26 £60,000 +11.62%
Slough - 12 £60,000 -
East of England -11 11 £53,750 -10.41% 2
Cambridgeshire +3 10 £65,000 +4.00% 1
Cambridge +3 9 £65,000 +4.00% 1
Reading -4 9 £75,000 +150.00%
City of London -2 7 £60,000 +26.31% 1
Surrey -4 5 £52,500 +31.25%
Hillingdon - 4 - -
Paddington - 3 - -
Buckinghamshire +10 2 £66,250 +29.26%
Guildford +2 2 £57,500 +9.52%
East Midlands -9 2 £55,000 +61.76%
Edinburgh -13 2 £29,000 -
Scotland -13 2 £29,000 -
Milton Keynes -14 2 £66,250 +32.50%
Hammersmith - 2 - -
North West -12 1 £45,000 +2.85%
South West -26 1 £45,000 +9.09%
Hampshire -27 1 - -
Yorkshire -38 1 £60,000 +33.33%
Midlands - 1 - -
Hertfordshire - 1 £35,000 - 1
West Yorkshire - 1 £60,000 -
Wiltshire - 1 £45,000 -
Redhill - 1 £50,000 -
Shepperton - 1 £31,000 -

Product Marketing
Top 30 Related IT Skills

For the 6 months to 30 September 2014, IT jobs within the UK citing Product Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Product Marketing.

1 286 (100.00%) Marketing
2 89 (31.12%) Analytical Skills
3 85 (29.72%) Product Management
4 81 (28.32%) Degree
5 79 (27.62%) Finance
6 53 (18.53%) Telecoms
7 48 (16.78%) Project Management
8 43 (15.03%) User Experience
9 34 (11.89%) E-Commerce
10 33 (11.54%) Business Development
11 30 (10.49%) UNIX
11 30 (10.49%) Legal
12 29 (10.14%) Computer Science
12 29 (10.14%) HTML
12 29 (10.14%) GSM
12 29 (10.14%) Microsoft
13 28 (9.79%) Service Delivery
13 28 (9.79%) Advertising
13 28 (9.79%) Internet
14 27 (9.44%) Alcatel-Lucent
14 27 (9.44%) Analytics
15 26 (9.09%) Nokia Solutions and Networks
15 26 (9.09%) TIBCO
15 26 (9.09%) SS7
15 26 (9.09%) UMTS
15 26 (9.09%) NDS
16 25 (8.74%) HNC
16 25 (8.74%) HND
17 24 (8.39%) Change Management
17 24 (8.39%) PRINCE2

Product Marketing
Top Related IT Skills by Category

For the 6 months to 30 September 2014, IT jobs within the UK citing Product Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Product Marketing. Up to 20 skills are shown per category.

Application Platforms
1 10 (3.50%) WebLogic
1 10 (3.50%) Tomcat
1 10 (3.50%) Lync
2 4 (1.40%) SAS
3 3 (1.05%) SugarCRM
4 2 (0.70%) CMS
4 2 (0.70%) SharePoint
5 1 (0.35%) Sitecore CMS
Applications
1 20 (6.99%) MS PowerPoint
2 17 (5.94%) MS Excel
3 16 (5.59%) MS Office
4 8 (2.80%) MS Visio
5 4 (1.40%) Photoshop
5 4 (1.40%) Adobe Creative Suite
6 3 (1.05%) Adobe Illustrator
7 2 (0.70%) SPSS
8 1 (0.35%) MS Project
Business Applications
1 4 (1.40%) Google Analytics
2 1 (0.35%) SiteCatalyst
2 1 (0.35%) Sage 300 ERP
2 1 (0.35%) SAP Oil and Gas
Cloud Services
1 17 (5.94%) SaaS
Communications & Networking
1 29 (10.14%) GSM
2 28 (9.79%) Internet
3 26 (9.09%) SS7
3 26 (9.09%) UMTS
4 11 (3.85%) SMS
5 10 (3.50%) LDAP
5 10 (3.50%) HTTP
5 10 (3.50%) OpenLDAP
6 9 (3.15%) Broadband
7 5 (1.75%) RFID
7 5 (1.75%) 3G
7 5 (1.75%) Unified Communications
8 4 (1.40%) 2G
8 4 (1.40%) LTE
8 4 (1.40%) DNS
8 4 (1.40%) Firewall
9 2 (0.70%) Wi-Fi
9 2 (0.70%) Wireless
9 2 (0.70%) VPN
10 1 (0.35%) VoIP
Database & Business Intelligence
1 5 (1.75%) Big Data
2 3 (1.05%) MySQL
3 2 (0.70%) Data Mining
4 1 (0.35%) Hadoop
4 1 (0.35%) Apache Hive
Development Applications
1 8 (2.80%) Axure RP
2 3 (1.05%) Subversion
2 3 (1.05%) Git (software)
2 3 (1.05%) PHPUnit
General
1 286 (100.00%) Marketing
2 79 (27.62%) Finance
3 53 (18.53%) Telecoms
4 30 (10.49%) Legal
5 28 (9.79%) Advertising
6 20 (6.99%) Retail
7 14 (4.90%) Games
8 13 (4.55%) Publishing
9 6 (2.10%) Electronics
9 6 (2.10%) Banking
10 5 (1.75%) Manufacturing
11 4 (1.40%) Retail Banking
12 3 (1.05%) Pharmaceutical
13 2 (0.70%) Billing
13 2 (0.70%) German Language
13 2 (0.70%) iGaming
14 1 (0.35%) Polish Language
14 1 (0.35%) French Language
14 1 (0.35%) Back Office
Job Titles
1 106 (37.06%) Product Manager
2 51 (17.83%) Marketing Manager
3 34 (11.89%) Product Marketing Manager
4 33 (11.54%) Consultant
5 25 (8.74%) Senior Manager
6 19 (6.64%) Solutions Consultant
7 15 (5.24%) Senior Product Manager
8 13 (4.55%) Support Engineer
9 12 (4.20%) Senior Consultant
10 9 (3.15%) Junior
10 9 (3.15%) Pre Sales Engineer
11 8 (2.80%) Sales Engineer
11 8 (2.80%) Architect
11 8 (2.80%) Sales Consultant
11 8 (2.80%) Development Manager
11 8 (2.80%) Pre Sales Consultant
11 8 (2.80%) User Experience Manager
12 7 (2.45%) Content Manager
12 7 (2.45%) Marketing Executive
12 7 (2.45%) E-Commerce Manager
Libraries, Frameworks & Software Standards
1 29 (10.14%) HTML
2 18 (6.29%) CSS
3 13 (4.55%) HTML5
4 10 (3.50%) WebSockets
4 10 (3.50%) J2EE
5 9 (3.15%) Ajax
6 8 (2.80%) XMPP
7 4 (1.40%) LAMP
7 4 (1.40%) Web Services
7 4 (1.40%) XML
8 3 (1.05%) .NET
8 3 (1.05%) REST
9 2 (0.70%) CSS3
9 2 (0.70%) ATL
9 2 (0.70%) COM
9 2 (0.70%) jQuery
10 1 (0.35%) RESTful
10 1 (0.35%) ASP.NET MVC
10 1 (0.35%) Spring
10 1 (0.35%) ASP.NET
Miscellaneous
1 89 (31.12%) Analytical Skills
2 43 (15.03%) User Experience
3 29 (10.14%) Computer Science
4 18 (6.29%) Social Media
5 13 (4.55%) Management Information System
6 12 (4.20%) Mobile App
7 10 (3.50%) E-Learning
7 10 (3.50%) SCORM
8 9 (3.15%) Enterprise Software
8 9 (3.15%) Learning Management System
9 7 (2.45%) Internet of Things
10 6 (2.10%) Economics
11 5 (1.75%) Statistics
12 4 (1.40%) Handset
12 4 (1.40%) Digital Media
12 4 (1.40%) Visualisation
12 4 (1.40%) Copywriting
13 3 (1.05%) Mathematics
14 2 (0.70%) Video Editing
14 2 (0.70%) Algorithms
Operating Systems
1 30 (10.49%) UNIX
2 16 (5.59%) Linux
3 12 (4.20%) Windows
4 5 (1.75%) Solaris
5 2 (0.70%) Android
5 2 (0.70%) Apple iOS
6 1 (0.35%) Windows Mobile
Processes & Methodologies
1 85 (29.72%) Product Management
2 48 (16.78%) Project Management
3 34 (11.89%) E-Commerce
4 33 (11.54%) Business Development
5 28 (9.79%) Service Delivery
6 27 (9.44%) Analytics
7 24 (8.39%) Change Management
7 24 (8.39%) PRINCE2
8 23 (8.04%) B2B
9 19 (6.64%) B2C
10 18 (6.29%) PRINCE
11 17 (5.94%) Agile Software Development
12 14 (4.90%) Market Research
13 13 (4.55%) Line Management
13 13 (4.55%) CRM
13 13 (4.55%) Time Management
14 12 (4.20%) Document Management
15 10 (3.50%) Digital Marketing
15 10 (3.50%) ITIL
15 10 (3.50%) Content Management
Programming Languages
1 19 (6.64%) JavaScript
2 10 (3.50%) SQL
3 5 (1.75%) Java
4 4 (1.40%) Bash Shell
5 3 (1.05%) PHP
5 3 (1.05%) C
6 1 (0.35%) C#
6 1 (0.35%) Python
6 1 (0.35%) Shell Script
Qualifications
1 81 (28.32%) Degree
2 25 (8.74%) HNC
2 25 (8.74%) HND
3 12 (4.20%) PMI Certification
4 10 (3.50%) Security Cleared
4 10 (3.50%) PMP
5 8 (2.80%) SC Cleared
5 8 (2.80%) CIMA
5 8 (2.80%) MBA
6 7 (2.45%) CIPD
7 5 (1.75%) Postgraduate
8 2 (0.70%) PRINCE2 Certification
9 1 (0.35%) ACCA
9 1 (0.35%) AAT
Quality Assurance & Compliance
1 21 (7.34%) SLA
2 10 (3.50%) QA
3 1 (0.35%) FATCA
System Software
1 26 (9.09%) NDS
2 10 (3.50%) Active Directory
2 10 (3.50%) NFS
3 3 (1.05%) VMware Infrastructure
3 3 (1.05%) Hyper-V
4 2 (0.70%) XenServer
4 2 (0.70%) Firmware
Systems Management
1 2 (0.70%) EMC NetWorker
2 1 (0.35%) Puppet
2 1 (0.35%) Nagios
Vendors
1 29 (10.14%) Microsoft
2 27 (9.44%) Alcatel-Lucent
3 26 (9.09%) TIBCO
3 26 (9.09%) Nokia Solutions and Networks
4 10 (3.50%) JBoss
4 10 (3.50%) Cisco
5 9 (3.15%) Adobe
6 8 (2.80%) Google
7 6 (2.10%) Omniture
8 5 (1.75%) HubSpot
8 5 (1.75%) NetSuite
8 5 (1.75%) SAP
9 4 (1.40%) Citrix
10 3 (1.05%) Oracle
10 3 (1.05%) VMware
10 3 (1.05%) Salesforce.com
10 3 (1.05%) Twitter
11 2 (0.70%) Marketo
11 2 (0.70%) EMC
11 2 (0.70%) Mitel
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