The statistics below represent IT jobs advertised across the UK that had Marketing Data Analyst featuring in the job title. Included is a guide to the salaries offered over the 3 months to 25 August 2016 with a comparison to same period over 2 years.

3 months to
25 Aug 2016
Same period 2015 Same period 2014
Marketing Data Analyst
Rank 892 961 985
Rank change year-on-year
+69 +24
Permanent jobs requiring a Marketing Data Analyst 22 21 9
As % of all permanent IT jobs located in the UK 0.023% 0.019% 0.008%
As % of the Job Titles category 0.023% 0.020% 0.008%
Number of salaries quoted 9 20 7
Median salary £45,000 £38,000 £31,000
Median salary % change year-on-year
+18.42% +22.58%
90% offered a salary of more than £37,200 £31,100 £30,300
10% offered a salary of more than £55,000 £50,000 £53,500
UK excluding London median salary £45,000 £31,250 £42,500
% change year-on-year
+44.00% -26.47%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
94162 105563 113042
As % of all permanent IT jobs located in the UK 96.38% 96.20% 96.43%
Number of salaries quoted 79243 87474 91242
Median salary £47,500 £45,000 £45,000
Median salary % change year-on-year
+5.55% -
90% offered a salary of more than £27,500 £27,000 £26,500
10% offered a salary of more than £72,500 £67,500 £70,000
UK excluding London median salary £41,500 £40,000 £40,000
% change year-on-year
+3.75% -

Marketing Data Analyst
Jobs Demand Trend

The demand trend of job ads that featured Marketing Data Analyst in the job title.

Marketing Data Analyst Jobs Demand Trend in the UK

Marketing Data Analyst
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Data Analyst within the UK.

Marketing Data Analyst Salary Trend in the UK

Marketing Data Analyst
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing Data Analyst over the 3 months to 25 August 2016 within the UK.

Marketing Data Analyst Salary Histogram in the UK

Marketing Data Analyst
Top 12 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Data Analyst within the UK over the 3 months to 25 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +35 17 £37,500 +4.16% 2
South East +30 10 - - 1
East Sussex - 10 - - 1
Brighton - 10 - - 1
London +55 6 £46,250 +2.77% 1
Scotland +19 5 £45,000 -4.25%
Edinburgh +12 5 £45,000 -4.25%
City of London +63 2 £36,750 +16.66%
Yorkshire +29 1 £37,500 +50.00%
North Yorkshire +19 1 £37,500 +50.00%
York +18 1 £37,500 +50.00%
Brentford - 1 £37,500 - 1

Marketing Data Analyst Skill Set
Top 30 Related IT Skills

For the 6 months to 25 August 2016, Marketing Data Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring Marketing Data Analyst in the job title.

1 35 (100.00%) Marketing
2 19 (54.29%) Campaign Analysis
3 18 (51.43%) SPSS
4 16 (45.71%) Analytics
5 15 (42.86%) SQL
5 15 (42.86%) Data Modelling
6 12 (34.29%) SAS
6 12 (34.29%) Digital Marketing
6 12 (34.29%) Data Analytics
7 11 (31.43%) Analytical Skills
7 11 (31.43%) FastStats
7 11 (31.43%) Statistics
8 10 (28.57%) MS PowerPoint
8 10 (28.57%) Mathematics
8 10 (28.57%) Degree
9 9 (25.71%) Big Data
9 9 (25.71%) CRM
10 7 (20.00%) Big Data Analytics
11 6 (17.14%) Advertising
11 6 (17.14%) Google Analytics
11 6 (17.14%) Google
11 6 (17.14%) Statistical Analysis
12 5 (14.29%) Predictive Modelling
12 5 (14.29%) User Acceptance Testing
12 5 (14.29%) Retail
12 5 (14.29%) Cognos
12 5 (14.29%) Data Mining
12 5 (14.29%) VBA
12 5 (14.29%) Relational Database
12 5 (14.29%) Customer Insight

Marketing Data Analyst Skill Set
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (34.29%) SAS
Applications
1 18 (51.43%) SPSS
2 10 (28.57%) MS PowerPoint
Business Applications
1 11 (31.43%) FastStats
Cloud Services
1 6 (17.14%) Google Analytics
Database & Business Intelligence
1 9 (25.71%) Big Data
2 5 (14.29%) Data Mining
2 5 (14.29%) Relational Database
3 4 (11.43%) SQL Server
4 2 (5.71%) Hadoop
4 2 (5.71%) RDBMS
General
1 35 (100.00%) Marketing
2 6 (17.14%) Advertising
3 5 (14.29%) Retail
4 2 (5.71%) Finance
Libraries, Frameworks & Software Standards
1 2 (5.71%) .NET
2 1 (2.86%) CSS
2 1 (2.86%) HTML
2 1 (2.86%) Natural Language Processing
2 1 (2.86%) SOAP
2 1 (2.86%) XML
Miscellaneous
1 11 (31.43%) Analytical Skills
1 11 (31.43%) Statistics
2 10 (28.57%) Mathematics
3 4 (11.43%) Driving Licence
4 2 (5.71%) Algorithms
4 2 (5.71%) User Experience
5 1 (2.86%) Social Media
Operating Systems
1 1 (2.86%) Android
1 1 (2.86%) Apple iOS
1 1 (2.86%) Unix
Processes & Methodologies
1 19 (54.29%) Campaign Analysis
2 16 (45.71%) Analytics
3 15 (42.86%) Data Modelling
4 12 (34.29%) Data Analytics
4 12 (34.29%) Digital Marketing
5 9 (25.71%) CRM
6 7 (20.00%) Big Data Analytics
7 6 (17.14%) Statistical Analysis
8 5 (14.29%) Customer Insight
8 5 (14.29%) Predictive Modelling
8 5 (14.29%) User Acceptance Testing
9 4 (11.43%) Business Analysis
9 4 (11.43%) Data Validation
9 4 (11.43%) Manual Testing
9 4 (11.43%) Project Planning
9 4 (11.43%) Validation
10 3 (8.57%) Agile Software Development
10 3 (8.57%) B2C
10 3 (8.57%) Direct Marketing
10 3 (8.57%) E-Commerce
Programming Languages
1 15 (42.86%) SQL
2 5 (14.29%) VBA
3 1 (2.86%) PL/SQL
3 1 (2.86%) Python
3 1 (2.86%) R
Qualifications
1 10 (28.57%) Degree
Quality Assurance & Compliance
1 2 (5.71%) Data Quality
1 2 (5.71%) SLA
Vendors
1 6 (17.14%) Google
2 5 (14.29%) Cognos
3 3 (8.57%) Salesforce.com
4 2 (5.71%) Teradata
Brighton, East Sussex
ARC IT Recruitment Ltd
Salary: £Highly Competitive
Posted: 5 days ago
Brentford
Hays London City Cheapside
Salary: £33000.00 - £42000.00 per annum
Posted: 22 days ago