The statistics below represent IT jobs advertised across the UK that had Marketing Data Analyst featuring in the job title. Included is a guide to the salaries offered over the 3 months to 3 December 2016 with a comparison to same period over 2 years.

3 months to
3 Dec 2016
Same period 2015 Same period 2014
Marketing Data Analyst
Rank 842 960 965
Rank change year-on-year
+118 +5
Permanent jobs requiring a Marketing Data Analyst 23 9 21
As % of all permanent IT jobs located in the UK 0.026% 0.008% 0.018%
As % of the Job Titles category 0.027% 0.009% 0.019%
Number of salaries quoted 19 3 20
Median salary £30,000 £35,000 £32,000
Median salary % change year-on-year
-14.28% +9.37%
90% offered a salary of more than £24,800 £28,600 £27,350
10% offered a salary of more than £45,000 £35,800 £45,250
UK excluding London median salary £25,000 £27,000 £30,000
% change year-on-year
-7.40% -10.00%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
86161 103624 111063
As % of all permanent IT jobs located in the UK 96.43% 96.54% 96.63%
Number of salaries quoted 71560 86373 91858
Median salary £46,500 £45,000 £45,000
Median salary % change year-on-year
+3.33% -
90% offered a salary of more than £27,500 £27,000 £26,000
10% offered a salary of more than £75,000 £70,000 £70,000
UK excluding London median salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%

Marketing Data Analyst
Jobs Demand Trend

The demand trend of job ads that featured Marketing Data Analyst in the job title.

Marketing Data Analyst Jobs Demand Trend in the UK

Marketing Data Analyst
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Data Analyst within the UK.

Marketing Data Analyst Salary Trend in the UK

Marketing Data Analyst
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing Data Analyst over the 3 months to 3 December 2016 within the UK.

Marketing Data Analyst Salary Histogram in the UK

Marketing Data Analyst
Top 19 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Data Analyst within the UK over the 3 months to 3 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +87 22 £27,500 -21.42% 2
South East +80 10 £25,000 -
Brighton - 9 £25,000 -
East Sussex - 9 £25,000 -
Yorkshire +16 5 £45,000 -
North Yorkshire - 5 £45,000 -
York - 5 £45,000 -
London +70 4 £34,750 -2.11% 2
City of London +32 2 £34,750 -2.11% 1
Greenwich - 2 - -
West Midlands - 2 £24,000 -
Wolverhampton - 2 £24,000 -
Wiltshire +19 1 £36,500 +35.18%
Swindon +17 1 £36,500 +35.18%
South West +12 1 £36,500 +35.18%
Edinburgh - 1 £40,000 -
Scotland - 1 £40,000 -
West Sussex - 1 £30,000 -
Crawley - 1 £30,000 -

Marketing Data Analyst Skill Set
Top 30 Related IT Skills

For the 6 months to 3 December 2016, Marketing Data Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads featuring Marketing Data Analyst in the job title.

1 47 (100.00%) Marketing
2 22 (46.81%) SPSS
3 21 (44.68%) Data Modelling
4 19 (40.43%) Campaign Analysis
5 17 (36.17%) SAS
6 16 (34.04%) Digital Marketing
6 16 (34.04%) Analytical Skills
7 15 (31.91%) Statistics
8 14 (29.79%) MS PowerPoint
8 14 (29.79%) Degree
8 14 (29.79%) Mathematics
8 14 (29.79%) FastStats
8 14 (29.79%) SQL
9 10 (21.28%) CRM
9 10 (21.28%) Analytics
10 9 (19.15%) Data Analytics
11 8 (17.02%) Database Marketing
12 7 (14.89%) Customer Insight
13 6 (12.77%) Retail
13 6 (12.77%) Data Mining
13 6 (12.77%) User Acceptance Testing
14 5 (10.64%) Manual Testing
14 5 (10.64%) Data Validation
14 5 (10.64%) Project Planning
14 5 (10.64%) Business Analysis
14 5 (10.64%) Cognos
14 5 (10.64%) SQL Server
14 5 (10.64%) Validation
14 5 (10.64%) Driving Licence
15 4 (8.51%) Direct Marketing

Marketing Data Analyst Skill Set
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 17 (36.17%) SAS
Applications
1 22 (46.81%) SPSS
2 14 (29.79%) MS PowerPoint
Business Applications
1 14 (29.79%) FastStats
Cloud Services
1 2 (4.26%) Google Analytics
Communications & Networking
1 1 (2.13%) SMS
Database & Business Intelligence
1 6 (12.77%) Data Mining
2 5 (10.64%) SQL Server
3 3 (6.38%) Big Data
4 2 (4.26%) Relational Database
5 1 (2.13%) Data Warehouse
General
1 47 (100.00%) Marketing
2 6 (12.77%) Retail
3 2 (4.26%) Advertising
4 1 (2.13%) Finance
4 1 (2.13%) Telecoms
Libraries, Frameworks & Software Standards
1 1 (2.13%) CSS
1 1 (2.13%) HTML
1 1 (2.13%) Natural Language Processing
1 1 (2.13%) SOAP
1 1 (2.13%) XML
Miscellaneous
1 16 (34.04%) Analytical Skills
2 15 (31.91%) Statistics
3 14 (29.79%) Mathematics
4 5 (10.64%) Driving Licence
5 2 (4.26%) Algorithms
5 2 (4.26%) User Experience
6 1 (2.13%) Data Structures
6 1 (2.13%) Social Media
6 1 (2.13%) Visualisation
Operating Systems
1 1 (2.13%) Android
1 1 (2.13%) Apple iOS
1 1 (2.13%) Unix
Processes & Methodologies
1 21 (44.68%) Data Modelling
2 19 (40.43%) Campaign Analysis
3 16 (34.04%) Digital Marketing
4 10 (21.28%) Analytics
4 10 (21.28%) CRM
5 9 (19.15%) Data Analytics
6 8 (17.02%) Database Marketing
7 7 (14.89%) Customer Insight
8 6 (12.77%) User Acceptance Testing
9 5 (10.64%) Business Analysis
9 5 (10.64%) Data Validation
9 5 (10.64%) Manual Testing
9 5 (10.64%) Project Planning
9 5 (10.64%) Validation
10 4 (8.51%) Direct Marketing
11 3 (6.38%) Agile Software Development
11 3 (6.38%) Big Data Analytics
11 3 (6.38%) E-Commerce
11 3 (6.38%) Predictive Modelling
11 3 (6.38%) Statistical Analysis
Programming Languages
1 14 (29.79%) SQL
2 2 (4.26%) VBA
3 1 (2.13%) PL/SQL
Qualifications
1 14 (29.79%) Degree
Vendors
1 5 (10.64%) Cognos
2 3 (6.38%) Salesforce.com
3 2 (4.26%) Google
City Of Westminster, London
Recruitment Genius
Posted: Yesterday
City Of Westminster, London
Recruitment Genius
Posted: Yesterday
London
London Business School
Salary: £40000 - £42000 per annum
Posted: 8 days ago