The statistics below represent IT jobs advertised across the UK that had Marketing Data Analyst featuring in the job title. Included is a guide to the salaries offered over the 3 months to 28 June 2016 with a comparison to same period over 2 years.

3 months to
28 Jun 2016
Same period 2015 Same period 2014
Marketing Data Analyst
Rank 919 938 980
Rank change year-on-year
+19 +42
Permanent jobs requiring a Marketing Data Analyst 14 20 9
As % of all permanent IT jobs located in the UK 0.014% 0.018% 0.008%
As % of the Job Titles category 0.015% 0.019% 0.008%
Number of salaries quoted 6 19 7
Median salary £46,250 £37,500 £29,000
Median salary % change year-on-year
+23.33% +29.31%
90% offered a salary of more than £37,500 £31,500 £27,000
10% offered a salary of more than £55,000 £50,000 £55,000
UK excluding London median salary £37,500 £41,250 £28,750
% change year-on-year
-9.09% +43.47%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
94824 105610 114571
As % of all permanent IT jobs located in the UK 96.38% 96.47% 96.49%
Number of salaries quoted 79970 87076 93773
Median salary £46,500 £45,000 £45,000
Median salary % change year-on-year
+3.33% -
90% offered a salary of more than £27,500 £26,500 £27,000
10% offered a salary of more than £70,000 £70,000 £70,000
UK excluding London median salary £41,500 £40,000 £40,000
% change year-on-year
+3.75% -

Marketing Data Analyst
Jobs Demand Trend

The demand trend of job ads that featured Marketing Data Analyst in the job title.

Marketing Data Analyst Jobs Demand Trend in the UK

Marketing Data Analyst
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Data Analyst within the UK.

Marketing Data Analyst Salary Trend in the UK

Marketing Data Analyst
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing Data Analyst over the 3 months to 28 June 2016 within the UK.

Marketing Data Analyst Salary Histogram in the UK

Marketing Data Analyst
Top 12 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Data Analyst within the UK over the 3 months to 28 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +26 13 £46,250 +23.33% 1
London +8 7 £55,000 +69.23%
Yorkshire +30 3 £37,500 -
York - 3 £37,500 -
North Yorkshire - 3 £37,500 -
East Sussex - 2 - - 1
South East - 2 - - 1
Brighton - 2 - - 1
East of England +31 1 - -
Edinburgh - 1 - -
Scotland - 1 - -
Norfolk - 1 - -

Marketing Data Analyst Skill Set
Top 30 Related IT Skills

For the 6 months to 28 June 2016, Marketing Data Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring Marketing Data Analyst in the job title.

1 27 (100.00%) Marketing
2 19 (70.37%) SQL
3 12 (44.44%) Analytics
4 10 (37.04%) Campaign Analysis
4 10 (37.04%) CRM
5 9 (33.33%) SAS
5 9 (33.33%) Analytical Skills
5 9 (33.33%) Big Data
6 8 (29.63%) Data Analytics
7 7 (25.93%) Customer Segmentation
7 7 (25.93%) Performance Analysis
7 7 (25.93%) Big Data Analytics
7 7 (25.93%) Teradata
8 6 (22.22%) SPSS
8 6 (22.22%) Advertising
8 6 (22.22%) Google
8 6 (22.22%) Google Analytics
8 6 (22.22%) Relational Database
9 5 (18.52%) Campaign Management
9 5 (18.52%) Predictive Modelling
9 5 (18.52%) User Acceptance Testing
9 5 (18.52%) Database Marketing
9 5 (18.52%) Statistical Analysis
9 5 (18.52%) Retail
10 4 (14.81%) Statistics
10 4 (14.81%) Business Analysis
10 4 (14.81%) Project Planning
10 4 (14.81%) Data Validation
10 4 (14.81%) Manual Testing
10 4 (14.81%) Digital Marketing

Marketing Data Analyst Skill Set
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (33.33%) SAS
Applications
1 6 (22.22%) SPSS
2 2 (7.41%) MS PowerPoint
Business Applications
1 4 (14.81%) FastStats
Cloud Services
1 6 (22.22%) Google Analytics
Database & Business Intelligence
1 9 (33.33%) Big Data
2 6 (22.22%) Relational Database
3 4 (14.81%) SQL Server
4 2 (7.41%) Hadoop
4 2 (7.41%) RDBMS
5 1 (3.70%) Data Mining
5 1 (3.70%) Data Warehouse
General
1 27 (100.00%) Marketing
2 6 (22.22%) Advertising
3 5 (18.52%) Retail
4 2 (7.41%) Finance
Libraries, Frameworks & Software Standards
1 2 (7.41%) .NET
1 2 (7.41%) HTML
2 1 (3.70%) CSS
2 1 (3.70%) Natural Language Processing
2 1 (3.70%) SOAP
2 1 (3.70%) XML
Miscellaneous
1 9 (33.33%) Analytical Skills
2 4 (14.81%) Driving Licence
2 4 (14.81%) Statistics
3 2 (7.41%) Algorithms
3 2 (7.41%) Mathematics
3 2 (7.41%) User Experience
4 1 (3.70%) Computer Science
4 1 (3.70%) Management Information System
4 1 (3.70%) Social Media
Operating Systems
1 1 (3.70%) Android
1 1 (3.70%) Apple iOS
1 1 (3.70%) Unix
Processes & Methodologies
1 12 (44.44%) Analytics
2 10 (37.04%) Campaign Analysis
2 10 (37.04%) CRM
3 8 (29.63%) Data Analytics
4 7 (25.93%) Big Data Analytics
4 7 (25.93%) Customer Segmentation
4 7 (25.93%) Performance Analysis
5 5 (18.52%) Campaign Management
5 5 (18.52%) Database Marketing
5 5 (18.52%) Predictive Modelling
5 5 (18.52%) Statistical Analysis
5 5 (18.52%) User Acceptance Testing
6 4 (14.81%) Business Analysis
6 4 (14.81%) Data Validation
6 4 (14.81%) Digital Marketing
6 4 (14.81%) Manual Testing
6 4 (14.81%) Project Planning
6 4 (14.81%) Validation
7 3 (11.11%) B2C
7 3 (11.11%) CHAID
Programming Languages
1 19 (70.37%) SQL
2 4 (14.81%) VBA
3 1 (3.70%) PL/SQL
3 1 (3.70%) Python
3 1 (3.70%) R
Qualifications
1 3 (11.11%) Degree
Quality Assurance & Compliance
1 2 (7.41%) Data Quality
1 2 (7.41%) SLA
2 1 (3.70%) QA
Vendors
1 7 (25.93%) Teradata
2 6 (22.22%) Google
3 4 (14.81%) Salesforce.com
4 1 (3.70%) Cognos
Brighton, East Sussex
ARC IT Recruitment Ltd
Salary: £Highly Competitive
Posted: 4 days ago