The first table below looks at the demand for the Marketing Data Analyst role in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Data Analyst in their job title over the 3 months to 24 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Job Titles currently tracked.

Location
3 months to
24 Jul 2014
Same period 2013 Same period 2012
Marketing Data Analyst
Rank 910 866 898
Rank change year-on-year
-44 +32
Permanent jobs requiring a Marketing Data Analyst 5 3 6
As % of all permanent IT jobs located in the UK 0.004% 0.003% 0.005%
As % of the Job Titles category 0.005% 0.003% 0.005%
Number of salaries quoted 5 3 4
Average salary £30,500 £35,000 £25,250
Average salary % change year-on-year
-12.85% +38.61%
90% offered a salary of more than £30,200 £35,000 £25,000
10% offered a salary of more than £45,400 £35,000 £37,400
UK excluding London average salary £42,500 £35,000 -
% change year-on-year
+21.42% -
Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
111102 102616 112143
As % of all permanent IT jobs located in the UK 94.42% 94.25% 95.10%
Number of salaries quoted 90827 85015 96150
Average salary £45,000 £42,500 £42,500
Average salary % change year-on-year
+5.88% -
90% offered a salary of more than £26,500 £26,500 £27,500
10% offered a salary of more than £70,000 £70,000 £67,500
UK excluding London average salary £40,000 £38,500 £38,500
% change year-on-year
+3.89% -

Marketing Data Analyst
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Marketing Data Analyst in the job title within the UK as a proportion of the total demand within the Job Titles category.

Marketing Data Analyst Jobs Demand Trend in the UK

Marketing Data Analyst
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Data Analyst within the UK.

Marketing Data Analyst Salary Trend in the UK

Marketing Data Analyst
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing Data Analyst over the 3 months to 24 July 2014 within the UK.

Marketing Data Analyst Salary Histogram in the UK

Marketing Data Analyst
Top 9 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Data Analyst within the UK over the 3 months to 24 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -23 5 £30,500 -12.85% 1
City of London - 3 £30,500 -
London - 3 £30,500 -
Warrington - 1 £30,000 - 1
Cheshire - 1 £30,000 - 1
Somerset - 1 £55,000 -
North West - 1 £30,000 - 1
South West - 1 £55,000 -
Bath - 1 £55,000 -

Marketing Data Analyst
Top 30 Related IT Skills

For the 6 months to 24 July 2014, IT jobs within the UK that cited Marketing Data Analyst in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Data Analyst in their job title.

1 19 (100.00%) Marketing
2 9 (47.37%) SQL
3 8 (42.11%) Analytics
4 6 (31.58%) Online Marketing
4 6 (31.58%) Hitwise
4 6 (31.58%) Google Analytics
4 6 (31.58%) CRM
4 6 (31.58%) E-Commerce
4 6 (31.58%) Web Analytics
4 6 (31.58%) Google
4 6 (31.58%) Coremetrics
4 6 (31.58%) Retail
5 5 (26.32%) Data Analysis
6 4 (21.05%) Relational Database
6 4 (21.05%) SAS
7 3 (15.79%) CHAID
7 3 (15.79%) OLAP
7 3 (15.79%) Direct Marketing
7 3 (15.79%) Database Marketing
7 3 (15.79%) Continuous Improvement
7 3 (15.79%) Propensity Modelling
8 2 (10.53%) Statistical Modelling
8 2 (10.53%) Quantitative Analysis
8 2 (10.53%) FastStats
8 2 (10.53%) SQL Server Integration Services
8 2 (10.53%) SQL Server Reporting Services
8 2 (10.53%) Advertising
8 2 (10.53%) T-SQL
8 2 (10.53%) Business Intelligence
9 1 (5.26%) B2B

Marketing Data Analyst
Top Related IT Skills by Category

For the 6 months to 24 July 2014, IT jobs within the UK that cited Marketing Data Analyst in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Data Analyst in their job title. Up to 20 skills are shown per category.

Application Platforms
1 4 (21.05%) SAS
Applications
1 2 (10.53%) FastStats
2 1 (5.26%) SPSS
2 1 (5.26%) MS Office
2 1 (5.26%) MS Excel
2 1 (5.26%) Spreadsheet
Business Applications
1 6 (31.58%) Google Analytics
Database & Business Intelligence
1 4 (21.05%) Relational Database
2 3 (15.79%) OLAP
3 2 (10.53%) SQL Server Integration Services
3 2 (10.53%) SQL Server Reporting Services
4 1 (5.26%) Data Mining
4 1 (5.26%) SQL Server
4 1 (5.26%) DTS
4 1 (5.26%) SQL Server 2008
General
1 19 (100.00%) Marketing
2 6 (31.58%) Retail
3 2 (10.53%) Advertising
4 1 (5.26%) Games
4 1 (5.26%) Back Office
4 1 (5.26%) Finance
Miscellaneous
1 1 (5.26%) Statistics
1 1 (5.26%) Mathematics
1 1 (5.26%) Computer Science
1 1 (5.26%) Online Games
Processes & Methodologies
1 8 (42.11%) Analytics
2 6 (31.58%) Online Marketing
2 6 (31.58%) CRM
2 6 (31.58%) E-Commerce
2 6 (31.58%) Web Analytics
3 5 (26.32%) Data Analysis
4 3 (15.79%) CHAID
4 3 (15.79%) Direct Marketing
4 3 (15.79%) Database Marketing
4 3 (15.79%) Continuous Improvement
4 3 (15.79%) Propensity Modelling
5 2 (10.53%) Statistical Modelling
5 2 (10.53%) Quantitative Analysis
5 2 (10.53%) Business Intelligence
6 1 (5.26%) B2B
6 1 (5.26%) Risk Management
6 1 (5.26%) Digital Marketing
6 1 (5.26%) Marketing Analytics
Programming Languages
1 9 (47.37%) SQL
2 2 (10.53%) T-SQL
3 1 (5.26%) VB
3 1 (5.26%) VBA
Qualifications
1 1 (5.26%) Degree
Vendors
1 6 (31.58%) Hitwise
1 6 (31.58%) Google
1 6 (31.58%) Coremetrics
2 1 (5.26%) Microsoft
2 1 (5.26%) Salesforce.com
2 1 (5.26%) Oracle
2 1 (5.26%) Eloqua
Warrington, Cheshire
Oxbridge Answers
Salary: c.30,000
Posted: 3 days ago