Search Engine Optimisation Executive (SEO Executive)
UK

The median Search Engine Optimisation Executive (SEO Executive) salary in the UK is £33,500 per year according to job vacancies posted during the 6 months to 11 May 2024.

The first table below provides salary benchmarking and summary statistics including a comparison to same period in the previous 2 years.

6 months to
11 May 2024
Same period 2023 Same period 2022
Rank 877 977 1198
Rank change year-on-year +100 +221 -320
Permanent jobs requiring an SEO Executive 17 4 24
As % of all permanent jobs advertised in the UK 0.017% 0.004% 0.015%
As % of the Job Titles category 0.018% 0.004% 0.016%
Number of salaries quoted 12 4 21
10th Percentile £25,325 £25,600 £21,250
25th Percentile £28,625 £26,500 £22,000
Median annual salary (50th Percentile) £33,500 £31,500 £24,000
Median % change year-on-year +6.35% +31.25% -31.43%
75th Percentile £36,750 £38,750 £33,750
90th Percentile £36,975 £41,000 £40,000
UK excluding London median annual salary £33,500 £35,000 £24,000
% change year-on-year -4.29% +45.83% -31.43%

All Permanent IT Job Vacancies
UK

The following table is for comparison with the above and includes summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.

Permanent vacancies in the UK with a recognized job title 93,899 92,293 151,422
% of permanent jobs with a recognized job title 94.62% 91.47% 96.10%
Number of salaries quoted 67,283 58,235 84,441
10th Percentile £28,500 £32,500 £32,500
25th Percentile £38,500 £45,000 £42,521
Median annual salary (50th Percentile) £52,500 £60,000 £60,000
Median % change year-on-year -12.50% - +9.09%
75th Percentile £71,250 £80,627 £78,750
90th Percentile £90,000 £100,000 £96,250
UK excluding London median annual salary £50,000 £53,000 £50,000
% change year-on-year -5.66% +6.00% +5.26%

SEO Executive
Job Vacancy Trend

Job postings that featured SEO Executive in the job title as a proportion of all IT jobs advertised.

Job vacancy trend for SEO Executive in the UK

SEO Executive
Salary Trend

3-month moving average salary quoted in jobs citing SEO Executive.

Salary trend for SEO Executive in the UK

SEO Executive
Top 11 Job Locations

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO Executive within the UK over the 6 months to 11 May 2024. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
UK excluding London +17 17 £33,500 -4.29% 15
Work from Home +95 15 £33,500 -1.47% 14
England +91 15 £33,500 +19.64% 18
East of England - 7 £33,500 - 1
North West - 4 - - 2
North of England - 4 - - 6
South West -29 2 £32,750 -3.68%
Scotland - 2 £25,000 - 2
South East - 1 £36,000 - 3
East Midlands - 1 - -
Midlands - 1 - - 3

SEO Executive Skill Set
Top 30 Co-occurring Skills and Capabilities

For the 6 months to 11 May 2024, SEO Executive job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring SEO Executive in the job title.

1 17 (100.00%) SEO
1 17 (100.00%) Marketing
2 15 (88.24%) Google
2 15 (88.24%) Analytics
3 13 (76.47%) Link Building
4 12 (70.59%) E-Commerce
5 11 (64.71%) Google Analytics
6 9 (52.94%) HTML
6 9 (52.94%) CSS
7 8 (47.06%) Pay per click
7 8 (47.06%) Digital Marketing
7 8 (47.06%) Marketing Strategy
7 8 (47.06%) Self-Motivation
8 7 (41.18%) Screaming Frog
8 7 (41.18%) WordPress
9 6 (35.29%) Social Skills
9 6 (35.29%) Ahrefs
10 5 (29.41%) Organisational Skills
10 5 (29.41%) Algorithms
11 4 (23.53%) Performance Metrics
11 4 (23.53%) Problem-Solving
11 4 (23.53%) Web Development
12 2 (11.76%) Roadmaps
12 2 (11.76%) Inclusion and Diversity
13 1 (5.88%) Customer Retention
13 1 (5.88%) Integrated Marketing
13 1 (5.88%) Degree
13 1 (5.88%) Finance
13 1 (5.88%) Social Media
13 1 (5.88%) Continuous Improvement

SEO Executive Skill Set
Co-occurring Skills and Capabilities by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (41.18%) WordPress
Cloud Services
1 11 (64.71%) Google Analytics
General
1 17 (100.00%) Marketing
2 6 (35.29%) Social Skills
3 5 (29.41%) Organisational Skills
4 2 (11.76%) Inclusion and Diversity
5 1 (5.88%) Finance
Libraries, Frameworks & Software Standards
1 9 (52.94%) CSS
1 9 (52.94%) HTML
Miscellaneous
1 8 (47.06%) Self-Motivation
2 5 (29.41%) Algorithms
3 1 (5.88%) Social Media
Processes & Methodologies
1 17 (100.00%) SEO
2 15 (88.24%) Analytics
3 13 (76.47%) Link Building
4 12 (70.59%) E-Commerce
5 8 (47.06%) Digital Marketing
5 8 (47.06%) Marketing Strategy
5 8 (47.06%) Pay per click
6 4 (23.53%) Performance Metrics
6 4 (23.53%) Problem-Solving
6 4 (23.53%) Web Development
7 2 (11.76%) Roadmaps
8 1 (5.88%) Continuous Improvement
8 1 (5.88%) Customer Retention
8 1 (5.88%) Integrated Marketing
Qualifications
1 1 (5.88%) Degree
Vendors
1 15 (88.24%) Google
2 7 (41.18%) Screaming Frog
3 6 (35.29%) Ahrefs