The table below looks at the statistics for the Marketing Data Analyst role in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Data Analyst in their job title over the 3 months to 3 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Jul 2015
Same period 2014 Same period 2013
Marketing Data Analyst
Rank 883 930 882
Rank change year-on-year
+47 -48
Permanent jobs requiring a Marketing Data Analyst 19 8 2
As % of all permanent IT jobs located in the UK 0.017% 0.007% 0.002%
As % of the Job Titles category 0.018% 0.007% 0.002%
Number of salaries quoted 18 6 2
Average salary £44,500 £30,500 £36,250
Average salary % change year-on-year
+45.90% -15.86%
90% offered a salary of more than £31,500 £28,875 £35,250
10% offered a salary of more than £45,000 £43,000 £37,250
UK excluding London average salary £45,000 £29,000 £36,250
% change year-on-year
+55.17% -20.00%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised across the UK. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
UK
Permanent IT job ads with a match in the
Job Titles category
104585 111653 102685
As % of all permanent IT jobs located in the UK 94.50% 94.55% 94.56%
Number of salaries quoted 86393 91565 85529
Average salary £45,000 £45,000 £42,500
Average salary % change year-on-year
- +5.88%
90% offered a salary of more than £27,000 £27,000 £26,500
10% offered a salary of more than £70,000 £67,500 £70,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Marketing Data Analyst
Jobs Demand Trend

This chart provides the 3-month moving total of permanent IT jobs citing Marketing Data Analyst in the job title within the UK as a proportion of the total demand within the Job Titles category.

Marketing Data Analyst Jobs Demand Trend in the UK

Marketing Data Analyst
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Data Analyst within the UK.

Marketing Data Analyst Salary Trend in the UK

Marketing Data Analyst
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing Data Analyst over the 3 months to 3 July 2015 within the UK.

Marketing Data Analyst Salary Histogram in the UK

Marketing Data Analyst
Top 15 Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Data Analyst within the UK over the 3 months to 3 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +33 18 £44,000 +44.26% 2
London +25 10 £32,500 +6.55% 1
City of London +37 6 £31,500 +3.27%
South East - 4 £45,000 - 1
Surrey - 4 £45,000 - 1
Essex - 2 £45,000 -
East of England - 2 £45,000 -
West Midlands -10 1 - -
Warwickshire -15 1 - -
Yorkshire - 1 £25,000 -
North Yorkshire - 1 £25,000 -
Romford - 1 £44,000 -
York - 1 £25,000 -
Edinburgh - 1 £47,000 -
Scotland - 1 £47,000 -

Marketing Data Analyst
Top 30 Related IT Skills

For the 6 months to 3 July 2015, IT jobs within the UK that cited Marketing Data Analyst in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Data Analyst in their job title.

1 41 (100.00%) Marketing
2 38 (92.68%) SQL
3 14 (34.15%) Direct Marketing
4 13 (31.71%) CRM
4 13 (31.71%) SPSS
5 12 (29.27%) FastStats
6 8 (19.51%) Data Mining
7 7 (17.07%) Data Analysis
7 7 (17.07%) Analytics
8 5 (12.20%) Marketing Analytics
8 5 (12.20%) SAS
9 4 (9.76%) Analytical Skills
10 3 (7.32%) SQL Server Integration Services
10 3 (7.32%) Digital Marketing
10 3 (7.32%) Business Intelligence
10 3 (7.32%) MS Excel
10 3 (7.32%) MS Access
10 3 (7.32%) SQL Server Reporting Services
10 3 (7.32%) Microsoft
11 2 (4.88%) Project Management
11 2 (4.88%) Data Management
11 2 (4.88%) Alterian
11 2 (4.88%) Stakeholder Management
11 2 (4.88%) Strategic Planning
11 2 (4.88%) Logistic Regression
11 2 (4.88%) SQL Server
11 2 (4.88%) Data Cleansing
11 2 (4.88%) Multivariate Testing
11 2 (4.88%) Data Analytics
11 2 (4.88%) Relational Database

Marketing Data Analyst
Top Related IT Skills by Category

For the 6 months to 3 July 2015, IT jobs within the UK that cited Marketing Data Analyst in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Data Analyst in their job title. Up to 20 skills are shown per category.

Application Platforms
1 5 (12.20%) SAS
Applications
1 13 (31.71%) SPSS
2 12 (29.27%) FastStats
3 3 (7.32%) MS Excel
Database & Business Intelligence
1 8 (19.51%) Data Mining
2 3 (7.32%) SQL Server Reporting Services
2 3 (7.32%) SQL Server Integration Services
2 3 (7.32%) MS Access
3 2 (4.88%) SQL Server
3 2 (4.88%) Relational Database
4 1 (2.44%) SQL Server 2008
4 1 (2.44%) SQL Server 2012
General
1 41 (100.00%) Marketing
2 1 (2.44%) Legal
2 1 (2.44%) Banking
2 1 (2.44%) Retail
Miscellaneous
1 4 (9.76%) Analytical Skills
Processes & Methodologies
1 14 (34.15%) Direct Marketing
2 13 (31.71%) CRM
3 7 (17.07%) Data Analysis
3 7 (17.07%) Analytics
4 5 (12.20%) Marketing Analytics
5 3 (7.32%) Digital Marketing
5 3 (7.32%) Business Intelligence
6 2 (4.88%) Project Management
6 2 (4.88%) Data Cleansing
6 2 (4.88%) Multivariate Testing
6 2 (4.88%) Strategic Planning
6 2 (4.88%) Stakeholder Management
6 2 (4.88%) Data Management
6 2 (4.88%) Logistic Regression
6 2 (4.88%) Data Analytics
7 1 (2.44%) Email Marketing
7 1 (2.44%) Campaign Management
7 1 (2.44%) Campaign Analysis
7 1 (2.44%) Stakeholder Engagement
7 1 (2.44%) Customer Insight
Programming Languages
1 38 (92.68%) SQL
2 1 (2.44%) T-SQL
Qualifications
1 1 (2.44%) Degree
Quality Assurance & Compliance
1 1 (2.44%) QA
Vendors
1 3 (7.32%) Microsoft
2 2 (4.88%) Alterian
3 1 (2.44%) Omniture
3 1 (2.44%) Tableau
3 1 (2.44%) Pardot
3 1 (2.44%) Oracle
3 1 (2.44%) SAP
3 1 (2.44%) Cognos
3 1 (2.44%) Siebel
3 1 (2.44%) Salesforce.com
Chertsey, Surrey
Ashdown IT
Salary: £25000 - £27000 per annum + Benefits
Posted: 3 days ago
London
Huxley Banking & Financial Services
Salary: £35000 - £45000 per annum + Package
Posted: 25 days ago